B2b Sports Nutrition Market
Business-to-Business (B2B) Sports Nutrition Market Forecasts to 2028 - Global Analysis By Application (Muscle Growth, Weight Management, Immunity Enhancement, Strength Training, Cognitive Repairment, Recovery and Energy), Distribution Channel (Fitness Studio, Gyms and Sports Academies) and By Geography
Years Covered |
2020-2028 |
Estimated Year Value (2022) |
US $3.78 BN |
Projected Year Value (2028) |
US $6.44 BN |
CAGR (2022 - 2028) |
9.3% |
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
Largest Market |
Asia Pacific |
Highest Growing Market |
Europe |
According to Stratistics MRC, the Global B2B Sports Nutrition Market is accounted for $3.78 billion in 2022 and is expected to reach $6.44 billion by 2028 growing at a CAGR of 9.3% during the forecast period. One of the important reasons driving the market is the growing demand for nutrition items such as protein bars, sports supplements, energy drinks, and other dietary supplements among athletes and recreational instructors. Furthermore, there has been an increase in the number of gyms and fitness facilities around the world, which is due to a growing consumer preference for a healthy and physically active lifestyle.
According to Global Health Service Monitor, the biggest health problem faced by citizens from 30 different countries stated that obesity came in fifth place, trailing COVID-19, cancer, mental health, and stress.
Market Dynamics:
Driver:
An increase in consumer base
It is expected that the number of consumers who use sports nutrition products to meet their daily nutritional needs rather than for physical exercise would increase over the projected period. It is expected that the expanding retail channel will make sports nutrition products more accessible, promoting industry growth. In recent years, gyms have endorsed a wide range of sports nutritional goods while also offering users counselling services prior to purchase. Collaborations between established gyms and sports nutrition firms to meet the nutritional needs of its members are favourably impacting category growth. The market for sports nutrition is expected to rise because to an increasing client base that includes athletes, bodybuilders, and non-athletes who want to live healthy lifestyles.
Restraint:
The negative image caused by product adulteration
It is expected that the use of sports nutrition would be limited due to the bad reputation produced by items deteriorated by the use of illegal drugs such as stimulants, anabolic steroids, and prohormones. As a result, market expansion will be hampered for the foreseeable future. The market for sports nutrition is expected to be limited by the product's low adoption due to widespread negative customer perception.
Opportunity:
Steady increase in adolescent sports selection
The consistent rise in adolescence choosing sports as a vocation is also critical for the market's growth. Increased disease awareness, increased risk of damage, absorbing high-fiber nutritious food, and the development of e-commerce bases all have an impact on the growth of the sports nutrition market proficiency in R&D, particularly in developing nations that encourage sports nutrition and sports in general. Individuals are increasingly conscious of their physical fitness as a result of increased awareness and literacy. Pictures of celebrities and young people posting images of their carved and toned bodies thrive on social media thereby there has been a substantial growth in the B2B Sports Nutrition Market.
Threat:
Commodity prices have risen dramatically
High commodity prices, poor economic conditions, and a lack of acceptable insurance systems hamper the global adoption of B2B sports nutrition solutions. As a result, releasing new low-cost products and increasing market penetration efforts in these locations might provide attractive growth opportunities for B2B sports nutrition players.
Covid-19 Impact
The COVID-19 epidemic has altered growth projections for a variety of industries and businesses. The Covid-19 pandemic outbreak, which resulted in temporary lockdowns, gym and fitness facility closures, and athletic event rescheduling, has hampered the growth of the B2B sports nutrition business. As a result, it raised many health difficulties among people, leading to the use of several dietary supplements that enabled them to abandon and overcome their bad lifestyles, resulting in market expansion.
The Muscle growth segment is expected to be the largest during the forecast period
The Muscle growth segment is estimated to have a lucrative growth, due to because muscle tissue is primarily composed of proteins, this macronutrient is critical. Amino acids are the building blocks of protein. They are sometimes referred to as protein building blocks, because they are essential for development and repair. If one want to grow lean muscle, both nutrition and physical exercise are essential. Physical activity is important for challenging body, but without sufficient nutritional support, progress may stall. Protein-rich diets are essential for muscle growth, while carbs and lipids are also required sources of energy which encourages the growth of the market.
The Fitness studio segment is expected to have the highest CAGR during the forecast period
The Fitness studio segment is anticipated to witness the fastest CAGR growth during the forecast period, due to the increase customers who are focusing on the fitness and body maintenance and the being health conscious. In the coming years there has been a drastic increase in the fitness studios where they not only train in maintaining a healthy body weight but also provide the nutrient foods that are essential for the body and helps in scheduling with the food habits which is boosting the market.
Region with largest share:
Asia Pacific is projected to hold the largest market share during the forecast period owing to the changing lifestyles of Asian consumers, notably in India and China, are paving the way for sports nutrition food to become a handy food alternative to fulfil hunger and give nutrients after sports or exercise. Hence, consumer participation in sports is one of the primary factors driving the sports nutrition industry. The expanding snacking trend among the country's health-conscious consumers boosts the need for sports food, particularly energy and protein bars.
Region with highest CAGR:
Europe is projected to have the highest CAGR over the forecast period, owing to the region's growing awareness of the necessity of leading a healthy lifestyle. The growing number of sportsmen and recreational sports lovers in Europe is driving up demand. The increased desire for creative, novel, and proven substances that aid in endurance and muscle building is predicted to fuel demand for sports nutrition products in Europe. Additionally, online sales channels are being developed to give consumers with increased accessibility and feasibility, which will considerably drive the market for B2B sports nutrition in the region.
Key players in the market
Some of the key players profiled in the B2B Sports Nutrition Market include Abbott, PepsiCo, Glanbia Plc, Herbalife International of America, Inc., The Hut Group, Iovate Health Sciences, Cardiff B2B Sports Nutrition Limited, MUSCLEPHARM, The Bountiful Company, General Nutrition Centers, Inc., Post Holdings, Inc., Clif Bar & Company and Science in Sport
Key Developments:
In Feb 2023, Abbott and Cardiovascular Systems, Inc announced a definitive agreement for Abbott to acquire CSI, a medical device company with an innovative atherectomy system used in treating peripheral and coronary artery disease.
In Dec 2022, Abbott today announced the U.S. Food and Drug Administration (FDA) approval of the company's Eterna™ spinal cord stimulation (SCS) system the smallest implantable, rechargeable spinal cord stimulator currently available on the market for the treatment of chronic pain.
In Dec 2021, Glanbia Co-op approve acquisition of 40% holding in Glanbia Ireland
In Oct 2018, the global nutrition group, has signed an agreement with the owners of KSF Holdings LLP and HNS Intermediate Corporation who collectively own SlimFast and other brands to acquire such entities for $350 million
Applications Covered:
• Muscle Growth
• Weight Management
• Immunity Enhancement
• Strength Training
• Cognitive Repairment
• Recovery
• Energy
Distribution Channels Covered:
• Fitness Studio
• Gyms
• Sports Academies
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global B2B Sports Nutrition Market, By Application
5.1 Introduction
5.2 Muscle Growth
5.3 Weight Management
5.4 Immunity Enhancement
5.5 Strength Training
5.6 Cognitive Repairment
5.7 Recovery
5.8 Energy
6 Global B2B Sports Nutrition Market, By Distribution Channel
6.1 Introduction
6.2 Fitness Studio
6.3 Gyms
6.4 Sports Academies
7 Global B2B Sports Nutrition Market, By Geography
7.1 Introduction
7.2 North America
7.2.1 US
7.2.2 Canada
7.2.3 Mexico
7.3 Europe
7.3.1 Germany
7.3.2 UK
7.3.3 Italy
7.3.4 France
7.3.5 Spain
7.3.6 Rest of Europe
7.4 Asia Pacific
7.4.1 Japan
7.4.2 China
7.4.3 India
7.4.4 Australia
7.4.5 New Zealand
7.4.6 South Korea
7.4.7 Rest of Asia Pacific
7.5 South America
7.5.1 Argentina
7.5.2 Brazil
7.5.3 Chile
7.5.4 Rest of South America
7.6 Middle East & Africa
7.6.1 Saudi Arabia
7.6.2 UAE
7.6.3 Qatar
7.6.4 South Africa
7.6.5 Rest of Middle East & Africa
8 Key Developments
8.1 Agreements, Partnerships, Collaborations and Joint Ventures
8.2 Acquisitions & Mergers
8.3 New Product Launch
8.4 Expansions
8.5 Other Key Strategies
9 Company Profiling
9.1 Abbott
9.2 PepsiCo
9.3 Glanbia Plc
9.4 Herbalife International of America, Inc.
9.5 The Hut Group
9.6 Iovate Health Sciences
9.7 Cardiff B2B Sports Nutrition Limited
9.8 MUSCLEPHARM
9.9 The Bountiful Company
9.10 General Nutrition Centers, Inc.
9.11 Post Holdings, Inc.
9.12 Clif Bar & Company
9.13 Science in Sport
List of Tables
1 Global B2B Sports Nutrition Market Outlook, By Region (2020-2028) ($MN)
2 Global B2B Sports Nutrition Market Outlook, By Application (2020-2028) ($MN)
3 Global B2B Sports Nutrition Market Outlook, By Muscle Growth (2020-2028) ($MN)
4 Global B2B Sports Nutrition Market Outlook, By Weight Management (2020-2028) ($MN)
5 Global B2B Sports Nutrition Market Outlook, By Immunity Enhancement (2020-2028) ($MN)
6 Global B2B Sports Nutrition Market Outlook, By Strength Training (2020-2028) ($MN)
7 Global B2B Sports Nutrition Market Outlook, By Cognitive Repairment (2020-2028) ($MN)
8 Global B2B Sports Nutrition Market Outlook, By Recovery (2020-2028) ($MN)
9 Global B2B Sports Nutrition Market Outlook, By Energy (2020-2028) ($MN)
10 Global B2B Sports Nutrition Market Outlook, By Distribution Channel (2020-2028) ($MN)
11 Global B2B Sports Nutrition Market Outlook, By Fitness Studio (2020-2028) ($MN)
12 Global B2B Sports Nutrition Market Outlook, By Gyms (2020-2028) ($MN)
13 Global B2B Sports Nutrition Market Outlook, By Sports Academies (2020-2028) ($MN)
14 North America B2B Sports Nutrition Market Outlook, By Country (2020-2028) ($MN)
15 North America B2B Sports Nutrition Market Outlook, By Application (2020-2028) ($MN)
16 North America B2B Sports Nutrition Market Outlook, By Muscle Growth (2020-2028) ($MN)
17 North America B2B Sports Nutrition Market Outlook, By Weight Management (2020-2028) ($MN)
18 North America B2B Sports Nutrition Market Outlook, By Immunity Enhancement (2020-2028) ($MN)
19 North America B2B Sports Nutrition Market Outlook, By Strength Training (2020-2028) ($MN)
20 North America B2B Sports Nutrition Market Outlook, By Cognitive Repairment (2020-2028) ($MN)
21 North America B2B Sports Nutrition Market Outlook, By Recovery (2020-2028) ($MN)
22 North America B2B Sports Nutrition Market Outlook, By Energy (2020-2028) ($MN)
23 North America B2B Sports Nutrition Market Outlook, By Distribution Channel (2020-2028) ($MN)
24 North America B2B Sports Nutrition Market Outlook, By Fitness Studio (2020-2028) ($MN)
25 North America B2B Sports Nutrition Market Outlook, By Gyms (2020-2028) ($MN)
26 North America B2B Sports Nutrition Market Outlook, By Sports Academies (2020-2028) ($MN)
27 Europe B2B Sports Nutrition Market Outlook, By Country (2020-2028) ($MN)
28 Europe B2B Sports Nutrition Market Outlook, By Application (2020-2028) ($MN)
29 Europe B2B Sports Nutrition Market Outlook, By Muscle Growth (2020-2028) ($MN)
30 Europe B2B Sports Nutrition Market Outlook, By Weight Management (2020-2028) ($MN)
31 Europe B2B Sports Nutrition Market Outlook, By Immunity Enhancement (2020-2028) ($MN)
32 Europe B2B Sports Nutrition Market Outlook, By Strength Training (2020-2028) ($MN)
33 Europe B2B Sports Nutrition Market Outlook, By Cognitive Repairment (2020-2028) ($MN)
34 Europe B2B Sports Nutrition Market Outlook, By Recovery (2020-2028) ($MN)
35 Europe B2B Sports Nutrition Market Outlook, By Energy (2020-2028) ($MN)
36 Europe B2B Sports Nutrition Market Outlook, By Distribution Channel (2020-2028) ($MN)
37 Europe B2B Sports Nutrition Market Outlook, By Fitness Studio (2020-2028) ($MN)
38 Europe B2B Sports Nutrition Market Outlook, By Gyms (2020-2028) ($MN)
39 Europe B2B Sports Nutrition Market Outlook, By Sports Academies (2020-2028) ($MN)
40 Asia Pacific B2B Sports Nutrition Market Outlook, By Country (2020-2028) ($MN)
41 Asia Pacific B2B Sports Nutrition Market Outlook, By Application (2020-2028) ($MN)
42 Asia Pacific B2B Sports Nutrition Market Outlook, By Muscle Growth (2020-2028) ($MN)
43 Asia Pacific B2B Sports Nutrition Market Outlook, By Weight Management (2020-2028) ($MN)
44 Asia Pacific B2B Sports Nutrition Market Outlook, By Immunity Enhancement (2020-2028) ($MN)
45 Asia Pacific B2B Sports Nutrition Market Outlook, By Strength Training (2020-2028) ($MN)
46 Asia Pacific B2B Sports Nutrition Market Outlook, By Cognitive Repairment (2020-2028) ($MN)
47 Asia Pacific B2B Sports Nutrition Market Outlook, By Recovery (2020-2028) ($MN)
48 Asia Pacific B2B Sports Nutrition Market Outlook, By Energy (2020-2028) ($MN)
49 Asia Pacific B2B Sports Nutrition Market Outlook, By Distribution Channel (2020-2028) ($MN)
50 Asia Pacific B2B Sports Nutrition Market Outlook, By Fitness Studio (2020-2028) ($MN)
51 Asia Pacific B2B Sports Nutrition Market Outlook, By Gyms (2020-2028) ($MN)
52 Asia Pacific B2B Sports Nutrition Market Outlook, By Sports Academies (2020-2028) ($MN)
53 South America B2B Sports Nutrition Market Outlook, By Country (2020-2028) ($MN)
54 South America B2B Sports Nutrition Market Outlook, By Application (2020-2028) ($MN)
55 South America B2B Sports Nutrition Market Outlook, By Muscle Growth (2020-2028) ($MN)
56 South America B2B Sports Nutrition Market Outlook, By Weight Management (2020-2028) ($MN)
57 South America B2B Sports Nutrition Market Outlook, By Immunity Enhancement (2020-2028) ($MN)
58 South America B2B Sports Nutrition Market Outlook, By Strength Training (2020-2028) ($MN)
59 South America B2B Sports Nutrition Market Outlook, By Cognitive Repairment (2020-2028) ($MN)
60 South America B2B Sports Nutrition Market Outlook, By Recovery (2020-2028) ($MN)
61 South America B2B Sports Nutrition Market Outlook, By Energy (2020-2028) ($MN)
62 South America B2B Sports Nutrition Market Outlook, By Distribution Channel (2020-2028) ($MN)
63 South America B2B Sports Nutrition Market Outlook, By Fitness Studio (2020-2028) ($MN)
64 South America B2B Sports Nutrition Market Outlook, By Gyms (2020-2028) ($MN)
65 South America B2B Sports Nutrition Market Outlook, By Sports Academies (2020-2028) ($MN)
66 Middle East & Africa B2B Sports Nutrition Market Outlook, By Country (2020-2028) ($MN)
67 Middle East & Africa B2B Sports Nutrition Market Outlook, By Application (2020-2028) ($MN)
68 Middle East & Africa B2B Sports Nutrition Market Outlook, By Muscle Growth (2020-2028) ($MN)
69 Middle East & Africa B2B Sports Nutrition Market Outlook, By Weight Management (2020-2028) ($MN)
70 Middle East & Africa B2B Sports Nutrition Market Outlook, By Immunity Enhancement (2020-2028) ($MN)
71 Middle East & Africa B2B Sports Nutrition Market Outlook, By Strength Training (2020-2028) ($MN)
72 Middle East & Africa B2B Sports Nutrition Market Outlook, By Cognitive Repairment (2020-2028) ($MN)
73 Middle East & Africa B2B Sports Nutrition Market Outlook, By Recovery (2020-2028) ($MN)
74 Middle East & Africa B2B Sports Nutrition Market Outlook, By Energy (2020-2028) ($MN)
75 Middle East & Africa B2B Sports Nutrition Market Outlook, By Distribution Channel (2020-2028) ($MN)
76 Middle East & Africa B2B Sports Nutrition Market Outlook, By Fitness Studio (2020-2028) ($MN)
77 Middle East & Africa B2B Sports Nutrition Market Outlook, By Gyms (2020-2028) ($MN)
78 Middle East & Africa B2B Sports Nutrition Market Outlook, By Sports Academies (2020-2028) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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