Flexible Paper Packaging Market

Flexible Paper Packaging Market

Flexible Paper Packaging Market Forecasts to 2028 – Global Analysis By Printing Technology (Digital Printing, Flexography, Rotogravure), Packaging Type (Wraps, Shrink Sleeves, Rollstock, Pouches), Grade, Application, and By Geography

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Published: 2022 ID: SMRC21515

This report covers the impact of COVID-19 on this global market

Years Covered


Estimated Year Value (2021)

US $63.47 BN

Projected Year Value (2028)

US $86.38 BN

CAGR (2021 - 2028)


Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

North America

Fastest Growing Market

Asia Pacific

According to Stratistics MRC, the Global Flexible Paper Packaging Market is accounted for $63.47 billion in 2021 and is expected to reach $86.38 billion by 2028 growing at a CAGR of 4.5% during the forecast period. Flexible package is a container or package composed of elastic or easily yielding substances that can be easily altered in shape when filled or closed. They should be used to preserve, advertise, and distribute a wide range of items in consumer and institutional products, as well as in industrial applications. Flexible packaging is made out of a variety of materials such as paper, foil, and plastic film, and it usually comes in the form of a bag, liner, film, lidding, overwrap, sleeve, pouch, rollstock, or wrap. Flexible paper packaging is lighter in weight, more cost-effective, and uses less material than other types of packaging, hence the market for it is likely to develop significantly in the future.

Market Dynamics:


Advantages associated with flexible printing

Paper packaging materials can be reused and recycled as compared to other materials such as metals and plastics. Paper packaging is, therefore, one of the most environmentally friendly and affordable packaging forms. The growing demand for flexible paper packaging is due to increasing consumer awareness of the harmful environmental effects of plastics. The flexible paper packaging allows for high-quality and high-impact graphics so that a brand can do 360-degree branding instead of being limited to the size of a label. With flexible paper packaging, a manufacturer can attain all regulation-required information and have plenty of space for product features and benefits along with eye-catching graphics.


Unsustainable pulp and paper operations

The forest practices that are associated with some pulp and paper operations have caused devastation for the world’s most ecologically important species. Paper packaging products are subject to a variety of deforestation regulations. A regulatory environment that is unfavorable is expected to impede growth and development. Furthermore, environmental concerns are caused by the deforestation to acquire raw material and dioxin release in paper production. Unsustainable pulp and paper operations have led to the conversion of high conservation value forests and illegal harvesting. This remains a challenge for the flexible paper packaging market, where there are constant efforts to achieve sustainability goals.


Increased shelf life of the product

Flexible packaging needs fewer resources and energy for packaging; hence, flexible packs are available at low costs, thereby rendering them cost-effective compared to other forms of packaging. Flexible paper packaging can be done in the least packaging possible, thereby lowering product warehousing and shipping expenses while maintaining or improving product protection. Flexible paper packaging uses fewer natural resources, less energy in manufacturing, and creates fewer greenhouse gas emissions. Flexible paper packaging reduces product waste and increases product shelf life; for instance, mushrooms, potatoes, and onions packaged in flexible paper packaging ripen at a slower pace by absorbing excess moisture and keeping them dry.


Recyclability issues

Paper is far more biodegradable than plastic and can be recycled very easily. On contrary, it often ends up in landfills, where its degradation rate slows down while it takes up more space than the same weight of plastic. In addition, the paper-based flexible packaging is often laminated with various materials such as plastic/aluminum or coated with resin, thus becoming non-recyclable. Multi-layer packaging in a combination of layers such as paper-plastic-metal results in challenges for material separation thereby negatively impacts the market growth

The hot coil segment is expected to be the largest during the forecast period

The hot coil segment is estimated to have a lucrative growth. Hot foil embellishment is utilized across a wide range of industry sectors, but account for the highest share in the food and beverages (particularly confectionary such as premium chocolate, wine and liquor bottles and other premium foods), cosmetics, electronics, banknotes, business cards and greeting cards and artwork.

The food and beverages segment is expected to have the highest CAGR during the forecast period

The food and beverages segment is anticipated to witness the fastest CAGR growth during the forecast period due to the rising demand for flexible paper packaging as changing lifestyles and busy schedules of the working population. The primary functions of food & beverage packaging are the reduction of food loss and increasing the shelf-life of food products. Food products are the largest consumer’s flexible plastic packaging owing to their convenience and portability.

Region with highest share:

North America is projected to hold the largest market share during the forecast period due to the growing number of beverage manufacturers and the presence of key players in the region. Driving the domestic pharmaceutical industry along with favorable Government policy has played a significant role, with demand for the product. Moreover, in the U.S. consumers prefer packaging which is light and aesthetically appealing. This will increase the growth rate of the flexible paper packaging industry over the forecast period.

Region with highest CAGR:

Asia Pacific is projected to have the highest CAGR over the forecast period. The growing inclination for flexible paper packaging in APAC is mainly driven by India, China, and ASEAN countries, which are experiencing substantial growth in the construction industries. The growth of these industries is backed by the high disposable income, increasing public and private sector investments, growing economy, and increasing population.

Key players in the market

Some of the key players profiled in the Flexible Paper Packaging Market include Amcor Limited, Mondi Group, Sonoco Products Company, Sealed Air Corporation, Huhtamaki OYJ, Sappi Global, DS Smith, Coveris Holding SA, Sabert, and Wihuri.

Key Developments:

In October 2021, DS Smith extended its partnership for another three years with Tesco, the supermarket chain. Together, the companies focused on enhancing the quality of material for recycling along with minimizing carbon emissions. Moreover, the company aimed to develop source-separated recycling streams as well as leverage delivery vehicles to carry recyclables in the company’s recycling service units.

In September 2021, Coveris entered into a partnership with Brigl & Bergmeister, a manufacturer of paper. Through this partnership, the company aimed to introduce a sustainable packaging solution, PaperBarrier Seal featuring a sealable paper coating and fully recyclable for minimizing packaging and product waste although providing the same functions and product safety offered by the alternative packaging solutions.
Printing Technologies Covered:
• Digital Printing
• Flexography
• Rotogravure
Packaging Types Covered:
• Wraps
• Shrink Sleeves
• Rollstock
• Pouches
Embellishing Types Covered:
• Cold Coil
• Hot Coil
Grades Covered:
• Clay Natural Kraft Paper
• Coated Recycled Paper
• Coated Unbleached Kraft Paper
• Glassine & Greaseproof
• Label Paper
• MET-PET Paper
• Parchment Paper
• Solid Bleached Sulfate Paper
• Uncoated Recycled Paper
• Vegetable Paper
Applications Covered:
• Beauty & Personal Care
• Food and Beverages
• Healthcare and Pharmaceuticals
• Homecare
• Industrial
• Logistics
• Spirits

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan       
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances



Table of Contents

1 Executive Summary       
2 Preface    
 2.1 Abstract       
 2.2 Stake Holders      
 2.3 Research Scope      
 2.4 Research Methodology     
  2.4.1 Data Mining     
  2.4.2 Data Analysis     
  2.4.3 Data Validation     
  2.4.4 Research Approach     
 2.5 Research Sources      
  2.5.1 Primary Research Sources    
  2.5.2 Secondary Research Sources    
  2.5.3 Assumptions     
3 Market Trend Analysis      
 3.1 Introduction      
 3.2 Drivers       
 3.3 Restraints      
 3.4 Opportunities      
 3.5 Threats       
 3.6 Application Analysis     
 3.7 Emerging Markets      
 3.8 Impact of Covid-19      
4 Porters Five Force Analysis      
 4.1 Bargaining power of suppliers     
 4.2 Bargaining power of buyers     
 4.3 Threat of substitutes     
 4.4 Threat of new entrants     
 4.5 Competitive rivalry      
5 Global Flexible Paper Packaging Market, By Printing Technology  
 5.1 Introduction      
 5.2 Digital Printing      
 5.3 Flexography      
 5.4 Rotogravure      
6 Global Flexible Paper Packaging Market, By Packaging Type   
 6.1 Introduction      
 6.2 Wraps       
 6.3 Shrink Sleeves      
 6.4 Rollstock       
 6.5 Pouches       
7 Global Flexible Paper Packaging Market, By Embellishing Type  
 7.1 Introduction      
 7.2 Cold Coil       
 7.3 Hot Coil       
8 Global Flexible Paper Packaging Market, By Grade    
 8.1 Introduction      
 8.2 Clay Natural Kraft Paper     
 8.3 Coated Recycled Paper     
 8.4 Coated Unbleached Kraft Paper    
 8.5 Glassine & Greaseproof     
 8.6 Label Paper      
 8.7 MET-PET Paper      
 8.8 Parchment Paper      
 8.9 Solid Bleached Sulfate Paper     
 8.10 Uncoated Recycled Paper      
 8.11 Vegetable Paper      
9 Global Flexible Paper Packaging Market, By Application   
 9.1 Introduction      
 9.2 Beauty & Personal Care     
 9.3 Food and Beverages     
 9.4 Healthcare and Pharmaceuticals    
 9.5 Homecare      
 9.6 Industrial       
 9.7 Logistics       
 9.8 Spirits       
10 Global Flexible Paper Packaging Market, By Geography   
 10.1 Introduction      
 10.2 North America      
  10.2.1 US      
  10.2.2 Canada      
  10.2.3 Mexico       
 10.3 Europe       
  10.3.1 Germany      
  10.3.2 UK      
  10.3.3 Italy      
  10.3.4 France      
  10.3.5 Spain      
  10.3.6 Rest of Europe     
 10.4 Asia Pacific      
  10.4.1 Japan      
  10.4.2 China      
  10.4.3 India      
  10.4.4 Australia      
  10.4.5 New Zealand     
  10.4.6 South Korea     
  10.4.7 Rest of Asia Pacific     
 10.5 South America      
  10.5.1 Argentina     
  10.5.2 Brazil      
  10.5.3 Chile      
  10.5.4 Rest of South America    
 10.6 Middle East & Africa     
  10.6.1 Saudi Arabia     
  10.6.2 UAE      
  10.6.3 Qatar      
  10.6.4 South Africa     
  10.6.5 Rest of Middle East & Africa    
11 Key Developments       
 11.1 Agreements, Partnerships, Collaborations and Joint Ventures  
 11.2 Acquisitions & Mergers     
 11.3 New Product Launch     
 11.4 Expansions      
 11.5 Other Key Strategies     
12 Company Profiling       
 12.1 Amcor Limited      
 12.2 Mondi Group      
 12.3 Sonoco Products Company     
 12.4 Sealed Air Corporation     
 12.5 Huhtamaki OYJ      
 12.6 Sappi Global      
 12.7 DS Smith       
 12.8 Coveris Holding SA      
 12.9 Sabert       
 12.10 Wihuri       
List of Tables        
1 Global Flexible Paper Packaging Market Outlook, By Region (2020-2028) ($MN) 
2 Global Flexible Paper Packaging Market Outlook, By Printing Technology (2020-2028) ($MN)
3 Global Flexible Paper Packaging Market Outlook, By Digital Printing (2020-2028) ($MN)
4 Global Flexible Paper Packaging Market Outlook, By Flexography (2020-2028) ($MN)
5 Global Flexible Paper Packaging Market Outlook, By Rotogravure (2020-2028) ($MN)
6 Global Flexible Paper Packaging Market Outlook, By Packaging Type (2020-2028) ($MN)
7 Global Flexible Paper Packaging Market Outlook, By Wraps (2020-2028) ($MN) 
8 Global Flexible Paper Packaging Market Outlook, By Shrink Sleeves (2020-2028) ($MN)
9 Global Flexible Paper Packaging Market Outlook, By Rollstock (2020-2028) ($MN) 
10 Global Flexible Paper Packaging Market Outlook, By Pouches (2020-2028) ($MN) 
11 Global Flexible Paper Packaging Market Outlook, By Embellishing Type (2020-2028) ($MN)
12 Global Flexible Paper Packaging Market Outlook, By Cold Coil (2020-2028) ($MN) 
13 Global Flexible Paper Packaging Market Outlook, By Hot Coil (2020-2028) ($MN) 
14 Global Flexible Paper Packaging Market Outlook, By Grade (2020-2028) ($MN) 
15 Global Flexible Paper Packaging Market Outlook, By Clay Natural Kraft Paper (2020-2028) ($MN)
16 Global Flexible Paper Packaging Market Outlook, By Coated Recycled Paper (2020-2028) ($MN)
17 Global Flexible Paper Packaging Market Outlook, By Coated Unbleached Kraft Paper (2020-2028) ($MN)
18 Global Flexible Paper Packaging Market Outlook, By Glassine & Greaseproof (2020-2028) ($MN)
19 Global Flexible Paper Packaging Market Outlook, By Label Paper (2020-2028) ($MN)
20 Global Flexible Paper Packaging Market Outlook, By MET-PET Paper (2020-2028) ($MN)
21 Global Flexible Paper Packaging Market Outlook, By Parchment Paper (2020-2028) ($MN)
22 Global Flexible Paper Packaging Market Outlook, By Solid Bleached Sulfate Paper (2020-2028) ($MN)
23 Global Flexible Paper Packaging Market Outlook, By Uncoated Recycled Paper (2020-2028) ($MN)
24 Global Flexible Paper Packaging Market Outlook, By Vegetable Paper (2020-2028) ($MN)
25 Global Flexible Paper Packaging Market Outlook, By Application (2020-2028) ($MN)
26 Global Flexible Paper Packaging Market Outlook, By Beauty & Personal Care (2020-2028) ($MN)
27 Global Flexible Paper Packaging Market Outlook, By Food and Beverages (2020-2028) ($MN)
28 Global Flexible Paper Packaging Market Outlook, By Healthcare and Pharmaceuticals (2020-2028) ($MN)
29 Global Flexible Paper Packaging Market Outlook, By Homecare (2020-2028) ($MN) 
30 Global Flexible Paper Packaging Market Outlook, By Industrial (2020-2028) ($MN) 
31 Global Flexible Paper Packaging Market Outlook, By Logistics (2020-2028) ($MN) 
32 Global Flexible Paper Packaging Market Outlook, By Spirits (2020-2028) ($MN) 
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.


List of Figures


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.

Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.

For more details about research methodology, kindly write to us at info@strategymrc.com

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