Coco Coir
Coco Coir Market Forecasts to 2030 - Global Analysis By Product (Bales, Open Tops, Coco Coir Grow Bags, Coir Material, Blends & Loose Substrate and Other Products), Nature (Conventional and Organic), Application, Consumer and By Geography
|
Years Covered |
2021-2030 |
|
Estimated Year Value (2023) |
US $380.22 MN |
|
Projected Year Value (2030) |
US $656.29 MN |
|
CAGR (2023 - 2030) |
8.1% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Asia Pacific |
|
Highest Growing Market |
North America |
According to Stratistics MRC, the Global Coco Coir Market is accounted for $380.22 million in 2023 and is expected to reach $656.29 million by 2030 growing at a CAGR of 8.1% during the forecast period. Coco coir is a natural fiber extracted from the husk of coconuts. It is a versatile and sustainable material widely used in agriculture, horticulture, and various other applications. The process involves extracting fibres from the coconut husk, which is a byproduct of the coconut industry. Coco coir is valued for its excellent water retention, aeration properties, and biodegradability. In agriculture, it is commonly used as a soil amendment, potting medium, or in hydroponic systems. It is also employed in erosion control, landscaping, and as a raw material for products like mats, nets, and twines.
Market Dynamics:
Driver:
Growing demand for organic products
As consumers increasingly prioritize environmentally sustainable choices, coco coir gains prominence as a natural and organic growing medium. Derived from coconut husks, coco coir aligns with the preference for eco-friendly alternatives in agriculture and horticulture. Its use as a soil amendment and hydroponic growing medium further supports the trend towards sustainable farming practices. The organic appeal of coco coir caters to a conscientious consumer base seeking chemical-free and environmentally responsible solutions, propelling the market's growth in response to the escalating demand for organic and eco-conscious products in the agricultural sector.
Restraint:
Quality and consistency issues
Variations in the sourcing of coconut husks and diverse processing methods can lead to inconsistent product quality. Ensuring uniformity is vital for meeting industry standards and customer expectations. Inadequate quality control may result in subpar performance, impacting the reliability of coco coir as a growing medium. Thereby, it will hamper market demand.
Opportunity:
Rising popularity of hydroponics and soilless farming
Hydroponic systems, which rely on nutrient-rich water solutions instead of traditional soil, benefit from coco coir's exceptional water retention, aeration, and nutrient-holding properties. As an inert growing medium, coco coir provides an ideal substrate for hydroponic cultivation, offering a sustainable and organic alternative to soil. Moreover, its ability to support root health and nutrient absorption aligns with the precision requirements of hydroponic farming. The expanding adoption of soilless cultivation methods worldwide positions coco coir as a preferred choice, creating a growth opportunity for the market.
Threat:
Price fluctuations of raw materials
The availability and cost dynamics of these husks can be unpredictable, impacting the production cost of coco coir. Sudden increases in raw material prices may lead to elevated production costs, potentially reducing the market's competitiveness. Such fluctuations can affect profit margins for manufacturers and may influence pricing strategies. As a result, it will impede market growth.
Covid-19 Impact
The Coco Coir market experienced both challenges and opportunities due to COVID-19. Disruptions in the supply chain, including transportation restrictions and labour shortages, impacted production and distribution. However, increased interest in home gardening during lockdowns contributed to a surge in demand for coco coir products. As consumers turned to sustainable and organic solutions, the market adapted to changing preferences. The pandemic underscored the growth as the world navigates the evolving landscape of agriculture and horticulture post-COVID-19.
The bales segment is expected to be the largest during the forecast period
The bales segment is estimated to hold the largest share. Bales refer to compressed and packaged blocks or bundles of coco coir fibres. They are a convenient form for storage, transportation, and distribution. Farmers and horticulturists can easily expand these compressed bales by adding water, resulting in a loose and fibrous substrate suitable for various agricultural applications. Furthermore, they provide an efficient means of delivering coco coir to end-users, whether for large-scale commercial farming or individual gardeners.
The coco nets & twines segment is expected to have the highest CAGR during the forecast period
The coco nets & twines segment is anticipated to have lucrative growth during the forecast period. Coco Nets & Twines serve multiple agricultural purposes, such as erosion control, landscaping, and support systems for plants. The natural strength and durability of coco fibres make these products ideal for stabilising soil, preventing erosion, and providing support to climbing plants. They contribute to sustainable agriculture by offering biodegradable solutions. This segment addresses the demand for eco-friendly alternatives in landscaping and agricultural applications, showcasing the versatility of coco coir beyond traditional growing mediums.
Region with largest share:
Asia Pacific commanded the largest market share during the extrapolated period. Countries like India, Sri Lanka, and the Philippines are major producers and exporters of coco coir products. The tropical climate in these regions favours coconut cultivation, ensuring a steady supply of raw materials. The market is driven by increasing awareness of sustainable agriculture, organic farming practices, and the versatility of coco coir in horticulture. Furthermore, government initiatives, coupled with the rising demand for eco-friendly alternatives, further propel the market.
Region with highest CAGR:
North America is expected to witness profitable growth over the projection period. The region's agriculture sector is increasingly adopting coco coir as a preferred growing medium, especially in hydroponics and greenhouse cultivation. The versatility of coco coir in promoting water retention and aeration suits the diverse climate conditions across North America. The demand is further fuelled by a growing trend towards urban gardening and home-based horticulture. With an emphasis on environmentally friendly solutions, the North American coco coir market presents opportunities for suppliers and manufacturers catering to the region's evolving agricultural landscape.
Key players in the market
Some of the key players in the Coco Coir Market include Pilipinas Ecofiber Corp., Allwin Coir, Universal Coco Indonesia, Bali Coco Company, FibreDust LLC, Benlion Coir Industries, Pelemix Ltd., Coco Green (Pvt) Ltd, Argo Real Estate LLC., Consarc (Pvt) Ltd, Selvam Coco Tech, Kumaran Fibres, Klasmann-Deilmann GmbH, Lanka Coco Products (Pvt) Ltd, Natural Coir Industries, Thiraviyam Coco Products, SMS Exports and Lima Group.
Key Developments:
In March 2023, Pelemix Ltd. announced today that it has acquired Israeli-based growing media manufacturer Even-Ari Green Ltd. (EAG). It provides an opportunity to expand Pelemix ability to serve a variety of customers in both the hobby and professional grower segments. EAG's experience in the hobby and professional horticulture nursery market is a significant strength to add to Pelemix's already strong brand.
In February 2020, The Klasmann-Deilmann Group is entering into a strategic partnership with Shakti Cocos B.V. The Dutch-based company is transferring international distribution rights for high-quality coir raw materials to the world’s leading substrate manufacturer based in Germany.
Products Covered:
• Bales
• Open Tops
• Coco Coir Grow Bags
• Coir Material
• Blends & Loose Substrate
• Other Products
Natures Covered:
• Conventional
• Organic
Applications Covered:
• Coco Nets & Twines
• Coconut Meals
• Rope & Cordage
• Stitched Mats
• Husk
• Other Applications
Consumers Covered:
• Sellers
• Green Houses
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Coco Coir Market, By Product
5.1 Introduction
5.2 Bales
5.3 Open Tops
5.4 Coco Coir Grow Bags
5.5 Coir Material
5.6 Blends & Loose Substrate
5.7 Other Products
6 Global Coco Coir Market, By Nature
6.1 Introduction
6.2 Conventional
6.3 Organic
7 Global Coco Coir Market, By Application
7.1 Introduction
7.2 Coco Nets & Twines
7.3 Coconut Meals
7.4 Rope & Cordage
7.5 Stitched Mats
7.6 Husk
7.7 Other Applications
8 Global Coco Coir Market, By Consumer
8.1 Introduction
8.2 Sellers
8.3 Green Houses
9 Global Coco Coir Market, By Geography
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.2.3 Mexico
9.3 Europe
9.3.1 Germany
9.3.2 UK
9.3.3 Italy
9.3.4 France
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 New Zealand
9.4.6 South Korea
9.4.7 Rest of Asia Pacific
9.5 South America
9.5.1 Argentina
9.5.2 Brazil
9.5.3 Chile
9.5.4 Rest of South America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 UAE
9.6.3 Qatar
9.6.4 South Africa
9.6.5 Rest of Middle East & Africa
10 Key Developments
10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies
11 Company Profiling
11.1 Pilipinas Ecofiber Corp.
11.2 Allwin Coir
11.3 Universal Coco Indonesia
11.4 Bali Coco Company
11.5 FibreDust LLC
11.6 Benlion Coir Industries
11.7 Pelemix Ltd.
11.8 Coco Green (Pvt) Ltd
11.9 Argo Real Estate LLC.
11.10 Consarc (Pvt) Ltd
11.11 Selvam Coco Tech
11.12 Kumaran Fibres
11.13 Klasmann-Deilmann GmbH
11.14 Lanka Coco Products (Pvt) Ltd
11.15 Natural Coir Industries
11.16 Thiraviyam Coco Products
11.17 SMS Exports
11.18 Lima Group
List of Tables
1 Global Coco Coir Market Outlook, By Region (2021-2030) ($MN)
2 Global Coco Coir Market Outlook, By Product (2021-2030) ($MN)
3 Global Coco Coir Market Outlook, By Bales (2021-2030) ($MN)
4 Global Coco Coir Market Outlook, By Open Tops (2021-2030) ($MN)
5 Global Coco Coir Market Outlook, By Coco Coir Grow Bags (2021-2030) ($MN)
6 Global Coco Coir Market Outlook, By Coir Material (2021-2030) ($MN)
7 Global Coco Coir Market Outlook, By Blends & Loose Substrate (2021-2030) ($MN)
8 Global Coco Coir Market Outlook, By Other Products (2021-2030) ($MN)
9 Global Coco Coir Market Outlook, By Nature (2021-2030) ($MN)
10 Global Coco Coir Market Outlook, By Conventional (2021-2030) ($MN)
11 Global Coco Coir Market Outlook, By Organic (2021-2030) ($MN)
12 Global Coco Coir Market Outlook, By Application (2021-2030) ($MN)
13 Global Coco Coir Market Outlook, By Coco Nets & Twines (2021-2030) ($MN)
14 Global Coco Coir Market Outlook, By Coconut Meals (2021-2030) ($MN)
15 Global Coco Coir Market Outlook, By Rope & Cordage (2021-2030) ($MN)
16 Global Coco Coir Market Outlook, By Stitched Mats (2021-2030) ($MN)
17 Global Coco Coir Market Outlook, By Husk (2021-2030) ($MN)
18 Global Coco Coir Market Outlook, By Other Applications (2021-2030) ($MN)
19 Global Coco Coir Market Outlook, By Consumer (2021-2030) ($MN)
20 Global Coco Coir Market Outlook, By Sellers (2021-2030) ($MN)
21 Global Coco Coir Market Outlook, By Green Houses (2021-2030) ($MN)
22 North America Coco Coir Market Outlook, By Country (2021-2030) ($MN)
23 North America Coco Coir Market Outlook, By Product (2021-2030) ($MN)
24 North America Coco Coir Market Outlook, By Bales (2021-2030) ($MN)
25 North America Coco Coir Market Outlook, By Open Tops (2021-2030) ($MN)
26 North America Coco Coir Market Outlook, By Coco Coir Grow Bags (2021-2030) ($MN)
27 North America Coco Coir Market Outlook, By Coir Material (2021-2030) ($MN)
28 North America Coco Coir Market Outlook, By Blends & Loose Substrate (2021-2030) ($MN)
29 North America Coco Coir Market Outlook, By Other Products (2021-2030) ($MN)
30 North America Coco Coir Market Outlook, By Nature (2021-2030) ($MN)
31 North America Coco Coir Market Outlook, By Conventional (2021-2030) ($MN)
32 North America Coco Coir Market Outlook, By Organic (2021-2030) ($MN)
33 North America Coco Coir Market Outlook, By Application (2021-2030) ($MN)
34 North America Coco Coir Market Outlook, By Coco Nets & Twines (2021-2030) ($MN)
35 North America Coco Coir Market Outlook, By Coconut Meals (2021-2030) ($MN)
36 North America Coco Coir Market Outlook, By Rope & Cordage (2021-2030) ($MN)
37 North America Coco Coir Market Outlook, By Stitched Mats (2021-2030) ($MN)
38 North America Coco Coir Market Outlook, By Husk (2021-2030) ($MN)
39 North America Coco Coir Market Outlook, By Other Applications (2021-2030) ($MN)
40 North America Coco Coir Market Outlook, By Consumer (2021-2030) ($MN)
41 North America Coco Coir Market Outlook, By Sellers (2021-2030) ($MN)
42 North America Coco Coir Market Outlook, By Green Houses (2021-2030) ($MN)
43 Europe Coco Coir Market Outlook, By Country (2021-2030) ($MN)
44 Europe Coco Coir Market Outlook, By Product (2021-2030) ($MN)
45 Europe Coco Coir Market Outlook, By Bales (2021-2030) ($MN)
46 Europe Coco Coir Market Outlook, By Open Tops (2021-2030) ($MN)
47 Europe Coco Coir Market Outlook, By Coco Coir Grow Bags (2021-2030) ($MN)
48 Europe Coco Coir Market Outlook, By Coir Material (2021-2030) ($MN)
49 Europe Coco Coir Market Outlook, By Blends & Loose Substrate (2021-2030) ($MN)
50 Europe Coco Coir Market Outlook, By Other Products (2021-2030) ($MN)
51 Europe Coco Coir Market Outlook, By Nature (2021-2030) ($MN)
52 Europe Coco Coir Market Outlook, By Conventional (2021-2030) ($MN)
53 Europe Coco Coir Market Outlook, By Organic (2021-2030) ($MN)
54 Europe Coco Coir Market Outlook, By Application (2021-2030) ($MN)
55 Europe Coco Coir Market Outlook, By Coco Nets & Twines (2021-2030) ($MN)
56 Europe Coco Coir Market Outlook, By Coconut Meals (2021-2030) ($MN)
57 Europe Coco Coir Market Outlook, By Rope & Cordage (2021-2030) ($MN)
58 Europe Coco Coir Market Outlook, By Stitched Mats (2021-2030) ($MN)
59 Europe Coco Coir Market Outlook, By Husk (2021-2030) ($MN)
60 Europe Coco Coir Market Outlook, By Other Applications (2021-2030) ($MN)
61 Europe Coco Coir Market Outlook, By Consumer (2021-2030) ($MN)
62 Europe Coco Coir Market Outlook, By Sellers (2021-2030) ($MN)
63 Europe Coco Coir Market Outlook, By Green Houses (2021-2030) ($MN)
64 Asia Pacific Coco Coir Market Outlook, By Country (2021-2030) ($MN)
65 Asia Pacific Coco Coir Market Outlook, By Product (2021-2030) ($MN)
66 Asia Pacific Coco Coir Market Outlook, By Bales (2021-2030) ($MN)
67 Asia Pacific Coco Coir Market Outlook, By Open Tops (2021-2030) ($MN)
68 Asia Pacific Coco Coir Market Outlook, By Coco Coir Grow Bags (2021-2030) ($MN)
69 Asia Pacific Coco Coir Market Outlook, By Coir Material (2021-2030) ($MN)
70 Asia Pacific Coco Coir Market Outlook, By Blends & Loose Substrate (2021-2030) ($MN)
71 Asia Pacific Coco Coir Market Outlook, By Other Products (2021-2030) ($MN)
72 Asia Pacific Coco Coir Market Outlook, By Nature (2021-2030) ($MN)
73 Asia Pacific Coco Coir Market Outlook, By Conventional (2021-2030) ($MN)
74 Asia Pacific Coco Coir Market Outlook, By Organic (2021-2030) ($MN)
75 Asia Pacific Coco Coir Market Outlook, By Application (2021-2030) ($MN)
76 Asia Pacific Coco Coir Market Outlook, By Coco Nets & Twines (2021-2030) ($MN)
77 Asia Pacific Coco Coir Market Outlook, By Coconut Meals (2021-2030) ($MN)
78 Asia Pacific Coco Coir Market Outlook, By Rope & Cordage (2021-2030) ($MN)
79 Asia Pacific Coco Coir Market Outlook, By Stitched Mats (2021-2030) ($MN)
80 Asia Pacific Coco Coir Market Outlook, By Husk (2021-2030) ($MN)
81 Asia Pacific Coco Coir Market Outlook, By Other Applications (2021-2030) ($MN)
82 Asia Pacific Coco Coir Market Outlook, By Consumer (2021-2030) ($MN)
83 Asia Pacific Coco Coir Market Outlook, By Sellers (2021-2030) ($MN)
84 Asia Pacific Coco Coir Market Outlook, By Green Houses (2021-2030) ($MN)
85 South America Coco Coir Market Outlook, By Country (2021-2030) ($MN)
86 South America Coco Coir Market Outlook, By Product (2021-2030) ($MN)
87 South America Coco Coir Market Outlook, By Bales (2021-2030) ($MN)
88 South America Coco Coir Market Outlook, By Open Tops (2021-2030) ($MN)
89 South America Coco Coir Market Outlook, By Coco Coir Grow Bags (2021-2030) ($MN)
90 South America Coco Coir Market Outlook, By Coir Material (2021-2030) ($MN)
91 South America Coco Coir Market Outlook, By Blends & Loose Substrate (2021-2030) ($MN)
92 South America Coco Coir Market Outlook, By Other Products (2021-2030) ($MN)
93 South America Coco Coir Market Outlook, By Nature (2021-2030) ($MN)
94 South America Coco Coir Market Outlook, By Conventional (2021-2030) ($MN)
95 South America Coco Coir Market Outlook, By Organic (2021-2030) ($MN)
96 South America Coco Coir Market Outlook, By Application (2021-2030) ($MN)
97 South America Coco Coir Market Outlook, By Coco Nets & Twines (2021-2030) ($MN)
98 South America Coco Coir Market Outlook, By Coconut Meals (2021-2030) ($MN)
99 South America Coco Coir Market Outlook, By Rope & Cordage (2021-2030) ($MN)
100 South America Coco Coir Market Outlook, By Stitched Mats (2021-2030) ($MN)
101 South America Coco Coir Market Outlook, By Husk (2021-2030) ($MN)
102 South America Coco Coir Market Outlook, By Other Applications (2021-2030) ($MN)
103 South America Coco Coir Market Outlook, By Consumer (2021-2030) ($MN)
104 South America Coco Coir Market Outlook, By Sellers (2021-2030) ($MN)
105 South America Coco Coir Market Outlook, By Green Houses (2021-2030) ($MN)
106 Middle East & Africa Coco Coir Market Outlook, By Country (2021-2030) ($MN)
107 Middle East & Africa Coco Coir Market Outlook, By Product (2021-2030) ($MN)
108 Middle East & Africa Coco Coir Market Outlook, By Bales (2021-2030) ($MN)
109 Middle East & Africa Coco Coir Market Outlook, By Open Tops (2021-2030) ($MN)
110 Middle East & Africa Coco Coir Market Outlook, By Coco Coir Grow Bags (2021-2030) ($MN)
111 Middle East & Africa Coco Coir Market Outlook, By Coir Material (2021-2030) ($MN)
112 Middle East & Africa Coco Coir Market Outlook, By Blends & Loose Substrate (2021-2030) ($MN)
113 Middle East & Africa Coco Coir Market Outlook, By Other Products (2021-2030) ($MN)
114 Middle East & Africa Coco Coir Market Outlook, By Nature (2021-2030) ($MN)
115 Middle East & Africa Coco Coir Market Outlook, By Conventional (2021-2030) ($MN)
116 Middle East & Africa Coco Coir Market Outlook, By Organic (2021-2030) ($MN)
117 Middle East & Africa Coco Coir Market Outlook, By Application (2021-2030) ($MN)
118 Middle East & Africa Coco Coir Market Outlook, By Coco Nets & Twines (2021-2030) ($MN)
119 Middle East & Africa Coco Coir Market Outlook, By Coconut Meals (2021-2030) ($MN)
120 Middle East & Africa Coco Coir Market Outlook, By Rope & Cordage (2021-2030) ($MN)
121 Middle East & Africa Coco Coir Market Outlook, By Stitched Mats (2021-2030) ($MN)
122 Middle East & Africa Coco Coir Market Outlook, By Husk (2021-2030) ($MN)
123 Middle East & Africa Coco Coir Market Outlook, By Other Applications (2021-2030) ($MN)
124 Middle East & Africa Coco Coir Market Outlook, By Consumer (2021-2030) ($MN)
125 Middle East & Africa Coco Coir Market Outlook, By Sellers (2021-2030) ($MN)
126 Middle East & Africa Coco Coir Market Outlook, By Green Houses (2021-2030) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
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