Plant Based Butter Market
Plant Based Butter Market Forecasts to 2032 - Global Analysis By Product Type (Vegetable Butter, Nut Butter, Vegan Ghee, Whipped Plant-Based Butter, and Other Product Types), Source, Flavor, Distribution Channels, Packaging Type, End User and By Geography
|
Years Covered |
2024-2032 |
|
Estimated Year Value (2025) |
US $2.89 BN |
|
Projected Year Value (2032) |
US $5.02 BN |
|
CAGR (2025-2032) |
8.2% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Asia Pacific |
|
Highest Growing Market |
North America |
According to Stratistics MRC, the Global Plant Based Butter Market is accounted for $2.89 billion in 2025 and is expected to reach $5.02 billion by 2032 growing at a CAGR of 8.2% during the forecast period. Plant-based butter is a non-dairy butter alternative made primarily from a blend of plant-derived oils, such as olive, avocado, coconut, or palm kernel oil, combined with water and often emulsifiers. Unlike traditional butter from animal milk, it contains no animal products, making it suitable for vegans and those with lactose intolerance. It aims to replicate the taste, texture, and functionality of dairy butter for cooking, baking, and spreading.
According to the Food Industry Association, around a third of all households hold at least one vegan, vegetarian, flexitarian, or pescatarian. However, only 5% of households adhere strictly to animal-free diets.
Market Dynamics:
Driver:
Rising adoption of vegan and flexitarian diets
With growing awareness of health benefits and environmental sustainability, consumers are shifting toward plant-based diets. The increasing prevalence of lactose intolerance and dairy allergies is further driving the demand for plant-based butter. Plant-based butter offers a viable alternative to dairy butter, appealing to health-conscious individuals and ethical consumers. Food manufacturers are responding by expanding their plant-based product lines, ensuring wider availability and variety. As a result, the demand for plant-based butter continues to rise globally.
Restraint:
Competition from Traditional Dairy Butter
Despite the growing popularity of plant-based alternatives, traditional dairy butter remains deeply entrenched in consumer habits. Many consumers perceive dairy butter as superior in taste and texture, making it a preferred choice for cooking and baking. Established dairy brands dominate retail shelves, creating strong competition for plant-based options. Additionally, plant-based butter often comes at a higher price point, discouraging budget-conscious shoppers from making the switch. Regulatory policies surrounding dairy production also favor traditional butter, further challenging the expansion of plant-based alternatives.
Opportunity:
Increasing disposable income
Rising disposable income across various regions is enabling consumers to explore premium and health-focused food options. As more people become health-conscious, they are willing to invest in better-quality food alternatives, including plant-based butter. The expansion of middle-class populations in emerging markets is contributing to increase spending on specialty food items. Premium plant-based butter variants with added nutrients and unique flavors are gaining traction among affluent consumers. This trend is expected to drive significant growth in the plant-based butter market.
Threat:
Storage and distribution logistics
Plant-based butter faces logistical challenges related to storage and distribution, affecting its market penetration. Due to its formulation, plant-based butter may require refrigeration to maintain its texture and shelf life. Ensuring consistent cold-chain logistics increases operational costs, posing a challenge for retailers and distributors. In regions with limited infrastructure, maintaining product quality during transportation becomes a significant hurdle. Furthermore, shorter shelf life compared to traditional dairy butter can lead to inventory management challenges.
Covid-19 Impact
The COVID-19 pandemic had both positive and negative effects on the plant-based butter market. Supply chain disruptions initially caused delays in production and distribution, affecting market availability. However, the pandemic also accelerated consumer interest in health-conscious eating, boosting demand for plant-based alternatives. The crisis highlighted the importance of sustainability, further promoting plant-based diets among environmentally conscious buyers. Post-pandemic, investments in plant-based food innovation have increased, driving continued market expansion.
The nut butter segment is expected to be the largest during the forecast period
The nut butter segment is expected to account for the largest market share during the forecast period, due to its nutritional benefits and wide consumer acceptance. Nut-based butter, such as almond and cashew butter, offers a rich source of proteins, healthy fats, and essential vitamins. As more consumers seek dairy-free alternatives, nut butter's creamy texture and distinct flavour make it a popular choice. Additionally, innovations in manufacturing processes have enhanced taste profiles, making nut butter more appealing across different demographics.
The household segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the household segment is predicted to witness the highest growth rate, due to increasing consumer preference for home-cooked meals and healthier eating habits. Families are shifting toward plant-based butter as a staple ingredient for their daily meals, including breakfast spreads and baked goods. The availability of various plant-based butter options in supermarkets and online platforms is supporting this trend.
Region with largest share:
During the forecast period, the Asia Pacific region is expected to hold the largest market share due to growing consumer awareness of plant-based diets and rapid urbanization. Countries like China, India, and Japan are witnessing a rise in demand for dairy alternatives due to lactose intolerance and dietary preferences. Government initiatives supporting sustainable food choices and vegan-friendly policies are positively impacting consumer behaviour. Strong investments in plant-based food production and innovations are further fuelling market expansion in the region.
Region with highest CAGR:
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to rising consumer inclination toward health-conscious and ethical eating habits. The region has a well-established market for plant-based products, driven by a strong base of vegan and flexitarian consumers. Major food companies are heavily investing in plant-based butter innovations, expanding product availability across retail and online stores. Additionally, rising concerns over environmental sustainability and animal welfare are accelerating the shift toward dairy alternatives.
Key players in the market
Some of the key players profiled in the Plant Based Butter Market include Conagra Brands Inc., Prosperity Organic Food Inc., Upfield Holdings B.V., Premier Organics, Miyoko’s Creamery, Daiya Fine Food Ltd., Califia Farms, Nutiva Inc., Kite Hill, ForA Foods, Milkadamia, Melt Organic, Naturli’ Foods A/S, Pure Blends, and WayFare Foods.
Key Developments:
In July 2023, Daiya Foods Launches Two New Plant-Based Cheeses. Daiya Foods is excited to announce the release of its newest products, Goat Cheeze Flavour Crumbles and Feta Cheeze Flavour Crumbles. The two new cheese products will be available on-shelf throughout Canada in June, offering a new and delicious alternative to traditional dairy-based cheese.
In June 2020, Upfield brand and Country Crock and No-till on the Plains have partnered on a three-year program to support farmers with soil health education and cost-share to plant cover crops to improve soil health on fields. The initial collaboration will support farmers in the Kansas-area, where Country Crock is made, to cover 13,000 acres in the first year alone.
Product Types Covered:
• Vegetable Butter
• Nut Butter
• Vegan Ghee
• Whipped Plant-Based Butter
• Other Product Types
Sources Covered:
• Coconut-based
• Soy-based
• Almond-based
• Cashew-based
• Macadamia-based
• Oat-based
• Peanut-based
• Avocado-based
• Canola-based
• Other Sources
Flavors Covered:
• Unflavoured
• Flavoured
Distribution Channels Covered:
• Supermarkets/Hypermarkets
• Online Retailers
• Convenience Stores
Packaging Types Covered:
• Tubs/Cups
• Jars/Bottles
• Sticks/Wraps
• Pouches/Squeezable Packs
• Sustainable Packaging
• Other Packaging Types
End Users Covered:
• Household
• Food Service Industry
• Food and Beverage Industry
• Other End Users
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 End User Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Plant Based Butter Market, By Product Type
5.1 Introduction
5.2 Vegetable Butter
5.3 Nut Butter
5.4 Vegan Ghee
5.5 Whipped Plant-Based Butter
5.6 Other Product Types
6 Global Plant Based Butter Market, By Source
6.1 Introduction
6.2 Coconut-based
6.3 Soy-based
6.4 Almond-based
6.5 Cashew-based
6.6 Macadamia-based
6.7 Oat-based
6.8 Peanut-based
6.9 Avocado-based
6.10 Canola-based
6.11 Other Sources
7 Global Plant Based Butter Market, By Flavor
7.1 Introduction
7.2 Unflavoured
7.3 Flavoured
8 Global Plant Based Butter Market, By Distribution Channels
8.1 Introduction
8.2 Supermarkets/Hypermarkets
8.3 Online Retailers
8.4 Convenience Stores
9 Global Plant Based Butter Market, By Packaging Type
9.1 Introduction
9.2 Tubs/Cups
9.3 Jars/Bottles
9.4 Sticks/Wraps
9.5 Pouches/Squeezable Packs
9.6 Sustainable Packaging
9.6.1 Recyclable Plastics
9.6.2 Post-Consumer Recycled (PCR)
9.7 Other Packaging Types
10 Global Plant Based Butter Market, By End User
10.1 Introduction
10.2 Household
10.3 Food Service Industry
10.4 Food and Beverage Industry
10.5 Other End Users
11 Global Plant Based Butter Market, By Geography
11.1 Introduction
11.2 North America
11.2.1 US
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 UK
11.3.3 Italy
11.3.4 France
11.3.5 Spain
11.3.6 Rest of Europe
11.4 Asia Pacific
11.4.1 Japan
11.4.2 China
11.4.3 India
11.4.4 Australia
11.4.5 New Zealand
11.4.6 South Korea
11.4.7 Rest of Asia Pacific
11.5 South America
11.5.1 Argentina
11.5.2 Brazil
11.5.3 Chile
11.5.4 Rest of South America
11.6 Middle East & Africa
11.6.1 Saudi Arabia
11.6.2 UAE
11.6.3 Qatar
11.6.4 South Africa
11.6.5 Rest of Middle East & Africa
12 Key Developments
12.1 Agreements, Partnerships, Collaborations and Joint Ventures
12.2 Acquisitions & Mergers
12.3 New Product Launch
12.4 Expansions
12.5 Other Key Strategies
13 Company Profiling
13.1 Conagra Brands Inc.
13.2 Prosperity Organic Food Inc.
13.3 Upfield Holdings B.V.
13.4 Premier Organics
13.5 Miyoko’s Creamery
13.6 Daiya Fine Food Ltd.
13.7 Califia Farms
13.8 Nutiva Inc.
13.9 Kite Hill
13.10 ForA Foods
13.11 Milkadamia
13.12 Melt Organic
13.13 Naturli’ Foods A/S
13.14 Pure Blends
13.15 WayFare Foods
List of Tables
1 Global Plant Based Butter Market Outlook, By Region (2024-2032) ($MN)
2 Global Plant Based Butter Market Outlook, By Product Type (2024-2032) ($MN)
3 Global Plant Based Butter Market Outlook, By Vegetable Butter (2024-2032) ($MN)
4 Global Plant Based Butter Market Outlook, By Nut Butter (2024-2032) ($MN)
5 Global Plant Based Butter Market Outlook, By Vegan Ghee (2024-2032) ($MN)
6 Global Plant Based Butter Market Outlook, By Whipped Plant-Based Butter (2024-2032) ($MN)
7 Global Plant Based Butter Market Outlook, By Other Product Types (2024-2032) ($MN)
8 Global Plant Based Butter Market Outlook, By Source (2024-2032) ($MN)
9 Global Plant Based Butter Market Outlook, By Coconut-based (2024-2032) ($MN)
10 Global Plant Based Butter Market Outlook, By Soy-based (2024-2032) ($MN)
11 Global Plant Based Butter Market Outlook, By Almond-based (2024-2032) ($MN)
12 Global Plant Based Butter Market Outlook, By Cashew-based (2024-2032) ($MN)
13 Global Plant Based Butter Market Outlook, By Macadamia-based (2024-2032) ($MN)
14 Global Plant Based Butter Market Outlook, By Oat-based (2024-2032) ($MN)
15 Global Plant Based Butter Market Outlook, By Peanut-based (2024-2032) ($MN)
16 Global Plant Based Butter Market Outlook, By Avocado-based (2024-2032) ($MN)
17 Global Plant Based Butter Market Outlook, By Canola-based (2024-2032) ($MN)
18 Global Plant Based Butter Market Outlook, By Other Sources (2024-2032) ($MN)
19 Global Plant Based Butter Market Outlook, By Flavor (2024-2032) ($MN)
20 Global Plant Based Butter Market Outlook, By Unflavoured (2024-2032) ($MN)
21 Global Plant Based Butter Market Outlook, By Flavoured (2024-2032) ($MN)
22 Global Plant Based Butter Market Outlook, By Distribution Channels (2024-2032) ($MN)
23 Global Plant Based Butter Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
24 Global Plant Based Butter Market Outlook, By Online Retailers (2024-2032) ($MN)
25 Global Plant Based Butter Market Outlook, By Convenience Stores (2024-2032) ($MN)
26 Global Plant Based Butter Market Outlook, By Packaging Type (2024-2032) ($MN)
27 Global Plant Based Butter Market Outlook, By Tubs/Cups (2024-2032) ($MN)
28 Global Plant Based Butter Market Outlook, By Jars/Bottles (2024-2032) ($MN)
29 Global Plant Based Butter Market Outlook, By Sticks/Wraps (2024-2032) ($MN)
30 Global Plant Based Butter Market Outlook, By Pouches/Squeezable Packs (2024-2032) ($MN)
31 Global Plant Based Butter Market Outlook, By Sustainable Packaging (2024-2032) ($MN)
32 Global Plant Based Butter Market Outlook, By Recyclable Plastics (2024-2032) ($MN)
33 Global Plant Based Butter Market Outlook, By Post-Consumer Recycled (PCR) (2024-2032) ($MN)
34 Global Plant Based Butter Market Outlook, By Other Packaging Types (2024-2032) ($MN)
35 Global Plant Based Butter Market Outlook, By End User (2024-2032) ($MN)
36 Global Plant Based Butter Market Outlook, By Household (2024-2032) ($MN)
37 Global Plant Based Butter Market Outlook, By Food Service Industry (2024-2032) ($MN)
38 Global Plant Based Butter Market Outlook, By Food and Beverage Industry (2024-2032) ($MN)
39 Global Plant Based Butter Market Outlook, By Other End Users (2024-2032) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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