Digital Brain Health Market
PUBLISHED: 2023 ID: SMRC23699
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Digital Brain Health Market

Digital Brain Health Market Forecasts to 2030 - Global Analysis By Component (Software and Devices), Enterprise Size (Clinical Functionality, Administrative Functionality, Care Plans/Health Management and Other Functionalities), End User (Hospitals, Specialty Clinics and Other End Users) and By Geography

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4.0 (35 reviews)
Published: 2023 ID: SMRC23699

This report covers the impact of COVID-19 on this global market
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Years Covered

2021-2030

Estimated Year Value (2023)

US $220.65 BN

Projected Year Value (2030)

US $411.19 BN

CAGR (2023 - 2030)

9.3%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

North America

Highest Growing Market

Asia Pacific


According to Stratistics MRC, the Global Digital Brain Health Market is accounted for $220.65 billion in 2023 and is expected to reach $411.19 billion by 2030 growing at a CAGR of 9.3% during the forecast period. Digital wellness is the use of technology to protect one's physical, mental, and cognitive health. Cognitive, social-emotional, sensory, behavioral, and motor functions of the brain are all indicators of brain health. To enhance cognitive function and promote brain health, the digital brain health market employs technology and digital tools. For people looking to maintain or enhance their cognitive performance, digital tools have the potential to provide practical, affordable, and personalized solutions.

According to the World Bank, around 1 billion people suffer from mental health conditions such as mild cognitive impairments, dyslexia, attention deficits, and Alzheimer’s disease.



Market Dynamics:

Driver:

Rising prevalence of brain diseases

Anxiety and depressive disorders affected more people in 2020 as a result of the COVID-19 pandemic, according to a digital brain health market analysis. Significant disruptions in thought, emotion, or behavior characterize mental disorders. Schizophrenia and post-traumatic stress disorder (PTSD) are examples of various disorders. Around 50 million people worldwide suffer from epilepsy, according to the WHO. As a result, it ranks among the most widespread neurological conditions worldwide. Nearly 80% of epilepsy sufferers reside in low- and middle-income nations.

Restraint:

Not accessible to all resources

Not all applications are free due to the relatively new popularity of digital brain health. For some people, the free ones with in-app purchases might not be the best option. This creates a barrier between these services and the customers, who stand to benefit from exercises that improve brain function. In addition, customers must always have access to high-speed internet for their digital brain health. As a result, regions with poor internet connectivity are unable to utilize these applications.

Opportunity:

Increasing usage of technologically driven gadgets

Globally, the use of technological devices is expanding at an unprecedented rate. Children are now using technological devices more frequently than adults. Particularly among teenagers, the use of cutting-edge technology has rapidly increased. Health problems and technology addiction might result from this. The population of the world, which is increasingly dependent on technology, is living a sedentary and unhealthy lifestyle, increasing their risk of contracting serious illnesses and mental disorders. The global market for digital brain health is thus being driven by the rise in the use of cutting-edge technology.

Threat:

Regulatory and data security issues

Products and services with an impact on mental health and cognitive function are frequently offered in the digital brain health market. To ensure the safety, effectiveness, and moral application of these technologies, regulatory agencies may need to create specific guidelines and regulations. The gathering and analysis of sensitive personal data is necessary for many digital brain health solutions. This prompt is concerned about data privacy, security lapses, and potential uses and abuses of the collected data.

Covid-19 Impact

The COVID-19 pandemic lockdown measures that were put in place by various governments have raised awareness of the value of mental health and cognitive function, which has increased demand for digital brain health products and services. Additionally, the pandemic has compelled numerous healthcare organizations to implement remote care models, which include using digital tools to deliver cognitive assessments and brain training courses. As a result, telehealth and remote care models have received more attention. These models include digital tools for brain health, cognitive assessments, and brain training programs during this pandemic period.

The software segment is expected to be the largest during the forecast period

Due to the greater flexibility, scalability, and affordability compared to hardware solutions, software solutions are predicted to hold the largest market share. Software solutions make it simpler to update and modify them to fit changing patient and healthcare provider needs. A wide range of digital tools and applications, including mobile apps, telehealth solutions, and electronic health records, are included in the software segment of the market for digital brain health. The use of these software solutions by healthcare providers to support patient care and enhance outcomes is also boosting the segment's growth.

The hospitals segment is expected to have the highest CAGR during the forecast period

Hospitals, which offer a wide range of healthcare services and have a high patient population with brain health disorders, are responsible for the majority of market growth in the anticipated time frame. By enabling earlier diagnosis, more effective treatment, and better management of patient care, digital solutions can also assist hospitals in improving patient outcomes, lowering costs, and increasing operational efficiency, which is propelling the growth of this segment.

Region with largest share:

North America held a sizable portion of the global market for digital brain health in 2021, and it is anticipated that it will continue to rule throughout the forecast period. This is a result of the widespread use of mental health apps. In the United States, approximately 52.9 million adults suffer from mental illness, according to the National Institute of Mental Health. Additionally, the market is also flourishing in this part of North America due to factors like an aging population, increased awareness of cognitive health, and technological advancements.

Region with highest CAGR:

The Asia Pacific region is expected to have the highest CAGR during the forecast period. The burden of disorders affecting brain health in Asia-Pacific is a major driver of this growth. Healthcare providers can increase patient access to care, improve patient outcomes, and lower costs by embracing digital technologies and solutions more and more. Additionally, the region's market for digital brain health is being driven by an increase in investments, interest among NGOs in mental health, and campaigns to raise awareness of the issue.



Key players in the market

Some of the key players profiled in the Digital Brain Health Market include Advanced Oncotherapy PLC, Cerner Corporation, Core Solutions, Inc., Danfysik A/S, Hitachi, Ltd, Holmusk, IBA Worldwide, Qualifacts Systems, Inc., International Business Machines Corporation (IBM), Linus Health, Medibio, Mevion Medical Systems, Inc, Netsmart Technologies, NXGN Management, Spring Care and The Echo Group.

Key Developments:

In June 2023, IBA (Ion Beam Applications S.A., EURONEXT), the world leader in particle accelerator technology and the world’s leading provider of proton therapy solutions for the treatment of cancer, and PARTICLE (Particle Therapy Interuniversity Center Leuven), located on the health sciences campus of the University Hospitals Leuven (UZ Leuven), today announced they have initiated a Research Partnership for the development of ConformalFLASH®

In June 2023, Holmusk, a leading global behavioral health real-world evidence company, announced today that it is joining forces with one of its strategic partners, Streamline Healthcare Solutions, to enhance care delivery using advanced analytics. The partnership marks the introduction of Holmusk’s Management and Supervision Tool (MaST), which is widely used by the National Health Service in the United Kingdom, to a U.S. market.

In February 2023, The province of Nova Scotia, in collaboration with Nova Scotia Health Authority (NSHA) and IWK Health (IWK), announced today a new 10-year agreement has been signed with Oracle Cerner to implement an integrated electronic care record across the province for the more than one million Nova Scotians. This technology can help improve the way health professionals use and share patient information.

In January 2023, Mersey Care NHS Foundation Trust are delighted to announce a collaboration with long term partners Holmusk[i] and the University of Liverpool to establish a mental health analytics and research hub to translate mental health research into results that directly benefit people.

Components Covered:
• Software
• Devices

Functionalities Covered:
• Clinical Functionality
• Administrative Functionality
• Care Plans/Health Management
• Clinical Decision Support (CDS)
• Electronic Health Records (EHR)
• E-Prescribing
• Financial Functionality
• Telehealth
• Other Functionalities

End Users Covered:
• Hospitals
• Specialty Clinics
• Other End Users

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026 and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 End User Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Digital Brain Health Market, By Component
5.1 Introduction
5.2 Software
5.3 Devices

6 Global Digital Brain Health Market, By Functionality
6.1 Introduction
6.2 Clinical Functionality
6.3 Administrative Functionality
6.4 Care Plans/Health Management
6.5 Clinical Decision Support (CDS)
6.6 Electronic Health Records (EHR)
6.7 E-Prescribing
6.8 Financial Functionality
6.9 Telehealth
6.10 Other Functionalities

7 Global Digital Brain Health Market, By End User
7.1 Introduction
7.2 Hospitals
7.3 Specialty Clinics
7.4 Other End Users

8 Global Digital Brain Health Market, By Geography
8.1 Introduction
8.2 North America
8.2.1 US
8.2.2 Canada
8.2.3 Mexico
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 Italy
8.3.4 France
8.3.5 Spain
8.3.6 Rest of Europe
8.4 Asia Pacific
8.4.1 Japan
8.4.2 China
8.4.3 India
8.4.4 Australia
8.4.5 New Zealand
8.4.6 South Korea
8.4.7 Rest of Asia Pacific
8.5 South America
8.5.1 Argentina
8.5.2 Brazil
8.5.3 Chile
8.5.4 Rest of South America
8.6 Middle East & Africa
8.6.1 Saudi Arabia
8.6.2 UAE
8.6.3 Qatar
8.6.4 South Africa
8.6.5 Rest of Middle East & Africa

9 Key Developments
9.1 Agreements, Partnerships, Collaborations and Joint Ventures
9.2 Acquisitions & Mergers
9.3 New Product Launch
9.4 Expansions
9.5 Other Key Strategies

10 Company Profiling
10.1 Advanced Oncotherapy PLC
10.2 Cerner Corporation
10.3 Core Solutions, Inc.
10.4 Danfysik A/S
10.5 Hitachi, Ltd
10.6 Holmusk
10.7 IBA Worldwide
10.8 Qualifacts Systems, Inc.
10.9 International Business Machines Corporation (IBM)
10.10 Linus Health
10.11 Medibio
10.12 Mevion Medical Systems, Inc
10.13 Netsmart Technologies
10.14 NXGN Management
10.15 Spring Care
10.16 The Echo Group

List of Tables
1 Global Digital Brain Health Market Outlook, By Region (2021-2030) ($MN)
2 Global Digital Brain Health Market Outlook, By Component (2021-2030) ($MN)
3 Global Digital Brain Health Market Outlook, By Software (2021-2030) ($MN)
4 Global Digital Brain Health Market Outlook, By Devices (2021-2030) ($MN)
5 Global Digital Brain Health Market Outlook, By Functionality (2021-2030) ($MN)
6 Global Digital Brain Health Market Outlook, By Clinical Functionality (2021-2030) ($MN)
7 Global Digital Brain Health Market Outlook, By Administrative Functionality (2021-2030) ($MN)
8 Global Digital Brain Health Market Outlook, By Care Plans/Health Management (2021-2030) ($MN)
9 Global Digital Brain Health Market Outlook, By Clinical Decision Support (CDS) (2021-2030) ($MN)
10 Global Digital Brain Health Market Outlook, By Electronic Health Records (EHR) (2021-2030) ($MN)
11 Global Digital Brain Health Market Outlook, By E-Prescribing (2021-2030) ($MN)
12 Global Digital Brain Health Market Outlook, By Financial Functionality (2021-2030) ($MN)
13 Global Digital Brain Health Market Outlook, By Telehealth (2021-2030) ($MN)
14 Global Digital Brain Health Market Outlook, By Other Functionalities (2021-2030) ($MN)
15 Global Digital Brain Health Market Outlook, By End User (2021-2030) ($MN)
16 Global Digital Brain Health Market Outlook, By Hospitals (2021-2030) ($MN)
17 Global Digital Brain Health Market Outlook, By Specialty Clinics (2021-2030) ($MN)
18 Global Digital Brain Health Market Outlook, By Other End Users (2021-2030) ($MN)
19 North America Digital Brain Health Market Outlook, By Country (2021-2030) ($MN)
20 North America Digital Brain Health Market Outlook, By Component (2021-2030) ($MN)
21 North America Digital Brain Health Market Outlook, By Software (2021-2030) ($MN)
22 North America Digital Brain Health Market Outlook, By Devices (2021-2030) ($MN)
23 North America Digital Brain Health Market Outlook, By Functionality (2021-2030) ($MN)
24 North America Digital Brain Health Market Outlook, By Clinical Functionality (2021-2030) ($MN)
25 North America Digital Brain Health Market Outlook, By Administrative Functionality (2021-2030) ($MN)
26 North America Digital Brain Health Market Outlook, By Care Plans/Health Management (2021-2030) ($MN)
27 North America Digital Brain Health Market Outlook, By Clinical Decision Support (CDS) (2021-2030) ($MN)
28 North America Digital Brain Health Market Outlook, By Electronic Health Records (EHR) (2021-2030) ($MN)
29 North America Digital Brain Health Market Outlook, By E-Prescribing (2021-2030) ($MN)
30 North America Digital Brain Health Market Outlook, By Financial Functionality (2021-2030) ($MN)
31 North America Digital Brain Health Market Outlook, By Telehealth (2021-2030) ($MN)
32 North America Digital Brain Health Market Outlook, By Other Functionalities (2021-2030) ($MN)
33 North America Digital Brain Health Market Outlook, By End User (2021-2030) ($MN)
34 North America Digital Brain Health Market Outlook, By Hospitals (2021-2030) ($MN)
35 North America Digital Brain Health Market Outlook, By Specialty Clinics (2021-2030) ($MN)
36 North America Digital Brain Health Market Outlook, By Other End Users (2021-2030) ($MN)
37 Europe Digital Brain Health Market Outlook, By Country (2021-2030) ($MN)
38 Europe Digital Brain Health Market Outlook, By Component (2021-2030) ($MN)
39 Europe Digital Brain Health Market Outlook, By Software (2021-2030) ($MN)
40 Europe Digital Brain Health Market Outlook, By Devices (2021-2030) ($MN)
41 Europe Digital Brain Health Market Outlook, By Functionality (2021-2030) ($MN)
42 Europe Digital Brain Health Market Outlook, By Clinical Functionality (2021-2030) ($MN)
43 Europe Digital Brain Health Market Outlook, By Administrative Functionality (2021-2030) ($MN)
44 Europe Digital Brain Health Market Outlook, By Care Plans/Health Management (2021-2030) ($MN)
45 Europe Digital Brain Health Market Outlook, By Clinical Decision Support (CDS) (2021-2030) ($MN)
46 Europe Digital Brain Health Market Outlook, By Electronic Health Records (EHR) (2021-2030) ($MN)
47 Europe Digital Brain Health Market Outlook, By E-Prescribing (2021-2030) ($MN)
48 Europe Digital Brain Health Market Outlook, By Financial Functionality (2021-2030) ($MN)
49 Europe Digital Brain Health Market Outlook, By Telehealth (2021-2030) ($MN)
50 Europe Digital Brain Health Market Outlook, By Other Functionalities (2021-2030) ($MN)
51 Europe Digital Brain Health Market Outlook, By End User (2021-2030) ($MN)
52 Europe Digital Brain Health Market Outlook, By Hospitals (2021-2030) ($MN)
53 Europe Digital Brain Health Market Outlook, By Specialty Clinics (2021-2030) ($MN)
54 Europe Digital Brain Health Market Outlook, By Other End Users (2021-2030) ($MN)
55 Asia Pacific Digital Brain Health Market Outlook, By Country (2021-2030) ($MN)
56 Asia Pacific Digital Brain Health Market Outlook, By Component (2021-2030) ($MN)
57 Asia Pacific Digital Brain Health Market Outlook, By Software (2021-2030) ($MN)
58 Asia Pacific Digital Brain Health Market Outlook, By Devices (2021-2030) ($MN)
59 Asia Pacific Digital Brain Health Market Outlook, By Functionality (2021-2030) ($MN)
60 Asia Pacific Digital Brain Health Market Outlook, By Clinical Functionality (2021-2030) ($MN)
61 Asia Pacific Digital Brain Health Market Outlook, By Administrative Functionality (2021-2030) ($MN)
62 Asia Pacific Digital Brain Health Market Outlook, By Care Plans/Health Management (2021-2030) ($MN)
63 Asia Pacific Digital Brain Health Market Outlook, By Clinical Decision Support (CDS) (2021-2030) ($MN)
64 Asia Pacific Digital Brain Health Market Outlook, By Electronic Health Records (EHR) (2021-2030) ($MN)
65 Asia Pacific Digital Brain Health Market Outlook, By E-Prescribing (2021-2030) ($MN)
66 Asia Pacific Digital Brain Health Market Outlook, By Financial Functionality (2021-2030) ($MN)
67 Asia Pacific Digital Brain Health Market Outlook, By Telehealth (2021-2030) ($MN)
68 Asia Pacific Digital Brain Health Market Outlook, By Other Functionalities (2021-2030) ($MN)
69 Asia Pacific Digital Brain Health Market Outlook, By End User (2021-2030) ($MN)
70 Asia Pacific Digital Brain Health Market Outlook, By Hospitals (2021-2030) ($MN)
71 Asia Pacific Digital Brain Health Market Outlook, By Specialty Clinics (2021-2030) ($MN)
72 Asia Pacific Digital Brain Health Market Outlook, By Other End Users (2021-2030) ($MN)
73 South America Digital Brain Health Market Outlook, By Country (2021-2030) ($MN)
74 South America Digital Brain Health Market Outlook, By Component (2021-2030) ($MN)
75 South America Digital Brain Health Market Outlook, By Software (2021-2030) ($MN)
76 South America Digital Brain Health Market Outlook, By Devices (2021-2030) ($MN)
77 South America Digital Brain Health Market Outlook, By Functionality (2021-2030) ($MN)
78 South America Digital Brain Health Market Outlook, By Clinical Functionality (2021-2030) ($MN)
79 South America Digital Brain Health Market Outlook, By Administrative Functionality (2021-2030) ($MN)
80 South America Digital Brain Health Market Outlook, By Care Plans/Health Management (2021-2030) ($MN)
81 South America Digital Brain Health Market Outlook, By Clinical Decision Support (CDS) (2021-2030) ($MN)
82 South America Digital Brain Health Market Outlook, By Electronic Health Records (EHR) (2021-2030) ($MN)
83 South America Digital Brain Health Market Outlook, By E-Prescribing (2021-2030) ($MN)
84 South America Digital Brain Health Market Outlook, By Financial Functionality (2021-2030) ($MN)
85 South America Digital Brain Health Market Outlook, By Telehealth (2021-2030) ($MN)
86 South America Digital Brain Health Market Outlook, By Other Functionalities (2021-2030) ($MN)
87 South America Digital Brain Health Market Outlook, By End User (2021-2030) ($MN)
88 South America Digital Brain Health Market Outlook, By Hospitals (2021-2030) ($MN)
89 South America Digital Brain Health Market Outlook, By Specialty Clinics (2021-2030) ($MN)
90 South America Digital Brain Health Market Outlook, By Other End Users (2021-2030) ($MN)
91 Middle East & Africa Digital Brain Health Market Outlook, By Country (2021-2030) ($MN)
92 Middle East & Africa Digital Brain Health Market Outlook, By Component (2021-2030) ($MN)
93 Middle East & Africa Digital Brain Health Market Outlook, By Software (2021-2030) ($MN)
94 Middle East & Africa Digital Brain Health Market Outlook, By Devices (2021-2030) ($MN)
95 Middle East & Africa Digital Brain Health Market Outlook, By Functionality (2021-2030) ($MN)
96 Middle East & Africa Digital Brain Health Market Outlook, By Clinical Functionality (2021-2030) ($MN)
97 Middle East & Africa Digital Brain Health Market Outlook, By Administrative Functionality (2021-2030) ($MN)
98 Middle East & Africa Digital Brain Health Market Outlook, By Care Plans/Health Management (2021-2030) ($MN)
99 Middle East & Africa Digital Brain Health Market Outlook, By Clinical Decision Support (CDS) (2021-2030) ($MN)
100 Middle East & Africa Digital Brain Health Market Outlook, By Electronic Health Records (EHR) (2021-2030) ($MN)
101 Middle East & Africa Digital Brain Health Market Outlook, By E-Prescribing (2021-2030) ($MN)
102 Middle East & Africa Digital Brain Health Market Outlook, By Financial Functionality (2021-2030) ($MN)
103 Middle East & Africa Digital Brain Health Market Outlook, By Telehealth (2021-2030) ($MN)
104 Middle East & Africa Digital Brain Health Market Outlook, By Other Functionalities (2021-2030) ($MN)
105 Middle East & Africa Digital Brain Health Market Outlook, By End User (2021-2030) ($MN)
106 Middle East & Africa Digital Brain Health Market Outlook, By Hospitals (2021-2030) ($MN)
107 Middle East & Africa Digital Brain Health Market Outlook, By Specialty Clinics (2021-2030) ($MN)
108 Middle East & Africa Digital Brain Health Market Outlook, By Other End Users (2021-2030) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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