Anti Counterfeiting Packaging Market
SHARE
PUBLISHED: 2022 ID: SMRC21352
SHARE

Anti-Counterfeiting Packaging Market Forecasts to 2028 – Global Analysis By Usage Feature (Overt Features, Covert Features), Track And Trace Packaging Technology (Barcode Technology, RFID (Radio Frequency Identification)), Technology (Mass Encoding, Taggants) and By Geography

4.3 (20 reviews)
4.3 (20 reviews)
Published: 2022 ID: SMRC21352

This report covers the impact of COVID-19 on this global market
Loading...

Years Covered

2020-2028

Estimated Year Value (2021)

US $106.03 BN

Projected Year Value (2028)

US $313.23 BN

CAGR (2021 - 2028)

14.5%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

North America


According to Stratistics MRC, the Global Anti-Counterfeiting Packaging Market is accounted for $106.03 billion in 2021 and is expected to reach $313.23 billion by 2028 growing at a CAGR of 14.5% during the forecast period. Anti-counterfeit packaging solutions such as barcodes, radio frequency identification (RIF), and serialization as well as track and trace solutions are used to curb counterfeiting of products. This type of packaging is gaining adoption from the pharmaceutical and personal care industries. Anti-counterfeit packaging is the process of assigning secure packaging to the product to prevent counterfeiting or infringement. Counterfeit goods include clothing, medications, jewelry, cigarettes, electronic equipment, and parts, among others.



Market Dynamics:

Driver:

Rigorous Product Safety Regulations


The rise in strict product protection regulations related to counterfeiting. Since the market concentration of counterfeit products is constantly growing, strict regulations are imposed by the government of different countries to regulate counterfeiting activities. Such regulations have a positive influence on the anti-counterfeit packaging industry and seek to eliminate the demand for counterfeit products. Due to the sales of counterfeit products, there has been a rise in concerns about the losses suffered by product manufacturers across countries, which has increased concerns about brand dilution, which in turn drives the need for a market.

Restraint:

High Cost


High setup and innovation expenses are necessary to create it, which prevents both new entrants and potential clients from accepting solutions, limiting the market growth. Furthermore, some existing technologies, such as barcodes and QR codes, are easy to replicate or fake without proper customer awareness, limiting industry expansion.

Opportunity:

Rising Digitalization Of Anti-Counterfeiting Solutions


In favor of digital anti-counterfeiting kits, a significant argument is that smartphones can be tapped to allow consumer-usable solutions. Quick-response (QR) codes boast the convenience of scanning without the need to download any app. With each day, the need and importance for its solutions are increasing, and trends are expected to continue in the future. In this scenario, the 'go-to solution' for thwarting economic harm, health threats, online fraud, and a spate of other crimes have been digital anti-counterfeiting packaging solutions. Globally, the counterfeiting of fragile goods is discouraged by various kinds of anti-counterfeit packaging, both subtle and overt. Thus, they save lives and economic welfare directly and indirectly, which leads to the upsurge in the market in recent times.

Threat:

Lack of Awareness

The primary challenge for its producers is raising consumer awareness of how to use these technologies to determine a product's ingenuity. Companies must advise customers about technology in a covert manner so that imitators are unable to imitate them. Furthermore, the creation of these solutions attracts a lot of money, which puts a strain on the industry's growth.

Pharmaceutical packaging segment is expected to be the largest during the forecast period

Due to the risk of damage caused by the use of fake products, a major demand for anti-counterfeit packaging is expected to come from the pharmaceutical industry. Manufacturers are embracing anti-counterfeiting packaging technology due to concerns about the brand value and adverse effects of spurious products, which in turn fuels the global demand for the market. Following the concerns about brand dilution and losses suffered by manufacturers, many companies are making significant investments in this packaging technology which in turn is expected to generate enormous business opportunities for industry players.

The Mass Encoding segment is expected to have the highest CAGR during the forecast period

Mass Encoded products, with the support of software solutions, permit product tracking through the various nodes in the logistics and supply chain management operations. Barcode, digital mass serialization, and digital mass encryption are the various options used for mass encoding the market for thermal paper-based labels, which has also experienced a rise in its demand.

Region with highest share:

The Asia Pacific is projected to hold the highest market share, due to the growing pharmaceutical & healthcare and food & beverage industries are likely to drive the demand for market in China. In addition to this, the country’s large consumer base, overall positive economic environment, and increase in manufacturing activities will drive demand in the packaging industry. It is developing due to increased consumer knowledge, which has resulted in a greater understanding of the product-related information, raising the demand for counterfeit packaging in the province. The demand for pharmaceutical packaging in China is expected to show significant growth due to several pharmaceutical product manufacturers in the province.

Region with highest CAGR:

North America is projected to have the highest CAGR, the growth is attributed to the growing consumer consumption for food and beverages, healthcare items, cosmetics, and electronics is predicted to contribute significantly to the industry growth. Consumers' demands for transparency are increasing, resulting in a huge increase in the traceability of these products. The presence of sophisticated anti-forged rules has supported the market's growth. As a result, to meet the expanding demand, manufacturers include breakthrough technologies in equipment with particular features for effective production tracking and identification.



Key players in the market:

Some of the key players profiled in the Anti-Counterfeiting Packaging Market include MicroTagTemed Ltd., BrandWatch Technologies, AlpVision, SICPA HOLDING SA, Zebra Technologies Corporation, CCL Industries Inc, Impinj, Inc, Authentix, Avery Dennison Corporation, SML Group, 3M Company, Catalent Pharma Solution Inc, TraceLink Inc, Authentix Inc., Sicapa, Clariant.

Key developments:

In August 2021: Avery Dennison Corporation acquired Vestcom. The acquisition is anticipated to broaden the company's branded labelling solutions for the retail and consumer packaged goods industries.

In March 2020: CCL Industries Inc. acquired Flexpol sp. z.o.o. (Flexpol), which currently trades as Innovia Poland. This acquisition is projected to enhance the company's existing capabilities to serve the label industry in the European region.

In February 2018: Clariant launched a new brand name called EQius for humidity-control packaging solutions which also provides protection against anti-counterfeiting. will be used as an umbrella brand for products currently marketed as EQ-Pak® packets, EQ-Can® canisters, EQ-Stopper™ closures, and EQ-Bag™ bags, along with the raw material that goes in them.

Usage Features Covered: 
• Track and Trace
• Overt Features
• Covert Features
• Forensic
• Tamper Evidence 

Technology’s Covered:
• Mass Encoding
• Taggants

Applications Covered:
• Food Packaging
• Pharmaceutical Packaging
 
End Users Covered:
• Apparel & footwear
• Clothing & Apparel
• Consumer Durables
• Cosmetics & Personal Care
• Electrical & electronics
• Industrial and Automotive
• Luxury Goods

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan       
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025 and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary     
      
2 Preface     

 2.1 Abstract    
 2.2 Stake Holders    
 2.3 Research Scope    
 2.4 Research Methodology    
  2.4.1 Data Mining   
  2.4.2 Data Analysis   
  2.4.3 Data Validation   
  2.4.4 Research Approach   
 2.5 Research Sources    
  2.5.1 Primary Research Sources   
  2.5.2 Secondary Research Sources   
  2.5.3 Assumptions   
      
3 Market Trend Analysis     
 3.1 Introduction    
 3.2 Drivers    
 3.3 Restraints    
 3.4 Opportunities    
 3.5 Threats    
 3.6 Technology Analysis    
 3.7 Application Analysis    
 3.8 End User Analysis    
 3.9 Emerging Markets    
 4.0 Impact of Covid-19    
      
4 Porters Five Force Analysis     
 4.1 Bargaining power of suppliers    
 4.2 Bargaining power of buyers    
 4.3 Threat of substitutes    
 4.4 Threat of new entrants    
 4.5 Competitive rivalry    
      
5 Global Anti-Counterfeiting Packaging Market, By Usage Feature     
 5.1 Introduction    
 5.2 Track and Trace    
  5.2.1 Barcode Technology   
   5.2.1.1 Bar Code Labels  
    5.2.1.1.1 Aluminum Barcode Labels 
    5.2.1.1.2 Ceramic Barcode Labels 
    5.2.1.1.3 Paper Barcode Labels 
    5.2.1.1.4 Polyester Barcode Labels 
  5.2.2 Radio Frequency Identification (RFID)   
   5.2.2.1 Low Frequency RFID  
   5.2.2.2 Ultra-high Frequency RFID  
   5.2.2.3 High Frequency RFID  
 5.3 Overt Features    
  5.3.1 Holograms   
   5.3.1.1 2D/3D  
   5.3.1.2 Computer Generated  
   5.3.1.3 Dot Matrix   
   5.3.1.4 Stereogram  
   5.3.1.5 Transmission  
   5.3.1.6 Volume  
   5.3.1.7 Image  
  5.3.2 Graphics   
  5.3.3 Numbering   
  5.3.4 Security Inks and Coatings   
  5.3.5 Visible Printing   
 5.4 Covert Features    
  5.4.1 Invisible Printing   
  5.4.2 Watermarks   
   5.4.2.1 Physical Paper Watermark  
   5.4.2.2 Digital Watermark  
  5.4.3 Laser Codes   
  5.4.4 Embedded Images   
 5.5 Forensic    
  5.5.1 Micro Taggants   
  5.5.2 Biological Taggants   
 5.6 Tamper Evidence     
  5.6.1 Breakable Caps   
  5.6.2 Container Seals   
  5.6.3 Heat Shrink Band   
  5.6.4 Sealed Metal Tubes   
  5.6.5 Strip Pack   
  5.6.6 Tear Away Caps   
  5.6.7 Wrappers   
      
6 Global Anti-Counterfeiting Packaging Market, By Technology     
 6.1 Introduction    
 6.2 Mass Encoding    
  6.2.1 Digital Mass Serialization   
  6.2.2 Digital Mass Encryption   
 6.3 Taggants    
  6.3.1 Detection Taggants   
  6.3.2 Identification Taggants   
      
7 Global Anti-Counterfeiting Packaging Market, By Application     
 7.1 Introduction    
 7.2 Food Packaging    
  7.2.1 Baby Food   
  7.2.2 Canned Food Packaging   
  7.2.3 Confectionery   
  7.2.4 Convenience Food Packaging   
  7.2.5 Packaged Bakery Products   
  7.2.6 Packaged Dairy Products   
  7.2.7 Packaged Meat Products   
  7.2.8 Packaged Seafood   
 7.3 Pharmaceutical Packaging    
  7.3.1 Over The Counter Drugs   
  7.3.2 Prescription Based Drugs   
      
8 Global Anti-Counterfeiting Packaging Market, By End User     
 8.1 Introduction    
 8.2 Apparel & Footwear    
 8.3 Consumer Durables    
 8.4 Cosmetics & Personal Care    
 8.5 Electrical & Eectronics    
 8.6 Industrial and Automotive    
 8.7 Luxury Goods    
      
9 Global Anti-Counterfeiting Packaging Market, By Geography     
 9.1 Introduction    
 9.2 North America    
  9.2.1 US   
  9.2.2 Canada   
  9.2.3 Mexico   
 9.3 Europe    
  9.3.1 Germany   
  9.3.2 UK   
  9.3.3 Italy   
  9.3.4 France   
  9.3.5 Spain   
  9.3.6 Rest of Europe   
 9.4 Asia Pacific    
  9.4.1 Japan   
  9.4.2 China   
  9.4.3 India   
  9.4.4 Australia   
  9.4.5 New Zealand   
  9.4.6 South Korea   
  9.4.7 Rest of Asia Pacific   
 9.5 South America    
  9.5.1 Argentina   
  9.5.2 Brazil    
  9.5.3 Chile   
  9.5.4 Rest of South America   
 9.6 Middle East & Africa    
  9.6.1 Saudi Arabia   
  9.6.2 UAE   
  9.6.3 Qatar   
  9.6.4 South Africa   
  9.6.5 Rest of Middle East & Africa   
      
10 Key Developments     
 10.1 Agreements, Partnerships, Collaborations and Joint Ventures    
 10.2 Acquisitions & Mergers    
 10.3 New Product Launch    
 10.4 Expansions    
 10.5 Other Key Strategies    
      
11 Company Profiling     
 11.1 MicroTagTemed Ltd.    
 11.2 BrandWatch Technologies    
 11.3 AlpVision    
 11.4 SICPA HOLDING SA    
 11.5 Zebra Technologies Corporation    
 11.6 CCL Industries Inc    
 11.7 Impinj, Inc    
 11.8 Authentix    
 11.9 Avery Dennison Corporation    
 11.10 SML Group    
 11.11 3M Company    
 11.12 Catalent Pharma Solution Inc    
 11.13 TraceLink Inc    
 11.14 Authentix Inc.    
 11.15 Sicapa    
 11.16 Clariant     


List of Tables      
1 Global Anti-Counterfeiting Packaging Market Outlook, By Region (2020-2028) (US $MN)      
2 Global Anti-Counterfeiting Packaging Market Outlook, By Usage Feature (2020-2028) (US $MN)      
3 Global Anti-Counterfeiting Packaging Market Outlook, By Track and Trace (2020-2028) (US $MN)      
4 Global Anti-Counterfeiting Packaging Market Outlook, By Barcode Technology (2020-2028) (US $MN)      
5 Global Anti-Counterfeiting Packaging Market Outlook, By Radio Frequency Identification (RFID) (2020-2028) (US $MN)      
6 Global Anti-Counterfeiting Packaging Market Outlook, By Overt Features (2020-2028) (US $MN)      
7 Global Anti-Counterfeiting Packaging Market Outlook, By Holograms (2020-2028) (US $MN)      
8 Global Anti-Counterfeiting Packaging Market Outlook, By Graphics (2020-2028) (US $MN)      
9 Global Anti-Counterfeiting Packaging Market Outlook, By Numbering (2020-2028) (US $MN)      
10 Global Anti-Counterfeiting Packaging Market Outlook, By Security Inks and Coatings (2020-2028) (US $MN)      
11 Global Anti-Counterfeiting Packaging Market Outlook, By Visible Printing (2020-2028) (US $MN)      
12 Global Anti-Counterfeiting Packaging Market Outlook, By Covert Features (2020-2028) (US $MN)      
13 Global Anti-Counterfeiting Packaging Market Outlook, By Invisible Printing (2020-2028) (US $MN)      
14 Global Anti-Counterfeiting Packaging Market Outlook, By Watermarks (2020-2028) (US $MN)      
15 Global Anti-Counterfeiting Packaging Market Outlook, By Laser Codes (2020-2028) (US $MN)      
16 Global Anti-Counterfeiting Packaging Market Outlook, By Embedded Images (2020-2028) (US $MN)      
17 Global Anti-Counterfeiting Packaging Market Outlook, By Forensic (2020-2028) (US $MN)      
18 Global Anti-Counterfeiting Packaging Market Outlook, By Micro Taggants (2020-2028) (US $MN)      
19 Global Anti-Counterfeiting Packaging Market Outlook, By Biological Taggants (2020-2028) (US $MN)      
20 Global Anti-Counterfeiting Packaging Market Outlook, By Tamper Evidence (2020-2028) (US $MN)      
21 Global Anti-Counterfeiting Packaging Market Outlook, By Breakable Caps (2020-2028) (US $MN)      
22 Global Anti-Counterfeiting Packaging Market Outlook, By Container Seals (2020-2028) (US $MN)      
23 Global Anti-Counterfeiting Packaging Market Outlook, By Heat Shrink Band (2020-2028) (US $MN)      
24 Global Anti-Counterfeiting Packaging Market Outlook, By Sealed Metal Tubes (2020-2028) (US $MN)      
25 Global Anti-Counterfeiting Packaging Market Outlook, By Strip Pack (2020-2028) (US $MN)      
26 Global Anti-Counterfeiting Packaging Market Outlook, By Tear Away Caps (2020-2028) (US $MN)      
27 Global Anti-Counterfeiting Packaging Market Outlook, By Wrappers (2020-2028) (US $MN)      
28 Global Anti-Counterfeiting Packaging Market Outlook, By Technology (2020-2028) (US $MN)      
29 Global Anti-Counterfeiting Packaging Market Outlook, By Mass Encoding (2020-2028) (US $MN)      
30 Global Anti-Counterfeiting Packaging Market Outlook, By Digital Mass Serialization (2020-2028) (US $MN)      
31 Global Anti-Counterfeiting Packaging Market Outlook, By Digital Mass Encryption (2020-2028) (US $MN)      
32 Global Anti-Counterfeiting Packaging Market Outlook, By Taggants (2020-2028) (US $MN)      
33 Global Anti-Counterfeiting Packaging Market Outlook, By Detection Taggants (2020-2028) (US $MN)      
34 Global Anti-Counterfeiting Packaging Market Outlook, By Identification Taggants (2020-2028) (US $MN)      
35 Global Anti-Counterfeiting Packaging Market Outlook, By Application (2020-2028) (US $MN)      
36 Global Anti-Counterfeiting Packaging Market Outlook, By Food Packaging (2020-2028) (US $MN)      
37 Global Anti-Counterfeiting Packaging Market Outlook, By Baby Food (2020-2028) (US $MN)      
38 Global Anti-Counterfeiting Packaging Market Outlook, By Canned Food Packaging (2020-2028) (US $MN)      
39 Global Anti-Counterfeiting Packaging Market Outlook, By Confectionery (2020-2028) (US $MN)      
40 Global Anti-Counterfeiting Packaging Market Outlook, By Convenience Food Packaging (2020-2028) (US $MN)      
41 Global Anti-Counterfeiting Packaging Market Outlook, By Packaged Bakery Products (2020-2028) (US $MN)      
42 Global Anti-Counterfeiting Packaging Market Outlook, By Packaged Dairy Products (2020-2028) (US $MN)      
43 Global Anti-Counterfeiting Packaging Market Outlook, By Packaged Meat Products (2020-2028) (US $MN)      
44 Global Anti-Counterfeiting Packaging Market Outlook, By Packaged Seafood (2020-2028) (US $MN)      
45 Global Anti-Counterfeiting Packaging Market Outlook, By Pharmaceutical Packaging (2020-2028) (US $MN)      
46 Global Anti-Counterfeiting Packaging Market Outlook, By Over The Counter Drugs (2020-2028) (US $MN)      
47 Global Anti-Counterfeiting Packaging Market Outlook, By Prescription Based Drugs (2020-2028) (US $MN)      
48 Global Anti-Counterfeiting Packaging Market Outlook, By End User (2020-2028) (US $MN)      
49 Global Anti-Counterfeiting Packaging Market Outlook, By Apparel & Footwear (2020-2028) (US $MN)      
50 Global Anti-Counterfeiting Packaging Market Outlook, By Consumer Durables (2020-2028) (US $MN)      
51 Global Anti-Counterfeiting Packaging Market Outlook, By Cosmetics & Personal Care (2020-2028) (US $MN)      
52 Global Anti-Counterfeiting Packaging Market Outlook, By Electrical & Eectronics (2020-2028) (US $MN)      
53 Global Anti-Counterfeiting Packaging Market Outlook, By Industrial and Automotive (2020-2028) (US $MN)      
54 Global Anti-Counterfeiting Packaging Market Outlook, By Luxury Goods (2020-2028) (US $MN)      
      
Note- Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.     

Frequently Asked Questions

In case of any queries regarding this report, you can contact the customer service by filing the “Inquiry Before Buy” form available on the right hand side. You may also contact us through email: info@strategymrc.com or phone: +1-301-202-5929

Yes, the samples are available for all the published reports. You can request them by filling the “Request Sample” option available in this page.

Yes, you can request a sample with your specific requirements. All the customized samples will be provided as per the requirement with the real data masked.

All our reports are available in Digital PDF format. In case if you require them in any other formats, such as PPT, Excel etc you can submit a request through “Inquiry Before Buy” form available on the right hand side. You may also contact us through email: info@strategymrc.com or phone: +1-301-202-5929

We offer a free 15% customization with every purchase. This requirement can be fulfilled for both pre and post sale. You may send your customization requirements through email at info@strategymrc.com or call us on +1-301-202-5929.

We have 3 different licensing options available in electronic format.

  • Single User Licence: Allows one person, typically the buyer, to have access to the ordered product. The ordered product cannot be distributed to anyone else.
  • 2-5 User Licence: Allows the ordered product to be shared among a maximum of 5 people within your organisation.
  • Corporate License: Allows the product to be shared among all employees of your organisation regardless of their geographical location.

All our reports are typically be emailed to you as an attachment.

To order any available report you need to register on our website. The payment can be made either through CCAvenue or PayPal payments gateways which accept all international cards.

We extend our support to 6 months post sale. A post sale customization is also provided to cover your unmet needs in the report.

Request Customization

We provide a free 15% customization on every purchase. This requirement can be fulfilled for both pre and post sale. You may send your customization requirements through email at info@strategymrc.com or call us on +1-301-202-5929.

Note: This customization is absolutely free until it falls under the 15% bracket. If your requirement exceeds this a feasibility check will be performed. Post that, a quote will be provided along with the timelines.

WHY CHOOSE US ?

Assured Quality

Assured Quality

Best in class reports with high standard of research integrity

24X7 Research Support

24X7 Research Support

Continuous support to ensure the best customer experience.

Free Customization

Free Customization

Adding more values to your product of interest.

Safe and Secure Access

Safe & Secure Access

Providing a secured environment for all online transactions.

Trusted by 600+ Brands

Trusted by 600+ Brands

Serving the most reputed brands across the world.

Testimonials