Cosmetic Dyes Market
Cosmetic Dyes - Global Market Outlook (2018-2027)
According to Stratistics MRC, the Global Cosmetic Dyes market is accounted for $280 million in 2018 and is expected to reach $536.82 million by 2027 growing at a CAGR of 7.5% during the forecast period. Some of the key factors propelling the market growth are rising income and improving lifestyles and growing demand for these dyes in the cosmetics and personal care applications. However, higher stringent regulatory policies are the restraining factor for the growth of the market.
The cosmetic dyes are colouring agents which are included in cosmetics to impart colour to the product or to colour body parts, for example, skin, nails, and hair. Food, Drug and Cosmetic (FD&C) dyes are available in bright tones. Cosmetics to a great extent include the consumption of synthetic dyes over natural dyes. They are utilized for products; for example, nail paints, hair colours, foundation, eye liner, blush, mascara, and other make-up products. These products are utilized by the consumers to change or enhance their appearances.
By application, hair colour products segment is expected to grow at the significant market share during the forecast period. The major reason for people choosing hair colouring is for covering of grey hair and because coloured hair is regarded as more fashionable. The hair colouring industry is growing as people are willing to experiment with their hair colour. On the basis of geography, Europe is anticipated to hold considerable market share during the forecast period due to the shifting trend toward hair colouring and increasing demand for cosmetic dyes in various applications. The cosmetics industry contributes to the competitiveness of the European economy and the growth of the cosmetic dyes market.
Some of the key players in Cosmetic Dyes Market include Aakash Chemicals and Dyestuffs, Chromatech, Clariant, Dystar, Goldmann Group, Koel Colours, Neelikon, Organic Dyes and Pigments, Pylam and Sensient Cosmetic Technologies.
Forms Covered:
• Liquid
• Powder
• Other Forms
Types Covered:
• Synthetic Dyes
• Natural Dyes
Solubilities Covered:
• Water-based
• Solvent-based
• Oil-based
Applications Covered:
• Eye Makeup
• Facial Makeup
• Hair Colour Products
• Lip Products
• Nail Products
• Perfumes
• Toiletries
• Other Applications
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o France
o Italy
o UK
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2017, 2018, 2019, 2023 and 2027
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic analysis: Drivers and Constraints, Product/Technology Analysis, Porter’s five forces analysis, SWOT analysis, etc.
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Futuristic Market Scenario
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Cosmetic Dyes Market, By Form
5.1 Introduction
5.2 Liquid
5.3 Powder
5.4 Other Forms
6 Global Cosmetic Dyes Market, By Type
6.1 Introduction
6.2 Synthetic Dyes
6.2.1 Vat Dyes
6.2.2 Disperse Dyes
6.2.3 Direct Dyes
6.2.4 Basic Dyes
6.2.5 Acid Dyes
6.3 Natural Dyes
6.3.1 Animal-Derived
6.3.2 Plant-Derived
7 Global Cosmetic Dyes Market, By Solubility
7.1 Introduction
7.2 Water-based
7.3 Solvent-based
7.4 Oil-based
8 Global Cosmetic Dyes Market, By Application
8.1 Introduction
8.2 Eye Makeup
8.3 Facial Makeup
8.4 Hair Colour Products
8.5 Lip Products
8.6 Nail Products
8.7 Perfumes
8.8 Toiletries
8.9 Other Applications
8.9.1 Special Purpose Cosmetics
9 Global Cosmetic Dyes Market, By Geography
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.2.3 Mexico
9.3 Europe
9.3.1 Germany
9.3.2 UK
9.3.3 Italy
9.3.4 France
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 New Zealand
9.4.6 South Korea
9.4.7 Rest of Asia Pacific
9.5 South America
9.5.1 Argentina
9.5.2 Brazil
9.5.3 Chile
9.5.4 Rest of South America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 UAE
9.6.3 Qatar
9.6.4 South Africa
9.6.5 Rest of Middle East & Africa
10 Key Developments
10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies
11 Company Profiling
11.1 Aakash Chemicals and Dyestuffs
11.2 Chromatech
11.3 Clariant
11.4 Dystar
11.5 Goldmann Group
11.6 Koel Colours
11.7 Neelikon
11.8 Organic Dyes and Pigments
11.9 Pylam
11.10 Sensient Cosmetic Technologies
List of Tables
1 Global Cosmetic Dyes Market Outlook, By Region (2017-2027) ($MN)
2 Global Cosmetic Dyes Market Outlook, By Form (2017-2027) ($MN)
3 Global Cosmetic Dyes Market Outlook, By Liquid (2017-2027) ($MN)
4 Global Cosmetic Dyes Market Outlook, By Powder (2017-2027) ($MN)
5 Global Cosmetic Dyes Market Outlook, By Other Forms (2017-2027) ($MN)
6 Global Cosmetic Dyes Market Outlook, By Type (2017-2027) ($MN)
7 Global Cosmetic Dyes Market Outlook, By Synthetic Dyes (2017-2027) ($MN)
8 Global Cosmetic Dyes Market Outlook, By Vat Dyes (2017-2027) ($MN)
9 Global Cosmetic Dyes Market Outlook, By Disperse Dyes (2017-2027) ($MN)
10 Global Cosmetic Dyes Market Outlook, By Direct Dyes (2017-2027) ($MN)
11 Global Cosmetic Dyes Market Outlook, By Basic Dyes (2017-2027) ($MN)
12 Global Cosmetic Dyes Market Outlook, By Acid Dyes (2017-2027) ($MN)
13 Global Cosmetic Dyes Market Outlook, By Natural Dyes (2017-2027) ($MN)
14 Global Cosmetic Dyes Market Outlook, By Animal-Derived (2017-2027) ($MN)
15 Global Cosmetic Dyes Market Outlook, By Plant-Derived (2017-2027) ($MN)
16 Global Cosmetic Dyes Market Outlook, By Solubility (2017-2027) ($MN)
17 Global Cosmetic Dyes Market Outlook, By Water-based (2017-2027) ($MN)
18 Global Cosmetic Dyes Market Outlook, By Solvent-based (2017-2027) ($MN)
19 Global Cosmetic Dyes Market Outlook, By Oil-based (2017-2027) ($MN)
20 Global Cosmetic Dyes Market Outlook, By Application (2017-2027) ($MN)
21 Global Cosmetic Dyes Market Outlook, By Eye Makeup (2017-2027) ($MN)
22 Global Cosmetic Dyes Market Outlook, By Facial Makeup (2017-2027) ($MN)
23 Global Cosmetic Dyes Market Outlook, By Hair Color Products (2017-2027) ($MN)
24 Global Cosmetic Dyes Market Outlook, By Lip Products (2017-2027) ($MN)
25 Global Cosmetic Dyes Market Outlook, By Nail Products (2017-2027) ($MN)
26 Global Cosmetic Dyes Market Outlook, By Perfumes (2017-2027) ($MN)
27 Global Cosmetic Dyes Market Outlook, By Toiletries (2017-2027) ($MN)
28 Global Cosmetic Dyes Market Outlook, By Other Applications (2017-2027) ($MN)
29 Global Cosmetic Dyes Market Outlook, By Special Purpose Cosmetics (2017-2027) ($MN)
30 North America Cosmetic Dyes Market Outlook, By Region (2017-2027) ($MN)
31 North America Cosmetic Dyes Market Outlook, By Form (2017-2027) ($MN)
32 North America Cosmetic Dyes Market Outlook, By Liquid (2017-2027) ($MN)
33 North America Cosmetic Dyes Market Outlook, By Powder (2017-2027) ($MN)
34 North America Cosmetic Dyes Market Outlook, By Other Forms (2017-2027) ($MN)
35 North America Cosmetic Dyes Market Outlook, By Type (2017-2027) ($MN)
36 North America Cosmetic Dyes Market Outlook, By Synthetic Dyes (2017-2027) ($MN)
37 North America Cosmetic Dyes Market Outlook, By Vat Dyes (2017-2027) ($MN)
38 North America Cosmetic Dyes Market Outlook, By Disperse Dyes (2017-2027) ($MN)
39 North America Cosmetic Dyes Market Outlook, By Direct Dyes (2017-2027) ($MN)
40 North America Cosmetic Dyes Market Outlook, By Basic Dyes (2017-2027) ($MN)
41 North America Cosmetic Dyes Market Outlook, By Acid Dyes (2017-2027) ($MN)
42 North America Cosmetic Dyes Market Outlook, By Natural Dyes (2017-2027) ($MN)
43 North America Cosmetic Dyes Market Outlook, By Animal-Derived (2017-2027) ($MN)
44 North America Cosmetic Dyes Market Outlook, By Plant-Derived (2017-2027) ($MN)
45 North America Cosmetic Dyes Market Outlook, By Solubility (2017-2027) ($MN)
46 North America Cosmetic Dyes Market Outlook, By Water-based (2017-2027) ($MN)
47 North America Cosmetic Dyes Market Outlook, By Solvent-based (2017-2027) ($MN)
48 North America Cosmetic Dyes Market Outlook, By Oil-based (2017-2027) ($MN)
49 North America Cosmetic Dyes Market Outlook, By Application (2017-2027) ($MN)
50 North America Cosmetic Dyes Market Outlook, By Eye Makeup (2017-2027) ($MN)
51 North America Cosmetic Dyes Market Outlook, By Facial Makeup (2017-2027) ($MN)
52 North America Cosmetic Dyes Market Outlook, By Hair Color Products (2017-2027) ($MN)
53 North America Cosmetic Dyes Market Outlook, By Lip Products (2017-2027) ($MN)
54 North America Cosmetic Dyes Market Outlook, By Nail Products (2017-2027) ($MN)
55 North America Cosmetic Dyes Market Outlook, By Perfumes (2017-2027) ($MN)
56 North America Cosmetic Dyes Market Outlook, By Toiletries (2017-2027) ($MN)
57 North America Cosmetic Dyes Market Outlook, By Other Applications (2017-2027) ($MN)
58 North America Cosmetic Dyes Market Outlook, By Special Purpose Cosmetics (2017-2027) ($MN)
59 Europe Cosmetic Dyes Market Outlook, By Region (2017-2027) ($MN)
60 Europe Cosmetic Dyes Market Outlook, By Form (2017-2027) ($MN)
61 Europe Cosmetic Dyes Market Outlook, By Liquid (2017-2027) ($MN)
62 Europe Cosmetic Dyes Market Outlook, By Powder (2017-2027) ($MN)
63 Europe Cosmetic Dyes Market Outlook, By Other Forms (2017-2027) ($MN)
64 Europe Cosmetic Dyes Market Outlook, By Type (2017-2027) ($MN)
65 Europe Cosmetic Dyes Market Outlook, By Synthetic Dyes (2017-2027) ($MN)
66 Europe Cosmetic Dyes Market Outlook, By Vat Dyes (2017-2027) ($MN)
67 Europe Cosmetic Dyes Market Outlook, By Disperse Dyes (2017-2027) ($MN)
68 Europe Cosmetic Dyes Market Outlook, By Direct Dyes (2017-2027) ($MN)
69 Europe Cosmetic Dyes Market Outlook, By Basic Dyes (2017-2027) ($MN)
70 Europe Cosmetic Dyes Market Outlook, By Acid Dyes (2017-2027) ($MN)
71 Europe Cosmetic Dyes Market Outlook, By Natural Dyes (2017-2027) ($MN)
72 Europe Cosmetic Dyes Market Outlook, By Animal-Derived (2017-2027) ($MN)
73 Europe Cosmetic Dyes Market Outlook, By Plant-Derived (2017-2027) ($MN)
74 Europe Cosmetic Dyes Market Outlook, By Solubility (2017-2027) ($MN)
75 Europe Cosmetic Dyes Market Outlook, By Water-based (2017-2027) ($MN)
76 Europe Cosmetic Dyes Market Outlook, By Solvent-based (2017-2027) ($MN)
77 Europe Cosmetic Dyes Market Outlook, By Oil-based (2017-2027) ($MN)
78 Europe Cosmetic Dyes Market Outlook, By Application (2017-2027) ($MN)
79 Europe Cosmetic Dyes Market Outlook, By Eye Makeup (2017-2027) ($MN)
80 Europe Cosmetic Dyes Market Outlook, By Facial Makeup (2017-2027) ($MN)
81 Europe Cosmetic Dyes Market Outlook, By Hair Color Products (2017-2027) ($MN)
82 Europe Cosmetic Dyes Market Outlook, By Lip Products (2017-2027) ($MN)
83 Europe Cosmetic Dyes Market Outlook, By Nail Products (2017-2027) ($MN)
84 Europe Cosmetic Dyes Market Outlook, By Perfumes (2017-2027) ($MN)
85 Europe Cosmetic Dyes Market Outlook, By Toiletries (2017-2027) ($MN)
86 Europe Cosmetic Dyes Market Outlook, By Other Applications (2017-2027) ($MN)
87 Europe Cosmetic Dyes Market Outlook, By Special Purpose Cosmetics (2017-2027) ($MN)
88 Asia Pacific Cosmetic Dyes Market Outlook, By Region (2017-2027) ($MN)
89 Asia Pacific Cosmetic Dyes Market Outlook, By Form (2017-2027) ($MN)
90 Asia Pacific Cosmetic Dyes Market Outlook, By Liquid (2017-2027) ($MN)
91 Asia Pacific Cosmetic Dyes Market Outlook, By Powder (2017-2027) ($MN)
92 Asia Pacific Cosmetic Dyes Market Outlook, By Other Forms (2017-2027) ($MN)
93 Asia Pacific Cosmetic Dyes Market Outlook, By Type (2017-2027) ($MN)
94 Asia Pacific Cosmetic Dyes Market Outlook, By Synthetic Dyes (2017-2027) ($MN)
95 Asia Pacific Cosmetic Dyes Market Outlook, By Vat Dyes (2017-2027) ($MN)
96 Asia Pacific Cosmetic Dyes Market Outlook, By Disperse Dyes (2017-2027) ($MN)
97 Asia Pacific Cosmetic Dyes Market Outlook, By Direct Dyes (2017-2027) ($MN)
98 Asia Pacific Cosmetic Dyes Market Outlook, By Basic Dyes (2017-2027) ($MN)
99 Asia Pacific Cosmetic Dyes Market Outlook, By Acid Dyes (2017-2027) ($MN)
100 Asia Pacific Cosmetic Dyes Market Outlook, By Natural Dyes (2017-2027) ($MN)
101 Asia Pacific Cosmetic Dyes Market Outlook, By Animal-Derived (2017-2027) ($MN)
102 Asia Pacific Cosmetic Dyes Market Outlook, By Plant-Derived (2017-2027) ($MN)
103 Asia Pacific Cosmetic Dyes Market Outlook, By Solubility (2017-2027) ($MN)
104 Asia Pacific Cosmetic Dyes Market Outlook, By Water-based (2017-2027) ($MN)
105 Asia Pacific Cosmetic Dyes Market Outlook, By Solvent-based (2017-2027) ($MN)
106 Asia Pacific Cosmetic Dyes Market Outlook, By Oil-based (2017-2027) ($MN)
107 Asia Pacific Cosmetic Dyes Market Outlook, By Application (2017-2027) ($MN)
108 Asia Pacific Cosmetic Dyes Market Outlook, By Eye Makeup (2017-2027) ($MN)
109 Asia Pacific Cosmetic Dyes Market Outlook, By Facial Makeup (2017-2027) ($MN)
110 Asia Pacific Cosmetic Dyes Market Outlook, By Hair Color Products (2017-2027) ($MN)
111 Asia Pacific Cosmetic Dyes Market Outlook, By Lip Products (2017-2027) ($MN)
112 Asia Pacific Cosmetic Dyes Market Outlook, By Nail Products (2017-2027) ($MN)
113 Asia Pacific Cosmetic Dyes Market Outlook, By Perfumes (2017-2027) ($MN)
114 Asia Pacific Cosmetic Dyes Market Outlook, By Toiletries (2017-2027) ($MN)
115 Asia Pacific Cosmetic Dyes Market Outlook, By Other Applications (2017-2027) ($MN)
116 Asia Pacific Cosmetic Dyes Market Outlook, By Special Purpose Cosmetics (2017-2027) ($MN)
117 South America Cosmetic Dyes Market Outlook, By Region (2017-2027) ($MN)
118 South America Cosmetic Dyes Market Outlook, By Form (2017-2027) ($MN)
119 South America Cosmetic Dyes Market Outlook, By Liquid (2017-2027) ($MN)
120 South America Cosmetic Dyes Market Outlook, By Powder (2017-2027) ($MN)
121 South America Cosmetic Dyes Market Outlook, By Other Forms (2017-2027) ($MN)
122 South America Cosmetic Dyes Market Outlook, By Type (2017-2027) ($MN)
123 South America Cosmetic Dyes Market Outlook, By Synthetic Dyes (2017-2027) ($MN)
124 South America Cosmetic Dyes Market Outlook, By Vat Dyes (2017-2027) ($MN)
125 South America Cosmetic Dyes Market Outlook, By Disperse Dyes (2017-2027) ($MN)
126 South America Cosmetic Dyes Market Outlook, By Direct Dyes (2017-2027) ($MN)
127 South America Cosmetic Dyes Market Outlook, By Basic Dyes (2017-2027) ($MN)
128 South America Cosmetic Dyes Market Outlook, By Acid Dyes (2017-2027) ($MN)
129 South America Cosmetic Dyes Market Outlook, By Natural Dyes (2017-2027) ($MN)
130 South America Cosmetic Dyes Market Outlook, By Animal-Derived (2017-2027) ($MN)
131 South America Cosmetic Dyes Market Outlook, By Plant-Derived (2017-2027) ($MN)
132 South America Cosmetic Dyes Market Outlook, By Solubility (2017-2027) ($MN)
133 South America Cosmetic Dyes Market Outlook, By Water-based (2017-2027) ($MN)
134 South America Cosmetic Dyes Market Outlook, By Solvent-based (2017-2027) ($MN)
135 South America Cosmetic Dyes Market Outlook, By Oil-based (2017-2027) ($MN)
136 South America Cosmetic Dyes Market Outlook, By Application (2017-2027) ($MN)
137 South America Cosmetic Dyes Market Outlook, By Eye Makeup (2017-2027) ($MN)
138 South America Cosmetic Dyes Market Outlook, By Facial Makeup (2017-2027) ($MN)
139 South America Cosmetic Dyes Market Outlook, By Hair Color Products (2017-2027) ($MN)
140 South America Cosmetic Dyes Market Outlook, By Lip Products (2017-2027) ($MN)
141 South America Cosmetic Dyes Market Outlook, By Nail Products (2017-2027) ($MN)
142 South America Cosmetic Dyes Market Outlook, By Perfumes (2017-2027) ($MN)
143 South America Cosmetic Dyes Market Outlook, By Toiletries (2017-2027) ($MN)
144 South America Cosmetic Dyes Market Outlook, By Other Applications (2017-2027) ($MN)
145 South America Cosmetic Dyes Market Outlook, By Special Purpose Cosmetics (2017-2027) ($MN)
146 Middle East & Africa Cosmetic Dyes Market Outlook, By Region (2017-2027) ($MN)
147 Middle East & Africa Cosmetic Dyes Market Outlook, By Form (2017-2027) ($MN)
148 Middle East & Africa Cosmetic Dyes Market Outlook, By Liquid (2017-2027) ($MN)
149 Middle East & Africa Cosmetic Dyes Market Outlook, By Powder (2017-2027) ($MN)
150 Middle East & Africa Cosmetic Dyes Market Outlook, By Other Forms (2017-2027) ($MN)
151 Middle East & Africa Cosmetic Dyes Market Outlook, By Type (2017-2027) ($MN)
152 Middle East & Africa Cosmetic Dyes Market Outlook, By Synthetic Dyes (2017-2027) ($MN)
153 Middle East & Africa Cosmetic Dyes Market Outlook, By Vat Dyes (2017-2027) ($MN)
154 Middle East & Africa Cosmetic Dyes Market Outlook, By Disperse Dyes (2017-2027) ($MN)
155 Middle East & Africa Cosmetic Dyes Market Outlook, By Direct Dyes (2017-2027) ($MN)
156 Middle East & Africa Cosmetic Dyes Market Outlook, By Basic Dyes (2017-2027) ($MN)
157 Middle East & Africa Cosmetic Dyes Market Outlook, By Acid Dyes (2017-2027) ($MN)
158 Middle East & Africa Cosmetic Dyes Market Outlook, By Natural Dyes (2017-2027) ($MN)
159 Middle East & Africa Cosmetic Dyes Market Outlook, By Animal-Derived (2017-2027) ($MN)
160 Middle East & Africa Cosmetic Dyes Market Outlook, By Plant-Derived (2017-2027) ($MN)
161 Middle East & Africa Cosmetic Dyes Market Outlook, By Solubility (2017-2027) ($MN)
162 Middle East & Africa Cosmetic Dyes Market Outlook, By Water-based (2017-2027) ($MN)
163 Middle East & Africa Cosmetic Dyes Market Outlook, By Solvent-based (2017-2027) ($MN)
164 Middle East & Africa Cosmetic Dyes Market Outlook, By Oil-based (2017-2027) ($MN)
165 Middle East & Africa Cosmetic Dyes Market Outlook, By Application (2017-2027) ($MN)
166 Middle East & Africa Cosmetic Dyes Market Outlook, By Eye Makeup (2017-2027) ($MN)
167 Middle East & Africa Cosmetic Dyes Market Outlook, By Facial Makeup (2017-2027) ($MN)
168 Middle East & Africa Cosmetic Dyes Market Outlook, By Hair Color Products (2017-2027) ($MN)
169 Middle East & Africa Cosmetic Dyes Market Outlook, By Lip Products (2017-2027) ($MN)
170 Middle East & Africa Cosmetic Dyes Market Outlook, By Nail Products (2017-2027) ($MN)
171 Middle East & Africa Cosmetic Dyes Market Outlook, By Perfumes (2017-2027) ($MN)
172 Middle East & Africa Cosmetic Dyes Market Outlook, By Toiletries (2017-2027) ($MN)
173 Middle East & Africa Cosmetic Dyes Market Outlook, By Other Applications (2017-2027) ($MN)
174 Middle East & Africa Cosmetic Dyes Market Outlook, By Special Purpose Cosmetics (2017-2027) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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