
Consumer Network Attached Storage Market
Consumer Network Attached Storage Market Forecasts to 2030 - Global Analysis By Mount Type (Rackmount, Standalone and Other Mount Types), Storage Type, Storage Capacity, Design, Deployment, Enterprise Size and By Geography

Years Covered |
2021-2030 |
Estimated Year Value (2023) |
US $5.5 BN |
Projected Year Value (2030) |
US $13.5 BN |
CAGR (2023 - 2030) |
13.6% |
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
Largest Market |
Asia Pacific |
Highest Growing Market |
North America |
According to Stratistics MRC, the Global Consumer Network Attached Storage Market is accounted for $5.5 billion in 2023 and is expected to reach $13.5 billion by 2030 growing at a CAGR of 13.6% during the forecast period. The Consumer Network Attached Storage (NAS) market refers to the industry that encompasses the production, distribution, and utilization of NAS devices tailored for individual consumers. NAS is a specialized storage device that connects to a home network, allowing users to store, manage, and access digital content such as documents, photos, videos, and music from multiple devices within their household. These devices offer centralized and convenient storage solutions, often featuring user-friendly interfaces and robust data protection mechanisms. The Consumer NAS market has witnessed significant growth due to the increasing demand for efficient home data management, backup, and media streaming solutions.
According to the IDC report, in 2020, the connected devices sale reached around 41 billion devices and is projected to reach approximately 75 billion devices by 2025.
Market Dynamics:
Driver:
Increased need for large-scale and organized storage solutions
With the exponential growth of digital content, including high-definition videos, extensive photo libraries, and expansive music collections, individuals face the challenge of managing and accessing their data efficiently. Consumer NAS devices address this need by providing centralized storage solutions that are both capacious and organized. Users seek to consolidate their diverse digital assets in a secure and easily accessible manner, fostering the adoption of NAS solutions in households. Furthermore, the ability of these devices to accommodate vast amounts of data, coupled with features like user-friendly interfaces and robust data protection mechanisms, positions them as indispensable tools for individuals and families seeking a reliable and scalable solution to manage their burgeoning digital lifestyles.
Restraint:
Security concerns
As users increasingly rely on NAS devices to store and manage sensitive personal data, the risk of potential security breaches becomes a paramount worry. Consumers fear unauthorized access, data theft, or vulnerabilities in NAS systems that could compromise their private information. The responsibility of securing these devices often falls on the users themselves, requiring them to navigate complex security settings and protocols. However, this can pose a challenge for individuals with limited technical expertise, potentially leading to misconfigurations and vulnerabilities. Additionally, as cyber threats evolve, NAS systems must continually update their security features to stay ahead, creating an ongoing challenge for manufacturers.
Opportunity:
Rise of smart home technologies
As homes become increasingly interconnected with a multitude of smart devices, ranging from security cameras to thermostats and voice-activated assistants, the need for a centralized data hub becomes imperative. Consumer NAS devices seamlessly integrate into smart home ecosystems, serving as a pivotal repository for managing and storing data generated by these diverse devices. This integration facilitates efficient data sharing, backup, and accessibility, enhancing the overall smart home experience. NAS solutions play a crucial role in streamlining communication among interconnected devices, enabling users to effortlessly manage and retrieve data while maintaining a secure and centralized storage infrastructure.
Threat:
Cost considerations
The initial investment required for purchasing NAS hardware, coupled with potential ongoing expenses for expanding storage capacity, can deter price-sensitive consumers. While NAS devices offer valuable features such as centralized data storage and accessibility, the associated costs may pose a barrier to entry for some individuals. However, the need for additional hard drives or premium features can further elevate the overall expense, limiting the market appeal of NAS solutions. As competing storage options, including cloud services, become increasingly cost-effective and user-friendly, consumers may opt for alternatives that appear more budget-friendly, especially when considering the potential scalability of cloud solutions without the upfront hardware investment.
Covid-19 Impact:
With the widespread adoption of remote work and increased reliance on digital content during lockdowns, the demand for personal data storage solutions surged. Economic uncertainties prompted some consumers to prioritize essential spending, affecting the willingness to invest in NAS devices. Supply chain disruptions and manufacturing challenges also led to sporadic product shortages. On the positive side, the need for robust home data management solutions intensified, driving interest in NAS devices. The shift towards remote learning and entertainment further emphasized the importance of efficient storage.
The rackmount segment is expected to be the largest during the forecast period
Rackmount segment is expected to be the largest during the forecast period due to increasing demand for scalable and space-efficient storage solutions. Consumers, particularly those with advanced storage needs, are turning to Rackmount NAS systems for their higher storage capacity and performance capabilities. These devices are designed to be mounted in standard server racks, making them ideal for environments where floor space is a consideration. Additionally, the Rackmount segment caters to tech-savvy users, prosumers, and small businesses seeking centralized storage solutions with advanced features such as RAID configurations and enhanced processing power.
The Hard Disk Drive (HDD) segment is expected to have the highest CAGR during the forecast period
Hard Disk Drive (HDD) segment is expected to have the highest CAGR during the forecast period due to its pivotal role in providing cost-effective and high-capacity storage solutions. HDD-based NAS devices offer users a compelling combination of affordability and ample storage space, making them attractive for a broad consumer base. As digital content continues to proliferate, consumers increasingly seek expansive and reliable storage options, and HDDs fulfill this demand efficiently. The affordability of HDDs allows manufacturers to offer competitively priced NAS devices, appealing to a diverse range of users, from home offices to multimedia enthusiasts.
Region with largest share:
Asia Pacific region is poised to hold largest market share over the extrapolated period. Rapid urbanization, increasing disposable income, and a burgeoning middle class in countries like China, India, and Japan are driving the demand for advanced technology products, including NAS devices. The escalating trend of remote work, digital content creation, and smart home adoption has propelled the need for efficient data storage solutions, further boosting the Consumer NAS market in the region.
Region with highest CAGR:
North America region is estimated to witness profitable growth over the projected period owing to the growing awareness of data security and the desire for seamless connectivity contribute to the popularity of NAS devices among tech-savvy consumers. The region's high technology adoption rates, coupled with a mature IT infrastructure, create a fertile ground for the proliferation of NAS solutions. Moreover, the tech-savvy consumer base in North America seeks cutting-edge solutions, and manufacturers are responding with innovative features, seamless integration with smart home ecosystems, and enhanced security protocols.
Key players in the market
Some of the key players in Consumer Network Attached Storage market include ASUSTOR Inc, Buffalo America Inc, Dell Inc, D-Link Corporation, Drobo Inc, NEC Corporation, Netgear Inc, QNAP Systems, Inc, Seagate Technology Public Limited Company, Synology Inc, TerraMaster, Western Digital Corporation and ZyXEL Communications Inc.
Key Developments:
In March 2023, two new Diskstations, including DS423 and DS423+ were introduced by Synology. The novel all-in-one storage solutions are designed for home offices and small businesses.
In January 2023, QNAP Systems, Inc. launched cutting-edge NAS solutions by employing a new storage interface and technologies.
In October 2022, QNAP introduced TVS-hx74 ZFS NAS featuring 12th Gen Intel Core multi-thread processors. It is specifically designed for virtualization applications.
Mount Types Covered:
• Rackmount
• Standalone
• Other Mount Types
Storage Types Covered:
• Flash Storage
• Hard Disk Drive (HDD)
• Other Storage Types
Storage Capacities Covered:
• 1 TB to 20 TB
• Less than 1 TB
• More than 20 TB
Designs Covered:
• 6-Bays
• 5-Bays
• 4-Bays
• 2-Bays
• 1-Bay
• Above 6-Bays
Deployments Covered:
• Cloud/Remote
• On-premise
• Other Deployments
Enterprise Sizes Covered:
• Large Enterprises
• Small & Medium Enterprises
• Other Enterprise Sizes
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Emerging Markets
3.7 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Consumer Network Attached Storage Market, By Mount Type
5.1 Introduction
5.2 Rackmount
5.3 Standalone
5.4 Other Mount Types
6 Global Consumer Network Attached Storage Market, By Storage Type
6.1 Introduction
6.2 Flash Storage
6.3 Hard Disk Drive (HDD)
6.4 Other Storage Types
7 Global Consumer Network Attached Storage Market, By Storage Capacity
7.1 Introduction
7.2 1 TB to 20 TB
7.3 Less than 1 TB
7.4 More than 20 TB
8 Global Consumer Network Attached Storage Market, By Design
8.1 Introduction
8.2 6-Bays
8.3 5-Bays
8.4 4-Bays
8.5 2-Bays
8.6 1-Bay
8.7 Above 6-Bays
9 Global Consumer Network Attached Storage Market, By Deployment
9.1 Introduction
9.2 Hybrid
9.3 Cloud/Remote
9.4 On-premise
10 Global Consumer Network Attached Storage Market, By Enterprise Size
10.1 Introduction
10.2 Large Enterprises
10.3 Small & Medium Enterprises
10.4 Other Enterprise Sizes
11 Global Consumer Network Attached Storage Market, By Geography
11.1 Introduction
11.2 North America
11.2.1 US
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 UK
11.3.3 Italy
11.3.4 France
11.3.5 Spain
11.3.6 Rest of Europe
11.4 Asia Pacific
11.4.1 Japan
11.4.2 China
11.4.3 India
11.4.4 Australia
11.4.5 New Zealand
11.4.6 South Korea
11.4.7 Rest of Asia Pacific
11.5 South America
11.5.1 Argentina
11.5.2 Brazil
11.5.3 Chile
11.5.4 Rest of South America
11.6 Middle East & Africa
11.6.1 Saudi Arabia
11.6.2 UAE
11.6.3 Qatar
11.6.4 South Africa
11.6.5 Rest of Middle East & Africa
12 Key Developments
12.1 Agreements, Partnerships, Collaborations and Joint Ventures
12.2 Acquisitions & Mergers
12.3 New Product Launch
12.4 Expansions
12.5 Other Key Strategies
13 Company Profiling
13.1 ASUSTOR Inc
13.2 Buffalo America Inc
13.3 Dell Inc
13.4 D-Link Corporation
13.5 Drobo Inc
13.6 NEC Corporation
13.7 Netgear Inc
13.8 QNAP Systems, Inc
13.9 Seagate Technology Public Limited Company
13.10 Synology Inc
13.11 TerraMaster
13.12 Western Digital Corporation
13.13 ZyXEL Communications Inc
List of Tables
1 Global Consumer Network Attached Storage Market Outlook, By Region (2021-2030) ($MN)
2 Global Consumer Network Attached Storage Market Outlook, By Mount Type (2021-2030) ($MN)
3 Global Consumer Network Attached Storage Market Outlook, By Rackmount (2021-2030) ($MN)
4 Global Consumer Network Attached Storage Market Outlook, By Standalone (2021-2030) ($MN)
5 Global Consumer Network Attached Storage Market Outlook, By Other Mount Types (2021-2030) ($MN)
6 Global Consumer Network Attached Storage Market Outlook, By Storage Type (2021-2030) ($MN)
7 Global Consumer Network Attached Storage Market Outlook, By Flash Storage (2021-2030) ($MN)
8 Global Consumer Network Attached Storage Market Outlook, By Hard Disk Drive (HDD) (2021-2030) ($MN)
9 Global Consumer Network Attached Storage Market Outlook, By Other Storage Types (2021-2030) ($MN)
10 Global Consumer Network Attached Storage Market Outlook, By Storage Capacity (2021-2030) ($MN)
11 Global Consumer Network Attached Storage Market Outlook, By 1 TB to 20 TB (2021-2030) ($MN)
12 Global Consumer Network Attached Storage Market Outlook, By Less than 1 TB (2021-2030) ($MN)
13 Global Consumer Network Attached Storage Market Outlook, By More than 20 TB (2021-2030) ($MN)
14 Global Consumer Network Attached Storage Market Outlook, By Design (2021-2030) ($MN)
15 Global Consumer Network Attached Storage Market Outlook, By 6-Bays (2021-2030) ($MN)
16 Global Consumer Network Attached Storage Market Outlook, By 5-Bays (2021-2030) ($MN)
17 Global Consumer Network Attached Storage Market Outlook, By 4-Bays (2021-2030) ($MN)
18 Global Consumer Network Attached Storage Market Outlook, By 2-Bays (2021-2030) ($MN)
19 Global Consumer Network Attached Storage Market Outlook, By 1-Bay (2021-2030) ($MN)
20 Global Consumer Network Attached Storage Market Outlook, By Above 6-Bays (2021-2030) ($MN)
21 Global Consumer Network Attached Storage Market Outlook, By Deployment (2021-2030) ($MN)
22 Global Consumer Network Attached Storage Market Outlook, By Hybrid (2021-2030) ($MN)
23 Global Consumer Network Attached Storage Market Outlook, By Cloud/Remote (2021-2030) ($MN)
24 Global Consumer Network Attached Storage Market Outlook, By On-premise (2021-2030) ($MN)
25 Global Consumer Network Attached Storage Market Outlook, By Enterprise Size (2021-2030) ($MN)
26 Global Consumer Network Attached Storage Market Outlook, By Large Enterprises (2021-2030) ($MN)
27 Global Consumer Network Attached Storage Market Outlook, By Small & Medium Enterprises (2021-2030) ($MN)
28 Global Consumer Network Attached Storage Market Outlook, By Other Enterprise Sizes (2021-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY

We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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