Alternative Sweeteners Market
Alternative Sweeteners Market Forecasts to 2030 - Global Analysis By Product Type (High Fructose Syrup, High-Intensity Sweetener, Low-Intensity Sweetener and Other Product Types), Form, Source, Application, End User and By Geography
According to Stratistics MRC, the Global Alternative Sweeteners Market is growing at a CAGR of 6.3% during the forecast period. Alternative sweeteners are substances used in place of sugar to provide sweetness to foods and beverages while containing significantly fewer or no calories. They include artificial sweeteners like aspartame, sucralose, and saccharin, which are synthetically produced, as well as natural options like stevia and monk fruit extracts. Sugar alcohols, such as xylitol and erythritol, are another type of alternative sweetener. These sweeteners are commonly used in diet and sugar-free products to reduce calorie and sugar intake.
According to the U.S. Food & Drug Administration, high-intensity sweeteners are usually used as sugar alternatives as they are multiple times sweeter than sugar. These contribute the least to no calories when added to foods.
Market Dynamics:
Driver:
Increasing awareness about the health risks
Growing awareness of the negative health effects of consuming large amounts of sugar is driving growth in the market for substitute sweeteners. Since they are associated with problems like obesity, diabetes, and cardiovascular disorders, consumers are looking for low-calorie or sugar-free substitutes more and more. In particular, they are looking for natural or plant-based substitutes like agave nectar, stevia, and monk fruit which boosts the growth of the market.
Restraint:
Potential side effects
Consumers are becoming skeptical of claims that artificial sweeteners, including aspartame and sucralose, are linked to health problems like weight gain, metabolic syndrome, and changed gut microbiota. According to studies, artificial sweeteners may boost hunger and desires for sugary foods, negating the weight-loss and calorie-reduction benefits they are supposed to provide. Public concern has been raised by the World Health Organization's classification of aspartame as potentially carcinogenic, which has resulted in heightened regulatory scrutiny hampering the market growth.
Opportunity:
Rise in demand for no- or low-calorie food and beverages
Businesses are introducing new goods with creative flavors and packaging techniques in an effort to draw in health-conscious customers. Their emphasis on natural ingredients and clean-label products is in line with the growing call for food label clarity. Moreover customers are moving toward items with alternative sweeteners as they become more conscious of the detrimental impacts of high-calorie diets encouraging growth of the market.
Threat:
Consumer perception and taste preferences
Concerns about artificial sweeteners' potential negative health impacts, such as obesity and metabolic diseases, have made consumers more skeptical of them. This mistrust may result in a decline in the demand for goods that include these substances, even when regulatory agencies have determined that they are safe. Natural sweeteners, such as stevia and monk fruit, are becoming more and more popular since they are seen to be better options and customers may be discouraged from buying items using artificial sweeteners as a result of this change in consumer preferences.
Covid-19 Impact:
The COVID-19 pandemic significantly impacted the alternative sweeteners market, initially causing disruptions in supply chains and production due to lockdowns. However, it also accelerated a shift towards healthier eating, as consumers became more health-conscious and sought low-calorie options. As consumers focus on wellness, the market is expected to recover and grow, driven by heightened awareness of sugar's health risks and a preference for healthier alternatives.
The high fructose syrup segment is expected to be the largest during the forecast period
During the forecast period, the high fructose syrup segment anticipated to register the largest market share because of the health risks associated with high-fat content (HFCS), some consumers are choosing healthier substitutes, which is opening up new markets for alternative sweeteners. Manufacturers are also being forced to reformulate products due to growing legislation and consumer lobbying against excessive sugar use, which could help alternative sweeteners as businesses look for healthier substitutes.
The natural segment is expected to have the highest CAGR during the forecast period
The natural segment is projected to have the highest CAGR in the artificial sweeteners market during the extrapolated period because manufacturers are reformulating products with natural sweeteners as a result of consumers' preference for clean label products with natural ingredients and less processing. As consumers grow more conscious of the possible negative effects and health consequences of their dietary choices, they are also gravitating toward natural sweeteners due to health concerns about artificial sweeteners.
Region with largest share:
Over the forecasted timeframe, the North America region is expected to have the largest market share over the projection period because Consumers are looking for low-calorie, sugar-free alternatives due to health concerns and changes in lifestyle. The market for natural sweeteners like erythritol, stevia, and monk fruit is rising as North American consumers switch to plant-based diets. The growing prevalence of obesity and diabetes in North America has raised public awareness of the need to reduce sugar intake, which has raised demand for sugar substitutes in food and drink applications.
Region with highest CAGR:
Asia Pacific is anticipated to witness the highest rate of growth during the forecast period owing to governments in Asia-Pacific nations are enacting sugar tax laws and launching health education initiatives, which in turn is pushing food producers to look into substitute sweeteners. The consumption of processed and convenient foods has surged due to the region's rapid urbanization and expanding middle class, which has fueled market expansion.
Key players in the market
Some of the key players in Alternative Sweeteners Market include Ajinomoto Co., Inc, Archer-Daniels-Midland-Company, Cargill Incorporated, DuPont Nutrition & Health, GLG Life Tech Corporation, Ingredion Incorporated, Naturex S.A. , Tate & Lyle Plc, PureCircle Limited, Associated British Foods Plc, Roquette Freres S.A., Stevia First Corporation, Kawarlal & Co.Inc. and Heartland Food Products Group .
Key Developments:
In October 2024, Cargill launched a new cocoa production line in Indonesia to meet growing Asian consumers’ demand for indulgent foods. Cargill expects high growth in these indulgence categories in coming years, driven by consumer demand for multi-sensorial experiences, healthy indulgence, and conscious consumption.
In September 2024, Ajinomoto Co., Inc. and Danone announced a global strategic partnership aimed at reducing multiple sources of greenhouse gases (GHG) emissions from the milk supply chain.
In April 2024, Cargill and Nestlé Purina partnered on regenerative agriculture adoption to reduce the carbon footprint of Purina dry pet food products. This work will support soil health and reduce the carbon footprint for Purina dry pet food products across North America, contributing to a more sustainable future for people and their pets.
Product Types Covered:
• High Fructose Syrup
• High-Intensity Sweetener
• Low-Intensity Sweetener
• Other Product Types
Forms Covered:
• Powder
• Liquid
• Solid
Sources Covered:
• Natural
• Synthetic
Applications Covered:
• Beverages
• Dairy Products
• Bakery & Confectionery
• Toothpaste & Mouthwash
• Health Drinks
• Protein Bars & Powders
• Other Applications
End Users Covered:
• Food Manufacturers
• Pharmaceutical Companies
• Healthcare Providers & Institutions
• Retailers
• Households/Consumers
• Animal Feed Manufacturers
• Other End Users
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 End User Analysis
3.9 Emerging Markets
3.10 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Alternative Sweeteners Market, By Product Type
5.1 Introduction
5.2 High Fructose Syrup
5.3 High-Intensity Sweetener
5.3.1 Aspartame
5.3.2 Sucralose
5.3.3 Stevia
5.3.4 Saccharin
5.4 Low-Intensity Sweetener
5.4.1 Xylitol
5.4.2 Sorbitol
5.4.3 Erythritol
5.4.4 Maltitol
5.5 Other Product Types
6 Global Alternative Sweeteners Market, By Form
6.1 Introduction
6.2 Powder
6.3 Liquid
6.4 Solid
7 Global Alternative Sweeteners Market, By Source
7.1 Introduction
7.2 Natural
7.3 Synthetic
8 Global Alternative Sweeteners Market, By Application
8.1 Introduction
8.2 Beverages
8.3 Dairy Products
8.4 Bakery & Confectionery
8.5 Toothpaste & Mouthwash
8.6 Health Drinks
8.7 Protein Bars & Powders
8.8 Other Applications
9 Global Alternative Sweeteners Market, By End User
9.1 Introduction
9.2 Food Manufacturers
9.3 Pharmaceutical Companies
9.4 Healthcare Providers & Institutions
9.5 Retailers
9.6 Households/Consumers
9.7 Animal Feed Manufacturers
9.8 Other End Users
10 Global Alternative Sweeteners Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 Ajinomoto Co., Inc
12.2 Archer-Daniels-Midland-Company
12.3 Cargill Incorporated
12.4 DuPont Nutrition & Health
12.5 GLG Life Tech Corporation
12.6 Ingredion Incorporated
12.7 Naturex S.A.
12.8 Tate & Lyle Plc
12.9 PureCircle Limited
12.10 Associated British Foods Plc
12.11 Roquette Freres S.A.
12.12 Stevia First Corporation
12.13 Kawarlal & Co.Inc.
12.14 Heartland Food Products Group
List of Tables
1 Global Alternative Sweeteners Market Outlook, By Region (2022-2030) ($MN)
2 Global Alternative Sweeteners Market Outlook, By Product Type (2022-2030) ($MN)
3 Global Alternative Sweeteners Market Outlook, By High Fructose Syrup (2022-2030) ($MN)
4 Global Alternative Sweeteners Market Outlook, By High-Intensity Sweetener (2022-2030) ($MN)
5 Global Alternative Sweeteners Market Outlook, By Aspartame (2022-2030) ($MN)
6 Global Alternative Sweeteners Market Outlook, By Sucralose (2022-2030) ($MN)
7 Global Alternative Sweeteners Market Outlook, By Stevia (2022-2030) ($MN)
8 Global Alternative Sweeteners Market Outlook, By Saccharin (2022-2030) ($MN)
9 Global Alternative Sweeteners Market Outlook, By Low-Intensity Sweetener (2022-2030) ($MN)
10 Global Alternative Sweeteners Market Outlook, By Xylitol (2022-2030) ($MN)
11 Global Alternative Sweeteners Market Outlook, By Sorbitol (2022-2030) ($MN)
12 Global Alternative Sweeteners Market Outlook, By Erythritol (2022-2030) ($MN)
13 Global Alternative Sweeteners Market Outlook, By Maltitol (2022-2030) ($MN)
14 Global Alternative Sweeteners Market Outlook, By Other Product Types (2022-2030) ($MN)
15 Global Alternative Sweeteners Market Outlook, By Form (2022-2030) ($MN)
16 Global Alternative Sweeteners Market Outlook, By Powder (2022-2030) ($MN)
17 Global Alternative Sweeteners Market Outlook, By Liquid (2022-2030) ($MN)
18 Global Alternative Sweeteners Market Outlook, By Solid (2022-2030) ($MN)
19 Global Alternative Sweeteners Market Outlook, By Source (2022-2030) ($MN)
20 Global Alternative Sweeteners Market Outlook, By Natural (2022-2030) ($MN)
21 Global Alternative Sweeteners Market Outlook, By Synthetic (2022-2030) ($MN)
22 Global Alternative Sweeteners Market Outlook, By Application (2022-2030) ($MN)
23 Global Alternative Sweeteners Market Outlook, By Beverages (2022-2030) ($MN)
24 Global Alternative Sweeteners Market Outlook, By Dairy Products (2022-2030) ($MN)
25 Global Alternative Sweeteners Market Outlook, By Bakery & Confectionery (2022-2030) ($MN)
26 Global Alternative Sweeteners Market Outlook, By Toothpaste & Mouthwash (2022-2030) ($MN)
27 Global Alternative Sweeteners Market Outlook, By Health Drinks (2022-2030) ($MN)
28 Global Alternative Sweeteners Market Outlook, By Protein Bars & Powders (2022-2030) ($MN)
29 Global Alternative Sweeteners Market Outlook, By Other Applications (2022-2030) ($MN)
30 Global Alternative Sweeteners Market Outlook, By End User (2022-2030) ($MN)
31 Global Alternative Sweeteners Market Outlook, By Food Manufacturers (2022-2030) ($MN)
32 Global Alternative Sweeteners Market Outlook, By Pharmaceutical Companies (2022-2030) ($MN)
33 Global Alternative Sweeteners Market Outlook, By Healthcare Providers & Institutions (2022-2030) ($MN)
34 Global Alternative Sweeteners Market Outlook, By Retailers (2022-2030) ($MN)
35 Global Alternative Sweeteners Market Outlook, By Households/Consumers (2022-2030) ($MN)
36 Global Alternative Sweeteners Market Outlook, By Animal Feed Manufacturers (2022-2030) ($MN)
37 Global Alternative Sweeteners Market Outlook, By Other End Users (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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