Live Streaming Market

Live Streaming Market Forecasts to 2028 – Global Analysis By Application (E-Learning, Social Networking, Web Browsing), End User (Consumer, Education, Esports, Media, Retail, Telecommunications) and By Geography

4.8 (62 reviews)
Published: June 2021 ID: SMRC20600
4.8 (62 reviews)
Published: June 2021 ID: SMRC20600

This report covers the impact of COVID-19 on this global market

According to Stratistics MRC, the Global Live Streaming Market is accounted for $43,685.39 million in 2020 and is expected to reach $2,79,291.03 million by 2028 growing at a CAGR of 26.1% during the forecast period. Rising preference for live streaming over social posts and the increasing popularity of online gaming is driving the market growth. However, fake traffic on live-streaming sites may restrain the market growth.



Live streaming is a type of streaming in which video or audio is broadcast live over the internet. Most live streams are delivered via multicasting. The media is transmitted while it is recorded and allowing viewers to listen or watch it in real-time.
Based on the component, the platforms segment is going to have lucrative growth during the forecast period due to the increasing online data consumption and surfing habits of customers. The use of artificial intelligence for morphing users’ faces with celebrities has been gaining precedence with many players jumping on the bandwagon and the use of influencers for promoting latest applications and gaining new customers can boost the segment growth.

By geography, Asia Pacific is going to have significant growth during the forecast period. The growth of live video-streaming services and the rising consumer preference for live streaming over conventional television channels drive the market growth. Also, the rising adoption of digital innovation, increasing internet penetration in emerging economies such as China, Malaysia, Singapore, and India, accelerates the regional market growth.

Some of the key players profiled in the Live Streaming include AfreecaTV Co. Ltd., Amazon.Com, Inc, Dacast, Empire Video Productions LLC, Facebook Inc., Flux Broadcast, Google Inc., Huya Inc., IBM Corporation, Instagram Inc., Microsoft Corporation, Periscope, Twitch Interactive Inc., and Vimeo.

Report Coverage


Published Year:


Estimated Market Size in 2020:

USD 43,685.39 million

Estimated Period:


Compound Annual Growth Rate (CAGR)  from 2020 to 2028:


Predicted 2028 Value:

USD 279,291.03 million

Forecast Years:


Tables, Graphs & Figures


Chapters Covered:

Component, Streaming Type, Solution, Deployment Type, Revenue Model, Application, End User and Region

Core Drivers and Opportunities:

  • Rising preference for live streaming
  • Increasing popularity of online gaming

Restraining Factors & Market Threats:

  • Lack of infrastructure developments
  • Lack of regulations on content of live streaming

Components Covered:
• Platforms
• Services 

Streaming Types Covered:
• Live Video Streaming
• Nonlinear Video Streaming
Solutions Covered:
• Internet Protocol TV (Television)
• Over the Top (OTT)
• Pay TV (Television)

Deployment Types Covered:
• Cloud
• On-Premise

Revenue Models Covered:
• Advertising
• Rental
• Subscription    

Applications Covered:
• E-Learning (Electronic Learning)
• Social Networking
• Web Browsing
• Real-Time Sports
• Gaming

End Users Covered: 
• Banking, Financial Services and Insurance (BFSI) 
• Consumer  
• Corporate Communications  
• Education 
• Enterprise 
• Esports 
• Events 
• Government 
• Healthcare 
• Knowledge Sharing & Collaborations 
• Marketing & Client Engagement 
• Media & Realtime Entertainment 
• Retail 
• Telecommunications 

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan       
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2019, 2020, 2021, 2025 and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Key Questions Answered In The Report

The Global Live Streaming Market is majorly driven by increasing smartphone penetration, advanced technological developments, and availability of affordable broadband plans.

The platforms segment is growing at a highest CAGR owing to increasing online data consumption and surfing habits of customers.

Asia Pacific dominated with a significant market share owing to penetration of internet in China, Singapore, Malaysia, and India and host of free content on live streaming sites.

North America market is growing at a highest CAGR owing to deployment of 5G and updates in mobile applications for making video delivery agile.

Key players in Live Streaming Market include AfreecaTV Co. Ltd., Amazon.Com, Inc, Dacast, Empire Video Productions LLC, Facebook Inc., Flux Broadcast, Google Inc., Huya Inc., IBM Corporation, Instagram Inc., Microsoft Corporation, Periscope, Twitch Interactive Inc., and Vimeo.

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