Food Packaging Films Market
Food Packaging Films Market Forecasts to 2028 - Global Analysis By Type (Rigid Packaging Films and Flexible Packaging Films), Material (Polyethylene Terephthalate, Polyethylene and Other Materials), Application (Convenience Foods, Bakery & Confectionery, Meat, Poultry & Seafood and Other Applications), and By Geography
|
Years Covered |
2020-2028 |
|
Estimated Year Value (2022) |
US $53.98 BN |
|
Projected Year Value (2028) |
US $87.58 BN |
|
CAGR (2022 - 2028) |
8.4% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Asia Pacific |
|
Highest Growing Market |
Middle East & Africa |
According to Stratistics MRC, the Global Food Packaging Films Market is accounted for $53.98 billion in 2022 and is expected to reach $87.58 billion by 2028 growing at a CAGR of 8.4% during the forecast period. A thin plastic coating known as packaging film is used to package, sell, and distribute various foods. It offers defence against the loss of nutrients, colour, fragrance, and flavour, as well as preservation of the food's functional qualities. Food is also shielded from the damaging effects of microbes by packaging sheets. Additionally, they shield food from liquids, gases, liquids, and dirt. Food goods such dry foods, liquid and semi-solid meals, meat, cheese, snack foods, biscuits, dairy products, and other bakery items are all packaged using packaging films.
According to the US Census Bureau, nearly 225 million customers in the United States, one of the leading fast-food markets globally, are anticipated to use disposable packaging via food service by 2023.
Market Dynamics:
Driver:
Increasing customers interest in orientated films
Demand for biaxially oriented films increased significantly, and it is anticipated that demand will continue to expand steadily during the projected period. A number of packaging film producers have decided to focus their manufacturing efforts on biaxially oriented film packaging as a result of the growing demand for these films. For superior mechanical, optical, and barrier characteristics, biaxial films are stretched in both the machine direction (MD) and the transverse direction (TD). These films may be used in a wide range of packaging sectors, both for food and non-food items are Polypropylene (PP), polyethylene terephthalate (PET), polystyrene (PS), polyvinyl chloride (pvc), polyamide (PA), and other materials are used to create biaxially orientated films.
Restraint:
Environmental impact
The environmental harm caused by food packaging films is one of its most important drawbacks. Because plastic is a non-biodegradable substance, it cannot break down naturally. The degradation of plastic garbage can take hundreds of years, killing animals and generating pollution. Another big source of ocean pollution that may have a disastrous impact on ecosystems and marine life is garbage. Moreover, the possible health dangers connected to particular types of plastics are another issue with food packing films. Chemicals like bisphenol A (BPA) and phthalates, which may leak into food and cause health hazards, are present in certain plastic containers.
Opportunity:
Eco-friendly packaging innovations
Governments all around the world are putting an emphasis on lowering environmental pollution and enticing end-use industries to choose environmentally friendly options. In Europe, there are strict rules about plastic dumps. Packaging businesses are concentrating on eco-friendly solutions for environmental sustainability due to the rising worries about environmental degradation. The three 'R's' of eco-friendly packaging renew, reuse, and recycle are the standards by which green packaging items must abide. The governments of developing nations are pressuring manufacturers of packaging to offer more flexible natural biopolymer materials that are environmentally benign alternatives to conventional plastic.
Threat:
Volatile raw material price
The cost of raw materials accounts for the majority of the expenses associated with producing food packaging films. Petroleum is utilised to create the polymers that are used in food packaging films. Given the fluctuating trend in crude oil prices and the need for polymers for a variety of applications, input cost pressure is to be expected. The market for food packaging films is significantly constrained by fluctuations in the price of the raw materials required to make polymers and the monomers used to make polymers. Logistics, labour costs, trading costs, and tariffs are the main factors influencing raw material pricing. All of these elements have an impact on the market for polymers, which in turn has an impact on the market for food packaging films.
Covid-19 Impact
The influence of COVID-19 on the worldwide market is less than that of other manufacturing sectors since the food industry was kept under vital services by all countries. Flexible packaging businesses that serve industries like packaged goods could fare well during the continuing epidemic. The need for packaged food is being fuelled by shifting consumer demand patterns, legislative initiatives, and stockpiling. Many customers in developing nations like India have switched from unpackaged food to packaged food as a result of the pandemic's increasing threat to food safety. Additionally, during the epidemic, the emergence of e-commerce shopping and flexible packaging for packaged goods contributed to the increase in domestic packaged food sales. The expansion of the market, however, is being constrained by trade barriers and supply chain disruptions.
The flexible packaging films segment is expected to be the largest during the forecast period
The flexible packaging films segment is estimated to have a lucrative growth; due to one of the most rapidly expanding segments of the packaging business is flexible packaging. Flexible packaging is more environmentally friendly and economical than a number of traditional packaging solutions. Flexible packaging film is made of the best materials and performs consistently and effectively throughout the life cycle of the items. It makes use of flexible substrates like plastic films and paper. Its outstanding qualities, including as transparency, twist retention, and superior shrinking, are what's driving its increased appeal.
The meat, poultry & seafood segment is expected to have the highest CAGR during the forecast period
The meat, poultry & seafood segment is anticipated to witness the highest CAGR growth during the forecast period, due to the rising consumer demand for these food items might be connected to growth in the meat, poultry, and seafood industries. Chicken, beef, hog, and seafood consumption has grown due to the expanding population. Chemical characteristics of meat and it’s by products include sensory qualities, microbial flora, and natural colours. The choice of packaging materials is made with care to safeguard the qualities of meat and its products thus boosting the growth of the market.
Region with highest share:
Asia Pacific is projected to hold the highest market share during the forecast period owing to growing urban population levels and retail infrastructure, this area is anticipated to remain the biggest during the projection period. Growth, which is anticipated to boost the countries, as well as Japan's and India's, expanding need for packaged products, need in the region may be fuelled by rising disposable income and customer need for inexpensive, easily handled packaging that is also environmentally benign. Because there are many factories there and there is a growing market for frozen foods, China is a significant user of packaging.
Region with highest CAGR:
Middle East & Africa is projected to have the highest CAGR over the forecast period, owing to rising demand for dairy products, meat, poultry, and seafood applications. The increase of western culinary culture and food service in the area is a sign of rising consumer demand, which will fuel industry expansion. The consumer lifestyle in South Africa, which further enhanced demand for packaged food films there, may be credited with the market expansion of that nation.
Key players in the market
Some of the key players profiled in the Food Packaging Films Market include Amcor plc, Graphic Packaging Holding Company, Berry Global, Coveris, Sealed Air Corporation, DS Smith, DuPont Teijin Films, WestRock, Sealed Air Corporation, Charter Next Generation, Mondi Group, AEP Industries Inc, Bemis Company Incorporation, Constantia Flexibles Group GmbH, Linpac Packaging Limited, Tetra Oak International S.A and Sonoco Products Company
Key Developments:
In May 2023, Amcor announces its intent to acquire Moda Systems, The acquisition will complement Amcor’s existing strength in film, positioning the company to offer an end-to-end packaging solution that encompasses primary packaging, equipment, on-site technical service, and parts.
In April 2023, Berry Announces Expansion of its Leading Film Manufacturing Facility in Lewisburg, Tennessee, the expansion will support the growing demand for Berry’s highest performing, sustainable stretch films by creating space for three new cast lines
In Jan 2023, Amcor expands healthcare platform in Asia Pacific with acquisition of MDK, The addition of MDK also strengthens Amcor’s leadership in the broader Asia Pacific medical packaging segment.
Types Covered:
• Rigid Packaging Films
• Flexible Packaging Films
Materials Covered:
• Polyethylene Terephthalate
• Polyethylene
• Polypropylene
• Polyamide
• Other Materials
Applications Covered:
• Convenience Foods
• Bakery & Confectionery
• Meat, Poultry & Seafood
• Fruits & Vegetables
• Dairy Products
• Medical & Pharmaceutical
• Industrial Packaging
• Other Applications
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Food Packaging Films Market, By Type
5.1 Introduction
5.2 Rigid Packaging Films
5.3 Flexible Packaging Films
6 Global Food Packaging Films Market, By Material
6.1 Introduction
6.2 Polyethylene Terephthalate
6.3 Polyethylene
6.4 Polypropylene
6.5 Polyamide
6.6 Other Materials
7 Global Food Packaging Films Market, By Application
7.1 Introduction
7.2 Convenience Foods
7.3 Bakery & Confectionery
7.4 Meat, Poultry & Seafood
7.5 Fruits & Vegetables
7.6 Dairy Products
7.7 Medical & Pharmaceutical
7.8 Industrial Packaging
7.9 Other Applications
8 Global Food Packaging Films Market, By Geography
8.1 Introduction
8.2 North America
8.2.1 US
8.2.2 Canada
8.2.3 Mexico
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 Italy
8.3.4 France
8.3.5 Spain
8.3.6 Rest of Europe
8.4 Asia Pacific
8.4.1 Japan
8.4.2 China
8.4.3 India
8.4.4 Australia
8.4.5 New Zealand
8.4.6 South Korea
8.4.7 Rest of Asia Pacific
8.5 South America
8.5.1 Argentina
8.5.2 Brazil
8.5.3 Chile
8.5.4 Rest of South America
8.6 Middle East & Africa
8.6.1 Saudi Arabia
8.6.2 UAE
8.6.3 Qatar
8.6.4 South Africa
8.6.5 Rest of Middle East & Africa
9 Key Developments
9.1 Agreements, Partnerships, Collaborations and Joint Ventures
9.2 Acquisitions & Mergers
9.3 New Product Launch
9.4 Expansions
9.5 Other Key Strategies
10 Company Profiling
10.1 Amcor plc
10.2 Graphic Packaging Holding Company
10.3 Berry Global
10.4 Coveris
10.5 Sealed Air Corporation
10.6 DS Smith
10.7 DuPont Teijin Films
10.8 WestRock
10.9 Sealed Air Corporation
10.10 Charter Next Generation
10.11 Mondi Group
10.12 AEP Industries Inc
10.13 Bemis Company Incorporation
10.14 Constantia Flexibles Group GmbH
10.15 Linpac Packaging Limited
10.16 Tetra Oak International S.A
10.17 Sonoco Products Company
List of Tables
1 Global Food Packaging Films Market Outlook, By Region (2020-2028) ($MN)
2 Global Food Packaging Films Market Outlook, By Type (2020-2028) ($MN)
3 Global Food Packaging Films Market Outlook, By Rigid Packaging Films (2020-2028) ($MN)
4 Global Food Packaging Films Market Outlook, By Flexible Packaging Films (2020-2028) ($MN)
5 Global Food Packaging Films Market Outlook, By Material (2020-2028) ($MN)
6 Global Food Packaging Films Market Outlook, By Polyethylene Terephthalate (2020-2028) ($MN)
7 Global Food Packaging Films Market Outlook, By Polyethylene (2020-2028) ($MN)
8 Global Food Packaging Films Market Outlook, By Polypropylene (2020-2028) ($MN)
9 Global Food Packaging Films Market Outlook, By Polyamide (2020-2028) ($MN)
10 Global Food Packaging Films Market Outlook, By Other Materials (2020-2028) ($MN)
11 Global Food Packaging Films Market Outlook, By Application (2020-2028) ($MN)
12 Global Food Packaging Films Market Outlook, By Convenience Foods (2020-2028) ($MN)
13 Global Food Packaging Films Market Outlook, By Bakery & Confectionery (2020-2028) ($MN)
14 Global Food Packaging Films Market Outlook, By Meat, Poultry & Seafood (2020-2028) ($MN)
15 Global Food Packaging Films Market Outlook, By Fruits & Vegetables (2020-2028) ($MN)
16 Global Food Packaging Films Market Outlook, By Dairy Products (2020-2028) ($MN)
17 Global Food Packaging Films Market Outlook, By Medical & Pharmaceutical (2020-2028) ($MN)
18 Global Food Packaging Films Market Outlook, By Industrial Packaging (2020-2028) ($MN)
19 Global Food Packaging Films Market Outlook, By Other Applications (2020-2028) ($MN)
20 North America Food Packaging Films Market Outlook, By Country (2020-2028) ($MN)
21 North America Food Packaging Films Market Outlook, By Type (2020-2028) ($MN)
22 North America Food Packaging Films Market Outlook, By Rigid Packaging Films (2020-2028) ($MN)
23 North America Food Packaging Films Market Outlook, By Flexible Packaging Films (2020-2028) ($MN)
24 North America Food Packaging Films Market Outlook, By Material (2020-2028) ($MN)
25 North America Food Packaging Films Market Outlook, By Polyethylene Terephthalate (2020-2028) ($MN)
26 North America Food Packaging Films Market Outlook, By Polyethylene (2020-2028) ($MN)
27 North America Food Packaging Films Market Outlook, By Polypropylene (2020-2028) ($MN)
28 North America Food Packaging Films Market Outlook, By Polyamide (2020-2028) ($MN)
29 North America Food Packaging Films Market Outlook, By Other Materials (2020-2028) ($MN)
30 North America Food Packaging Films Market Outlook, By Application (2020-2028) ($MN)
31 North America Food Packaging Films Market Outlook, By Convenience Foods (2020-2028) ($MN)
32 North America Food Packaging Films Market Outlook, By Bakery & Confectionery (2020-2028) ($MN)
33 North America Food Packaging Films Market Outlook, By Meat, Poultry & Seafood (2020-2028) ($MN)
34 North America Food Packaging Films Market Outlook, By Fruits & Vegetables (2020-2028) ($MN)
35 North America Food Packaging Films Market Outlook, By Dairy Products (2020-2028) ($MN)
36 North America Food Packaging Films Market Outlook, By Medical & Pharmaceutical (2020-2028) ($MN)
37 North America Food Packaging Films Market Outlook, By Industrial Packaging (2020-2028) ($MN)
38 North America Food Packaging Films Market Outlook, By Other Applications (2020-2028) ($MN)
39 Europe Food Packaging Films Market Outlook, By Country (2020-2028) ($MN)
40 Europe Food Packaging Films Market Outlook, By Type (2020-2028) ($MN)
41 Europe Food Packaging Films Market Outlook, By Rigid Packaging Films (2020-2028) ($MN)
42 Europe Food Packaging Films Market Outlook, By Flexible Packaging Films (2020-2028) ($MN)
43 Europe Food Packaging Films Market Outlook, By Material (2020-2028) ($MN)
44 Europe Food Packaging Films Market Outlook, By Polyethylene Terephthalate (2020-2028) ($MN)
45 Europe Food Packaging Films Market Outlook, By Polyethylene (2020-2028) ($MN)
46 Europe Food Packaging Films Market Outlook, By Polypropylene (2020-2028) ($MN)
47 Europe Food Packaging Films Market Outlook, By Polyamide (2020-2028) ($MN)
48 Europe Food Packaging Films Market Outlook, By Other Materials (2020-2028) ($MN)
49 Europe Food Packaging Films Market Outlook, By Application (2020-2028) ($MN)
50 Europe Food Packaging Films Market Outlook, By Convenience Foods (2020-2028) ($MN)
51 Europe Food Packaging Films Market Outlook, By Bakery & Confectionery (2020-2028) ($MN)
52 Europe Food Packaging Films Market Outlook, By Meat, Poultry & Seafood (2020-2028) ($MN)
53 Europe Food Packaging Films Market Outlook, By Fruits & Vegetables (2020-2028) ($MN)
54 Europe Food Packaging Films Market Outlook, By Dairy Products (2020-2028) ($MN)
55 Europe Food Packaging Films Market Outlook, By Medical & Pharmaceutical (2020-2028) ($MN)
56 Europe Food Packaging Films Market Outlook, By Industrial Packaging (2020-2028) ($MN)
57 Europe Food Packaging Films Market Outlook, By Other Applications (2020-2028) ($MN)
58 Asia Pacific Food Packaging Films Market Outlook, By Country (2020-2028) ($MN)
59 Asia Pacific Food Packaging Films Market Outlook, By Type (2020-2028) ($MN)
60 Asia Pacific Food Packaging Films Market Outlook, By Rigid Packaging Films (2020-2028) ($MN)
61 Asia Pacific Food Packaging Films Market Outlook, By Flexible Packaging Films (2020-2028) ($MN)
62 Asia Pacific Food Packaging Films Market Outlook, By Material (2020-2028) ($MN)
63 Asia Pacific Food Packaging Films Market Outlook, By Polyethylene Terephthalate (2020-2028) ($MN)
64 Asia Pacific Food Packaging Films Market Outlook, By Polyethylene (2020-2028) ($MN)
65 Asia Pacific Food Packaging Films Market Outlook, By Polypropylene (2020-2028) ($MN)
66 Asia Pacific Food Packaging Films Market Outlook, By Polyamide (2020-2028) ($MN)
67 Asia Pacific Food Packaging Films Market Outlook, By Other Materials (2020-2028) ($MN)
68 Asia Pacific Food Packaging Films Market Outlook, By Application (2020-2028) ($MN)
69 Asia Pacific Food Packaging Films Market Outlook, By Convenience Foods (2020-2028) ($MN)
70 Asia Pacific Food Packaging Films Market Outlook, By Bakery & Confectionery (2020-2028) ($MN)
71 Asia Pacific Food Packaging Films Market Outlook, By Meat, Poultry & Seafood (2020-2028) ($MN)
72 Asia Pacific Food Packaging Films Market Outlook, By Fruits & Vegetables (2020-2028) ($MN)
73 Asia Pacific Food Packaging Films Market Outlook, By Dairy Products (2020-2028) ($MN)
74 Asia Pacific Food Packaging Films Market Outlook, By Medical & Pharmaceutical (2020-2028) ($MN)
75 Asia Pacific Food Packaging Films Market Outlook, By Industrial Packaging (2020-2028) ($MN)
76 Asia Pacific Food Packaging Films Market Outlook, By Other Applications (2020-2028) ($MN)
77 South America Food Packaging Films Market Outlook, By Country (2020-2028) ($MN)
78 South America Food Packaging Films Market Outlook, By Type (2020-2028) ($MN)
79 South America Food Packaging Films Market Outlook, By Rigid Packaging Films (2020-2028) ($MN)
80 South America Food Packaging Films Market Outlook, By Flexible Packaging Films (2020-2028) ($MN)
81 South America Food Packaging Films Market Outlook, By Material (2020-2028) ($MN)
82 South America Food Packaging Films Market Outlook, By Polyethylene Terephthalate (2020-2028) ($MN)
83 South America Food Packaging Films Market Outlook, By Polyethylene (2020-2028) ($MN)
84 South America Food Packaging Films Market Outlook, By Polypropylene (2020-2028) ($MN)
85 South America Food Packaging Films Market Outlook, By Polyamide (2020-2028) ($MN)
86 South America Food Packaging Films Market Outlook, By Other Materials (2020-2028) ($MN)
87 South America Food Packaging Films Market Outlook, By Application (2020-2028) ($MN)
88 South America Food Packaging Films Market Outlook, By Convenience Foods (2020-2028) ($MN)
89 South America Food Packaging Films Market Outlook, By Bakery & Confectionery (2020-2028) ($MN)
90 South America Food Packaging Films Market Outlook, By Meat, Poultry & Seafood (2020-2028) ($MN)
91 South America Food Packaging Films Market Outlook, By Fruits & Vegetables (2020-2028) ($MN)
92 South America Food Packaging Films Market Outlook, By Dairy Products (2020-2028) ($MN)
93 South America Food Packaging Films Market Outlook, By Medical & Pharmaceutical (2020-2028) ($MN)
94 South America Food Packaging Films Market Outlook, By Industrial Packaging (2020-2028) ($MN)
95 South America Food Packaging Films Market Outlook, By Other Applications (2020-2028) ($MN)
96 Middle East & Africa Food Packaging Films Market Outlook, By Country (2020-2028) ($MN)
97 Middle East & Africa Food Packaging Films Market Outlook, By Type (2020-2028) ($MN)
98 Middle East & Africa Food Packaging Films Market Outlook, By Rigid Packaging Films (2020-2028) ($MN)
99 Middle East & Africa Food Packaging Films Market Outlook, By Flexible Packaging Films (2020-2028) ($MN)
100 Middle East & Africa Food Packaging Films Market Outlook, By Material (2020-2028) ($MN)
101 Middle East & Africa Food Packaging Films Market Outlook, By Polyethylene Terephthalate (2020-2028) ($MN)
102 Middle East & Africa Food Packaging Films Market Outlook, By Polyethylene (2020-2028) ($MN)
103 Middle East & Africa Food Packaging Films Market Outlook, By Polypropylene (2020-2028) ($MN)
104 Middle East & Africa Food Packaging Films Market Outlook, By Polyamide (2020-2028) ($MN)
105 Middle East & Africa Food Packaging Films Market Outlook, By Other Materials (2020-2028) ($MN)
106 Middle East & Africa Food Packaging Films Market Outlook, By Application (2020-2028) ($MN)
107 Middle East & Africa Food Packaging Films Market Outlook, By Convenience Foods (2020-2028) ($MN)
108 Middle East & Africa Food Packaging Films Market Outlook, By Bakery & Confectionery (2020-2028) ($MN)
109 Middle East & Africa Food Packaging Films Market Outlook, By Meat, Poultry & Seafood (2020-2028) ($MN)
110 Middle East & Africa Food Packaging Films Market Outlook, By Fruits & Vegetables (2020-2028) ($MN)
111 Middle East & Africa Food Packaging Films Market Outlook, By Dairy Products (2020-2028) ($MN)
112 Middle East & Africa Food Packaging Films Market Outlook, By Medical & Pharmaceutical (2020-2028) ($MN)
113 Middle East & Africa Food Packaging Films Market Outlook, By Industrial Packaging (2020-2028) ($MN)
114 Middle East & Africa Food Packaging Films Market Outlook, By Other Applications (2020-2028) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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