Live Streaming Market
PUBLISHED: 2021 ID: SMRC20600
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Live Streaming Market

Live Streaming Market Forecasts to 2028 – Global Analysis By Application (E-Learning, Social Networking, Web Browsing), End User (Consumer, Education, Esports, Media, Retail, Telecommunications) and By Geography

4.8 (62 reviews)
4.8 (62 reviews)
Published: 2021 ID: SMRC20600

This report covers the impact of COVID-19 on this global market
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According to Stratistics MRC, the Global Live Streaming Market is accounted for $43,685.39 million in 2020 and is expected to reach $2,79,291.03 million by 2028 growing at a CAGR of 26.1% during the forecast period. Rising preference for live streaming over social posts and the increasing popularity of online gaming is driving the market growth. However, fake traffic on live-streaming sites may restrain the market growth.

Live streaming is a type of streaming in which video or audio is broadcast live over the internet. Most live streams are delivered via multicasting. The media is transmitted while it is recorded and allowing viewers to listen or watch it in real-time.
 
Based on the component, the platforms segment is going to have lucrative growth during the forecast period due to the increasing online data consumption and surfing habits of customers. The use of artificial intelligence for morphing users’ faces with celebrities has been gaining precedence with many players jumping on the bandwagon and the use of influencers for promoting latest applications and gaining new customers can boost the segment growth.

By geography, Asia Pacific is going to have significant growth during the forecast period. The growth of live video-streaming services and the rising consumer preference for live streaming over conventional television channels drive the market growth. Also, the rising adoption of digital innovation, increasing internet penetration in emerging economies such as China, Malaysia, Singapore, and India, accelerates the regional market growth.

Some of the key players profiled in the Live Streaming include AfreecaTV Co. Ltd., Amazon.Com, Inc, Dacast, Empire Video Productions LLC, Facebook Inc., Flux Broadcast, Google Inc., Huya Inc., IBM Corporation, Instagram Inc., Microsoft Corporation, Periscope, Twitch Interactive Inc., and Vimeo.

Report Coverage

Details

Published Year:

2021

Estimated Market Size in 2020:

USD 43,685.39 million

Estimated Period:

2020

Compound Annual Growth Rate (CAGR)  from 2020 to 2028:

26.1%

Predicted 2028 Value:

USD 279,291.03 million

Forecast Years:

2021-2028

Tables, Graphs & Figures

289

Chapters Covered:

Component, Streaming Type, Solution, Deployment Type, Revenue Model, Application, End User and Region

Core Drivers and Opportunities:

  • Rising preference for live streaming
  • Increasing popularity of online gaming

Restraining Factors & Market Threats:

  • Lack of infrastructure developments
  • Lack of regulations on content of live streaming


Components Covered:
• Platforms
• Services 

Streaming Types Covered:
• Live Video Streaming
• Nonlinear Video Streaming
    
Solutions Covered:
• Internet Protocol TV (Television)
• Over the Top (OTT)
• Pay TV (Television)

Deployment Types Covered:
• Cloud
• On-Premise

Revenue Models Covered:
• Advertising
• Rental
• Subscription    

Applications Covered:
• E-Learning (Electronic Learning)
• Social Networking
• Web Browsing
• Real-Time Sports
• Gaming

End Users Covered: 
• Banking, Financial Services and Insurance (BFSI) 
• Consumer  
• Corporate Communications  
• Education 
• Enterprise 
• Esports 
• Events 
• Government 
• Healthcare 
• Knowledge Sharing & Collaborations 
• Marketing & Client Engagement 
• Media & Realtime Entertainment 
• Retail 
• Telecommunications 

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan       
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2019, 2020, 2021, 2025 and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Key Questions Answered In The Report

The Global Live Streaming Market is majorly driven by increasing smartphone penetration, advanced technological developments, and availability of affordable broadband plans.

The platforms segment is growing at a highest CAGR owing to increasing online data consumption and surfing habits of customers.

Asia Pacific dominated with a significant market share owing to penetration of internet in China, Singapore, Malaysia, and India and host of free content on live streaming sites.

North America market is growing at a highest CAGR owing to deployment of 5G and updates in mobile applications for making video delivery agile.

Key players in Live Streaming Market include AfreecaTV Co. Ltd., Amazon.Com, Inc, Dacast, Empire Video Productions LLC, Facebook Inc., Flux Broadcast, Google Inc., Huya Inc., IBM Corporation, Instagram Inc., Microsoft Corporation, Periscope, Twitch Interactive Inc., and Vimeo.

Table of Contents

1 Executive Summary    
     
2 Preface    

 2.1 Abstract   
 2.2 Stake Holders   
 2.3 Research Scope   
 2.4 Research Methodology   
  2.4.1 Data Mining  
  2.4.2 Data Analysis  
  2.4.3 Data Validation  
  2.4.4 Research Approach  
 2.5 Research Sources   
  2.5.1 Primary Research Sources  
  2.5.2 Secondary Research Sources  
  2.5.3 Assumptions  
     
3 Market Trend Analysis    
 3.1 Introduction   
 3.2 Drivers   
 3.3 Restraints   
 3.4 Opportunities   
 3.5 Threats   
 3.6 Application Analysis   
 3.7 End User Analysis   
 3.8 Emerging Markets   
 3.9 Impact of Covid-19   
     
4 Porters Five Force Analysis    
 4.1 Bargaining power of suppliers   
 4.2 Bargaining power of buyers   
 4.3 Threat of substitutes   
 4.4 Threat of new entrants   
 4.5 Competitive rivalry   
     
5 Global Live Streaming Market, By Component    
 5.1 Introduction   
 5.2 Platforms   
  5.2.1 Gaming Consoles  
  5.2.2 Laptops & Desktops  
  5.2.3 Smart TV (Television)  
  5.2.4 Smartphones & Tablets  
 5.3 Services   
  5.3.1 Consulting  
  5.3.2 Managed Services  
  5.3.3 Professional Services  
  5.3.4 Training, Support & Development   
     
6 Global Live Streaming Market, By Streaming Type    
 6.1 Introduction   
 6.2 Live Video Streaming   
 6.3 Nonlinear Video Streaming    
     
7 Global Live Streaming Market, By Solution    
 7.1 Introduction   
 7.2 Internet Protocol TV (Television)   
 7.3 Over the Top (OTT)   
 7.4 Pay TV (Television)   
     
8 Global Live Streaming Market, By Deployment Type    
 8.1 Introduction   
 8.2 Cloud   
 8.3 On-Premise   
     
9 Global Live Streaming Market, By Revenue Model    
 9.1 Introduction   
 9.2 Advertising   
 9.3 Rental   
 9.4 Subscription    
     
10 Global Live Streaming Market, By Application    
 10.1 Introduction   
 10.2 E-Learning (Electronic Learning)   
 10.3 Social Networking   
 10.4 Web Browsing   
 10.5 Real-Time Sports   
 10.6 Gaming   
     
11 Global Live Streaming Market, By End User    
 11.1 Introduction   
 11.2 Banking, Financial Services and Insurance (BFSI)   
 11.3 Consumer    
 11.4 Corporate Communications   
 11.5 Education   
 11.6 Enterprise   
 11.7 Esports   
 11.8 Events   
 11.9 Government   
 11.10 Healthcare   
 11.11 Knowledge Sharing & Collaborations   
 11.12 Marketing & Client Engagement   
 11.13 Media & Realtime Entertainment    
 11.14 Retail   
 11.15 Telecommunications   
     
12 Global Live Streaming Market, By Geography    
 12.1 Introduction   
 12.2 North America   
  12.2.1 US  
  12.2.2 Canada  
  12.2.3 Mexico  
 12.3 Europe   
  12.3.1 Germany  
  12.3.2 UK  
  12.3.3 Italy  
  12.3.4 France  
  12.3.5 Spain  
  12.3.6 Rest of Europe  
 12.4 Asia Pacific   
  12.4.1 Japan  
  12.4.2 China  
  12.4.3 India  
  12.4.4 Australia  
  12.4.5 New Zealand  
  12.4.6 South Korea  
  12.4.7 Rest of Asia Pacific  
 12.5 South America   
  12.5.1 Argentina  
  12.5.2 Brazil  
  12.5.3 Chile  
  12.5.4 Rest of South America  
 12.6 Middle East & Africa   
  12.6.1 Saudi Arabia  
  12.6.2 UAE  
  12.6.3 Qatar  
  12.6.4 South Africa  
  12.6.5 Rest of Middle East & Africa  
     
13 Key Developments    
 13.1 Agreements, Partnerships, Collaborations and Joint Ventures   
 13.2 Acquisitions & Mergers   
 13.3 New Product Launch   
 13.4 Expansions   
 13.5 Other Key Strategies   
     
14 Company Profiling    
 14.1 AfreecaTV Co. Ltd.   
 14.2 Amazon.Com, Inc   
 14.3 Dacast   
 14.4 Empire Video Productions LLC   
 14.5 Facebook Inc.   
 14.6 Flux Broadcast   
 14.7 Google Inc.   
 14.8 Huya Inc.   
 14.9 IBM Corporation   
 14.10 Instagram Inc.   
 14.11 Microsoft Corporation   
 14.12 Periscope   
 14.13 Twitch Interactive Inc.   
 14.14 Vimeo   


List of Tables     
1 Global Live Streaming Market Outlook, By Region (2019-2028) ($MN)    
2 Global Live Streaming Market Outlook, By Component (2019-2028) ($MN)    
3 Global Live Streaming Market Outlook, By Platforms (2019-2028) ($MN)    
4 Global Live Streaming Market Outlook, By Gaming Consoles (2019-2028) ($MN)    
5 Global Live Streaming Market Outlook, By Laptops & Desktops (2019-2028) ($MN)    
6 Global Live Streaming Market Outlook, By Smart TV (Television) (2019-2028) ($MN)    
7 Global Live Streaming Market Outlook, By Smartphones & Tablets (2019-2028) ($MN)    
8 Global Live Streaming Market Outlook, By Services (2019-2028) ($MN)    
9 Global Live Streaming Market Outlook, By Consulting (2019-2028) ($MN)    
10 Global Live Streaming Market Outlook, By Managed Services (2019-2028) ($MN)    
11 Global Live Streaming Market Outlook, By Professional Services (2019-2028) ($MN)    
12 Global Live Streaming Market Outlook, By Training, Support & Development (2019-2028) ($MN)    
13 Global Live Streaming Market Outlook, By Streaming Type (2019-2028) ($MN)    
14 Global Live Streaming Market Outlook, By Live Video Streaming (2019-2028) ($MN)    
15 Global Live Streaming Market Outlook, By Nonlinear Video Streaming (2019-2028) ($MN)    
16 Global Live Streaming Market Outlook, By Solution (2019-2028) ($MN)    
17 Global Live Streaming Market Outlook, By Internet Protocol TV (Television) (2019-2028) ($MN)    
18 Global Live Streaming Market Outlook, By Over the Top (OTT) (2019-2028) ($MN)    
19 Global Live Streaming Market Outlook, By Pay TV (Television) (2019-2028) ($MN)    
20 Global Live Streaming Market Outlook, By Deployment Type (2019-2028) ($MN)    
21 Global Live Streaming Market Outlook, By Cloud (2019-2028) ($MN)    
22 Global Live Streaming Market Outlook, By On-Premise (2019-2028) ($MN)    
23 Global Live Streaming Market Outlook, By Revenue Model (2019-2028) ($MN)    
24 Global Live Streaming Market Outlook, By Advertising (2019-2028) ($MN)    
25 Global Live Streaming Market Outlook, By Rental (2019-2028) ($MN)    
26 Global Live Streaming Market Outlook, By Subscription (2019-2028) ($MN)     
27 Global Live Streaming Market Outlook, By Application (2019-2028) ($MN)    
28 Global Live Streaming Market Outlook, By E-Learning (Electronic Learning) (2019-2028) ($MN)    
29 Global Live Streaming Market Outlook, By Social Networking (2019-2028) ($MN)    
30 Global Live Streaming Market Outlook, By Web Browsing (2019-2028) ($MN)    
31 Global Live Streaming Market Outlook, By Real-Time Sports (2019-2028) ($MN)    
32 Global Live Streaming Market Outlook, By Gaming (2019-2028) ($MN)    
33 Global Live Streaming Market Outlook, By End User (2019-2028) ($MN)    
34 Global Live Streaming Market Outlook, By Banking, Financial Services and Insurance (BFSI) (2019-2028) ($MN)    
35 Global Live Streaming Market Outlook, By Consumer (2019-2028) ($MN)     
36 Global Live Streaming Market Outlook, By Corporate Communications (2019-2028) ($MN)    
37 Global Live Streaming Market Outlook, By Education (2019-2028) ($MN)    
38 Global Live Streaming Market Outlook, By Enterprise (2019-2028) ($MN)    
39 Global Live Streaming Market Outlook, By Esports (2019-2028) ($MN)    
40 Global Live Streaming Market Outlook, By Events (2019-2028) ($MN)    
41 Global Live Streaming Market Outlook, By Government (2019-2028) ($MN)    
42 Global Live Streaming Market Outlook, By Healthcare (2019-2028) ($MN)    
43 Global Live Streaming Market Outlook, By Knowledge Sharing & Collaborations (2019-2028) ($MN)    
44 Global Live Streaming Market Outlook, By Marketing & Client Engagement (2019-2028) ($MN)    
45 Global Live Streaming Market Outlook, By Media & Realtime Entertainment (2019-2028) ($MN)    
46 Global Live Streaming Market Outlook, By Retail (2019-2028) ($MN)    
47 Global Live Streaming Market Outlook, By Telecommunications (2019-2028) ($MN)    
     
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.     

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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