Recycled Materials For Mobility Applications Market
PUBLISHED: 2023 ID: SMRC23307
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Recycled Materials For Mobility Applications Market

Recycled Materials for Mobility Applications Market Forecasts to 2030 - Global Analysis By Material Type (Polymer Materials, Composite Materials and Other Material Types), Vehicle Type (Passenger Cars and Commercial Vehicles), Component Type (Interiors, Exteriors and Other Component Types), Application and By Geography

4.2 (94 reviews)
4.2 (94 reviews)
Published: 2023 ID: SMRC23307

This report covers the impact of COVID-19 on this global market
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Years Covered

2021-2030

Estimated Year Value (2023)

US $2.77 BN

Projected Year Value (2028)

US $5.61 BN

CAGR (2023 - 2030)

10.6%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

Europe


According to Stratistics MRC, the Global Recycled Materials for Mobility Applications Market is accounted for $2.77 billion in 2023 and is expected to reach $5.61 billion by 2030 growing at a CAGR of 10.6% during the forecast period. Recycled materials are being increasingly used in mobility applications, such as in the manufacturing of vehicles, parts, and components. The use of recycled materials in mobility applications offers several benefits, including reduced environmental impact, reduced energy consumption, and cost saving. The use of recycled materials in the mobility industry has been gaining traction as companies and consumers are becoming more conscious about their environmental impact.

According to the International Organization of Motor Vehicle Manufacturers (OICA), global automobile production reached 77.6 million units in 2020, a decrease of 16.2% compared to 2019 due to the COVID-19 pandemic.



Market Dynamics:

Driver:

Increasing government responses and awareness of energy efficiency

Utilizing recycled materials reduces the need to create new materials, which conserves a significant amount of energy. Any sort of virgin material production, including the extraction, transportation, and refinement of natural resources, requires a significant amount of work and energy. Examples of such materials are polymers and carbon fiber. Thus, using recycled materials rather than new ones enables producers to produce the same goods with a lot less energy. Therefore, during the projection period, increased awareness of energy conservation is projected to positively impact the demand for recycled plastics.

Restraint:

The use of virgin materials poses strong competition.

Virgin plastics compete strongly with recovered plastics in terms of applicability and quality. For high-end items, where the chemical makeup of the plastic must be precise, only virgin materials may be used. Although virgin plastics have historically been more expensive than recovered plastics, the situation has lately altered as a result of the announcement of the Chinese scrap ban. Additionally, the US's discovery of shale gas has opened up a new source for the production of fossil fuels like natural gas, which is a significant supplier of virgin plastics. As a result, the market's supply of cheap virgin plastic materials has increased significantly.

Opportunity:

Government policies governing the usage of environmentally friendly goods

Developed nations like Germany, the US, and Japan are emphasizing expanding the usage of environmentally friendly products rather than those made from petroleum. Recycled carbon fiber is being used in more and more car models, according to the automotive industry. The usage of recycled carbon fiber is anticipated to rise as a result of regulatory regulations enforced by the EU and other nations like the US, India, and Japan, particularly in the automotive and transportation sectors. For enhancements in fuel efficiency and decreases in CO2 emissions, the EU legislation establishes required emission reduction targets for new cars.

Threat:

Recycled plastics are very expensive

The main basic materials needed to produce virgin plastics are petrochemicals, like oil and natural gas. Recycling plastics includes R-polyethylene terephthalate (PET). Professor of mechanical engineering Tim Gutowski claims that the problem with recycling plastic is the creation of a pure stream of recycled material. Plastic products are created using a variety of additives, such as fillers and colorants. Recycling businesses frequently are unaware of the substances added to plastic that affect the creation of items made of recycled plastic.

Covid-19 Impact:

The COVID-19 pandemic has had a devastating impact on every industry. The collection, processing, and distribution of recycled materials have been hampered by transportation restrictions, occasional closures of recycling plants, and a shortage of labor force capability. Consumer behavior has changed as a result of the pandemic, and individuals are now more cautious about hygiene and safety. The demand for recycled-materials-based mobility applications may have been impacted by this change. For instance, due to worries about possible virus transmission over shared surfaces, there may have been a decline in demand for shared mobility services like car or bike sharing.

The Polymer materials segment is expected to be the largest during the forecast period

Polymer materials derived from recycled plastics offer excellent strength-to-weight ratios, making them ideal for lightweight applications in the mobility sector. They can be used to replace traditional materials like metal, reducing the overall weight of vehicles, bicycles, scooters, and other mobility devices. This, in turn, can lead to improved fuel efficiency, extended battery life in electric vehicles, and enhanced performance. Recycled polymer materials are engineered to withstand harsh environmental conditions, including exposure to UV radiation, temperature fluctuations, and mechanical stress. This makes them well-suited for outdoor applications such as vehicle exteriors, bike frames and components.

The Passenger cars segment is expected to have the highest CAGR during the forecast period

The use of recycled materials in passenger cars is gaining momentum as the automotive industry strives for sustainability and environmental responsibility. In interior parts like seats, carpets, headliners, door panels, and dashboard trimmings, recycled materials are used. Plastics, textiles, and other materials that have been recycled can be used to create these components. The manufacture of exterior parts, such as body panels, bumpers, and trim, also makes use of recycled materials. Recycled plastics are used in these components, which promotes sustainability as well as weight reduction, increased fuel efficiency, and lower carbon emissions.

Region with largest share:

Asia Pacific is expected to be the fastest-growing region in terms of population and economic growth. The region has experienced significant growth in the last decade, accounting for over a third of the world’s GDP. The high economic growth, coupled with the mounting population, is expected to boost the industrial sector in the region, which will increase the need for recycled materials such as recycled plastic polymers and recycled composites from industries. Continuous and easy availability of recycled materials, low-cost labor, a lower price, and environmental benefits drive the recycled materials for mobility applications market in the region.

Region with highest CAGR:

Europe is anticipated to experience considerable growth during the projection period as a result of growing concerns about sustainability and circular frugality. European governments have implemented stringent regulations and initiatives to promote the use of recycled materials in various industries, including mobility applications. Policies such as the Circular Economy Action Plan and the European Green Deal prioritize sustainable practices and encourage the adoption of recycled materials. These initiatives provide a supportive framework for the growth of the market.



Key players in the market

Some of the key players in Recycled Materials for Mobility Applications market include Toray Industries, Inc, Solvay, Faurecia, Continental AG, Neste, Unifi, Inc, Celanese Corporation, Custom Polymers, Inc, Procotex, Carbon Fiber Recycling, SGL Carbon, Wellman Advanced Materials and Vartega Inc.

Key Developments:

In March 2022, Faurecia, a company of the Group FORVIA, and Veolia have signed a cooperation and research agreement to jointly develop innovative compounds for automotive interior modules, aiming to achieve an average of 30% of recycled content by 2025. Through this partnership, the two companies will accelerate the deployment of breakthrough sustainable interior solutions implemented in instrument panels, door panels, and center consoles in Europe

In October 2021, Vartega Inc. and Aditya Birla signed an MoU to develop the recycling value chain for Recyclamine based composites

In November 2020, SGL Carbon and Koller Kunststofftechnik partnered to manufacture novel recycled carbon fiber profiles for windshields for a future high-volume model of the BMW Group. This helped SGL Carbon improve its automobile product applications and increase the demand for recycled carbon fiber

Material Types Covered:
• Polymer Materials
• Composite Materials
• Other Material Types

Vehicle Types Covered:
• Passenger Cars
• Commercial Vehicles

Components Covered:
• Interiors
• Exteriors
• Other Components

Applications Covered:
• OEMs
• Aftermarket
• Other Applications

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026 and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Recycled Materials for Mobility Applications Market, By Material Type
5.1 Introduction
5.2 Polymer Materials
5.3 Composite Materials
5.4 Other Material Types

6 Global Recycled Materials for Mobility Applications Market, By Vehicle Type
6.1 Introduction
6.2 Passenger Cars
6.3 Commercial Vehicles

7 Global Recycled Materials for Mobility Applications Market, By Component Type
7.1 Introduction
7.2 Interiors
7.3 Exteriors
7.4 Other Component Types

8 Global Recycled Materials for Mobility Applications Market, By Application
8.1 Introduction
8.2 OEMs
8.3 Aftermarket
8.4 Others Applications

9 Global Recycled Materials for Mobility Applications Market, By Geography
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.2.3 Mexico
9.3 Europe
9.3.1 Germany
9.3.2 UK
9.3.3 Italy
9.3.4 France
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 New Zealand
9.4.6 South Korea
9.4.7 Rest of Asia Pacific
9.5 South America
9.5.1 Argentina
9.5.2 Brazil
9.5.3 Chile
9.5.4 Rest of South America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 UAE
9.6.3 Qatar
9.6.4 South Africa
9.6.5 Rest of Middle East & Africa

10 Key Developments
10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies

11 Company Profiling
11.1 Carbon Fiber Recycling
11.2 Celanese Corporation
11.3 Continental AG
11.4 Custom Polymers, Inc
11.5 Faurecia
11.6 Neste
11.7 Procotex
11.8 SGL Carbon
11.9 Solvay
11.10 Toray Industries, Inc
11.11 Unifi, Inc
11.12 Vartega Inc.
11.13 Wellman Advanced Materials

List of Tables
1 Global Recycled Materials for Mobility Applications Market Outlook, By Region (2021-2030) ($MN)
2 Global Recycled Materials for Mobility Applications Market Outlook, By Material Type (2021-2030) ($MN)
3 Global Recycled Materials for Mobility Applications Market Outlook, By Polymer Materials (2021-2030) ($MN)
4 Global Recycled Materials for Mobility Applications Market Outlook, By Composite Materials (2021-2030) ($MN)
5 Global Recycled Materials for Mobility Applications Market Outlook, By Other Material Types (2021-2030) ($MN)
6 Global Recycled Materials for Mobility Applications Market Outlook, By Vehicle Type (2021-2030) ($MN)
7 Global Recycled Materials for Mobility Applications Market Outlook, By Passenger Cars (2021-2030) ($MN)
8 Global Recycled Materials for Mobility Applications Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
9 Global Recycled Materials for Mobility Applications Market Outlook, By Component Type (2021-2030) ($MN)
10 Global Recycled Materials for Mobility Applications Market Outlook, By Interiors (2021-2030) ($MN)
11 Global Recycled Materials for Mobility Applications Market Outlook, By Exteriors (2021-2030) ($MN)
12 Global Recycled Materials for Mobility Applications Market Outlook, By Other Component Types (2021-2030) ($MN)
13 Global Recycled Materials for Mobility Applications Market Outlook, By Application (2021-2030) ($MN)
14 Global Recycled Materials for Mobility Applications Market Outlook, By OEMs (2021-2030) ($MN)
15 Global Recycled Materials for Mobility Applications Market Outlook, By Aftermarket (2021-2030) ($MN)
16 Global Recycled Materials for Mobility Applications Market Outlook, By Others Applications (2021-2030) ($MN)
17 North America Recycled Materials for Mobility Applications Market Outlook, By Country (2021-2030) ($MN)
18 North America Recycled Materials for Mobility Applications Market Outlook, By Material Type (2021-2030) ($MN)
19 North America Recycled Materials for Mobility Applications Market Outlook, By Polymer Materials (2021-2030) ($MN)
20 North America Recycled Materials for Mobility Applications Market Outlook, By Composite Materials (2021-2030) ($MN)
21 North America Recycled Materials for Mobility Applications Market Outlook, By Other Material Types (2021-2030) ($MN)
22 North America Recycled Materials for Mobility Applications Market Outlook, By Vehicle Type (2021-2030) ($MN)
23 North America Recycled Materials for Mobility Applications Market Outlook, By Passenger Cars (2021-2030) ($MN)
24 North America Recycled Materials for Mobility Applications Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
25 North America Recycled Materials for Mobility Applications Market Outlook, By Component Type (2021-2030) ($MN)
26 North America Recycled Materials for Mobility Applications Market Outlook, By Interiors (2021-2030) ($MN)
27 North America Recycled Materials for Mobility Applications Market Outlook, By Exteriors (2021-2030) ($MN)
28 North America Recycled Materials for Mobility Applications Market Outlook, By Other Component Types (2021-2030) ($MN)
29 North America Recycled Materials for Mobility Applications Market Outlook, By Application (2021-2030) ($MN)
30 North America Recycled Materials for Mobility Applications Market Outlook, By OEMs (2021-2030) ($MN)
31 North America Recycled Materials for Mobility Applications Market Outlook, By Aftermarket (2021-2030) ($MN)
32 North America Recycled Materials for Mobility Applications Market Outlook, By Others Applications (2021-2030) ($MN)
33 Europe Recycled Materials for Mobility Applications Market Outlook, By Country (2021-2030) ($MN)
34 Europe Recycled Materials for Mobility Applications Market Outlook, By Material Type (2021-2030) ($MN)
35 Europe Recycled Materials for Mobility Applications Market Outlook, By Polymer Materials (2021-2030) ($MN)
36 Europe Recycled Materials for Mobility Applications Market Outlook, By Composite Materials (2021-2030) ($MN)
37 Europe Recycled Materials for Mobility Applications Market Outlook, By Other Material Types (2021-2030) ($MN)
38 Europe Recycled Materials for Mobility Applications Market Outlook, By Vehicle Type (2021-2030) ($MN)
39 Europe Recycled Materials for Mobility Applications Market Outlook, By Passenger Cars (2021-2030) ($MN)
40 Europe Recycled Materials for Mobility Applications Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
41 Europe Recycled Materials for Mobility Applications Market Outlook, By Component Type (2021-2030) ($MN)
42 Europe Recycled Materials for Mobility Applications Market Outlook, By Interiors (2021-2030) ($MN)
43 Europe Recycled Materials for Mobility Applications Market Outlook, By Exteriors (2021-2030) ($MN)
44 Europe Recycled Materials for Mobility Applications Market Outlook, By Other Component Types (2021-2030) ($MN)
45 Europe Recycled Materials for Mobility Applications Market Outlook, By Application (2021-2030) ($MN)
46 Europe Recycled Materials for Mobility Applications Market Outlook, By OEMs (2021-2030) ($MN)
47 Europe Recycled Materials for Mobility Applications Market Outlook, By Aftermarket (2021-2030) ($MN)
48 Europe Recycled Materials for Mobility Applications Market Outlook, By Others Applications (2021-2030) ($MN)
49 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Country (2021-2030) ($MN)
50 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Material Type (2021-2030) ($MN)
51 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Polymer Materials (2021-2030) ($MN)
52 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Composite Materials (2021-2030) ($MN)
53 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Other Material Types (2021-2030) ($MN)
54 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Vehicle Type (2021-2030) ($MN)
55 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Passenger Cars (2021-2030) ($MN)
56 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
57 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Component Type (2021-2030) ($MN)
58 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Interiors (2021-2030) ($MN)
59 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Exteriors (2021-2030) ($MN)
60 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Other Component Types (2021-2030) ($MN)
61 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Application (2021-2030) ($MN)
62 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By OEMs (2021-2030) ($MN)
63 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Aftermarket (2021-2030) ($MN)
64 Asia Pacific Recycled Materials for Mobility Applications Market Outlook, By Others Applications (2021-2030) ($MN)
65 South America Recycled Materials for Mobility Applications Market Outlook, By Country (2021-2030) ($MN)
66 South America Recycled Materials for Mobility Applications Market Outlook, By Material Type (2021-2030) ($MN)
67 South America Recycled Materials for Mobility Applications Market Outlook, By Polymer Materials (2021-2030) ($MN)
68 South America Recycled Materials for Mobility Applications Market Outlook, By Composite Materials (2021-2030) ($MN)
69 South America Recycled Materials for Mobility Applications Market Outlook, By Other Material Types (2021-2030) ($MN)
70 South America Recycled Materials for Mobility Applications Market Outlook, By Vehicle Type (2021-2030) ($MN)
71 South America Recycled Materials for Mobility Applications Market Outlook, By Passenger Cars (2021-2030) ($MN)
72 South America Recycled Materials for Mobility Applications Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
73 South America Recycled Materials for Mobility Applications Market Outlook, By Component Type (2021-2030) ($MN)
74 South America Recycled Materials for Mobility Applications Market Outlook, By Interiors (2021-2030) ($MN)
75 South America Recycled Materials for Mobility Applications Market Outlook, By Exteriors (2021-2030) ($MN)
76 South America Recycled Materials for Mobility Applications Market Outlook, By Other Component Types (2021-2030) ($MN)
77 South America Recycled Materials for Mobility Applications Market Outlook, By Application (2021-2030) ($MN)
78 South America Recycled Materials for Mobility Applications Market Outlook, By OEMs (2021-2030) ($MN)
79 South America Recycled Materials for Mobility Applications Market Outlook, By Aftermarket (2021-2030) ($MN)
80 South America Recycled Materials for Mobility Applications Market Outlook, By Others Applications (2021-2030) ($MN)
81 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Country (2021-2030) ($MN)
82 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Material Type (2021-2030) ($MN)
83 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Polymer Materials (2021-2030) ($MN)
84 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Composite Materials (2021-2030) ($MN)
85 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Other Material Types (2021-2030) ($MN)
86 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Vehicle Type (2021-2030) ($MN)
87 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Passenger Cars (2021-2030) ($MN)
88 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
89 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Component Type (2021-2030) ($MN)
90 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Interiors (2021-2030) ($MN)
91 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Exteriors (2021-2030) ($MN)
92 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Other Component Types (2021-2030) ($MN)
93 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Application (2021-2030) ($MN)
94 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By OEMs (2021-2030) ($MN)
95 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Aftermarket (2021-2030) ($MN)
96 Middle East & Africa Recycled Materials for Mobility Applications Market Outlook, By Others Applications (2021-2030) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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