Self Leveling Concrete Market
PUBLISHED: 2022 ID: SMRC21643
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Self Leveling Concrete Market

Self-Leveling Concrete Market Forecasts to 2028 – Global Analysis By Concrete Type (Toppings, Underlayment), End User (Residential Construction, Commercial Construction), and By Geography

4.7 (43 reviews)
4.7 (43 reviews)
Published: 2022 ID: SMRC21643

This report covers the impact of COVID-19 on this global market
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Years Covered

2020-2028

Estimated Year Value (2022)

US $6.59 BN

Projected Year Value (2028)

US $9.73  BN

CAGR (2022 - 2028)

6.7%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

Europe


According to Stratistics MRC, the Global Self-Leveling Concrete Market is accounted for $6.59 billion in 2022 and is expected to reach $9.73 billion by 2028 growing at a CAGR of 6.7% during the forecast period. Self-leveling concrete is typically used to create a flat and smooth surface with a compressive strength similar to or higher than that of traditional concrete prior to installing interior floor coverings.

According to the National Development and Reform Commission of China, the Chinese government approved 26 infrastructure projects at an estimated investment of about USD 142 billion in 2019 which are expected to be completed by 2023. The Indian government has allocated USD 63 billion for the infrastructure sector in 2019-20 and is planning to spend USD 1.4 trillion over the next five years. Furthermore, the construction industry in India has received a major boost by the investment of USD 1.4 billion through private equity and venture capital investments during October 2019. These factors, coupled with government support, are contributing to the increasing demand for the self-leveling concrete.



Market Dynamics:

Driver:

Increasing industrial and construction activities


The growing industrial and construction activities have contributed to the increase in demand for the market. The number of activities in the construction industry is high, such as renovation and re-construction which involves self-leveling concrete as a basic raw material to finish the activities. The construction industry has been on the rise in the present days and it has led to high demand for concrete and related products.

Restraint:

High cost of raw material 


The high cost of raw materials required for self-leveling products is one of the major restraints witnessed in the market. The ingredients necessary for self-leveling products such as polymer-based compounds and spreaders are expensive. Apart from this, the grout material is added during the self-leveling process to fill the area beneath the slab across holes drilled through the surface. This also increases the cost of the process; thereby, hampering the market growth.

Opportunity:

Rapid industrialization


Modern-day construction has changed and upgraded in many ways. The industrialization has given birth to the construction industry, cement industry, and other related industries as well. Eventually, the rapid industrialization led to an increase in construction activities, which in turn has led to the growth of concrete and related products. The increase in the number of construction activities is increasing the demand for the market. Self-leveling concrete provides a lot of advantages such as fast curing, smoothness, and improved surface space which is why it is the preferred type of concrete in the construction industry in the present day.

Threat:

Complex nature


Due to the complex nature of self-leveling concrete, the application of the product requires experts that can understand the aforementioned properties of the product and handle it accordingly. However, since this limits the product's demand in the market, the same factor could be concluded as a market restraint for the global market.

Underlayment segment is expected to be the largest during the forecast period

Underlayment segment is expected to be the largest during the forecast period, as it is a protective material that is placed on the top surface of the ground. It helps to reduce water penetration and acts as a cushion for weak soil. The product also has high thermal insulation properties, which help in retaining heat during winters and avoiding cold in winter seasons.

The Commercial construction segment is expected to have the highest CAGR during the forecast period

The Commercial construction segment is expected to have the highest CAGR during the forecast period. The construction of new commercial buildings and renovations and restructuring of existing commercial buildings are anticipated to drive the market in the future. Self-leveling concrete has several advantages, including quick-drying, smoothness, and increased surface area, which is why it is the favored type of concrete in today's building sector. As a result, growing industrialization and rapid growth in the construction sector could be recognized as primary drivers of the market.

Region with highest share:

The Asia Pacific is projected to hold the highest market share. The increase in demand for commercial and residential projects in these countries, as well as government initiatives to establish industrialization centers, educational institutes, and health care institutes, would drive demand for self-leveling concrete in these countries. The province has been witnessing rapid urbanization and industrial growth, which in turn, has led to an increase in construction activities over the past few years. Additionally, increasing disposable income levels and a growing population is likely to contribute to sustainable economic growth over the next few years.

Region with highest CAGR:

Europe is projected to have the highest CAGR, Italy and Germany are the major countries in the Europe market. The growth of the Europe market can be accredited to the rise in construction activities, followed by the growing renovation and re-construction market in the province. These factors are anticipated to drive the market in the coming years.



Key players in the market:

Some of the key players profiled in the Self-Leveling Concrete Market include The Quikrete Companies, Inc, TCC Materials, Sakrete, Saint-Gobain S.A., Mapei S.p.A., Laticrete International, Inc., Lafargeholcim, Harricrete Ltd., Fosroc, Flowcrete, Edison Coating, Inc.  , Durex Coverings, Inc., Durabond Products Limited, Duraamen Engineered Products, Inc. , Dayton Superior Corporation, CTS Cement, Arkema Group, Ardex Group, ARDEX Group, W. R. Meadows, Inc.

Key developments:

In June 2020: Sika AG Groups recently acquired Modern waterproofing group, Egypt on June 8th 2020. This acquisition supplements and enhances the product portfolio of Sika Egypt and offers new opportunities for growth in the Egyptian Construction market.

In August 19, 2020: Tremco Construction Products Group (CPG), announced that it provides solutions for every aspect of the building enclosure, announced Flowcrete India's acquisition. Flowcrete India Private Limited has recently changed its business name to "Tremco CPG (India) Private Limited" as part of its attempts to match the global identity.

In February 2019: CHRYSO acquired Cemexa, a major player in the cement industry in France. It also acquired the Cemexa's Cemfloor and Mobicem ranges strengthening its overall position in France and abroad.

Concrete Types Covered: 
• Toppings  
• Underlayment    

End Users Covered:
• Residential Construction
• Commercial Construction

End Users Covered:
• Household
• Industrial  

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan       
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025 and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary   
    
2 Preface   

 2.1 Abstract  
 2.2 Stake Holders  
 2.3 Research Scope  
 2.4 Research Methodology  
  2.4.1 Data Mining 
  2.4.2 Data Analysis 
  2.4.3 Data Validation 
  2.4.4 Research Approach 
 2.5 Research Sources  
  2.5.1 Primary Research Sources 
  2.5.2 Secondary Research Sources 
  2.5.3 Assumptions 
    
3 Market Trend Analysis   
 3.1 Introduction  
 3.2 Drivers  
 3.3 Restraints  
 3.4 Opportunities  
 3.5 Threats  
 3.6 End User Analysis  
 3.7 Emerging Markets  
 3.8 Impact of Covid-19  
    
4 Porters Five Force Analysis   
 4.1 Bargaining power of suppliers  
 4.2 Bargaining power of buyers   
 4.3 Threat of substitutes  
 4.4 Threat of new entrants  
 4.5 Competitive rivalry  
    
5 Global Self-Leveling Concrete Market, By Concrete Type   

 5.1 Introduction  
 5.2 Toppings     
 5.3 Underlayment     
    
6 Global Self-Leveling Concrete Market, By End User   

 6.1 Introduction  
 6.2 Residential Construction  
  6.2.1 Town House  
  6.2.2 Single Family Home  
  6.2.3 Condominium  
 6.3 Commercial Construction  
  6.3.1 Aviation & Transportation 
  6.3.2 Banks and Financial Institutions 
  6.3.3 Educational Institutes 
  6.3.4 Hospitals and Healthcare Infrastructure 
  6.3.5 Hotels and Restaurants 
  6.3.6 Manufacturing  
  6.3.7 Retail   
  6.3.8 Science and Technology 
    
7 Global Self-Leveling Concrete Market, By Geography   
 7.1 Introduction  
 7.2 North America  
  7.2.1 US 
  7.2.2 Canada 
  7.2.3 Mexico 
 7.3 Europe  
  7.3.1 Germany 
  7.3.2 UK 
  7.3.3 Italy 
  7.3.4 France 
  7.3.5 Spain 
  7.3.6 Rest of Europe 
 7.4 Asia Pacific  
  7.4.1 Japan 
  7.4.2 China 
  7.4.3 India 
  7.4.4 Australia 
  7.4.5 New Zealand 
  7.4.6 South Korea 
  7.4.7 Rest of Asia Pacific 
 7.5 South America  
  7.5.1 Argentina 
  7.5.2 Brazil 
  7.5.3 Chile 
  7.5.4 Rest of South America 
 7.6 Middle East & Africa  
  7.6.1 Saudi Arabia 
  7.6.2 UAE 
  7.6.3 Qatar 
  7.6.4 South Africa 
  7.6.5 Rest of Middle East & Africa 
    
8 Key Developments   

 8.1 Agreements, Partnerships, Collaborations and Joint Ventures  
 8.2 Acquisitions & Mergers  
 8.3 New Product Launch  
 8.4 Expansions  
 8.5 Other Key Strategies  
    
9 Company Profiling   
 9.1 The Quikrete Companies, Inc  
 9.2 TCC Materials    
 9.3 Sakrete     
 9.4 Saint-Gobain S.A.     
 9.5 Mapei S.p.A.  
 9.6 Laticrete International, Inc.   
 9.7 Tremco Construction Products Group (CPG)  
 9.8 Harricrete Ltd.    
 9.9 Fosroc      
 9.10 Flowcrete     
 9.11 Edison Coating, Inc.    
 9.12 Durex Coverings, Inc.    
 9.13 Durabond Products Limited   
 9.14 Duraamen Engineered Products, Inc.   
 9.15 Dayton Superior Corporation   
 9.16 CTS Cement     
 9.17 Arkema Group     
 9.18 Ardex Group     
 9.19 ARDEX Group  
 9.20 W. R. Meadows, Inc.  


List of Tables    
1 Global Self-Leveling Concrete Market Outlook, By Region (2020-2028) (US $MN)    
2 Global Self-Leveling Concrete Market Outlook, By Concrete Type (2020-2028) (US $MN)   
3 Global Self-Leveling Concrete Market Outlook, By Toppings (2020-2028) (US $MN)   
4 Global Self-Leveling Concrete Market Outlook, By Underlayment (2020-2028) (US $MN)   
5 Global Self-Leveling Concrete Market Outlook, By End User (2020-2028) (US $MN)   
6 Global Self-Leveling Concrete Market Outlook, By Residential Construction (2020-2028) (US $MN)   
7 Global Self-Leveling Concrete Market Outlook, By Town House (2020-2028) (US $MN)   
8 Global Self-Leveling Concrete Market Outlook, By Single Family Home  (2020-2028) (US $MN)   
9 Global Self-Leveling Concrete Market Outlook, By Condominium (2020-2028) (US $MN)   
10 Global Self-Leveling Concrete Market Outlook, By Commercial Construction (2020-2028) (US $MN)   
11 Global Self-Leveling Concrete Market Outlook, By Aviation & Transportation (2020-2028) (US $MN)   
12 Global Self-Leveling Concrete Market Outlook, By Banks and Financial Institutions (2020-2028) (US $MN)   
13 Global Self-Leveling Concrete Market Outlook, By Educational Institutes (2020-2028) (US $MN)   
14 Global Self-Leveling Concrete Market Outlook, By Hospitals and Healthcare Infrastructure (2020-2028) (US $MN)   
15 Global Self-Leveling Concrete Market Outlook, By Hotels and Restaurants (2020-2028) (US $MN)   
16 Global Self-Leveling Concrete Market Outlook, By Manufacturing  (2020-2028) (US $MN)   
17 Global Self-Leveling Concrete Market Outlook, By Retail (2020-2028) (US $MN)   
18 Global Self-Leveling Concrete Market Outlook, By Science and Technology  (2020-2028) (US $MN)   
19 North America Self-Leveling Concrete Market Outlook, By Country (2020-2028) (US $MN)    
20 North America Self-Leveling Concrete Market Outlook, By Concrete Type (2020-2028) (US $MN)   
21 North America Self-Leveling Concrete Market Outlook, By Toppings (2020-2028) (US $MN)   
22 North America Self-Leveling Concrete Market Outlook, By Underlayment (2020-2028) (US $MN)   
23 North America Self-Leveling Concrete Market Outlook, By End User (2020-2028) (US $MN)   
24 North America Self-Leveling Concrete Market Outlook, By Residential Construction (2020-2028) (US $MN)   
25 North America Self-Leveling Concrete Market Outlook, By Town House (2020-2028) (US $MN)   
26 North America Self-Leveling Concrete Market Outlook, By Single Family Home  (2020-2028) (US $MN)   
27 North America Self-Leveling Concrete Market Outlook, By Condominium (2020-2028) (US $MN)   
28 North America Self-Leveling Concrete Market Outlook, By Commercial Construction (2020-2028) (US $MN)   
29 North America Self-Leveling Concrete Market Outlook, By Aviation & Transportation (2020-2028) (US $MN)   
30 North America Self-Leveling Concrete Market Outlook, By Banks and Financial Institutions (2020-2028) (US $MN)   
31 North America Self-Leveling Concrete Market Outlook, By Educational Institutes (2020-2028) (US $MN)   
32 North America Self-Leveling Concrete Market Outlook, By Hospitals and Healthcare Infrastructure (2020-2028) (US $MN)   
33 North America Self-Leveling Concrete Market Outlook, By Hotels and Restaurants (2020-2028) (US $MN)   
34 North America Self-Leveling Concrete Market Outlook, By Manufacturing  (2020-2028) (US $MN)   
35 North America Self-Leveling Concrete Market Outlook, By Retail (2020-2028) (US $MN)   
36 North America Self-Leveling Concrete Market Outlook, By Science and Technology  (2020-2028) (US $MN)   
37 Europe Self-Leveling Concrete Market Outlook, By Country (2020-2028) (US $MN)    
38 Europe Self-Leveling Concrete Market Outlook, By Concrete Type (2020-2028) (US $MN)   
39 Europe Self-Leveling Concrete Market Outlook, By Toppings (2020-2028) (US $MN)   
40 Europe Self-Leveling Concrete Market Outlook, By Underlayment (2020-2028) (US $MN)   
41 Europe Self-Leveling Concrete Market Outlook, By End User (2020-2028) (US $MN)   
42 Europe Self-Leveling Concrete Market Outlook, By Residential Construction (2020-2028) (US $MN)   
43 Europe Self-Leveling Concrete Market Outlook, By Town House (2020-2028) (US $MN)   
44 Europe Self-Leveling Concrete Market Outlook, By Single Family Home  (2020-2028) (US $MN)   
45 Europe Self-Leveling Concrete Market Outlook, By Condominium (2020-2028) (US $MN)   
46 Europe Self-Leveling Concrete Market Outlook, By Commercial Construction (2020-2028) (US $MN)   
47 Europe Self-Leveling Concrete Market Outlook, By Aviation & Transportation (2020-2028) (US $MN)   
48 Europe Self-Leveling Concrete Market Outlook, By Banks and Financial Institutions (2020-2028) (US $MN)   
49 Europe Self-Leveling Concrete Market Outlook, By Educational Institutes (2020-2028) (US $MN)   
50 Europe Self-Leveling Concrete Market Outlook, By Hospitals and Healthcare Infrastructure (2020-2028) (US $MN)   
51 Europe Self-Leveling Concrete Market Outlook, By Hotels and Restaurants (2020-2028) (US $MN)   
52 Europe Self-Leveling Concrete Market Outlook, By Manufacturing  (2020-2028) (US $MN)   
53 Europe Self-Leveling Concrete Market Outlook, By Retail (2020-2028) (US $MN)   
54 Europe Self-Leveling Concrete Market Outlook, By Science and Technology  (2020-2028) (US $MN)   
55 Asia Pacific Self-Leveling Concrete Market Outlook, By Country (2020-2028) (US $MN)    
56 Asia Pacific Self-Leveling Concrete Market Outlook, By Concrete Type (2020-2028) (US $MN)   
57 Asia Pacific Self-Leveling Concrete Market Outlook, By Toppings (2020-2028) (US $MN)   
58 Asia Pacific Self-Leveling Concrete Market Outlook, By Underlayment (2020-2028) (US $MN)   
59 Asia Pacific Self-Leveling Concrete Market Outlook, By End User (2020-2028) (US $MN)   
60 Asia Pacific Self-Leveling Concrete Market Outlook, By Residential Construction (2020-2028) (US $MN)   
61 Asia Pacific Self-Leveling Concrete Market Outlook, By Town House (2020-2028) (US $MN)   
62 Asia Pacific Self-Leveling Concrete Market Outlook, By Single Family Home  (2020-2028) (US $MN)   
63 Asia Pacific Self-Leveling Concrete Market Outlook, By Condominium (2020-2028) (US $MN)   
64 Asia Pacific Self-Leveling Concrete Market Outlook, By Commercial Construction (2020-2028) (US $MN)   
65 Asia Pacific Self-Leveling Concrete Market Outlook, By Aviation & Transportation (2020-2028) (US $MN)   
66 Asia Pacific Self-Leveling Concrete Market Outlook, By Banks and Financial Institutions (2020-2028) (US $MN)   
67 Asia Pacific Self-Leveling Concrete Market Outlook, By Educational Institutes (2020-2028) (US $MN)   
68 Asia Pacific Self-Leveling Concrete Market Outlook, By Hospitals and Healthcare Infrastructure (2020-2028) (US $MN)   
69 Asia Pacific Self-Leveling Concrete Market Outlook, By Hotels and Restaurants (2020-2028) (US $MN)   
70 Asia Pacific Self-Leveling Concrete Market Outlook, By Manufacturing  (2020-2028) (US $MN)   
71 Asia Pacific Self-Leveling Concrete Market Outlook, By Retail (2020-2028) (US $MN)   
72 Asia Pacific Self-Leveling Concrete Market Outlook, By Science and Technology  (2020-2028) (US $MN)   
73 South America Self-Leveling Concrete Market Outlook, By Country (2020-2028) (US $MN)    
74 South America Self-Leveling Concrete Market Outlook, By Concrete Type (2020-2028) (US $MN)   
75 South America Self-Leveling Concrete Market Outlook, By Toppings (2020-2028) (US $MN)   
76 South America Self-Leveling Concrete Market Outlook, By Underlayment (2020-2028) (US $MN)   
77 South America Self-Leveling Concrete Market Outlook, By End User (2020-2028) (US $MN)   
78 South America Self-Leveling Concrete Market Outlook, By Residential Construction (2020-2028) (US $MN)   
79 South America Self-Leveling Concrete Market Outlook, By Town House (2020-2028) (US $MN)   
80 South America Self-Leveling Concrete Market Outlook, By Single Family Home  (2020-2028) (US $MN)   
81 South America Self-Leveling Concrete Market Outlook, By Condominium (2020-2028) (US $MN)   
82 South America Self-Leveling Concrete Market Outlook, By Commercial Construction (2020-2028) (US $MN)   
83 South America Self-Leveling Concrete Market Outlook, By Aviation & Transportation (2020-2028) (US $MN)   
84 South America Self-Leveling Concrete Market Outlook, By Banks and Financial Institutions (2020-2028) (US $MN)   
85 South America Self-Leveling Concrete Market Outlook, By Educational Institutes (2020-2028) (US $MN)   
86 South America Self-Leveling Concrete Market Outlook, By Hospitals and Healthcare Infrastructure (2020-2028) (US $MN)   
87 South America Self-Leveling Concrete Market Outlook, By Hotels and Restaurants (2020-2028) (US $MN)   
88 South America Self-Leveling Concrete Market Outlook, By Manufacturing  (2020-2028) (US $MN)   
89 South America Self-Leveling Concrete Market Outlook, By Retail (2020-2028) (US $MN)   
90 South America Self-Leveling Concrete Market Outlook, By Science and Technology  (2020-2028) (US $MN)   
91 Middle East & Africa Self-Leveling Concrete Market Outlook, By Country (2020-2028) (US $MN)    
92 Middle East & Africa Self-Leveling Concrete Market Outlook, By Concrete Type (2020-2028) (US $MN)   
93 Middle East & Africa Self-Leveling Concrete Market Outlook, By Toppings (2020-2028) (US $MN)   
94 Middle East & Africa Self-Leveling Concrete Market Outlook, By Underlayment (2020-2028) (US $MN)   
95 Middle East & Africa Self-Leveling Concrete Market Outlook, By End User (2020-2028) (US $MN)   
96 Middle East & Africa Self-Leveling Concrete Market Outlook, By Residential Construction (2020-2028) (US $MN)   
97 Middle East & Africa Self-Leveling Concrete Market Outlook, By Town House (2020-2028) (US $MN)   
98 Middle East & Africa Self-Leveling Concrete Market Outlook, By Single Family Home  (2020-2028) (US $MN)   
99 Middle East & Africa Self-Leveling Concrete Market Outlook, By Condominium (2020-2028) (US $MN)   
100 Middle East & Africa Self-Leveling Concrete Market Outlook, By Commercial Construction (2020-2028) (US $MN)   
101 Middle East & Africa Self-Leveling Concrete Market Outlook, By Aviation & Transportation (2020-2028) (US $MN)   
102 Middle East & Africa Self-Leveling Concrete Market Outlook, By Banks and Financial Institutions (2020-2028) (US $MN)   
103 Middle East & Africa Self-Leveling Concrete Market Outlook, By Educational Institutes (2020-2028) (US $MN)   
104 Middle East & Africa Self-Leveling Concrete Market Outlook, By Hospitals and Healthcare Infrastructure (2020-2028) (US $MN)   
105 Middle East & Africa Self-Leveling Concrete Market Outlook, By Hotels and Restaurants (2020-2028) (US $MN)   
106 Middle East & Africa Self-Leveling Concrete Market Outlook, By Manufacturing  (2020-2028) (US $MN)   
107 Middle East & Africa Self-Leveling Concrete Market Outlook, By Retail (2020-2028) (US $MN)   
108 Middle East & Africa Self-Leveling Concrete Market Outlook, By Science and Technology  (2020-2028) (US $MN)   

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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