Cold Brew Coffee Market
Cold Brew Coffee Market Forecasts to 2030 - Global Analysis By Product Type (Ready-to-Drink (RTD), Concentrates, Ground Coffee and Other Product Types), Packaging Type, Flavor, Distribution Channel, Application and By Geography
According to Stratistics MRC, the Global Cold Brew Coffee Market is accounted for $1.7 billion in 2024 and is expected to reach $6.1 billion by 2030 growing at a CAGR of 23.5% during the forecast period. Cold brew coffee is a method of making coffee by steeping coarsely ground coffee beans in cold or room temperature water for an extended period, typically 12 to 24 hours. This process results in a smooth, rich flavor with less acidity compared to traditional hot brewing methods. The coffee is then filtered to remove the grounds, producing a concentrated brew that can be served over ice or diluted with water, milk, or a milk alternative, offering a refreshing and energizing drink.
Market Dynamics:
Driver:
Growing coffee culture
The growing coffee culture has significantly boosted the market, appealing to consumers seeking refreshing alternatives to traditional coffee. This trend is fueled by the rise of specialty coffee shops and an increasing emphasis on artisanal brewing methods. Cold brew's smooth flavor and lower acidity resonate with health-conscious consumers, while its versatility in beverages and ready-to-drink options further enhances its popularity, driving innovation and variety in the market.
Restraint:
Limited shelf life
The limited shelf life of cold brew coffee presents challenges in the market, as it restricts distribution and storage options. Products typically have a shorter freshness window, leading to potential waste and loss of flavor quality over time. This can discourage retailers from stocking cold brew items, impacting availability for consumers. Additionally, producers may incur higher costs related to frequent production and inventory turnover, ultimately affecting pricing and profitability in a competitive landscape.
Opportunity:
Innovation in product offerings
Innovation in the market has led to a diverse array of product offerings, including ready-to-drink cans, flavored blends, and nitro-infused versions for a creamy texture. Brands are experimenting with unique ingredients like herbal infusions and plant-based milks, catering to health-conscious consumers. Additionally, cold brew concentrate options allow for customizable brewing at home, enhancing convenience and allowing coffee lovers to tailor their experience, driving continued growth and interest in this segment.
Threat:
Seasonal fluctuations
Seasonal fluctuations significantly impact the market, as demand tends to peak during warmer months and decline in colder seasons. This variability can lead to inconsistent sales and inventory management challenges for producers and retailers. Companies may face excess stock or shortages, complicating production planning. Additionally, the reliance on seasonal trends may hinder long-term growth strategies, as brands must adapt quickly to changing consumer preferences, ultimately affecting profitability and market stability.
Covid-19 Impact:
The COVID-19 pandemic significantly impacted the market, initially causing a decline in on-premise consumption as cafes and restaurants closed. However, the rise of remote work and increased home consumption led to a surge in demand for ready-to-drink cold brew products. Brands adapted by enhancing online sales and diversifying offerings, such as at-home brewing kits, which helped sustain growth. Ultimately, the pandemic reshaped consumer habits, reinforcing cold brew's popularity.
The ground coffee segment is projected to be the largest during the forecast period
The ground coffee segment is projected to account for the largest market share during the projection period. Specialty brands often emphasize using high-quality, freshly roasted beans to enhance the brewing process, resulting in a smoother, richer taste. The market also sees a variety of pre-packaged cold brew coffee grounds, catering to consumers seeking convenience. This focus on quality and accessibility drives interest and engagement among coffee enthusiasts.
The specialty coffee shops segment is expected to have the highest CAGR during the forecast period
The specialty coffee shops segment is expected to have the highest CAGR during the extrapolated period. These establishments often focus on high-quality, ethically sourced beans, elevating the cold brew experience with innovative recipes and artisanal preparation methods. The presence of specialty shops not only introduces consumers to diverse cold brew options but also fosters a community around coffee appreciation, driving demand and encouraging experimentation among coffee lovers.
Region with largest share:
North America region is projected to account for the largest market share during the forecast period. With a surge in ready-to-drink options and innovative flavors, brands are catering to a diverse audience, from health-conscious individuals to coffee aficionados. Specialty cafes and retailers are expanding their cold brew offerings, while e-commerce platforms enhance accessibility, making cold brew a staple in many households and contributing to its widespread popularity.
Region with highest CAGR:
Asia Pacific is expected to register the highest growth rate over the forecast period driven by changing consumer preferences for refreshing and lower-acidity beverages. Rapid urbanization in the region is driving the demand for convenient and on-the-go beverage options, making cold brew coffee a popular choice. Cold brew coffee is perceived as a healthier alternative to traditional hot coffee due to its lower acidity. This aligns with the growing health and wellness consciousness among consumers in the region.
Key players in the market
Some of the key players in Cold Brew Coffee market include Starbucks, Dunkin', Blue Bottle Coffee, Stumptown Coffee Roasters, Wandering Bear Inc., CoolBrew, Jot Coffee, High Brew Coffee, Peet’s Coffee, Chameleon Cold-Brew, Kona Coffee, Koppi Coffee Roasters, Lucky Jack Coffee, Station Cold Brew, The Kind Coffee Co. And Nescafé.
Key Developments:
In May 2024, Starbucks Coffee Company has launched NEW Starbucks Iced Coffee blends along with the debut of NEW Starbucks Cold Brew Concentrates - Dark Chocolate Hazelnut and Sweetened Black, which is the first at-home blend that allows consumers to enjoy Starbucks café-quality iced coffee at home.
In May 2024, Nescafé launched Nescafé Espresso Concentrate, which is available in flavors such as sweet vanilla and Espresso Black. It is customizable with milk, water, or juice.
Product Types Covered:
• Ready-to-Drink (RTD)
• Concentrates
• Ground Coffee
• Other Product Types
Packaging Types Covered:
• Bottles
• Cans
• Pouches
• K-Cups or Pods
Flavors Covered:
• Classic Black
• Flavored Cold Brew
Distribution Channels Covered:
• Grocery Stores
• Convenience Stores
• Specialty Coffee Shops
• E-Commerce Websites
• Subscription Services
Applications Covered:
• Bars and Breweries
• Restaurants
• Corporate Events
• Subscription Services
• Dietary Supplements
• Other Applications
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Cold Brew Coffee Market, By Product Type
5.1 Introduction
5.2 Ready-to-Drink (RTD)
5.3 Concentrates
5.4 Ground Coffee
5.5 Other Product Types
6 Global Cold Brew Coffee Market, By Packaging Type
6.1 Introduction
6.2 Bottles
6.3 Cans
6.4 Pouches
6.5 K-Cups or Pods
7 Global Cold Brew Coffee Market, By Flavor
7.1 Introduction
7.2 Classic Black
7.2.1 Unsweetened
7.2.2 Sweetened
7.3 Flavored Cold Brew
7.3.1 Caramel
7.3.2 Vanilla
7.3.3 Hazelnut
7.3.4 Mocha
7.3.5 Seasonal flavors
8 Global Cold Brew Coffee Market, By Distribution Channel
8.1 Introduction
8.2 Grocery Stores
8.3 Convenience Stores
8.4 Specialty Coffee Shops
8.5 E-Commerce Websites
8.6 Subscription Services
9 Global Cold Brew Coffee Market, By Application
9.1 Introduction
9.2 Bars and Breweries
9.3 Restaurants
9.4 Corporate Events
9.5 Subscription Services
9.6 Dietary Supplements
9.7 Other Applications
10 Global Cold Brew Coffee Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 Starbucks
12.2 Dunkin'
12.3 Blue Bottle Coffee
12.4 Stumptown Coffee Roasters
12.5 Wandering Bear Inc.
12.6 CoolBrew
12.7 Jot Coffee
12.8 High Brew Coffee
12.9 Peet’s Coffee
12.10 Chameleon Cold-Brew
12.11 Kona Coffee
12.12 Koppi Coffee Roasters
12.13 Lucky Jack Coffee
12.14 Station Cold Brew
12.15 The Kind Coffee Co.
12.16 Nescafé
List of Tables
1 Global Cold Brew Coffee Market Outlook, By Region (2022-2030) ($MN)
2 Global Cold Brew Coffee Market Outlook, By Product Type (2022-2030) ($MN)
3 Global Cold Brew Coffee Market Outlook, By Ready-to-Drink (RTD) (2022-2030) ($MN)
4 Global Cold Brew Coffee Market Outlook, By Concentrates (2022-2030) ($MN)
5 Global Cold Brew Coffee Market Outlook, By Ground Coffee (2022-2030) ($MN)
6 Global Cold Brew Coffee Market Outlook, By Other Product Types (2022-2030) ($MN)
7 Global Cold Brew Coffee Market Outlook, By Packaging Type (2022-2030) ($MN)
8 Global Cold Brew Coffee Market Outlook, By Bottles (2022-2030) ($MN)
9 Global Cold Brew Coffee Market Outlook, By Cans (2022-2030) ($MN)
10 Global Cold Brew Coffee Market Outlook, By Pouches (2022-2030) ($MN)
11 Global Cold Brew Coffee Market Outlook, By K-Cups or Pods (2022-2030) ($MN)
12 Global Cold Brew Coffee Market Outlook, By Flavor (2022-2030) ($MN)
13 Global Cold Brew Coffee Market Outlook, By Classic Black (2022-2030) ($MN)
14 Global Cold Brew Coffee Market Outlook, By Unsweetened (2022-2030) ($MN)
15 Global Cold Brew Coffee Market Outlook, By Sweetened (2022-2030) ($MN)
16 Global Cold Brew Coffee Market Outlook, By Flavored Cold Brew (2022-2030) ($MN)
17 Global Cold Brew Coffee Market Outlook, By Caramel (2022-2030) ($MN)
18 Global Cold Brew Coffee Market Outlook, By Vanilla (2022-2030) ($MN)
19 Global Cold Brew Coffee Market Outlook, By Hazelnut (2022-2030) ($MN)
20 Global Cold Brew Coffee Market Outlook, By Mocha (2022-2030) ($MN)
21 Global Cold Brew Coffee Market Outlook, By Seasonal flavors (2022-2030) ($MN)
22 Global Cold Brew Coffee Market Outlook, By Distribution Channel (2022-2030) ($MN)
23 Global Cold Brew Coffee Market Outlook, By Grocery Stores (2022-2030) ($MN)
24 Global Cold Brew Coffee Market Outlook, By Convenience Stores (2022-2030) ($MN)
25 Global Cold Brew Coffee Market Outlook, By Specialty Coffee Shops (2022-2030) ($MN)
26 Global Cold Brew Coffee Market Outlook, By E-Commerce Websites (2022-2030) ($MN)
27 Global Cold Brew Coffee Market Outlook, By Subscription Services (2022-2030) ($MN)
28 Global Cold Brew Coffee Market Outlook, By Application (2022-2030) ($MN)
29 Global Cold Brew Coffee Market Outlook, By Bars and Breweries (2022-2030) ($MN)
30 Global Cold Brew Coffee Market Outlook, By Restaurants (2022-2030) ($MN)
31 Global Cold Brew Coffee Market Outlook, By Corporate Events (2022-2030) ($MN)
32 Global Cold Brew Coffee Market Outlook, By Subscription Services (2022-2030) ($MN)
33 Global Cold Brew Coffee Market Outlook, By Dietary Supplements (2022-2030) ($MN)
34 Global Cold Brew Coffee Market Outlook, By Other Applications (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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