High Protein Yogurt Market
PUBLISHED: 2024 ID: SMRC27672
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High Protein Yogurt Market

High Protein Yogurt Market Forecasts to 2030 - Global Analysis By Product Type (Spoonful and Drinkable), Nature (Organic and Conventional), Source, Flavor, Sales Channel and by Geography

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4.3 (17 reviews)
Published: 2024 ID: SMRC27672

This report covers the impact of COVID-19 on this global market
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According to Stratistics MRC, the Global High Protein Yogurt Market is accounted for $34.61 billion in 2024 and is expected to reach $46.02 billion by 2030 growing at a CAGR of 4.86% during the forecast period. A nutrient-dense dairy product, high-protein yogurt has become more well-known because of its many uses and health advantages. Usually, it is made by adding protein-rich ingredients like whey protein or by straining ordinary yogurt to concentrate the protein. Its higher protein content than traditional yogurt promotes muscle growth, repair, and general bodily function, making it a great choice for athletes, fitness enthusiasts, and anyone looking to up their protein intake. High-protein yogurt is available in a variety of flavors and formats to suit a range of consumer preferences in addition to its nutritional value.
 
According to the U.S. Department of Agriculture (USDA), an average serving of Greek yogurt (150g) contains around 15g of protein, significantly higher than regular yogurt, which typically provides 6-9g per serving. This high protein content is a key factor driving its popularity among health-conscious consumers.

Market Dynamics: 

Driver: 

Trends in health-conscious consumers

The market for high-protein yogurt is significantly influenced by consumers increasing awareness of health and wellness. Products with health benefits, like high protein content, are becoming more and more popular as people's knowledge of nutrition increases. This tendency is especially noticeable among fitness enthusiasts and millennial, who place a high value on eating foods that complement their active lifestyles. Additionally, the demand for high-protein foods has increased due to the shift towards healthier eating habits, making high-protein yogurt a popular choice for people trying to increase their nutritional intake.

Restraint:

Price fluctuations for raw materials

Price fluctuations for raw materials are a major barrier to the market for high-protein yogurt. A variety of ingredients, such as milk, flavorings, and protein sources, are needed to produce high-protein yogurt. Production costs can be greatly impacted by price volatility for these raw materials, which can be brought on by things like supply shortages, climate change, or modifications to agricultural regulations. It is difficult for manufacturers to maintain profit margins while providing consumers with competitive pricing when prices are unstable. Furthermore, long-term planning and investment choices made within the sector may also be impacted by this uncertainty.

Opportunity:

Growing interest in functional foods

High-protein yogurt products have a big chance owing to the trend toward functional foods. More and more consumers are looking for foods that offer health advantages beyond simple sustenance, like better digestive health or increased vitality. This need is well met by high-protein yogurt, which is frequently enhanced with probiotics and other healthy components. Moreover, promoting these goods as functional snacks can aid in drawing in customers who are concerned about their health and who are in charge of particular dietary requirements.

Threat:

Consumer preferences and health trends

Consumer preferences and changes in health trends could threaten the market for high-protein yogurt. Although the market for high-protein products is currently very strong, shifts in dietary trends, such as a shift to lower-protein or alternative diets, may cause interest in high-protein yogurt to decline. Furthermore, consumers may look for healthier options that do not fit with the conventional yogurt offerings as a result of growing awareness of health concerns associated with sugar content or artificial additives. To adjust their product lines appropriately, brands need to keep a close eye on these trends.

Covid-19 Impact: 

Due to changes in consumer behaviour and consumption patterns, the COVID-19 pandemic had a major effect on the market for high-protein yogurt. Demand for nutrient-rich foods, such as high-protein yogurt, which is frequently thought of as a healthy snack option, significantly increased during the pandemic as many consumers' health and immunity became top priorities. The early stages of the pandemic sped up the transition to home consumption and e-commerce platforms, even as they caused disruptions in foodservice channels and supply chains. Moreover, online grocery shopping has become more popular, giving manufacturers a direct line of communication with their clientele.

The Spoonful segment is expected to be the largest during the forecast period

In the market for high-protein yogurt, the Spoonful segment holds the largest share. Traditional yogurt formats, like cups and tubs that suit well-established consumer preferences for yogurt consumption are included in this segment. With a convenient and nourishing option that easily fits into a variety of dietary habits, the Spoonful category serves a broad clientele. Due to its capacity to provide both flavor and nutritional value, the Spoonful segment benefits from the growing demand for high-protein snacks among health-conscious consumers. Furthermore, yogurt's growing popularity as a flexible meal and snack ingredient strengthens its place in the market and positions it as a major force behind the expansion of the high-protein yogurt industry.

The Fruit Flavored segment is expected to have the highest CAGR during the forecast period

In the market for high-protein yogurt, the fruit-flavored segment is anticipated to grow at the highest CAGR. The growing consumer preference for flavored yogurt options that improve taste and appeal especially among younger demographics and health-conscious individuals has led to the growth of this market segment. With the added benefit of fruit, which is frequently linked to health and wellbeing, fruit-flavored high-protein yogurts provide a tasty way to add protein to regular diets. Additionally, growth in this market is also being fuelled by the introduction of novel flavour combinations and the use of natural ingredients, as consumers look for products that satisfy their health objectives without sacrificing flavour.

Region with largest share:

The market for high-protein yogurt is dominated by the North American region. Strong consumer preferences for health-conscious products and rising demand for dairy products with added protein are the main causes of this dominance. Both traditional spoonful formats and convenient drinkable options have seen strong sales due to the region's long-standing yogurt consumption culture and the growing trend toward high-protein diets. Furthermore, North America's dedication to nutritional offerings and a varied product landscape that accommodates a range of consumer tastes and dietary requirements highlight the region's crucial role in forming the global high-protein yogurt market.

Region with highest CAGR:

The high-protein yogurt market is expected to grow at the highest CAGR in the Europe region. As European consumers' awareness of nutrition and wellness continues to grow, there is a strong demand for dairy products that are health-conscious. Due to the market's diversity, different countries have different nutritional requirements and taste preferences. Brands are introducing novel flavors and formulations that cater to regional preferences. Moreover, Europe's developed market caters to a well-educated consumer base that is looking for more convenient and nutrient-dense options, making the region a major player in the global high-protein yogurt market. 

Key players in the market

Some of the key players in High Protein Yogurt market include Koninklijke DSM N.V., Danone S.A., FAGE International S.A., Epi Ingredients, General Mills, Inc, Maple Hill Creamery, Stonyfield Farm, Inc., Chobani LLC, Oikos and Yeo Valley.

Key Developments:

In September 2024, General Mills, Inc. announced that it has entered into definitive agreements to sell its North American Yogurt business to Lactalis and Sodiaal, two leading French dairy companies, in cash transactions valued at an aggregate $2.1 billion USD.

In July 2024, Maple Hill Creamery announced its expansion with the addition of new farms located in Central Pennsylvania and greater Lancaster County. This growth marks a significant milestone in Maple Hill Creamery's commitment to providing high-quality, 100% grass-fed organic dairy products to consumers while supporting sustainable and regenerative farming practices. 

In January 2024, French food group Danone, opens new tab said that it had signed an agreement to sell its premium organic dairy units in the United States to investment firm Platinum Equity. The sale of the Horizon Organic and Wallaby businesses is part of the company's portfolio review and asset rotation program the company announced in March 2022, Danone said in a statement, without disclosing the financial details of the deal.

Product Types Covered:
• Spoonful
• Drinkable 
 
Natures Covered:
• Organic
• Conventional 

Sources Covered:
• Dairy-Based
• Plant-Based 

Flavors Covered:
• Regular
• Fruit Flavored 

Sales Channels Covered:
• Food Service (HoReCa)
• Store-Based Retailing
• Hypermarkets or Supermarkets
• Food and Drink Specialty Stores
• Independent Small Grocery
• Online Retail

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary          
           
2 Preface          
 2.1 Abstract         
 2.2 Stake Holders         
 2.3 Research Scope         
 2.4 Research Methodology         
  2.4.1 Data Mining        
  2.4.2 Data Analysis        
  2.4.3 Data Validation        
  2.4.4 Research Approach        
 2.5 Research Sources         
  2.5.1 Primary Research Sources        
  2.5.2 Secondary Research Sources        
  2.5.3 Assumptions        
           
3 Market Trend Analysis          
 3.1 Introduction         
 3.2 Drivers         
 3.3 Restraints         
 3.4 Opportunities         
 3.5 Threats         
 3.6 Product Analysis         
 3.7 Emerging Markets         
 3.8 Impact of Covid-19         
           
4 Porters Five Force Analysis          
 4.1 Bargaining power of suppliers         
 4.2 Bargaining power of buyers         
 4.3 Threat of substitutes         
 4.4 Threat of new entrants         
 4.5 Competitive rivalry         
           
5 Global High Protein Yogurt Market, By Product Type          
 5.1 Introduction         
 5.2 Spoonful         
 5.3 Drinkable         
           
6 Global High Protein Yogurt Market, By Nature          
 6.1 Introduction         
 6.2 Organic         
 6.3 Conventional         
           
7 Global High Protein Yogurt Market, By Source          
 7.1 Introduction         
 7.2 Dairy-Based         
 7.3 Plant-Based         
  7.3.1 Soy milk        
  7.3.2 Almond milk        
  7.3.3 Coconut milk        
  7.3.4 Others        
           
8 Global High Protein Yogurt Market, By Flavor          
 8.1 Introduction         
 8.2 Regular         
 8.3 Fruit Flavored         
  8.3.1 Apple        
  8.3.2 Banana        
  8.3.3 Blueberry        
  8.3.4 Vanilla        
  8.3.5 Chocolate        
  8.3.6 Strawberry        
  8.3.7 Mango        
  8.3.8 Blackcurrant        
           
9 Global High Protein Yogurt Market, By Sales Channel          
 9.1 Introduction         
 9.2 Food Service (HoReCa)         
 9.3 Store-Based Retailing         
 9.4 Hypermarkets or Supermarkets         
 9.5 Food and Drink Specialty Stores         
 9.6 Independent Small Grocery         
 9.7 Online Retail         
           
10 Global High Protein Yogurt Market, By Geography          
 10.1 Introduction         
 10.2 North America         
  10.2.1 US        
  10.2.2 Canada        
  10.2.3 Mexico        
 10.3 Europe         
  10.3.1 Germany        
  10.3.2 UK        
  10.3.3 Italy        
  10.3.4 France        
  10.3.5 Spain        
  10.3.6 Rest of Europe        
 10.4 Asia Pacific         
  10.4.1 Japan        
  10.4.2 China        
  10.4.3 India        
  10.4.4 Australia        
  10.4.5 New Zealand        
  10.4.6 South Korea        
  10.4.7 Rest of Asia Pacific        
 10.5 South America         
  10.5.1 Argentina        
  10.5.2 Brazil        
  10.5.3 Chile        
  10.5.4 Rest of South America        
 10.6 Middle East & Africa         
  10.6.1 Saudi Arabia        
  10.6.2 UAE        
  10.6.3 Qatar        
  10.6.4 South Africa        
  10.6.5 Rest of Middle East & Africa        
           
11 Key Developments          
 11.1 Agreements, Partnerships, Collaborations and Joint Ventures         
 11.2 Acquisitions & Mergers         
 11.3 New Product Launch         
 11.4 Expansions         
 11.5 Other Key Strategies         
           
12 Company Profiling          
 12.1 Koninklijke DSM N.V.         
 12.2 Danone S.A.         
 12.3 FAGE International S.A.         
 12.4 Epi Ingredients         
 12.5 General Mills, Inc         
 12.6 Maple Hill Creamery         
 12.7 Stonyfield Farm, Inc.         
 12.8 Chobani LLC         
 12.9 Oikos         
 12.10 Yeo Valley         
           
List of Tables           
1 Global High Protein Yogurt Market Outlook, By Region (2022-2030) ($MN)          
2 Global High Protein Yogurt Market Outlook, By Product Type (2022-2030) ($MN)          
3 Global High Protein Yogurt Market Outlook, By Spoonful (2022-2030) ($MN)          
4 Global High Protein Yogurt Market Outlook, By Drinkable (2022-2030) ($MN)          
5 Global High Protein Yogurt Market Outlook, By Nature (2022-2030) ($MN)          
6 Global High Protein Yogurt Market Outlook, By Organic (2022-2030) ($MN)          
7 Global High Protein Yogurt Market Outlook, By Conventional (2022-2030) ($MN)          
8 Global High Protein Yogurt Market Outlook, By Source (2022-2030) ($MN)          
9 Global High Protein Yogurt Market Outlook, By Dairy-Based (2022-2030) ($MN)          
10 Global High Protein Yogurt Market Outlook, By Plant-Based (2022-2030) ($MN)          
11 Global High Protein Yogurt Market Outlook, By Soy milk (2022-2030) ($MN)          
12 Global High Protein Yogurt Market Outlook, By Almond milk (2022-2030) ($MN)          
13 Global High Protein Yogurt Market Outlook, By Coconut milk (2022-2030) ($MN)          
14 Global High Protein Yogurt Market Outlook, By Others (2022-2030) ($MN)          
15 Global High Protein Yogurt Market Outlook, By Flavor (2022-2030) ($MN)          
16 Global High Protein Yogurt Market Outlook, By Regular (2022-2030) ($MN)          
17 Global High Protein Yogurt Market Outlook, By Fruit Flavored (2022-2030) ($MN)          
18 Global High Protein Yogurt Market Outlook, By Apple (2022-2030) ($MN)          
19 Global High Protein Yogurt Market Outlook, By Banana (2022-2030) ($MN)          
20 Global High Protein Yogurt Market Outlook, By Blueberry (2022-2030) ($MN)          
21 Global High Protein Yogurt Market Outlook, By Vanilla (2022-2030) ($MN)          
22 Global High Protein Yogurt Market Outlook, By Chocolate (2022-2030) ($MN)          
23 Global High Protein Yogurt Market Outlook, By Strawberry (2022-2030) ($MN)          
24 Global High Protein Yogurt Market Outlook, By Mango (2022-2030) ($MN)          
25 Global High Protein Yogurt Market Outlook, By Blackcurrant (2022-2030) ($MN)          
26 Global High Protein Yogurt Market Outlook, By Sales Channel (2022-2030) ($MN)          
27 Global High Protein Yogurt Market Outlook, By Food Service (HoReCa) (2022-2030) ($MN)          
28 Global High Protein Yogurt Market Outlook, By Store-Based Retailing (2022-2030) ($MN)          
29 Global High Protein Yogurt Market Outlook, By Hypermarkets or Supermarkets (2022-2030) ($MN)          
30 Global High Protein Yogurt Market Outlook, By Food and Drink Specialty Stores (2022-2030) ($MN)          
31 Global High Protein Yogurt Market Outlook, By Independent Small Grocery (2022-2030) ($MN)          
32 Global High Protein Yogurt Market Outlook, By Online Retail (2022-2030) ($MN)          
           
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.           

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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