Skin Lightening Products
PUBLISHED: 2024 ID: SMRC25408
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Skin Lightening Products

Skin Lightening Products Market Forecasts to 2030 - Global Analysis By Product Type (Soaps, Cleansers, Peels & Scrubs, Face Masks, Serums & Toner, Creams & Lotions, Pills & Supplements, Cosmetic Procedures and Other Product Types), Active Ingredient, Distribution Channel, Application, End User and By Geography

4.9 (61 reviews)
4.9 (61 reviews)
Published: 2024 ID: SMRC25408

This report covers the impact of COVID-19 on this global market
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According to Stratistics MRC, the Global Skin Lightening Products Market is accounted for $11.4 billion in 2023 and is expected to reach $18.9 billion by 2030 growing at a CAGR of 7.5% during the forecast period. Skin lightening products are cosmetic solutions designed to reduce melanin production, aiming to lighten skin tone. These products often contain ingredients like hydroquinone, kojic acid, and arbutin, which inhibit melanin synthesis. While some people use them to address hyperpigmentation or dark spots, their widespread use raises concerns. 

According to a SkinStore report, on average, Americans spend USD 322.88 on skincare per year. Hence, the market in the region will witness substantial growth in the foreseeable future.

Market Dynamics: 

Driver: 

Growing beauty standards

Social pressures and media influence contribute to the market's expansion as consumers seek products to achieve a perceived ideal complexion. This trend drives innovation, with manufacturers developing advanced formulations. However, there's a simultaneous rise in concerns about fairness standards promoting unrealistic ideals, leading to a shift in societal attitudes. Additionally, some consumers now prioritize inclusivity and celebrate diverse skin tones, challenging the traditional dominance of skin lightening products.

Restraint:

Harmful side effects

Adverse reactions, including skin irritation and damage, have eroded consumer trust, resulting in a negative impact on market demand. Increasing awareness of health risks and regulatory scrutiny on ingredients like hydroquinone further contribute to a decline in product credibility. Consumers are now prioritizing safety, shifting towards natural alternatives, and steering the beauty industry towards more ethical and sustainable practices which is hampering the market growth.

Opportunity:

Growing demand for natural and organic cosmetics

Consumers, increasingly conscious of health and environmental concerns, seek products with fewer chemicals. This shift has prompted a rise in the demand for natural and organic alternatives in the skincare industry. Consequently, traditional skin lightening products containing harsh chemicals face challenges as consumers prioritize safer and sustainable options. The market adapts by incorporating natural ingredients, promoting transparency, and emphasizing ethical practices.

Threat:

Lack of long-term efficacy 

Products offering temporary results contribute to disillusionment among users, leading to diminished market demand. As consumers seek enduring solutions, the market struggles to retain its appeal. The challenge lies in addressing the gap between short-term outcomes and sustained effectiveness. To thrive, the industry must innovate and develop formulations that deliver lasting results, meeting the evolving expectations of consumers who prioritize products capable of providing consistent and enduring benefits over time.

Covid-19 Impact

Lockdowns, economic uncertainties, and increased awareness of health and wellness led to a decline in demand for cosmetic products, including skin lightening products. Disruption in the supply chain, production delays, and reduced consumer spending further hampered market growth. Additionally, the pandemic prompted a societal reevaluation of beauty standards, promoting a more inclusive and natural approach to skincare.

The tyrosinase inhibitors segment is expected to be the largest during the forecast period

The tyrosinase inhibitors segment is estimated to have a lucrative growth, due to its pivotal role in inhibiting melanin production. This results in a lighter skin tone, addressing issues like hyperpigmentation and uneven skin tone. The use of tyrosinase inhibitors has significantly impacted the skin lightening products Market by offering effective solutions for individuals seeking brighter and more uniform skin. As consumers increasingly prioritize skincare, the demand for these products has surged, driving market growth.

The hyperpigmentation segment is expected to have the highest CAGR during the forecast period

The hyperpigmentation segment is anticipated to witness the highest CAGR growth during the forecast period, as consumers seek effective solutions to address uneven skin tone, dark spots, and discoloration, contributing to the market's expansion. Manufacturers respond by developing innovative formulations targeting hyperpigmentation, incorporating ingredients like hydroquinone, kojic acid, and vitamin C. As awareness and societal emphasis on skin aesthetics increase, the skin lightening products Market

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the rising preference for safer and less invasive choices to cosmetic surgeries, and increasing beauty awareness in the region. India and China are expected to boost the market as spending on skin care products is increased in these countries. The Chinese women are more conscious about their beauty and this is due to that their skin is attentive to many skin-related issues. Many female consumers are dropping until 40% of their annual salary on high-end skincare products.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, owing to the presence of established skin-lightening product manufacturers in North America, such as Procter & Gamble and Unilever, along with the growing infrastructure facilities for retailers, is expected to support the growth of the market in the region. Further, consumers from the U.S. and Canada are willing to pay a high price for a youthful appearance along with brighter and glowing skin.

Key players in the market

Some of the key players in the Skin Lightening Products Market include Beiersdorf AG, L’Oréal S.A., Unilever, Himalaya Global Holdings Ltd., Lotus Herbals Pvt. Ltd., VLCC Health Care Limited, Avon Products, Inc., Kanebo Cosmetics Inc., Procter & Gamble, Shiseido Co., Ltd., KAO Corporation, Estee Lauder, Revlon In, Oriflame Cosmetics S.A, Kaya Skin Clinic., Kiehls, Rozge Cosmeceutical, Civant LLC, Emami ltd and Bio Veda Action Research Co. 

Key Developments:

In January 2024, L’Oréal to acquire Gjosa, environmental water tech startup behind breakthrough Water Saver innovations, the patented water fragmentation technology in the L’Oréal Professionnel Water Saver by Gjosa allows hair salons to reduce water consumption at the backbar

In January 2024, L'Oréal Groupe unveils Airlight Pro, a breakthrough professional-grade hair drying tool that cares for the hair and for the planet at CES® 2024. AirLight Pro uses a combination of infrared-light technology and wind to care for the hair with visually smoother and hydrated hair.

Product Types Covered:
• Soaps 
• Cleansers 
• Peels & Scrubs 
• Face Masks 
• Serums & Toner 
• Creams & Lotions 
• Pills & Supplements 
• Cosmetic Procedures 
• Other Product Types 
 
Active Ingredients Covered:
• Tyrosinase Inhibitors
• Antioxidants
• Exfoliating Agents
• Other Active Ingredients

Distribution Channels Covered:
• Supermarkets & Hypermarkets 
• Pharmacies & Drugstores 
• Online Channels 
• Other Distribution Channels 

Applications Covered:
• Hyperpigmentation 
• Acne Scarring & Blemish Treatment 
• Sun Damage Repair 
• Anti-Aging and Wrinkle Reduction 
• Radiance Enhancement 
• Other Applications 

End Users Covered:
• Dermatologists & Aestheticians 
• Salons & Spas 
• General Consumers 
• Other End Users 

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary         
           
2 Preface          
 2.1 Abstract         
 2.2 Stake Holders        
 2.3 Research Scope        
 2.4 Research Methodology       
  2.4.1 Data Mining       
  2.4.2 Data Analysis       
  2.4.3 Data Validation       
  2.4.4 Research Approach       
 2.5 Research Sources        
  2.5.1 Primary Research Sources      
  2.5.2 Secondary Research Sources      
  2.5.3 Assumptions       
           
3 Market Trend Analysis        
 3.1 Introduction        
 3.2 Drivers         
 3.3 Restraints        
 3.4 Opportunities        
 3.5 Threats         
 3.6 Product Analysis        
 3.7 Application Analysis       
 3.8 End User Analysis        
 3.9 Emerging Markets        
 3.10 Impact of Covid-19        
           
4 Porters Five Force Analysis        
 4.1 Bargaining power of suppliers       
 4.2 Bargaining power of buyers       
 4.3 Threat of substitutes       
 4.4 Threat of new entrants       
 4.5 Competitive rivalry        
           
5 Global Skin Lightening Products Market, By Product Type     
 5.1 Introduction        
 5.2 Soaps         
 5.3 Cleansers        
 5.4 Peels & Scrubs        
 5.5 Face Masks        
 5.6 Serums & Toner        
 5.7 Creams & Lotions        
 5.8 Pills & Supplements       
 5.9 Cosmetic Procedures       
 5.10 Other Product Types       
           
6 Global Skin Lightening Products Market, By Active Ingredient     
 6.1 Introduction        
 6.2 Tyrosinase Inhibitors       
  6.2.1 Kojic Acid       
  6.2.2 Alpha-Arbutin       
  6.2.3 Hydroquinone        
 6.3 Antioxidants        
  6.3.1 Vitamin C       
  6.3.2 Vitamin E        
  6.3.3 Niacinamide       
 6.4 Exfoliating Agents        
  6.4.1 Alpha Hydroxy Acids (AHAs)      
  6.4.2 Beta Hydroxy Acids (BHAs)      
 6.5 Other Active Ingredients       
           
7 Global Skin Lightening Products Market, By Distribution Channel    
 7.1 Introduction        
 7.2 Supermarkets & Hypermarkets      
 7.3 Pharmacies & Drugstores       
 7.4 Online Channels        
 7.5 Other Distribution Channels       
           
8 Global Skin Lightening Products Market, By Application     
 8.1 Introduction        
 8.2 Hyperpigmentation        
 8.3 Acne Scarring & Blemish Treatment      
 8.4 Sun Damage Repair        
 8.5 Anti-Aging and Wrinkle Reduction      
 8.6 Radiance Enhancement       
 8.7 Other Applications        
           
9 Global Skin Lightening Products Market, By End User     
 9.1 Introduction        
 9.2 Dermatologists & Aestheticians      
 9.3 Salons & Spas        
 9.4 General Consumers        
 9.5 Other End Users        
           
10 Global Skin Lightening Products Market, By Geography     
 10.1 Introduction        
 10.2 North America        
  10.2.1 US        
  10.2.2 Canada        
  10.2.3 Mexico        
 10.3 Europe         
  10.3.1 Germany        
  10.3.2 UK        
  10.3.3 Italy        
  10.3.4 France        
  10.3.5 Spain        
  10.3.6 Rest of Europe       
 10.4 Asia Pacific        
  10.4.1 Japan        
  10.4.2 China        
  10.4.3 India        
  10.4.4 Australia        
  10.4.5 New Zealand       
  10.4.6 South Korea       
  10.4.7 Rest of Asia Pacific       
 10.5 South America        
  10.5.1 Argentina       
  10.5.2 Brazil        
  10.5.3 Chile        
  10.5.4 Rest of South America      
 10.6 Middle East & Africa       
  10.6.1 Saudi Arabia       
  10.6.2 UAE        
  10.6.3 Qatar        
  10.6.4 South Africa       
  10.6.5 Rest of Middle East & Africa      
           
11 Key Developments         
 11.1 Agreements, Partnerships, Collaborations and Joint Ventures    
 11.2 Acquisitions & Mergers       
 11.3 New Product Launch       
 11.4 Expansions        
 11.5 Other Key Strategies       
           
12 Company Profiling         
 12.1 Beiersdorf AG        
 12.2 L’Oréal S.A.        
 12.3 Unilever         
 12.4 Himalaya Global Holdings Ltd.       
 12.5 Lotus Herbals Pvt. Ltd.       
 12.6 VLCC Health Care Limited       
 12.7 Avon Products, Inc.        
 12.8 Kanebo Cosmetics Inc.       
 12.9 Procter & Gamble        
 12.10 Shiseido Co., Ltd.        
 12.11 KAO Corporation        
 12.12 Estee Lauder        
 12.13 Revlon In         
 12.14 Oriflame Cosmetics S.A       
 12.15 Kaya Skin Clinic        
 12.16 Kiehls         
 12.17 Rozge Cosmeceutical       
 12.18 Civant LLC        
 12.19 Emami ltd        
 12.20 Bio Veda Action Research Co       
           
List of Tables          
1 Global Skin Lightening Products Market Outlook, By Region (2021-2030) ($MN)   
2 Global Skin Lightening Products Market Outlook, By Product Type (2021-2030) ($MN)  
3 Global Skin Lightening Products Market Outlook, By Soaps (2021-2030) ($MN)   
4 Global Skin Lightening Products Market Outlook, By Cleansers (2021-2030) ($MN)   
5 Global Skin Lightening Products Market Outlook, By Peels & Scrubs (2021-2030) ($MN)  
6 Global Skin Lightening Products Market Outlook, By Face Masks (2021-2030) ($MN)   
7 Global Skin Lightening Products Market Outlook, By Serums & Toner (2021-2030) ($MN)  
8 Global Skin Lightening Products Market Outlook, By Creams & Lotions (2021-2030) ($MN)  
9 Global Skin Lightening Products Market Outlook, By Pills & Supplements (2021-2030) ($MN)  
10 Global Skin Lightening Products Market Outlook, By Cosmetic Procedures (2021-2030) ($MN)  
11 Global Skin Lightening Products Market Outlook, By Other Product Types (2021-2030) ($MN)  
12 Global Skin Lightening Products Market Outlook, By Active Ingredient (2021-2030) ($MN)  
13 Global Skin Lightening Products Market Outlook, By Tyrosinase Inhibitors (2021-2030) ($MN)  
14 Global Skin Lightening Products Market Outlook, By Kojic Acid (2021-2030) ($MN)   
15 Global Skin Lightening Products Market Outlook, By Alpha-Arbutin (2021-2030) ($MN)  
16 Global Skin Lightening Products Market Outlook, By Hydroquinone  (2021-2030) ($MN)  
17 Global Skin Lightening Products Market Outlook, By Antioxidants (2021-2030) ($MN)  
18 Global Skin Lightening Products Market Outlook, By Vitamin C (2021-2030) ($MN)   
19 Global Skin Lightening Products Market Outlook, By Vitamin E (2021-2030) ($MN)   
20 Global Skin Lightening Products Market Outlook, By Niacinamide (2021-2030) ($MN)  
21 Global Skin Lightening Products Market Outlook, By Exfoliating Agents (2021-2030) ($MN)  
22 Global Skin Lightening Products Market Outlook, By Alpha Hydroxy Acids (AHAs) (2021-2030) ($MN) 
23 Global Skin Lightening Products Market Outlook, By Beta Hydroxy Acids (BHAs) (2021-2030) ($MN) 
24 Global Skin Lightening Products Market Outlook, By Other Active Ingredients (2021-2030) ($MN) 
25 Global Skin Lightening Products Market Outlook, By Distribution Channel (2021-2030) ($MN)  
26 Global Skin Lightening Products Market Outlook, By Supermarkets & Hypermarkets (2021-2030) ($MN) 
27 Global Skin Lightening Products Market Outlook, By Pharmacies & Drugstores (2021-2030) ($MN) 
28 Global Skin Lightening Products Market Outlook, By Online Channels (2021-2030) ($MN)  
29 Global Skin Lightening Products Market Outlook, By Other Distribution Channels (2021-2030) ($MN) 
30 Global Skin Lightening Products Market Outlook, By Application (2021-2030) ($MN)   
31 Global Skin Lightening Products Market Outlook, By Hyperpigmentation (2021-2030) ($MN)  
32 Global Skin Lightening Products Market Outlook, By Acne Scarring & Blemish Treatment (2021-2030) ($MN)
33 Global Skin Lightening Products Market Outlook, By Sun Damage Repair (2021-2030) ($MN)  
34 Global Skin Lightening Products Market Outlook, By Anti-Aging and Wrinkle Reduction (2021-2030) ($MN)
35 Global Skin Lightening Products Market Outlook, By Radiance Enhancement (2021-2030) ($MN) 
36 Global Skin Lightening Products Market Outlook, By Other Applications (2021-2030) ($MN)  
37 Global Skin Lightening Products Market Outlook, By End User (2021-2030) ($MN)   
38 Global Skin Lightening Products Market Outlook, By Dermatologists & Aestheticians (2021-2030) ($MN) 
39 Global Skin Lightening Products Market Outlook, By Salons & Spas (2021-2030) ($MN)  
40 Global Skin Lightening Products Market Outlook, By General Consumers (2021-2030) ($MN)  
41 Global Skin Lightening Products Market Outlook, By Other End Users (2021-2030) ($MN)  
           
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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