Carbomer Market
Carbomer Market Forecasts to 2028 - Global Analysis By Product (Carbomer 980, Carbomer 941, Carbomer 940, Carbomer 934 and Other Products), Polymer Type (Copolymer, Homopolymer and Interpolymer), Source (Natural and Synthetic), Application (Conditioning Agents, Dispersing Agents, Emulsifiers, Thickeners and Other Applications) and End User and By Geography
|
Years Covered |
2020-2028 |
|
Estimated Year Value (2022) |
US $767.2 MN |
|
Projected Year Value (2028) |
US $1203.9 MN |
|
CAGR (2022 - 2028) |
7.8% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Asia Pacific |
|
Highest Growing Market |
Europe |
According to Stratistics MRC, the Global Carbomer Market is accounted for $767.2 million in 2022 and is expected to reach $1203.9 million by 2028 growing at a CAGR of 7.8% during the forecast period. A carbomer is a white fleecy substance that is employed as a thickening, emulsifier, and stabiliser in a variety of cosmetics products. This carbomer is composed of several acrylic acid polymers, the white powder of which is utilised in cosmetics and personal care goods being known as dry carbomer. Carbomer is essential in the cosmetic and personal care industries because it inhibits solids from converting to liquids, keeps emulsions from spreading, and regulates product flow homogeneity. These are classified based on their molecular weight.
According to ITC, the trade value of surface active, washing, and cleaning preparations stood at $14.4 billion as of 2018.
Market Dynamics:
Driver:
Increasing demand from pharmaceutical industry
The pharmaceutical industry's increasing adoption will drive market growth. Factors such as rapid infrastructure development in the healthcare industry and increased consumer health consciousness have fuelled the global pharmaceutical industry's growth. Such causes increased product demand in the pharmaceutical business. The product has bioavailability, excellent adherence, permanent suspension, and sustained-release qualities. This makes it a great component for drug delivery gel systems and appropriate for ophthalmic, oral, nasal, intestinal, rectal medications, and vaginal product applications.
Restraint:
Strict regulations
Government laws restricting the use of benzene polymerized carbomer in the pharmaceutical business are limiting market expansion. According to the Food and Drug Administration, benzene is a carcinogen that causes leukaemia and other blood illnesses in humans. Several hand sanitizers and aerosol pharmaceutical products have been recalled due to contamination. As a result of these causes, some manufacturers shifted to a different technique of product manufacturing, raising manufacturing costs.
Opportunity:
Rapidly growing personal care industry
The personal care sector is expected to be driven by the rising quality of life, the promising impact of beauty and personal care on personal life, and advanced consumer trends towards luxury and personal care companies. Such characteristics would boost product uptake even more. The product improves the consistency and flow of cosmetics while also delivering a smooth, silky texture to lotions, creams, and gels. Furthermore, increased skincare product developments and rising consumer spending on personal products, lotions, and creams will drive product uptake. As a result, market opportunities would emerge during the predicted period.
Threat:
High cost of raw materials
A major portion of the raw materials utilised in the synthesis of carbomers are derived from crude oil and petrochemicals. Acrylic acid, propylene, and acetylene are among the basic ingredients used. As a result, price volatility in such raw materials is a major limiting factor that is likely to constrain market expansion over the projection period. Furthermore, the significant risk of adverse effects such as skin irritation is limiting carbomer adoption by many firms.
Covid-19 Impact
The COVID-19 epidemic has impeded carbomer production due to lockdowns, social distances, and trade bans, causing massive disruptions in global supply networks. Manufacturing in the personal care business was temporarily halted owing to lockdowns in numerous countries, hurting both output and consumption. However, substantial growth in the healthcare industry, combined with an increase in demand for hand sanitizer, has offset product usage.
The thickeners segment is expected to be the largest during the forecast period
The thickeners segment is estimated to have a lucrative growth, due to the growing demand for personal care products & cosmetics with stabilizing agents which are used for maintaining product quality for a prolonged time. Rheology modifying agents, such as thickeners, have a significant impact on product formulation and, as a result, improve skin feel, product stability, and efficacy. This element is also expected to support segment expansion throughout the projection period. Thickeners are widely used in the production of soups and sauces, inks, puddings, explosives, and cosmetics.
The personal care & cosmetics segment is expected to have the highest CAGR during the forecast period
The personal care & cosmetics segment is anticipated to witness the highest CAGR growth during the forecast period. The personal care sector is very regionalized and diversified. Various chemical compounds are used in a variety of items such as hair care, dyes, scents, nail care, bathing, and cosmetics. Carbomers, polymers, emulsifiers, colours, thickeners, surfactants, and other chemical components are among the most often utilised. As a result, constant developments in the formulation of various skincare products containing such chemical ingredients are another critical driver that is expected to drive segment expansion.
Region with highest share:
Asia Pacific is projected to hold the largest market share during the forecast period due to the significant manufacturing base of personal care and cosmetics, pharmaceuticals, and HI&I cleaning products, as well as the growth in the regional population with increasing spending capacity. The Asia Pacific region has a larger demand for cosmetics items, therefore manufacturing is high, which is expected to be a major development factor in the regional market. As the pharmaceutical and cosmetic sectors increase, so does demand for carbomer in nations like as China, Japan, and India, among others, providing fuel to market growth.
Region with highest CAGR:
Europe is projected to have the highest CAGR over the forecast period, owing to the region's high consumption of personal care and cosmetic products, top pharmaceutical production base, high adoption of carbomers in the region's home, industrial, or institutional (HI&I) cleaning products, and many others. Europe boasts the best healthcare facilities and infrastructure in the world, which is fueled by countries like Germany, France, and the United Kingdom.
Key players in the market
Some of the key players profiled in the Carbomer Market include Maruti Chemicals, Guangzhou Tinci Materials Technology Co. Ltd., Anhui Newman Fine Chemicals Co. Ltd., The Lubrizol Corporation, Evonik Industries AG, Corel Pharma Chem, Sumitomo Seika Chemicals Company Ltd., SNF s.a.s., Amnem, Ashland, Yucheng Jinhe Industrial Co. Ltd. and Qingdao Yinuoxin New Material Co. Ltd.
Key Developments:
In June 2022, Evonik Germany launched a polymer named Polyvest eco, there is a novel range of liquid polybutadienes. This butadiene is used in manufacturing products and can reduce the use of fossil fuels by 99%.
In March 2022, Lubrizol a US-based company introduced a tolophi biotech ingredient that helps in retaining moisture and redeeming facial coherence with its amazing properties.
In July 2021, The Lubrizol Corporation invested more than USD 25 million in its manufacturing facility located in Calvert City, Kentucky. The facility specializes in the manufacturing of Carbopol polymers and Pemulen polymeric emulsifiers. This investment will enable the company to expand production capacity and update its infrastructure at Calvert City facility while continuously improving safety and quality.
Products Covered:
• Carbomer 980
• Carbomer 941
• Carbomer 940
• Carbomer 934
• Other Products
Polymer Types Covered:
• Copolymer
• Homopolymer
• Interpolymer
Sources Covered:
• Natural
• Synthetic
Applications Covered:
• Conditioning Agents
• Dispersing Agents
• Emulsifiers
• Thickeners
• Other Applications
End Users Covered:
• Homecare
• Personal Care & Cosmetics
• Pharmaceuticals
• Other End Users
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 End User Analysis
3.9 Emerging Markets
3.10 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Carbomer Market, By Product
5.1 Introduction
5.2 Carbomer 980
5.3 Carbomer 941
5.4 Carbomer 940
5.5 Carbomer 934
5.6 Other Products
6 Global Carbomer Market, By Polymer Type
6.1 Introduction
6.2 Copolymer
6.3 Homopolymer
6.4 Interpolymer
7 Global Carbomer Market, By Source
7.1 Introduction
7.2 Natural
7.3 Synthetic
8 Global Carbomer Market, By Application
8.1 Introduction
8.2 Conditioning Agents
8.3 Dispersing Agents
8.4 Emulsifiers
8.5 Thickeners
8.6 Other Applications
9 Global Carbomer Market, By End User
9.1 Introduction
9.2 Homecare
9.3 Personal Care & Cosmetics
9.4 Pharmaceuticals
9.5 Other End Users
10 Global Carbomer Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 Middle East & Africa
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of Middle East & Africa
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 Maruti Chemicals
12.2 Guangzhou Tinci Materials Technology Co. Ltd.
12.3 Anhui Newman Fine Chemicals Co. Ltd.
12.4 The Lubrizol Corporation
12.5 Evonik Industries AG
12.6 Corel Pharma Chem
12.7 Sumitomo Seika Chemicals Company Ltd.
12.8 SNF s.a.s.
12.9 Amnem
12.10 Ashland
12.11 Yucheng Jinhe Industrial Co. Ltd.
12.12 Qingdao Yinuoxin New Material Co. Ltd.
List of Tables
1 Global Carbomer Market Outlook, By Region (2020-2028) ($MN)
2 Global Carbomer Market Outlook, By Product (2020-2028) ($MN)
3 Global Carbomer Market Outlook, By Carbomer 980 (2020-2028) ($MN)
4 Global Carbomer Market Outlook, By Carbomer 941 (2020-2028) ($MN)
5 Global Carbomer Market Outlook, By Carbomer 940 (2020-2028) ($MN)
6 Global Carbomer Market Outlook, By Carbomer 934 (2020-2028) ($MN)
7 Global Carbomer Market Outlook, By Other Products (2020-2028) ($MN)
8 Global Carbomer Market Outlook, By Polymer Type (2020-2028) ($MN)
9 Global Carbomer Market Outlook, By Copolymer (2020-2028) ($MN)
10 Global Carbomer Market Outlook, By Homopolymer (2020-2028) ($MN)
11 Global Carbomer Market Outlook, By Interpolymer (2020-2028) ($MN)
12 Global Carbomer Market Outlook, By Source (2020-2028) ($MN)
13 Global Carbomer Market Outlook, By Natural (2020-2028) ($MN)
14 Global Carbomer Market Outlook, By Synthetic (2020-2028) ($MN)
15 Global Carbomer Market Outlook, By Application (2020-2028) ($MN)
16 Global Carbomer Market Outlook, By Conditioning Agents (2020-2028) ($MN)
17 Global Carbomer Market Outlook, By Dispersing Agents (2020-2028) ($MN)
18 Global Carbomer Market Outlook, By Emulsifiers (2020-2028) ($MN)
19 Global Carbomer Market Outlook, By Thickeners (2020-2028) ($MN)
20 Global Carbomer Market Outlook, By Other Applications (2020-2028) ($MN)
21 Global Carbomer Market Outlook, By End User (2020-2028) ($MN)
22 Global Carbomer Market Outlook, By Homecare (2020-2028) ($MN)
23 Global Carbomer Market Outlook, By Personal Care & Cosmetics (2020-2028) ($MN)
24 Global Carbomer Market Outlook, By Pharmaceuticals (2020-2028) ($MN)
25 Global Carbomer Market Outlook, By Other End Users (2020-2028) ($MN)
26 North America Carbomer Market Outlook, By Country (2020-2028) ($MN)
27 North America Carbomer Market Outlook, By Product (2020-2028) ($MN)
28 North America Carbomer Market Outlook, By Carbomer 980 (2020-2028) ($MN)
29 North America Carbomer Market Outlook, By Carbomer 941 (2020-2028) ($MN)
30 North America Carbomer Market Outlook, By Carbomer 940 (2020-2028) ($MN)
31 North America Carbomer Market Outlook, By Carbomer 934 (2020-2028) ($MN)
32 North America Carbomer Market Outlook, By Other Products (2020-2028) ($MN)
33 North America Carbomer Market Outlook, By Polymer Type (2020-2028) ($MN)
34 North America Carbomer Market Outlook, By Copolymer (2020-2028) ($MN)
35 North America Carbomer Market Outlook, By Homopolymer (2020-2028) ($MN)
36 North America Carbomer Market Outlook, By Interpolymer (2020-2028) ($MN)
37 North America Carbomer Market Outlook, By Source (2020-2028) ($MN)
38 North America Carbomer Market Outlook, By Natural (2020-2028) ($MN)
39 North America Carbomer Market Outlook, By Synthetic (2020-2028) ($MN)
40 North America Carbomer Market Outlook, By Application (2020-2028) ($MN)
41 North America Carbomer Market Outlook, By Conditioning Agents (2020-2028) ($MN)
42 North America Carbomer Market Outlook, By Dispersing Agents (2020-2028) ($MN)
43 North America Carbomer Market Outlook, By Emulsifiers (2020-2028) ($MN)
44 North America Carbomer Market Outlook, By Thickeners (2020-2028) ($MN)
45 North America Carbomer Market Outlook, By Other Applications (2020-2028) ($MN)
46 North America Carbomer Market Outlook, By End User (2020-2028) ($MN)
47 North America Carbomer Market Outlook, By Homecare (2020-2028) ($MN)
48 North America Carbomer Market Outlook, By Personal Care & Cosmetics (2020-2028) ($MN)
49 North America Carbomer Market Outlook, By Pharmaceuticals (2020-2028) ($MN)
50 North America Carbomer Market Outlook, By Other End Users (2020-2028) ($MN)
51 Europe Carbomer Market Outlook, By Country (2020-2028) ($MN)
52 Europe Carbomer Market Outlook, By Product (2020-2028) ($MN)
53 Europe Carbomer Market Outlook, By Carbomer 980 (2020-2028) ($MN)
54 Europe Carbomer Market Outlook, By Carbomer 941 (2020-2028) ($MN)
55 Europe Carbomer Market Outlook, By Carbomer 940 (2020-2028) ($MN)
56 Europe Carbomer Market Outlook, By Carbomer 934 (2020-2028) ($MN)
57 Europe Carbomer Market Outlook, By Other Products (2020-2028) ($MN)
58 Europe Carbomer Market Outlook, By Polymer Type (2020-2028) ($MN)
59 Europe Carbomer Market Outlook, By Copolymer (2020-2028) ($MN)
60 Europe Carbomer Market Outlook, By Homopolymer (2020-2028) ($MN)
61 Europe Carbomer Market Outlook, By Interpolymer (2020-2028) ($MN)
62 Europe Carbomer Market Outlook, By Source (2020-2028) ($MN)
63 Europe Carbomer Market Outlook, By Natural (2020-2028) ($MN)
64 Europe Carbomer Market Outlook, By Synthetic (2020-2028) ($MN)
65 Europe Carbomer Market Outlook, By Application (2020-2028) ($MN)
66 Europe Carbomer Market Outlook, By Conditioning Agents (2020-2028) ($MN)
67 Europe Carbomer Market Outlook, By Dispersing Agents (2020-2028) ($MN)
68 Europe Carbomer Market Outlook, By Emulsifiers (2020-2028) ($MN)
69 Europe Carbomer Market Outlook, By Thickeners (2020-2028) ($MN)
70 Europe Carbomer Market Outlook, By Other Applications (2020-2028) ($MN)
71 Europe Carbomer Market Outlook, By End User (2020-2028) ($MN)
72 Europe Carbomer Market Outlook, By Homecare (2020-2028) ($MN)
73 Europe Carbomer Market Outlook, By Personal Care & Cosmetics (2020-2028) ($MN)
74 Europe Carbomer Market Outlook, By Pharmaceuticals (2020-2028) ($MN)
75 Europe Carbomer Market Outlook, By Other End Users (2020-2028) ($MN)
76 Asia Pacific Carbomer Market Outlook, By Country (2020-2028) ($MN)
77 Asia Pacific Carbomer Market Outlook, By Product (2020-2028) ($MN)
78 Asia Pacific Carbomer Market Outlook, By Carbomer 980 (2020-2028) ($MN)
79 Asia Pacific Carbomer Market Outlook, By Carbomer 941 (2020-2028) ($MN)
80 Asia Pacific Carbomer Market Outlook, By Carbomer 940 (2020-2028) ($MN)
81 Asia Pacific Carbomer Market Outlook, By Carbomer 934 (2020-2028) ($MN)
82 Asia Pacific Carbomer Market Outlook, By Other Products (2020-2028) ($MN)
83 Asia Pacific Carbomer Market Outlook, By Polymer Type (2020-2028) ($MN)
84 Asia Pacific Carbomer Market Outlook, By Copolymer (2020-2028) ($MN)
85 Asia Pacific Carbomer Market Outlook, By Homopolymer (2020-2028) ($MN)
86 Asia Pacific Carbomer Market Outlook, By Interpolymer (2020-2028) ($MN)
87 Asia Pacific Carbomer Market Outlook, By Source (2020-2028) ($MN)
88 Asia Pacific Carbomer Market Outlook, By Natural (2020-2028) ($MN)
89 Asia Pacific Carbomer Market Outlook, By Synthetic (2020-2028) ($MN)
90 Asia Pacific Carbomer Market Outlook, By Application (2020-2028) ($MN)
91 Asia Pacific Carbomer Market Outlook, By Conditioning Agents (2020-2028) ($MN)
92 Asia Pacific Carbomer Market Outlook, By Dispersing Agents (2020-2028) ($MN)
93 Asia Pacific Carbomer Market Outlook, By Emulsifiers (2020-2028) ($MN)
94 Asia Pacific Carbomer Market Outlook, By Thickeners (2020-2028) ($MN)
95 Asia Pacific Carbomer Market Outlook, By Other Applications (2020-2028) ($MN)
96 Asia Pacific Carbomer Market Outlook, By End User (2020-2028) ($MN)
97 Asia Pacific Carbomer Market Outlook, By Homecare (2020-2028) ($MN)
98 Asia Pacific Carbomer Market Outlook, By Personal Care & Cosmetics (2020-2028) ($MN)
99 Asia Pacific Carbomer Market Outlook, By Pharmaceuticals (2020-2028) ($MN)
100 Asia Pacific Carbomer Market Outlook, By Other End Users (2020-2028) ($MN)
101 Middle East & Africa Carbomer Market Outlook, By Country (2020-2028) ($MN)
102 Middle East & Africa Carbomer Market Outlook, By Product (2020-2028) ($MN)
103 Middle East & Africa Carbomer Market Outlook, By Carbomer 980 (2020-2028) ($MN)
104 Middle East & Africa Carbomer Market Outlook, By Carbomer 941 (2020-2028) ($MN)
105 Middle East & Africa Carbomer Market Outlook, By Carbomer 940 (2020-2028) ($MN)
106 Middle East & Africa Carbomer Market Outlook, By Carbomer 934 (2020-2028) ($MN)
107 Middle East & Africa Carbomer Market Outlook, By Other Products (2020-2028) ($MN)
108 Middle East & Africa Carbomer Market Outlook, By Polymer Type (2020-2028) ($MN)
109 Middle East & Africa Carbomer Market Outlook, By Copolymer (2020-2028) ($MN)
110 Middle East & Africa Carbomer Market Outlook, By Homopolymer (2020-2028) ($MN)
111 Middle East & Africa Carbomer Market Outlook, By Interpolymer (2020-2028) ($MN)
112 Middle East & Africa Carbomer Market Outlook, By Source (2020-2028) ($MN)
113 Middle East & Africa Carbomer Market Outlook, By Natural (2020-2028) ($MN)
114 Middle East & Africa Carbomer Market Outlook, By Synthetic (2020-2028) ($MN)
115 Middle East & Africa Carbomer Market Outlook, By Application (2020-2028) ($MN)
116 Middle East & Africa Carbomer Market Outlook, By Conditioning Agents (2020-2028) ($MN)
117 Middle East & Africa Carbomer Market Outlook, By Dispersing Agents (2020-2028) ($MN)
118 Middle East & Africa Carbomer Market Outlook, By Emulsifiers (2020-2028) ($MN)
119 Middle East & Africa Carbomer Market Outlook, By Thickeners (2020-2028) ($MN)
120 Middle East & Africa Carbomer Market Outlook, By Other Applications (2020-2028) ($MN)
121 Middle East & Africa Carbomer Market Outlook, By End User (2020-2028) ($MN)
122 Middle East & Africa Carbomer Market Outlook, By Homecare (2020-2028) ($MN)
123 Middle East & Africa Carbomer Market Outlook, By Personal Care & Cosmetics (2020-2028) ($MN)
124 Middle East & Africa Carbomer Market Outlook, By Pharmaceuticals (2020-2028) ($MN)
125 Middle East & Africa Carbomer Market Outlook, By Other End Users (2020-2028) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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