Broadcast Equipment Market
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PUBLISHED: 2022 ID: SMRC21438
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Broadcast Equipment Market Forecasts to 2028 – Global Analysis By Frequency (Low Frequency, High Frequency), Service Type (Radio, Television), Product, Technology, and By Geography

4.2 (40 reviews)
4.2 (40 reviews)
Published: 2022 ID: SMRC21438

This report covers the impact of COVID-19 on this global market
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Years Covered

2020-2028

Estimated Year Value (2021)

US $4.83 BN

Projected Year Value (2028)

US $8.12 BN

CAGR (2021 - 2028)

7.7%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

North America

Highest Growing Market

Asia Pacific


According to Stratistics MRC, the Global Broadcast Equipment Market is accounted for $4.83 billion in 2021 and is expected to reach $8.12 billion by 2028 growing at a CAGR of 7.7% during the forecast period. Broadcast equipment is a set of automated systems and devices used for broadcasting video or audio content to a large audience by the electronic mass communication medium. It is employed in recording studios, radio stations, and other facilities to make sure high-quality video and audio production and transmission in a time- and cost-efficient manner.



Market Dynamics:

Driver:

Increasing demand for software defined radio


Software-defined radio is a radio communication system where software on embedded systems is used for communication instead of implementing hardware. In a software-defined radio, the data from a source is converted into digital format, the leftover activities are carried out with the help of software-driven automated functions. The demand for software-defined radios is propelled by military modernization programs of various countries and the increasing number of digital service users.

Restraint:

Cybersecurity threats


Cyberattacks is been a never-ending issue between cybercriminals and malware experts. Cybersecurity causes immeasurable damages to a company, both economic and reputational. It can gain access to users’ data, such as content and other sensitive information on the broadcasting operator’s channel. Being an important part of the broadcast equipment market, the security of the data becomes the topmost priority. Cyberattacks are difficult to prevent and identify in real-time, which restricts the broadcasting equipment market.

Opportunity:

Implementation of AI-based technologies for broadcasting


Artificial intelligence is playing a main role in strengthening and transforming industries. From large organizations to small online businesses, artificial intelligence is utilized by multiple entities over multiple platforms. Broadcasting technologies integrated with artificial intelligence are being used in the broadcasting workflow. It helps viewers to accurately and automatically grow productivity, efficiency, and creative opportunities during content production.


Threat:

Limited availability of ultra high definition

Applications for 4K display resolution are growing at a rapid pace. The limited accessibility of 4K content in the broadcasting and streaming network makes it complicated to use the full potential of 4K streaming. 4K streaming needs a bandwidth of minimum of 50 Mbps and more and is not possible at a regular bandwidth of 12–15 Mbps. The major challenge is the increase in bandwidth, which leads to increased storage requirements while streaming 4K content. Ultra high definition content can be compressed by reducing the frame rate or sacrificing the quality, which hampers the quality of content provided by broadcasting players. Because of these factors, broadcasting and streaming of 4k content is a major challenge for the broadcast equipment market.

The digital broadcasting segment is expected to be the largest during the forecast period

The digital broadcasting segment is estimated to have a lucrative growth as digital broadcasting is the practice of utilizing digital signals for broadcasting over radio frequency bands. It has gained widespread traction, particularly in digital television such as digital terrestrial television and satellite television, which is driving the broadcast equipment market growth.

The encoders segment is expected to have the highest CAGR during the forecast period

The encoders segment is anticipated to witness the fastest CAGR growth during the forecast period as encoders are mostly used in digital broadcasting. Rising demand for ultra-high frequency content production and transmission is driving the growth of the segment. In addition, the increasing number of digital channels is likely to offer major growth opportunities to emerging as well as established broadcast equipment ecosystem players in the near future.

Region with highest share:

North America is projected to hold the largest market share during the forecast period due to the increasing number of cable and satellite television channels and the rising spread of the internet providing broadcasters with many choices to continue its dominance in the upcoming market.

Region with highest CAGR:

Asia Pacific is projected to have the highest CAGR over the forecast period owing to the increasing adoption of high-definition content, investments made by multinational and domestic entertainment and media companies, evolution from analog to digital broadcasting, and access to on-demand content via OTT platforms.



Key players in the market

Some of the key players profiled in the Broadcast Equipment Market include Evertz Microsystems, Ltd, Wellav Technologies Ltd, Ericsson, Sencore Inc., NEC Corporation, Harmonic Inc., Grass Valley, EVS Broadcast Equipment, Clyde Broadcast, ETL Systems Ltd., AVL Technologies Inc., CommScope, Eletec Broadcast Telecom Sarl and Cisco Systems Inc.  

Key Developments:

In Dec 2021, Cisco provided routed optical networking solution to Datagroup. Datagroup is building a high-speed data transmission network in Ukraine; with the help of Cisco’s Routed Optical Network and converged Software Defined Network (SDN) Transport, they were able to connect more people and businesses.

In May 2021, EVS Broadcast Equipment launched XtraMotion, a cloud-based solution that helps revolutionize the quality and intensity of end users’ storytelling. XtraMotion uses AI technology, which was successfully tested by Fox Sports in the US for various sport events.

In Feb 2021, Grass Valley partnered with Gravity Media to provide production solutions and advanced workflows for big sporting events. Through this partnership, Grass Valley is able to leverage a future-ready production environment for broadcast services.
 
Frequencies Covered:
• Very High Frequency
• Ultra-High Frequency
• Super-High Frequency
• Medium Frequency
• Low Frequency
• High Frequency
 
Content Types Covered:
• Video
• Audio/Visual
• Audio
 
Service Types Covered:
• Radio
• Television
 
Products Covered:
• Video Servers
• Transmitters and Repeaters
• Switches
• Modulators
• Encoders
• Dish Antennas
• Camera
• Amplifiers
• Other Products 
 
Technologies Covered:
• Digital Broadcasting
• Analog Broadcasting
 
Power Ranges Covered:
• High Power Range
• Low Power Range
 
Ownerships Covered:
• Private
• Public
 
Revenue Types Covered:
• Advertisement
• Subscription
 
Applications Covered:
• Studio Production
• Post Production
• News Production
• Sports Production

End Users Covered:
• Residential
• Commercial

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan       
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary            
              
2 Preface         
    
 2.1 Abstract            
 2.2 Stake Holders           
 2.3 Research Scope           
 2.4 Research Methodology          
  2.4.1 Data Mining          
  2.4.2 Data Analysis          
  2.4.3 Data Validation          
  2.4.4 Research Approach          
 2.5 Research Sources           
  2.5.1 Primary Research Sources         
  2.5.2 Secondary Research Sources         
  2.5.3 Assumptions          
              
3 Market Trend Analysis           
 3.1 Introduction           
 3.2 Drivers            
 3.3 Restraints           
 3.4 Opportunities           
 3.5 Threats            
 3.6 Product Analysis           
 3.7 Technology Analysis           
 3.8 Application Analysis          
 3.9 End User Analysis           
 3.10 Emerging Markets           
 3.11 Impact of Covid-19           
              
4 Porters Five Force Analysis           
 4.1 Bargaining power of suppliers          
 4.2 Bargaining power of buyers          
 4.3 Threat of substitutes          
 4.4 Threat of new entrants          
 4.5 Competitive rivalry           
              
5 Global Broadcast Equipment Market, By Frequency         
 5.1 Introduction            
 5.2 Very High Frequency          
 5.3 Ultra-High Frequency          
 5.4 Super-High Frequency          
 5.5 Medium Frequency           
 5.6 Low Frequency           
 5.7 High Frequency           
              
6 Global Broadcast Equipment Market, By Content Type        
 6.1 Introduction           
 6.2 Video             
 6.3 Audio/Visual           
 6.4 Audio            
              
7 Global Broadcast Equipment Market, By Service Type        

 7.1 Introduction           
 7.2 Radio            
 7.3 Television           
  7.3.1 Direct Broadcasting Satellite (DBS)        
  7.3.2 Terrestrial Television         
   7.3.2.1 Digital Television         
   7.3.2.2 Analog Terrestrial         
  7.3.3 Cable Television           
  7.3.4 Internet Protocol television (IPTV)        
              
8 Global Broadcast Equipment Market, By Product         
 8.1 Introduction           
 8.2 Video Servers           
 8.3 Transmitters and Repeaters          
 8.4 Switches             
 8.5 Modulators           
 8.6 Encoders            
 8.7 Dish Antennas           
 8.8 Camera            
 8.9 Amplifiers           
 8.10 Other Products            
  8.10.1 Media Asset Management Systems        
  8.10.2 Power Control Systems         
              
9 Global Broadcast Equipment Market, By Technology        
 9.1 Introduction           
 9.2 Digital Broadcasting           
 9.3 Analog Broadcasting          
              
10 Global Broadcast Equipment Market, By Power Range        
 10.1 Introduction           
 10.2 High Power Range           
 10.3 Low Power Range           
              
11 Global Broadcast Equipment Market, By Ownership        
 11.1 Introduction           
 11.2 Private            
 11.3 Public            
              
12 Global Broadcast Equipment Market, By Revenue Type        

 12.1 Introduction           
 12.2 Advertisement           
 12.3 Subscription           
              
13 Global Broadcast Equipment Market, By Application     
   
 13.1 Introduction           
 13.2 Studio Production           
 13.3 Post Production           
 13.4 News Production           
 13.5 Sports Production           
              
14 Global Broadcast Equipment Market, By End User          
 14.1 Introduction           
 14.2 Residential           
 14.3 Commercial           
              
15 Global Broadcast Equipment Market, By Geography        
 15.1 Introduction           
 15.2 North America           
  15.2.1 US           
  15.2.2 Canada           
  15.2.3 Mexico           
 15.3 Europe            
  15.3.1 Germany           
  15.3.2 UK           
  15.3.3 Italy           
  15.3.4 France           
  15.3.5 Spain           
  15.3.6 Rest of Europe          
 15.4 Asia Pacific           
  15.4.1 Japan           
  15.4.2 China           
  15.4.3 India           
  15.4.4 Australia           
  15.4.5 New Zealand          
  15.4.6 South Korea          
  15.4.7 Rest of Asia Pacific          
 15.5 South America           
  15.5.1 Argentina          
  15.5.2 Brazil           
  15.5.3 Chile           
  15.5.4 Rest of South America         
 15.6 Middle East & Africa          
  15.6.1 Saudi Arabia          
  15.6.2 UAE           
  15.6.3 Qatar           
  15.6.4 South Africa          
  15.6.5 Rest of Middle East & Africa         
              
16 Key Developments            
 16.1 Agreements, Partnerships, Collaborations and Joint Ventures       
 16.2 Acquisitions & Mergers          
 16.3 New Product Launch          
 16.4 Expansions           
 16.5 Other Key Strategies          
              
17 Company Profiling            
 17.1 Evertz Microsystems, Ltd          
 17.2 Wellav Technologies Ltd          
 17.3 Ericsson             
 17.4 Sencore Inc.           
 17.5 NEC Corporation           
 17.6 Harmonic Inc.           
 17.7 Grass Valley           
 17.8 EVS Broadcast Equipment          
 17.9 Clyde Broadcast           
 17.10 ETL Systems Ltd.           
 17.11 AVL Technologies Inc.          
 17.12 CommScope            
 17.13 Eletec Broadcast Telecom Sarl          
 17.14 Cisco Systems Inc.           


List of Tables             
1 Global Broadcast Equipment Market Outlook, By Region (2020-2028) ($MN)      
2 Global Broadcast Equipment Market Outlook, By Frequency (2020-2028) ($MN)      
3 Global Broadcast Equipment Market Outlook, By Very High Frequency (2020-2028) ($MN)     
4 Global Broadcast Equipment Market Outlook, By Ultra-High Frequency (2020-2028) ($MN)     
5 Global Broadcast Equipment Market Outlook, By Super-High Frequency (2020-2028) ($MN)     
6 Global Broadcast Equipment Market Outlook, By Medium Frequency (2020-2028) ($MN)     
7 Global Broadcast Equipment Market Outlook, By Low Frequency (2020-2028) ($MN)     
8 Global Broadcast Equipment Market Outlook, By High Frequency (2020-2028) ($MN)     
9 Global Broadcast Equipment Market Outlook, By Content Type (2020-2028) ($MN)      
10 Global Broadcast Equipment Market Outlook, By Video (2020-2028) ($MN)      
11 Global Broadcast Equipment Market Outlook, By Audio/Visual (2020-2028) ($MN)      
12 Global Broadcast Equipment Market Outlook, By Audio (2020-2028) ($MN)      
13 Global Broadcast Equipment Market Outlook, By Service Type (2020-2028) ($MN)      
14 Global Broadcast Equipment Market Outlook, By Radio (2020-2028) ($MN)      
15 Global Broadcast Equipment Market Outlook, By Television (2020-2028) ($MN)      
16 Global Broadcast Equipment Market Outlook, By Direct Broadcasting Satellite (DBS) (2020-2028) ($MN)    
17 Global Broadcast Equipment Market Outlook, By Terrestrial Television (2020-2028) ($MN)     
18 Global Broadcast Equipment Market Outlook, By Cable Television (2020-2028) ($MN)     
19 Global Broadcast Equipment Market Outlook, By Internet Protocol television (IPTV) (2020-2028) ($MN)    
20 Global Broadcast Equipment Market Outlook, By Product (2020-2028) ($MN)      
21 Global Broadcast Equipment Market Outlook, By Video Servers (2020-2028) ($MN)       
22 Global Broadcast Equipment Market Outlook, By Transmitters and Repeaters (2020-2028) ($MN)    
23 Global Broadcast Equipment Market Outlook, By Switches (2020-2028) ($MN)      
24 Global Broadcast Equipment Market Outlook, By Modulators (2020-2028) ($MN)      
25 Global Broadcast Equipment Market Outlook, By Encoders (2020-2028) ($MN)      
26 Global Broadcast Equipment Market Outlook, By Dish Antennas (2020-2028) ($MN)      
27 Global Broadcast Equipment Market Outlook, By Camera (2020-2028) ($MN)      
28 Global Broadcast Equipment Market Outlook, By Amplifiers (2020-2028) ($MN)      
29 Global Broadcast Equipment Market Outlook, By Other Products (2020-2028) ($MN)     
30 Global Broadcast Equipment Market Outlook, By Media Asset Management Systems (2020-2028) ($MN)    
31 Global Broadcast Equipment Market Outlook, By Power Control Systems (2020-2028) ($MN)     
32 Global Broadcast Equipment Market Outlook, By Technology (2020-2028) ($MN)      
33 Global Broadcast Equipment Market Outlook, By Digital Broadcasting (2020-2028) ($MN)     
34 Global Broadcast Equipment Market Outlook, By Analog Broadcasting (2020-2028) ($MN)     
35 Global Broadcast Equipment Market Outlook, By Power Range (2020-2028) ($MN)      
36 Global Broadcast Equipment Market Outlook, By High Power Range (2020-2028) ($MN)     
37 Global Broadcast Equipment Market Outlook, By Low Power Range (2020-2028) ($MN)     
38 Global Broadcast Equipment Market Outlook, By Ownership (2020-2028) ($MN)      
39 Global Broadcast Equipment Market Outlook, By Private (2020-2028) ($MN)      
40 Global Broadcast Equipment Market Outlook, By Public (2020-2028) ($MN)      
41 Global Broadcast Equipment Market Outlook, By Revenue Type (2020-2028) ($MN)      
42 Global Broadcast Equipment Market Outlook, By Advertisement (2020-2028) ($MN)     
43 Global Broadcast Equipment Market Outlook, By Subscription (2020-2028) ($MN)      
44 Global Broadcast Equipment Market Outlook, By Application (2020-2028) ($MN)      
45 Global Broadcast Equipment Market Outlook, By Studio Production (2020-2028) ($MN)     
46 Global Broadcast Equipment Market Outlook, By Post Production (2020-2028) ($MN)     
47 Global Broadcast Equipment Market Outlook, By News Production (2020-2028) ($MN)     
48 Global Broadcast Equipment Market Outlook, By Sports Production (2020-2028) ($MN)     
49 Global Broadcast Equipment Market Outlook, By End User (2020-2028) ($MN)      
50 Global Broadcast Equipment Market Outlook, By Residential (2020-2028) ($MN)      
51 Global Broadcast Equipment Market Outlook, By Commercial (2020-2028) ($MN)      
              
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.

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