Natural Food And Drinks Market
Natural Food & Drinks Market Forecasts to 2030 - Global Analysis By Product Type (Natural Food, Natural Drinks and Other Product Types), Distribution Channel, Packaging, Consumer Type, Trends and By Geography
|
Years Covered |
2021-2030 |
|
Estimated Year Value (2024) |
US $158.06 BN |
|
Projected Year Value (2030) |
US $337.91 BN |
|
CAGR (2024- 2030) |
13.5% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Asia Pacific |
|
Highest Growing Market |
North America |
According to Stratistics MRC, the Global Natural Food & Drinks Market is accounted for $158.06 billion in 2024 and is expected to reach $337.91 billion by 2030 growing at a CAGR of 13.5% during the forecast period. The natural food and drink market is a worldwide industry that manufactures, markets, and distributes minimally processed food and beverage items, mostly plant-based, organic, and sustainably produced. This sector serves consumers who are concerned about their health and are looking for healthier options.
According to the U.S. Department of Agriculture, natural food & drinks costs 20–30% more compared to conventional food.
Market Dynamics:
Driver:
Growing health consciousness
Growing health consciousness and the desire for healthier options are driving the market for natural foods and beverages. Natural and organic products are becoming more and more popular as consumers become more conscious of the dangers associated with processed meals and artificial additives. The market is expanding as a result of the substantial demand for natural foods and beverages brought about by this shift towards healthy eating patterns. This tendency is influenced by elements including the increase in chronic illnesses and obesity rates.
Restraint:
Higher prices compared to conventional products
Increased prices provide a serious obstacle to business expansion and customer adoption. Because natural products must meet stricter production criteria, like organic certification and sustainable agricultural methods, they are usually 20–30% more expensive than conventional alternatives. These elements raise the cost of production, which is subsequently transferred to customers. As a result, despite rising health consciousness and demand for natural products, price-conscious consumers—especially in developing nations—may choose less expensive conventional alternatives, restricting the market's potential for growth.
Opportunity:
Growing concerns about food safety and quality
The negative effects of conventional manufacturing have made consumers more concerned about environmental sustainability in the market for natural foods and beverages. They seek goods that cause less harm and are sourced responsibly. Because of their sustainable farming methods, decreased need on artificial chemicals, and smaller carbon footprints, natural and organic foods and beverages are seen as being more environmentally friendly. To preserve customer confidence, it is imperative to make sure sustainability claims are backed by validated standards and certifications.
Threat:
Competition from conventional products
Conventional products are fierce competitors in the natural food and drink market due to their well-established brand loyalty, wide distribution networks, and more affordable prices. These goods are frequently perceived by consumers as familiar and convenient, which discourages them from investigating natural alternatives. Furthermore, natural products are frequently overshadowed by traditional marketing techniques, which make it challenging for new competitors to become visible. In order to gain market share and win over health-conscious customers, producers must innovate and distinguish their products.
Covid-19 Impact
The COVID-19 pandemic significantly impacted the Natural Food & Drinks Market, leading to both challenges and opportunities. Demand for natural and organic products increased as people sought to strengthen their immune systems and became more health concerned. The market expanded as a result of this change to healthy eating practices. On the other hand, the pandemic disrupted the supply chain, which had an impact on the availability and manufacturing of some products. The closing of cafés and restaurants also caused consumers to switch their buying habits to grocery shopping and cooking at home, demonstrating how resilient the market is as companies adjust to changing customer demands.
The convenience stores segment is expected to be the largest during the forecast period
The convenience stores segment is projected to account for the largest market share during the projection period, because they give customers quick access to a variety of goods. Convenience stores have added natural and organic products to their inventory as customers look for more convenient and healthful options. Urbanization, hectic lifestyles, and quick food options are some of the causes driving this trend. Convenience stores are a vital market channel since they provide a one-stop shop for natural foods and beverages.
The paperboard segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the paperboard segment is predicted to witness the highest growth rate, due to its adaptability and environmentally favourable qualities. Sustainable packaging solutions are in greater demand as customers grow more ecologically concerned. Because paperboard is easily recyclable and renewable, it provides superior protection for natural products, maintaining their purity and freshness. These days, producers concentrate on satisfying customers' demands for high-quality and ecologically conscious products.
Region with largest share:
The Asia Pacific region is projected to account for the largest market share during the forecast period due to the demand for natural, organic, and minimally processed foods and drinks is expanding as a result of consumers' growing health consciousness and increased disposable incomes. Particularly in nations like China, India, and Japan, urbanization and shifting dietary tastes are driving the industry. Furthermore, consumers' judgments are being influenced by increased knowledge about food safety, the effects of artificial additives, and the advantages of natural ingredients.
Region with highest CAGR:
The North America region is predicted to witness the lucrative growth rate throughout the forecast period, owing to the demand for organic, clean-label, and non-GMO products, the growing popularity of plant-based diets, sustainability concerns, and health and wellness awareness. E-commerce, specialty retail establishments, and advancements in functional foods and natural beverages are among factors driving the market.
Key players in the market
Some of the key players profiled in the Natural Food & Drinks Market include General Mills, Inc., Nestlé S.A., Danone S.A., The Hain Celestial Group, Inc., Conagra Brands, Inc., PepsiCo, Inc., The Coca-Cola Company, Organic Valley, Archer Daniels Midland Company (ADM), Tyson Foods, Inc., Clif Bar & Company, Amy’s Kitchen, Inc., Chobani LLC, Kraft Heinz Company, Dean Foods Company, Unilever PLC, Kellogg Company, SunOpta Inc., Nature's Path Foods, and Blue Diamond Growers.
Key Developments:
In May 2023, DANONE launched a new line of organic, plant-based yogurt under its Silk brand, catering to the rising demand for dairy alternatives.
In March 2023, Nestlé expanded its plant-based offerings with new frozen meals under its Garden Gourmet brand, targeting the growing plant-based food market.
In January 2023, Coca-Cola expanded its ""Simply"" line with low-calorie, natural drinks using real fruit juice and no artificial sweeteners.
In September 2022, Hain Celestial introduced Earth's best organic baby food with clean-label ingredients, focusing on infant health and natural nutrition.
Product Types Covered:
• Natural Food
• Natural Drinks
• Other Product Types
Distribution Channels Covered:
• Supermarkets & Hypermarkets
• Convenience Stores
• Specialty Stores
• Online Retailers
• Health & Wellness Stores
• Direct Sales
• Restaurants and Cafes
Packagings Covered:
• Bottles
• Cans
• Boxes
• Pouches
• Paperboard
• Other Packagings
Consumer Types Covered:
• Adults
• Kids
• Seniors
Trends Covered:
• Plant-Based Foods
• Functional Foods
• Clean Label
• Ethical Sourcing
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Natural Food & Drinks Market, By Product Type
5.1 Introduction
5.2 Natural Food
5.2.1 Fruits & Vegetables
5.2.2 Dairy Products
5.2.3 Meat & Poultry
5.2.4 Seafood
5.2.5 Bakery Products
5.2.6 Confectionery
5.2.7 Grains & Cereals
5.2.8 Snacks
5.2.9 Beverages
5.3 Natural Drinks
5.3.1 Juices & Smoothies
5.3.2 Functional Drinks
5.3.3 Tea & Coffee
5.3.4 Plant-based Beverages
5.3.5 Coconut Water
5.3.6 Alcoholic Beverages
5.4 Other Product Types
6 Global Natural Food & Drinks Market, By Distribution Channel
6.1 Introduction
6.2 Supermarkets & Hypermarkets
6.3 Convenience Stores
6.4 Specialty Stores
6.5 Online Retailers
6.6 Health & Wellness Stores
6.7 Direct Sales
6.8 Restaurants and Cafes
7 Global Natural Food & Drinks Market, By Packaging
7.1 Introduction
7.2 Bottles
7.3 Cans
7.4 Boxes
7.5 Pouches
7.6 Paperboard
7.7 Other Packagings
8 Global Natural Food & Drinks Market, By Consumer Type
8.1 Introduction
8.2 Adults
8.3 Kids
8.4 Seniors
9 Global Natural Food & Drinks Market, By Trends
9.1 Introduction
9.2 Plant-Based Foods
9.3 Functional Foods
9.4 Clean Label
9.5 Ethical Sourcing
10 Global Natural Food & Drinks Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 General Mills, Inc.
12.2 Nestlé S.A.
12.3 Danone S.A.
12.4 The Hain Celestial Group, Inc.
12.5 Conagra Brands, Inc.
12.6 PepsiCo, Inc.
12.7 The Coca-Cola Company
12.8 Organic Valley
12.9 Archer Daniels Midland Company (ADM)
12.10 Tyson Foods, Inc.
12.11 Clif Bar & Company
12.12 Amy’s Kitchen, Inc.
12.13 Chobani LLC
12.14 Kraft Heinz Company
12.15 Dean Foods Company
12.16 Unilever PLC
12.17 Kellogg Company
12.18 SunOpta Inc.
12.19 Nature's Path Foods
12.20 Blue Diamond Growers
List of Tables
1 Global Natural Food & Drinks Market Outlook, By Region (2022-2030) ($MN)
2 Global Natural Food & Drinks Market Outlook, By Product Type (2022-2030) ($MN)
3 Global Natural Food & Drinks Market Outlook, By Natural Food (2022-2030) ($MN)
4 Global Natural Food & Drinks Market Outlook, By Fruits & Vegetables (2022-2030) ($MN)
5 Global Natural Food & Drinks Market Outlook, By Dairy Products (2022-2030) ($MN)
6 Global Natural Food & Drinks Market Outlook, By Meat & Poultry (2022-2030) ($MN)
7 Global Natural Food & Drinks Market Outlook, By Seafood (2022-2030) ($MN)
8 Global Natural Food & Drinks Market Outlook, By Bakery Products (2022-2030) ($MN)
9 Global Natural Food & Drinks Market Outlook, By Confectionery (2022-2030) ($MN)
10 Global Natural Food & Drinks Market Outlook, By Grains & Cereals (2022-2030) ($MN)
11 Global Natural Food & Drinks Market Outlook, By Snacks (2022-2030) ($MN)
12 Global Natural Food & Drinks Market Outlook, By Beverages (2022-2030) ($MN)
13 Global Natural Food & Drinks Market Outlook, By Natural Drinks (2022-2030) ($MN)
14 Global Natural Food & Drinks Market Outlook, By Juices & Smoothies (2022-2030) ($MN)
15 Global Natural Food & Drinks Market Outlook, By Functional Drinks (2022-2030) ($MN)
16 Global Natural Food & Drinks Market Outlook, By Tea & Coffee (2022-2030) ($MN)
17 Global Natural Food & Drinks Market Outlook, By Plant-based Beverages (2022-2030) ($MN)
18 Global Natural Food & Drinks Market Outlook, By Coconut Water (2022-2030) ($MN)
19 Global Natural Food & Drinks Market Outlook, By Alcoholic Beverages (2022-2030) ($MN)
20 Global Natural Food & Drinks Market Outlook, By Other Product Types (2022-2030) ($MN)
21 Global Natural Food & Drinks Market Outlook, By Distribution Channel (2022-2030) ($MN)
22 Global Natural Food & Drinks Market Outlook, By Supermarkets & Hypermarkets (2022-2030) ($MN)
23 Global Natural Food & Drinks Market Outlook, By Convenience Stores (2022-2030) ($MN)
24 Global Natural Food & Drinks Market Outlook, By Specialty Stores (2022-2030) ($MN)
25 Global Natural Food & Drinks Market Outlook, By Online Retailers (2022-2030) ($MN)
26 Global Natural Food & Drinks Market Outlook, By Health & Wellness Stores (2022-2030) ($MN)
27 Global Natural Food & Drinks Market Outlook, By Direct Sales (2022-2030) ($MN)
28 Global Natural Food & Drinks Market Outlook, By Restaurants and Cafes (2022-2030) ($MN)
29 Global Natural Food & Drinks Market Outlook, By Packaging (2022-2030) ($MN)
30 Global Natural Food & Drinks Market Outlook, By Bottles (2022-2030) ($MN)
31 Global Natural Food & Drinks Market Outlook, By Cans (2022-2030) ($MN)
32 Global Natural Food & Drinks Market Outlook, By Boxes (2022-2030) ($MN)
33 Global Natural Food & Drinks Market Outlook, By Pouches (2022-2030) ($MN)
34 Global Natural Food & Drinks Market Outlook, By Paperboard (2022-2030) ($MN)
35 Global Natural Food & Drinks Market Outlook, By Other Packagings (2022-2030) ($MN)
36 Global Natural Food & Drinks Market Outlook, By Consumer Type (2022-2030) ($MN)
37 Global Natural Food & Drinks Market Outlook, By Adults (2022-2030) ($MN)
38 Global Natural Food & Drinks Market Outlook, By Kids (2022-2030) ($MN)
39 Global Natural Food & Drinks Market Outlook, By Seniors (2022-2030) ($MN)
40 Global Natural Food & Drinks Market Outlook, By Trends (2022-2030) ($MN)
41 Global Natural Food & Drinks Market Outlook, By Plant-Based Foods (2022-2030) ($MN)
42 Global Natural Food & Drinks Market Outlook, By Functional Foods (2022-2030) ($MN)
43 Global Natural Food & Drinks Market Outlook, By Clean Label (2022-2030) ($MN)
44 Global Natural Food & Drinks Market Outlook, By Ethical Sourcing (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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