Air Deflector Market
PUBLISHED: 2023 ID: SMRC22722
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Air Deflector Market

Air Deflector Market Forecasts to 2028 - Global Analysis By Material (ABS Plastic, Fiberglass and Acrylic), Type (Window Deflector, Sunroof Deflector and Bug Deflector), Vehicle Type, Mounting Method, Sales Channel and By Geography

4.3 (82 reviews)
4.3 (82 reviews)
Published: 2023 ID: SMRC22722

This report covers the impact of COVID-19 on this global market
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Years Covered

2020-2028

Estimated Year Value (2022)

US $10.26 BN

Projected Year Value (2028)

US $13.75 BN

CAGR (2022 - 2028)

5.0%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Europe

Highest Growing Market

Asia Pacific


According to Stratistics MRC, the Global Air Deflector Market is accounted for $10.26 billion in 2022 and is expected to reach $13.75 billion by 2028 growing at a CAGR of 5.0% during the forecast period. Air Deflector is an accessory that can be installed to parts of a vehicle that are frequently opened while driving. It also lessens noise and keeps out flying debris while preventing the driver and passengers from being buffeted by the wind. Rain, snow, sleet, and even dirt are blown out of the vehicle as a result of the altered aerodynamics, which causes the vehicle to draft outwardly around the product. This helps to keep the side windows clear of rain, snow or dirt when on the road. Also, a lot of automobile sectors employ air deflectors significantly to improve fuel economy and lessen drag. The air deflector allows the car to get fresh air. The fresh air reduces the load on the engine, eases the air conditioning system functions, and improves fuel efficiency.

According to the OICA, the European Union has introduced the Euro 6 emission standards, which will be applicable to all passenger cars and light commercial vehicles from 2014. The Euro 6 standard particularly focuses on restricting diesel NOx emissions.



Market Dynamics:

Driver:

Growing small- and medium-scale industries

The expansion of small- and medium-sized businesses globally is anticipated to drive the global air deflector market. The market for active air deflectors is expected to grow as a result of the growing trend toward lighter automobiles, which is forcing automakers to include lighter components into their vehicles. Also, a rise in vehicle sales and production is anticipated to fuel the global market for active air deflectors.

Restraint:

Lack of standardization

The lack of uniformity in air deflector manufacture causes a great deal of diversity in quality. This makes it challenging for customers to select the best product for their car. Customers ensure that vehicles are free of defects and operational issues. Safety and comfort are the critical factors for any product demand. The lack of standardization hinders the demand of the market.

Opportunity:

Rising number of safety features in vehicles

The worldwide market for active air deflectors is projected to grow as more automobiles are produced across the world that is equipped with more safety features. An active air deflector serves to increase the aerodynamic flow of air below the vehicle, which helps to raise the fuel economy of the vehicle; nevertheless, a rise in the demand for fuel-efficient automobiles will assist to propel the air deflector market globally.

Threat:

Fluctuating price of plastic composites

Air deflector uses bulk molded composites as they can be manufactured quickly. The air deflectors need to be more enduring and lightweight. It should be resistant from sun, wind and rain. So, appropriate composites should be used for manufacturing. Yet, the cost of plastics is very erratic, and the price changes of plastic composites are significantly influenced by the cost of crude oil. These variables are impeding market expansion.

Covid-19 Impact

The pandemic has hampered the worldwide automobile air deflector market's expansion. Several regional governments enforced a worldwide lockdown, social segregation standards, and closure throughout numerous areas in the first half of 2020. The air deflector supply chain has been hampered worldwide. Yet the big company’s ongoing efforts have helped to reinforce the market once again. As a result, it is anticipated that the market would enjoy a larger market share following the pandemic.

The passenger vehicle segment is expected to be the largest during the forecast period

The passenger vehicle segment is estimated to have a lucrative growth, due to its numerous adjustable angles. When travelling at high speeds, air deflectors on passenger cars are well built to keep the nose of the car stable and pointing towards the ground. As a result, the driver may operate the vehicle at prolonged high speeds with more assurance. This safety assurance aspect is driving the segment growth.

The window deflector segment is expected to have the highest CAGR during the forecast period

The window deflector segment is anticipated to witness the fastest CAGR growth during the forecast period, due to its high quality and quick installation. By decreasing wind noise, window deflectors enable passengers to enjoy cool air flowing through the vehicle's windows even in inclement weather. Most of the time, they function by diverting snow and rain away from your window. It shields from UV radiation and stops heat build-up. These aspects are fuelling the segment demand.

Region with largest share:

Europe is projected to hold the largest market share during the forecast period owing to the rise in the demand for vehicles. Major original equipment manufacturers and tier-1 suppliers with significant facilities for doing research and development on automotive plastic components can be found in Europe. High levels of vehicle manufacturing combined with strict emission regulations were put in place by governments in nations like Germany, France, and Italy. These elements are accelerating the market demand in this region.

Region with highest CAGR:

Asia Pacific is projected to have the highest CAGR over the forecast period, owing to the increasing demand for safety features in vehicles. The region is home to some of the leading manufacturers of air deflectors such as 3M and Continental. The rising demand for fuel-efficient vehicles in the region is the major factor driving the market growth. China, India, and Japan have huge air deflector production markets. These market players are hugely investing for the expansion of the market.



Key players in the market

Some of the key players profiled in the Air Deflector Market include Robert Bosch GmbH, LUND International, Hatcher Components Ltd, Piedmonts Plastics Inc., Spoiler Factory, HEKO Group, FARD Group, Climair UK Ltd., Rochling Automotive, Magna International Inc., Plastic Omnium, Stampede Automotive Accessory, Altair Engineering Inc, ELLEDI srl and DGA.

Key Developments:

In March 2023, Magna International Inc. is planning a new plant in Auburn Hills that would supply seats for future General Motors Co. electric vehicles. The potentially more than $100 million investment is expected to create 500 new jobs.

In January 2023, Bosch, in partnership with advertising agency Bailey Lauerman, launched a new campaign for wiper blades. In the “Night Vision has Evolved” campaign, the mysterious and striking ads highlight the innovative features of Bosch wiper blades to provide optimal night time clarity and enhance safer night driving.

Materials Covered:
• ABS Plastic
• Fiberglass
• Acrylic

Types Covered:
• Window Deflector
• Sunroof Deflector
• Bug Deflector

Vehicle Types Covered:
• Bus & Coaches
• Passenger Vehicle
• Light Commercial Vehicle
• Heavy Commercial Vehicle

Mounting Methods Covered:
• In-Channel Deflector
• Tape-On Deflector
• Bolt-On Deflectors

Sales Channels Covered:
• Aftermarket
• OEM

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Emerging Markets
3.7 Impact of Covid-19

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Air Deflector Market, By Material
5.1 Introduction
5.2 ABS Plastic
5.3 Fiberglass
5.4 Acrylic

6 Global Air Deflector Market, By Type
6.1 Introduction
6.2 Window Deflector
6.3 Sunroof Deflector
6.4 Bug Deflector

7 Global Air Deflector Market, By Vehicle Type
7.1 Introduction
7.2 Bus & Coaches
7.3 Passenger Vehicle
7.4 Light Commercial Vehicle
7.5 Heavy Commercial Vehicle

8 Global Air Deflector Market, By Mounting Method
8.1 Introduction
8.2 In-Channel Deflector
8.3 Tape-On Deflector
8.4 Bolt-On Deflectors

9 Global Air Deflector Market, By Sales Channel
9.1 Introduction
9.2 Aftermarket
9.3 OEM

10 Global Air Deflector Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa

11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies

12 Company Profiling
12.1 Robert Bosch GmbH
12.2 LUND International
12.3 Hatcher Components Ltd
12.4 Piedmonts Plastics Inc.
12.5 Spoiler Factory
12.6 HEKO Group
12.7 FARD Group
12.8 Climair UK Ltd.
12.9 Rochling Automotive
12.10 Magna International Inc.
12.11 Plastic Omnium
12.12 Stampede Automotive Accessory
12.13 Altair Engineering Inc
12.14 ELLEDI srl
12.15 DGA

List of Tables
1 Global Air Deflector Market Outlook, By Region (2020-2028) ($MN)
2 Global Air Deflector Market Outlook, By Material (2020-2028) ($MN)
3 Global Air Deflector Market Outlook, By ABS Plastic (2020-2028) ($MN)
4 Global Air Deflector Market Outlook, By Fiberglass (2020-2028) ($MN)
5 Global Air Deflector Market Outlook, By Acrylic (2020-2028) ($MN)
6 Global Air Deflector Market Outlook, By Type (2020-2028) ($MN)
7 Global Air Deflector Market Outlook, By Window Deflector (2020-2028) ($MN)
8 Global Air Deflector Market Outlook, By Sunroof Deflector (2020-2028) ($MN)
9 Global Air Deflector Market Outlook, By Bug Deflector (2020-2028) ($MN)
10 Global Air Deflector Market Outlook, By Vehicle Type (2020-2028) ($MN)
11 Global Air Deflector Market Outlook, By Bus & Coaches (2020-2028) ($MN)
12 Global Air Deflector Market Outlook, By Passenger Vehicle (2020-2028) ($MN)
13 Global Air Deflector Market Outlook, By Light Commercial Vehicle (2020-2028) ($MN)
14 Global Air Deflector Market Outlook, By Heavy Commercial Vehicle (2020-2028) ($MN)
15 Global Air Deflector Market Outlook, By Mounting Method (2020-2028) ($MN)
16 Global Air Deflector Market Outlook, By In-Channel Deflector (2020-2028) ($MN)
17 Global Air Deflector Market Outlook, By Tape-On Deflector (2020-2028) ($MN)
18 Global Air Deflector Market Outlook, By Bolt-On Deflectors (2020-2028) ($MN)
19 Global Air Deflector Market Outlook, By Sales Channel (2020-2028) ($MN)
20 Global Air Deflector Market Outlook, By Aftermarket (2020-2028) ($MN)
21 Global Air Deflector Market Outlook, By OEM (2020-2028) ($MN)
22 North America Air Deflector Market Outlook, By Country (2020-2028) ($MN)
23 North America Air Deflector Market Outlook, By Material (2020-2028) ($MN)
24 North America Air Deflector Market Outlook, By ABS Plastic (2020-2028) ($MN)
25 North America Air Deflector Market Outlook, By Fiberglass (2020-2028) ($MN)
26 North America Air Deflector Market Outlook, By Acrylic (2020-2028) ($MN)
27 North America Air Deflector Market Outlook, By Type (2020-2028) ($MN)
28 North America Air Deflector Market Outlook, By Window Deflector (2020-2028) ($MN)
29 North America Air Deflector Market Outlook, By Sunroof Deflector (2020-2028) ($MN)
30 North America Air Deflector Market Outlook, By Bug Deflector (2020-2028) ($MN)
31 North America Air Deflector Market Outlook, By Vehicle Type (2020-2028) ($MN)
32 North America Air Deflector Market Outlook, By Bus & Coaches (2020-2028) ($MN)
33 North America Air Deflector Market Outlook, By Passenger Vehicle (2020-2028) ($MN)
34 North America Air Deflector Market Outlook, By Light Commercial Vehicle (2020-2028) ($MN)
35 North America Air Deflector Market Outlook, By Heavy Commercial Vehicle (2020-2028) ($MN)
36 North America Air Deflector Market Outlook, By Mounting Method (2020-2028) ($MN)
37 North America Air Deflector Market Outlook, By In-Channel Deflector (2020-2028) ($MN)
38 North America Air Deflector Market Outlook, By Tape-On Deflector (2020-2028) ($MN)
39 North America Air Deflector Market Outlook, By Bolt-On Deflectors (2020-2028) ($MN)
40 North America Air Deflector Market Outlook, By Sales Channel (2020-2028) ($MN)
41 North America Air Deflector Market Outlook, By Aftermarket (2020-2028) ($MN)
42 North America Air Deflector Market Outlook, By OEM (2020-2028) ($MN)
43 Europe Air Deflector Market Outlook, By Country (2020-2028) ($MN)
44 Europe Air Deflector Market Outlook, By Material (2020-2028) ($MN)
45 Europe Air Deflector Market Outlook, By ABS Plastic (2020-2028) ($MN)
46 Europe Air Deflector Market Outlook, By Fiberglass (2020-2028) ($MN)
47 Europe Air Deflector Market Outlook, By Acrylic (2020-2028) ($MN)
48 Europe Air Deflector Market Outlook, By Type (2020-2028) ($MN)
49 Europe Air Deflector Market Outlook, By Window Deflector (2020-2028) ($MN)
50 Europe Air Deflector Market Outlook, By Sunroof Deflector (2020-2028) ($MN)
51 Europe Air Deflector Market Outlook, By Bug Deflector (2020-2028) ($MN)
52 Europe Air Deflector Market Outlook, By Vehicle Type (2020-2028) ($MN)
53 Europe Air Deflector Market Outlook, By Bus & Coaches (2020-2028) ($MN)
54 Europe Air Deflector Market Outlook, By Passenger Vehicle (2020-2028) ($MN)
55 Europe Air Deflector Market Outlook, By Light Commercial Vehicle (2020-2028) ($MN)
56 Europe Air Deflector Market Outlook, By Heavy Commercial Vehicle (2020-2028) ($MN)
57 Europe Air Deflector Market Outlook, By Mounting Method (2020-2028) ($MN)
58 Europe Air Deflector Market Outlook, By In-Channel Deflector (2020-2028) ($MN)
59 Europe Air Deflector Market Outlook, By Tape-On Deflector (2020-2028) ($MN)
60 Europe Air Deflector Market Outlook, By Bolt-On Deflectors (2020-2028) ($MN)
61 Europe Air Deflector Market Outlook, By Sales Channel (2020-2028) ($MN)
62 Europe Air Deflector Market Outlook, By Aftermarket (2020-2028) ($MN)
63 Europe Air Deflector Market Outlook, By OEM (2020-2028) ($MN)
64 Asia Pacific Air Deflector Market Outlook, By Country (2020-2028) ($MN)
65 Asia Pacific Air Deflector Market Outlook, By Material (2020-2028) ($MN)
66 Asia Pacific Air Deflector Market Outlook, By ABS Plastic (2020-2028) ($MN)
67 Asia Pacific Air Deflector Market Outlook, By Fiberglass (2020-2028) ($MN)
68 Asia Pacific Air Deflector Market Outlook, By Acrylic (2020-2028) ($MN)
69 Asia Pacific Air Deflector Market Outlook, By Type (2020-2028) ($MN)
70 Asia Pacific Air Deflector Market Outlook, By Window Deflector (2020-2028) ($MN)
71 Asia Pacific Air Deflector Market Outlook, By Sunroof Deflector (2020-2028) ($MN)
72 Asia Pacific Air Deflector Market Outlook, By Bug Deflector (2020-2028) ($MN)
73 Asia Pacific Air Deflector Market Outlook, By Vehicle Type (2020-2028) ($MN)
74 Asia Pacific Air Deflector Market Outlook, By Bus & Coaches (2020-2028) ($MN)
75 Asia Pacific Air Deflector Market Outlook, By Passenger Vehicle (2020-2028) ($MN)
76 Asia Pacific Air Deflector Market Outlook, By Light Commercial Vehicle (2020-2028) ($MN)
77 Asia Pacific Air Deflector Market Outlook, By Heavy Commercial Vehicle (2020-2028) ($MN)
78 Asia Pacific Air Deflector Market Outlook, By Mounting Method (2020-2028) ($MN)
79 Asia Pacific Air Deflector Market Outlook, By In-Channel Deflector (2020-2028) ($MN)
80 Asia Pacific Air Deflector Market Outlook, By Tape-On Deflector (2020-2028) ($MN)
81 Asia Pacific Air Deflector Market Outlook, By Bolt-On Deflectors (2020-2028) ($MN)
82 Asia Pacific Air Deflector Market Outlook, By Sales Channel (2020-2028) ($MN)
83 Asia Pacific Air Deflector Market Outlook, By Aftermarket (2020-2028) ($MN)
84 Asia Pacific Air Deflector Market Outlook, By OEM (2020-2028) ($MN)
85 South America Air Deflector Market Outlook, By Country (2020-2028) ($MN)
86 South America Air Deflector Market Outlook, By Material (2020-2028) ($MN)
87 South America Air Deflector Market Outlook, By ABS Plastic (2020-2028) ($MN)
88 South America Air Deflector Market Outlook, By Fiberglass (2020-2028) ($MN)
89 South America Air Deflector Market Outlook, By Acrylic (2020-2028) ($MN)
90 South America Air Deflector Market Outlook, By Type (2020-2028) ($MN)
91 South America Air Deflector Market Outlook, By Window Deflector (2020-2028) ($MN)
92 South America Air Deflector Market Outlook, By Sunroof Deflector (2020-2028) ($MN)
93 South America Air Deflector Market Outlook, By Bug Deflector (2020-2028) ($MN)
94 South America Air Deflector Market Outlook, By Vehicle Type (2020-2028) ($MN)
95 South America Air Deflector Market Outlook, By Bus & Coaches (2020-2028) ($MN)
96 South America Air Deflector Market Outlook, By Passenger Vehicle (2020-2028) ($MN)
97 South America Air Deflector Market Outlook, By Light Commercial Vehicle (2020-2028) ($MN)
98 South America Air Deflector Market Outlook, By Heavy Commercial Vehicle (2020-2028) ($MN)
99 South America Air Deflector Market Outlook, By Mounting Method (2020-2028) ($MN)
100 South America Air Deflector Market Outlook, By In-Channel Deflector (2020-2028) ($MN)
101 South America Air Deflector Market Outlook, By Tape-On Deflector (2020-2028) ($MN)
102 South America Air Deflector Market Outlook, By Bolt-On Deflectors (2020-2028) ($MN)
103 South America Air Deflector Market Outlook, By Sales Channel (2020-2028) ($MN)
104 South America Air Deflector Market Outlook, By Aftermarket (2020-2028) ($MN)
105 South America Air Deflector Market Outlook, By OEM (2020-2028) ($MN)
106 Middle East & Africa Air Deflector Market Outlook, By Country (2020-2028) ($MN)
107 Middle East & Africa Air Deflector Market Outlook, By Material (2020-2028) ($MN)
108 Middle East & Africa Air Deflector Market Outlook, By ABS Plastic (2020-2028) ($MN)
109 Middle East & Africa Air Deflector Market Outlook, By Fiberglass (2020-2028) ($MN)
110 Middle East & Africa Air Deflector Market Outlook, By Acrylic (2020-2028) ($MN)
111 Middle East & Africa Air Deflector Market Outlook, By Type (2020-2028) ($MN)
112 Middle East & Africa Air Deflector Market Outlook, By Window Deflector (2020-2028) ($MN)
113 Middle East & Africa Air Deflector Market Outlook, By Sunroof Deflector (2020-2028) ($MN)
114 Middle East & Africa Air Deflector Market Outlook, By Bug Deflector (2020-2028) ($MN)
115 Middle East & Africa Air Deflector Market Outlook, By Vehicle Type (2020-2028) ($MN)
116 Middle East & Africa Air Deflector Market Outlook, By Bus & Coaches (2020-2028) ($MN)
117 Middle East & Africa Air Deflector Market Outlook, By Passenger Vehicle (2020-2028) ($MN)
118 Middle East & Africa Air Deflector Market Outlook, By Light Commercial Vehicle (2020-2028) ($MN)
119 Middle East & Africa Air Deflector Market Outlook, By Heavy Commercial Vehicle (2020-2028) ($MN)
120 Middle East & Africa Air Deflector Market Outlook, By Mounting Method (2020-2028) ($MN)
121 Middle East & Africa Air Deflector Market Outlook, By In-Channel Deflector (2020-2028) ($MN)
122 Middle East & Africa Air Deflector Market Outlook, By Tape-On Deflector (2020-2028) ($MN)
123 Middle East & Africa Air Deflector Market Outlook, By Bolt-On Deflectors (2020-2028) ($MN)
124 Middle East & Africa Air Deflector Market Outlook, By Sales Channel (2020-2028) ($MN)
125 Middle East & Africa Air Deflector Market Outlook, By Aftermarket (2020-2028) ($MN)
126 Middle East & Africa Air Deflector Market Outlook, By OEM (2020-2028) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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