
Gift Boxes Market
Gift Boxes Market Forecasts to 2030 - Global Analysis By Box Type (Rigid Boxes, Folding Cartons, Magnetic Closure Boxes, Two-Piece Boxes, Drawer Boxes, Pillow Boxes, Window Boxes, Custom-Shaped Boxes and Other Box Types), Material, Distribution Channel, Application, End User and By Geography

Years Covered |
2022-2030 |
Estimated Year Value (2024) |
US $1.78 BN |
Projected Year Value (2030) |
US $2.91 BN |
CAGR (2024 - 2030) |
8.5% |
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
Largest Market |
Asia Pacific |
Highest Growing Market |
North America |
According to Stratistics MRC, the Global Gift Boxes Market is accounted for $1.78 billion in 2024 and is expected to reach $2.91 billion by 2030 growing at a CAGR of 8.5% during the forecast period. Gift boxes are decorative containers used to present gifts stylishly and elegantly. They come in various shapes, sizes, and materials, such as cardboard, wood, or metal, often adorned with ribbons, wrapping paper, or personalized messages. Designed for special occasions like birthdays, weddings, and holidays, gift boxes enhance the presentation and add an element of surprise. Their purpose is to elevate the gifting experience, making it more thoughtful and memorable.
According to figures from the wedding gift business, married couples spend on average $161 more per gift than unmarried couples ($121 on average).
Market Dynamics:
Driver:
Growing gift culture
The growing gift culture is increasing demand for aesthetically appealing and personalized packaging. Occasions like birthdays, weddings, festivals, and corporate events drive the need for premium and customized gift boxes. Social media trends and influencer marketing further enhance gifting traditions, making stylish packaging a key factor in consumer choices. Additionally, cultural and seasonal celebrations worldwide contribute to sustained market growth.
Restraint:
Environmental concerns
Environmental concerns associated with gift boxes include excessive waste, non-biodegradable materials, and deforestation due to paper and plastic-based packaging. Single-use and laminated gift boxes contribute to landfill overflow and pollution. As brands shift toward greener solutions, companies relying on conventional packaging methods face declining demand and regulatory pressures, slowing market expansion.
Opportunity:
Rising sustainability trends
Consumers and brands increasingly prefer recyclable materials like kraft paper, bamboo, and FSC-certified cardboard to reduce environmental impact. Luxury and corporate sectors adopt sustainable packaging to enhance brand image and meet regulatory requirements. Innovations in plant-based inks and plastic-free packaging further boost market growth. As businesses prioritize sustainability, the shift towards green packaging fuels expansion.
Threat:
High production costs
Gift boxes have high production costs due to premium materials, intricate designs, customization, and sustainable packaging requirements. The use of luxury materials like rigid boxes, embossing, and eco-friendly alternatives increases manufacturing expenses. Labor-intensive processes and fluctuating raw material prices further add to costs. These high costs hamper market growth by limiting affordability.
Covid-19 Impact:
The covid-19 pandemic significantly impacted the gift boxes market. Lockdowns and supply chain disruptions led to raw material shortages and production delays. However, the surge in e-commerce and online gifting boosted demand for customized and premium packaging. While the initial phase saw declines due to economic uncertainty, the long-term effect accelerated innovation and digital-driven packaging trends in the market.
The cosmetics & personal care segment is expected to be the largest during the forecast period
The cosmetics & personal care segment is expected to account for the largest market share during the forecast period. Gift boxes in cosmetics and personal care enhance product presentation, branding, and customer experience. Premium and customizable packaging attracts consumers, especially for luxury skincare, perfumes, and beauty sets. The rise of e-commerce and subscription beauty boxes has boosted innovative packaging solutions.
The luxury brands segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the luxury brands segment is predicted to witness the highest growth rate. Gift boxes in luxury brands play a crucial role in enhancing product value, exclusivity, and customer experience. Personalization, sustainability, and eco-friendly luxury packaging trends drive innovation. Luxury brands invest in reusable and elegantly designed boxes to reinforce brand identity and exclusivity.
Region with largest share:
During the forecast period, the Asia Pacific region is expected to hold the largest market share due to rising disposable income, urbanization, and increasing gifting culture in countries like China, India, and Japan. E-commerce expansion and demand for premium, eco-friendly packaging further drive market growth. Overall, the region’s dynamic retail and digital transformation contribute to the market's strong upward trajectory.
Region with highest CAGR:
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR driven by a strong culture of gift-giving, premium packaging demand, and e-commerce expansion. The U.S. and Canada lead with high consumer spending on personalized and luxury packaging for holidays, corporate events, and special occasions. Sustainability trends push innovation in eco-friendly materials. Overall, the region sees steady demand, fuelled by branding, customization, and digital retail trends.
Key players in the market
Some of the key players in Gift Boxes market include Cherry Republic, Marigold & Grey, Levain Bakery, Di Bruno Bros., Jeni's Splendid Ice Creams, Wicked Good Cupcakes, Recchiuti Confections, Magnolia Bakery, Cheryl's Cookies, Harry & David, igourmet, The Cheeky Project, Sweet Flour Bake Shop, The Sauce Shop, Gyfting, The Sip, Tasty Ribbon, KHYVA, Healthy Nibbles and Nio Cocktails.
Key Developments:
In January 2024, Marigold & Grey introduced 'Marigold Mailers,' a budget-friendly line of curated gift boxes designed for various occasions. These themed sets are carefully curated by their expert team, ensuring high-quality gifts that create a thoughtful experience for recipients. This launch aims to provide affordable yet impactful gifting options for a wide range of occasions.
Box Types Covered:
• Rigid Boxes
• Folding Cartons
• Magnetic Closure Boxes
• Two-Piece Boxes
• Drawer Boxes
• Pillow Boxes
• Window Boxes
• Custom-Shaped Boxes
• Other Box Types
Materials Covered:
• Paper & Paperboard
• Plastic
• Metal
• Wood
• Fabric
• Other Materials
Distribution Channels Covered:
• E-commerce Platforms
• Wholesale & Bulk Suppliers
• Supermarkets
• Specialty Stores
• Other Distribution Channels
Applications Covered:
• Personal Gifting
• Food & Beverages
• Cosmetics & Personal Care
• Electronics & Gadgets
• Apparel & Fashion
• Corporate Gifting
• Wedding & Special Occasions
• Other Applications
End Users Covered:
• Individuals/Households
• Retailers & E-Commerce
• Corporations & Businesses
• Luxury Brands
• Other End Users
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 End User Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Gift Boxes Market, By Box Type
5.1 Introduction
5.2 Rigid Boxes
5.3 Folding Cartons
5.4 Magnetic Closure Boxes
5.5 Two-Piece Boxes
5.6 Drawer Boxes
5.7 Pillow Boxes
5.8 Window Boxes
5.9 Custom-Shaped Boxes
5.10 Other Box Types
6 Global Gift Boxes Market, By Material
6.1 Introduction
6.2 Paper & Paperboard
6.3 Plastic
6.4 Metal
6.5 Wood
6.6 Fabric
6.7 Other Materials
7 Global Gift Boxes Market, By Distribution Channel
7.1 Introduction
7.2 E-commerce Platforms
7.3 Wholesale & Bulk Suppliers
7.4 Supermarkets
7.5 Specialty Stores
7.6 Other Distribution Channels
8 Global Gift Boxes Market, By Application
8.1 Introduction
8.2 Personal Gifting
8.3 Food & Beverages
8.4 Cosmetics & Personal Care
8.5 Electronics & Gadgets
8.6 Apparel & Fashion
8.7 Corporate Gifting
8.8 Wedding & Special Occasions
8.9 Other Applications
9 Global Gift Boxes Market, By End User
9.1 Introduction
9.2 Individuals/Households
9.3 Retailers & E-Commerce
9.4 Corporations & Businesses
9.5 Luxury Brands
9.6 Other End Users
10 Global Gift Boxes Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.10 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.10 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.1 Middle East & Africa
10.10.1 Saudi Arabia
10.10.2 UAE
10.10.3 Qatar
10.10.4 South Africa
10.10.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 Cherry Republic
12.2 Marigold & Grey
12.3 Levain Bakery
12.4 Di Bruno Bros.
12.5 Jeni's Splendid Ice Creams
12.6 Wicked Good Cupcakes
12.7 Recchiuti Confections
12.8 Magnolia Bakery
12.9 Cheryl's Cookies
12.10 Harry & David
12.11 igourmet
12.12 The Cheeky Project
12.13 Sweet Flour Bake Shop
12.14 The Sauce Shop
12.15 Gyfting
12.16 The Sip
12.17 Tasty Ribbon
12.18 KHYVA
12.19 Healthy Nibbles
12.20 Nio Cocktails
List of Tables
1 Global Gift Boxes Market Outlook, By Region (2022-2030) ($MN)
2 Global Gift Boxes Market Outlook, By Box Type (2022-2030) ($MN)
3 Global Gift Boxes Market Outlook, By Rigid Boxes (2022-2030) ($MN)
4 Global Gift Boxes Market Outlook, By Folding Cartons (2022-2030) ($MN)
5 Global Gift Boxes Market Outlook, By Magnetic Closure Boxes (2022-2030) ($MN)
6 Global Gift Boxes Market Outlook, By Two-Piece Boxes (2022-2030) ($MN)
7 Global Gift Boxes Market Outlook, By Drawer Boxes (2022-2030) ($MN)
8 Global Gift Boxes Market Outlook, By Pillow Boxes (2022-2030) ($MN)
9 Global Gift Boxes Market Outlook, By Window Boxes (2022-2030) ($MN)
10 Global Gift Boxes Market Outlook, By Custom-Shaped Boxes (2022-2030) ($MN)
11 Global Gift Boxes Market Outlook, By Other Box Types (2022-2030) ($MN)
12 Global Gift Boxes Market Outlook, By Material (2022-2030) ($MN)
13 Global Gift Boxes Market Outlook, By Paper & Paperboard (2022-2030) ($MN)
14 Global Gift Boxes Market Outlook, By Plastic (2022-2030) ($MN)
15 Global Gift Boxes Market Outlook, By Metal (2022-2030) ($MN)
16 Global Gift Boxes Market Outlook, By Wood (2022-2030) ($MN)
17 Global Gift Boxes Market Outlook, By Fabric (2022-2030) ($MN)
18 Global Gift Boxes Market Outlook, By Other Materials (2022-2030) ($MN)
19 Global Gift Boxes Market Outlook, By Distribution Channel (2022-2030) ($MN)
20 Global Gift Boxes Market Outlook, By E-commerce Platforms (2022-2030) ($MN)
21 Global Gift Boxes Market Outlook, By Wholesale & Bulk Suppliers (2022-2030) ($MN)
22 Global Gift Boxes Market Outlook, By Supermarkets (2022-2030) ($MN)
23 Global Gift Boxes Market Outlook, By Specialty Stores (2022-2030) ($MN)
24 Global Gift Boxes Market Outlook, By Other Distribution Channels (2022-2030) ($MN)
25 Global Gift Boxes Market Outlook, By Application (2022-2030) ($MN)
26 Global Gift Boxes Market Outlook, By Personal Gifting (2022-2030) ($MN)
27 Global Gift Boxes Market Outlook, By Food & Beverages (2022-2030) ($MN)
28 Global Gift Boxes Market Outlook, By Cosmetics & Personal Care (2022-2030) ($MN)
29 Global Gift Boxes Market Outlook, By Electronics & Gadgets (2022-2030) ($MN)
30 Global Gift Boxes Market Outlook, By Apparel & Fashion (2022-2030) ($MN)
31 Global Gift Boxes Market Outlook, By Corporate Gifting (2022-2030) ($MN)
32 Global Gift Boxes Market Outlook, By Wedding & Special Occasions (2022-2030) ($MN)
33 Global Gift Boxes Market Outlook, By Other Applications (2022-2030) ($MN)
34 Global Gift Boxes Market Outlook, By End User (2022-2030) ($MN)
35 Global Gift Boxes Market Outlook, By Individuals/Households (2022-2030) ($MN)
36 Global Gift Boxes Market Outlook, By Retailers & E-Commerce (2022-2030) ($MN)
37 Global Gift Boxes Market Outlook, By Corporations & Businesses (2022-2030) ($MN)
38 Global Gift Boxes Market Outlook, By Luxury Brands (2022-2030) ($MN)
39 Global Gift Boxes Market Outlook, By Other End Users (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY

We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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