Feed Pigment Market
Feed Pigment Market Forecasts to 2032 - Global Analysis By Product Type (Carotenoids, Curcumin, Caramel, Spirulina and Other Product Types), Source, Form Livestock, Application and By Geography
|
Years Covered |
2024-2032 |
|
Estimated Year Value (2025) |
US $1.17 BN |
|
Projected Year Value (2030) |
US $1.84 BN |
|
CAGR (2025- 2032) |
6.7% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Asia Pacific |
|
Highest Growing Market |
North America |
According to Stratistics MRC, the Global Feed Pigment Market is accounted for $1.17 billion in 2025 and is expected to reach $1.84 billion by 2032 growing at a CAGR of 6.7% during the forecast period. Feed pigments are additives used in animal nutrition to enhance the color of meat, eggs, and skin, primarily in poultry and aquaculture. These pigments, derived from natural sources like carotenoids, chlorophyll, and anthocyanins, or synthesized artificially, influence pigmentation by being absorbed and deposited in tissues. Carotenoids, found in plants and algae, are widely used to improve yolk and skin coloration. Feed pigments also contribute to antioxidant properties, supporting animal health and immunity.
According to the Organization of Economic Co-ordination & Development, global meat consumption has increased from 114 million metric tons in 2017 to over 117 million metric tons in 2018.
Market Dynamics:
Driver:
Driving demand for high-quality feed additives
Carotenoids, curcumin, and spirulina are widely used to improve the appearance and nutritional value of animal feed, particularly in poultry and aquaculture. As consumers demand visually appealing and nutrient-rich animal products, feed manufacturers are investing in advanced formulations to enhance pigmentation and overall feed efficiency. Additionally, regulatory bodies are emphasizing the importance of feed additives that contribute to animal welfare, further boosting market growth.
Restraint:
Limited shelf life and stability issues
Exposure to environmental factors such as heat, light, and oxygen can degrade pigments, reducing their potency and leading to inconsistent coloration in animal products. Manufacturers must invest in advanced encapsulation and stabilization technologies to mitigate these issues, but such innovations can increase production costs. Additionally, synthetic pigments, while more stable, face scrutiny due to concerns over their long-term effects on animal health and consumer preferences for natural alternatives.
Opportunity:
Rising trend of organic and clean-label animal products
Natural pigments derived from sources such as marigold, paprika, and algae are gaining traction as producers seek to align with sustainability trends and regulatory requirements. The shift toward organic livestock farming, driven by concerns over synthetic additives, is encouraging feed manufacturers to explore plant-based and naturally sourced pigments. Additionally, advancements in extraction and processing technologies are improving the bioavailability and stability of natural pigments, making them more viable for large-scale applications.
Threat:
Seasonal availability and fluctuations in the cost of natural pigment sources
Ingredients such as carotenoids and curcumin are subject to agricultural cycles, leading to fluctuations in supply and cost. Climate change and unpredictable weather patterns further exacerbate these issues, affecting crop yields and raw material availability. Additionally, geopolitical factors and trade restrictions can disrupt the supply chain, creating uncertainty for feed manufacturers. Moreover, balancing cost efficiency with consumer demand for natural pigments remains a challenge, requiring continuous innovation in formulation and procurement strategies.
Covid-19 Impact:
The COVID-19 pandemic disrupted the feed pigment market by affecting supply chains, production capacities, and consumer demand. Lockdowns and restrictions led to logistical challenges, delaying raw material procurement and impacting manufacturing operations. The decline in food service and hospitality sectors reduced demand for premium animal products, indirectly affecting feed pigment consumption. However, the pandemic also accelerated the shift toward health-conscious and sustainable food choices, driving interest in natural feed additives.
The carotenoids segment is expected to be the largest during the forecast period
The carotenoids segment is expected to account for the largest market share during the forecast period due to their widespread application in poultry, aquaculture, and dairy industries. These pigments play a crucial role in enhancing egg yolk color, fish skin pigmentation, and overall product appeal. The increasing awareness of carotenoids’ health benefits, including antioxidant properties and immune system support, is further driving their adoption. Natural carotenoids sourced from algae and marigold flowers are gaining preference over synthetic variants, aligning with the clean-label movement. T
The synthetic pigments segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the synthetic pigments segment is predicted to witness the highest growth rate driven by their stability, cost-effectiveness, and consistent performance. Unlike natural pigments, synthetic variants offer enhanced shelf life and uniform coloration, making them ideal for large-scale feed production. The demand for synthetic pigments is particularly strong in regions with high meat consumption, where producers prioritize efficiency and cost optimization.
Region with largest share:
During the forecast period, the Asia Pacific region is expected to hold the largest market share driven by the region’s expanding livestock industry and increasing meat consumption. Countries such as China, India, and Japan are witnessing significant investments in feed additives to enhance animal productivity and product quality. The rising demand for poultry and aquaculture products is fueling the adoption of feed pigments, particularly carotenoids and spirulina-based formulations.
Region with highest CAGR:
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR growing preference for organic and clean-label animal products. The region’s stringent regulatory framework and consumer awareness regarding feed additives are driving demand for natural pigments. The expansion of premium meat and dairy segments, coupled with advancements in feed formulation technologies, is accelerating market growth.
Key players in the market
Some of the key players in Feed Pigment Market include BASF SE, Behn Meyer Group, Biorigin, Bordas S.A., DSM Nutritional Products AG, EW Nutrition, Hansen Holding A/S, Impextraco NV, Innov Ad NV/SA, Kemin Industries, Novus International, Inc., Nutrex NV, Royal DSM N.V., Synthite Industries Pvt. Ltd, and Vitafor Belgium.
Key Developments:
In April 2025, Innov Ad NV/SA, a Belgian-based leader in animal nutrition and health solutions, announced the development of a microencapsulated feed pigment designed to enhance pigment stability and bioavailability in animal diets.
In February 2025, Biorigin, a Brazilian biotechnology company renowned for its yeast-based solutions, launched a new yeast-derived feed additive aimed at enhancing pigmentation in poultry.
In January 2025, BASF SE expanded its Lucantin® NXT line of natural carotenoid-based feed pigments, specifically targeting enhanced poultry skin coloration. This initiative aligns with the growing consumer demand for naturally pigmented poultry products and supports producers in meeting market preferences for vibrant skin tones in broilers.
Product Types Covered:
• Carotenoids
• Curcumin
• Caramel
• Spirulina
• Other Product Types
Sources Covered:
• Natural Pigments
• Synthetic Pigments
Forms Covered:
• Liquid
• Powder
Livestocks Covered:
• Poultry
• Swine
• Aquaculture
• Ruminants
• Other Livestocks
Applications Covered:
• Color Enhancement of Animal Products
• Nutritional Supplementation
• Antioxidant Function
• Product Quality Improvement
• Other Applications
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Feed Pigment Market, By Product Type
5.1 Introduction
5.2 Carotenoids
5.2.1 Astaxanthin
5.2.2 Beta-Carotene
5.2.3 Canthaxanthin
5.2.4 Lutein
5.3 Curcumin
5.4 Caramel
5.5 Spirulina
5.6 Other Product Types
6 Global Feed Pigment Market, By Source
6.1 Introduction
6.2 Natural Pigments
6.3 Synthetic Pigments
7 Global Feed Pigment Market, By Form
7.1 Introduction
7.2 Liquid
7.3 Powder
8 Global Feed Pigment Market, By Livestock
8.1 Introduction
8.2 Poultry
8.3 Swine
8.4 Aquaculture
8.5 Ruminants
8.6 Other Livestocks
9 Global Feed Pigment Market, By Application
9.1 Introduction
9.2 Color Enhancement of Animal Products
9.3 Nutritional Supplementation
9.4 Antioxidant Function
9.5 Product Quality Improvement
9.6 Other Applications
10 Global Feed Pigment Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 BASF SE
12.2 Behn Meyer Group
12.3 Biorigin
12.4 Bordas S.A.
12.5 DSM Nutritional Products AG
12.6 EW Nutrition
12.7 Hansen Holding A/S
12.8 Impextraco NV
12.9 Innov Ad NV/SA
12.10 Kemin Industries
12.11 Novus International, Inc.
12.12 Nutrex NV
12.13 Royal DSM N.V.
12.14 Synthite Industries Pvt. Ltd
12.15 Vitafor Belgium
List of Tables
1 Global Feed Pigment Market Outlook, By Region (2024-2032) ($MN)
2 Global Feed Pigment Market Outlook, By Product Type (2024-2032) ($MN)
3 Global Feed Pigment Market Outlook, By Carotenoids (2024-2032) ($MN)
4 Global Feed Pigment Market Outlook, By Astaxanthin (2024-2032) ($MN)
5 Global Feed Pigment Market Outlook, By Beta-Carotene (2024-2032) ($MN)
6 Global Feed Pigment Market Outlook, By Canthaxanthin (2024-2032) ($MN)
7 Global Feed Pigment Market Outlook, By Lutein (2024-2032) ($MN)
8 Global Feed Pigment Market Outlook, By Curcumin (2024-2032) ($MN)
9 Global Feed Pigment Market Outlook, By Caramel (2024-2032) ($MN)
10 Global Feed Pigment Market Outlook, By Spirulina (2024-2032) ($MN)
11 Global Feed Pigment Market Outlook, By Other Product Types (2024-2032) ($MN)
12 Global Feed Pigment Market Outlook, By Source (2024-2032) ($MN)
13 Global Feed Pigment Market Outlook, By Natural Pigments (2024-2032) ($MN)
14 Global Feed Pigment Market Outlook, By Synthetic Pigments (2024-2032) ($MN)
15 Global Feed Pigment Market Outlook, By Form (2024-2032) ($MN)
16 Global Feed Pigment Market Outlook, By Liquid (2024-2032) ($MN)
17 Global Feed Pigment Market Outlook, By Powder (2024-2032) ($MN)
18 Global Feed Pigment Market Outlook, By Livestock (2024-2032) ($MN)
19 Global Feed Pigment Market Outlook, By Poultry (2024-2032) ($MN)
20 Global Feed Pigment Market Outlook, By Swine (2024-2032) ($MN)
21 Global Feed Pigment Market Outlook, By Aquaculture (2024-2032) ($MN)
22 Global Feed Pigment Market Outlook, By Ruminants (2024-2032) ($MN)
23 Global Feed Pigment Market Outlook, By Other Livestocks (2024-2032) ($MN)
24 Global Feed Pigment Market Outlook, By Application (2024-2032) ($MN)
25 Global Feed Pigment Market Outlook, By Color Enhancement of Animal Products (2024-2032) ($MN)
26 Global Feed Pigment Market Outlook, By Nutritional Supplementation (2024-2032) ($MN)
27 Global Feed Pigment Market Outlook, By Antioxidant Function (2024-2032) ($MN)
28 Global Feed Pigment Market Outlook, By Product Quality Improvement (2024-2032) ($MN)
29 Global Feed Pigment Market Outlook, By Other Applications (2024-2032) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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