Indoor Farming Technology Market
Indoor Farming Technology Market Forecasts to 2028 - Global Analysis By Crop Type (Herbs and Microgreens, Fruits and Vegetables, Flowers and Ornamentals and Other Crop Types), Facility Type, Growing System and By Geography
|
Years Covered |
2020-2028 |
|
Estimated Year Value (2022) |
US $17.9 BN |
|
Projected Year Value (2028) |
US $34.3 BN |
|
CAGR (2022 - 2028) |
11.4% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Asia Pacific |
|
Highest Growing Market |
Europe |
According to Stratistics MRC, the Global Indoor Farming Technology Market is accounted for $17.9 billion in 2022 and is expected to reach $34.3 billion by 2028 growing at a CAGR of 11.4% during the forecast period. The technique of growing food and plants within the home using various technologies is known as indoor farming. This technique combines soil-based, aeroponic, aquaponic, and hybrid technologies to grow plants with enhanced nutrient levels. The present agricultural landscape is being revolutionised by this farming system, which has many advantages over conventional farming practises. Due to the little amount of land needed, indoor farming is well suited for urban areas and is frequently used to grow organic vegetables, fruits, and herbs that are free of any chemical-based pesticides or insecticides.
According to Forbes, by 2050, the world's population is expected to reach 9.7 billion, requiring a 70 percent increase in global food production in the next 30 years to feed everyone. According to The World Bank Group, the overall arable land per capita has declined from 0.197 hectares to 0.192 hectares.
Market Dynamics:
Driver:
Rising adoption of vertical farming practices
Growing in popularity among younger generations, indoor vertical farming has brought in a brand-new age in agriculture. In comparison to other conventional farming techniques, this sort of farming allows crop production optimisation and is more environmentally sustainable and cost-effective. Improved crop growth, reduced water usage, lower labour expenses, and improved energy conservation are driving market expansion.
Restraint:
Disadvantages associated with indoor farming
Various challenges associated with indoor farming are expected to hamper market growth. The need for complex machinery and artificial lights such as LEDs in indoor farming increases electricity usage. Most indoor farms require climate controls, computers, shelving units, water pipes, and other costly equipment. Use of complex processes and lack of skilled workforce are among some of the key factors restraining market growth.
Opportunity:
Increase in demand for local food
Health and nutrition, food safety and transparency, education, urban sustainability, and the rising desire for local foods are the main causes driving popularity. Consumers expect complex claims about a food's health, wellness, ethics, and ecology due to rising technology and health awareness. The production of fruit and vegetables in a limited area and increasing demand for high-quality foods are some of the factors that drive growth on the market.
Threat:
High initial investment
Finding proper facilities and choosing the crops that perform the best inside are expensive ventures that need a substantial financial outlay. Due to the high usage of power, greenhouses and vertical farms both have a higher percentage of operating costs. Equipment prices placed further strain on the budget of many vertical farming enterprises. Hence, these are the factors hampering the growth of the market.
Covid-19 Impact
The COVID-19 pandemic had a large effect on the world market for indoor agricultural technologies. Due to the corona virus outbreak, indoor farming systems are anticipated to become increasingly popular, particularly in urban regions around the world. There were certain challenges facing the agriculture sector. Due to manpower constraints, several farmers lost their window of opportunity to harvest seasonal crops, benefit from declining agricultural product prices, and avoid disruptions in logistics. Many nations also became aware of their over reliance on food imports and started concentrating on domestic and internal production.
The indoor vertical farms segment is expected to be the largest during the forecast period
The indoor vertical farms segment is estimated to have a lucrative growth, due to they are modular and can be adjusted to fit any building. Vertical farms indoors are made up of vertical growth systems in fully enclosed, opaque rooms that employ artificial lighting. Crops are grown indoors in layers that are piled vertically. With this method, the enclosed structure can be used to manage all environmental conditions.
The aeroponics segment is expected to have the highest CAGR during the forecast period
The aeroponics segment is anticipated to witness the fastest CAGR growth during the forecast period, due to it is key component of indoor farming development. Faster plant growth makes it possible to grow more plants in a shorter amount of time than under normal circumstances. This aeroponics system does not require frequent usage of weeding, pesticides, or other maintenance techniques and may be externally controlled using timers or computers to release moist air at even intervals.
Region with Largest share:
Asia Pacific is projected to hold the largest market share during the forecast period owing to technological advancements. The rising involvement of foreign business lines in agricultural operations to exclusively meet crop producers' expectations for export-quality products has been expanding in this region. Furthermore, the region's farming business has been moving away from conventional agricultural methods and towards cutting-edge, contemporary ones.
Region with highest CAGR:
Europe is projected to have the highest CAGR over the forecast period, owing to the rising adoption of technologies for indoor farms. The industry is being driven by a growing emphasis on implementing technology like active heat systems and LEDs to increase yield. The regional government is pursuing several initiatives for constructing indoor farms, including expanding population, climate change, and unsustainable food production.
Key players in the market
Some of the key players profiled in the Indoor Farming Technology Market include Bowery Inc., Square roots, Richel Group, Argus Control Systems, Gotham Greens, AeroFarms, Signify Holding, American Pasteurization Company, Vertical Farm Systems, Netafim, Metropolis Farms Inc., General Hydroponics, Bright Farms Inc., Green Sense Farms LLC, Village Farms International Inc., Garden Fresh Farms and FreshBox Farms.
Key Developments:
In November 2021, Square Roots and United Natural Foods to Co-locate Indoor Farms at Distribution Centers Across North America. United Natural Foods, Inc. and Square Roots, the technology leader in indoor farming, announced a new agreement to co-locate Square Roots' indoor farms on-site at select UNFI distribution centers.
In January 2019, American Pasteurization Company (APC), a national leader in High Pressure Processing (HPP), has acquired FreshCo Foods, a Milwaukee-based, end-to-end co-manufacturer of premium and specialty food products. As part of the acquisition, FreshCo has been renamed APC Manufacturing.
Crop Types Covered:
• Herbs and Microgreens
• Fruits and Vegetables
• Flowers and Ornamentals
• Other Crop Types
Facility Types Covered:
• Glass or Poly Greenhouse
• Indoor Vertical Farm
• Indoor DWC System
• Container Farm
• Other Facility Types
Growing Systems Covered:
• Hydroponics
• Hybrid
• Aquaponics
• Aeroponics
• Soil-Based
• Other Growing Systems
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Emerging Markets
3.7 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Indoor Farming Technology Market, By Crop Type
5.1 Introduction
5.2 Herbs and Microgreens
5.3 Fruits and Vegetables
5.4 Flowers and Ornamentals
5.5 Other Crop Types
6 Global Indoor Farming Technology Market, By Facility Type
6.1 Introduction
6.2 Glass or Poly Greenhouse
6.3 Indoor Vertical Farm
6.4 Indoor DWC System
6.5 Container Farm
6.6 Other Facility Types
7 Global Indoor Farming Technology Market, By Growing System
7.1 Introduction
7.2 Hydroponics
7.3 Hybrid
7.4 Aquaponics
7.5 Aeroponics
7.6 Soil-Based
7.7 Other Growing Systems
8 Global Indoor Farming Technology Market, By Geography
8.1 Introduction
8.2 North America
8.2.1 US
8.2.2 Canada
8.2.3 Mexico
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 Italy
8.3.4 France
8.3.5 Spain
8.3.6 Rest of Europe
8.4 Asia Pacific
8.4.1 Japan
8.4.2 China
8.4.3 India
8.4.4 Australia
8.4.5 New Zealand
8.4.6 South Korea
8.4.7 Rest of Asia Pacific
8.5 South America
8.5.1 Argentina
8.5.2 Brazil
8.5.3 Chile
8.5.4 Rest of South America
8.6 Middle East & Africa
8.6.1 Saudi Arabia
8.6.2 UAE
8.6.3 Qatar
8.6.4 South Africa
8.6.5 Rest of Middle East & Africa
9 Key Developments
9.1 Agreements, Partnerships, Collaborations and Joint Ventures
9.2 Acquisitions & Mergers
9.3 New Product Launch
9.4 Expansions
9.5 Other Key Strategies
10 Company Profiling
10.1 Bowery Inc.
10.2 Square roots
10.3 Richel Group
10.4 Argus Control Systems
10.5 Gotham Greens
10.6 AeroFarms
10.7 Signify Holding
10.8 American Pasteurization Company
10.9 Vertical Farm Systems
10.10 Netafim
10.11 Metropolis Farms Inc.
10.12 General Hydroponics
10.13 Bright Farms Inc.
10.14 Green Sense Farms LLC
10.15 Village Farms International Inc.
10.16 Garden Fresh Farms
10.17 FreshBox Farms
List of Tables
1 Global Indoor Farming Technology Market Outlook, By Region (2020-2028) ($MN)
2 Global Indoor Farming Technology Market Outlook, By Crop Type (2020-2028) ($MN)
3 Global Indoor Farming Technology Market Outlook, By Herbs and Microgreens (2020-2028) ($MN)
4 Global Indoor Farming Technology Market Outlook, By Fruits and Vegetables (2020-2028) ($MN)
5 Global Indoor Farming Technology Market Outlook, By Flowers and Ornamentals (2020-2028) ($MN)
6 Global Indoor Farming Technology Market Outlook, By Other Crop Types (2020-2028) ($MN)
7 Global Indoor Farming Technology Market Outlook, By Facility Type (2020-2028) ($MN)
8 Global Indoor Farming Technology Market Outlook, By Glass or Poly Greenhouse (2020-2028) ($MN)
9 Global Indoor Farming Technology Market Outlook, By Indoor Vertical Farm (2020-2028) ($MN)
10 Global Indoor Farming Technology Market Outlook, By Indoor DWC System (2020-2028) ($MN)
11 Global Indoor Farming Technology Market Outlook, By Container Farm (2020-2028) ($MN)
12 Global Indoor Farming Technology Market Outlook, By Other Facility Types (2020-2028) ($MN)
13 Global Indoor Farming Technology Market Outlook, By Growing System (2020-2028) ($MN)
14 Global Indoor Farming Technology Market Outlook, By Hydroponics (2020-2028) ($MN)
15 Global Indoor Farming Technology Market Outlook, By Hybrid (2020-2028) ($MN)
16 Global Indoor Farming Technology Market Outlook, By Aquaponics (2020-2028) ($MN)
17 Global Indoor Farming Technology Market Outlook, By Aeroponics (2020-2028) ($MN)
18 Global Indoor Farming Technology Market Outlook, By Soil-Based (2020-2028) ($MN)
19 Global Indoor Farming Technology Market Outlook, By Other Growing Systems (2020-2028) ($MN)
20 North America Indoor Farming Technology Market Outlook, By Country (2020-2028) ($MN)
21 North America Indoor Farming Technology Market Outlook, By Crop Type (2020-2028) ($MN)
22 North America Indoor Farming Technology Market Outlook, By Herbs and Microgreens (2020-2028) ($MN)
23 North America Indoor Farming Technology Market Outlook, By Fruits and Vegetables (2020-2028) ($MN)
24 North America Indoor Farming Technology Market Outlook, By Flowers and Ornamentals (2020-2028) ($MN)
25 North America Indoor Farming Technology Market Outlook, By Other Crop Types (2020-2028) ($MN)
26 North America Indoor Farming Technology Market Outlook, By Facility Type (2020-2028) ($MN)
27 North America Indoor Farming Technology Market Outlook, By Glass or Poly Greenhouse (2020-2028) ($MN)
28 North America Indoor Farming Technology Market Outlook, By Indoor Vertical Farm (2020-2028) ($MN)
29 North America Indoor Farming Technology Market Outlook, By Indoor DWC System (2020-2028) ($MN)
30 North America Indoor Farming Technology Market Outlook, By Container Farm (2020-2028) ($MN)
31 North America Indoor Farming Technology Market Outlook, By Other Facility Types (2020-2028) ($MN)
32 North America Indoor Farming Technology Market Outlook, By Growing System (2020-2028) ($MN)
33 North America Indoor Farming Technology Market Outlook, By Hydroponics (2020-2028) ($MN)
34 North America Indoor Farming Technology Market Outlook, By Hybrid (2020-2028) ($MN)
35 North America Indoor Farming Technology Market Outlook, By Aquaponics (2020-2028) ($MN)
36 North America Indoor Farming Technology Market Outlook, By Aeroponics (2020-2028) ($MN)
37 North America Indoor Farming Technology Market Outlook, By Soil-Based (2020-2028) ($MN)
38 North America Indoor Farming Technology Market Outlook, By Other Growing Systems (2020-2028) ($MN)
39 Europe Indoor Farming Technology Market Outlook, By Country (2020-2028) ($MN)
40 Europe Indoor Farming Technology Market Outlook, By Crop Type (2020-2028) ($MN)
41 Europe Indoor Farming Technology Market Outlook, By Herbs and Microgreens (2020-2028) ($MN)
42 Europe Indoor Farming Technology Market Outlook, By Fruits and Vegetables (2020-2028) ($MN)
43 Europe Indoor Farming Technology Market Outlook, By Flowers and Ornamentals (2020-2028) ($MN)
44 Europe Indoor Farming Technology Market Outlook, By Other Crop Types (2020-2028) ($MN)
45 Europe Indoor Farming Technology Market Outlook, By Facility Type (2020-2028) ($MN)
46 Europe Indoor Farming Technology Market Outlook, By Glass or Poly Greenhouse (2020-2028) ($MN)
47 Europe Indoor Farming Technology Market Outlook, By Indoor Vertical Farm (2020-2028) ($MN)
48 Europe Indoor Farming Technology Market Outlook, By Indoor DWC System (2020-2028) ($MN)
49 Europe Indoor Farming Technology Market Outlook, By Container Farm (2020-2028) ($MN)
50 Europe Indoor Farming Technology Market Outlook, By Other Facility Types (2020-2028) ($MN)
51 Europe Indoor Farming Technology Market Outlook, By Growing System (2020-2028) ($MN)
52 Europe Indoor Farming Technology Market Outlook, By Hydroponics (2020-2028) ($MN)
53 Europe Indoor Farming Technology Market Outlook, By Hybrid (2020-2028) ($MN)
54 Europe Indoor Farming Technology Market Outlook, By Aquaponics (2020-2028) ($MN)
55 Europe Indoor Farming Technology Market Outlook, By Aeroponics (2020-2028) ($MN)
56 Europe Indoor Farming Technology Market Outlook, By Soil-Based (2020-2028) ($MN)
57 Europe Indoor Farming Technology Market Outlook, By Other Growing Systems (2020-2028) ($MN)
58 Asia Pacific Indoor Farming Technology Market Outlook, By Country (2020-2028) ($MN)
59 Asia Pacific Indoor Farming Technology Market Outlook, By Crop Type (2020-2028) ($MN)
60 Asia Pacific Indoor Farming Technology Market Outlook, By Herbs and Microgreens (2020-2028) ($MN)
61 Asia Pacific Indoor Farming Technology Market Outlook, By Fruits and Vegetables (2020-2028) ($MN)
62 Asia Pacific Indoor Farming Technology Market Outlook, By Flowers and Ornamentals (2020-2028) ($MN)
63 Asia Pacific Indoor Farming Technology Market Outlook, By Other Crop Types (2020-2028) ($MN)
64 Asia Pacific Indoor Farming Technology Market Outlook, By Facility Type (2020-2028) ($MN)
65 Asia Pacific Indoor Farming Technology Market Outlook, By Glass or Poly Greenhouse (2020-2028) ($MN)
66 Asia Pacific Indoor Farming Technology Market Outlook, By Indoor Vertical Farm (2020-2028) ($MN)
67 Asia Pacific Indoor Farming Technology Market Outlook, By Indoor DWC System (2020-2028) ($MN)
68 Asia Pacific Indoor Farming Technology Market Outlook, By Container Farm (2020-2028) ($MN)
69 Asia Pacific Indoor Farming Technology Market Outlook, By Other Facility Types (2020-2028) ($MN)
70 Asia Pacific Indoor Farming Technology Market Outlook, By Growing System (2020-2028) ($MN)
71 Asia Pacific Indoor Farming Technology Market Outlook, By Hydroponics (2020-2028) ($MN)
72 Asia Pacific Indoor Farming Technology Market Outlook, By Hybrid (2020-2028) ($MN)
73 Asia Pacific Indoor Farming Technology Market Outlook, By Aquaponics (2020-2028) ($MN)
74 Asia Pacific Indoor Farming Technology Market Outlook, By Aeroponics (2020-2028) ($MN)
75 Asia Pacific Indoor Farming Technology Market Outlook, By Soil-Based (2020-2028) ($MN)
76 Asia Pacific Indoor Farming Technology Market Outlook, By Other Growing Systems (2020-2028) ($MN)
77 South America Indoor Farming Technology Market Outlook, By Country (2020-2028) ($MN)
78 South America Indoor Farming Technology Market Outlook, By Crop Type (2020-2028) ($MN)
79 South America Indoor Farming Technology Market Outlook, By Herbs and Microgreens (2020-2028) ($MN)
80 South America Indoor Farming Technology Market Outlook, By Fruits and Vegetables (2020-2028) ($MN)
81 South America Indoor Farming Technology Market Outlook, By Flowers and Ornamentals (2020-2028) ($MN)
82 South America Indoor Farming Technology Market Outlook, By Other Crop Types (2020-2028) ($MN)
83 South America Indoor Farming Technology Market Outlook, By Facility Type (2020-2028) ($MN)
84 South America Indoor Farming Technology Market Outlook, By Glass or Poly Greenhouse (2020-2028) ($MN)
85 South America Indoor Farming Technology Market Outlook, By Indoor Vertical Farm (2020-2028) ($MN)
86 South America Indoor Farming Technology Market Outlook, By Indoor DWC System (2020-2028) ($MN)
87 South America Indoor Farming Technology Market Outlook, By Container Farm (2020-2028) ($MN)
88 South America Indoor Farming Technology Market Outlook, By Other Facility Types (2020-2028) ($MN)
89 South America Indoor Farming Technology Market Outlook, By Growing System (2020-2028) ($MN)
90 South America Indoor Farming Technology Market Outlook, By Hydroponics (2020-2028) ($MN)
91 South America Indoor Farming Technology Market Outlook, By Hybrid (2020-2028) ($MN)
92 South America Indoor Farming Technology Market Outlook, By Aquaponics (2020-2028) ($MN)
93 South America Indoor Farming Technology Market Outlook, By Aeroponics (2020-2028) ($MN)
94 South America Indoor Farming Technology Market Outlook, By Soil-Based (2020-2028) ($MN)
95 South America Indoor Farming Technology Market Outlook, By Other Growing Systems (2020-2028) ($MN)
96 Middle East & Africa Indoor Farming Technology Market Outlook, By Country (2020-2028) ($MN)
97 Middle East & Africa Indoor Farming Technology Market Outlook, By Crop Type (2020-2028) ($MN)
98 Middle East & Africa Indoor Farming Technology Market Outlook, By Herbs and Microgreens (2020-2028) ($MN)
99 Middle East & Africa Indoor Farming Technology Market Outlook, By Fruits and Vegetables (2020-2028) ($MN)
100 Middle East & Africa Indoor Farming Technology Market Outlook, By Flowers and Ornamentals (2020-2028) ($MN)
101 Middle East & Africa Indoor Farming Technology Market Outlook, By Other Crop Types (2020-2028) ($MN)
102 Middle East & Africa Indoor Farming Technology Market Outlook, By Facility Type (2020-2028) ($MN)
103 Middle East & Africa Indoor Farming Technology Market Outlook, By Glass or Poly Greenhouse (2020-2028) ($MN)
104 Middle East & Africa Indoor Farming Technology Market Outlook, By Indoor Vertical Farm (2020-2028) ($MN)
105 Middle East & Africa Indoor Farming Technology Market Outlook, By Indoor DWC System (2020-2028) ($MN)
106 Middle East & Africa Indoor Farming Technology Market Outlook, By Container Farm (2020-2028) ($MN)
107 Middle East & Africa Indoor Farming Technology Market Outlook, By Other Facility Types (2020-2028) ($MN)
108 Middle East & Africa Indoor Farming Technology Market Outlook, By Growing System (2020-2028) ($MN)
109 Middle East & Africa Indoor Farming Technology Market Outlook, By Hydroponics (2020-2028) ($MN)
110 Middle East & Africa Indoor Farming Technology Market Outlook, By Hybrid (2020-2028) ($MN)
111 Middle East & Africa Indoor Farming Technology Market Outlook, By Aquaponics (2020-2028) ($MN)
112 Middle East & Africa Indoor Farming Technology Market Outlook, By Aeroponics (2020-2028) ($MN)
113 Middle East & Africa Indoor Farming Technology Market Outlook, By Soil-Based (2020-2028) ($MN)
114 Middle East & Africa Indoor Farming Technology Market Outlook, By Other Growing Systems (2020-2028) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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