Upcycled Food Products Market
Upcycled Food Products Market Forecasts to 2032 - Global Analysis By Product (Upcycled Snacks, Upcycled Beverages, Upcycled Ingredients, Upcycled Dairy & Dairy Alternatives, Upcycled Baked Goods and Other Products), Source, Distribution Channel, Application and By Geography
|
Years Covered |
2024-2032 |
|
Estimated Year Value (2025) |
US $73.6 BN |
|
Projected Year Value (2032) |
US $127.78 BN |
|
CAGR (2025-2032) |
8.2% |
|
Regions Covered |
North America, Europe, Asia Pacific, South America, and Middle East & Africa |
|
Countries Covered |
US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa |
|
Largest Market |
Asia Pacific |
|
Highest Growing Market |
North America |
According to Stratistics MRC, the Global Upcycled Food Products Market is accounted for $73.6 billion in 2025 and is expected to reach $127.78 billion by 2032 growing at a CAGR of 8.2% during the forecast period. Foods manufactured from components that would otherwise be thrown away but are still healthy and nourishing to eat are known as upcycled food items. These goods make use of excess, leftovers, or flawed meals that do not satisfy typical market standards. Upcycled foods provide value to underutilised products while reducing food waste through creative processing and recycling. Snacks, drinks, and packaged items manufactured from pulp, discarded grains, or salvaged produce can be among them.
Market Dynamics:
Driver:
Supportive regulations & certifications
Governments and regulatory agencies create clear criteria for using food byproducts, encouraging sustainable practices. Credibility is increased and environmentally conscious customers are drawn in by certifications such as the Upcycled CertifiedTM label. Incentives and subsidies for waste reduction further motivate food companies to invest in upcycling. By streamlining production, standardised regulations increase the availability of upcycled foods in mainstream markets. As sustainability acquires relevance, regulatory support strengthens the market’s growth and innovation.
Restraint:
Limited consumer acceptance
Many consumers perceive upcycled foods as low-quality or unappealing due to their origin from food waste. Lack of awareness and understanding about the benefits of upcycled foods further reduces their adoption. Branding and marketing challenges make it difficult for companies to change consumer perceptions. Additionally, higher prices compared to conventional products discourage price-sensitive buyers. As a result, the market struggles to expand despite its sustainability benefits.
Opportunity:
Growing demand for sustainable products
Customers are supporting circular economy activities, cutting down on food waste, and giving eco-friendly options more importance. Food makers are inventing with upcycled components including fruit peels, discarded grains, and vegetable pulp to create value-added goods. Businesses are further encouraged to use waste-reducing methods by government restrictions and sustainability objectives. Upcycled products are marketed by retailers and food businesses as high-end, ecologically friendly, and health-conscious choices. Growing consumer acceptability and market expansion are fuelled by this growing consciousness and dedication to sustainability.
Threat:
Consumer skepticism & misinformation
Instead of seeing upcycled meals as sustainable and nourishing solutions, many customers view them as waste or subpar goods. Misinformation on the origins of ingredients and production methods further erodes consumer confidence in these goods. Customers find it more difficult to identify and accept them when there is a lack of standard definitions and clear labelling. Adoption may be slowed by unfavourable opinions that circulate via social media and word-of-mouth. As a result, even if upcycled food brands are good for the environment, they have trouble becoming widely accepted.
Covid-19 Impact
The COVID-19 pandemic disrupted supply chains and altered consumer behavior, impacting the upcycled food products market. Initial lockdowns slowed production and distribution, but rising awareness of food waste and sustainability fueled demand. Consumers sought cost-effective, eco-friendly food options, driving innovation and new product launches. Government initiatives promoting food security and circular economy practices further supported market growth. As the economy recovers, the upcycled food market is expected to expand, with businesses focusing on sustainability, waste reduction, and resource efficiency.
The upcycled beverages segment is expected to be the largest during the forecast period
The upcycled beverages segment is expected to account for the largest market share during the forecast period by transforming food by-products into nutritious drinks, reducing waste. It adds value to waste materials by repurposing materials like whey, fruit peels, and coffee husks. Upcycled beverages are becoming more and more popular as consumer demand for eco-friendly and health-conscious products rises. Brand campaigns and creative formulas draw in eco-aware consumers, broadening the market. Upcycled beverages are a major component of the circular economy because of supportive laws and sustainability objectives that further stimulate expansion.
The human consumption segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the human consumption segment is predicted to witness the highest growth rate, due to transformed value-added products. The market for repurposed snacks, drinks, and packaging is being driven by rising consumer awareness of food waste and sustainability. Certifications and regulatory backing increase credibility and draw in eco-aware and health-conscious customers. Food companies increase product diversity and market reach by inventing innovative formulations. Adoption of recycled food products is further accelerated by growing environmental concerns and circular economy activities.
Region with largest share:
During the forecast period, the Asia Pacific region is expected to hold the largest market share due to increased consumer awareness of food waste reduction. Companies are innovating by repurposing surplus ingredients into nutritious and eco-friendly products, such as snacks, beverages, and alternative proteins. Governments and organizations are supporting circular economy initiatives, encouraging businesses to adopt upcycling practices. Countries like Japan, South Korea, and Australia are leading the trend with strong demand for sustainable food solutions. Rising health consciousness and eco-friendly consumption habits are further fueling market expansion across the region.
Region with highest CAGR:
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to sustainability and waste reduction. Companies are innovating by transforming surplus food and byproducts into nutritious, high-quality products, such as snacks, beverages, and ingredients. The U.S. and Canada are witnessing increased adoption due to rising environmental awareness and support from organizations like the Upcycled Food Association. Major food brands and startups are investing in upcycled solutions to meet consumer demand and reduce food waste. This trend is driving market expansion and fostering a circular economy in the region.
Key players in the market
Some of the key players profiled in the Upcycled Food Products Market include Barnana, Renewal Mill, ReGrained, Pulp Pantry, RIND, Joolies, The Ugly Company, CaPao, Chia Smash, Confetti Snacks, Beyond Belief Brewing, Kaffe Bueno, Matriark Foods, Planetarians, Pluck, Rootly, Crust, Oisix.
Key Developments:
In February 2024, RIND Snacks acquired Vermont-based granola producer Small Batch Organics. This acquisition aimed to transition RIND into in-house manufacturing and fulfillment, enhancing product development capabilities and operational efficiency. The collaboration led to the launch of new products, such as the Cherry Cashew Crunch, featuring upcycled cherries, spiced cashews, and vanilla granola clusters, available in major retail outlets like Sam's Club and Walmart.
In July 2023, Renewal Mill introduced the RenewALL 100% Upcycled Blend at the Institute of Food Technologists' annual meeting and expo in Chicago. This flour blend, made from upcycled ingredients, serves as a complete replacement for traditional flours in various recipes, offering higher fiber and protein content per serving than whole wheat flour.
In June 2023, Barnana introduced its first Upcycled Certified® product, Organic Plantain Scoops, made from upcycled plantain peels. These scoops, available nationally at select Whole Foods Market stores, reflect Barnana's commitment to reducing food waste and providing high-fiber snacks.
Products Covered:
• Upcycled Snacks
• Upcycled Beverages
• Upcycled Ingredients
• Upcycled Dairy & Dairy Alternatives
• Upcycled Baked Goods
• Other Products
Sources Covered:
• Food waste
• Agricultural by Products
• Brewery and Distillery Waste
• Other Sources
Distribution Channels Covered:
• Supermarkets & Hypermarkets
• Specialty Stores
• Online Retail
• Convenience Stores
• Direct Sales
Applications Covered:
• General Health & Wellness
• Immune System Support
• Skin, Hair, & Nail Health
• Weight Management
• Other Applications
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Upcycled Food Products Market, By Product
5.1 Introduction
5.2 Upcycled Snacks
5.3 Upcycled Beverages
5.4 Upcycled Ingredients
5.5 Upcycled Dairy & Dairy Alternatives
5.6 Upcycled Baked Goods
5.7 Other Products
6 Global Upcycled Food Products Market, By Source
6.1 Introduction
6.2 Food waste
6.3 Agricultural by Products
6.4 Brewery and Distillery Waste
6.5 Other Sources
7 Global Upcycled Food Products Market, By Distribution Channel
7.1 Introduction
7.2 Supermarkets & Hypermarkets
7.3 Specialty Stores
7.4 Online Retail
7.5 Convenience Stores
7.6 Direct Sales
8 Global Upcycled Food Products Market, By Application
8.1 Introduction
8.2 Human Consumption
8.3 Animal Feed
8.4 Nutraceuticals & Supplements
8.5 Personal Care & Cosmetics
8.6 Food & Beverage Processing
8.7 Retail & Hospitality
8.8 Other Applications
9 Global Upcycled Food Products Market, By Geography
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.2.3 Mexico
9.3 Europe
9.3.1 Germany
9.3.2 UK
9.3.3 Italy
9.3.4 France
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 New Zealand
9.4.6 South Korea
9.4.7 Rest of Asia Pacific
9.5 South America
9.5.1 Argentina
9.5.2 Brazil
9.5.3 Chile
9.5.4 Rest of South America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 UAE
9.6.3 Qatar
9.6.4 South Africa
9.6.5 Rest of Middle East & Africa
10 Key Developments
10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies
11 Company Profiling
11.1 Barnana
11.2 Renewal Mill
11.3 ReGrained
11.4 Pulp Pantry
11.5 RIND
11.6 Joolies
11.7 The Ugly Company
11.8 CaPao
11.9 Chia Smash
11.10 Confetti Snacks
11.11 Beyond Belief Brewing
11.12 Kaffe Bueno
11.11 Matriark Foods
11.14 Planetarians
11.15 Pluck
11.16 Rootly
11.17 Crust
11.18 Oisix
List of Tables
1 Global Upcycled Food Products Market Outlook, By Region (2024-2032) ($MN)
2 Global Upcycled Food Products Market Outlook, By Product (2024-2032) ($MN)
3 Global Upcycled Food Products Market Outlook, By Upcycled Snacks (2024-2032) ($MN)
4 Global Upcycled Food Products Market Outlook, By Upcycled Beverages (2024-2032) ($MN)
5 Global Upcycled Food Products Market Outlook, By Upcycled Ingredients (2024-2032) ($MN)
6 Global Upcycled Food Products Market Outlook, By Upcycled Dairy & Dairy Alternatives (2024-2032) ($MN)
7 Global Upcycled Food Products Market Outlook, By Upcycled Baked Goods (2024-2032) ($MN)
8 Global Upcycled Food Products Market Outlook, By Other Products (2024-2032) ($MN)
9 Global Upcycled Food Products Market Outlook, By Source (2024-2032) ($MN)
10 Global Upcycled Food Products Market Outlook, By Food waste (2024-2032) ($MN)
11 Global Upcycled Food Products Market Outlook, By Agricultural by Products (2024-2032) ($MN)
12 Global Upcycled Food Products Market Outlook, By Brewery and Distillery Waste (2024-2032) ($MN)
13 Global Upcycled Food Products Market Outlook, By Other Sources (2024-2032) ($MN)
14 Global Upcycled Food Products Market Outlook, By Distribution Channel (2024-2032) ($MN)
15 Global Upcycled Food Products Market Outlook, By Supermarkets & Hypermarkets (2024-2032) ($MN)
16 Global Upcycled Food Products Market Outlook, By Specialty Stores (2024-2032) ($MN)
17 Global Upcycled Food Products Market Outlook, By Online Retail (2024-2032) ($MN)
18 Global Upcycled Food Products Market Outlook, By Convenience Stores (2024-2032) ($MN)
19 Global Upcycled Food Products Market Outlook, By Direct Sales (2024-2032) ($MN)
20 Global Upcycled Food Products Market Outlook, By Application (2024-2032) ($MN)
21 Global Upcycled Food Products Market Outlook, By Human Consumption (2024-2032) ($MN)
22 Global Upcycled Food Products Market Outlook, By Animal Feed (2024-2032) ($MN)
23 Global Upcycled Food Products Market Outlook, By Nutraceuticals & Supplements (2024-2032) ($MN)
24 Global Upcycled Food Products Market Outlook, By Personal Care & Cosmetics (2024-2032) ($MN)
25 Global Upcycled Food Products Market Outlook, By Food & Beverage Processing (2024-2032) ($MN)
26 Global Upcycled Food Products Market Outlook, By Retail & Hospitality (2024-2032) ($MN)
27 Global Upcycled Food Products Market Outlook, By Other Applications (2024-2032) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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