Biodegradable Plastics Market
Biodegradable Plastics Market Forecasts to 2030 - Global Analysis By Feedstock (Bacteria-based, Cellulose-based and Other Feedstocks), Type (Bio-based and Bio and Fossil-based Biodegradable), End User and By Geography
According to Stratistics MRC, the Global Biodegradable Plastics Market is accounted for $5.85 billion in 2024 and is expected to reach $11.37 billion by 2030 growing at a CAGR of 11.7% during the forecast period. Plastics made from renewable resources like plants, algae, or microorganisms are known as biodegradable plastics, compostable plastics, or eco-friendly plastics. Biodegradable plastics, as opposed to conventional plastics made from fossil fuels, can decompose naturally through biological processes into harmless elements like water, carbon dioxide, and biomass. Due to this quality, they are very desirable for a variety of applications, including packaging, agriculture, automotive, and consumer goods.
According to the India Brand Equity Foundation (IBEF), the electronics manufacturing industry in India is projected to reach US$520 billion by 2025.
Market Dynamics:
Driver:
Increasing consumer preference for biodegradable plastics
Global demand for biodegradable plastics is being driven by the overuse of disposable single-use plastics and their detrimental effects on the environment and human health. Being made of petroleum, plastics take decades to degrade and end up in landfills, making them one of the most urgent environmental concerns. Biodegradable plastics are absorbed into the environment and break down quickly. Biodegradable plastics also decompose more quickly than conventional plastics. As a result, growing environmental concerns are anticipated to fuel the market for biodegradable plastics.
Restraint:
Comparatively more expensive than conventional plastics
The market's growth is constrained by biodegradable plastics' higher price compared to traditional polymers. Plant-based materials, like corn starch or sugarcane, are frequently used as the raw materials for biodegradable plastics. In comparison to the extraction and refinement of fossil fuels used in conventional plastics, the production and processing costs of these renewable resources can be higher. In comparison to conventional plastics, the production of biodegradable plastics may require extra steps or specialized machinery. This may raise production costs and drive up the price of the manufacturing process as a whole.
Opportunity:
Increasing use of new technologies
Future years are expected to bring about a wealth of investment opportunities due to the continuous adoption of new technologies in the production of biodegradable plastics. Antimicrobial technology is now being incorporated into the production of biodegradable materials to create materials with longer shelf lives and to prolong the preservation of packaged goods, particularly food items. Additionally, antimicrobial packaging is used to stop microbial growth and guarantee chemical and microbiological food safety.
Threat:
Fluctuating oil prices
The cost of plastics is influenced by changes in oil prices. In the long term, this would be difficult. With the dynamics of supply and demand, oil prices may decrease. This may lead to a drop in the cost of traditional plastics, which would hinder the demand for biodegradable plastics.
Covid-19 Impact:
Due to disruptions in supply chains and production services around the world, the COVID-19 pandemic had a negative effect on the production of biodegradable plastics globally. Additionally, millions of people discarded single-use plastic items like gloves, masks, sanitizer bottles, and aprons during the pandemic, producing a significant amount of plastic waste. The use of biodegradable plastics in PPE and other products has increased as a result of this factor. The market trend for biodegradable plastics is also anticipated to grow favourably following the corona virus pandemic due to company developments.
The Bio and Fossil-based Biodegradable segment is expected to be the largest during the forecast period
The bio- and fossil-based biodegradable segment in the biodegradable plastics market has experienced notable growth due to several factors. Increasing environmental concerns and regulations promoting sustainable practices have driven demand for biodegradable alternatives. Consumers are becoming more conscious of their environmental footprint, favoring products that degrade naturally. Additionally, advancements in technology have made bio-based plastics more cost-effective and viable for various applications. This segment's growth is further fueled by the depletion of fossil fuels, pushing industries to explore renewable alternatives.
The Food & Beverage segment is expected to have the highest CAGR during the forecast period
The growth of the food and beverage segment in the biodegradable plastics market can be attributed to several key factors. Firstly, heightened consumer awareness regarding environmental sustainability has prompted F&B companies to seek eco-friendly packaging alternatives. Biodegradable plastics offer a solution by minimizing the ecological footprint of packaging materials. Additionally, regulatory pressures and governmental initiatives aimed at reducing plastic waste further drive the adoption of biodegradable alternatives in the F&B sector. Moreover, advancements in biodegradable plastic technology have improved their performance, making them increasingly suitable for food packaging applications.
Region with largest share:
The growth of the biodegradable plastics market in North America can be attributed to several factors. Increased consumer awareness and concerns about environmental pollution have led to a rise in demand for eco-friendly alternatives to traditional plastics. Government regulations promoting sustainable practices and waste management initiatives have further fueled market growth. Technological advancements in biopolymer production processes have made biodegradable plastics more cost-effective and commercially viable. Additionally, collaborations between key industry players and research institutions have accelerated innovation and product development in the region.
Region with highest CAGR:
The Asia-Pacific region has witnessed significant growth in the biodegradable plastics market due to several key factors. Increasing environmental concerns and stringent regulations regarding plastic waste disposal have driven demand for eco-friendly alternatives. The burgeoning population and rapid urbanization in countries like China and India have led to higher consumption rates, prompting industries to adopt sustainable packaging solutions. Moreover, government initiatives promoting the use of bioplastics and investments in research and development have further accelerated growth in the region.
Key players in the market
Some of the key players in Biodegradable Plastics market include Amcor Limited, BASF, Biome Bioplastics, Cardia Ltd, Cargill Incorporated, Cereplast Inc, Corbion, Danimer Scientific, Dow Inc., Eastman Chemical Company, Mitsubishi Chemical Holding Corporation, NatureWorks, Novamont, Plantic Technologies, Toray Industries, Trineso and Yield10 Bioscience, Inc.
Key Developments:
In January 2024, Danimer Scientific, Inc is pleased to announce that Dr. David Moody and Mr. Richard Altice have been appointed as members of Danimer’s Board of Directors. Dr. Moody’s appointment is effective immediately, and Mr. Altice’s appointment is effective as of April 15, 2024.
In November 2023, Cereplast, Inc. has begun production at its new facility in Seymour, Indiana. The Company also announced that it has moved its corporate headquarters to offices in El Segundo, California, from Hawthorne, California.
Feedstocks Covered:
• Bacteria-based
• Cellulose-based
• Lignin-based
• Starch-based
• Other Feedstocks
Types Covered:
• Bio-based
• Bio and Fossil-based Biodegradable
End Users Covered:
• Food & Beverage
• Personal Care & Cosmetic
• Transportation
• Electrical & Electronics
• Building & Construction
• Textile Industry
• Medical & Healthcare
• Agriculture Industry
• Consumer Goods
• Packaging Industry
• Other End Users
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 End User Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Biodegradable Plastics Market, By Feedstock
5.1 Introduction
5.2 Bacteria-based
5.3 Cellulose-based
5.4 Lignin-based
5.5 Starch-based
5.6 Other Feedstocks
6 Global Biodegradable Plastics Market, By Type
6.1 Introduction
6.2 Bio-based
6.2.1 Polypropylene (PP)
6.2.2 Polyethylene Terephthalate (PET)
6.2.3 Polyethylene Furanoate (PEF)
6.2.4 Polyethylene (PE)
6.2.5 Polyamides (PA)
6.2.6 Other Bio-based
6.3 Bio and Fossil-based Biodegradable
6.3.1 Cellulose Derivatives
6.3.2 Polybutylene adipate terephthalate(PBAT)
6.3.3 Polybutylene succinate (PBS)
6.3.4 Polycaprolactone
6.3.5 Polyhydroxyalkanoates (PHA)
6.3.6 Polylactic acid (PLA)
6.3.7 Starch blends
6.3.8 Other Bio and Fossil-based Biodegradables
7 Global Biodegradable Plastics Market, By End User
7.1 Introduction
7.2 Food & Beverage
7.2.1 Soft Drinks
7.2.2 Poultry
7.2.3 Fruits & Vegetables
7.2.4 Drinking Water
7.2.5 Dairy
7.2.6 Confectionery
7.2.7 Bakery
7.2.8 Other Food & Beverages
7.3 Personal Care & Cosmetic
7.3.1 Nail Care
7.3.2 Fragrances
7.3.3 Face Care
7.3.4 Eye Care
7.3.5 Body Care
7.3.6 Other Personal Care & Cosmetic
7.4 Transportation
7.4.1 Automotive
7.4.1.1 Passenger Vehicles (PV)
7.4.1.2 Light Commercial Vehicles (LCV)
7.4.1.3 Heavy Commercial Vehicles (HCV)
7.4.2 Aerospace
7.4.2.1 Commercial
7.4.2.2 Military
7.4.2.3 Other Aerospace
7.4.3 Locomotive
7.4.4 Marine
7.4.4.1 Passenger
7.4.4.2 Cargo
7.4.4.3 Other Marine
7.5 Electrical & Electronics
7.5.1 Electronic Devices
7.5.2 Audio Devices
7.5.3 Insulators
7.5.4 Other Electrical & Electronics
7.6 Building & Construction
7.6.1 Residential
7.6.2 Commercial
7.6.3 Industrial
7.6.4 Infrastructural
7.7 Textile Industry
7.7.1 Woven
7.7.2 Non-Woven
7.7.3 Other Textile Industry
7.8 Medical & Healthcare
7.8.1 Tissue Engineering Materials
7.8.2 Material for pills and capsules
7.8.3 Implants (screws, pins or plates)
7.8.4 Dentistry
7.8.5 Other Medical & Healthcare
7.9 Agriculture Industry
7.10 Consumer Goods
7.11 Packaging Industry
7.11.1 Rigid Packaging
7.11.1.1 Aerosol containers
7.11.1.2 Aluminum bottles
7.11.1.3 Ampules
7.11.1.4 Bottles
7.11.1.5 Cans
7.11.1.6 Jars
7.11.1.7 Other Rigid Packaging
7.11.2 Flexible Packaging
7.11.2.1 Packaging Films
7.11.2.2 Laminates
7.11.2.3 Coatings
7.12 Other End Users
8 Global Biodegradable Plastics Market, By Geography
8.1 Introduction
8.2 North America
8.2.1 US
8.2.2 Canada
8.2.3 Mexico
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 Italy
8.3.4 France
8.3.5 Spain
8.3.6 Rest of Europe
8.4 Asia Pacific
8.4.1 Japan
8.4.2 China
8.4.3 India
8.4.4 Australia
8.4.5 New Zealand
8.4.6 South Korea
8.4.7 Rest of Asia Pacific
8.5 South America
8.5.1 Argentina
8.5.2 Brazil
8.5.3 Chile
8.5.4 Rest of South America
8.6 Middle East & Africa
8.6.1 Saudi Arabia
8.6.2 UAE
8.6.3 Qatar
8.6.4 South Africa
8.6.5 Rest of Middle East & Africa
9 Key Developments
9.1 Agreements, Partnerships, Collaborations and Joint Ventures
9.2 Acquisitions & Mergers
9.3 New Product Launch
9.4 Expansions
9.5 Other Key Strategies
10 Company Profiling
10.1 Amcor Limited
10.2 BASF
10.3 Biome Bioplastics
10.4 Cardia Ltd
10.5 Cargill Incorporated
10.6 Cereplast Inc
10.7 Corbion
10.8 Danimer Scientific
10.9 Dow Inc.
10.10 Eastman Chemical Company
10.11 Mitsubishi Chemical Holding Corporation
10.12 NatureWorks
10.13 Novamont
10.14 Plantic Technologies
10.15 Toray Industries
10.16 Trineso
10.17 Yield10 Bioscience, Inc.
List of Tables
1 Global Biodegradable Plastics Market Outlook, By Region (2022-2030) ($MN)
2 Global Biodegradable Plastics Market Outlook, By Feedstock (2022-2030) ($MN)
3 Global Biodegradable Plastics Market Outlook, By Bacteria-based (2022-2030) ($MN)
4 Global Biodegradable Plastics Market Outlook, By Cellulose-based (2022-2030) ($MN)
5 Global Biodegradable Plastics Market Outlook, By Lignin-based (2022-2030) ($MN)
6 Global Biodegradable Plastics Market Outlook, By Starch-based (2022-2030) ($MN)
7 Global Biodegradable Plastics Market Outlook, By Other Feedstocks (2022-2030) ($MN)
8 Global Biodegradable Plastics Market Outlook, By Type (2022-2030) ($MN)
9 Global Biodegradable Plastics Market Outlook, By Bio-based (2022-2030) ($MN)
10 Global Biodegradable Plastics Market Outlook, By Polypropylene (PP) (2022-2030) ($MN)
11 Global Biodegradable Plastics Market Outlook, By Polyethylene Terephthalate (PET) (2022-2030) ($MN)
12 Global Biodegradable Plastics Market Outlook, By Polyethylene Furanoate (PEF) (2022-2030) ($MN)
13 Global Biodegradable Plastics Market Outlook, By Polyethylene (PE) (2022-2030) ($MN)
14 Global Biodegradable Plastics Market Outlook, By Polyamides (PA) (2022-2030) ($MN)
15 Global Biodegradable Plastics Market Outlook, By Other Bio-based (2022-2030) ($MN)
16 Global Biodegradable Plastics Market Outlook, By Bio and Fossil-based Biodegradable (2022-2030) ($MN)
17 Global Biodegradable Plastics Market Outlook, By Cellulose Derivatives (2022-2030) ($MN)
18 Global Biodegradable Plastics Market Outlook, By Polybutylene adipate terephthalate(PBAT) (2022-2030) ($MN)
19 Global Biodegradable Plastics Market Outlook, By Polybutylene succinate (PBS) (2022-2030) ($MN)
20 Global Biodegradable Plastics Market Outlook, By Polycaprolactone (2022-2030) ($MN)
21 Global Biodegradable Plastics Market Outlook, By Polyhydroxyalkanoates (PHA) (2022-2030) ($MN)
22 Global Biodegradable Plastics Market Outlook, By Polylactic acid (PLA) (2022-2030) ($MN)
23 Global Biodegradable Plastics Market Outlook, By Starch blends (2022-2030) ($MN)
24 Global Biodegradable Plastics Market Outlook, By Other Bio and Fossil-based Biodegradables (2022-2030) ($MN)
25 Global Biodegradable Plastics Market Outlook, By End User (2022-2030) ($MN)
26 Global Biodegradable Plastics Market Outlook, By Food & Beverage (2022-2030) ($MN)
27 Global Biodegradable Plastics Market Outlook, By Soft Drinks (2022-2030) ($MN)
28 Global Biodegradable Plastics Market Outlook, By Poultry (2022-2030) ($MN)
29 Global Biodegradable Plastics Market Outlook, By Fruits & Vegetables (2022-2030) ($MN)
30 Global Biodegradable Plastics Market Outlook, By Drinking Water (2022-2030) ($MN)
31 Global Biodegradable Plastics Market Outlook, By Dairy (2022-2030) ($MN)
32 Global Biodegradable Plastics Market Outlook, By Confectionery (2022-2030) ($MN)
33 Global Biodegradable Plastics Market Outlook, By Bakery (2022-2030) ($MN)
34 Global Biodegradable Plastics Market Outlook, By Other Food & Beverages (2022-2030) ($MN)
35 Global Biodegradable Plastics Market Outlook, By Personal Care & Cosmetic (2022-2030) ($MN)
36 Global Biodegradable Plastics Market Outlook, By Nail Care (2022-2030) ($MN)
37 Global Biodegradable Plastics Market Outlook, By Fragrances (2022-2030) ($MN)
38 Global Biodegradable Plastics Market Outlook, By Face Care (2022-2030) ($MN)
39 Global Biodegradable Plastics Market Outlook, By Eye Care (2022-2030) ($MN)
40 Global Biodegradable Plastics Market Outlook, By Body Care (2022-2030) ($MN)
41 Global Biodegradable Plastics Market Outlook, By Other Personal Care & Cosmetic (2022-2030) ($MN)
42 Global Biodegradable Plastics Market Outlook, By Transportation (2022-2030) ($MN)
43 Global Biodegradable Plastics Market Outlook, By Automotive (2022-2030) ($MN)
44 Global Biodegradable Plastics Market Outlook, By Passenger Vehicles (PV) (2022-2030) ($MN)
45 Global Biodegradable Plastics Market Outlook, By Light Commercial Vehicles (LCV) (2022-2030) ($MN)
46 Global Biodegradable Plastics Market Outlook, By Heavy Commercial Vehicles (HCV) (2022-2030) ($MN)
47 Global Biodegradable Plastics Market Outlook, By Aerospace (2022-2030) ($MN)
48 Global Biodegradable Plastics Market Outlook, By Commercial (2022-2030) ($MN)
49 Global Biodegradable Plastics Market Outlook, By Military (2022-2030) ($MN)
50 Global Biodegradable Plastics Market Outlook, By Other Aerospace (2022-2030) ($MN)
51 Global Biodegradable Plastics Market Outlook, By Locomotive (2022-2030) ($MN)
52 Global Biodegradable Plastics Market Outlook, By Marine (2022-2030) ($MN)
53 Global Biodegradable Plastics Market Outlook, By Passenger (2022-2030) ($MN)
54 Global Biodegradable Plastics Market Outlook, By Cargo (2022-2030) ($MN)
55 Global Biodegradable Plastics Market Outlook, By Other Marine (2022-2030) ($MN)
56 Global Biodegradable Plastics Market Outlook, By Electrical & Electronics (2022-2030) ($MN)
57 Global Biodegradable Plastics Market Outlook, By Electronic Devices (2022-2030) ($MN)
58 Global Biodegradable Plastics Market Outlook, By Audio Devices (2022-2030) ($MN)
59 Global Biodegradable Plastics Market Outlook, By Insulators (2022-2030) ($MN)
60 Global Biodegradable Plastics Market Outlook, By Other Electrical & Electronics (2022-2030) ($MN)
61 Global Biodegradable Plastics Market Outlook, By Building & Construction (2022-2030) ($MN)
62 Global Biodegradable Plastics Market Outlook, By Residential (2022-2030) ($MN)
63 Global Biodegradable Plastics Market Outlook, By Commercial (2022-2030) ($MN)
64 Global Biodegradable Plastics Market Outlook, By Industrial (2022-2030) ($MN)
65 Global Biodegradable Plastics Market Outlook, By Infrastructural (2022-2030) ($MN)
66 Global Biodegradable Plastics Market Outlook, By Textile Industry (2022-2030) ($MN)
67 Global Biodegradable Plastics Market Outlook, By Woven (2022-2030) ($MN)
68 Global Biodegradable Plastics Market Outlook, By Non-Woven (2022-2030) ($MN)
69 Global Biodegradable Plastics Market Outlook, By Other Textile Industry (2022-2030) ($MN)
70 Global Biodegradable Plastics Market Outlook, By Medical & Healthcare (2022-2030) ($MN)
71 Global Biodegradable Plastics Market Outlook, By Tissue Engineering Materials (2022-2030) ($MN)
72 Global Biodegradable Plastics Market Outlook, By Material for pills and capsules (2022-2030) ($MN)
73 Global Biodegradable Plastics Market Outlook, By Implants (screws, pins or plates) (2022-2030) ($MN)
74 Global Biodegradable Plastics Market Outlook, By Dentistry (2022-2030) ($MN)
75 Global Biodegradable Plastics Market Outlook, By Other Medical & Healthcare (2022-2030) ($MN)
76 Global Biodegradable Plastics Market Outlook, By Agriculture Industry (2022-2030) ($MN)
77 Global Biodegradable Plastics Market Outlook, By Consumer Goods (2022-2030) ($MN)
78 Global Biodegradable Plastics Market Outlook, By Packaging Industry (2022-2030) ($MN)
79 Global Biodegradable Plastics Market Outlook, By Rigid Packaging (2022-2030) ($MN)
80 Global Biodegradable Plastics Market Outlook, By Aerosol containers (2022-2030) ($MN)
81 Global Biodegradable Plastics Market Outlook, By Aluminum bottles (2022-2030) ($MN)
82 Global Biodegradable Plastics Market Outlook, By Ampules (2022-2030) ($MN)
83 Global Biodegradable Plastics Market Outlook, By Bottles (2022-2030) ($MN)
84 Global Biodegradable Plastics Market Outlook, By Cans (2022-2030) ($MN)
85 Global Biodegradable Plastics Market Outlook, By Jars (2022-2030) ($MN)
86 Global Biodegradable Plastics Market Outlook, By Other Rigid Packaging (2022-2030) ($MN)
87 Global Biodegradable Plastics Market Outlook, By Flexible Packaging (2022-2030) ($MN)
88 Global Biodegradable Plastics Market Outlook, By Packaging Films (2022-2030) ($MN)
89 Global Biodegradable Plastics Market Outlook, By Laminates (2022-2030) ($MN)
90 Global Biodegradable Plastics Market Outlook, By Coatings (2022-2030) ($MN)
91 Global Biodegradable Plastics Market Outlook, By Other End Users (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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