Digital Health Market
PUBLISHED: 2024 ID: SMRC26538
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Digital Health Market

Digital Health Market Forecasts to 2030 - Global Analysis By Product (Mobile Health (mHealth), Telehealth, Health Analytics, Digital Health Systems, Digital Therapeutics and Other Products), Component, Technology, Application, End User and By Geography

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4.8 (60 reviews)
Published: 2024 ID: SMRC26538

This report covers the impact of COVID-19 on this global market
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Years Covered

2022-2030

Estimated Year Value (2024)

US $185.63 BN

Projected Year Value (2030)

US $674.21 BN

CAGR (2024 - 2030)

27.2%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

North America


According to Stratistics MRC, the Global Digital Health Market is accounted for $185.63 billion in 2024 and is expected to reach $674.21 billion by 2030 growing at a CAGR of 27.2% during the forecast period. Digital Health refers to the use of digital technologies, such as mobile devices, software, sensors, and communication platforms, to improve health and healthcare delivery. Digital Health aims to enhance patient outcomes, streamline healthcare operations, empower individuals with access to health information, and facilitate remote monitoring and diagnosis. It represents a transformative approach that integrates technology into healthcare to make it more efficient, accessible, and personalized, ultimately contributing to better health management and wellness promotion globally.

According to the Ministry of Health and Family Welfare, in July 2022, the National Health Authority (NHA) announced the expansion of the digital health ecosystem being built under its flagship scheme, Ayushman Bharat Digital Mission (ABDM), with the successful integration of 52 digital health applications in India.

Market Dynamics: 

Driver: 

Rising incidences of chronic conditions

Rising incidences of chronic conditions like diabetes, heart disease, and hypertension drive the growth of the digital health by increasing demand for remote monitoring, telehealth services, and personalized treatment plans. Digital health technologies enable continuous tracking of patient health, early detection of complications, and more efficient management of chronic diseases. This improves patient outcomes, reduces healthcare costs, and enhances the convenience of care, fuelling market expansion as healthcare providers and patients increasingly adopt these innovative solutions.

Restraint:

Limited digital literacy and access

Many patients, particularly older adults and those in underserved areas, lack the necessary skills or resources to use these technologies. This leads to underutilization of digital health services, reduces potential market size, and perpetuates health disparities. Additionally, healthcare providers may face challenges in training and supporting patients with low digital literacy, further impeding the widespread adoption and growth of digital health solutions.

Opportunity:

Mounting shift towards cost-effective digital solutions

The mounting shift towards cost-effective digital solutions propels the digital health market by making healthcare more accessible and affordable. These solutions reduce the need for expensive in-person visits and hospital stays, lowering overall healthcare costs. They also enable efficient resource utilization, streamline administrative processes, and enhance patient engagement and self-management. As a result, both healthcare providers and patients are increasingly adopting digital health technologies, driving market growth by offering scalable, budget-friendly alternatives to traditional healthcare methods.

Threat:

Integration and interoperability issues

Integration and interoperability issues in digital health, such as disparate data formats, lack of standardized protocols, and fragmented health IT systems hinders seamless data exchange and coordination among various healthcare providers and systems. These challenges lead to inefficiencies, data silos, and potential errors, reducing the effectiveness of digital health solutions. As a result, healthcare providers may be reluctant to adopt new technologies, and patients may experience suboptimal care, thereby slowing the overall growth and adoption of the digital health market.

Covid-19 Impact

The covid-19 pandemic significantly accelerated the adoption of digital health technologies. Telehealth, remote monitoring, and mobile health applications saw widespread use as social distancing and lockdown measures necessitated remote healthcare solutions. This surge in demand spurred investment and innovation in digital health, highlighting its importance for future healthcare delivery, improving access, and reducing costs. The pandemic underscored the critical role of digital health in ensuring healthcare continuity.

The genomic & precision medicine segment is expected to be the largest during the forecast period

The genomic & precision medicine segment is estimated to have a lucrative growth. Digital Health has revolutionized Genomic & Precision Medicine by integrating advanced technologies to enhance personalized healthcare. These innovations allow for extensive genomic data collection, analysis, and interpretation, enabling clinicians to tailor treatments based on individual genetic profiles. Digital platforms facilitate the seamless integration of genetic testing results with patient records, aiding in accurate diagnostics and targeted therapies. 

The home healthcare agencies segment is expected to have the highest CAGR during the forecast period

The home healthcare agencies segment is anticipated to witness the fastest CAGR growth during the forecast period. Digital health transforms home healthcare agencies by streamlining patient care through remote monitoring and telehealth solutions. These technologies enable real-time communication between patients and caregivers, improving access to medical advice and reducing hospital readmissions. Ultimately, Digital Health in Home Healthcare Agencies enhances patient outcomes by ensuring continuous monitoring and personalized care in the comfort of patients' homes.

Region with largest share:

The Digital Health Market in the Asia Pacific region is experiencing rapid growth, driven by increasing healthcare expenditure, technological advancements, and a rising prevalence of chronic diseases. Countries like China, Japan, and India are leading in the adoption of telemedicine, mHealth apps, and wearable devices. Government initiatives and policies supporting digital health innovations further boost market expansion. Additionally, the region's large and tech-savvy population enhances the uptake of digital health solutions.

Region with highest CAGR:

The Digital Health Market in North America is robust, driven by advanced healthcare infrastructure, high adoption of technology, and significant investment in healthcare innovation. The United States leads with widespread use of telemedicine, electronic health records (EHRs), and mobile health applications. Government support, such as the Health Information Technology for Economic and Clinical Health (HITECH) Act, promotes digital health initiatives. The region also benefits from a strong presence of key market players and high consumer awareness.

Key players in the market

Some of the key players profiled in the Digital Health Market include Teladoc Health, Amwell, Lupin Limited, Doximity, Apollo Hospitals, Babylon Health, GoodRx, 23andMe, Hims & Hers, Oscar Health, Roman Health, Modern Health, Proteus Digital Health, Welltok, Grand Rounds, Zocdoc.

Key Developments:

In April 2024, Apollo Hospitals launched India’s first ProHealth Score, a digital tool that tells you how healthy you are. “The tool is designed to assist people in making informed decisions about themselves.

In August 2023, Lupin Digital Health has launched a first-of-its-kind digital heart solution, marking a significant advancement in digital health technology. This innovative solution likely combines advanced monitoring, data analytics, and personalized care to manage and treat heart conditions more effectively. By offering real-time tracking and analysis of heart health, it enables early detection of issues, continuous patient monitoring, and tailored treatment plans.

Products Covered:
• Mobile Health (mHealth)
• Telehealth
• Health Analytics
• Digital Health Systems
• Digital Therapeutics
• Other Products

Components Covered:
• Hardware
• Software
• Services

Technologies Covered:
• Artificial Intelligence (AI) & Machine Learning (ML)
• Internet of Medical Things (IoMT)
• Blockchain in Healthcare
• Virtual & Augmented Reality (VR/AR)
• Other Technologies

Applications Covered:
• Genomic & Precision Medicine
• Pharmacy Management Systems
• Rehabilitation & Elderly Care
• Mental Health & Well-being
• Health Information Exchange (HIE)
• Administrative & Workflow Management
• Other Applications

End Users Covered:
• Public Health Departments
• Ambulatory Care Centers
• Diagnostic Centers
• Home Healthcare Agencies
• Other End Users

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030 
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary           
             
2 Preface            
 2.1 Abstract           
 2.2 Stake Holders          
 2.3 Research Scope          
 2.4 Research Methodology         
  2.4.1 Data Mining         
  2.4.2 Data Analysis         
  2.4.3 Data Validation         
  2.4.4 Research Approach         
 2.5 Research Sources          
  2.5.1 Primary Research Sources        
  2.5.2 Secondary Research Sources        
  2.5.3 Assumptions         
             
3 Market Trend Analysis          
 3.1 Introduction          
 3.2 Drivers           
 3.3 Restraints          
 3.4 Opportunities          
 3.5 Threats           
 3.6 Product Analysis          
 3.7 Technology Analysis         
 3.8 Application Analysis         
 3.9 End User Analysis          
 3.10 Emerging Markets          
 3.11 Impact of Covid-19          
             
4 Porters Five Force Analysis          
 4.1 Bargaining power of suppliers         
 4.2 Bargaining power of buyers         
 4.3 Threat of substitutes         
 4.4 Threat of new entrants         
 4.5 Competitive rivalry          
             
5 Global Digital Health Market, By Product         
 5.1 Introduction          
 5.2 Mobile Health (mHealth)         
  5.2.1 Wearable Devices         
  5.2.2 Mobile Health Apps         
 5.3 Telehealth          
  5.3.1 Telemedicine         
  5.3.2 Remote Patient Monitoring        
 5.4 Health Analytics          
  5.4.1 Descriptive Analytics        
  5.4.2 Predictive Analytics         
  5.4.3 Prescriptive Analytics        
 5.5 Digital Health Systems         
  5.5.1 Electronic Health Records (EHR)       
  5.5.2 e-Prescribing Systems        
  5.5.3 Practice Management Systems       
  5.5.4 Patient Portals         
  5.5.5 Clinical Decision Support Systems (CDSS)       
 5.6 Digital Therapeutics          
 5.7 Other Products          
             
6 Global Digital Health Market, By Component        
 6.1 Introduction          
 6.2 Hardware          
 6.3 Software           
 6.4 Services           
             
7 Global Digital Health Market, By Technology        
 7.1 Introduction          
 7.2 Artificial Intelligence (AI) & Machine Learning (ML)       
 7.3 Internet of Medical Things (IoMT)        
 7.4 Blockchain in Healthcare         
 7.5 Virtual & Augmented Reality (VR/AR)        
 7.6 Other Technologies          
             
8 Global Digital Health Market, By Application        
 8.1 Introduction          
 8.2 Genomic & Precision Medicine        
 8.3 Pharmacy Management Systems        
 8.4 Rehabilitation & Elderly Care         
 8.5 Mental Health & Well-being         
 8.6 Health Information Exchange (HIE)        
 8.7 Administrative & Workflow Management       
 8.8 Other Applications          
             
9 Global Digital Health Market, By End User        
 9.1 Introduction          
 9.2 Public Health Departments         
 9.3 Ambulatory Care Centers         
 9.4 Diagnostic Centers          
 9.5 Home Healthcare Agencies         
 9.6 Other End Users          
             
10 Global Digital Health Market, By Geography        
 10.1 Introduction          
 10.2 North America          
  10.2.1 US          
  10.2.2 Canada          
  10.2.3 Mexico          
 10.3 Europe           
  10.3.1 Germany          
  10.3.2 UK          
  10.3.3 Italy          
  10.3.4 France          
  10.3.5 Spain          
  10.3.6 Rest of Europe         
 10.4 Asia Pacific          
  10.4.1 Japan          
  10.4.2 China          
  10.4.3 India          
  10.4.4 Australia          
  10.4.5 New Zealand         
  10.4.6 South Korea         
  10.4.7 Rest of Asia Pacific         
 10.5 South America          
  10.5.1 Argentina         
  10.5.2 Brazil          
  10.5.3 Chile          
  10.5.4 Rest of South America        
 10.6 Middle East & Africa         
  10.6.1 Saudi Arabia         
  10.6.2 UAE          
  10.6.3 Qatar          
  10.6.4 South Africa         
  10.6.5 Rest of Middle East & Africa        
             
11 Key Developments           
 11.1 Agreements, Partnerships, Collaborations and Joint Ventures      
 11.2 Acquisitions & Mergers         
 11.3 New Product Launch         
 11.4 Expansions          
 11.5 Other Key Strategies         
             
12 Company Profiling           
 12.1 Teladoc Health          
 12.2 Amwell           
 12.3 Lupin Limited          
 12.4 Doximity           
 12.5 Apollo Hospitals          
 12.6 Babylon Health          
 12.7 GoodRx           
 12.8 23andMe           
 12.9 Hims & Hers          
 12.10 Oscar Health          
 12.11 Roman Health          
 12.12 Modern Health          
 12.13 Proteus Digital Health         
 12.14 Welltok           
 12.15 Grand Rounds          
 12.16 Zocdoc           
             
List of Tables            
1 Global Digital Health Market Outlook, By Region (2022-2030) ($MN)      
2 Global Digital Health Market Outlook, By Product (2022-2030) ($MN)      
3 Global Digital Health Market Outlook, By Mobile Health (mHealth) (2022-2030) ($MN)    
4 Global Digital Health Market Outlook, By Wearable Devices (2022-2030) ($MN)     
5 Global Digital Health Market Outlook, By Mobile Health Apps (2022-2030) ($MN)     
6 Global Digital Health Market Outlook, By Telehealth (2022-2030) ($MN)      
7 Global Digital Health Market Outlook, By Telemedicine (2022-2030) ($MN)     
8 Global Digital Health Market Outlook, By Remote Patient Monitoring (2022-2030) ($MN)    
9 Global Digital Health Market Outlook, By Health Analytics (2022-2030) ($MN)     
10 Global Digital Health Market Outlook, By Descriptive Analytics (2022-2030) ($MN)     
11 Global Digital Health Market Outlook, By Predictive Analytics (2022-2030) ($MN)     
12 Global Digital Health Market Outlook, By Prescriptive Analytics (2022-2030) ($MN)     
13 Global Digital Health Market Outlook, By Digital Health Systems (2022-2030) ($MN)     
14 Global Digital Health Market Outlook, By Electronic Health Records (EHR) (2022-2030) ($MN)    
15 Global Digital Health Market Outlook, By e-Prescribing Systems (2022-2030) ($MN)     
16 Global Digital Health Market Outlook, By Practice Management Systems (2022-2030) ($MN)    
17 Global Digital Health Market Outlook, By Patient Portals (2022-2030) ($MN)     
18 Global Digital Health Market Outlook, By Clinical Decision Support Systems (CDSS) (2022-2030) ($MN)   
19 Global Digital Health Market Outlook, By Digital Therapeutics (2022-2030) ($MN)     
20 Global Digital Health Market Outlook, By Other Products (2022-2030) ($MN)     
21 Global Digital Health Market Outlook, By Component (2022-2030) ($MN)      
22 Global Digital Health Market Outlook, By Hardware (2022-2030) ($MN)      
23 Global Digital Health Market Outlook, By Software (2022-2030) ($MN)      
24 Global Digital Health Market Outlook, By Services (2022-2030) ($MN)      
25 Global Digital Health Market Outlook, By Technology (2022-2030) ($MN)      
26 Global Digital Health Market Outlook, By Artificial Intelligence (AI) & Machine Learning (ML) (2022-2030) ($MN)  
27 Global Digital Health Market Outlook, By Internet of Medical Things (IoMT) (2022-2030) ($MN)   
28 Global Digital Health Market Outlook, By Blockchain in Healthcare (2022-2030) ($MN)    
29 Global Digital Health Market Outlook, By Virtual & Augmented Reality (VR/AR) (2022-2030) ($MN)   
30 Global Digital Health Market Outlook, By Other Technologies (2022-2030) ($MN)     
31 Global Digital Health Market Outlook, By Application (2022-2030) ($MN)      
32 Global Digital Health Market Outlook, By Genomic & Precision Medicine (2022-2030) ($MN)    
33 Global Digital Health Market Outlook, By Pharmacy Management Systems (2022-2030) ($MN)    
34 Global Digital Health Market Outlook, By Rehabilitation & Elderly Care (2022-2030) ($MN)    
35 Global Digital Health Market Outlook, By Mental Health & Well-being (2022-2030) ($MN)    
36 Global Digital Health Market Outlook, By Health Information Exchange (HIE) (2022-2030) ($MN)   
37 Global Digital Health Market Outlook, By Administrative & Workflow Management (2022-2030) ($MN)   
38 Global Digital Health Market Outlook, By Other Applications (2022-2030) ($MN)     
39 Global Digital Health Market Outlook, By End User (2022-2030) ($MN)      
40 Global Digital Health Market Outlook, By Public Health Departments (2022-2030) ($MN)    
41 Global Digital Health Market Outlook, By Ambulatory Care Centers (2022-2030) ($MN)    
42 Global Digital Health Market Outlook, By Diagnostic Centers (2022-2030) ($MN)     
43 Global Digital Health Market Outlook, By Home Healthcare Agencies (2022-2030) ($MN)    
44 Global Digital Health Market Outlook, By Other End Users (2022-2030) ($MN)     
             
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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