Processed Poultry Market
Processed Poultry Market Forecasts to 2032 - Global Analysis By Product Type (Fresh Processed, Raw-Cooked, Pre-Cooked, Raw-Fermented, Dried and Other Product Types), Poultry Type, Preservation Type, Distribution Channel, End User and By Geography
|
Years Covered |
2024-2032 |
|
Estimated Year Value (2025) |
US $373.5 BN |
|
Projected Year Value (2032) |
US $543.1 BN |
|
CAGR (2025-2032) |
9.6% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
North America |
|
Highest Growing Market |
Asia Pacific |
According to Stratistics MRC, the Global Processed Poultry Market is accounted for $373.5 billion in 2025 and is expected to reach $543.1 billion by 2032 growing at a CAGR of 9.6% during the forecast period. Processed poultry consists of poultry meat that has been treated through various methods to enhance taste, shelf stability, and ease of preparation. Techniques such as curing smoking, marination, and freezing help convert raw poultry into convenient, ready-to-eat or ready-to-cook products. Popular processed poultry varieties include breaded chicken, deli-style meats, and frozen meal options, ensuring accessibility for consumers with busy lifestyles.
Market Dynamics:
Driver:
Rising demand for convenient protein sources
Busy lifestyles and changing dietary habits have led consumers to seek ready-to-cook and ready-to-eat poultry solutions that offer both nutrition and convenience. Additionally, the rising awareness of high-protein diets and their benefits for weight management and overall health has encouraged widespread consumption. Innovations in minimally processed and preservative-free poultry products are further expanding market opportunities, aligning with the increasing preference for clean-label offerings.
Restraint:
Concerns over antibiotic use and animal welfare
Consumers are becoming more attentive to ethical sourcing, demanding transparency in production processes to ensure humane treatment and quality assurance. Regulatory policies aimed at reducing antibiotic reliance are leading to reformulation efforts across the industry, increasing production costs. Additionally, public discourse around sustainable farming practices is influencing purchasing behavior, requiring manufacturers to adopt responsible sourcing strategies to maintain consumer trust.
Opportunity:
Plant-based & blended alternatives & value-added product lines
Companies are developing hybrid meat products that incorporate plant proteins to offer reduced-fat and environmentally friendly options. Functional poultry products enriched with added nutrients, such as omega-3s and probiotics, are catering to health-conscious consumers seeking dietary benefits. Sustainability-focused innovations, including organic and cage-free poultry processing, are reinforcing brand credibility and driving demand for premium, ethically produced meat products.
Threat:
Stringent food safety regulations & intensifying competition
Strict guidelines regarding contamination prevention, additives, and labeling compliance require substantial investment in advanced food safety measures. Additionally, competition from alternative protein sources, including lab-grown meats and plant-based substitutes, is reshaping consumer choices impeding the growth of the market.
Covid-19 Impact:
The pandemic disrupted supply chains and impacted production efficiency in the processed poultry industry. Temporary shutdowns of processing facilities and workforce shortages led to reduced output and increased operational costs. However, the growing consumer shift toward packaged and frozen poultry options for home consumption supported market recovery.
The fresh processed segment is expected to be the largest during the forecast period
The fresh processed segment is expected to account for the largest market share during the forecast period due to its versatility and consumer preference for minimally processed options. Demand for marinated, seasoned, and pre-portioned poultry products continues to grow, driven by convenience and cooking flexibility. Innovations in natural preservation techniques and clean-label formulations are enhancing market appeal, ensuring continued dominance of this segment across retail and foodservice channels.
The turkey segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the turkey segment is predicted to witness the highest growth rate owing to its increasing popularity as a lean protein alternative. Health-conscious consumers are incorporating turkey-based products into their diets, favoring its lower fat content compared to traditional red meats. Expansion in diverse product offerings, including turkey sausages, patties, and deli meats, is boosting category growth. Additionally, seasonal demand for whole turkey products reinforces long-term market prospects.
Region with largest share:
During the forecast period, the North America region is expected to hold the largest market share due to high consumption rates and well-established distribution networks. Strong regulatory frameworks ensure quality and safety, fostering consumer trust in packaged poultry products. The increasing trend toward premium, antibiotic-free, and organic poultry offerings is further strengthening market growth. Expansion in foodservice channels and meal kit solutions is contributing to regional dominance.
Region with highest CAGR:
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR owing to rising urbanization and dietary shifts favoring protein-rich foods. Increasing disposable incomes and greater access to packaged poultry products are fueling demand across emerging economies. Expanding cold chain logistics and advancements in processing techniques are further accelerating market expansion.
Key players in the market
Some of the key players in Processed Poultry Market include BRF S.A., Cargill Incorporated, Cherkizovo Group, Danish Crown Group, Golden Valley Natural LLC, Hormel Foods Corporation, JBS S.A., Maple Leaf Foods Inc., Marfrig Global Foods SA, NH Foods Ltd, Nippon Meat Packers Inc, Pilgrim’s Pride Corporation, Tyson Foods Inc. and WH Group.
Key Developments:
In April 2025, BRF announced the establishment of a new food plant in Jeddah, Saudi Arabia, in partnership with HPDC, aiming to expand its presence in the Middle East.
In March 2025, Danish Crown launched five initiatives to encourage Danish farmers to deliver more pigs to its abattoirs, aiming to optimize capacity utilization.
In June 2024, Western Smokehouse Partners acquired Golden Valley Natural, a family-owned meat snack company, to expand its market presence and product offerings.
Product Types Covered:
• Fresh Processed
• Raw-Cooked
• Pre-Cooked
• Raw-Fermented
• Dried
• Other Product Types
Poultry Types Covered:
• Chicken
• Turkey
• Duck
Preservation Types Covered:
• Cured
• Uncured
Distribution Channels Covered:
• Supermarkets
• Hypermarkets
• Convenience Stores
• Online Retail
• Specialty Stores
• Food Service Distributors
End Users Covered:
• Retail
• Food Service
• Industrial
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 End User Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Processed Poultry Meat Market, By Product Type
5.1 Introduction
5.2 Fresh Processed
5.3 Raw-Cooked
5.4 Pre-Cooked
5.5 Raw-Fermented
5.6 Dried
5.7 Other Product Types
6 Global Processed Poultry Meat Market, By Poultry Type
6.1 Introduction
6.2 Chicken
6.3 Turkey
6.4 Duck
7 Global Processed Poultry Meat Market, By Preservation Type
7.1 Introduction
7.2 Cured
7.3 Uncured
8 Global Processed Poultry Meat Market, By Distribution Channel
8.1 Introduction
8.2 Supermarkets
8.3 Hypermarkets
8.4 Convenience Stores
8.5 Online Retail
8.6 Specialty Stores
8.7 Food Service Distributors
9 Global Processed Poultry Meat Market, By End User
9.1 Introduction
9.2 Retail
9.3 Food Service
9.4 Industrial
10 Global Processed Poultry Meat Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 BRF S.A.
12.2 Cargill Incorporated
12.3 Cherkizovo Group
12.4 Danish Crown Group
12.5 Golden Valley Natural LLC
12.6 Hormel Foods Corporation
12.7 JBS S.A.
12.8 Maple Leaf Foods Inc.
12.9 Marfrig Global Foods SA
12.10 NH Foods Ltd
12.11 Nippon Meat Packers Inc
12.12 Pilgrim’s Pride Corporation
12.13 Tyson Foods Inc.
12.14 WH Group
List of Tables
1 Global Processed Poultry Meat Market Outlook, By Region (2024-2032) ($MN)
2 Global Processed Poultry Meat Market Outlook, By Product Type (2024-2032) ($MN)
3 Global Processed Poultry Meat Market Outlook, By Fresh Processed (2024-2032) ($MN)
4 Global Processed Poultry Meat Market Outlook, By Raw-Cooked (2024-2032) ($MN)
5 Global Processed Poultry Meat Market Outlook, By Pre-Cooked (2024-2032) ($MN)
6 Global Processed Poultry Meat Market Outlook, By Raw-Fermented (2024-2032) ($MN)
7 Global Processed Poultry Meat Market Outlook, By Dried (2024-2032) ($MN)
8 Global Processed Poultry Meat Market Outlook, By Other Product Types (2024-2032) ($MN)
9 Global Processed Poultry Meat Market Outlook, By Poultry Type (2024-2032) ($MN)
10 Global Processed Poultry Meat Market Outlook, By Chicken (2024-2032) ($MN)
11 Global Processed Poultry Meat Market Outlook, By Turkey (2024-2032) ($MN)
12 Global Processed Poultry Meat Market Outlook, By Duck (2024-2032) ($MN)
13 Global Processed Poultry Meat Market Outlook, By Preservation Type (2024-2032) ($MN)
14 Global Processed Poultry Meat Market Outlook, By Cured (2024-2032) ($MN)
15 Global Processed Poultry Meat Market Outlook, By Uncured (2024-2032) ($MN)
16 Global Processed Poultry Meat Market Outlook, By Distribution Channel (2024-2032) ($MN)
17 Global Processed Poultry Meat Market Outlook, By Supermarkets (2024-2032) ($MN)
18 Global Processed Poultry Meat Market Outlook, By Hypermarkets (2024-2032) ($MN)
19 Global Processed Poultry Meat Market Outlook, By Convenience Stores (2024-2032) ($MN)
20 Global Processed Poultry Meat Market Outlook, By Online Retail (2024-2032) ($MN)
21 Global Processed Poultry Meat Market Outlook, By Specialty Stores (2024-2032) ($MN)
22 Global Processed Poultry Meat Market Outlook, By Food Service Distributors (2024-2032) ($MN)
23 Global Processed Poultry Meat Market Outlook, By End User (2024-2032) ($MN)
24 Global Processed Poultry Meat Market Outlook, By Retail (2024-2032) ($MN)
25 Global Processed Poultry Meat Market Outlook, By Food Service (2024-2032) ($MN)
26 Global Processed Poultry Meat Market Outlook, By Industrial (2024-2032) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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