Fondant Market
Fondant Market Forecasts to 2030 - Global Analysis By Product Type (Rolled Fondant, Poured Fondant and Sculpting Fondant), Form, Flavor, Distribution Channel, Application, End User and By Geography
According to Stratistics MRC, the Global Fondant Market is accounted for $857.33 million in 2024 and is expected to reach $1110.07 million by 2030 growing at a CAGR of 4.4% during the forecast period. Fondant is a smooth, pliable icing made from sugar, water, and gelatin or glycerin, commonly used for cake decorating. It provides a sleek, polished finish and can be molded into various shapes for intricate designs. Available in rolled and poured forms, fondant is favored for its versatility in creating detailed decorations. It helps seal moisture in cakes, extending freshness. Widely used in baking, fondant enhances both the aesthetic and texture of desserts.
According to Statista, the global confectionery market generates approximately 586.2 billion U.S. dollars in annual revenue.
Market Dynamics:
Driver:
Rising popularity of cake decorating
The increasing trend of professional and amateur cake decorating fueled by social media platforms and baking shows, has significantly boosted the fondant market. The growing number of cake decorating enthusiasts, bakeries, and pastry shops has created substantial demand for high-quality fondant products. The rise of celebration cakes for special occasions, coupled with consumers' desire for visually appealing and customized desserts, continues to drive market growth across both professional and home baking segments.
Restraint:
Health concerns related to sugar content
Growing awareness of health issues related to excessive sugar consumption poses a significant challenge to the fondant market. Consumer shifts towards healthier alternatives and increasing concerns about diabetes and obesity have led to reduced consumption of sugar-based products. The high sugar content in traditional fondant formulations has prompted some consumers to seek alternative decorating options, impacting market growth and forcing manufacturers to innovate with healthier formulations.
Opportunity:
Growing demand for natural and organic fondant
The increasing consumer preference for natural and organic ingredients presents significant opportunities in the fondant market. Manufacturers are developing new formulations using natural colorants, organic sweeteners, and clean-label ingredients to meet this growing demand. The trend towards healthier, more sustainable confectionery products has created a niche market for premium organic fondant products, attracting health-conscious consumers and expanding market potential.
Threat:
Competition from established players
The presence of well-established manufacturers with strong distribution networks and brand recognition creates significant entry barriers for new players. These companies' ability to maintain competitive pricing, invest in research and development, and quickly adapt to changing market demands poses challenges for smaller manufacturers. The intense competition often leads to price wars and market saturation, potentially affecting profit margins and market stability.
Covid-19 Impact:
The Covid-19 pandemic initially disrupted supply chains and reduced commercial bakery operations. However, the increased interest in home baking during lockdowns partially offset these impacts. The rise in online baking tutorials and virtual cake decorating classes maintained demand for fondant products, while manufacturers adapted by strengthening their e-commerce presence and direct-to-consumer sales channels.
The sculpting fondant segment is expected to be the largest during the forecast period
The sculpting fondant segment is expected to account for the largest market share during the forecast period due to its versatility and superior modeling capabilities in cake decoration. This segment's growth is driven by the increasing demand for elaborately decorated cakes for special occasions and the rising popularity of 3D cake designs. Professional bakers and cake artists prefer sculpting fondant for its pliability, smooth finish, and ability to maintain intricate shapes.
The liquid segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the liquid segment is predicted to witness the highest growth rate due to its convenience and versatility in various applications. This segment's expansion is driven by its ease of use in commercial bakeries, confectionery manufacturing, and industrial food production. The increasing demand for ready-to-use liquid fondant in mass production settings, coupled with its consistent quality and efficient application methods, contributes to its rapid market growth.
Region with largest share:
During the forecast period, the Europe region is expected to hold the largest market share due to its strong pastry and confectionery traditions, particularly in countries like France, Germany, and Italy. The region's sophisticated bakery sector, coupled with high consumer appreciation for artisanal confections, drives market growth. The presence of numerous professional bakeries and pastry schools, along with increasing demand for decorated cakes, maintains Europe's market dominance.
Region with highest CAGR:
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR driven by increasing westernization of food habits and rising disposable incomes. The growing popularity of European-style pastries and celebration cakes in countries like China, Japan, and India fuels market expansion. The region's expanding bakery industry and increasing number of pastry professionals contribute to rapid market growth.
Key players in the market
Some of the key players in Fondant Market include Wilton Industries, Satin Ice, Renshaw Baking, Fondarific, Cake Craft Group, DecoPac Inc., Carma Industries, BakeMark USA, Fondant Source, Massa Ticino, Arctos Creme Sp. z o.o., Barry Callebaut Schweiz AG, Bob’s Red Mill Natural Foods, Cake & Craft, Dawn Food Products, Inc. and Global Sugar Art.
Key Developments:
In February 2025, Dawn Foods, a global leader in bakery ingredients, is expanding its Royal Steensma product line in the U.S. with the introduction of two new items, Blueberry Compound Coating and Hard Set Milk Chocolate Compound Coating. Following its acquisition of Royal Steensma in 2024, Dawn Foods now offers a comprehensive range of premium coatings and almond paste for artisanal bakers. These two new items will be available in the U.S. in March 2025.
In November 2024, MERGE, an integrated technology and marketing services provider, is bringing the art of creating, sharing and joy of baking and decorating to life with the first advertising campaign for Wilton. Wilton, a leader in baking and decorating, debuted its bold new advertising campaign entitled “The Wonderful World of Wilton” today, marking a significant milestone in the brand’s ongoing evolution.
In October 2023, Wilton, a leader in baking and decorating debuted its first advertising campaign today, marking a significant milestone in the brand’s ongoing evolution. The campaign, entitled “The Wonderful World of Wilton” is a vibrant celebration of the joy and creativity found in baking and decorating and dares bakers of all skill levels to explore their creative potential with Wilton’s extensive range of products. This campaign underscores Wilton's commitment to promoting the benefits of home baking and decorating and marks an exciting new chapter in its legacy of education and inspiration.
Product Types Covered:
• Rolled Fondant (Sugar Paste)
• Poured Fondant
• Sculpting Fondant
Forms Covered:
• Ready-to-Use
• Powder Mix
• Liquid Base
Flavors Covered:
• Vanilla Flavor
• Chocolate Flavor
• Fruit Flavor
• Other Flavors
Distribution Channels Covered:
• B2B
• B2C
Applications Covered:
• Bakery Products
• Confectionery
End Users Covered:
• Commercial
• Artisanal
• Household/Home Bakers
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 End User Analysis
3.9 Emerging Markets
3.10 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Fondant Market, By Product Type
5.1 Introduction
5.2 Rolled Fondant (Sugar Paste)
5.3 Poured Fondant
5.4 Sculpting Fondant
6 Global Fondant Market, By Form
6.1 Introduction
6.2 Ready-to-Use
6.3 Powder Mix
6.4 Liquid Base
7 Global Fondant Market, By Flavor
7.1 Introduction
7.2 Vanilla Flavor
7.3 Chocolate Flavor
7.4 Fruit Flavor
7.5 Other Flavors
8 Global Fondant Market, By Distribution Channel
8.1 Introduction
8.2 B2B
8.2.1 Direct Sales
8.2.2 Wholesale Distribution
8.3 B2C
8.3.1 Specialty Stores
8.3.2 Supermarkets/Hypermarkets
8.3.3 Online Retail
8.3.4 Baking Supply Stores
9 Global Fondant Market, By Application
9.1 Introduction
9.2 Bakery Products
9.2.1 Cakes & Wedding Cakes
9.2.2 Cupcakes & Pastries
9.2.3 Specialty Desserts
9.3 Confectionery
9.3.1 Chocolates & Candies
9.3.2 Decorative Elements
9.3.3 Custom Creations
10 Global Fondant Market, By End User
10.1 Introduction
10.2 Commercial
10.3 Artisanal
10.4 Household/Home Bakers
11 Global Fondant Market, By Geography
11.1 Introduction
11.2 North America
11.2.1 US
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 UK
11.3.3 Italy
11.3.4 France
11.3.5 Spain
11.3.6 Rest of Europe
11.4 Asia Pacific
11.4.1 Japan
11.4.2 China
11.4.3 India
11.4.4 Australia
11.4.5 New Zealand
11.4.6 South Korea
11.4.7 Rest of Asia Pacific
11.5 South America
11.5.1 Argentina
11.5.2 Brazil
11.5.3 Chile
11.5.4 Rest of South America
11.6 Middle East & Africa
11.6.1 Saudi Arabia
11.6.2 UAE
11.6.3 Qatar
11.6.4 South Africa
11.6.5 Rest of Middle East & Africa
12 Key Developments
12.1 Agreements, Partnerships, Collaborations and Joint Ventures
12.2 Acquisitions & Mergers
12.3 New Product Launch
12.4 Expansions
12.5 Other Key Strategies
13 Company Profiling
13.1 Wilton Industries
13.2 Satin Ice
13.3 Renshaw Baking
13.4 Fondarific
13.5 Cake Craft Group
13.6 DecoPac Inc.
13.7 Carma Industries
13.8 BakeMark USA
13.9 Fondant Source
13.10 Massa Ticino
13.11 Arctos Creme Sp. z o.o.
13.12 Barry Callebaut Schweiz AG
13.13 Bob’s Red Mill Natural Foods
13.14 Cake & Craft
13.15 Dawn Food Products, Inc.
13.16 Global Sugar Art
List of Tables
1 Global Fondant Market Outlook, By Region (2022-2030) ($MN)
2 Global Fondant Market Outlook, By Product Type (2022-2030) ($MN)
3 Global Fondant Market Outlook, By Rolled Fondant (Sugar Paste) (2022-2030) ($MN)
4 Global Fondant Market Outlook, By Poured Fondant (2022-2030) ($MN)
5 Global Fondant Market Outlook, By Sculpting Fondant (2022-2030) ($MN)
6 Global Fondant Market Outlook, By Form (2022-2030) ($MN)
7 Global Fondant Market Outlook, By Ready-to-Use (2022-2030) ($MN)
8 Global Fondant Market Outlook, By Powder Mix (2022-2030) ($MN)
9 Global Fondant Market Outlook, By Liquid Base (2022-2030) ($MN)
10 Global Fondant Market Outlook, By Flavor (2022-2030) ($MN)
11 Global Fondant Market Outlook, By Vanilla Flavor (2022-2030) ($MN)
12 Global Fondant Market Outlook, By Chocolate Flavor (2022-2030) ($MN)
13 Global Fondant Market Outlook, By Fruit Flavor (2022-2030) ($MN)
14 Global Fondant Market Outlook, By Other Flavors (2022-2030) ($MN)
15 Global Fondant Market Outlook, By Distribution Channel (2022-2030) ($MN)
16 Global Fondant Market Outlook, By B2B (2022-2030) ($MN)
17 Global Fondant Market Outlook, By Direct Sales (2022-2030) ($MN)
18 Global Fondant Market Outlook, By Wholesale Distribution (2022-2030) ($MN)
19 Global Fondant Market Outlook, By B2C (2022-2030) ($MN)
20 Global Fondant Market Outlook, By Specialty Stores (2022-2030) ($MN)
21 Global Fondant Market Outlook, By Supermarkets/Hypermarkets (2022-2030) ($MN)
22 Global Fondant Market Outlook, By Online Retail (2022-2030) ($MN)
23 Global Fondant Market Outlook, By Baking Supply Stores (2022-2030) ($MN)
24 Global Fondant Market Outlook, By Application (2022-2030) ($MN)
25 Global Fondant Market Outlook, By Bakery Products (2022-2030) ($MN)
26 Global Fondant Market Outlook, By Cakes & Wedding Cakes (2022-2030) ($MN)
27 Global Fondant Market Outlook, By Cupcakes & Pastries (2022-2030) ($MN)
28 Global Fondant Market Outlook, By Specialty Desserts (2022-2030) ($MN)
29 Global Fondant Market Outlook, By Confectionery (2022-2030) ($MN)
30 Global Fondant Market Outlook, By Chocolates & Candies (2022-2030) ($MN)
31 Global Fondant Market Outlook, By Decorative Elements (2022-2030) ($MN)
32 Global Fondant Market Outlook, By Custom Creations (2022-2030) ($MN)
33 Global Fondant Market Outlook, By End User (2022-2030) ($MN)
34 Global Fondant Market Outlook, By Commercial (2022-2030) ($MN)
35 Global Fondant Market Outlook, By Artisanal (2022-2030) ($MN)
36 Global Fondant Market Outlook, By Household/Home Bakers (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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