Expanded Polypropylene Packaging Market
Expanded Polypropylene Packaging Market Forecasts to 2030 - Global Analysis by Material (Blocks & Sheets, Molded Parts, Foam Inserts and Custom-Formed Packaging), Type of Packaging (Rigid Packaging, and Flexible Packaging), Application and By Geography
According to Stratistics MRC, the Global Expanded Polypropylene Packaging Market is accounted for $469.8 million in 2024 and is expected to reach $797.1 million by 2030 growing at a CAGR of 9.2% during the forecast period. Expanded Polypropylene (EPP) packaging is a lightweight, resilient, and adaptable material created by heating and expanding polypropylene resin. As a result, a foam-like structure with superior cushioning, impact resistance, and thermal insulation is created, which makes it perfect for safeguarding goods while they are being stored and transported. Electronics packaging, auto parts packaging, food containers, and consumer products packaging all make extensive use of EPP.
According to estimates, the end caps segment is anticipated to reach a revenue share of 37.8% in 2024. Furthermore, it is anticipated that the cushioning of the products is to account for 34.2% of the market in 2024.
Market Dynamics:
Driver:
Demand from Automotive Industry
The automobile industry's demand for Expanded Polypropylene (EPP) Packaging is enormous due to EPP's lightweight, durable, and protective properties. EPP guarantees less damage and lowers logistical costs when used to package delicate products, automotive parts, and components during transportation. EPP's market presence and adoption in automotive applications are further enhanced by the growing demand for efficient, economical, and sustainable packaging solutions brought about by the growth of the automotive industry, especially with the rise of electric vehicles.
Restraint:
High Initial Manufacturing Cost
The high initial manufacturing cost of Expanded Polypropylene (EPP) packaging stifles market growth, especially among small and medium-sized firms. Compared to alternatives like cardboard or polyethylene, EPP is more costly due to its unique production process and raw material expenses. Businesses may be deterred from using EPP by this cost barrier, particularly in sectors where prices are crucial. Its general acceptance is further limited by the upfront investment needed for machinery and equipment to make it, which slows market expansion.
Opportunity:
Technological Advancements
Technological improvements in EPP production have a significant impact on the industry by improving the material's qualities, such as insulation, shock resistance, and customization options. EPP can be customized for a variety of applications thanks to advancements in molding and manufacturing processes, which boosts its adaptability and effectiveness. These developments boost market growth by improving performance and lowering production costs, which makes EPP a more appealing choice for businesses looking for packaging solutions that are sustainable, long-lasting, and lightweight.
Threat:
Limited Availability of Raw Materials
The scarcity of raw materials for Expanded Polypropylene (EPP) packaging can stymie market expansion by producing supply chain interruptions and pricing volatility. EPP depends on petroleum-based polypropylene, which is susceptible to changes in the price of oil globally and shortages in supply. These limitations may cause manufacturing schedule delays and higher production costs. The limited availability of raw materials in areas with lower access to polypropylene may limit the scalability and uptake of EPP packaging solutions.
Covid-19 Impact:
The COVID-19 pandemic had a mixed impact on the Expanded Polypropylene (EPP) Packaging Market. While supply chain disruptions and factory shutdowns initially slowed production, the surge in e-commerce and the need for protective packaging boosted demand for EPP in logistics and consumer goods sectors. The automotive industry's slowdown during the pandemic temporarily reduced EPP usage, but as recovery progressed, demand in both automotive and packaging applications began to rebound.
The foam inserts segment is expected to be the largest during the forecast period
The foam inserts segment is expected to be the largest during the forecast period as EPP's exceptional shock-absorbing and cushioning properties make it ideal for creating custom foam inserts, which provide superior protection for fragile and sensitive items during transit. Industries like electronics, automotive, and pharmaceuticals increasingly adopt these inserts to prevent damage, enhance product safety, and reduce waste. As demand for protective packaging rises, foam inserts are driving greater adoption of EPP solutions.
The molded parts segment is expected to have the highest CAGR during the forecast period
The molded parts segment is expected to have the highest CAGR during the forecast period because EPP's ability to be molded into custom shapes and sizes makes it ideal for creating precise, protective packaging solutions for diverse products, including automotive parts, electronics, and consumer goods. Molded EPP parts offer excellent impact resistance, lightweight properties, and durability, making them a preferred choice for manufacturers seeking cost-effective, tailored, and sustainable packaging solutions, thus boosting market demand.
Region with largest share:
North America is projected to hold the largest market share during the forecast period due to high demand for lightweight, durable, and sustainable packaging solutions in industries such as automotive, electronics, and e-commerce. EPP is becoming more and more popular among North American manufacturers due to its cost-effectiveness, protective qualities, and capacity to be recycled. The region's inventiveness and sophisticated manufacturing skills are also fueling the North American market's expansion.
Region with highest CAGR:
Asia Pacific is projected to witness the highest CAGR over the forecast period owing to several key factors. Rapid industrialization, particularly in the automotive, electronics, and e-commerce sectors, is driving the demand for durable and protective packaging. EPP's superior shock-absorbing qualities make it ideal for packaging sensitive and high-value products, boosting its adoption. Competitive manufacturing costs and innovations in EPP production further support market growth, positioning Asia Pacific as a major hub for EPP packaging solutions.
Key players in the market
Some of the key players in Expanded Polypropylene Packaging Market include JSP Corporation, BASF SE, Kaneka Corporation, Hanwha Solutions Corporation, DS Smith, Pregis Corporation, ACH Foam Technologies, Sonoco Products Company, Storopack Hans Reichenecker GmbH, Clark Foam Products Corporation, Omnipack s. r. o., PARK Industries Pvt Ltd, Lamar Packaging Systems, Schaumaplast, Moulded Foams Ltd, Orbis Corporation, Storopack Hans Reichenecker GmbH and Signode Industrial Group LLC.
Key Developments:
In July 2024, BASF launched Haptex 4.0, an innovative polyurethane solution for the production of synthetic leather that is 100% recyclable.
In May 2024, BASF expanded its biomass balance offering to include BMBCertTM 1,4-butanediol (BDO), tetrahydrofuran (THF), polytetrahydrofuran (PolyTHF®) and 3-(dimethylamino)propylamine (DMAPA) also achieved certifications for all these products.
In March 2024, Kaneka Corporation launched JAS-certified*1 organic milk Pur Natur, “Organic Milk Made from Organic Raw Milk”. This will be the second organic dairy product in the Pur Natur brand following yogurt.
Materials Covered:
• Blocks & Sheets
• Molded Parts
• Foam Inserts
• Custom-Formed Packaging
Types of Packaging Covered:
• Rigid Packaging
• Flexible Packaging
Applications Covered:
• Automotive Packaging
• Electronics Packaging
• Food Packaging
• Consumer Goods
• Industrial Packaging
• Medical Device Packaging
• Sporting Goods
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Expanded Polypropylene Packaging Market, By Material
5.1 Introduction
5.2 Blocks & Sheets
5.3 Molded Parts
5.4 Foam Inserts
5.5 Custom-Formed Packaging
6 Global Expanded Polypropylene Packaging Market, By Type of Packaging
6.1 Introduction
6.2 Rigid Packaging
6.3 Flexible Packaging
7 Global Expanded Polypropylene Packaging Market, By Application
7.1 Introduction
7.2 Automotive Packaging
7.3 Electronics Packaging
7.4 Food Packaging
7.5 Consumer Goods
7.6 Industrial Packaging
7.7 Medical Device Packaging
7.8 Sporting Goods
8 Global Expanded Polypropylene Packaging Market, By Geography
8.1 Introduction
8.2 North America
8.2.1 US
8.2.2 Canada
8.2.3 Mexico
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 Italy
8.3.4 France
8.3.5 Spain
8.3.6 Rest of Europe
8.4 Asia Pacific
8.4.1 Japan
8.4.2 China
8.4.3 India
8.4.4 Australia
8.4.5 New Zealand
8.4.6 South Korea
8.4.7 Rest of Asia Pacific
8.5 South America
8.5.1 Argentina
8.5.2 Brazil
8.5.3 Chile
8.5.4 Rest of South America
8.6 Middle East & Africa
8.6.1 Saudi Arabia
8.6.2 UAE
8.6.3 Qatar
8.6.4 South Africa
8.6.5 Rest of Middle East & Africa
9 Key Developments
9.1 Agreements, Partnerships, Collaborations and Joint Ventures
9.2 Acquisitions & Mergers
9.3 New Product Launch
9.4 Expansions
9.5 Other Key Strategies
10 Company Profiling
10.1 JSP Corporation
10.2 BASF SE
10.3 Kaneka Corporation
10.4 Hanwha Solutions Corporation
10.5 DS Smith
10.6 Pregis Corporation
10.7 ACH Foam Technologies
10.8 Sonoco Products Company
10.9 Storopack Hans Reichenecker GmbH
10.10 Clark Foam Products Corporation
10.11 Omnipack s. r. o.
10.12 PARK Industries Pvt Ltd
10.13 Lamar Packaging Systems
10.14 Schaumaplast
10.15 Moulded Foams Ltd
10.16 Orbis Corporation
10.17 Storopack Hans Reichenecker GmbH
10.18 Signode Industrial Group LLC
List of Tables
1 Global Expanded Polypropylene Packaging Market Outlook, By Region (2022-2030) ($MN)
2 Global Expanded Polypropylene Packaging Market Outlook, By Material (2022-2030) ($MN)
3 Global Expanded Polypropylene Packaging Market Outlook, By Blocks & Sheets (2022-2030) ($MN)
4 Global Expanded Polypropylene Packaging Market Outlook, By Molded Parts (2022-2030) ($MN)
5 Global Expanded Polypropylene Packaging Market Outlook, By Foam Inserts (2022-2030) ($MN)
6 Global Expanded Polypropylene Packaging Market Outlook, By Custom-Formed Packaging (2022-2030) ($MN)
7 Global Expanded Polypropylene Packaging Market Outlook, By Type of Packaging (2022-2030) ($MN)
8 Global Expanded Polypropylene Packaging Market Outlook, By Rigid Packaging (2022-2030) ($MN)
9 Global Expanded Polypropylene Packaging Market Outlook, By Flexible Packaging (2022-2030) ($MN)
10 Global Expanded Polypropylene Packaging Market Outlook, By Application (2022-2030) ($MN)
11 Global Expanded Polypropylene Packaging Market Outlook, By Automotive Packaging (2022-2030) ($MN)
12 Global Expanded Polypropylene Packaging Market Outlook, By Electronics Packaging (2022-2030) ($MN)
13 Global Expanded Polypropylene Packaging Market Outlook, By Food Packaging (2022-2030) ($MN)
14 Global Expanded Polypropylene Packaging Market Outlook, By Consumer Goods (2022-2030) ($MN)
15 Global Expanded Polypropylene Packaging Market Outlook, By Industrial Packaging (2022-2030) ($MN)
16 Global Expanded Polypropylene Packaging Market Outlook, By Medical Device Packaging (2022-2030) ($MN)
17 Global Expanded Polypropylene Packaging Market Outlook, By Sporting Goods (2022-2030) ($MN)
18 North America Expanded Polypropylene Packaging Market Outlook, By Country (2022-2030) ($MN)
19 North America Expanded Polypropylene Packaging Market Outlook, By Material (2022-2030) ($MN)
20 North America Expanded Polypropylene Packaging Market Outlook, By Blocks & Sheets (2022-2030) ($MN)
21 North America Expanded Polypropylene Packaging Market Outlook, By Molded Parts (2022-2030) ($MN)
22 North America Expanded Polypropylene Packaging Market Outlook, By Foam Inserts (2022-2030) ($MN)
23 North America Expanded Polypropylene Packaging Market Outlook, By Custom-Formed Packaging (2022-2030) ($MN)
24 North America Expanded Polypropylene Packaging Market Outlook, By Type of Packaging (2022-2030) ($MN)
25 North America Expanded Polypropylene Packaging Market Outlook, By Rigid Packaging (2022-2030) ($MN)
26 North America Expanded Polypropylene Packaging Market Outlook, By Flexible Packaging (2022-2030) ($MN)
27 North America Expanded Polypropylene Packaging Market Outlook, By Application (2022-2030) ($MN)
28 North America Expanded Polypropylene Packaging Market Outlook, By Automotive Packaging (2022-2030) ($MN)
29 North America Expanded Polypropylene Packaging Market Outlook, By Electronics Packaging (2022-2030) ($MN)
30 North America Expanded Polypropylene Packaging Market Outlook, By Food Packaging (2022-2030) ($MN)
31 North America Expanded Polypropylene Packaging Market Outlook, By Consumer Goods (2022-2030) ($MN)
32 North America Expanded Polypropylene Packaging Market Outlook, By Industrial Packaging (2022-2030) ($MN)
33 North America Expanded Polypropylene Packaging Market Outlook, By Medical Device Packaging (2022-2030) ($MN)
34 North America Expanded Polypropylene Packaging Market Outlook, By Sporting Goods (2022-2030) ($MN)
35 Europe Expanded Polypropylene Packaging Market Outlook, By Country (2022-2030) ($MN)
36 Europe Expanded Polypropylene Packaging Market Outlook, By Material (2022-2030) ($MN)
37 Europe Expanded Polypropylene Packaging Market Outlook, By Blocks & Sheets (2022-2030) ($MN)
38 Europe Expanded Polypropylene Packaging Market Outlook, By Molded Parts (2022-2030) ($MN)
39 Europe Expanded Polypropylene Packaging Market Outlook, By Foam Inserts (2022-2030) ($MN)
40 Europe Expanded Polypropylene Packaging Market Outlook, By Custom-Formed Packaging (2022-2030) ($MN)
41 Europe Expanded Polypropylene Packaging Market Outlook, By Type of Packaging (2022-2030) ($MN)
42 Europe Expanded Polypropylene Packaging Market Outlook, By Rigid Packaging (2022-2030) ($MN)
43 Europe Expanded Polypropylene Packaging Market Outlook, By Flexible Packaging (2022-2030) ($MN)
44 Europe Expanded Polypropylene Packaging Market Outlook, By Application (2022-2030) ($MN)
45 Europe Expanded Polypropylene Packaging Market Outlook, By Automotive Packaging (2022-2030) ($MN)
46 Europe Expanded Polypropylene Packaging Market Outlook, By Electronics Packaging (2022-2030) ($MN)
47 Europe Expanded Polypropylene Packaging Market Outlook, By Food Packaging (2022-2030) ($MN)
48 Europe Expanded Polypropylene Packaging Market Outlook, By Consumer Goods (2022-2030) ($MN)
49 Europe Expanded Polypropylene Packaging Market Outlook, By Industrial Packaging (2022-2030) ($MN)
50 Europe Expanded Polypropylene Packaging Market Outlook, By Medical Device Packaging (2022-2030) ($MN)
51 Europe Expanded Polypropylene Packaging Market Outlook, By Sporting Goods (2022-2030) ($MN)
52 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Country (2022-2030) ($MN)
53 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Material (2022-2030) ($MN)
54 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Blocks & Sheets (2022-2030) ($MN)
55 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Molded Parts (2022-2030) ($MN)
56 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Foam Inserts (2022-2030) ($MN)
57 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Custom-Formed Packaging (2022-2030) ($MN)
58 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Type of Packaging (2022-2030) ($MN)
59 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Rigid Packaging (2022-2030) ($MN)
60 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Flexible Packaging (2022-2030) ($MN)
61 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Application (2022-2030) ($MN)
62 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Automotive Packaging (2022-2030) ($MN)
63 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Electronics Packaging (2022-2030) ($MN)
64 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Food Packaging (2022-2030) ($MN)
65 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Consumer Goods (2022-2030) ($MN)
66 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Industrial Packaging (2022-2030) ($MN)
67 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Medical Device Packaging (2022-2030) ($MN)
68 Asia Pacific Expanded Polypropylene Packaging Market Outlook, By Sporting Goods (2022-2030) ($MN)
69 South America Expanded Polypropylene Packaging Market Outlook, By Country (2022-2030) ($MN)
70 South America Expanded Polypropylene Packaging Market Outlook, By Material (2022-2030) ($MN)
71 South America Expanded Polypropylene Packaging Market Outlook, By Blocks & Sheets (2022-2030) ($MN)
72 South America Expanded Polypropylene Packaging Market Outlook, By Molded Parts (2022-2030) ($MN)
73 South America Expanded Polypropylene Packaging Market Outlook, By Foam Inserts (2022-2030) ($MN)
74 South America Expanded Polypropylene Packaging Market Outlook, By Custom-Formed Packaging (2022-2030) ($MN)
75 South America Expanded Polypropylene Packaging Market Outlook, By Type of Packaging (2022-2030) ($MN)
76 South America Expanded Polypropylene Packaging Market Outlook, By Rigid Packaging (2022-2030) ($MN)
77 South America Expanded Polypropylene Packaging Market Outlook, By Flexible Packaging (2022-2030) ($MN)
78 South America Expanded Polypropylene Packaging Market Outlook, By Application (2022-2030) ($MN)
79 South America Expanded Polypropylene Packaging Market Outlook, By Automotive Packaging (2022-2030) ($MN)
80 South America Expanded Polypropylene Packaging Market Outlook, By Electronics Packaging (2022-2030) ($MN)
81 South America Expanded Polypropylene Packaging Market Outlook, By Food Packaging (2022-2030) ($MN)
82 South America Expanded Polypropylene Packaging Market Outlook, By Consumer Goods (2022-2030) ($MN)
83 South America Expanded Polypropylene Packaging Market Outlook, By Industrial Packaging (2022-2030) ($MN)
84 South America Expanded Polypropylene Packaging Market Outlook, By Medical Device Packaging (2022-2030) ($MN)
85 South America Expanded Polypropylene Packaging Market Outlook, By Sporting Goods (2022-2030) ($MN)
86 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Country (2022-2030) ($MN)
87 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Material (2022-2030) ($MN)
88 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Blocks & Sheets (2022-2030) ($MN)
89 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Molded Parts (2022-2030) ($MN)
90 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Foam Inserts (2022-2030) ($MN)
91 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Custom-Formed Packaging (2022-2030) ($MN)
92 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Type of Packaging (2022-2030) ($MN)
93 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Rigid Packaging (2022-2030) ($MN)
94 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Flexible Packaging (2022-2030) ($MN)
95 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Application (2022-2030) ($MN)
96 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Automotive Packaging (2022-2030) ($MN)
97 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Electronics Packaging (2022-2030) ($MN)
98 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Food Packaging (2022-2030) ($MN)
99 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Consumer Goods (2022-2030) ($MN)
100 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Industrial Packaging (2022-2030) ($MN)
101 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Medical Device Packaging (2022-2030) ($MN)
102 Middle East & Africa Expanded Polypropylene Packaging Market Outlook, By Sporting Goods (2022-2030) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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