Cbd Infused Confectionery Market
CBD Infused Confectionery Market Forecasts to 2032 - Global Analysis By Product Type (Soft Confectionery, Hard Candies, Chocolates, Baked Confections, Gummies and Other Product Types), Source, Category, Concentration, Distribution Channel, Application and By Geography
According to Stratistics MRC, the Global CBD Infused Confectionery Market is accounted for $5.0 billion in 2025 and is expected to reach $12.9 billion by 2032 growing at a CAGR of 14.4% during the forecast period. CBD-infused confectioneries are edible treats like gummies, chocolates, and candies that contain cannabidiol (CBD), a non-psychoactive compound derived from cannabis. These products aim to offer the potential health benefits of CBD such as aiding relaxation, improving sleep quality, or alleviating pain while providing an enjoyable consumption experience. Carefully formulated, CBD is blended with other ingredients to ensure accurate dosing and consistent quality. These confections have gained popularity in the wellness industry, appealing to those seeking natural remedies for stress and overall well-being in a more palatable and convenient form.
According to the National Library of Medicine report published in 2021, cannabis sales in May 2020, including confectioneries and other edibles sales, increased by nearly 62% from the same period in 2019.
Market Dynamics:
Driver:
Rising consumer awareness of CBD benefits & legalization of cannabis in various regions
Consumers are becoming more health-conscious and inclined toward natural alternatives, with CBD seen as an appealing option for stress relief, sleep enhancement, and anxiety reduction. The progressive legalization of cannabis across North America, Europe, and parts of Latin America has further removed regulatory barriers, facilitating market entry and innovation. As regulatory frameworks evolve to accommodate CBD in food products, manufacturers are better positioned to expand distribution through both physical retail and online platforms.
Restraint:
Complex and varying regulations
Different countries and regions have distinct rules regarding labeling, permissible THC content, and marketing of CBD-infused products, creating compliance challenges for manufacturers. This regulatory fragmentation can limit market expansion and increase operational costs for companies looking to enter new markets. Additionally, misconceptions about the psychoactive effects of CBD among certain consumer groups pose a barrier to widespread adoption.
Opportunity:
Growing popularity of e-commerce platforms
Online retail enables manufacturers to reach a broader audience and provides consumers with convenient access to a wide variety of CBD products. Leveraging digital marketing and advanced analytics, companies can better understand consumer preferences and optimize product offerings. Collaborations between CBD manufacturers and established confectionery brands also present opportunities to innovate and expand distribution channels. Scaling up production capabilities to meet this rising demand can further solidify the market's prospects.
Threat:
Competition from alternative CBD products
Competition from alternative CBD products formats often provide customizable dosing options faster absorption rates attracting consumers seeking direct therapeutic effects. The presence of counterfeit or substandard CBD-infused confectionery in the market also undermines consumer trust, impacting the reputation of legitimate brands. Additionally, economic uncertainties, such as fluctuating disposable incomes and rising production costs, may reduce consumer spending on premium CBD products.
Covid-19 Impact:
The COVID-19 pandemic created both challenges and opportunities for the CBD-infused confectionery market. On one hand, supply chain disruptions affected the availability of raw materials and delayed product launches. On the other hand, heightened consumer focus on health and wellness during lockdowns drove demand for functional food products like CBD-infused confections. The accelerated adoption of online shopping during the pandemic significantly benefited the market, enabling manufacturers to maintain sales despite retail closures.
The soft confectionery segment is expected to be the largest during the forecast period
The soft confectionery segment is expected to account for the largest market share during the forecast period due to its widespread appeal and versatility. Products like gummies and chews are easy to consume and allow for precise dosing of CBD, making them popular among consumers seeking convenience and therapeutic benefits. The ability to incorporate flavors and textures enhances the attractiveness of soft confectionery, catering to diverse consumer preferences.
The hemp-derived CBD segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the hemp-derived CBD segment is predicted to witness the highest growth rate driven by its widespread acceptance and compliance with legal standards. Hemp-derived CBD contains minimal THC levels, ensuring non-psychoactive effects and making it more accessible to a broader consumer base. The segment benefits from increasing consumer demand for natural and organic wellness solutions, positioning hemp-derived CBD as a preferred choice for edible products. Innovations in hemp extraction methods enhance the quality and potency of CBD, contributing to the segment’s rapid growth.
Region with largest share:
During the forecast period, the North America region is expected to hold the largest market share supported by favourable cannabis legalization policies and the region’s robust wellness industry. Countries like the U.S. and Canada have established frameworks for the production and sale of CBD-infused products, driving market growth. The presence of major industry players and an advanced e-commerce ecosystem further strengthens North America’s position as a leader in this space.
Region with highest CAGR:
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR due to growing acceptance of CBD-infused products and evolving regulatory landscapes. Countries like Japan, Australia, and South Korea are gradually adopting favorable CBD policies, creating new opportunities for market expansion. Rising awareness of health and wellness benefits among consumers and the increasing popularity of premium functional foods drive growth in this region.
Key players in the market
Some of the key players in CBD Infused Confectionery Market include phria, Inc., Aurora Cannabis Inc., Ayr Wellness Inc., Canopy Growth Corporation, Cresco Labs Inc., Cronos Group Inc., Docklight Brands, Inc., Green Thumb Industries Inc., Maricann Inc., Martha Stewart CBD, NextEvo Naturals, OrganiGram Holdings, SNDL Inc., TerrAscend Corp., Tilray Brands Inc. and Verano Holdings Corp.
Key Developments:
In November 2023, Martha Stewart expanded her CBD product line by introducing new flavors inspired by her own orchards. The additions include Sleep, Chill, and Extra Strength gummies, each designed to address specific wellness needs such as improved sleep and stress relief.
In November 2023, Green Thumb Industries' edibles brand, incredibles, partnered with Magnolia Bakery to launch limited-edition THC-infused chocolate bars. The collaboration introduced two flavors inspired by Magnolia Bakery's iconic desserts
Product Types Covered:
• Soft Confectionery
• Hard Candies
• Chocolates
• Baked Confections
• Gummies
• Other Product Types
Sources Covered:
• Hemp-Derived CBD
• Marijuana-Derived CBD
Categories Covered:
• Sugar-Based
• Sugar-Free
Concentrations Covered:
• THC-Dominant
• THC & CBD Balanced
• CBD-Dominant
• Other Concentrations
Distribution Channels Covered:
• Online Retail
• Supermarkets & Hypermarkets
• Dispensaries & Pharmacies
• Natural Health Food Stores
• Other Distribution Channels
Applications Covered:
• Medical Use
• Recreational Use
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global CBD Infused Confectionery Market, By Product Type
5.1 Introduction
5.2 Soft Confectionery
5.3 Hard Candies
5.4 Chocolates
5.5 Baked Confections
5.6 Gummies
5.7 Other Product Types
6 Global CBD Infused Confectionery Market, By Source
6.1 Introduction
6.2 Hemp-Derived CBD
6.3 Marijuana-Derived CBD
7 Global CBD Infused Confectionery Market, By Category
7.1 Introduction
7.2 Sugar-Based
7.3 Sugar-Free
8 Global CBD Infused Confectionery Market, By Concentration
8.1 Introduction
8.2 THC-Dominant
8.3 THC & CBD Balanced
8.4 CBD-Dominant
8.5 Other Concentrations
9 Global CBD Infused Confectionery Market, By Distribution Channel
9.1 Introduction
9.2 Online Retail
9.3 Supermarkets & Hypermarkets
9.4 Dispensaries & Pharmacies
9.5 Natural Health Food Stores
9.6 Other Distribution Channels
10 Global CBD Infused Confectionery Market, By Application
10.1 Introduction
10.2 Medical Use
10.3 Recreational Use
11 Global CBD Infused Confectionery Market, By Geography
11.1 Introduction
11.2 North America
11.2.1 US
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 UK
11.3.3 Italy
11.3.4 France
11.3.5 Spain
11.3.6 Rest of Europe
11.4 Asia Pacific
11.4.1 Japan
11.4.2 China
11.4.3 India
11.4.4 Australia
11.4.5 New Zealand
11.4.6 South Korea
11.4.7 Rest of Asia Pacific
11.5 South America
11.5.1 Argentina
11.5.2 Brazil
11.5.3 Chile
11.5.4 Rest of South America
11.6 Middle East & Africa
11.6.1 Saudi Arabia
11.6.2 UAE
11.6.3 Qatar
11.6.4 South Africa
11.6.5 Rest of Middle East & Africa
12 Key Developments
12.1 Agreements, Partnerships, Collaborations and Joint Ventures
12.2 Acquisitions & Mergers
12.3 New Product Launch
12.4 Expansions
12.5 Other Key Strategies
13 Company Profiling
13.1 Aphria, Inc.
13.2 Aurora Cannabis Inc.
13.3 Ayr Wellness Inc.
13.4 Canopy Growth Corporation
13.5 Cresco Labs Inc.
13.6 Cronos Group Inc.
13.7 Docklight Brands, Inc
13.8 Green Thumb Industries Inc.
13.9 Maricann Inc.
13.10 Martha Stewart CBD
13.11 NextEvo Naturals
13.12 OrganiGram Holdings
13.13 SNDL Inc.
13.14 TerrAscend Corp.
13.15 Tilray Brands Inc
13.16 Verano Holdings Corp
List of Tables
1 Global CBD Infused Confectionery Market Outlook, By Region (2024-2032) ($MN)
2 Global CBD Infused Confectionery Market Outlook, By Product Type (2024-2032) ($MN)
3 Global CBD Infused Confectionery Market Outlook, By Soft Confectionery (2024-2032) ($MN)
4 Global CBD Infused Confectionery Market Outlook, By Hard Candies (2024-2032) ($MN)
5 Global CBD Infused Confectionery Market Outlook, By Chocolates (2024-2032) ($MN)
6 Global CBD Infused Confectionery Market Outlook, By Baked Confections (2024-2032) ($MN)
7 Global CBD Infused Confectionery Market Outlook, By Gummies (2024-2032) ($MN)
8 Global CBD Infused Confectionery Market Outlook, By Other Product Types (2024-2032) ($MN)
9 Global CBD Infused Confectionery Market Outlook, By Source (2024-2032) ($MN)
10 Global CBD Infused Confectionery Market Outlook, By Hemp-Derived CBD (2024-2032) ($MN)
11 Global CBD Infused Confectionery Market Outlook, By Marijuana-Derived CBD (2024-2032) ($MN)
12 Global CBD Infused Confectionery Market Outlook, By Category (2024-2032) ($MN)
13 Global CBD Infused Confectionery Market Outlook, By Sugar-Based (2024-2032) ($MN)
14 Global CBD Infused Confectionery Market Outlook, By Sugar-Free (2024-2032) ($MN)
15 Global CBD Infused Confectionery Market Outlook, By Concentration (2024-2032) ($MN)
16 Global CBD Infused Confectionery Market Outlook, By THC-Dominant (2024-2032) ($MN)
17 Global CBD Infused Confectionery Market Outlook, By THC & CBD Balanced (2024-2032) ($MN)
18 Global CBD Infused Confectionery Market Outlook, By CBD-Dominant (2024-2032) ($MN)
19 Global CBD Infused Confectionery Market Outlook, By Other Concentrations (2024-2032) ($MN)
20 Global CBD Infused Confectionery Market Outlook, By Distribution Channel (2024-2032) ($MN)
21 Global CBD Infused Confectionery Market Outlook, By Online Retail (2024-2032) ($MN)
22 Global CBD Infused Confectionery Market Outlook, By Supermarkets & Hypermarkets (2024-2032) ($MN)
23 Global CBD Infused Confectionery Market Outlook, By Dispensaries & Pharmacies (2024-2032) ($MN)
24 Global CBD Infused Confectionery Market Outlook, By Natural Health Food Stores (2024-2032) ($MN)
25 Global CBD Infused Confectionery Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
26 Global CBD Infused Confectionery Market Outlook, By Application (2024-2032) ($MN)
27 Global CBD Infused Confectionery Market Outlook, By Medical Use (2024-2032) ($MN)
28 Global CBD Infused Confectionery Market Outlook, By Recreational Use (2024-2032) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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