Brassylic Acid Market
PUBLISHED: 2021 ID: SMRC20575
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Brassylic Acid Market

Brassylic Acid Market Forecasts to 2028 – Global Analysis By Raw Material Type (Paraffin Oil, Vegetable Oil), Application (Plastics, Lubricants, Fragrances, Adhesives, Pharmaceuticals, Nylon), and By Geography

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4.4 (79 reviews)
Published: 2021 ID: SMRC20575

This report covers the impact of COVID-19 on this global market
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According to Stratistics MRC, the Global Brassylic Acid Market is accounted for $651.47 million in 2020 and is expected to reach $1,022.77 million by 2028 growing at a CAGR of 5.8% during the forecast period. Some of the key factors propelling the market growth include rising applications of brassylic acid in various end-use industries such as fragrances & perfumes, lubricants, and adhesives coupled with important use in the formation of polyurethanes, alkyd resins, and polyamides and the rise the use of brassylic acid in the manufacture of perfumes. However, adverse effects of brassylic acid and availability of alternatives are hampering the market growth.

Brassylic acid, also coined as tridecanedioic acid is an alpha, omega dicarboxylic acid which is substituted by more than one carboxylic acid groups. It is derived from erucic acid, found in the brassica family of plants such as rapeseed, crambe, and mustard among others. It is available in the market in powder, flakes or diluted form. The esters of brassylic acid are used as a lubricant and as plasticizers for polyvinyl chloride. Brassylic acid esters are also used in the production of synthetic musk used in the fragrance industry. It belongs to the family of organic compounds called long-chain dicarboxylic acid.

By application, the fragrances segment is expected to grow at a significant rate during the forecast period, due to continuous demand of fragrances from various industries such as perfumes, cosmetics, personal care & cosmetics, and homecare among others. Fragrances derived from Brassylic Acid belong to macrocyclic musk category. Fragrances are used in beauty, personal care as well as various home care products. For instance, according to press release of the “International Fragrance Association”, sales generated by fragrance industry collectively in regions like Europe, MEA and Latin America. AS per the same source, there are around 3,000 raw material suppliers of fragrance and flavor companies.

On the basis of geography, the APAC region is expected to have considerable growth during the forecast period, owing to rising demand for lubricants in Asia Pacific region, an increase in disposable income along with change in people's lifestyle, the use of brassylic acid in industrial businesses, such as perfume production, has increased. In Asia Pacific, emerging economies such as China and India are expected to exhibit significant growth in the brassylic acid market, owing to increasing industrialization and urbanization in the region. For instance, according to a report by FUCHS, a Germany-based manufacturer of lubricants and specialty products, Asia Pacific accounted for over 40% of the total lubricant market and is expected to expand further.

Some of the key players in Brassylic Acid Market include Unisource Chemicals Pvt. Ltd., Zibo Guangtong Chemical Co.Ltd., Evonik Industries, Nantong Senos Biotechnology Co.Ltd., Cathay Industrial Biotech Ltd., Palmary Chemical, Shanghai Kaleys Holding Co.Ltd, Beyo Chemical Co. Ltd, Larodan Ab, and TCI Chemical Pvt. Ltd.

Report Coverage

Details

Published Year:

2021

Estimated Market Size in 2020:

USD 651.47 million

Estimated Period:

2020

Compound Annual Growth Rate (CAGR)  from 2020 to 2028:

5.8%

Predicted 2028 Value:

USD 1,022.77 million

Forecast Years:

2021-2028

Tables, Graphs & Figures

123

Chapters Covered:

Production Method, Raw Material Type, and Application

Core Drivers and Opportunities:

  • Rising applications of brassylic acid in various end-use industries
  • Rise in use of brassylic acid in the manufacture of perfumes.

Restraining Factors & Market Threats:

  • Adverse effects of brassylic acid
  • Availability of substitutes


Production Methods Covered:
• Fermentation/Microbial Synthesis
• Chemical Synthesis

Raw Material Types Covered:
• Paraffin Oil
• Vegetable Oil

Applications Covered:
• Plastics
• Lubricants
• Fragrances
• Adhesives
• Polymers & Copolymers
• Spices
• Surfactant
• Pharmaceuticals
• High Performance Polyamides and Nylon

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o France
o Italy
o UK 
o Spain
o Rest of Europe      
• Asia Pacific
o Japan       
o China       
o India       
o Australia       
o New Zealand     
o South Korea          
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2019, 2020, 2021, 2025 and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic analysis: Drivers and Constraints, Product/Technology Analysis, Porter’s five forces analysis, SWOT analysis, etc.
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Key Questions Answered In The Report

The Global Brassylic Acid Market is majorly driven by increase in the use of brassylic acid in the manufacture of perfumes, combined with a rise in the use of renewable sources, such as low-priced and readily available vegetable oil, and rising applications of brassylic acid in various end-use industries.

The fragrances segment is growing at a highest CAGR owing to continuous demand of fragrances from various industries such as perfumes, cosmetics, personal care & cosmetics, and homecare among others.

Europe dominated with a significant market share due to the increase in presence of key players, huge consumer base in this region, and the strong manufacturing base and sustainability in Europe has caused a spike in the demand for perfumes.

Asia Pacific market is growing at a highest CAGR owing to increasing industrialization and urbanization in the region, an increase in disposable income along with change in people's lifestyle, and rising demand for lubricants in Asia Pacific region.

Key players in Brassylic Acid Market include Unisource Chemicals Pvt. Ltd., Zibo Guangtong Chemical Co.Ltd., Evonik Industries, Nantong Senos Biotechnology Co.Ltd., Cathay Industrial Biotech Ltd., Palmary Chemical, Shanghai Kaleys Holding Co.Ltd, Beyo Chemical Co. Ltd, Larodan Ab, and TCI Chemical Pvt. Ltd.

Table of Contents

1 Executive Summary    
     
2 Preface  
  
 2.1 Abstract   
 2.2 Stake Holders   
 2.3 Research Scope   
 2.4 Research Methodology   
  2.4.1 Data Mining  
  2.4.2 Data Analysis  
  2.4.3 Data Validation  
  2.4.4 Research Approach  
 2.5 Research Sources   
  2.5.1 Primary Research Sources  
  2.5.2 Secondary Research Sources  
  2.5.3 Assumptions  
     
3 Market Trend Analysis    
 3.1 Introduction   
 3.2 Drivers   
 3.3 Restraints   
 3.4 Opportunities   
 3.5 Threats   
 3.6 Application Analysis   
 3.7 Emerging Markets   
 3.8 Impact of Covid-19   
     
4 Porters Five Force Analysis    
 4.1 Bargaining power of suppliers   
 4.2 Bargaining power of buyers   
 4.3 Threat of substitutes   
 4.4 Threat of new entrants   
 4.5 Competitive rivalry   
     
5 Global Brassylic Acid Market, By Production Method    
 5.1 Introduction   
 5.2 Fermentation/Microbial Synthesis   
 5.3 Chemical Synthesis   
     
6 Global Brassylic Acid Market, By Raw Material Type    
 6.1 Introduction   
 6.2 Paraffin Oil   
 6.3 Vegetable Oil   
  6.3.1 Rapeseed Oil  
  6.3.2 Crambe Oil  
  6.3.3 Other Vegetable Oils (Mustard Oil)  
     
7 Global Brassylic Acid Market, By Application    
 7.1 Introduction   
 7.2 Plastics   
 7.3 Lubricants   
 7.4 Fragrances   
 7.5 Adhesives   
 7.6 Polymers & Copolymers   
 7.7 Spices   
 7.8 Surfactant   
 7.9 Pharmaceuticals   
 7.10 High Performance Polyamides and Nylon   
     
8 Global Brassylic Acid Market, By Geography    
 8.1 Introduction   
 8.2 North America   
  8.2.1 US  
  8.2.2 Canada  
  8.2.3 Mexico  
 8.3 Europe   
  8.3.1 Germany  
  8.3.2 UK  
  8.3.3 Italy  
  8.3.4 France  
  8.3.5 Spain  
  8.3.6 Rest of Europe  
 8.4 Asia Pacific   
  8.4.1 Japan  
  8.4.2 China  
  8.4.3 India  
  8.4.4 Australia  
  8.4.5 New Zealand  
  8.4.6 South Korea  
  8.4.7 Rest of Asia Pacific  
 8.5 South America   
  8.5.1 Argentina  
  8.5.2 Brazil  
  8.5.3 Chile  
  8.5.4 Rest of South America  
 8.6 Middle East & Africa   
  8.6.1 Saudi Arabia  
  8.6.2 UAE  
  8.6.3 Qatar  
  8.6.4 South Africa  
  8.6.5 Rest of Middle East & Africa  
     
9 Key Developments    
 9.1 Agreements, Partnerships, Collaborations and Joint Ventures   
 9.2 Acquisitions & Mergers   
 9.3 New Product Launch    
 9.4 Expansions   
 9.5 Other Key Strategies   
     
10 Company Profiling    
 10.1 Unisource Chemicals Pvt. Ltd.   
 10.2 Zibo Guangtong Chemical Co.Ltd.   
 10.3 Evonik Industries   
 10.4 Nantong Senos Biotechnology Co.Ltd.   
 10.5 Cathay Industrial Biotech Ltd.   
 10.6 Palmary Chemical   
 10.7 Shanghai Kaleys Holding Co.Ltd   
 10.8 Beyo Chemical Co. Ltd   
 10.9 Larodan Ab   
 10.10 TCI Chemical Pvt. Ltd   
     
List of Tables     
1 Global Brassylic Acid Market Outlook, By Region (2019-2028) ($MN)    
2 Global Brassylic Acid Market Outlook, By Production Method (2019-2028) ($MN)    
3 Global Brassylic Acid Market Outlook, By Fermentation/Microbial Synthesis (2019-2028) ($MN)    
4 Global Brassylic Acid Market Outlook, By Chemical Synthesis (2019-2028) ($MN)    
5 Global Brassylic Acid Market Outlook, By Raw Material Type (2019-2028) ($MN)    
6 Global Brassylic Acid Market Outlook, By Paraffin Oil (2019-2028) ($MN)    
7 Global Brassylic Acid Market Outlook, By Vegetable Oil (2019-2028) ($MN)    
8 Global Brassylic Acid Market Outlook, By Rapeseed Oil (2019-2028) ($MN)    
9 Global Brassylic Acid Market Outlook, By Crambe Oil (2019-2028) ($MN)    
10 Global Brassylic Acid Market Outlook, By Other Vegetable Oils (Mustard Oil) (2019-2028) ($MN)    
11 Global Brassylic Acid Market Outlook, By Application (2019-2028) ($MN)    
12 Global Brassylic Acid Market Outlook, By Plastics (2019-2028) ($MN)    
13 Global Brassylic Acid Market Outlook, By Lubricants (2019-2028) ($MN)     
14 Global Brassylic Acid Market Outlook, By Fragrances (2019-2028) ($MN)    
15 Global Brassylic Acid Market Outlook, By Adhesives (2019-2028) ($MN)    
16 Global Brassylic Acid Market Outlook, By Polymers & Copolymers (2019-2028) ($MN)    
17 Global Brassylic Acid Market Outlook, By Spices (2019-2028) ($MN)    
18 Global Brassylic Acid Market Outlook, By Surfactant (2019-2028) ($MN)    
19 Global Brassylic Acid Market Outlook, By Pharmaceuticals (2019-2028) ($MN)    
20 Global Brassylic Acid Market Outlook, By High Performance Polyamides and Nylon (2019-2028) ($MN)    
21 North America Brassylic Acid Market Outlook, By Country (2019-2028) ($MN)    
22 North America Brassylic Acid Market Outlook, By Production Method (2019-2028) ($MN)    
23 North America Brassylic Acid Market Outlook, By Fermentation/Microbial Synthesis (2019-2028) ($MN)    
24 North America Brassylic Acid Market Outlook, By Chemical Synthesis (2019-2028) ($MN)    
25 North America Brassylic Acid Market Outlook, By Raw Material Type (2019-2028) ($MN)    
26 North America Brassylic Acid Market Outlook, By Paraffin Oil (2019-2028) ($MN)    
27 North America Brassylic Acid Market Outlook, By Vegetable Oil (2019-2028) ($MN)    
28 North America Brassylic Acid Market Outlook, By Rapeseed Oil (2019-2028) ($MN)    
29 North America Brassylic Acid Market Outlook, By Crambe Oil (2019-2028) ($MN)    
30 North America Brassylic Acid Market Outlook, By Other Vegetable Oils (Mustard Oil) (2019-2028) ($MN)    
31 North America Brassylic Acid Market Outlook, By Application (2019-2028) ($MN)    
32 North America Brassylic Acid Market Outlook, By Plastics (2019-2028) ($MN)    
33 North America Brassylic Acid Market Outlook, By Lubricants (2019-2028) ($MN)    
34 North America Brassylic Acid Market Outlook, By Fragrances (2019-2028) ($MN)    
35 North America Brassylic Acid Market Outlook, By Adhesives (2019-2028) ($MN)    
36 North America Brassylic Acid Market Outlook, By Polymers & Copolymers (2019-2028) ($MN)    
37 North America Brassylic Acid Market Outlook, By Spices (2019-2028) ($MN)    
38 North America Brassylic Acid Market Outlook, By Surfactant (2019-2028) ($MN)    
39 North America Brassylic Acid Market Outlook, By Pharmaceuticals (2019-2028) ($MN)    
40 North America Brassylic Acid Market Outlook, By High Performance Polyamides and Nylon (2019-2028) ($MN)    
41 Europe Brassylic Acid Market Outlook, By Country (2019-2028) ($MN)    
42 Europe Brassylic Acid Market Outlook, By Production Method (2019-2028) ($MN)    
43 Europe Brassylic Acid Market Outlook, By Fermentation/Microbial Synthesis (2019-2028) ($MN)    
44 Europe Brassylic Acid Market Outlook, By Chemical Synthesis (2019-2028) ($MN)    
45 Europe Brassylic Acid Market Outlook, By Raw Material Type (2019-2028) ($MN)    
46 Europe Brassylic Acid Market Outlook, By Paraffin Oil (2019-2028) ($MN)    
47 Europe Brassylic Acid Market Outlook, By Vegetable Oil (2019-2028) ($MN)    
48 Europe Brassylic Acid Market Outlook, By Rapeseed Oil (2019-2028) ($MN)    
49 Europe Brassylic Acid Market Outlook, By Crambe Oil (2019-2028) ($MN)    
50 Europe Brassylic Acid Market Outlook, By Other Vegetable Oils (Mustard Oil) (2019-2028) ($MN)    
51 Europe Brassylic Acid Market Outlook, By Application (2019-2028) ($MN)    
52 Europe Brassylic Acid Market Outlook, By Plastics (2019-2028) ($MN)    
53 Europe Brassylic Acid Market Outlook, By Lubricants (2019-2028) ($MN)    
54 Europe Brassylic Acid Market Outlook, By Fragrances (2019-2028) ($MN)    
55 Europe Brassylic Acid Market Outlook, By Adhesives (2019-2028) ($MN)    
56 Europe Brassylic Acid Market Outlook, By Polymers & Copolymers (2019-2028) ($MN)    
57 Europe Brassylic Acid Market Outlook, By Spices (2019-2028) ($MN)    
58 Europe Brassylic Acid Market Outlook, By Surfactant (2019-2028) ($MN)    
59 Europe Brassylic Acid Market Outlook, By Pharmaceuticals (2019-2028) ($MN)    
60 Europe Brassylic Acid Market Outlook, By High Performance Polyamides and Nylon (2019-2028) ($MN)    
61 Asia Pacific Brassylic Acid Market Outlook, By Country (2019-2028) ($MN)    
62 Asia Pacific Brassylic Acid Market Outlook, By Production Method (2019-2028) ($MN)    
63 Asia Pacific Brassylic Acid Market Outlook, By Fermentation/Microbial Synthesis (2019-2028) ($MN)    
64 Asia Pacific Brassylic Acid Market Outlook, By Chemical Synthesis (2019-2028) ($MN)    
65 Asia Pacific Brassylic Acid Market Outlook, By Raw Material Type (2019-2028) ($MN)    
66 Asia Pacific Brassylic Acid Market Outlook, By Paraffin Oil (2019-2028) ($MN)    
67 Asia Pacific Brassylic Acid Market Outlook, By Vegetable Oil (2019-2028) ($MN)    
68 Asia Pacific Brassylic Acid Market Outlook, By Rapeseed Oil (2019-2028) ($MN)    
69 Asia Pacific Brassylic Acid Market Outlook, By Crambe Oil (2019-2028) ($MN)    
70 Asia Pacific Brassylic Acid Market Outlook, By Other Vegetable Oils (Mustard Oil) (2019-2028) ($MN)    
71 Asia Pacific Brassylic Acid Market Outlook, By Application (2019-2028) ($MN)    
72 Asia Pacific Brassylic Acid Market Outlook, By Plastics (2019-2028) ($MN)    
73 Asia Pacific Brassylic Acid Market Outlook, By Lubricants (2019-2028) ($MN)    
74 Asia Pacific Brassylic Acid Market Outlook, By Fragrances (2019-2028) ($MN)    
75 Asia Pacific Brassylic Acid Market Outlook, By Adhesives (2019-2028) ($MN)    
76 Asia Pacific Brassylic Acid Market Outlook, By Polymers & Copolymers (2019-2028) ($MN)    
77 Asia Pacific Brassylic Acid Market Outlook, By Spices (2019-2028) ($MN)    
78 Asia Pacific Brassylic Acid Market Outlook, By Surfactant (2019-2028) ($MN)    
79 Asia Pacific Brassylic Acid Market Outlook, By Pharmaceuticals (2019-2028) ($MN)    
80 Asia Pacific Brassylic Acid Market Outlook, By High Performance Polyamides and Nylon (2019-2028) ($MN)    
81 South America Brassylic Acid Market Outlook, By Country (2019-2028) ($MN)    
82 South America Brassylic Acid Market Outlook, By Production Method (2019-2028) ($MN)    
83 South America Brassylic Acid Market Outlook, By Fermentation/Microbial Synthesis (2019-2028) ($MN)    
84 South America Brassylic Acid Market Outlook, By Chemical Synthesis (2019-2028) ($MN)    
85 South America Brassylic Acid Market Outlook, By Raw Material Type (2019-2028) ($MN)    
86 South America Brassylic Acid Market Outlook, By Paraffin Oil (2019-2028) ($MN)    
87 South America Brassylic Acid Market Outlook, By Vegetable Oil (2019-2028) ($MN)    
88 South America Brassylic Acid Market Outlook, By Rapeseed Oil (2019-2028) ($MN)    
89 South America Brassylic Acid Market Outlook, By Crambe Oil (2019-2028) ($MN)    
90 South America Brassylic Acid Market Outlook, By Other Vegetable Oils (Mustard Oil) (2019-2028) ($MN)    
91 South America Brassylic Acid Market Outlook, By Application (2019-2028) ($MN)    
92 South America Brassylic Acid Market Outlook, By Plastics (2019-2028) ($MN)    
93 South America Brassylic Acid Market Outlook, By Lubricants (2019-2028) ($MN)    
94 South America Brassylic Acid Market Outlook, By Fragrances (2019-2028) ($MN)    
95 South America Brassylic Acid Market Outlook, By Adhesives (2019-2028) ($MN)    
96 South America Brassylic Acid Market Outlook, By Polymers & Copolymers (2019-2028) ($MN)    
97 South America Brassylic Acid Market Outlook, By Spices (2019-2028) ($MN)    
98 South America Brassylic Acid Market Outlook, By Surfactant (2019-2028) ($MN)    
99 South America Brassylic Acid Market Outlook, By Pharmaceuticals (2019-2028) ($MN)    
100 South America Brassylic Acid Market Outlook, By High Performance Polyamides and Nylon (2019-2028) ($MN)    
101 Middle East & Africa Brassylic Acid Market Outlook, By Country (2019-2028) ($MN)    
102 Middle East & Africa Brassylic Acid Market Outlook, By Production Method (2019-2028) ($MN)    
103 Middle East & Africa Brassylic Acid Market Outlook, By Fermentation/Microbial Synthesis (2019-2028) ($MN)    
104 Middle East & Africa Brassylic Acid Market Outlook, By Chemical Synthesis (2019-2028) ($MN)    
105 Middle East & Africa Brassylic Acid Market Outlook, By Raw Material Type (2019-2028) ($MN)    
106 Middle East & Africa Brassylic Acid Market Outlook, By Paraffin Oil (2019-2028) ($MN)    
107 Middle East & Africa Brassylic Acid Market Outlook, By Vegetable Oil (2019-2028) ($MN)    
108 Middle East & Africa Brassylic Acid Market Outlook, By Rapeseed Oil (2019-2028) ($MN)    
109 Middle East & Africa Brassylic Acid Market Outlook, By Crambe Oil (2019-2028) ($MN)    
110 Middle East & Africa Brassylic Acid Market Outlook, By Other Vegetable Oils (Mustard Oil) (2019-2028) ($MN)    
111 Middle East & Africa Brassylic Acid Market Outlook, By Application (2019-2028) ($MN)    
112 Middle East & Africa Brassylic Acid Market Outlook, By Plastics (2019-2028) ($MN)    
113 Middle East & Africa Brassylic Acid Market Outlook, By Lubricants (2019-2028) ($MN)    
114 Middle East & Africa Brassylic Acid Market Outlook, By Fragrances (2019-2028) ($MN)    
115 Middle East & Africa Brassylic Acid Market Outlook, By Adhesives (2019-2028) ($MN)    
116 Middle East & Africa Brassylic Acid Market Outlook, By Polymers & Copolymers (2019-2028) ($MN)    
117 Middle East & Africa Brassylic Acid Market Outlook, By Spices (2019-2028) ($MN)    
118 Middle East & Africa Brassylic Acid Market Outlook, By Surfactant (2019-2028) ($MN)    
119 Middle East & Africa Brassylic Acid Market Outlook, By Pharmaceuticals (2019-2028) ($MN)    
120 Middle East & Africa Brassylic Acid Market Outlook, By High Performance Polyamides and Nylon (2019-2028) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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