Cosmetic Dentistry Market
PUBLISHED: 2025 ID: SMRC28473
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Cosmetic Dentistry Market

Cosmetic Dentistry Market Forecasts to 2030 - Global Analysis By Product (Dental Veneers, Crowns & Bridges, Fillings, Implants, Whitening Strips and Other Products), Material, Technology, Application, End User and By Geography

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4.9 (50 reviews)
Published: 2025 ID: SMRC28473

This report covers the impact of COVID-19 on this global market
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According to Stratistics MRC, the Global Cosmetic Dentistry Market is accounted for $30.53 billion in 2024 and is expected to reach $50.08 billion by 2030 growing at a CAGR of 8.6% during the forecast period. Cosmetic dentistry refers to dental procedures and treatments designed to enhance the appearance of a person's teeth, gums, and smile. It focuses on improving aesthetic features, such as correcting imperfections, discoloration, misalignment, or irregularities in tooth shape. Cosmetic dentistry aims to not only improve the visual appeal of a person's smile but also contribute to better oral health. These procedures can enhance self-esteem and overall confidence by addressing both functional and aesthetic concerns in dental care.

According to the World Health Organization (WHO) Global Oral Health Status Report (2022), nearly 3.5 billion people worldwide were affected by oral diseases, approximately 2 billion people have tooth decay in their permanent teeth, and 514 million children have tooth decay in their baby teeth.

Market Dynamics: 

Driver: 

Rising demand for aesthetic treatments

As individuals place greater emphasis on personal appearance and self-confidence, cosmetic dental procedures such as teeth whitening, veneers, and orthodontics have become increasingly popular. Social media, celebrity influence, and the desire for a perfect smile have further fuelled this demand, especially among younger demographics. Additionally, as digital technologies improve accessibility and precision in treatments, more patients seek out cosmetic dentistry. This growing interest in enhancing facial aesthetics has expanded the market, making cosmetic dentistry a common choice for dental care.

Restraint:

Risk of side effects or complications

The risks of side effects or complications in cosmetic dentistry, such as tooth sensitivity, gum irritation, infection, and potential allergic reactions to materials, can deter individuals from seeking treatments. Procedures like teeth whitening, veneers, and implants may also lead to long-term issues, such as uneven results or tooth damage if not properly executed. Additionally, negative outcomes may affect patient satisfaction, leading to concerns about the safety and effectiveness of cosmetic procedures, further impacting demand in the market.

Opportunity:

Advancements in dental technology

Innovations such as 3D imaging, digital smile design, laser treatments, and CAD/CAM systems allow for highly accurate and customized procedures, reducing treatment times and enhancing results. Minimally invasive techniques improve comfort and reduce recovery periods. Additionally, technologies like virtual consultations and teledentistry increase accessibility, making cosmetic procedures more convenient. These advancements make cosmetic dentistry more efficient, affordable, and appealing to a broader range of consumers, thereby propelling the market expansion.

Threat:

High treatment costs

Cosmetic dentistry has high treatment costs due to the use of advanced materials, specialized skills, and time-consuming procedures. Treatments like veneers, crowns, and implants often require precision and custom designs, contributing to the expense. Additionally, the need for advanced dental technology, such as digital imaging and 3D scanning, adds to the costs. The lack of insurance coverage for cosmetic procedures further hampers market growth by making treatments financially out of reach for a larger segment of the population.

Covid-19 Impact

The covid-19 pandemic significantly impacted the cosmetic dentistry market by causing a temporary decline in demand due to lockdowns, social distancing measures, and fear of virus transmission in dental clinics. Many non-essential cosmetic procedures were postponed or cancelled. However, as restrictions eased, there was a surge in demand, driven by increased focus on personal appearance, virtual interactions, and social media influence. The market has since recovered, with a shift toward digital consultations and contactless treatments gaining popularity.

The crowns & bridges segment is expected to be the largest during the forecast period

The crowns & bridges segment is predicted to secure the largest market share throughout the forecast period. Crowns and bridges are essential cosmetic dentistry treatments used to restore damaged or missing teeth. Crowns cover a decayed or broken tooth, providing strength and improving its appearance, while bridges fill gaps left by missing teeth by anchoring onto adjacent healthy teeth. These treatments not only enhance the smile's aesthetics but also improve dental function, restore bite alignment, and prevent surrounding teeth from shifting.

The contouring & reshaping segment is expected to have the highest CAGR during the forecast period

The contouring & reshaping segment is anticipated to witness the highest CAGR during the forecast period. Cosmetic dentistry in contouring and reshaping focuses on enhancing the appearance of teeth by altering their size, shape, or alignment. This application addresses issues such as uneven teeth, chips, and gaps. It is particularly popular for patients seeking a non-invasive alternative to braces or more extensive treatments. The result is a more aesthetically pleasing smile that enhances both appearance and confidence.

Region with largest share:

Asia Pacific is expected to register the largest market share during the forecast period fuelled by rising disposable incomes, increasing awareness of aesthetic dental treatments, and a growing middle-class population. Countries like Japan, South Korea, China, and India are leading the market due to their advanced dental infrastructure, rising demand for orthodontic and cosmetic procedures, and celebrity-driven trends. Additionally, the popularity of digital smile design technology and innovative dental solutions further boosts market expansion.

Region with highest CAGR:

North America is expected to witness the highest CAGR over the forecast period driven by high consumer demand for aesthetic enhancements and technological advancements. The United States and Canada are key players, with a strong focus on dental treatments like teeth whitening, veneers, implants, and orthodontics. The region benefits from a well-developed healthcare infrastructure, rising disposable incomes, and increasing awareness of the benefits of cosmetic dental procedures. Additionally, the growing influence of social media and celebrity culture fuels the market demand.

Key players in the market

Some of the key players profiled in the Cosmetic Dentistry Market include 3M Oral Care, Danaher Corporation, Boston Micro Fabrication (BMF), East End Dentistry, Carestream Health Inc., Zimmer Biomet, Voco GmbH, GC Corporation, Shofu Dental Corporation, Dentsply Sirona, Straumann Group, Ivoclar Vivadent, Henry Schein, Coltene Holding AG and Planmeca Group.

Key Developments:

In August 2024, East End Dentistry launched a new range of cosmetic dentistry services aimed at helping patients achieve their ideal smiles. Their expanded offering includes a variety of cosmetic dental procedures such as teeth whitening, porcelain veneers, dental implants, and orthodontics. The announcement emphasizes their goal of helping patients achieve a confident, radiant smile with a comfortable and effective treatment plan.

In September 2023, Boston Micro Fabrication (BMF) launched UltraThineer , a new line of 3D-printed cosmetic dental veneers that are the thinnest ever developed. These innovative veneers are three times thinner than traditional dental veneers, representing a significant advancement in the cosmetic dentistry sector. The 3D-printed material used in the production of these veneers is durable, providing long-lasting cosmetic results.

Products Covered:
• Dental Veneers
• Crowns & Bridges
• Fillings
• Implants
• Whitening Strips
• Other Products

Materials Covered:
• Porcelain
• Composite Resins
• Ceramics
• Metal Alloys
• Resilon
• Other Materials

Technologies Covered:
• Laser Dentistry
• Computer-Aided Design & Computer-Aided Manufacturing (CAD/CAM)
• Chairside Economical Restoration of Esthetic Ceramics (CEREC)
• 3D Printing
• Other Technologies

Applications Covered:
• Cosmetic Bonding
• Gum Lifts
• Smile Makeover
• Orthodontics
• Teeth Whitening
• Contouring & Reshaping
• Other Applications

End Users Covered:
• Individuals
• Hospitals
• Dental Clinics
• Beauty & Wellness Centers
• Other End Users

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary            
              
2 Preface             

 2.1 Abstract            
 2.2 Stake Holders           
 2.3 Research Scope           
 2.4 Research Methodology          
  2.4.1 Data Mining          
  2.4.2 Data Analysis          
  2.4.3 Data Validation          
  2.4.4 Research Approach          
 2.5 Research Sources           
  2.5.1 Primary Research Sources         
  2.5.2 Secondary Research Sources         
  2.5.3 Assumptions          
              
3 Market Trend Analysis           
 3.1 Introduction           
 3.2 Drivers            
 3.3 Restraints           
 3.4 Opportunities           
 3.5 Threats            
 3.6 Product Analysis           
 3.7 Technology Analysis          
 3.8 Application Analysis          
 3.9 End User Analysis           
 3.10 Emerging Markets           
 3.11 Impact of Covid-19           
              
4 Porters Five Force Analysis           
 4.1 Bargaining power of suppliers          
 4.2 Bargaining power of buyers          
 4.3 Threat of substitutes          
 4.4 Threat of new entrants          
 4.5 Competitive rivalry           
              
5 Global Cosmetic Dentistry Market, By Product         
 5.1 Introduction           
 5.2 Dental Veneers           
 5.3 Crowns & Bridges           
 5.4 Fillings            
 5.5 Implants            
 5.6 Whitening Strips           
 5.7 Other Products           
              
6 Global Cosmetic Dentistry Market, By Material         
 6.1 Introduction           
 6.2 Porcelain            
 6.3 Composite Resins           
 6.4 Ceramics            
 6.5 Metal Alloys           
 6.6 Resilon            
 6.7 Other Materials           
              
7 Global Cosmetic Dentistry Market, By Technology         
 7.1 Introduction           
 7.2 Laser Dentistry           
 7.3 Computer-Aided Design & Computer-Aided Manufacturing (CAD/CAM)      
 7.4 Chairside Economical Restoration of Esthetic Ceramics (CEREC)      
 7.5 3D Printing           
 7.6 Other Technologies           
              
8 Global Cosmetic Dentistry Market, By Application         
 8.1 Introduction           
 8.2 Cosmetic Bonding           
 8.3 Gum Lifts            
 8.4 Smile Makeover           
 8.5 Orthodontics           
 8.6 Teeth Whitening           
 8.7 Contouring & Reshaping          
 8.8 Other Applications           
              
9 Global Cosmetic Dentistry Market, By End User         
 9.1 Introduction           
 9.2 Individuals           
 9.3 Hospitals            
 9.4 Dental Clinics           
 9.5 Beauty & Wellness Centers          
 9.6 Other End Users           
              
10 Global Cosmetic Dentistry Market, By Geography         
 10.1 Introduction           
 10.2 North America           
  10.2.1 US           
  10.2.2 Canada           
  10.2.3 Mexico           
 10.3 Europe            
  10.3.1 Germany           
  10.3.2 UK           
  10.3.3 Italy           
  10.3.4 France           
  10.3.5 Spain           
  10.3.6 Rest of Europe          
 10.4 Asia Pacific           
  10.4.1 Japan           
  10.4.2 China           
  10.4.3 India           
  10.4.4 Australia           
  10.4.5 New Zealand          
  10.4.6 South Korea          
  10.4.7 Rest of Asia Pacific          
 10.5 South America           
  10.5.1 Argentina          
  10.5.2 Brazil           
  10.5.3 Chile           
  10.5.4 Rest of South America         
 10.6 Middle East & Africa          
  10.6.1 Saudi Arabia          
  10.6.2 UAE           
  10.6.3 Qatar           
  10.6.4 South Africa          
  10.6.5 Rest of Middle East & Africa         
              
11 Key Developments            
 11.1 Agreements, Partnerships, Collaborations and Joint Ventures       
 11.2 Acquisitions & Mergers          
 11.3 New Product Launch          
 11.4 Expansions           
 11.5 Other Key Strategies          
              
12 Company Profiling            
 12.1 3M Oral Care           
 12.2 Danaher Corporation          
 12.3 Boston Micro Fabrication (BMF)         
 12.4 East End Dentistry           
 12.5 Carestream Health Inc.          
 12.6 Zimmer Biomet           
 12.7 Voco GmbH           
 12.8 GC Corporation           
 12.9 Shofu Dental Corporation          
 12.10 Dentsply Sirona           
 12.11 Straumann Group           
 12.12 Ivoclar Vivadent           
 12.13 Henry Schein           
 12.14 Coltene Holding AG           
 12.15 Planmeca Group           
              
List of Tables             
1 Global Cosmetic Dentistry Market Outlook, By Region (2022-2030) ($MN)      
2 Global Cosmetic Dentistry Market Outlook, By Product (2022-2030) ($MN)      
3 Global Cosmetic Dentistry Market Outlook, By Dental Veneers (2022-2030) ($MN)      
4 Global Cosmetic Dentistry Market Outlook, By Crowns & Bridges (2022-2030) ($MN)     
5 Global Cosmetic Dentistry Market Outlook, By Fillings (2022-2030) ($MN)      
6 Global Cosmetic Dentistry Market Outlook, By Implants (2022-2030) ($MN)      
7 Global Cosmetic Dentistry Market Outlook, By Whitening Strips (2022-2030) ($MN)      
8 Global Cosmetic Dentistry Market Outlook, By Other Products (2022-2030) ($MN)      
9 Global Cosmetic Dentistry Market Outlook, By Material (2022-2030) ($MN)      
10 Global Cosmetic Dentistry Market Outlook, By Porcelain (2022-2030) ($MN)      
11 Global Cosmetic Dentistry Market Outlook, By Composite Resins (2022-2030) ($MN)     
12 Global Cosmetic Dentistry Market Outlook, By Ceramics (2022-2030) ($MN)      
13 Global Cosmetic Dentistry Market Outlook, By Metal Alloys (2022-2030) ($MN)      
14 Global Cosmetic Dentistry Market Outlook, By Resilon (2022-2030) ($MN)      
15 Global Cosmetic Dentistry Market Outlook, By Other Materials (2022-2030) ($MN)      
16 Global Cosmetic Dentistry Market Outlook, By Technology (2022-2030) ($MN)      
17 Global Cosmetic Dentistry Market Outlook, By Laser Dentistry (2022-2030) ($MN)      
18 Global Cosmetic Dentistry Market Outlook, By Computer-Aided Design & Computer-Aided Manufacturing (CAD/CAM) (2022-2030) ($MN)
19 Global Cosmetic Dentistry Market Outlook, By Chairside Economical Restoration of Esthetic Ceramics (CEREC) (2022-2030) ($MN) 
20 Global Cosmetic Dentistry Market Outlook, By 3D Printing (2022-2030) ($MN)      
21 Global Cosmetic Dentistry Market Outlook, By Other Technologies (2022-2030) ($MN)     
22 Global Cosmetic Dentistry Market Outlook, By Application (2022-2030) ($MN)      
23 Global Cosmetic Dentistry Market Outlook, By Cosmetic Bonding (2022-2030) ($MN)     
24 Global Cosmetic Dentistry Market Outlook, By Gum Lifts (2022-2030) ($MN)      
25 Global Cosmetic Dentistry Market Outlook, By Smile Makeover (2022-2030) ($MN)      
26 Global Cosmetic Dentistry Market Outlook, By Orthodontics (2022-2030) ($MN)      
27 Global Cosmetic Dentistry Market Outlook, By Teeth Whitening (2022-2030) ($MN)      
28 Global Cosmetic Dentistry Market Outlook, By Contouring & Reshaping (2022-2030) ($MN)     
29 Global Cosmetic Dentistry Market Outlook, By Other Applications (2022-2030) ($MN)     
30 Global Cosmetic Dentistry Market Outlook, By End User (2022-2030) ($MN)      
31 Global Cosmetic Dentistry Market Outlook, By Individuals (2022-2030) ($MN)      
32 Global Cosmetic Dentistry Market Outlook, By Hospitals (2022-2030) ($MN)      
33 Global Cosmetic Dentistry Market Outlook, By Dental Clinics (2022-2030) ($MN)      
34 Global Cosmetic Dentistry Market Outlook, By Beauty & Wellness Centers (2022-2030) ($MN)     
35 Global Cosmetic Dentistry Market Outlook, By Other End Users (2022-2030) ($MN)      
              
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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