Wireless Audio Device Market

Wireless Audio Device Market

Wireless Audio Device Market Forecasts to 2028 – Global Analysis By Technology (Wireless Fidelity (Wi-Fi), Radio Frequency, Airplay, Bluetooth), Product (Headphones, Headsets, Microphones, Soundbars), Application (Special & Commercial, Automotive, Consumer, Electronics), and By Geography

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Published: 2022 ID: SMRC21567

This report covers the impact of COVID-19 on this global market

Years Covered


Estimated Year Value (2021)

US $69.60 BN

Projected Year Value (2028)

US $237.98 BN

CAGR (2021 - 2028)


Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

North America

Fastest Growing Market

Asia Pacific

According to Stratistics MRC, the Global Wireless Audio Device Market is accounted for $69.60 billion in 2021 and is expected to reach $237.98 billion by 2028 growing at a CAGR of 19.2% during the forecast period. Wireless audio devices are electronic devices which receive and broadcast diverse sound signals with the assist of different technologies, namely Wi-Fi, Bluetooth, air play and others. By using a radio-frequency transmitter, this device transmits an audio signal to a radio receiver. It sets up a one-to-one link to a source device without wires. Use of wireless audio devices makes it easier to share resources with other devices, without having to be connected to a port. This saves space within a room as well as time. These devices are being used in numerous sectors such as industries, transportation, residential commercial, and others. It offers connectivity, flexibility, expandability and convenience. Speakers, head phones, audio systems, radio tuners are some of the wireless audio device present in the market.

Market Dynamics:


Increasing need for mobility services

The increased demand for mobility services among consumers for seamless connectivity and ease accessibility of information and resources has in the recent years. Mobility solutions, such as cloud service, BYOD trend, mobile devices, wireless services, and others have been gaining popularity among individuals. The adoption of wireless audio devices has increased due to advanced features of wireless audio devices such as portability, easy manageability, and remote accessibility for audio communication. Wireless audio devices enhance experience of customers by providing easy and quick audio transmission, wireless operation, and ease of installation. Therefore, increasing demand for mobile services among customers is expected to drive the wireless audio devices market.


Need for high-speed Internet connectivity

Smart speakers which are associated to smart home automation devices, need consistent and high-speed internet connectivity to function effectively. However many countries such as Japan, South Korea, and the UK have high-speed internet infrastructure, numerous countries such as South Africa lacks such network infrastructure, which affects the espousal of smart speakers in such countries. End-users for wireless audio devices rely on Bluetooth or a Wi-Fi plugin to connect their smart audio devices such as headphones and speakers to other devices that are part of home automation systems. To achieve a reliable connection between smart speakers, headphones, and home automation devices, Internet connectivity is required. Poor network coverage results in poor connection, no voice command, and automatic disconnection from Wi-Fi. Users were unable to connect to devices in such instances. Thus, the lack of basic network infrastructure affects the adoption of smart wireless audio devices.


Moving beyond the period of using headphones for audio-only

Currently, the majority of the manufacturers of earphones are focusing on recuperating the excellence of the acoustic output of their devices to grasp a large share of the market. The expansion of smart devices has led the manufacturers to trail fitness parameters via smart wearables. Though, the focus of manufacturers of wireless audio devices is likely to move beyond audio in the future. The companies are trying to expand numerous smart audio devices, which not only offers infotainment but also monitor health and track different parameters of the human body.


Effect of bandwidth constraints, coding delays, and bit errors on audio quality

Engineers designing wireless audio devices have to ensure that these devices bring high-class audio in real-time via wireless technology. Coding delays, bandwidth constraints, and bit errors affect the excellence of the audio delivered by wireless audio devices. Though innovations in wireless technologies such as Wi-Fi and bluetooth proffer advantages in terms of reception of digital audio wherever and whenever required, the convergence of audio with video in consumer devices poses a challenge to manufacturers of these devices. In addition, the ease of use of full bandwidth for wireless audio devices used in dissimilar applications is unfeasible. For example, the utmost bandwidth obtainable for bluetooth data transfer is an advanced audio distribution profile (AD2P) of 768 kbps. Therefore, the consequence of bandwidth constraints, coding delays, and bit errors on audio excellence acts as a challenge for the wireless audio device market.

The consumer segment is expected to be the largest during the forecast period

The consumer segment is expected to have a lucrative growth, due to the increased espousal of headphones and headsets in consumer electronics like smartphones, computers, and gaming consoles, rising preferences of consumers towards wireless audio solutions and smartphones. Wireless audio devices such as headphones and headsets are widely used in consumer electronics such as computers, smartphones, and gaming consoles. The multipurpose capabilities of the AI-enabled wireless audio devices have let consumers preferences shift from conventional household speakers towards the technologically advanced devices.

The bluetooth segment is expected to have the highest CAGR during the forecast period

The bluetooth segment is anticipated to witness the fastest CAGR growth, due to the features such as easy connectivity and cost efficiency and low energy consumption, increasing inclination of the end-users towards bluetooth wireless audio devices due to the growth in portable wireless soundbars and speaker systems. Bluetooth technology is able to transfer superior sound quality to other devices. It is used in wireless audio speakers, headsets, and sound bars. The compatibility of the bluetooth with almost every device has made it one of the most accepted technologies worldwide. One such technological advancement was the introduction of Qualcomm aptX and Bluetooth 4.0, which has bought out a significant change in the speaker’s sound quality, bolstering its adoption.

Region with highest share:

North America is projected to hold the largest market share during the forecast period, due to the presence of key players in the region, rapid industrialization, growing investments in the R & D to produce advanced devices, increased popularity among consumers, rise in the use of wireless audio devices across various organizations in the region. Moreover, the availability of low-cost consumer equipment and the rising trend of smartphones are driving the growth of the market for wireless audio devices in North America. Advanced wireless technologies, such as Bluetooth, AirPlay, and Wi-Fi coupled with high disposable income of consumers is expected to boost sales in this region. The U.S. has always been the earliest adopter of any novel technology, thus providing comparatively better opportunities for the large-scale deployment of wireless audio devices.

Region with highest CAGR:

Asia Pacific is projected to have the highest CAGR over the forecast period, owing to the rapid industrialization in countries such as India, China, Japan, Singapore, and others, increasing economic growth, rising penetration of smart devices, and growing population of middle-class consumers in evolving economies. in China, owing to the vast availability of resources and cheap labor, various multinational companies have also set up their manufacturing plants, thus making the country an ideal destination for multi-million investments in the field of wireless audio devices. Moreover, India with its adaption to technology and increasing usage of smartphone is also strengthening its smartphone market share. This emphasizes the importance and growing demand for wireless audio devices in China as well as India.

Key players in the market

Some of the key players profiled in the Wireless Audio Device Market include HARMAN International Industries, Incorporated, Sony Corporation, Sonos Inc., VOXX International Corp, Samsung Electronics Co. Ltd., Apple Inc, Bose Corporation, Cisco Systems, Inc., Sennheiser Electronic GMBH & Co. KG, VIZIO, Inc., Panasonic Corporation, Yamaha Corporation, Logitech International S.A, Koninklijke Philips N.V., Shure Incorporated, DEI Holdings, Inc., and Zound Industries International AB.

Key Developments:

In April 2021, Sony launched X-Series range of speakers. The speakers all feature Sony’s innovative X-Balanced Speaker Units. The non-circular diaphragm gives more sound pressure and less distorted sound by maximizing the area of the speaker.

In March 2021, Sonos introduced Sonos Roam, the ultra-portable smart speaker built to deliver great sound at home and on any adventure. The new speakers have the capability to get fully connected to Sonos system on WiFi at home and automatically switch to Bluetooth when it is on the go.

In January 2021, Bose announced the new Bose Sport Open Earbuds—truly wireless sport earbuds that do not go inside the ears or cover them. Instead, they combine Bose OpenAudio technology with an exclusive design to keep the listener motivated with music, connected to calls, and aware of their surroundings.

In January 2021, HARMAN KARDON continues to expand its award-winning Onyx Series with the addition of the Harman Kardon Onyx Studio 7. The latest Bluetooth speaker features superior stereo performance sound and an artful industrial design for the most discerning audio consumers.

Products Covered:
• Headphones
• Wireless Speaker Systems/Portable Speakers
• Headsets
• Earphones
• True Wireless Hearables/Earbuds
• Microphones
• Soundbars
• Audio/Video (A/V) Controller/A/V Receivers
• Power Amplifier
• Radio Tuner
• Multi-Room Speakers

Functionalities Covered:
• Non-Smart Devices
• Smart Devices

Technologies Covered:
• Bluetooth+Wi-Fi
• Wireless Fidelity (Wi-Fi)
• Radio Frequency
• Airplay
• Bluetooth
• Other Technologies

Distribution Channels Covered:
• Unorganized Retail
• Online/E-commerce
• Organized Retail

Applications Covered:
• Special & Commercial
• Automotive
• Residential/Home Audio
• Consumer
• Professional
• Electronics
• Telecommunications
• Security & Defense

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan       
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances


Table of Contents

1 Executive Summary       
2 Preface    
 2.1 Abstract      
 2.2 Stake Holders      
 2.3 Research Scope      
 2.4 Research Methodology      
  2.4.1 Data Mining     
  2.4.2 Data Analysis     
  2.4.3 Data Validation     
  2.4.4 Research Approach     
 2.5 Research Sources      
  2.5.1 Primary Research Sources     
  2.5.2 Secondary Research Sources     
  2.5.3 Assumptions     
3 Market Trend Analysis       
 3.1 Introduction      
 3.2 Drivers      
 3.3 Restraints      
 3.4 Opportunities      
 3.5 Threats      
 3.6 Product Analysis      
 3.7 Technology Analysis      
 3.8 Application Analysis      
 3.9 Emerging Markets      
 3.10 Impact of Covid-19      
4 Porters Five Force Analysis       
 4.1 Bargaining power of suppliers      
 4.2 Bargaining power of buyers      
 4.3 Threat of substitutes      
 4.4 Threat of new entrants      
 4.5 Competitive rivalry      
5 Global Wireless Audio Device Market, By Product       
 5.1 Introduction      
 5.2 Headphones      
 5.3 Wireless Speaker Systems/Portable Speakers      
 5.4 Headsets      
 5.5 Earphones      
 5.6 True Wireless Hearables/Earbuds      
 5.7 Microphones      
 5.8 Soundbars      
 5.9 Audio/Video (A/V) Controller/A/V Receivers      
 5.10 Power Amplifier      
 5.11 Radio Tuner      
 5.12 Multi-Room Speakers      
6 Global Wireless Audio Device Market, By Functionality        
 6.1 Introduction      
 6.2 Non-Smart Devices      
 6.3 Smart Devices      
7 Global Wireless Audio Device Market, By Technology       
 7.1 Introduction      
 7.2 Bluetooth+Wi-Fi      
 7.3 Wireless Fidelity (Wi-Fi)      
 7.4 Radio Frequency      
 7.5 Airplay      
 7.6 Bluetooth      
 7.7 Other Technologies      
  7.7.1 Infrared (IR)     
  7.7.2 Wireless Speaker & Audio (WISA)     
  7.7.3 KleerNet     
  7.7.4 SKAA     
  7.7.5 All Play     
  7.7.6 Play-Fi     
  7.7.7 Sonos     
8 Global Wireless Audio Device Market, By Distribution Channel       
 8.1 Introduction      
 8.2 Unorganized Retail      
 8.3 Online/E-commerce      
 8.4 Organized Retail      
9 Global Wireless Audio Device Market, By Application       
 9.1 Introduction      
 9.2 Special & Commercial      
 9.3 Automotive      
 9.4 Residential/Home Audio      
 9.5 Consumer      
 9.6 Professional      
 9.7 Electronics      
 9.8 Telecommunications      
 9.9 Security & Defense      
10 Global Wireless Audio Device Market, By Geography       
 10.1 Introduction      
 10.2 North America      
  10.2.1 US     
  10.2.2 Canada     
  10.2.3 Mexico     
 10.3 Europe      
  10.3.1 Germany     
  10.3.2 UK     
  10.3.3 Italy     
  10.3.4 France     
  10.3.5 Spain     
  10.3.6 Rest of Europe     
 10.4 Asia Pacific      
  10.4.1 Japan     
  10.4.2 China     
  10.4.3 India     
  10.4.4 Australia     
  10.4.5 New Zealand     
  10.4.6 South Korea     
  10.4.7 Rest of Asia Pacific     
 10.5 South America      
  10.5.1 Argentina     
  10.5.2 Brazil     
  10.5.3 Chile     
  10.5.4 Rest of South America     
 10.6 Middle East & Africa      
  10.6.1 Saudi Arabia     
  10.6.2 UAE     
  10.6.3 Qatar     
  10.6.4 South Africa     
  10.6.5 Rest of Middle East & Africa     
11 Key Developments       
 11.1 Agreements, Partnerships, Collaborations and Joint Ventures      
 11.2 Acquisitions & Mergers      
 11.3 New Product Launch      
 11.4 Expansions      
 11.5 Other Key Strategies      
12 Company Profiling       
 12.1 HARMAN International Industries, Incorporated      
 12.2 Sony Corporation      
 12.3 Sonos Inc.      
 12.4 VOXX International Corp      
 12.5 Samsung Electronics Co. Ltd.      
 12.6 Apple Inc      
 12.7 Bose Corporation      
 12.8 Cisco Systems, Inc.      
 12.9 Sennheiser Electronic GMBH & Co. KG      
 12.10 VIZIO, Inc.      
 12.11 Panasonic Corporation      
 12.12 Yamaha Corporation       
 12.13 Logitech International S.A      
 12.14 Koninklijke Philips N.V.      
 12.15 Shure Incorporated      
 12.16 DEI Holdings, Inc.      
 12.17 Zound Industries International AB      
List of Tables         
1 Global Wireless Audio Device Market Outlook, By Region (2020-2028) ($MN)       
2 Global Wireless Audio Device Market Outlook, By Product (2020-2028) ($MN)       
3 Global Wireless Audio Device Market Outlook, By Headphones (2020-2028) ($MN)        
4 Global Wireless Audio Device Market Outlook, By Wireless Speaker Systems/Portable Speakers (2020-2028) ($MN)       
5 Global Wireless Audio Device Market Outlook, By Headsets (2020-2028) ($MN)       
6 Global Wireless Audio Device Market Outlook, By Earphones (2020-2028) ($MN)       
7 Global Wireless Audio Device Market Outlook, By True Wireless Hearables/Earbuds (2020-2028) ($MN)       
8 Global Wireless Audio Device Market Outlook, By Microphones (2020-2028) ($MN)       
9 Global Wireless Audio Device Market Outlook, By Soundbars (2020-2028) ($MN)       
10 Global Wireless Audio Device Market Outlook, By Audio/Video (A/V) Controller/A/V Receivers (2020-2028) ($MN)       
11 Global Wireless Audio Device Market Outlook, By Power Amplifier (2020-2028) ($MN)       
12 Global Wireless Audio Device Market Outlook, By Radio Tuner (2020-2028) ($MN)       
13 Global Wireless Audio Device Market Outlook, By Multi-Room Speakers (2020-2028) ($MN)       
14 Global Wireless Audio Device Market Outlook, By Functionality (2020-2028) ($MN)       
15 Global Wireless Audio Device Market Outlook, By Non-Smart Devices (2020-2028) ($MN)       
16 Global Wireless Audio Device Market Outlook, By Smart Devices (2020-2028) ($MN)       
17 Global Wireless Audio Device Market Outlook, By Technology (2020-2028) ($MN)       
18 Global Wireless Audio Device Market Outlook, By Bluetooth+Wi-Fi (2020-2028) ($MN)       
19 Global Wireless Audio Device Market Outlook, By Wireless Fidelity (Wi-Fi) (2020-2028) ($MN)       
20 Global Wireless Audio Device Market Outlook, By Radio Frequency (2020-2028) ($MN)       
21 Global Wireless Audio Device Market Outlook, By Airplay (2020-2028) ($MN)       
22 Global Wireless Audio Device Market Outlook, By Bluetooth (2020-2028) ($MN)       
23 Global Wireless Audio Device Market Outlook, By Other Technologies (2020-2028) ($MN)       
24 Global Wireless Audio Device Market Outlook, By Infrared (IR) (2020-2028) ($MN)       
25 Global Wireless Audio Device Market Outlook, By Wireless Speaker & Audio (WISA) (2020-2028) ($MN)       
26 Global Wireless Audio Device Market Outlook, By KleerNet (2020-2028) ($MN)       
27 Global Wireless Audio Device Market Outlook, By SKAA (2020-2028) ($MN)       
28 Global Wireless Audio Device Market Outlook, By All Play (2020-2028) ($MN)       
29 Global Wireless Audio Device Market Outlook, By Play-Fi (2020-2028) ($MN)       
30 Global Wireless Audio Device Market Outlook, By Sonos (2020-2028) ($MN)       
31 Global Wireless Audio Device Market Outlook, By Distribution Channel (2020-2028) ($MN)       
32 Global Wireless Audio Device Market Outlook, By Unorganized Retail (2020-2028) ($MN)       
33 Global Wireless Audio Device Market Outlook, By Online/E-commerce (2020-2028) ($MN)       
34 Global Wireless Audio Device Market Outlook, By Organized Retail (2020-2028) ($MN)       
35 Global Wireless Audio Device Market Outlook, By Application (2020-2028) ($MN)       
36 Global Wireless Audio Device Market Outlook, By Special & Commercial (2020-2028) ($MN)       
37 Global Wireless Audio Device Market Outlook, By Automotive (2020-2028) ($MN)       
38 Global Wireless Audio Device Market Outlook, By Residential/Home Audio (2020-2028) ($MN)       
39 Global Wireless Audio Device Market Outlook, By Consumer (2020-2028) ($MN)       
40 Global Wireless Audio Device Market Outlook, By Professional (2020-2028) ($MN)       
41 Global Wireless Audio Device Market Outlook, By Electronics (2020-2028) ($MN)       
42 Global Wireless Audio Device Market Outlook, By Telecommunications (2020-2028) ($MN)       
43 Global Wireless Audio Device Market Outlook, By Security & Defense (2020-2028) ($MN)       
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.        


List of Figures


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.

Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.

For more details about research methodology, kindly write to us at info@strategymrc.com

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