Airport Robots Market
PUBLISHED: 2024 ID: SMRC24765
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Airport Robots Market

Airport Robots Market Forecasts to 2030 - Global Analysis By Product Type (Humanoid and Non-Humanoid), Technology, Application and By Geography

4.9 (52 reviews)
4.9 (52 reviews)
Published: 2024 ID: SMRC24765

This report covers the impact of COVID-19 on this global market
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According to Stratistics MRC, the Global Airport Robots Market is accounted for $625.7 million in 2023 and is expected to reach $1282.7 million by 2030 growing at a CAGR of 10.8% during the forecast period. Airport robots revolutionize travel by autonomously assisting passengers, handling baggage, ensuring security, and maintaining cleanliness within airport premises. These advanced machines, equipped with AI, sensors, and navigation systems, streamline operations, enhancing efficiency and passenger experience. They provide guidance, language translation, and real-time information, optimizing navigation through terminals. From aiding travellers to bolstering safety protocols, airport robots redefine airport management, offering convenience and innovation in modern air travel.

According to International Civil Aviation Organization’s (ICAO) yearly worldwide statistics, the total number of commuters carried on scheduled flights rose to 4.38 billion in 2019, which is expected to be 3.65% higher than the previous year.

Market Dynamics: 

Driver: 

Enhanced passenger experience

As passengers become accustomed to the convenience and support offered by robots, there's a growing expectation for more advanced functionalities and improved services. This drives innovation and prompts manufacturers to develop robots with enhanced capabilities to meet evolving passenger needs. Moreover, airports and airlines that invest in advanced robotics to enhance passenger experience gain a competitive edge. This encourages other airports to follow suit to remain competitive, further contributing to the market growth of airport robots.

Restraint:

Complexity of integrating robotics technology into existing airport infrastructure

Integrating new technology into existing airport systems may cause disruptions in ongoing operations. Potential downtimes or interruptions during the integration process can impact airport services and operations negatively. Staff training and adaptation to new robotic systems are crucial for successful integration. This might require extensive training periods for airport personnel, leading to productivity losses during the transition phase thus hamper the market growth.

Opportunity:

Integration of advanced technologies

Integration of advanced technologies like artificial intelligence (AI), machine learning, sensors, and data analytics enhances the capabilities of airport robots. This enables them to perform more complex tasks, offer improved services, and adapt to dynamic airport environments. AI-driven robots can provide more personalized and contextually relevant services to passengers by analyzing data, understanding preferences, and offering tailored assistance, thereby enhancing the passenger experience.

Threat:

High initial investment 

Many airports, especially smaller or less financially robust ones, might face challenges in allocating a significant portion of their budget to invest in costly robotics technology. This financial constraint may hinder their ability to embrace innovative solutions. However, some airports might opt to stick with traditional manual processes or existing technologies due to the perceived stability and lower upfront costs, missing out on the potential benefits that robotics could offer.

Covid-19 Impact

Heightened health and safety concerns led to increased demand for robots equipped with disinfection capabilities. These robots using UV-C light or other technologies were deployed extensively to sanitize high-touch surfaces and areas within airports, reducing the risk of virus transmission. Despite these challenges, the pandemic underscored the critical role of robotics in enhancing hygiene, safety, and operational resilience within airport ecosystems, potentially reshaping the future of airport robotics beyond immediate crisis response.

The humanoid segment is expected to be the largest during the forecast period

The humanoid segment is estimated to have a lucrative growth, as humanoid robots have been explored and tested for various applications, due to their ability to mimic human-like movements and interactions. These robots, designed with a human-like appearance and capabilities, offer unique advantages and possibilities. Further in certain airports, humanoid robots are deployed for entertainment or engagement purposes, offering games, entertainment content, or interactive experiences for passengers during wait times.

The passenger support robots segment is expected to have the highest CAGR during the forecast period

The passenger support robots segment is anticipated to witness the highest CAGR growth during the forecast period, because passenger support robots equipped with language translation capabilities can communicate with travelers in multiple languages, catering to a diverse range of passengers. The deployment of passenger support robots aims to improve customer service, optimize passenger flow, reduce wait times, and enhance overall satisfaction during the airport journey. Their integration into airport operations aligns with the industry's goal of leveraging technology to create a seamless and efficient travel experience for passengers propelling the market growth.

Region with largest share:

North America is projected to hold the largest market share during the forecast period as it embodies technological innovation in aviation infrastructure in this region. These robots, equipped with cutting-edge AI, sensors, and navigation systems, redefine North American airport operations. With a focus on enhancing passenger experience, they assist travellers with information, navigation, and language translation services, ensuring seamless journeys which boost the growth of the market in this region.

Region with highest CAGR:

Asia Pacific is projected to have the highest CAGR over the forecast period, as the region witnessed a surge in the adoption of airport robots across various functions, including passenger assistance, baggage handling, security, cleaning, and maintenance. The expanding aviation sector and the increasing number of passengers traveling through Asia Pacific airports fueled the demand for innovative solutions to manage passenger flows. Additionally The COVID-19 pandemic accelerated the adoption of disinfection robots and cleaning bots to maintain hygiene standards and ensure safe environments within airports.

Key players in the market

Some of the key players in the Airport Robots Market include Stanley Robotics, UVD Robots, SoftBank Robotics, LG Electronics, Omron Corporation, Avidbots, Yaskawa Electric Corporation, Thales Group, Boston Dynamics, Locus Robotics, Savioke, BlueBotics, Swarmspace, Fetch Robotics, Cyberdyne Inc., SMRT Corporation and Amadeus IT Group

Key Developments:

In December 2023, SoftBank Robotics America Partners with Formant to Expand Transformation of Work Solutions. The partnership will drive deeper integration across the portfolio of solutions SoftBank Robotics offers to help businesses transform the way they get work done.

In December 2023, OMRON Launched Mobile Robot MD-650 with Medium Payload Range Provides increased efficiency, intelligent and autonomous material transport through integrated control technology.

In July 2023, Stanley Robotics and MOSOLF join forces to launch their first compound robotisation. The goal is to cover the entire site with robots by 2023 to control over 100,000 vehicle movements per year.

Product Types Covered:
• Humanoid 
• Non-Humanoid 
Technologies Covered:
• Cloud Computing & Connectivity
• Navigation Systems   
• Speech Recognition & Natural Language Processing (NLP)
• Human-Machine Interaction Interfaces
• Machine Vision   
• Other Technologies
Applications Covered:
• Landside/Velvet Parking
• Terminal 
• Other Applications

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary    
      
2 Preface     
 2.1 Abstract    
 2.2 Stake Holders   
 2.3 Research Scope   
 2.4 Research Methodology  
  2.4.1 Data Mining  
  2.4.2 Data Analysis  
  2.4.3 Data Validation  
  2.4.4 Research Approach  
 2.5 Research Sources   
  2.5.1 Primary Research Sources 
  2.5.2 Secondary Research Sources 
  2.5.3 Assumptions  
      
3 Market Trend Analysis   
 3.1 Introduction   
 3.2 Drivers    
 3.3 Restraints   
 3.4 Opportunities   
 3.5 Threats    
 3.6 Product Analysis   
 3.7 Technology Analysis  
 3.8 Application Analysis  
 3.9 Emerging Markets   
 3.10 Impact of Covid-19   
      
4 Porters Five Force Analysis   
 4.1 Bargaining power of suppliers  
 4.2 Bargaining power of buyers  
 4.3 Threat of substitutes  
 4.4 Threat of new entrants  
 4.5 Competitive rivalry   
      
5 Global Airport Robots Market, By Product Type 
 5.1 Introduction   
 5.2 Humanoid   
 5.3 Non-Humanoid   
      
6 Global Airport Robots Market, By Technology 
 6.1 Introduction   
 6.2 Cloud Computing & Connectivity 
 6.3 Navigation Systems   
 6.4 Speech Recognition & Natural Language Processing (NLP)
 6.5 Human-Machine Interaction Interfaces 
 6.6 Machine Vision   
 6.7 Other Technologies   
      
7 Global Airport Robots Market, By Application 
 7.1 Introduction   
 7.2 Landside/Velvet Parking  
 7.3 Terminal    
  7.3.1 Passenger Assistance & Guidance
  7.3.2 Baggage Handling  
  7.3.3 Security & Surveillance 
  7.3.4 Disability Assistance 
  7.3.5 Airside Operations and Cleaning
 7.4 Other Applications   
      
8 Global Airport Robots Market, By Geography 
 8.1 Introduction   
 8.2 North America   
  8.2.1 US   
  8.2.2 Canada   
  8.2.3 Mexico   
 8.3 Europe    
  8.3.1 Germany   
  8.3.2 UK   
  8.3.3 Italy   
  8.3.4 France   
  8.3.5 Spain   
  8.3.6 Rest of Europe  
 8.4 Asia Pacific   
  8.4.1 Japan   
  8.4.2 China   
  8.4.3 India   
  8.4.4 Australia   
  8.4.5 New Zealand  
  8.4.6 South Korea  
  8.4.7 Rest of Asia Pacific  
 8.5 South America   
  8.5.1 Argentina  
  8.5.2 Brazil   
  8.5.3 Chile   
  8.5.4 Rest of South America 
 8.6 Middle East & Africa  
  8.6.1 Saudi Arabia  
  8.6.2 UAE   
  8.6.3 Qatar   
  8.6.4 South Africa  
  8.6.5 Rest of Middle East & Africa 
      
9 Key Developments    
 9.1 Agreements, Partnerships, Collaborations and Joint Ventures
 9.2 Acquisitions & Mergers  
 9.3 New Product Launch  
 9.4 Expansions   
 9.5 Other Key Strategies  
      
10 Company Profiling    
 10.1 Stanley Robotics   
 10.2 UVD Robots   
 10.3 SoftBank Robotics   
 10.4 LG Electronics   
 10.5 Omron Corporation   
 10.6 Avidbots    
 10.7 Yaskawa Electric Corporation  
 10.8 Thales Group   
 10.9 Boston Dynamics   
 10.10 Locus Robotics   
 10.11 Savioke    
 10.12 BlueBotics   
 10.13 Swarmspace   
 10.14 Fetch Robotics   
 10.15 Cyberdyne Inc.   
 10.16 SMRT Corporation   
 10.17 Amadeus IT Group   
      
List of Tables     
1 Global Airport Robots Market Outlook, By Region (2021-2030) ($MN)
2 Global Airport Robots Market Outlook, By Product Type (2021-2030) ($MN)
3 Global Airport Robots Market Outlook, By Humanoid (2021-2030) ($MN)
4 Global Airport Robots Market Outlook, By Non-Humanoid (2021-2030) ($MN)
5 Global Airport Robots Market Outlook, By Technology (2021-2030) ($MN)
6 Global Airport Robots Market Outlook, By Cloud Computing & Connectivity (2021-2030) ($MN)
7 Global Airport Robots Market Outlook, By Navigation Systems (2021-2030) ($MN)
8 Global Airport Robots Market Outlook, By Speech Recognition & Natural Language Processing (NLP) (2021-2030) ($MN)
9 Global Airport Robots Market Outlook, By Human-Machine Interaction Interfaces (2021-2030) ($MN)
10 Global Airport Robots Market Outlook, By Machine Vision (2021-2030) ($MN)
11 Global Airport Robots Market Outlook, By Other Technologies (2021-2030) ($MN)
12 Global Airport Robots Market Outlook, By Application (2021-2030) ($MN)
13 Global Airport Robots Market Outlook, By Landside/Velvet Parking (2021-2030) ($MN)
14 Global Airport Robots Market Outlook, By Terminal (2021-2030) ($MN)
15 Global Airport Robots Market Outlook, By Passenger Assistance & Guidance (2021-2030) ($MN)
16 Global Airport Robots Market Outlook, By Baggage Handling (2021-2030) ($MN)
17 Global Airport Robots Market Outlook, By Security & Surveillance (2021-2030) ($MN)
18 Global Airport Robots Market Outlook, By Disability Assistance (2021-2030) ($MN)
19 Global Airport Robots Market Outlook, By Airside Operations and Cleaning (2021-2030) ($MN)
20 Global Airport Robots Market Outlook, By Other Applications (2021-2030) ($MN)
21 North America Airport Robots Market Outlook, By Country (2021-2030) ($MN)
22 North America Airport Robots Market Outlook, By Product Type (2021-2030) ($MN)
23 North America Airport Robots Market Outlook, By Humanoid (2021-2030) ($MN)
24 North America Airport Robots Market Outlook, By Non-Humanoid (2021-2030) ($MN)
25 North America Airport Robots Market Outlook, By Technology (2021-2030) ($MN)
26 North America Airport Robots Market Outlook, By Cloud Computing & Connectivity (2021-2030) ($MN)
27 North America Airport Robots Market Outlook, By Navigation Systems (2021-2030) ($MN)
28 North America Airport Robots Market Outlook, By Speech Recognition & Natural Language Processing (NLP) (2021-2030) ($MN)
29 North America Airport Robots Market Outlook, By Human-Machine Interaction Interfaces (2021-2030) ($MN)
30 North America Airport Robots Market Outlook, By Machine Vision (2021-2030) ($MN)
31 North America Airport Robots Market Outlook, By Other Technologies (2021-2030) ($MN)
32 North America Airport Robots Market Outlook, By Application (2021-2030) ($MN)
33 North America Airport Robots Market Outlook, By Landside/Velvet Parking (2021-2030) ($MN)
34 North America Airport Robots Market Outlook, By Terminal (2021-2030) ($MN)
35 North America Airport Robots Market Outlook, By Passenger Assistance & Guidance (2021-2030) ($MN)
36 North America Airport Robots Market Outlook, By Baggage Handling (2021-2030) ($MN)
37 North America Airport Robots Market Outlook, By Security & Surveillance (2021-2030) ($MN)
38 North America Airport Robots Market Outlook, By Disability Assistance (2021-2030) ($MN)
39 North America Airport Robots Market Outlook, By Airside Operations and Cleaning (2021-2030) ($MN)
40 North America Airport Robots Market Outlook, By Other Applications (2021-2030) ($MN)
41 Europe Airport Robots Market Outlook, By Country (2021-2030) ($MN)
42 Europe Airport Robots Market Outlook, By Product Type (2021-2030) ($MN)
43 Europe Airport Robots Market Outlook, By Humanoid (2021-2030) ($MN)
44 Europe Airport Robots Market Outlook, By Non-Humanoid (2021-2030) ($MN)
45 Europe Airport Robots Market Outlook, By Technology (2021-2030) ($MN)
46 Europe Airport Robots Market Outlook, By Cloud Computing & Connectivity (2021-2030) ($MN)
47 Europe Airport Robots Market Outlook, By Navigation Systems (2021-2030) ($MN)
48 Europe Airport Robots Market Outlook, By Speech Recognition & Natural Language Processing (NLP) (2021-2030) ($MN)
49 Europe Airport Robots Market Outlook, By Human-Machine Interaction Interfaces (2021-2030) ($MN)
50 Europe Airport Robots Market Outlook, By Machine Vision (2021-2030) ($MN)
51 Europe Airport Robots Market Outlook, By Other Technologies (2021-2030) ($MN)
52 Europe Airport Robots Market Outlook, By Application (2021-2030) ($MN)
53 Europe Airport Robots Market Outlook, By Landside/Velvet Parking (2021-2030) ($MN)
54 Europe Airport Robots Market Outlook, By Terminal (2021-2030) ($MN)
55 Europe Airport Robots Market Outlook, By Passenger Assistance & Guidance (2021-2030) ($MN)
56 Europe Airport Robots Market Outlook, By Baggage Handling (2021-2030) ($MN)
57 Europe Airport Robots Market Outlook, By Security & Surveillance (2021-2030) ($MN)
58 Europe Airport Robots Market Outlook, By Disability Assistance (2021-2030) ($MN)
59 Europe Airport Robots Market Outlook, By Airside Operations and Cleaning (2021-2030) ($MN)
60 Europe Airport Robots Market Outlook, By Other Applications (2021-2030) ($MN)
61 Asia Pacific Airport Robots Market Outlook, By Country (2021-2030) ($MN)
62 Asia Pacific Airport Robots Market Outlook, By Product Type (2021-2030) ($MN)
63 Asia Pacific Airport Robots Market Outlook, By Humanoid (2021-2030) ($MN)
64 Asia Pacific Airport Robots Market Outlook, By Non-Humanoid (2021-2030) ($MN)
65 Asia Pacific Airport Robots Market Outlook, By Technology (2021-2030) ($MN)
66 Asia Pacific Airport Robots Market Outlook, By Cloud Computing & Connectivity (2021-2030) ($MN)
67 Asia Pacific Airport Robots Market Outlook, By Navigation Systems (2021-2030) ($MN)
68 Asia Pacific Airport Robots Market Outlook, By Speech Recognition & Natural Language Processing (NLP) (2021-2030) ($MN)
69 Asia Pacific Airport Robots Market Outlook, By Human-Machine Interaction Interfaces (2021-2030) ($MN)
70 Asia Pacific Airport Robots Market Outlook, By Machine Vision (2021-2030) ($MN)
71 Asia Pacific Airport Robots Market Outlook, By Other Technologies (2021-2030) ($MN)
72 Asia Pacific Airport Robots Market Outlook, By Application (2021-2030) ($MN)
73 Asia Pacific Airport Robots Market Outlook, By Landside/Velvet Parking (2021-2030) ($MN)
74 Asia Pacific Airport Robots Market Outlook, By Terminal (2021-2030) ($MN)
75 Asia Pacific Airport Robots Market Outlook, By Passenger Assistance & Guidance (2021-2030) ($MN)
76 Asia Pacific Airport Robots Market Outlook, By Baggage Handling (2021-2030) ($MN)
77 Asia Pacific Airport Robots Market Outlook, By Security & Surveillance (2021-2030) ($MN)
78 Asia Pacific Airport Robots Market Outlook, By Disability Assistance (2021-2030) ($MN)
79 Asia Pacific Airport Robots Market Outlook, By Airside Operations and Cleaning (2021-2030) ($MN)
80 Asia Pacific Airport Robots Market Outlook, By Other Applications (2021-2030) ($MN)
81 South America Airport Robots Market Outlook, By Country (2021-2030) ($MN)
82 South America Airport Robots Market Outlook, By Product Type (2021-2030) ($MN)
83 South America Airport Robots Market Outlook, By Humanoid (2021-2030) ($MN)
84 South America Airport Robots Market Outlook, By Non-Humanoid (2021-2030) ($MN)
85 South America Airport Robots Market Outlook, By Technology (2021-2030) ($MN)
86 South America Airport Robots Market Outlook, By Cloud Computing & Connectivity (2021-2030) ($MN)
87 South America Airport Robots Market Outlook, By Navigation Systems (2021-2030) ($MN)
88 South America Airport Robots Market Outlook, By Speech Recognition & Natural Language Processing (NLP) (2021-2030) ($MN)
89 South America Airport Robots Market Outlook, By Human-Machine Interaction Interfaces (2021-2030) ($MN)
90 South America Airport Robots Market Outlook, By Machine Vision (2021-2030) ($MN)
91 South America Airport Robots Market Outlook, By Other Technologies (2021-2030) ($MN)
92 South America Airport Robots Market Outlook, By Application (2021-2030) ($MN)
93 South America Airport Robots Market Outlook, By Landside/Velvet Parking (2021-2030) ($MN)
94 South America Airport Robots Market Outlook, By Terminal (2021-2030) ($MN)
95 South America Airport Robots Market Outlook, By Passenger Assistance & Guidance (2021-2030) ($MN)
96 South America Airport Robots Market Outlook, By Baggage Handling (2021-2030) ($MN)
97 South America Airport Robots Market Outlook, By Security & Surveillance (2021-2030) ($MN)
98 South America Airport Robots Market Outlook, By Disability Assistance (2021-2030) ($MN)
99 South America Airport Robots Market Outlook, By Airside Operations and Cleaning (2021-2030) ($MN)
100 South America Airport Robots Market Outlook, By Other Applications (2021-2030) ($MN)
101 Middle East & Africa Airport Robots Market Outlook, By Country (2021-2030) ($MN)
102 Middle East & Africa Airport Robots Market Outlook, By Product Type (2021-2030) ($MN)
103 Middle East & Africa Airport Robots Market Outlook, By Humanoid (2021-2030) ($MN)
104 Middle East & Africa Airport Robots Market Outlook, By Non-Humanoid (2021-2030) ($MN)
105 Middle East & Africa Airport Robots Market Outlook, By Technology (2021-2030) ($MN)
106 Middle East & Africa Airport Robots Market Outlook, By Cloud Computing & Connectivity (2021-2030) ($MN)
107 Middle East & Africa Airport Robots Market Outlook, By Navigation Systems (2021-2030) ($MN)
108 Middle East & Africa Airport Robots Market Outlook, By Speech Recognition & Natural Language Processing (NLP) (2021-2030) ($MN)
109 Middle East & Africa Airport Robots Market Outlook, By Human-Machine Interaction Interfaces (2021-2030) ($MN)
110 Middle East & Africa Airport Robots Market Outlook, By Machine Vision (2021-2030) ($MN)
111 Middle East & Africa Airport Robots Market Outlook, By Other Technologies (2021-2030) ($MN)
112 Middle East & Africa Airport Robots Market Outlook, By Application (2021-2030) ($MN)
113 Middle East & Africa Airport Robots Market Outlook, By Landside/Velvet Parking (2021-2030) ($MN)
114 Middle East & Africa Airport Robots Market Outlook, By Terminal (2021-2030) ($MN)
115 Middle East & Africa Airport Robots Market Outlook, By Passenger Assistance & Guidance (2021-2030) ($MN)
116 Middle East & Africa Airport Robots Market Outlook, By Baggage Handling (2021-2030) ($MN)
117 Middle East & Africa Airport Robots Market Outlook, By Security & Surveillance (2021-2030) ($MN)
118 Middle East & Africa Airport Robots Market Outlook, By Disability Assistance (2021-2030) ($MN)
119 Middle East & Africa Airport Robots Market Outlook, By Airside Operations and Cleaning (2021-2030) ($MN)
120 Middle East & Africa Airport Robots Market Outlook, By Other Applications (2021-2030) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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