Ar And Vr Display Market
PUBLISHED: 2020 ID: SMRC19972
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Ar And Vr Display Market

Augmented Reality (AR) and Virtual Reality (VR) Display - Global Market Outlook (2019 -2027)

4.7 (17 reviews)
4.7 (17 reviews)
Published: 2020 ID: SMRC19972

This report covers the impact of COVID-19 on this global market

According to Stratistics MRC, the Global AR and VR Display Market is accounted for $1.56 billion in 2019 and is expected to reach $8.19 billion by 2027 growing at a CAGR of 23.0% during the forecast period. Technological advancements in gaming and increasing demand for OLED displays in AR and VR devices are some of the major factors propelling the growth of the market. However, deployment of wide screen alternatives and limited content availability are hampering the growth of the market.

 

AR and VR Display - Global Market Outlook (2019 -2027)

 

AR (Augmented reality) can be defined as a system that fulfils three basic features: a combination of real and virtual worlds, real-time interaction, and accurate 3D registration of virtual and real objects. Virtual reality (VR) is a simulated experience that can be similar to or completely different from the real world. Applications of virtual reality can include entertainment (i.e. video games) and education (i.e. medical or military training). These realities can be integrated through different technologies to be experienced with a display called AR and VR display. The display technology profoundly influences the augmented and virtual reality experience. 

Based on the device type, the head-mounted display (HMD) segment is anticipated to hold considerable market share during the forecast period due to the use of AR HMDs for enterprise and healthcare applications. HMDs are used in different forms including consumer, commercial, enterprise, aerospace & defence, automotive, and healthcare. By geography, North America is anticipated to grow at a significant rate during the forecast period due to the increased utilization of AR technologies for further advancements in enterprise, aerospace & defence, healthcare, consumer, and commercial. Moreover, North America is a hub for technological innovations and is a leading market for cutting-edge technologies such as LCD-LED, OLED, and micro-LEDs. The growth of smart devices that are compatible with AR and VR technologies is used to a greater extent in North America than in other regions.
 
Some of the key players profiled in the AR and VR Display Market include AU Optronics, Barco, BEO Technology, eMagin, Innolux, Japan Display, Samsung Electronics, Kopin, Jasper Display, Sony, LG Display, Seiko Epson, Universal Display, Syndiant, and Raontech.

Technologies Covered:
• Augmented Reality (AR)
• Virtual Reality (VR)

Device Types Covered:
• Head-Mounted Display (HMD)
• Head-Up-Displays (HUD)
• Projector

Applications Covered:
• Commercial 
• Enterprise (Manufacturing) 
• Healthcare 
• Aerospace & Defense 
• Consumer 
• Education  
• Automotive 
• Energy 
• Other Applications 

Display Types Covered:
• Organic Light-Emitting Diode (OLED)
• Liquid Crystal on Silicon (LCOS)
• Digital Light Processing (DLP)
• Liquid Crystal Display (LCD)
• Micro-Light-Emitting Diode (M-LED)

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2018, 2019 2020, 2024, and 2027
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary            
              
2 Preface        
    
 2.1 Abstract            
 2.2 Stake Holders           
 2.3 Research Scope           
 2.4 Research Methodology          
  2.4.1 Data Mining          
  2.4.2 Data Analysis          
  2.4.3 Data Validation          
  2.4.4 Research Approach          
 2.5 Research Sources           
  2.5.1 Primary Research Sources         
  2.5.2 Secondary Research Sources         
  2.5.3 Assumptions          
              
3 Market Trend Analysis           
 3.1 Introduction           
 3.2 Drivers            
 3.3 Restraints           
 3.4 Opportunities           
 3.5 Threats            
 3.6 Technology Analysis          
 3.7 Application Analysis          
 3.8 Emerging Markets           
 3.9 Impact of Covid-19           
              
4 Porters Five Force Analysis           
 4.1 Bargaining power of suppliers          
 4.2 Bargaining power of buyers          
 4.3 Threat of substitutes          
 4.4 Threat of new entrants          
 4.5 Competitive rivalry           
              
5 Global AR and VR Display Market, By Technology         
 5.1 Introduction           
 5.2 Augmented Reality (AR)          
 5.3 Virtual Reality (VR)           
              
6 Global AR and VR Display Market, By Device Type         
 6.1 Introduction           
 6.2 Head-Mounted Display (HMD)          
  6.2.1 Augmented Reality (AR) Head-Mounted Display       
  6.2.2 Virtual Reality (VR) Head-Mounted Display       
 6.3 Head-Up-Displays (HUD)          
 6.4 Projector            
              
7 Global AR and VR Display Market, By Application         
 7.1 Introduction           
 7.2 Commercial           
 7.3 Enterprise (Manufacturing)          
 7.4 Healthcare           
 7.5 Aerospace & Defense          
 7.6 Consumer           
  7.6.1 Gaming           
  7.6.2 Sports and Entertainment         
 7.7 Education            
  7.7.1 Medical Training          
  7.7.2 Military Training          
 7.8 Automotive           
 7.9 Energy            
 7.10 Other Applications           
              
8 Global AR and VR Display Market, By Display Type         
 8.1 Introduction           
 8.2 Organic Light-Emitting Diode (OLED)         
 8.3 Liquid Crystal on Silicon (LCOS)         
 8.4 Digital Light Processing (DLP)          
 8.5 Liquid Crystal Display (LCD)          
 8.6 Micro-Light-Emitting Diode (M-LED)         
              
9 Global AR and VR Display Market, By Geography         
 9.1 Introduction           
 9.2 North America           
  9.2.1 US           
  9.2.2 Canada           
  9.2.3 Mexico           
 9.3 Europe            
  9.3.1 Germany           
  9.3.2 UK           
  9.3.3 Italy           
  9.3.4 France           
  9.3.5 Spain           
  9.3.6 Rest of Europe          
 9.4 Asia Pacific           
  9.4.1 Japan           
  9.4.2 China           
  9.4.3 India           
  9.4.4 Australia           
  9.4.5 New Zealand          
  9.4.6 South Korea          
  9.4.7 Rest of Asia Pacific          
 9.5 South America           
  9.5.1 Argentina          
  9.5.2 Brazil           
  9.5.3 Chile           
  9.5.4 Rest of South America         
 9.6 Middle East & Africa          
  9.6.1 Saudi Arabia          
  9.6.2 UAE           
  9.6.3 Qatar           
  9.6.4 South Africa          
  9.6.5 Rest of Middle East & Africa         
              
10 Key Developments            
 10.1 Agreements, Partnerships, Collaborations and Joint Ventures       
 10.2 Acquisitions & Mergers          
 10.3 New Product Launch          
 10.4 Expansions           
 10.5 Other Key Strategies          
              
11 Company Profiling            
 11.1 AU Optronics           
 11.2 Barco            
 11.3 BEO Technology           
 11.4 eMagin            
 11.5 Innolux            
 11.6 Japan Display           
 11.7 Samsung Electronics          
 11.8 Kopin            
 11.9 Jasper Display           
 11.10 Sony            
 11.11 LG Display           
 11.12 Seiko Epson           
 11.13 Universal Display           
 11.14 Syndiant            
 11.15 Raontech            


List of Tables             
1 Global AR and VR Display Market Outlook, By Region (2018-2027) ($MN)       
2 Global AR and VR Display Market Outlook, By Technology (2018-2027) ($MN)      
3 Global AR and VR Display Market Outlook, By Augmented Reality (AR) (2018-2027) ($MN)     
4 Global AR and VR Display Market Outlook, By Virtual Reality (VR) (2018-2027) ($MN)     
5 Global AR and VR Display Market Outlook, By Device Type (2018-2027) ($MN)      
6 Global AR and VR Display Market Outlook, By Head-Mounted Display (HMD) (2018-2027) ($MN)    
7 Global AR and VR Display Market Outlook, By Augmented Reality (AR) Head-Mounted Display (2018-2027) ($MN)   
8 Global AR and VR Display Market Outlook, By Virtual Reality (VR) Head-Mounted Display (2018-2027) ($MN)   
9 Global AR and VR Display Market Outlook, By Head-Up-Displays (HUD) (2018-2027) ($MN)     
10 Global AR and VR Display Market Outlook, By Projector (2018-2027) ($MN)      
11 Global AR and VR Display Market Outlook, By Application (2018-2027) ($MN)      
12 Global AR and VR Display Market Outlook, By Commercial (2018-2027) ($MN)      
13 Global AR and VR Display Market Outlook, By Enterprise (Manufacturing) (2018-2027) ($MN)     
14 Global AR and VR Display Market Outlook, By Healthcare (2018-2027) ($MN)      
15 Global AR and VR Display Market Outlook, By Aerospace & Defense (2018-2027) ($MN)     
16 Global AR and VR Display Market Outlook, By Consumer (2018-2027) ($MN)      
17 Global AR and VR Display Market Outlook, By Gaming (2018-2027) ($MN)       
18 Global AR and VR Display Market Outlook, By Sports and Entertainment (2018-2027) ($MN)     
19 Global AR and VR Display Market Outlook, By Education (2018-2027) ($MN)      
20 Global AR and VR Display Market Outlook, By Medical Training (2018-2027) ($MN)      
21 Global AR and VR Display Market Outlook, By Military Training (2018-2027) ($MN)      
22 Global AR and VR Display Market Outlook, By Automotive (2018-2027) ($MN)      
23 Global AR and VR Display Market Outlook, By Energy (2018-2027) ($MN)       
24 Global AR and VR Display Market Outlook, By Other Applications (2018-2027) ($MN)     
25 Global AR and VR Display Market Outlook, By Display Type (2018-2027) ($MN)      
26 Global AR and VR Display Market Outlook, By Organic Light-Emitting Diode (OLED) (2018-2027) ($MN)    
27 Global AR and VR Display Market Outlook, By Liquid Crystal on Silicon (LCOS) (2018-2027) ($MN)    
28 Global AR and VR Display Market Outlook, By Digital Light Processing (DLP) (2018-2027) ($MN)    
29 Global AR and VR Display Market Outlook, By Liquid Crystal Display (LCD) (2018-2027) ($MN)     
30 Global AR and VR Display Market Outlook, By Micro-Light-Emitting Diode (M-LED) (2018-2027) ($MN)    
              
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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