Mailer Packaging Market
PUBLISHED: 2024 ID: SMRC25101
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Mailer Packaging Market

Mailer Packaging Market Forecasts to 2030 - Global Analysis By Product (Non-Cushioned Mailers and Cushioned Mailers), Raw Material, Insulation, End User and By Geography

4.3 (63 reviews)
4.3 (63 reviews)
Published: 2024 ID: SMRC25101

This report covers the impact of COVID-19 on this global market
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According to Stratistics MRC, the Global Mailer Packaging Market is accounted for $27.5 billion in 2023 and is expected to reach $88.7 billion by 2030 growing at a CAGR of 18.2% during the forecast period. Mailer packaging encompasses various options, such as poly mailers, bubble mailers, and cardboard envelopes, designed for secure and efficient shipping. Businesses often customize packaging with logos for branding. Sustainable alternatives, like recyclable materials, are gaining popularity. Security features, such as tamper-evident seals, enhance package integrity. Selecting the right size minimizes excess materials, promoting cost-effectiveness. Bulk purchasing options and eco-friendly choices contribute to both economic and environmental considerations. 

According to the U.S. Department of Commerce Retail Indicator Division, e-commerce sales exhibited a 14.2% increase in 2020 and accounted for USD 870 billion in 2021 in the U.S.

Market Dynamics: 

Driver: 

Rapid expansion of e-commerce

As consumers increasingly shift towards online shopping, there is a heightened demand for efficient, protective, and visually appealing packaging solutions. Mailer packaging has become a key player in meeting these requirements, providing a cost-effective and customizable option for businesses. The surge in e-commerce transactions has necessitated packaging that ensures the safe delivery of products to customers' doorsteps. Additionally, the trend towards sustainable practices has driven innovations in eco-friendly mailer packaging materials are encouraging the market growth.

Restraint:

Adherence to various packaging regulations

Stricter regulations, especially those aimed at reducing environmental impact, may compel companies to invest in alternative materials, resulting in increased production costs. Compliance requirements may necessitate significant changes in packaging design and production practices, potentially affecting the overall efficiency and cost-effectiveness of mailer packaging solutions. Small and medium-sized enterprises (SMEs) within the mailer packaging industry, in particular, may find it challenging to keep up with the evolving regulatory landscape, leading to increased compliance costs and reduced competitiveness.

Opportunity:

Growing awareness of environmental issues

Consumers, now more than ever, prioritize environmentally responsible packaging, prompting companies to adopt materials that are recyclable, biodegradable, and sourced sustainably. This shift not only aligns with global efforts to reduce plastic waste but also addresses consumer preferences for eco-conscious brands. As a result, there is an increasing demand for green packaging solutions within the mailer packaging sector.

Threat:

Consumers may be resistant to adopting new packaging formats 

If consumers perceive mailer packaging as less familiar or reliable compared to traditional options, it may impact their trust and acceptance. The reluctance to embrace change can slow down the adoption rate of innovative mailer packaging solutions, limiting market expansion. Companies may face challenges in convincing consumers of the benefits of these new formats, potentially leading to lower market penetration and a reluctance to invest in the development and promotion of alternative packaging options.

Covid-19 Impact

Because there was less of a need for packing during the pandemic's first stages, mailer demand actually declined in 2020. This results from the suspension of transportation services in an effort to stop the corona virus from spreading. The governments of the individual nations enforced stringent social distancing measures that imposed limitations on the manufacturing facilities and distribution networks. As a result, during the first global corona virus waves, mailer packaging growth slowed.

The non-cushioned mailers segment is expected to be the largest during the forecast period

The non-cushioned mailers segment is estimated to have a lucrative growth, because non-cushioned mailers are often more cost-effective, lightweight, and environmentally friendly, contributing to reduced shipping costs and ecological impact. However, the downside includes a potential compromise in product protection during transit, leading to increased risk of damage. The effect on the market involves a delicate balance between cost efficiency and ensuring the safety of shipped items, influencing purchasing decisions in the evolving landscape.

The paper segment is expected to have the highest CAGR during the forecast period

The paper segment is anticipated to witness the highest CAGR growth during the forecast period, as consumers prioritize environmentally conscious choices, paper-based mailer packaging is gaining traction due to its biodegradability and recyclability. Manufacturers are responding to this trend by developing innovative paper packaging solutions that maintain durability and protective qualities. Additionally, regulations promoting sustainable practices contribute to the rising adoption of paper in mailer packaging.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the presence of developing economies in the region such as China and India is majorly contributing to the regional dominance. Moreover, the presence of a large number of packaging manufacturers in China due to the easy availability of raw materials at cheaper rates and low labour costs is further supporting segmental dominance.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, owing to the surge in online shopping; there is a rising demand for secure and efficient packaging solutions. Mailer packaging, known for its lightweight, protective, and customizable nature, is gaining popularity. Key factors influencing market growth include the increasing volume of parcel shipments, sustainability concerns, and the need for brand differentiation. The market is characterized by competitive dynamics as packaging providers strive to offer solutions that cater to the evolving needs of the e-commerce industry driving the market growth.

Key players in the market

Some of the key players in the Mailer Packaging Market include 3M Company, Pregis LLC, Georgia-Pacific LLC, Intertape Polymer Group Inc, Mondi, Abriso Jiffy, Henkel Corporation, ProAmpac LLC, Crown Packaging Corp., WestRock Company, International Paper Company, Sonoco Products Company, Georgia-Pacific LLC, Smurfit Kappa Group, Stora Enso Oyj, Huhtamaki Oyj, Berry Global, Inc, Amcor plc, Uline Inc and The Box Co-Op 

Key Developments:

In January 2024, 3M announced that claimant participation in the Combat Arms Earplugs litigation settlement is on track to exceed the 98% participation threshold set forth in the settlement agreement

In November 2023, Mondi collaborates with partners to replace PolyStyrene (EPS) and lead the change on white goods packaging. Expanded PolyStyrene (EPS) microplastics are widely recognised as a significant contributor to marine plastic pollution, making up over 40% of plastic debris on Asian beaches.

In July 2023, Command™ Brand announced its first official Director of Dorm Design, Bobby Berk, who will provide style inspiration for students and young adults to help transform their space to match their current aesthetic ""era"" this Back to College season and fearlessly express themselves with ease. 

Products Covered:
• Non-Cushioned Mailers
• Cushioned Mailers
 
Raw Materials Covered:
• Paper
• Foil
• Plastic

Insulations Covered:
• Non-Insulated
• Insulated

End Users Covered:
• Manufacturing & Warehousing
• E-Commerce
• Shipping & Logistics

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary         
           
2 Preface          
 2.1 Abstract         
 2.2 Stake Holders        
 2.3 Research Scope        
 2.4 Research Methodology       
  2.4.1 Data Mining       
  2.4.2 Data Analysis       
  2.4.3 Data Validation       
  2.4.4 Research Approach       
 2.5 Research Sources        
  2.5.1 Primary Research Sources      
  2.5.2 Secondary Research Sources      
  2.5.3 Assumptions       
           
3 Market Trend Analysis        
 3.1 Introduction        
 3.2 Drivers         
 3.3 Restraints        
 3.4 Opportunities        
 3.5 Threats         
 3.6 Product Analysis        
 3.7 End User Analysis        
 3.8 Emerging Markets        
 3.9 Impact of Covid-19        
           
4 Porters Five Force Analysis        
 4.1 Bargaining power of suppliers       
 4.2 Bargaining power of buyers       
 4.3 Threat of substitutes       
 4.4 Threat of new entrants       
 4.5 Competitive rivalry        
           
5 Global Mailer Packaging Market, By Product      
 5.1 Introduction        
 5.2 Non-Cushioned Mailers       
 5.3 Cushioned Mailers        
           
6 Global Mailer Packaging Market, By Raw Material      
 6.1 Introduction        
 6.2 Paper         
 6.3 Foil         
 6.4 Plastic         
           
7 Global Mailer Packaging Market, By Insulation      
 7.1 Introduction        
 7.2 Non-Insulated        
 7.3 Insulated         
           
8 Global Mailer Packaging Market, By End User      
 8.1 Introduction        
 8.2 Manufacturing & Warehousing      
 8.3 E-Commerce        
 8.4 Shipping & Logistics        
           
9 Global Mailer Packaging Market, By Geography      
 9.1 Introduction        
 9.2 North America        
  9.2.1 US        
  9.2.2 Canada        
  9.2.3 Mexico        
 9.3 Europe         
  9.3.1 Germany        
  9.3.2 UK        
  9.3.3 Italy        
  9.3.4 France        
  9.3.5 Spain        
  9.3.6 Rest of Europe       
 9.4 Asia Pacific        
  9.4.1 Japan        
  9.4.2 China        
  9.4.3 India        
  9.4.4 Australia        
  9.4.5 New Zealand       
  9.4.6 South Korea       
  9.4.7 Rest of Asia Pacific       
 9.5 South America        
  9.5.1 Argentina       
  9.5.2 Brazil        
  9.5.3 Chile        
  9.5.4 Rest of South America      
 9.6 Middle East & Africa       
  9.6.1 Saudi Arabia       
  9.6.2 UAE        
  9.6.3 Qatar        
  9.6.4 South Africa       
  9.6.5 Rest of Middle East & Africa      
           
10 Key Developments         
 10.1 Agreements, Partnerships, Collaborations and Joint Ventures    
 10.2 Acquisitions & Mergers       
 10.3 New Product Launch       
 10.4 Expansions        
 10.5 Other Key Strategies       
           
11 Company Profiling         
 11.1 3M Company        
 11.2 Pregis LLC        
 11.3 Georgia-Pacific LLC        
 11.4 Intertape Polymer Group Inc       
 11.5 Mondi         
 11.6 Abriso Jiffy        
 11.7 Henkel Corporation        
 11.8 ProAmpac LLC        
 11.9 Crown Packaging Corp.       
 11.10 WestRock Company        
 11.11 International Paper Company       
 11.12 Sonoco Products Company       
 11.13 Georgia-Pacific LLC        
 11.14 Smurfit Kappa Group       
 11.15 Stora Enso Oyj        
 11.16 Huhtamaki Oyj        
 11.17 Berry Global, Inc        
 11.18 Amcor plc        
 11.19 Uline Inc         
 11.20 The Box Co-Op        
           
List of Tables          
1 Global Mailer Packaging Market Outlook, By Region (2021-2030) ($MN)    
2 Global Mailer Packaging Market Outlook, By Product (2021-2030) ($MN)    
3 Global Mailer Packaging Market Outlook, By Non-Cushioned Mailers (2021-2030) ($MN)  
4 Global Mailer Packaging Market Outlook, By Cushioned Mailers (2021-2030) ($MN)   
5 Global Mailer Packaging Market Outlook, By Raw Material (2021-2030) ($MN)   
6 Global Mailer Packaging Market Outlook, By Paper (2021-2030) ($MN)    
7 Global Mailer Packaging Market Outlook, By Foil (2021-2030) ($MN)    
8 Global Mailer Packaging Market Outlook, By Plastic (2021-2030) ($MN)    
9 Global Mailer Packaging Market Outlook, By Insulation (2021-2030) ($MN)   
10 Global Mailer Packaging Market Outlook, By Non-Insulated (2021-2030) ($MN)   
11 Global Mailer Packaging Market Outlook, By Insulated (2021-2030) ($MN)   
12 Global Mailer Packaging Market Outlook, By End User (2021-2030) ($MN)    
13 Global Mailer Packaging Market Outlook, By Manufacturing & Warehousing (2021-2030) ($MN) 
14 Global Mailer Packaging Market Outlook, By E-Commerce (2021-2030) ($MN)   
15 Global Mailer Packaging Market Outlook, By Shipping & Logistics (2021-2030) ($MN)  
16 North America Mailer Packaging Market Outlook, By Country (2021-2030) ($MN)   
17 North America Mailer Packaging Market Outlook, By Product (2021-2030) ($MN)   
18 North America Mailer Packaging Market Outlook, By Non-Cushioned Mailers (2021-2030) ($MN) 
19 North America Mailer Packaging Market Outlook, By Cushioned Mailers (2021-2030) ($MN)  
20 North America Mailer Packaging Market Outlook, By Raw Material (2021-2030) ($MN)  
21 North America Mailer Packaging Market Outlook, By Paper (2021-2030) ($MN)   
22 North America Mailer Packaging Market Outlook, By Foil (2021-2030) ($MN)   
23 North America Mailer Packaging Market Outlook, By Plastic (2021-2030) ($MN)   
24 North America Mailer Packaging Market Outlook, By Insulation (2021-2030) ($MN)   
25 North America Mailer Packaging Market Outlook, By Non-Insulated (2021-2030) ($MN)  
26 North America Mailer Packaging Market Outlook, By Insulated (2021-2030) ($MN)   
27 North America Mailer Packaging Market Outlook, By End User (2021-2030) ($MN)   
28 North America Mailer Packaging Market Outlook, By Manufacturing & Warehousing (2021-2030) ($MN) 
29 North America Mailer Packaging Market Outlook, By E-Commerce (2021-2030) ($MN)  
30 North America Mailer Packaging Market Outlook, By Shipping & Logistics (2021-2030) ($MN)  
31 Europe Mailer Packaging Market Outlook, By Country (2021-2030) ($MN)    
32 Europe Mailer Packaging Market Outlook, By Product (2021-2030) ($MN)    
33 Europe Mailer Packaging Market Outlook, By Non-Cushioned Mailers (2021-2030) ($MN)  
34 Europe Mailer Packaging Market Outlook, By Cushioned Mailers (2021-2030) ($MN)   
35 Europe Mailer Packaging Market Outlook, By Raw Material (2021-2030) ($MN)   
36 Europe Mailer Packaging Market Outlook, By Paper (2021-2030) ($MN)    
37 Europe Mailer Packaging Market Outlook, By Foil (2021-2030) ($MN)    
38 Europe Mailer Packaging Market Outlook, By Plastic (2021-2030) ($MN)    
39 Europe Mailer Packaging Market Outlook, By Insulation (2021-2030) ($MN)   
40 Europe Mailer Packaging Market Outlook, By Non-Insulated (2021-2030) ($MN)   
41 Europe Mailer Packaging Market Outlook, By Insulated (2021-2030) ($MN)   
42 Europe Mailer Packaging Market Outlook, By End User (2021-2030) ($MN)   
43 Europe Mailer Packaging Market Outlook, By Manufacturing & Warehousing (2021-2030) ($MN) 
44 Europe Mailer Packaging Market Outlook, By E-Commerce (2021-2030) ($MN)   
45 Europe Mailer Packaging Market Outlook, By Shipping & Logistics (2021-2030) ($MN)  
46 Asia Pacific Mailer Packaging Market Outlook, By Country (2021-2030) ($MN)   
47 Asia Pacific Mailer Packaging Market Outlook, By Product (2021-2030) ($MN)   
48 Asia Pacific Mailer Packaging Market Outlook, By Non-Cushioned Mailers (2021-2030) ($MN)  
49 Asia Pacific Mailer Packaging Market Outlook, By Cushioned Mailers (2021-2030) ($MN)  
50 Asia Pacific Mailer Packaging Market Outlook, By Raw Material (2021-2030) ($MN)   
51 Asia Pacific Mailer Packaging Market Outlook, By Paper (2021-2030) ($MN)   
52 Asia Pacific Mailer Packaging Market Outlook, By Foil (2021-2030) ($MN)    
53 Asia Pacific Mailer Packaging Market Outlook, By Plastic (2021-2030) ($MN)   
54 Asia Pacific Mailer Packaging Market Outlook, By Insulation (2021-2030) ($MN)   
55 Asia Pacific Mailer Packaging Market Outlook, By Non-Insulated (2021-2030) ($MN)   
56 Asia Pacific Mailer Packaging Market Outlook, By Insulated (2021-2030) ($MN)   
57 Asia Pacific Mailer Packaging Market Outlook, By End User (2021-2030) ($MN)   
58 Asia Pacific Mailer Packaging Market Outlook, By Manufacturing & Warehousing (2021-2030) ($MN) 
59 Asia Pacific Mailer Packaging Market Outlook, By E-Commerce (2021-2030) ($MN)   
60 Asia Pacific Mailer Packaging Market Outlook, By Shipping & Logistics (2021-2030) ($MN)  
61 South America Mailer Packaging Market Outlook, By Country (2021-2030) ($MN)   
62 South America Mailer Packaging Market Outlook, By Product (2021-2030) ($MN)   
63 South America Mailer Packaging Market Outlook, By Non-Cushioned Mailers (2021-2030) ($MN) 
64 South America Mailer Packaging Market Outlook, By Cushioned Mailers (2021-2030) ($MN)  
65 South America Mailer Packaging Market Outlook, By Raw Material (2021-2030) ($MN)  
66 South America Mailer Packaging Market Outlook, By Paper (2021-2030) ($MN)   
67 South America Mailer Packaging Market Outlook, By Foil (2021-2030) ($MN)   
68 South America Mailer Packaging Market Outlook, By Plastic (2021-2030) ($MN)   
69 South America Mailer Packaging Market Outlook, By Insulation (2021-2030) ($MN)   
70 South America Mailer Packaging Market Outlook, By Non-Insulated (2021-2030) ($MN)  
71 South America Mailer Packaging Market Outlook, By Insulated (2021-2030) ($MN)   
72 South America Mailer Packaging Market Outlook, By End User (2021-2030) ($MN)   
73 South America Mailer Packaging Market Outlook, By Manufacturing & Warehousing (2021-2030) ($MN) 
74 South America Mailer Packaging Market Outlook, By E-Commerce (2021-2030) ($MN)  
75 South America Mailer Packaging Market Outlook, By Shipping & Logistics (2021-2030) ($MN)  
76 Middle East & Africa Mailer Packaging Market Outlook, By Country (2021-2030) ($MN)  
77 Middle East & Africa Mailer Packaging Market Outlook, By Product (2021-2030) ($MN)  
78 Middle East & Africa Mailer Packaging Market Outlook, By Non-Cushioned Mailers (2021-2030) ($MN) 
79 Middle East & Africa Mailer Packaging Market Outlook, By Cushioned Mailers (2021-2030) ($MN) 
80 Middle East & Africa Mailer Packaging Market Outlook, By Raw Material (2021-2030) ($MN)  
81 Middle East & Africa Mailer Packaging Market Outlook, By Paper (2021-2030) ($MN)  
82 Middle East & Africa Mailer Packaging Market Outlook, By Foil (2021-2030) ($MN)   
83 Middle East & Africa Mailer Packaging Market Outlook, By Plastic (2021-2030) ($MN)  
84 Middle East & Africa Mailer Packaging Market Outlook, By Insulation (2021-2030) ($MN)  
85 Middle East & Africa Mailer Packaging Market Outlook, By Non-Insulated (2021-2030) ($MN)  
86 Middle East & Africa Mailer Packaging Market Outlook, By Insulated (2021-2030) ($MN)  
87 Middle East & Africa Mailer Packaging Market Outlook, By End User (2021-2030) ($MN)  
88 Middle East & Africa Mailer Packaging Market Outlook, By Manufacturing & Warehousing (2021-2030) ($MN)
89 Middle East & Africa Mailer Packaging Market Outlook, By E-Commerce (2021-2030) ($MN)  
90 Middle East & Africa Mailer Packaging Market Outlook, By Shipping & Logistics (2021-2030) ($MN) 

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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