Sustainable Seafood Market
Sustainable Seafood Market Forecasts to 2032 – Global Analysis By Product (Fresh, Frozen, Smoked, Canned and Value-Added Products), Species Type, Source, Sustainability Certification, Distribution Channel and By Geography
According to Stratistics MRC, the Global Sustainable Seafood Market is accounted for $12.4 billion in 2025 and is expected to reach $15.0 billion by 2032 growing at a CAGR of 2.8% during the forecast period. Sustainable seafood refers to fish and shellfish harvested or farmed in ways that respect the ocean’s rhythms, protect marine ecosystems, and ensure future generations can draw nourishment from the same waters. It relies on responsible fishing limits, traceable supply chains, and aquaculture practices that avoid pollution, habitat damage, and overexploitation. Certified sustainable seafood comes from stocks that are healthy, monitored, and managed with long-term stewardship in mind. In a world racing ahead, sustainable choices echo the wisdom of older traditions take only what the sea can spare, give the ecosystem room to recover, and keep the balance that feeds us all.
Market Dynamics:
Driver:
Growing Demand for Ethical Food
The growing demand for ethical food is a powerful driver of the sustainable seafood market. Consumers are increasingly aware of the environmental and social impacts of their dietary choices, favoring products that respect ecosystems and communities. Sustainable seafood, harvested responsibly and transparently, aligns with this shift toward conscious consumption. Certifications and traceable supply chains reassure buyers that their purchases support healthy oceans and fair practices. As ethical food trends expand globally, sustainable seafood benefits from rising demand across retail and hospitality sectors.
Restraint:
High Production Costs
High production costs remain a significant restraint for the market. Implementing eco-friendly fishing practices and investing in traceable supply chains require substantial resources. Aquaculture operations that avoid pollution and habitat damage often involve advanced technologies, further raising expenses. These costs can make sustainable seafood less competitive compared to conventional alternatives, limiting accessibility for price-sensitive consumers. Unless efficiencies improve or subsidies support producers, high costs may slow adoption, challenging the industry’s ability to scale while maintaining environmental integrity.
Opportunity:
Rise of Aquaculture Innovation
The rise of aquaculture innovation presents a major opportunity for the sustainable seafood market. Advances in farming techniques, such as closed-loop systems and eco-friendly feed, reduce environmental impact while boosting yields. These innovations help meet growing demand without overexploiting wild fish stocks, ensuring long-term sustainability. Technology also enhances monitoring and traceability, strengthening consumer trust in certified products. As aquaculture evolves into a more responsible and efficient industry, it offers scalable solutions to balance global seafood consumption with ocean conservation goals.
Threat:
Supply Chain Complexity
Supply chain complexity poses a notable threat to the market. Ensuring traceability from ocean to plate requires coordination across multiple stakeholders, including fishers, processors, distributors, and retailers. Variations in regional regulations and certification standards add further challenges. Any gaps in transparency risk undermining consumer confidence and certification credibility. Managing logistics while maintaining sustainability commitments can increase costs and delays. Without streamlined systems, supply chain complexity may hinder the industry’s ability to deliver consistent, reliable sustainable seafood globally.
Covid-19 Impact:
The Covid-19 pandemic had a mixed impact on the sustainable seafood market. Disruptions in global supply chains and reduced restaurant demand initially slowed growth. However, heightened consumer focus on health and sustainability during the crisis boosted interest in responsibly sourced food. Retail channels saw increased demand for certified seafood as households prioritized ethical and nutritious choices. Producers adapted by strengthening e-commerce and direct-to-consumer models. Post-pandemic recovery has reinforced sustainable seafood’s role as a resilient category aligned with evolving consumer values.
The shellfish segment is expected to be the largest during the forecast period
The shellfish segment is expected to account for the largest market share during the forecast period as they are widely consumed across diverse cuisines and regions. Their farming and harvesting practices can be adapted to sustainable models, making them a reliable source of protein with lower ecological footprints compared to some finfish. Strong demand in Asia Pacific and Europe supports growth, while certifications ensure consumer confidence. Shellfish’s versatility and popularity position the segment as a cornerstone of sustainable seafood expansion.
The MSC certified segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the MSC certified segment is predicted to witness the highest growth rate, as certification by the Marine Stewardship Council assures consumers that seafood comes from responsibly managed fisheries. Rising awareness of sustainability and traceability drives demand for certified products across retail and foodservice channels. MSC certification enhances brand credibility, encouraging producers to adopt eco-friendly practices. As ethical consumption trends accelerate, certified seafood gains preference, making this segment the fastest-growing category and a benchmark for responsible stewardship in the industry.
Region with largest share:
During the forecast period, the Asia Pacific region is expected to hold the largest market share, due to region’s vast coastline, rich marine biodiversity, and strong seafood consumption culture drive demand. Countries like China, Japan, and India are major consumers, while aquaculture innovations further support supply. Growing awareness of sustainability, coupled with government initiatives, strengthens adoption of responsible practices. With its scale and diversity, Asia Pacific remains the dominant hub for sustainable seafood, shaping global trends and influencing industry standards.
Region with highest CAGR:
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to rising consumer awareness, strong demand for ethical food, and robust certification frameworks fuel growth. The United States and Canada lead in adopting traceable supply chains and eco-friendly aquaculture practices. Retailers and restaurants increasingly prioritize certified seafood, reinforcing market expansion. With consumers willing to pay premiums for sustainability, North America’s market is set to grow rapidly, positioning the region as a leader in innovation and ethical seafood consumption.
Key players in the market
Some of the key players in Sustainable Seafood Market include Thai Union Group, Sanford Limited, Mowi ASA, Sea Harvest Group, Maruha Nichiro Corporation, BlueNalu, Nippon Suisan Kaisha, Cermaq Group, Dongwon Industries, Clearwater Seafoods, Austevoll Seafood ASA, Cooke Aquaculture, High Liner Foods, Nueva Pescanova Group, and Trident Seafoods.
Key Developments:
In May 2025, Maruha Nichiro has formed a strategic partnership with Senko Group Holdings, a Japanese logistics and distribution firm, to share transportation, warehousing, and delivery functions, pool training resources, and jointly develop global supply-chain strategies.
In November 2024, Cooke Inc. has signed a binding share-purchase agreement to acquire Copeinca of Peru, one of the world’s largest fishmeal and fish oil producers. The deal will bolster Cooke’s marine-ingredients business, diversify its geographic reach, and support global food security.
Products Covered:
• Fresh
• Frozen
• Smoked
• Canned
• Value-Added Products
Species Types Covered:
• Salmon
• Shellfish
• Tuna
• Tilapia
• Shrimp
• Other Species Types
Sources Covered:
• Wild-Caught
• Aquaculture
Sustainability Certifications Covered:
• MSC Certified
• Organic
• ASC Certified
• Non-Certified
Distribution Channels Covered:
• Supermarkets/Hypermarkets
• Online Retail
• Specialty Stores
• HoReCa
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Sustainable Seafood Market, By Product
5.1 Introduction
5.2 Fresh
5.3 Frozen
5.4 Smoked
5.5 Canned
5.6 Value-Added Products
6 Global Sustainable Seafood Market, By Species Type
6.1 Introduction
6.2 Salmon
6.3 Shellfish
6.4 Tuna
6.5 Tilapia
6.6 Shrimp
6.7 Other Species Types
7 Global Sustainable Seafood Market, By Source
7.1 Introduction
7.2 Wild-Caught
7.3 Aquaculture
8 Global Sustainable Seafood Market, By Sustainability Certification
8.1 Introduction
8.2 MSC Certified
8.3 Organic
8.4 ASC Certified
8.5 Non-Certified
9 Global Sustainable Seafood Market, By Distribution Channel
9.1 Introduction
9.2 Supermarkets/Hypermarkets
9.3 Online Retail
9.4 Specialty Stores
9.5 HoReCa
10 Global Sustainable Seafood Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa
11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies
12 Company Profiling
12.1 Thai Union Group
12.2 Sanford Limited
12.3 Mowi ASA
12.4 Sea Harvest Group
12.5 Maruha Nichiro Corporation
12.6 BlueNalu
12.7 Nippon Suisan Kaisha
12.8 Cermaq Group
12.9 Dongwon Industries
12.10 Clearwater Seafoods
12.11 Austevoll Seafood ASA
12.12 Cooke Aquaculture
12.13 High Liner Foods
12.14 Nueva Pescanova Group
12.15 Trident Seafoods
List of Tables
1 Global Sustainable Seafood Market Outlook, By Region (2024-2032) ($MN)
2 Global Sustainable Seafood Market Outlook, By Product (2024-2032) ($MN)
3 Global Sustainable Seafood Market Outlook, By Fresh (2024-2032) ($MN)
4 Global Sustainable Seafood Market Outlook, By Frozen (2024-2032) ($MN)
5 Global Sustainable Seafood Market Outlook, By Smoked (2024-2032) ($MN)
6 Global Sustainable Seafood Market Outlook, By Canned (2024-2032) ($MN)
7 Global Sustainable Seafood Market Outlook, By Value-Added Products (2024-2032) ($MN)
8 Global Sustainable Seafood Market Outlook, By Species Type (2024-2032) ($MN)
9 Global Sustainable Seafood Market Outlook, By Salmon (2024-2032) ($MN)
10 Global Sustainable Seafood Market Outlook, By Shellfish (2024-2032) ($MN)
11 Global Sustainable Seafood Market Outlook, By Tuna (2024-2032) ($MN)
12 Global Sustainable Seafood Market Outlook, By Tilapia (2024-2032) ($MN)
13 Global Sustainable Seafood Market Outlook, By Shrimp (2024-2032) ($MN)
14 Global Sustainable Seafood Market Outlook, By Other Species Types (2024-2032) ($MN)
15 Global Sustainable Seafood Market Outlook, By Source (2024-2032) ($MN)
16 Global Sustainable Seafood Market Outlook, By Wild-Caught (2024-2032) ($MN)
17 Global Sustainable Seafood Market Outlook, By Aquaculture (2024-2032) ($MN)
18 Global Sustainable Seafood Market Outlook, By Sustainability Certification (2024-2032) ($MN)
19 Global Sustainable Seafood Market Outlook, By MSC Certified (2024-2032) ($MN)
20 Global Sustainable Seafood Market Outlook, By Organic (2024-2032) ($MN)
21 Global Sustainable Seafood Market Outlook, By ASC Certified (2024-2032) ($MN)
22 Global Sustainable Seafood Market Outlook, By Non-Certified (2024-2032) ($MN)
23 Global Sustainable Seafood Market Outlook, By Distribution Channel (2024-2032) ($MN)
24 Global Sustainable Seafood Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
25 Global Sustainable Seafood Market Outlook, By Online Retail (2024-2032) ($MN)
26 Global Sustainable Seafood Market Outlook, By Specialty Stores (2024-2032) ($MN)
27 Global Sustainable Seafood Market Outlook, By HoReCa (2024-2032) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY

We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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