
Hand Wrapper Market
Hand Wrapper Market Forecasts to 2030 - Global Analysis By Product Type (Semi-Automatic Hand Wrappers, Manual Hand Wrappers, and Automatic Hand Wrappers), Material Type, Film Type, Distribution Channel, Application, End User and By Geography

According to Stratistics MRC, the Global Hand Wrapper Market is accounted for $12.92 billion in 2024 and is expected to reach $19.17 billion by 2030 growing at a CAGR of 6.8% during the forecast period. A hand wrapper is a packaging device used to manually wrap products, typically with plastic or other films, for preservation, protection, or bundling. Commonly found in retail, food, and logistics sectors, it provides an efficient way to secure items like fruits, vegetables, meat, or industrial goods. Hand wrappers are lightweight, easy to operate, and ideal for small to medium-scale operations. They help maintain product freshness, prevent contamination, and improve presentation while reducing packaging waste through precise material usage.
According to Indian Pulp & Paper Technical Association (IPPTA), the Indian Paper Industry accounts for 1.6% of the world’s paper and paperboard production. The industry’s turnover is expected to touch the 60,000 mark by 2025.
Market Dynamics:
Driver:
Rising awareness of food safety
As consumers and industry place a greater emphasis on hygiene and contamination avoidance, growing awareness of food safety is a major factor driving the hand wrapper market. Food integrity is greatly enhanced by hand wrappers, which offer a safe and protective barrier that minimizes exposure to moisture, dust, and dangerous pollutants. Strict international food safety laws and certifications, which require hygienic packaging methods in the food manufacturing and retail industries, are another factor driving this need. Additionally, the COVID-19 epidemic has increased consumer awareness of hygiene, which has sped up the use of dependable packaging options like hand wraps.
Restraint:
Competition from automated solutions
Automated systems are increasingly favoured by large-scale industries due to their ability to handle high-volume operations with minimal labor involvement, reducing long-term costs. These advanced solutions often include features like programmable settings, precise film usage, and consistent wrapping quality, making them ideal for modern production lines. As businesses seek to optimize productivity and meet growing consumer demands, manual and semi-automatic hand wrappers may be perceived as less viable. This shift is especially prominent in developed regions where technological adoption is high, posing a challenge for the hand wrapper market to retain its foothold.
Opportunity:
Minimal initial investment
Small and medium-sized firms find the hand wrapper industry to be an appealing alternative due to its low initial expenditure requirements. Hand wrappers are inexpensive, portable, and simple to use in contrast to automated packaging methods, which have significant upfront expenditures and intricate setups. Because of its affordability, small-scale manufacturers, local merchants, and start-ups can implement effective packaging solutions without breaking the bank. Particularly for companies with modest packaging requirements, its affordability, along with low maintenance and operating costs, offers a rapid return on investment. Hand wrappers are therefore still a popular option for budget-conscious companies trying to improve output and product presentation.
Threat:
Labor-intensive operation
Labor-intensive operation poses a challenge to the hand wrapper market, especially in environments requiring high-volume packaging. Unlike automated systems, hand wrappers rely heavily on manual effort for operation, which can lead to fatigue, slower production rates, and inconsistency in packaging quality. This dependence on human labor limits efficiency and scalability, particularly for businesses aiming to meet increasing consumer demand. Additionally, prolonged manual use may result in repetitive strain injuries, further reducing productivity. In competitive markets, where speed and cost-effectiveness are critical, the labor-intensive nature of hand wrappers can discourage adoption, prompting businesses to consider semi-automatic or fully automated alternatives.
Covid-19 Impact
The COVID-19 pandemic had a mixed impact on the hand wrapper market. While the increased emphasis on hygiene and sanitation led to a surge in demand for packaged goods, supply chain disruptions and economic downturns posed challenges. Manufacturing and transportation faced setbacks due to lockdowns and labor shortages, affecting production and distribution. However, the long-term trend towards e-commerce and home deliveries, coupled with growing consumer awareness of hygiene, is expected to drive market growth in the post-pandemic era.
The manual hand wrappers segment is expected to be the largest during the forecast period
The manual hand wrappers segment is expected to account for the largest market share during the forecast period, due to their affordability, simplicity, and versatility. They are particularly favoured by small businesses, start-ups, and local retailers for their low initial investment and maintenance costs. These wrappers are portable and easy to operate, making them ideal for packaging in diverse environments, including food retail, logistics, and agriculture. Additionally, the rising demand for hygienic packaging and sustainable, small-scale solutions in emerging markets drives the adoption of manual hand wrappers globally.
The cling films segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the cling films segment is predicted to witness the highest growth rate, due to their exceptional ability to tightly wrap products, offering enhanced protection and freshness. Their versatility makes them suitable for a wide range of applications, particularly in the food industry, where they help preserve perishable items and extend shelf life. Cling films are lightweight, easy to handle, and cost-effective, making them popular among small businesses and home users. Growing awareness of sustainability and eco-friendly alternatives also fuels demand for biodegradable cling film options.
Region with largest share:
During the forecast period, Asia Pacific region is expected to hold the largest market share, due to burgeoning e-commerce sector, and a growing emphasis on food safety and hygiene. The region's expanding manufacturing base, particularly in countries like China and India, necessitates efficient packaging solutions to ensure product safety and streamline logistics. Moreover, the rising disposable incomes and changing consumer lifestyles are fueling demand for packaged food and beverages, further driving the need for effective hand wrapping solutions.
Region with highest CAGR:
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to the robust growth of e-commerce and the increasing demand for efficient and cost-effective packaging solutions. The region's focus on supply chain optimization and the adoption of automation technologies in various industries further fuels the market's expansion. Additionally, the rising consumer awareness of product safety and the need for tamper-evident packaging are key drivers contributing to the market's growth.
Key players in the market
Some of the key players profiled in the Hand Wrapper Market include Berry Global, Inc., Sealed Air Corporation, Intertape Polymer Group (IPG), Uline, Inc., AEP Industries Inc., Amcor Ltd., 3M Company, Mima Packaging Solutions, ProPack Solutions, Wulftec International, Columbia Machine, Inc., Signode Industrial Group, Crown Packaging, PakTech, Nexeo Solutions, Exel Plastics Ltd., Platinum Packaging Group, Toppan Printing Co., Ltd., Krones AG, and Schaefer Systems International, Inc.
Key Developments:
In November 2024, Berry Global Group, Inc., announced it has entered into a definitive agreement to sell its Specialty Tapes business to the private equity firm Nautic Partners, LLC for a headline purchase price of approximately $540 million, which is subject to a number of closing adjustments.
In October 2024, IPG launches iTRACK data collection system for case sealing machines. IPG a leading manufacturer of carton sealing tape and automated packaging machinery, has launched their new iTrack™ tape monitoring system for case sealing machines.
Product Types Covered:
• Semi-Automatic Hand Wrappers
• Manual Hand Wrappers
• Automatic Hand Wrappers
Material Types Covered:
• Biodegradable Wrappers
• Paper Wrappers
• Plastic Wrappers
• Foil Wrappers
• Metal
• Aluminum
• Laminates and Metallized Films
• Tinplate
Film Types Covered:
• Shrink Films
• Stretch Films
• Cling Films
• Pre-Stretched Films
• Other Film Types
Distribution Channels Covered:
• Direct Sales
• Retail Stores
• Online Sales
Applications Covered:
• Healthcare & Pharmaceuticals
• Retail & Supermarkets
• Food & Beverage
• E-commerce & Logistics
• Industrial
• Building & Construction
• Chemical
• Other Applications
End Users Covered:
• Industrial Users
• Residential Users
• Commercial Users
• Other End Users
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 End User Analysis
3.9 Emerging Markets
3.10 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Hand Wrapper Market, By Product Type
5.1 Introduction
5.2 Semi-Automatic Hand Wrappers
5.3 Manual Hand Wrappers
5.4 Automatic Hand Wrappers
6 Global Hand Wrapper Market, By Material Type
6.1 Introduction
6.2 Biodegradable Wrappers
6.3 Paper Wrappers
6.4 Plastic Wrappers
6.5 Foil Wrappers
6.6 Metal
6.7 Aluminum
6.8 Laminates and Metallized Films
6.9 Tinplate
7 Global Hand Wrapper Market, By Film Type
7.1 Introduction
7.2 Shrink Films
7.3 Stretch Films
7.4 Cling Films
7.5 Pre-Stretched Films
7.6 Other Film Types
8 Global Hand Wrapper Market, By Distribution Channel
8.1 Introduction
8.2 Direct Sales
8.3 Retail Stores
8.4 Online Sales
9 Global Hand Wrapper Market, By Application
9.1 Introduction
9.2 Healthcare & Pharmaceuticals
9.3 Retail & Supermarkets
9.4 Food & Beverage
9.5 E-commerce & Logistics
9.6 Industrial
9.7 Building & Construction
9.8 Chemical
9.9 Other Applications
10 Global Hand Wrapper Market, By End User
10.1 Introduction
10.2 Industrial Users
10.3 Residential Users
10.4 Commercial Users
10.5 Other End Users
11 Global Hand Wrapper Market, By Geography
11.1 Introduction
11.2 North America
11.2.1 US
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 UK
11.3.3 Italy
11.3.4 France
11.3.5 Spain
11.3.6 Rest of Europe
11.4 Asia Pacific
11.4.1 Japan
11.4.2 China
11.4.3 India
11.4.4 Australia
11.4.5 New Zealand
11.4.6 South Korea
11.4.7 Rest of Asia Pacific
11.5 South America
11.5.1 Argentina
11.5.2 Brazil
11.5.3 Chile
11.5.4 Rest of South America
11.6 Middle East & Africa
11.6.1 Saudi Arabia
11.6.2 UAE
11.6.3 Qatar
11.6.4 South Africa
11.6.5 Rest of Middle East & Africa
12 Key Developments
12.1 Agreements, Partnerships, Collaborations and Joint Ventures
12.2 Acquisitions & Mergers
12.3 New Product Launch
12.4 Expansions
12.5 Other Key Strategies
13 Company Profiling
13.1 Berry Global, Inc.
13.2 Sealed Air Corporation
13.3 Intertape Polymer Group (IPG)
13.4 Uline, Inc.
13.5 AEP Industries Inc.
13.6 Amcor Ltd.
13.7 3M Company
13.8 Mima Packaging Solutions
13.9 ProPack Solutions
13.10 Wulftec International
13.11 Columbia Machine, Inc.
13.12 Signode Industrial Group
13.13 Crown Packaging
13.14 PakTech
13.15 Nexeo Solutions
13.16 Exel Plastics Ltd.
13.17 Platinum Packaging Group
13.18 Toppan Printing Co., Ltd.
13.19 Krones AG
13.20 Schaefer Systems International, Inc.
List of Tables
1 Global Hand Wrapper Market Outlook, By Region (2022-2030) ($MN)
2 Global Hand Wrapper Market Outlook, By Product Type (2022-2030) ($MN)
3 Global Hand Wrapper Market Outlook, By Semi-Automatic Hand Wrappers (2022-2030) ($MN)
4 Global Hand Wrapper Market Outlook, By Manual Hand Wrappers (2022-2030) ($MN)
5 Global Hand Wrapper Market Outlook, By Automatic Hand Wrappers (2022-2030) ($MN)
6 Global Hand Wrapper Market Outlook, By Material Type (2022-2030) ($MN)
7 Global Hand Wrapper Market Outlook, By Biodegradable Wrappers (2022-2030) ($MN)
8 Global Hand Wrapper Market Outlook, By Paper Wrappers (2022-2030) ($MN)
9 Global Hand Wrapper Market Outlook, By Plastic Wrappers (2022-2030) ($MN)
10 Global Hand Wrapper Market Outlook, By Foil Wrappers (2022-2030) ($MN)
11 Global Hand Wrapper Market Outlook, By Metal (2022-2030) ($MN)
12 Global Hand Wrapper Market Outlook, By Aluminum (2022-2030) ($MN)
13 Global Hand Wrapper Market Outlook, By Laminates and Metallized Films (2022-2030) ($MN)
14 Global Hand Wrapper Market Outlook, By Tinplate (2022-2030) ($MN)
15 Global Hand Wrapper Market Outlook, By Film Type (2022-2030) ($MN)
16 Global Hand Wrapper Market Outlook, By Shrink Films (2022-2030) ($MN)
17 Global Hand Wrapper Market Outlook, By Stretch Films (2022-2030) ($MN)
18 Global Hand Wrapper Market Outlook, By Cling Films (2022-2030) ($MN)
19 Global Hand Wrapper Market Outlook, By Pre-Stretched Films (2022-2030) ($MN)
20 Global Hand Wrapper Market Outlook, By Other Film Types (2022-2030) ($MN)
21 Global Hand Wrapper Market Outlook, By Distribution Channel (2022-2030) ($MN)
22 Global Hand Wrapper Market Outlook, By Direct Sales (2022-2030) ($MN)
23 Global Hand Wrapper Market Outlook, By Retail Stores (2022-2030) ($MN)
24 Global Hand Wrapper Market Outlook, By Online Sales (2022-2030) ($MN)
25 Global Hand Wrapper Market Outlook, By Application (2022-2030) ($MN)
26 Global Hand Wrapper Market Outlook, By Healthcare & Pharmaceuticals (2022-2030) ($MN)
27 Global Hand Wrapper Market Outlook, By Retail & Supermarkets (2022-2030) ($MN)
28 Global Hand Wrapper Market Outlook, By Food & Beverage (2022-2030) ($MN)
29 Global Hand Wrapper Market Outlook, By E-commerce & Logistics (2022-2030) ($MN)
30 Global Hand Wrapper Market Outlook, By Industrial (2022-2030) ($MN)
31 Global Hand Wrapper Market Outlook, By Building & Construction (2022-2030) ($MN)
32 Global Hand Wrapper Market Outlook, By Chemical (2022-2030) ($MN)
33 Global Hand Wrapper Market Outlook, By Other Applications (2022-2030) ($MN)
34 Global Hand Wrapper Market Outlook, By End User (2022-2030) ($MN)
35 Global Hand Wrapper Market Outlook, By Industrial Users (2022-2030) ($MN)
36 Global Hand Wrapper Market Outlook, By Residential Users (2022-2030) ($MN)
37 Global Hand Wrapper Market Outlook, By Commercial Users (2022-2030) ($MN)
38 Global Hand Wrapper Market Outlook, By Other End Users (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY

We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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