Inulin Market
Inulin Market Forecasts to 2030 - Global Analysis By Product Type (Jerusalem Artichoke Inulin, Agave Inulin, Chicory Inulin and Other Product Types), Form (Liquid and Powder), Nature, End User and By Geography
|
Years Covered |
2021-2030 |
|
Estimated Year Value (2023) |
US $1.75 BN |
|
Projected Year Value (2030) |
US $3.10 BN |
|
CAGR (2023 - 2030) |
8.5% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Europe |
|
Highest Growing Market |
Asia Pacific |
According to Stratistics MRC, the Global Inulin Market is accounted for $1.75 billion in 2023 and is expected to reach $3.10 billion by 2030 growing at a CAGR of 8.5% during the forecast period. Inulin is a soluble fiber and a starchy element found in a huge variety of cereals, fruits, and vegetables, such as bananas, onions, asparagus, chicory roots, agave, garlic, and others. Plants naturally produce inulin, a high-fiber substance with the potential to improve digestive health and lower cholesterol levels. Inulin is a starchy substance and is most commonly used for medicine obtained by soaking chicory roots in hot water. Inulin's low glycemic index can help regulate blood glucose and insulin levels, contributing to better glycemic control.
Market Dynamics:
Driver:
Rising demand for inulin in pharmaceutical sector
Scientists in the pharmaceutical sector have been able to innovate and search for additional possibilities to create solutions for customers as a result of the rising occurrence of various diseases. Because inulin possesses health-promoting qualities, it is increasingly used in the pharmaceutical sector to treat a wide range of illnesses. A polysaccharide, inulin has a wide range of therapeutic applications, such as a drug delivery system, a diagnostic tool, and a dietary fibre with added health advantages. It has numerous health advantages and is mostly used in medications to enhance the immune system and treat a variety of digestive issues. The rise in digestive issues among consumers as a result of lifestyle and eating habits has increased demand for inulin in the pharmaceutical sector.
Restraint:
Availability of other dietary fibers
The presence of additional dietary fibres and prebiotic components is anticipated to restrain the expansion of the global inulin market. In particular, dietary fibre has a number of health advantages. Additionally, by lowering blood pressure and cholesterol levels, those who consume a lot of dietary fibre have a much lower chance of getting diabetes, stroke, coronary heart disease, hypertension, obesity, and some gastrointestinal disorders. Consequently, there is a rising need for dietary fibre.
Opportunity:
Rising use of nutraceuticals and sports nutrition products
Consuming inulin fibre has been linked to reductions in diabetes, obesity, and cholesterol, which has increased demand for dietary fibres in nutraceutical products. The benefits of inulin include maintaining gut health. Dietary fibres are crucial for any athlete. Dietary fibres like inulin are highly helpful since they soften stools and improve muscle performance, endurance, and repair before, during, and after training. Therefore, dietary fibre producers in the nutraceutical and sports nutrition industries are benefiting from dietary fibre foods. This rise in the intake of energy supplements by athletes will boost the growth of the inulin market during the forecast period.
Threat:
High production costs
The inulin market may be severely constrained by high production costs. Through a difficult extraction and purifying procedure, inulin is generally obtained from sources like chicory roots or Jerusalem artichoke tubers. There are various processes in this procedure, such as washing, grinding, extraction, filtration, and drying. Inulin production costs are influenced by the need for specialised machinery, expert labour, and energy-intensive processes throughout the extraction and purifying process. Furthermore, the profitability and competitiveness of market participants might be impacted by the cost structure of inulin manufacturing.
Covid-19 Impact
The inulin market was significantly impacted by COVID-19. The pandemic's emergence started a global trend towards healthier eating practices and nutrient-dense foods. As a result, as customers of all ages started investing in health supplements and immune boosters, the market began to move towards the consumption of healthier and more nutrient-dense food. As a result, the market for inulin also experienced tremendous expansion.
The functional food & beverages segment is expected to be the largest during the forecast period
The functional food & beverages segment is estimated to hold the largest share. The food and beverage industry is predicted to have a strong need for inulin. By promoting fullness and decreasing cholesterol absorption from the digestive tract, it improves digestive health. Cheese, yoghurt, ice cream, baked goods, and confections are just a few foods that use inulin. Due to its creamy nature, it serves as a fat alternative in salad dressings and margarine. Additionally, the market's expansion is aided by customers' changing lifestyles, rising disposable incomes, and increased desire for natural components.
The powder segment is expected to have the highest CAGR during the forecast period
The powder segment is anticipated to have lucrative growth during the forecast period. A large and often-used form of inulin on the market is in powder form. Application options for inulin powder are varied. It can simply be added to a variety of food and drink products without changing their flavour, consistency, or appearance. Both makers and customers will find it convenient to use because the powder form makes blending and dispersion simple. Excellent shelf stability in inulin powder is crucial for use in a variety of food and beverage applications. It can endure a variety of processing conditions, including high temperatures used in baking or cooking, and has a lengthy shelf life.
Region with largest share:
Europe commanded the largest market share during the extrapolated period. one of the main factors contributing to Europe's consistent growth rate is the existence of favourable regulatory rules for the incorporation of functional ingredients, particularly in food and beverage applications. Rising awareness about the health benefits of inulin and an aging population are expected to boost the inulin market, particularly in the food and beverage and dietary supplement applications, where the product aids digestion and bowel movement.
Region with highest CAGR:
Asia Pacific is expected to witness profitable growth over the projection period, owing to the growing demand for inulin from emerging economies such as Japan, India, and others. Rising health consciousness among Asian consumers, coupled with increasing per capita income of consumers is projected to have a significant impact on the growth of inulin market of Asia. Rising consumer awareness regarding the product’s benefits in aiding gut health, coupled with favourable regulatory policies regarding the use of functional ingredients in food preparation and beverage formulation is expected to contribute to the growth of inulin market in Asia Pacific.
Key players in the market
Some of the key players in the Inulin Market include Sudzucker AG, Adept Impex Private Limited, Cargill Inc., The Ingredient House, Cosucra Groupe Warcoing SA, Nova Green Inc., Sensus NV, Green Labs LLC, Beneo, Ciranda Inc., Tierra Group, Fenchem, Fuji Nihon Seito Corporation, Shandong Baolingbao Biotechnology Co. Ltd, Jarrow Formulas and Wuxi Cima Science Co. Ltd.
Key Developments:
In March 2022, Sensus, a Dutch co-op member, announced its plans to expand the production of chicory root fiber (inulin) to meet the growing demand for natural prebiotics in plant-based foods and supplements.
In December 2021, Beneo, a functional ingredient manufacturer, invested EUR 30 million in expanding its capacity for producing prebiotic chicory fiber roots in Chile and Belgium. The expansion would increase the production of chicory root fiber inulin by over 40% to meet customer demand and promote the growth of the inulin market.
Product Types Covered:
• Jerusalem Artichoke Inulin
• Agave Inulin
• Chicory Inulin
• Other Product Types
Forms Covered:
• Liquid
• Powder
Natures Covered:
• Conventional
• Organic
End Users Covered:
• Clinical Nutrition
• Functional Food & Beverages
• Infant Formula
• Dietary Supplements
• Meat Products
• Breakfast Cereals & Cereal Bars
• Dairy Products
• Animal Nutrition
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 End User Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Inulin Market, By Product Type
5.1 Introduction
5.2 Jerusalem Artichoke Inulin
5.3 Agave Inulin
5.4 Chicory Inulin
5.5 Other Product Types
6 Global Inulin Market, By Form
6.1 Introduction
6.2 Liquid
6.3 Powder
7 Global Inulin Market, By Nature
7.1 Introduction
7.2 Conventional
7.3 Organic
8 Global Inulin Market, By End User
8.1 Introduction
8.2 Clinical Nutrition
8.3 Functional Food & Beverages
8.4 Infant Formula
8.5 Dietary Supplements
8.6 Meat Products
8.7 Breakfast Cereals & Cereal Bars
8.8 Dairy Products
8.9 Animal Nutrition
9 Global Inulin Market, By Geography
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.2.3 Mexico
9.3 Europe
9.3.1 Germany
9.3.2 UK
9.3.3 Italy
9.3.4 France
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 New Zealand
9.4.6 South Korea
9.4.7 Rest of Asia Pacific
9.5 South America
9.5.1 Argentina
9.5.2 Brazil
9.5.3 Chile
9.5.4 Rest of South America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 UAE
9.6.3 Qatar
9.6.4 South Africa
9.6.5 Rest of Middle East & Africa
10 Key Developments
10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies
11 Company Profiling
11.1 Sudzucker AG
11.2 Adept Impex Private Limited
11.3 Cargill Inc.
11.4 The Ingredient House
11.5 Cosucra Groupe Warcoing SA
11.6 Nova Green Inc.
11.7 Sensus NV
11.8 Green Labs LLC
11.9 Beneo
11.10 Ciranda Inc.
11.11 Tierra Group
11.12 Fenchem
11.13 Fuji Nihon Seito Corporation
11.14 Shandong Baolingbao Biotechnology Co. Ltd
11.15 Jarrow Formulas
11.16 Wuxi Cima Science Co. Ltd
List of Tables
1 Global Inulin Market Outlook, By Region (2021-2030) ($MN)
2 Global Inulin Market Outlook, By Product Type (2021-2030) ($MN)
3 Global Inulin Market Outlook, By Jerusalem Artichoke Inulin (2021-2030) ($MN)
4 Global Inulin Market Outlook, By Agave Inulin (2021-2030) ($MN)
5 Global Inulin Market Outlook, By Chicory Inulin (2021-2030) ($MN)
6 Global Inulin Market Outlook, By Other Product Types (2021-2030) ($MN)
7 Global Inulin Market Outlook, By Form (2021-2030) ($MN)
8 Global Inulin Market Outlook, By Liquid (2021-2030) ($MN)
9 Global Inulin Market Outlook, By Powder (2021-2030) ($MN)
10 Global Inulin Market Outlook, By Nature (2021-2030) ($MN)
11 Global Inulin Market Outlook, By Conventional (2021-2030) ($MN)
12 Global Inulin Market Outlook, By Organic (2021-2030) ($MN)
13 Global Inulin Market Outlook, By End User (2021-2030) ($MN)
14 Global Inulin Market Outlook, By Clinical Nutrition (2021-2030) ($MN)
15 Global Inulin Market Outlook, By Functional Food & Beverages (2021-2030) ($MN)
16 Global Inulin Market Outlook, By Infant Formula (2021-2030) ($MN)
17 Global Inulin Market Outlook, By Dietary Supplements (2021-2030) ($MN)
18 Global Inulin Market Outlook, By Meat Products (2021-2030) ($MN)
19 Global Inulin Market Outlook, By Breakfast Cereals & Cereal Bars (2021-2030) ($MN)
20 Global Inulin Market Outlook, By Dairy Products (2021-2030) ($MN)
21 Global Inulin Market Outlook, By Animal Nutrition (2021-2030) ($MN)
22 North America Inulin Market Outlook, By Country (2021-2030) ($MN)
23 North America Inulin Market Outlook, By Product Type (2021-2030) ($MN)
24 North America Inulin Market Outlook, By Jerusalem Artichoke Inulin (2021-2030) ($MN)
25 North America Inulin Market Outlook, By Agave Inulin (2021-2030) ($MN)
26 North America Inulin Market Outlook, By Chicory Inulin (2021-2030) ($MN)
27 North America Inulin Market Outlook, By Other Product Types (2021-2030) ($MN)
28 North America Inulin Market Outlook, By Form (2021-2030) ($MN)
29 North America Inulin Market Outlook, By Liquid (2021-2030) ($MN)
30 North America Inulin Market Outlook, By Powder (2021-2030) ($MN)
31 North America Inulin Market Outlook, By Nature (2021-2030) ($MN)
32 North America Inulin Market Outlook, By Conventional (2021-2030) ($MN)
33 North America Inulin Market Outlook, By Organic (2021-2030) ($MN)
34 North America Inulin Market Outlook, By End User (2021-2030) ($MN)
35 North America Inulin Market Outlook, By Clinical Nutrition (2021-2030) ($MN)
36 North America Inulin Market Outlook, By Functional Food & Beverages (2021-2030) ($MN)
37 North America Inulin Market Outlook, By Infant Formula (2021-2030) ($MN)
38 North America Inulin Market Outlook, By Dietary Supplements (2021-2030) ($MN)
39 North America Inulin Market Outlook, By Meat Products (2021-2030) ($MN)
40 North America Inulin Market Outlook, By Breakfast Cereals & Cereal Bars (2021-2030) ($MN)
41 North America Inulin Market Outlook, By Dairy Products (2021-2030) ($MN)
42 North America Inulin Market Outlook, By Animal Nutrition (2021-2030) ($MN)
43 Europe Inulin Market Outlook, By Country (2021-2030) ($MN)
44 Europe Inulin Market Outlook, By Product Type (2021-2030) ($MN)
45 Europe Inulin Market Outlook, By Jerusalem Artichoke Inulin (2021-2030) ($MN)
46 Europe Inulin Market Outlook, By Agave Inulin (2021-2030) ($MN)
47 Europe Inulin Market Outlook, By Chicory Inulin (2021-2030) ($MN)
48 Europe Inulin Market Outlook, By Other Product Types (2021-2030) ($MN)
49 Europe Inulin Market Outlook, By Form (2021-2030) ($MN)
50 Europe Inulin Market Outlook, By Liquid (2021-2030) ($MN)
51 Europe Inulin Market Outlook, By Powder (2021-2030) ($MN)
52 Europe Inulin Market Outlook, By Nature (2021-2030) ($MN)
53 Europe Inulin Market Outlook, By Conventional (2021-2030) ($MN)
54 Europe Inulin Market Outlook, By Organic (2021-2030) ($MN)
55 Europe Inulin Market Outlook, By End User (2021-2030) ($MN)
56 Europe Inulin Market Outlook, By Clinical Nutrition (2021-2030) ($MN)
57 Europe Inulin Market Outlook, By Functional Food & Beverages (2021-2030) ($MN)
58 Europe Inulin Market Outlook, By Infant Formula (2021-2030) ($MN)
59 Europe Inulin Market Outlook, By Dietary Supplements (2021-2030) ($MN)
60 Europe Inulin Market Outlook, By Meat Products (2021-2030) ($MN)
61 Europe Inulin Market Outlook, By Breakfast Cereals & Cereal Bars (2021-2030) ($MN)
62 Europe Inulin Market Outlook, By Dairy Products (2021-2030) ($MN)
63 Europe Inulin Market Outlook, By Animal Nutrition (2021-2030) ($MN)
64 Asia Pacific Inulin Market Outlook, By Country (2021-2030) ($MN)
65 Asia Pacific Inulin Market Outlook, By Product Type (2021-2030) ($MN)
66 Asia Pacific Inulin Market Outlook, By Jerusalem Artichoke Inulin (2021-2030) ($MN)
67 Asia Pacific Inulin Market Outlook, By Agave Inulin (2021-2030) ($MN)
68 Asia Pacific Inulin Market Outlook, By Chicory Inulin (2021-2030) ($MN)
69 Asia Pacific Inulin Market Outlook, By Other Product Types (2021-2030) ($MN)
70 Asia Pacific Inulin Market Outlook, By Form (2021-2030) ($MN)
71 Asia Pacific Inulin Market Outlook, By Liquid (2021-2030) ($MN)
72 Asia Pacific Inulin Market Outlook, By Powder (2021-2030) ($MN)
73 Asia Pacific Inulin Market Outlook, By Nature (2021-2030) ($MN)
74 Asia Pacific Inulin Market Outlook, By Conventional (2021-2030) ($MN)
75 Asia Pacific Inulin Market Outlook, By Organic (2021-2030) ($MN)
76 Asia Pacific Inulin Market Outlook, By End User (2021-2030) ($MN)
77 Asia Pacific Inulin Market Outlook, By Clinical Nutrition (2021-2030) ($MN)
78 Asia Pacific Inulin Market Outlook, By Functional Food & Beverages (2021-2030) ($MN)
79 Asia Pacific Inulin Market Outlook, By Infant Formula (2021-2030) ($MN)
80 Asia Pacific Inulin Market Outlook, By Dietary Supplements (2021-2030) ($MN)
81 Asia Pacific Inulin Market Outlook, By Meat Products (2021-2030) ($MN)
82 Asia Pacific Inulin Market Outlook, By Breakfast Cereals & Cereal Bars (2021-2030) ($MN)
83 Asia Pacific Inulin Market Outlook, By Dairy Products (2021-2030) ($MN)
84 Asia Pacific Inulin Market Outlook, By Animal Nutrition (2021-2030) ($MN)
85 South America Inulin Market Outlook, By Country (2021-2030) ($MN)
86 South America Inulin Market Outlook, By Product Type (2021-2030) ($MN)
87 South America Inulin Market Outlook, By Jerusalem Artichoke Inulin (2021-2030) ($MN)
88 South America Inulin Market Outlook, By Agave Inulin (2021-2030) ($MN)
89 South America Inulin Market Outlook, By Chicory Inulin (2021-2030) ($MN)
90 South America Inulin Market Outlook, By Other Product Types (2021-2030) ($MN)
91 South America Inulin Market Outlook, By Form (2021-2030) ($MN)
92 South America Inulin Market Outlook, By Liquid (2021-2030) ($MN)
93 South America Inulin Market Outlook, By Powder (2021-2030) ($MN)
94 South America Inulin Market Outlook, By Nature (2021-2030) ($MN)
95 South America Inulin Market Outlook, By Conventional (2021-2030) ($MN)
96 South America Inulin Market Outlook, By Organic (2021-2030) ($MN)
97 South America Inulin Market Outlook, By End User (2021-2030) ($MN)
98 South America Inulin Market Outlook, By Clinical Nutrition (2021-2030) ($MN)
99 South America Inulin Market Outlook, By Functional Food & Beverages (2021-2030) ($MN)
100 South America Inulin Market Outlook, By Infant Formula (2021-2030) ($MN)
101 South America Inulin Market Outlook, By Dietary Supplements (2021-2030) ($MN)
102 South America Inulin Market Outlook, By Meat Products (2021-2030) ($MN)
103 South America Inulin Market Outlook, By Breakfast Cereals & Cereal Bars (2021-2030) ($MN)
104 South America Inulin Market Outlook, By Dairy Products (2021-2030) ($MN)
105 South America Inulin Market Outlook, By Animal Nutrition (2021-2030) ($MN)
106 Middle East & Africa Inulin Market Outlook, By Country (2021-2030) ($MN)
107 Middle East & Africa Inulin Market Outlook, By Product Type (2021-2030) ($MN)
108 Middle East & Africa Inulin Market Outlook, By Jerusalem Artichoke Inulin (2021-2030) ($MN)
109 Middle East & Africa Inulin Market Outlook, By Agave Inulin (2021-2030) ($MN)
110 Middle East & Africa Inulin Market Outlook, By Chicory Inulin (2021-2030) ($MN)
111 Middle East & Africa Inulin Market Outlook, By Other Product Types (2021-2030) ($MN)
112 Middle East & Africa Inulin Market Outlook, By Form (2021-2030) ($MN)
113 Middle East & Africa Inulin Market Outlook, By Liquid (2021-2030) ($MN)
114 Middle East & Africa Inulin Market Outlook, By Powder (2021-2030) ($MN)
115 Middle East & Africa Inulin Market Outlook, By Nature (2021-2030) ($MN)
116 Middle East & Africa Inulin Market Outlook, By Conventional (2021-2030) ($MN)
117 Middle East & Africa Inulin Market Outlook, By Organic (2021-2030) ($MN)
118 Middle East & Africa Inulin Market Outlook, By End User (2021-2030) ($MN)
119 Middle East & Africa Inulin Market Outlook, By Clinical Nutrition (2021-2030) ($MN)
120 Middle East & Africa Inulin Market Outlook, By Functional Food & Beverages (2021-2030) ($MN)
121 Middle East & Africa Inulin Market Outlook, By Infant Formula (2021-2030) ($MN)
122 Middle East & Africa Inulin Market Outlook, By Dietary Supplements (2021-2030) ($MN)
123 Middle East & Africa Inulin Market Outlook, By Meat Products (2021-2030) ($MN)
124 Middle East & Africa Inulin Market Outlook, By Breakfast Cereals & Cereal Bars (2021-2030) ($MN)
125 Middle East & Africa Inulin Market Outlook, By Dairy Products (2021-2030) ($MN)
126 Middle East & Africa Inulin Market Outlook, By Animal Nutrition (2021-2030) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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