Freestanding Canopy Market
PUBLISHED: 2024 ID: SMRC26053
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Freestanding Canopy Market

Freestanding Canopy Market Forecasts to 2030 - Global Analysis By Product Type (Retractable Canopies, Fixed Canopies, Inflatable Canopies and Other Product Types), By Material (Metal, Fabric, Glass and Other Materials), Application and By Geography

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4.4 (39 reviews)
Published: 2024 ID: SMRC26053

This report covers the impact of COVID-19 on this global market

According to Stratistics MRC, the Global Freestanding Canopy Market is growing at a CAGR of 5.3% during the forecast period. A freestanding canopy is a standalone structure designed to provide shelter or shade in outdoor spaces. Typically constructed with a sturdy frame and a covering material such as fabric or metal, freestanding canopies are versatile and can be used in various settings, including gardens, patios, outdoor events, and commercial spaces, to offer protection from the elements while creating a comfortable environment.

Market Dynamics: 

Driver: 

Growing popularity of luxury canopies in urban areas

Urban dwellers increasingly seek upscale outdoor spaces for relaxation and entertainment, driving demand for high-end canopy designs that offer both functionality and aesthetic appeal. Luxury canopies with premium materials, customizable features, and innovative designs cater to this demand, enhancing outdoor living experiences in urban settings. This trend is fueled by the desire for luxurious and stylish outdoor environments, boosting growth in the freestanding canopy market.

Restraint:

Seasonal demand

Seasonal demand presents a restraint in the freestanding canopy market due to fluctuations in weather conditions throughout the year. Demand for outdoor shelters tends to peak during warmer months or in regions with favorable weather, while experiencing a decline during colder or inclement seasons. This cyclic pattern can result in uneven sales and production levels, posing challenges for manufacturers and retailers in managing inventory, workforce, and cash flow. 

Opportunity:

Innovation in materials and designs

Advancements in material technology allow for the development of canopies that are more durable, lightweight, and weather-resistant, enhancing their longevity and performance. Additionally, innovative designs cater to evolving consumer preferences, offering customizable options in terms of shape, size, and aesthetics. These innovations enable manufacturers to meet the growing demand for sustainable and visually appealing outdoor shelter solutions, thereby expanding market opportunities.

Threat:

Competition from temporary shade solutions

Temporary shade solutions such as umbrellas, pop-up tents, and temporary fabric structures offer quick and convenient shading options for outdoor events and activities. While freestanding canopies may provide more durability and aesthetic appeal, the affordability and accessibility of temporary solutions may attract customers looking for short-term or budget-friendly shading options, impacting the market demand for freestanding canopies.

Covid-19 Impact: 

The COVID-19 pandemic has impacted the freestanding canopy market by altering demand dynamics. While there has been increased interest in outdoor spaces for social distancing and outdoor events, economic uncertainty and restrictions on gatherings have led to decreased demand from certain sectors like event planning and hospitality. However, there is potential for recovery as businesses and individuals seek solutions for outdoor gatherings and safe socializing environments.

The residential segment is expected to be the largest during the forecast period

The residential segment is anticipated to lead the freestanding canopy market during the forecast period due to increasing demand for outdoor living spaces among homeowners. With a growing emphasis on outdoor leisure and entertainment, residential consumers seek freestanding canopies to create shaded areas in their gardens, patios, and poolside areas for relaxation and social gatherings. Additionally, trends such as home improvement projects and outdoor renovations further drive the adoption of freestanding canopies in residential settings.

The pop-up canopies segment is expected to have the highest CAGR during the forecast period

The pop-up canopies segment is projected to experience the highest growth rate in the freestanding canopy market during the forecast period. This growth can be attributed to the convenience and versatility of pop-up canopies, which offer easy setup, portability, and storage options. With increasing demand for temporary shade solutions in outdoor events, recreational activities, and commercial settings, pop-up canopies are expected to witness significant adoption, driving their growth in the market.

Region with largest share:

North America is poised to maintain its dominance in the freestanding canopy market due to the region's robust construction industry, high demand for outdoor recreational spaces, and the popularity of outdoor events and gatherings. Additionally, increasing awareness of sun protection and the desire for outdoor living spaces contribute to sustained demand. Moreover, ongoing product innovations and advancements in materials and designs further solidify North America's leading position in the freestanding canopy market.

Region with highest CAGR:

Asia Pacific is poised for rapid growth in the freestanding canopy market owing to rising urbanization, expanding outdoor leisure activities, and increasing disposable incomes, which are driving demand for outdoor shading solutions in the region. Additionally, favorable government initiatives promoting outdoor recreational spaces and the growing trend of alfresco dining and entertainment further fuel market expansion. With a large population and emerging economies, Asia Pacific presents lucrative opportunities for freestanding canopy manufacturers and suppliers.

Key players in the market

Some of the key players in Freestanding Canopy Market include Arcadia, Awnex, Canopies UK, Craft-Bilt, DPI, Inc., KE Outdoor Design, Rainier Industries, Shade Systems, ShadeFX, ShadeTree Canopies, Sunbrella, Sunesta and Tuuci.

Key Developments:

In October 2023, Tuuci®, the design manufacturer of nautically inspired shade structures, introduces two distinct new silhouettes, the Cupola and Polynesian, to its extensive Ocean Master M1 line of parasols. For residential and commercial use both parasols help showcase the brand’s innovation in design, engineering and performance.

In July 2023, Tuuci®, the design manufacturer of nautically inspired parasols and shade structures, today announces the opening of a new Atlanta showroom in AmericasMart, Building 1, Suite 2-C12. Following Chicago last month, this marks the company’s second showroom opening during its 25th year in design and engineering innovation. The space was completed in advance of International Casual Furnishing Association’s (ICFA) Casual Market Atlanta, taking place July 10-13.

Product Types Covered:
• Retractable Canopies
• Fixed Canopies
• Inflatable Canopies
• Pop-Up Canopies
• Other Product Types

Materials Covered:
• Metal
• Fabric
• Glass
• Wood
• Other Materials

Applications Covered:
• Commercial Buildings
• Educational Institutions
• Hospitality Industry
• Residential
• Restaurants and Bars
• Retail Stores
• Other Applications

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary       
        
2 Preface       
 2.1 Abstract      
 2.2 Stake Holders      
 2.3 Research Scope      
 2.4 Research Methodology      
  2.4.1 Data Mining     
  2.4.2 Data Analysis     
  2.4.3 Data Validation     
  2.4.4 Research Approach     
 2.5 Research Sources      
  2.5.1 Primary Research Sources     
  2.5.2 Secondary Research Sources     
  2.5.3 Assumptions     
        
3 Market Trend Analysis       
 3.1 Introduction      
 3.2 Drivers      
 3.3 Restraints      
 3.4 Opportunities      
 3.5 Threats      
 3.6 Product Analysis      
 3.7 Application Analysis      
 3.8 Emerging Markets      
 3.9 Impact of Covid-19      
        
4 Porters Five Force Analysis       
 4.1 Bargaining power of suppliers      
 4.2 Bargaining power of buyers      
 4.3 Threat of substitutes      
 4.4 Threat of new entrants      
 4.5 Competitive rivalry      
        
5 Global Freestanding Canopy Market, By Product Type       
 5.1 Introduction      
 5.2 Retractable Canopies      
 5.3 Fixed Canopies      
 5.4 Inflatable Canopies      
 5.5 Pop-Up Canopies      
 5.6 Other Product Types      
        
6 Global Freestanding Canopy Market, By Material       
 6.1 Introduction      
 6.2 Metal      
 6.3 Fabric      
 6.4 Glass      
 6.5 Wood      
 6.6 Other Materials      
        
7 Global Freestanding Canopy Market, By Application       
 7.1 Introduction      
 7.2 Commercial Buildings      
 7.3 Educational Institutions      
 7.4 Hospitality Industry      
 7.5 Residential      
 7.6 Restaurants and Bars      
 7.7 Retail Stores      
 7.8 Other Applications      
        
8 Global Freestanding Canopy Market, By Geography       
 8.1 Introduction      
 8.2 North America      
  8.2.1 US     
  8.2.2 Canada     
  8.2.3 Mexico     
 8.3 Europe      
  8.3.1 Germany     
  8.3.2 UK     
  8.3.3 Italy     
  8.3.4 France     
  8.3.5 Spain     
  8.3.6 Rest of Europe     
 8.4 Asia Pacific      
  8.4.1 Japan     
  8.4.2 China     
  8.4.3 India     
  8.4.4 Australia     
  8.4.5 New Zealand     
  8.4.6 South Korea     
  8.4.7 Rest of Asia Pacific     
 8.5 South America      
  8.5.1 Argentina     
  8.5.2 Brazil     
  8.5.3 Chile     
  8.5.4 Rest of South America     
 8.6 Middle East & Africa      
  8.6.1 Saudi Arabia     
  8.6.2 UAE     
  8.6.3 Qatar     
  8.6.4 South Africa     
  8.6.5 Rest of Middle East & Africa     
        
9 Key Developments       
 9.1 Agreements, Partnerships, Collaborations and Joint Ventures      
 9.2 Acquisitions & Mergers      
 9.3 New Product Launch      
 9.4 Expansions      
 9.5 Other Key Strategies      
        
10 Company Profiling       
 10.1 Arcadia      
 10.2 Awnex      
 10.3 Canopies UK      
 10.4 Craft-Bilt      
 10.5 DPI, Inc.      
 10.6 KE Outdoor Design      
 10.7 Rainier Industries      
 10.8 Shade Systems      
 10.9 ShadeFX      
 10.10 ShadeTree Canopies      
 10.11 Sunbrella      
 10.12 Sunesta      
 10.13 Tuuci      
        
List of Tables        
1 Global Freestanding Canopy Market Outlook, By Region (2021-2030) ($MN)       
2 Global Freestanding Canopy Market Outlook, By Product Type (2021-2030) ($MN)       
3 Global Freestanding Canopy Market Outlook, By Retractable Canopies (2021-2030) ($MN)       
4 Global Freestanding Canopy Market Outlook, By Fixed Canopies (2021-2030) ($MN)       
5 Global Freestanding Canopy Market Outlook, By Inflatable Canopies (2021-2030) ($MN)       
6 Global Freestanding Canopy Market Outlook, By Pop-Up Canopies (2021-2030) ($MN)       
7 Global Freestanding Canopy Market Outlook, By Other Product Types (2021-2030) ($MN)       
8 Global Freestanding Canopy Market Outlook, By Material (2021-2030) ($MN)       
9 Global Freestanding Canopy Market Outlook, By Metal (2021-2030) ($MN)       
10 Global Freestanding Canopy Market Outlook, By Fabric (2021-2030) ($MN)       
11 Global Freestanding Canopy Market Outlook, By Glass (2021-2030) ($MN)       
12 Global Freestanding Canopy Market Outlook, By Wood (2021-2030) ($MN)       
13 Global Freestanding Canopy Market Outlook, By Other Materials (2021-2030) ($MN)       
14 Global Freestanding Canopy Market Outlook, By Application (2021-2030) ($MN)       
15 Global Freestanding Canopy Market Outlook, By Commercial Buildings (2021-2030) ($MN)       
16 Global Freestanding Canopy Market Outlook, By Educational Institutions (2021-2030) ($MN)       
17 Global Freestanding Canopy Market Outlook, By Hospitality Industry (2021-2030) ($MN)       
18 Global Freestanding Canopy Market Outlook, By Residential (2021-2030) ($MN)       
19 Global Freestanding Canopy Market Outlook, By Restaurants and Bars (2021-2030) ($MN)       
20 Global Freestanding Canopy Market Outlook, By Retail Stores (2021-2030) ($MN)       
21 Global Freestanding Canopy Market Outlook, By Other Applications (2021-2030) ($MN)       
22 North America Freestanding Canopy Market Outlook, By Country (2021-2030) ($MN)       
23 North America Freestanding Canopy Market Outlook, By Product Type (2021-2030) ($MN)       
24 North America Freestanding Canopy Market Outlook, By Retractable Canopies (2021-2030) ($MN)       
25 North America Freestanding Canopy Market Outlook, By Fixed Canopies (2021-2030) ($MN)       
26 North America Freestanding Canopy Market Outlook, By Inflatable Canopies (2021-2030) ($MN)       
27 North America Freestanding Canopy Market Outlook, By Pop-Up Canopies (2021-2030) ($MN)       
28 North America Freestanding Canopy Market Outlook, By Other Product Types (2021-2030) ($MN)       
29 North America Freestanding Canopy Market Outlook, By Material (2021-2030) ($MN)       
30 North America Freestanding Canopy Market Outlook, By Metal (2021-2030) ($MN)       
31 North America Freestanding Canopy Market Outlook, By Fabric (2021-2030) ($MN)       
32 North America Freestanding Canopy Market Outlook, By Glass (2021-2030) ($MN)       
33 North America Freestanding Canopy Market Outlook, By Wood (2021-2030) ($MN)       
34 North America Freestanding Canopy Market Outlook, By Other Materials (2021-2030) ($MN)       
35 North America Freestanding Canopy Market Outlook, By Application (2021-2030) ($MN)       
36 North America Freestanding Canopy Market Outlook, By Commercial Buildings (2021-2030) ($MN)       
37 North America Freestanding Canopy Market Outlook, By Educational Institutions (2021-2030) ($MN)       
38 North America Freestanding Canopy Market Outlook, By Hospitality Industry (2021-2030) ($MN)       
39 North America Freestanding Canopy Market Outlook, By Residential (2021-2030) ($MN)       
40 North America Freestanding Canopy Market Outlook, By Restaurants and Bars (2021-2030) ($MN)       
41 North America Freestanding Canopy Market Outlook, By Retail Stores (2021-2030) ($MN)       
42 North America Freestanding Canopy Market Outlook, By Other Applications (2021-2030) ($MN)       
43 Europe Freestanding Canopy Market Outlook, By Country (2021-2030) ($MN)       
44 Europe Freestanding Canopy Market Outlook, By Product Type (2021-2030) ($MN)       
45 Europe Freestanding Canopy Market Outlook, By Retractable Canopies (2021-2030) ($MN)       
46 Europe Freestanding Canopy Market Outlook, By Fixed Canopies (2021-2030) ($MN)       
47 Europe Freestanding Canopy Market Outlook, By Inflatable Canopies (2021-2030) ($MN)       
48 Europe Freestanding Canopy Market Outlook, By Pop-Up Canopies (2021-2030) ($MN)       
49 Europe Freestanding Canopy Market Outlook, By Other Product Types (2021-2030) ($MN)       
50 Europe Freestanding Canopy Market Outlook, By Material (2021-2030) ($MN)       
51 Europe Freestanding Canopy Market Outlook, By Metal (2021-2030) ($MN)       
52 Europe Freestanding Canopy Market Outlook, By Fabric (2021-2030) ($MN)       
53 Europe Freestanding Canopy Market Outlook, By Glass (2021-2030) ($MN)       
54 Europe Freestanding Canopy Market Outlook, By Wood (2021-2030) ($MN)       
55 Europe Freestanding Canopy Market Outlook, By Other Materials (2021-2030) ($MN)       
56 Europe Freestanding Canopy Market Outlook, By Application (2021-2030) ($MN)       
57 Europe Freestanding Canopy Market Outlook, By Commercial Buildings (2021-2030) ($MN)       
58 Europe Freestanding Canopy Market Outlook, By Educational Institutions (2021-2030) ($MN)       
59 Europe Freestanding Canopy Market Outlook, By Hospitality Industry (2021-2030) ($MN)       
60 Europe Freestanding Canopy Market Outlook, By Residential (2021-2030) ($MN)       
61 Europe Freestanding Canopy Market Outlook, By Restaurants and Bars (2021-2030) ($MN)       
62 Europe Freestanding Canopy Market Outlook, By Retail Stores (2021-2030) ($MN)       
63 Europe Freestanding Canopy Market Outlook, By Other Applications (2021-2030) ($MN)       
64 Asia Pacific Freestanding Canopy Market Outlook, By Country (2021-2030) ($MN)       
65 Asia Pacific Freestanding Canopy Market Outlook, By Product Type (2021-2030) ($MN)       
66 Asia Pacific Freestanding Canopy Market Outlook, By Retractable Canopies (2021-2030) ($MN)       
67 Asia Pacific Freestanding Canopy Market Outlook, By Fixed Canopies (2021-2030) ($MN)       
68 Asia Pacific Freestanding Canopy Market Outlook, By Inflatable Canopies (2021-2030) ($MN)       
69 Asia Pacific Freestanding Canopy Market Outlook, By Pop-Up Canopies (2021-2030) ($MN)       
70 Asia Pacific Freestanding Canopy Market Outlook, By Other Product Types (2021-2030) ($MN)       
71 Asia Pacific Freestanding Canopy Market Outlook, By Material (2021-2030) ($MN)       
72 Asia Pacific Freestanding Canopy Market Outlook, By Metal (2021-2030) ($MN)       
73 Asia Pacific Freestanding Canopy Market Outlook, By Fabric (2021-2030) ($MN)       
74 Asia Pacific Freestanding Canopy Market Outlook, By Glass (2021-2030) ($MN)       
75 Asia Pacific Freestanding Canopy Market Outlook, By Wood (2021-2030) ($MN)       
76 Asia Pacific Freestanding Canopy Market Outlook, By Other Materials (2021-2030) ($MN)       
77 Asia Pacific Freestanding Canopy Market Outlook, By Application (2021-2030) ($MN)       
78 Asia Pacific Freestanding Canopy Market Outlook, By Commercial Buildings (2021-2030) ($MN)       
79 Asia Pacific Freestanding Canopy Market Outlook, By Educational Institutions (2021-2030) ($MN)       
80 Asia Pacific Freestanding Canopy Market Outlook, By Hospitality Industry (2021-2030) ($MN)       
81 Asia Pacific Freestanding Canopy Market Outlook, By Residential (2021-2030) ($MN)       
82 Asia Pacific Freestanding Canopy Market Outlook, By Restaurants and Bars (2021-2030) ($MN)       
83 Asia Pacific Freestanding Canopy Market Outlook, By Retail Stores (2021-2030) ($MN)       
84 Asia Pacific Freestanding Canopy Market Outlook, By Other Applications (2021-2030) ($MN)       
85 South America Freestanding Canopy Market Outlook, By Country (2021-2030) ($MN)       
86 South America Freestanding Canopy Market Outlook, By Product Type (2021-2030) ($MN)       
87 South America Freestanding Canopy Market Outlook, By Retractable Canopies (2021-2030) ($MN)       
88 South America Freestanding Canopy Market Outlook, By Fixed Canopies (2021-2030) ($MN)       
89 South America Freestanding Canopy Market Outlook, By Inflatable Canopies (2021-2030) ($MN)       
90 South America Freestanding Canopy Market Outlook, By Pop-Up Canopies (2021-2030) ($MN)       
91 South America Freestanding Canopy Market Outlook, By Other Product Types (2021-2030) ($MN)       
92 South America Freestanding Canopy Market Outlook, By Material (2021-2030) ($MN)       
93 South America Freestanding Canopy Market Outlook, By Metal (2021-2030) ($MN)       
94 South America Freestanding Canopy Market Outlook, By Fabric (2021-2030) ($MN)       
95 South America Freestanding Canopy Market Outlook, By Glass (2021-2030) ($MN)       
96 South America Freestanding Canopy Market Outlook, By Wood (2021-2030) ($MN)       
97 South America Freestanding Canopy Market Outlook, By Other Materials (2021-2030) ($MN)       
98 South America Freestanding Canopy Market Outlook, By Application (2021-2030) ($MN)       
99 South America Freestanding Canopy Market Outlook, By Commercial Buildings (2021-2030) ($MN)       
100 South America Freestanding Canopy Market Outlook, By Educational Institutions (2021-2030) ($MN)       
101 South America Freestanding Canopy Market Outlook, By Hospitality Industry (2021-2030) ($MN)       
102 South America Freestanding Canopy Market Outlook, By Residential (2021-2030) ($MN)       
103 South America Freestanding Canopy Market Outlook, By Restaurants and Bars (2021-2030) ($MN)       
104 South America Freestanding Canopy Market Outlook, By Retail Stores (2021-2030) ($MN)       
105 South America Freestanding Canopy Market Outlook, By Other Applications (2021-2030) ($MN)       
106 Middle East & Africa Freestanding Canopy Market Outlook, By Country (2021-2030) ($MN)       
107 Middle East & Africa Freestanding Canopy Market Outlook, By Product Type (2021-2030) ($MN)       
108 Middle East & Africa Freestanding Canopy Market Outlook, By Retractable Canopies (2021-2030) ($MN)       
109 Middle East & Africa Freestanding Canopy Market Outlook, By Fixed Canopies (2021-2030) ($MN)       
110 Middle East & Africa Freestanding Canopy Market Outlook, By Inflatable Canopies (2021-2030) ($MN)       
111 Middle East & Africa Freestanding Canopy Market Outlook, By Pop-Up Canopies (2021-2030) ($MN)       
112 Middle East & Africa Freestanding Canopy Market Outlook, By Other Product Types (2021-2030) ($MN)       
113 Middle East & Africa Freestanding Canopy Market Outlook, By Material (2021-2030) ($MN)       
114 Middle East & Africa Freestanding Canopy Market Outlook, By Metal (2021-2030) ($MN)       
115 Middle East & Africa Freestanding Canopy Market Outlook, By Fabric (2021-2030) ($MN)       
116 Middle East & Africa Freestanding Canopy Market Outlook, By Glass (2021-2030) ($MN)       
117 Middle East & Africa Freestanding Canopy Market Outlook, By Wood (2021-2030) ($MN)       
118 Middle East & Africa Freestanding Canopy Market Outlook, By Other Materials (2021-2030) ($MN)       
119 Middle East & Africa Freestanding Canopy Market Outlook, By Application (2021-2030) ($MN)       
120 Middle East & Africa Freestanding Canopy Market Outlook, By Commercial Buildings (2021-2030) ($MN)       
121 Middle East & Africa Freestanding Canopy Market Outlook, By Educational Institutions (2021-2030) ($MN)       
122 Middle East & Africa Freestanding Canopy Market Outlook, By Hospitality Industry (2021-2030) ($MN)       
123 Middle East & Africa Freestanding Canopy Market Outlook, By Residential (2021-2030) ($MN)       
124 Middle East & Africa Freestanding Canopy Market Outlook, By Restaurants and Bars (2021-2030) ($MN)       
125 Middle East & Africa Freestanding Canopy Market Outlook, By Retail Stores (2021-2030) ($MN)       
126 Middle East & Africa Freestanding Canopy Market Outlook, By Other Applications (2021-2030) ($MN)       

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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  • Corporate License: Allows the product to be shared among all employees of your organisation regardless of their geographical location.

All our reports are typically be emailed to you as an attachment.

To order any available report you need to register on our website. The payment can be made either through CCAvenue or PayPal payments gateways which accept all international cards.

We extend our support to 6 months post sale. A post sale customization is also provided to cover your unmet needs in the report.

Request Customization

We provide a free 15% customization on every purchase. This requirement can be fulfilled for both pre and post sale. You may send your customization requirements through email at info@strategymrc.com or call us on +1-301-202-5929.

Note: This customization is absolutely free until it falls under the 15% bracket. If your requirement exceeds this a feasibility check will be performed. Post that, a quote will be provided along with the timelines.

WHY CHOOSE US ?

Assured Quality

Assured Quality

Best in class reports with high standard of research integrity

24X7 Research Support

24X7 Research Support

Continuous support to ensure the best customer experience.

Free Customization

Free Customization

Adding more values to your product of interest.

Safe and Secure Access

Safe & Secure Access

Providing a secured environment for all online transactions.

Trusted by 600+ Brands

Trusted by 600+ Brands

Serving the most reputed brands across the world.

Testimonials