Root And Tuber Crop Market
PUBLISHED: 2023 ID: SMRC23179
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Root And Tuber Crop Market

Root and Tuber Crop Market Forecasts to 2028 - Global Analysis By Product Type (Root, Tuber, Corm, Canna, Arrowroot and Other Product Types), Application (Food, Planting Material, Distilled Spirits and Other Applications)and By Geography

4.7 (77 reviews)
4.7 (77 reviews)
Published: 2023 ID: SMRC23179

This report covers the impact of COVID-19 on this global market

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

Europe


According to Stratistics MRC, the Global Root and Tuber Crops Market is expected to register substantial growth during the forecast period. Root and tuber crops are used as sources of carbohydrates. They contribute significantly to the global food supply and are a major source of processed goods for both domestic and commercial use, as well as animal feed. Roots and tubers are crucial components of the diets of people in developing nations. They are also used to produce starch, alcohol, fermented foods, and beverages, as well as animal feed.

According to the framework, it is expected that when the intervention is properly implemented on the roots and tuber value chain actors there will be an intermediate outcome.

Market Dynamics:

Driver:

Usage of root and tuber crop as staple foods

The favorable adaptation of root and tuber crops to a variety of soil and environmental conditions, as well as a variety of farming systems using the fewest possible agricultural inputs, is driving market growth over the forecast period. A food staple is one that constitutes the bulk of a population's diet. The majority of a person's energy and nutritional needs are met by eating staple foods on a regular basis, sometimes even daily. Depending on the available food sources, different places have different food staples. Staples give us the energy we need for all of our activities, including play. They are abundant in fiber, sodium, potassium, carbohydrates, and other vitamins and minerals. Two-third of the population has already made small group of foods which are composed of rice, maize, and wheat. Moreover, rural consumers, who grow staple crops in a subsistence-oriented traditional production system and are generally self-sufficient, frequently base their food choices on the potential for agricultural production diversification in their region.

Restraint:

Minimal irrigation and fertilizer usage

The global Root and Tuber Crops market expected to hinder growth during the forecast period. Due to their high cost, fertilizers are only applied infrequently and even then, in lower quantities than are advised. Since almost all farms rely primarily on rain-fed agriculture, using irrigation techniques is also a problem.

Opportunity:

Utilization and advantages of root and tuber crops

Numerous substances, including saponins, phenolic compounds, glycoalkaloids, phytic acids, carotenoids, and ascorbic acid, are abundant in tubers and root crops. For tubers and root crops,a number of bioactivities have been reported, including antioxidant, immunomodulatory, antimicrobial, anti-diabetic, anti-obesity, and hypocholesterolemic activities. Nutrition and health depend on plants that produce starchy stems, rhizomes, tubers, and roots. In addition to being used as animal feed and in the production of starch, alcohol, and fermented foods and beverages, they are a vital component of the diets of people in developing nations. Additionally, tropical regions of the world have important cultivated staple energy sources such as roots and tuber crops. Root and tuber crops as staple foods have the important agronomic advantage of being well-adapted to a variety of soil and environmental conditions, as well as farming systems with the least amount of agricultural inputs.

Threat:

Transport and trade are inefficient

Smallholder Market accessibility is poor and constrained for crop producers. The majority of the product produced by small producers is sold at local markets due to the high cost of transportation and the requirement to process it within 48 hours of harvesting due to its perishability. It is challenging to develop a commercial-scale aggregation because of the high fragmentation (scattered farms) and inadequate infrastructure. Post-harvest losses rise along with prices due to bad roads and inadequate storage facilities.

Covid-19 Impact:

COVID-19 pandemic was spread across the globe in 2020. The intense effects of COVID-19 on net importers of cereal crops were greatly impacted, but root and tuber crops built resilience, saving the day as most households depending on crops had something to eat. It is reducing the supply of cereals, especially wheat, and increasing pressure on root and tuber crops. These shocks have highlighted the value of root and tuber crops, especially in fostering food system resilience.

The food segment is expected to be the largest during the forecast period

The food segment is expected to have a largest growth during the forecast period. Food typically comes from plants, animals, or fungi and contains vital nutrients like carbohydrates, fats, proteins, vitamins, and minerals. In the trophic region, tuber crops are typically the second-most important cultivated staple foods after cereals as sources of energy. They are grouped together because all of the varieties produce underground food, which includes potatoes, cassava, sweet potatoes, yams, and aroids that belong to various botanical families. In the human diet, starchy roots and food from tuber crops are crucial.

The root segment is expected to have the highest CAGR during the forecast period

The root segment is anticipated to witness the highest CAGR growth during the forecast period. Humans eat root vegetables, which are underground plant components. Compared to the past, the use of root crops as animal feed has increased. Beets, rutabagas, cassava, turnips, and occasionally extra potatoes are used as feed. Root crops mostly serve as a source of energy because they contain little dry matter and protein in comparison to other feeds. Root crops are harvested using diggers and digger-pickers, which frequently haul up clods, stones, and vines along with the crop.

Region with largest share:

The Asia-Pacific region market is estimated to witness a largest share of the global Root and Tuber Crops market during the forecast period. In terms of annual global production of roots and tubers, the Asia-Pacific region accounts for about 40% of the total. Asian nations also use roots and tubers as animal feed and in starch-based industries. They are a major staple in the Pacific Islands. For all root and tuber crops in the Oceanic sub-region, consumption growth rates are declining. Cassava and sweet potato production is directly correlated with rising demands in the organized market and nonfood sectors. Root and tuber crop production is being negatively impacted in the Pacific Islands by socioeconomic and biophysical constraints. Some edible tubers are also used as traditional medicines in Asian nations.

Region with highest CAGR:

Europe is projected to have the highest CAGR over the forecast period. Cassava and yams are the top commodities sold in this region. These goods were initially popular in ethnic stores and eateries and is gradually expanding. The market channels for exotic roots and tubers are being developed as a result of growing consumer interest in exotic vegetables and their culinary applications. The imports are gradually rising along with the rise in demand for exotic vegetables. The amount of yam imports increased to 24 000 metric tons.



Key players in the market

Some of the key players in Root and Tuber Crops market include Britannia Industries Limited, Avebe U.A, Great American Spice Company, Bramble Berry, Inc., Archer Daniels Midland Company (ADM), Sundaram Overseas Operation, Azure, Bob's Red Mill Natural Foods, Sainsbury's, Mountain Rose Herbs and Aryan International.

Key Developments:

In November 2022, Britannia Industries Limited ('Britannia') has entered into a Joint Venture Agreement ('JVA') with Bel SA, France ('Bel') and Britannia Dairy Private Limited ('BDPL') to undertake the development, manufacturing, marketing, distribution, trading and selling, etc., of cheese products in India and certain other countries

In July 2022, Britannia Industries, the maker of Good Day, Milk Bikis, Marie Gold biscuits, among others, announced the launch of its coffee flavoured cracker, Biscafe. With this launch, the company aims to target the new-age coffee drinkers looking for a differentiated experience.

In July 2021, Britannia Industries Limited Friday announced an investment of Rs 94 crore for the expansion of its manufacturing plant in Odisha's Khurda district to cater to the growing demand for its products across multiple categories.

Product Types Covered:
• Root
• Tuber
• Corm
• Canna
• Arrowroot
• Other Product Types

Applications Covered:
• Food
• Planting Material
• Distilled Spirits
• Other Applications

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Root and Tuber Crop Market, By Product Type
5.1 Introduction
5.2 Root
5.2.1 Sweet Potatoes
5.2.2 Cassava
5.3 Tuber
5.3.1 Potatoes
5.3.2 Yams
5.4 Corm
5.4.1 Aroids
5.4.2 Cocoyam
5.4.3 Taro
5.5 Canna
5.6 Arrowroot
5.7 Other Product Types

6 Global Root and Tuber Crop Market, By Application
6.1 Introduction
6.2 Food
6.3 Planting Material
6.4 Distilled Spirits
6.5 Other Applications

7 Global Root and Tuber Crop Market, By Geography
7.1 Introduction
7.2 North America
7.2.1 US
7.2.2 Canada
7.2.3 Mexico
7.3 Europe
7.3.1 Germany
7.3.2 UK
7.3.3 Italy
7.3.4 France
7.3.5 Spain
7.3.6 Rest of Europe
7.4 Asia Pacific
7.4.1 Japan
7.4.2 China
7.4.3 India
7.4.4 Australia
7.4.5 New Zealand
7.4.6 South Korea
7.4.7 Rest of Asia Pacific
7.5 South America
7.5.1 Argentina
7.5.2 Brazil
7.5.3 Chile
7.5.4 Rest of South America
7.6 Middle East & Africa
7.6.1 Saudi Arabia
7.6.2 UAE
7.6.3 Qatar
7.6.4 South Africa
7.6.5 Rest of Middle East & Africa

8 Key Developments
8.1 Agreements, Partnerships, Collaborations and Joint Ventures
8.2 Acquisitions & Mergers
8.3 New Product Launch
8.4 Expansions
8.5 Other Key Strategies

9 Company Profiling
9.1 Britannia Industries Limited
9.2 Avebe U.A
9.3 Great American Spice Company
9.4 Bramble Berry, Inc.
9.5 Archer Daniels Midland Company (ADM)
9.6 Sundaram Overseas Operation
9.7 Azure
9.8 Bob's Red Mill Natural Foods
9.9 Sainsbury's
9.10 Mountain Rose Herbs
9.11 Aryan International

List of Tables
1 Global Root and Tuber Crop Market Outlook, By Region (2020-2028) ($MN)
2 Global Root and Tuber Crop Market Outlook, By Product Type (2020-2028) ($MN)
3 Global Root and Tuber Crop Market Outlook, By Root (2020-2028) ($MN)
4 Global Root and Tuber Crop Market Outlook, By Sweet Potatoes (2020-2028) ($MN)
5 Global Root and Tuber Crop Market Outlook, By Cassava (2020-2028) ($MN)
6 Global Root and Tuber Crop Market Outlook, By Tuber (2020-2028) ($MN)
7 Global Root and Tuber Crop Market Outlook, By Potatoes (2020-2028) ($MN)
8 Global Root and Tuber Crop Market Outlook, By Yams (2020-2028) ($MN)
9 Global Root and Tuber Crop Market Outlook, By Corm (2020-2028) ($MN)
10 Global Root and Tuber Crop Market Outlook, By Aroids (2020-2028) ($MN)
11 Global Root and Tuber Crop Market Outlook, By Cocoyam (2020-2028) ($MN)
12 Global Root and Tuber Crop Market Outlook, By Taro (2020-2028) ($MN)
13 Global Root and Tuber Crop Market Outlook, By Canna (2020-2028) ($MN)
14 Global Root and Tuber Crop Market Outlook, By Arrowroot (2020-2028) ($MN)
15 Global Root and Tuber Crop Market Outlook, By Other Product Types (2020-2028) ($MN)
16 Global Root and Tuber Crop Market Outlook, By Application (2020-2028) ($MN)
17 Global Root and Tuber Crop Market Outlook, By Food (2020-2028) ($MN)
18 Global Root and Tuber Crop Market Outlook, By Planting Material (2020-2028) ($MN)
19 Global Root and Tuber Crop Market Outlook, By Distilled Spirits (2020-2028) ($MN)
20 Global Root and Tuber Crop Market Outlook, By Other Applications (2020-2028) ($MN)
21 North America Root and Tuber Crop Market Outlook, By Country (2020-2028) ($MN)
22 North America Root and Tuber Crop Market Outlook, By Product Type (2020-2028) ($MN)
23 North America Root and Tuber Crop Market Outlook, By Root (2020-2028) ($MN)
24 North America Root and Tuber Crop Market Outlook, By Sweet Potatoes (2020-2028) ($MN)
25 North America Root and Tuber Crop Market Outlook, By Cassava (2020-2028) ($MN)
26 North America Root and Tuber Crop Market Outlook, By Tuber (2020-2028) ($MN)
27 North America Root and Tuber Crop Market Outlook, By Potatoes (2020-2028) ($MN)
28 North America Root and Tuber Crop Market Outlook, By Yams (2020-2028) ($MN)
29 North America Root and Tuber Crop Market Outlook, By Corm (2020-2028) ($MN)
30 North America Root and Tuber Crop Market Outlook, By Aroids (2020-2028) ($MN)
31 North America Root and Tuber Crop Market Outlook, By Cocoyam (2020-2028) ($MN)
32 North America Root and Tuber Crop Market Outlook, By Taro (2020-2028) ($MN)
33 North America Root and Tuber Crop Market Outlook, By Canna (2020-2028) ($MN)
34 North America Root and Tuber Crop Market Outlook, By Arrowroot (2020-2028) ($MN)
35 North America Root and Tuber Crop Market Outlook, By Other Product Types (2020-2028) ($MN)
36 North America Root and Tuber Crop Market Outlook, By Application (2020-2028) ($MN)
37 North America Root and Tuber Crop Market Outlook, By Food (2020-2028) ($MN)
38 North America Root and Tuber Crop Market Outlook, By Planting Material (2020-2028) ($MN)
39 North America Root and Tuber Crop Market Outlook, By Distilled Spirits (2020-2028) ($MN)
40 North America Root and Tuber Crop Market Outlook, By Other Applications (2020-2028) ($MN)
41 Europe Root and Tuber Crop Market Outlook, By Country (2020-2028) ($MN)
42 Europe Root and Tuber Crop Market Outlook, By Product Type (2020-2028) ($MN)
43 Europe Root and Tuber Crop Market Outlook, By Root (2020-2028) ($MN)
44 Europe Root and Tuber Crop Market Outlook, By Sweet Potatoes (2020-2028) ($MN)
45 Europe Root and Tuber Crop Market Outlook, By Cassava (2020-2028) ($MN)
46 Europe Root and Tuber Crop Market Outlook, By Tuber (2020-2028) ($MN)
47 Europe Root and Tuber Crop Market Outlook, By Potatoes (2020-2028) ($MN)
48 Europe Root and Tuber Crop Market Outlook, By Yams (2020-2028) ($MN)
49 Europe Root and Tuber Crop Market Outlook, By Corm (2020-2028) ($MN)
50 Europe Root and Tuber Crop Market Outlook, By Aroids (2020-2028) ($MN)
51 Europe Root and Tuber Crop Market Outlook, By Cocoyam (2020-2028) ($MN)
52 Europe Root and Tuber Crop Market Outlook, By Taro (2020-2028) ($MN)
53 Europe Root and Tuber Crop Market Outlook, By Canna (2020-2028) ($MN)
54 Europe Root and Tuber Crop Market Outlook, By Arrowroot (2020-2028) ($MN)
55 Europe Root and Tuber Crop Market Outlook, By Other Product Types (2020-2028) ($MN)
56 Europe Root and Tuber Crop Market Outlook, By Application (2020-2028) ($MN)
57 Europe Root and Tuber Crop Market Outlook, By Food (2020-2028) ($MN)
58 Europe Root and Tuber Crop Market Outlook, By Planting Material (2020-2028) ($MN)
59 Europe Root and Tuber Crop Market Outlook, By Distilled Spirits (2020-2028) ($MN)
60 Europe Root and Tuber Crop Market Outlook, By Other Applications (2020-2028) ($MN)
61 Asia Pacific Root and Tuber Crop Market Outlook, By Country (2020-2028) ($MN)
62 Asia Pacific Root and Tuber Crop Market Outlook, By Product Type (2020-2028) ($MN)
63 Asia Pacific Root and Tuber Crop Market Outlook, By Root (2020-2028) ($MN)
64 Asia Pacific Root and Tuber Crop Market Outlook, By Sweet Potatoes (2020-2028) ($MN)
65 Asia Pacific Root and Tuber Crop Market Outlook, By Cassava (2020-2028) ($MN)
66 Asia Pacific Root and Tuber Crop Market Outlook, By Tuber (2020-2028) ($MN)
67 Asia Pacific Root and Tuber Crop Market Outlook, By Potatoes (2020-2028) ($MN)
68 Asia Pacific Root and Tuber Crop Market Outlook, By Yams (2020-2028) ($MN)
69 Asia Pacific Root and Tuber Crop Market Outlook, By Corm (2020-2028) ($MN)
70 Asia Pacific Root and Tuber Crop Market Outlook, By Aroids (2020-2028) ($MN)
71 Asia Pacific Root and Tuber Crop Market Outlook, By Cocoyam (2020-2028) ($MN)
72 Asia Pacific Root and Tuber Crop Market Outlook, By Taro (2020-2028) ($MN)
73 Asia Pacific Root and Tuber Crop Market Outlook, By Canna (2020-2028) ($MN)
74 Asia Pacific Root and Tuber Crop Market Outlook, By Arrowroot (2020-2028) ($MN)
75 Asia Pacific Root and Tuber Crop Market Outlook, By Other Product Types (2020-2028) ($MN)
76 Asia Pacific Root and Tuber Crop Market Outlook, By Application (2020-2028) ($MN)
77 Asia Pacific Root and Tuber Crop Market Outlook, By Food (2020-2028) ($MN)
78 Asia Pacific Root and Tuber Crop Market Outlook, By Planting Material (2020-2028) ($MN)
79 Asia Pacific Root and Tuber Crop Market Outlook, By Distilled Spirits (2020-2028) ($MN)
80 Asia Pacific Root and Tuber Crop Market Outlook, By Other Applications (2020-2028) ($MN)
81 South America Root and Tuber Crop Market Outlook, By Country (2020-2028) ($MN)
82 South America Root and Tuber Crop Market Outlook, By Product Type (2020-2028) ($MN)
83 South America Root and Tuber Crop Market Outlook, By Root (2020-2028) ($MN)
84 South America Root and Tuber Crop Market Outlook, By Sweet Potatoes (2020-2028) ($MN)
85 South America Root and Tuber Crop Market Outlook, By Cassava (2020-2028) ($MN)
86 South America Root and Tuber Crop Market Outlook, By Tuber (2020-2028) ($MN)
87 South America Root and Tuber Crop Market Outlook, By Potatoes (2020-2028) ($MN)
88 South America Root and Tuber Crop Market Outlook, By Yams (2020-2028) ($MN)
89 South America Root and Tuber Crop Market Outlook, By Corm (2020-2028) ($MN)
90 South America Root and Tuber Crop Market Outlook, By Aroids (2020-2028) ($MN)
91 South America Root and Tuber Crop Market Outlook, By Cocoyam (2020-2028) ($MN)
92 South America Root and Tuber Crop Market Outlook, By Taro (2020-2028) ($MN)
93 South America Root and Tuber Crop Market Outlook, By Canna (2020-2028) ($MN)
94 South America Root and Tuber Crop Market Outlook, By Arrowroot (2020-2028) ($MN)
95 South America Root and Tuber Crop Market Outlook, By Other Product Types (2020-2028) ($MN)
96 South America Root and Tuber Crop Market Outlook, By Application (2020-2028) ($MN)
97 South America Root and Tuber Crop Market Outlook, By Food (2020-2028) ($MN)
98 South America Root and Tuber Crop Market Outlook, By Planting Material (2020-2028) ($MN)
99 South America Root and Tuber Crop Market Outlook, By Distilled Spirits (2020-2028) ($MN)
100 South America Root and Tuber Crop Market Outlook, By Other Applications (2020-2028) ($MN)
101 Middle East & Africa Root and Tuber Crop Market Outlook, By Country (2020-2028) ($MN)
102 Middle East & Africa Root and Tuber Crop Market Outlook, By Product Type (2020-2028) ($MN)
103 Middle East & Africa Root and Tuber Crop Market Outlook, By Root (2020-2028) ($MN)
104 Middle East & Africa Root and Tuber Crop Market Outlook, By Sweet Potatoes (2020-2028) ($MN)
105 Middle East & Africa Root and Tuber Crop Market Outlook, By Cassava (2020-2028) ($MN)
106 Middle East & Africa Root and Tuber Crop Market Outlook, By Tuber (2020-2028) ($MN)
107 Middle East & Africa Root and Tuber Crop Market Outlook, By Potatoes (2020-2028) ($MN)
108 Middle East & Africa Root and Tuber Crop Market Outlook, By Yams (2020-2028) ($MN)
109 Middle East & Africa Root and Tuber Crop Market Outlook, By Corm (2020-2028) ($MN)
110 Middle East & Africa Root and Tuber Crop Market Outlook, By Aroids (2020-2028) ($MN)
111 Middle East & Africa Root and Tuber Crop Market Outlook, By Cocoyam (2020-2028) ($MN)
112 Middle East & Africa Root and Tuber Crop Market Outlook, By Taro (2020-2028) ($MN)
113 Middle East & Africa Root and Tuber Crop Market Outlook, By Canna (2020-2028) ($MN)
114 Middle East & Africa Root and Tuber Crop Market Outlook, By Arrowroot (2020-2028) ($MN)
115 Middle East & Africa Root and Tuber Crop Market Outlook, By Other Product Types (2020-2028) ($MN)
116 Middle East & Africa Root and Tuber Crop Market Outlook, By Application (2020-2028) ($MN)
117 Middle East & Africa Root and Tuber Crop Market Outlook, By Food (2020-2028) ($MN)
118 Middle East & Africa Root and Tuber Crop Market Outlook, By Planting Material (2020-2028) ($MN)
119 Middle East & Africa Root and Tuber Crop Market Outlook, By Distilled Spirits (2020-2028) ($MN)
120 Middle East & Africa Root and Tuber Crop Market Outlook, By Other Applications (2020-2028) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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