Digital Audio Workstation Market
PUBLISHED: 2023 ID: SMRC22346
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Digital Audio Workstation Market

Digital Audio Workstation Market Forecasts to 2028 - Global Analysis By Type (Editing, Recording, Mixing), Component (Services, Software), Deployment (Cloud, On Premises), OS Compatibility (Windows, Mac, Android, Linux), Application (Electronic Musicians, Professional Audio Engineers, Music Studios, Artists/Performers, Educational Institutes, Songwriters & Production Teams), End User (Non Commercial, Commercial), and Geography

4.7 (53 reviews)
4.7 (53 reviews)
Published: 2023 ID: SMRC22346

This report covers the impact of COVID-19 on this global market
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Years Covered

2020-2028

Estimated Year Value (2022)

US $2.44 BN

Projected Year Value (2028)

US $3.28 BN

CAGR (2022 - 2028)

5.1%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

North America

 

According to Stratistics MRC, the Global Digital Audio Workstation Market is accounted for $2.44 billion in 2022 and is expected to reach $3.28 billion by 2028 growing at a CAGR of 5.1% during the forecast period. Electronic equipment known as digital audio workstations can be configured in a variety of ways using software on a computer or laptop. The digital audio workstation's user interfaces resembled many of the characteristics of a multi-track recorder because they were made for those working in the recording industry. Play, record, as well as other functions, including a mixer, track controls, and controls for the waveform. In reality, the user interfaces of a number of the most widely used DAWs are quite similar.



 

Market Dynamics:

Driver:

Surging OTT Demand

In order to reach trillions of households, broadcasters have turned to OTT (Over the Top) or video broadcasting platforms in recent years. Particularly during in the COVID 19 shutdown crisis, OTT technology has greatly increased in adoption. As consumers shifted to streaming services, OTT platforms like Amazon Prime Video, Netflix, and Hotstar began adding a tonne of new audio and video content. This may have opened up new opportunities for audio professionals including music lovers who want to mix, edit, record, and improve the sound quality of their music. As a result, the global market for digital audio workstations is continuing to expand due to the introduction and growth of OTT platforms.

Restraint:

Availability of free composing software

The expansion of the international market for digital audio workstations is anticipated to be hampered by the adaptability of free composing software and lack of highly qualified and professional workers in this sector. Another major issue in the global business is live music performance and recording.

Opportunity:

Software-based Workstations

The standalone digital audio workstations are very popular among music lovers from a software perspective. A standalone digital audio workstation has an LCD screen and is primarily intended to perform the duties of a sound mixing console. Due to the growing usage of software-based digital audio workstations by sound engineers and other audio professionals, this segment of the market is anticipated to significantly contribute to revenue growth. The software's great sound quality and additional sound effects, which may be combined with recording to create new audio effects, are mostly to blame for this. This element continues to contribute to the market for digital audio workstations' value expansion.

Threat:

Threat of substitutes

The major players in the industry provide subscription-based and perpetual licensing versions of their DAW software. However, some businesses offer their solutions without charge. This results in a small percentage of users choosing open-source alternatives to the subscription services offered by the businesses, which is a restraint that can prevent the DAW Market from expanding.

Covid-19 Impact

The supply chain for electrical parts and networking equipment has also been affected by lockdowns, restrictions on the movement of resources, and restrictions on non-essential commodities in a number of countries. As a result, the shipment of electronic components utilised in the manufacture of equipment has been delayed. Additionally, the use of technologies like work-from-home network, collaboration software, virtualized infrastructural facilities, VPN connectivity, mobile devices, privacy, desktop support, and zoom has significantly increased during COVID-19. There is a spike in demand for video conferencing solutions during the crisis. This generates a huge amount of data that will require the employment of cutting-edge technologies to analyse.

The editing segment is expected to be the largest during the forecast period

The editing segment is estimated to have a lucrative growth. It provides musicians all around the world with a highly straightforward, dependable, and user-friendly way to edit, remove, insert, and mix different audio files more efficiently. This method is used by sound engineers in a variety of occasions, broadcasts, and recordings. Functions including sound amplification, white noise reduction, muffle detection, and resonance dampening inhibition are helpful for producing high-quality sound in addition to fundamental functionalities.

The Mac segment is expected to have the highest CAGR during the forecast period

The Mac segment is anticipated to witness the fastest CAGR growth during the forecast period, due to its growing use in many end-use sectors. It is also predicted that the MAC category will have strong growth and expansion. Over the projected period, an increase in the use of Mac services for creating and editing digital audio files is anticipated to drive demand for the OS. Given its superior build quality and stability, Mac offers a better overall solution for many people. Due to its outstanding design structure, Mac also provides improved solutions to a variety of consumers, which is predicted to propel the expansion of the MAC segment within the market. Software like FL Studio is compatible with MAC OS. It is among the top DAW programmes for the MAC. Consider FL Studio when beginning your musical adventure as a beginner.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the increased public awareness of real-time audio and video processing. It is anticipated that a rise in smartphone penetration and a high rate of internet usage in developing economies will accelerate market expansion. The region's need for cloud-based digital audio workstation solutions is rising as internet usage increases.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, owing to rising usage of digitalization in music. Countries like the United States and Canada are seeing a growth in the technological improvement, such as Android and Linux operating systems, because of the early adoption of technologically advanced technical solutions as well as measures taken by suppliers to reach end-users.



 

Key players in the market

Some of the key players profiled in the Digital Audio Workstation Market include Swiss digital audio, BandLab Technologies, Acoustica, Inc., Steinberg Media Technologies GmbH, PreSonus Audio Electronics, Inc., Magix, Audiotool FL Studio, Apple Inc., Harrison Consoles Inc., Avid Technology Inc., Motu and Cakewalk Inc.

Key Developments:

In July 2022, Sennheiser has purchased Swiss digital audio experts Merging Technologies, which will now operate under the Sennheiser Group umbrella with Neumann. Berlin. Merging Technologies, a well-known provider of AD/DA systems and digital audio workstations, as well as a pioneer in software development to support the AES-67 standard, will join the Sennheiser Group as part of the strategic alliance.

In March 2022, BandLab, the developer of the free online DAW in collaboration with Google, unveiled Songstarter, a social music creation platform. It is a sophisticated artificial intelligence instrument that generates melodies, unique beats, and chord progressions based on user input.

Types Covered:
• Editing
• Recording
• Mixing
• Other Types

Components Covered:
• Services
• Software
• Other Components

Deployment Covered:
• Cloud
• On Premises

OS Compatibilities Covered:
• Windows
• Mac
• Android
• Linux
• Other OS Compatibilities

Applications Covered:
• Electronic Musicians
• Professional Audio Engineers
• Music Studios
• Artists/Performers
• Educational Institutes
• Songwriters & Production Teams
• Other Applications

End Users Covered:
• Non Commercial
• Commercial

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 End User Analysis
3.9 Emerging Markets
3.10 Impact of Covid-19

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Digital Audio Workstation Market, By Type
5.1 Introduction
5.2 Editing
5.3 Recording
5.4 Mixing
5.5 Other Types

6 Global Digital Audio Workstation Market, By Component
6.1 Introduction
6.2 Services
6.2.1 Professional Services
6.2.1.1 Training and Support
6.2.1.2 Implementation and Consulting
6.2.2 Managed Services
6.3 Software
6.4 Other Components

7 Global Digital Audio Workstation Market, By Deployment
7.1 Introduction
7.2 Cloud
7.3 On Premises

8 Global Digital Audio Workstation Market, By OS Compatibility
8.1 Introduction
8.2 Windows
8.3 Mac
8.4 Android
8.5 Linux
8.6 Other OS Compatibilities

9 Global Digital Audio Workstation Market, By Application
9.1 Introduction
9.2 Electronic Musicians
9.3 Professional Audio Engineers
9.4 Music Studios
9.5 Artists/Performers
9.6 Educational Institutes
9.7 Songwriters & Production Teams
9.8 Other Applications

10 Global Digital Audio Workstation Market, By End User
10.1 Introduction
10.2 Non Commercial
10.3 Commercial

11 Global Digital Audio Workstation Market, By Geography
11.1 Introduction
11.2 North America
11.2.1 US
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 UK
11.3.3 Italy
11.3.4 France
11.3.5 Spain
11.3.6 Rest of Europe
11.4 Asia Pacific
11.4.1 Japan
11.4.2 China
11.4.3 India
11.4.4 Australia
11.4.5 New Zealand
11.4.6 South Korea
11.4.7 Rest of Asia Pacific
11.5 South America
11.5.1 Argentina
11.5.2 Brazil
11.5.3 Chile
11.5.4 Rest of South America
11.6 Middle East & Africa
11.6.1 Saudi Arabia
11.6.2 UAE
11.6.3 Qatar
11.6.4 South Africa
11.6.5 Rest of Middle East & Africa

12 Key Developments
12.1 Agreements, Partnerships, Collaborations and Joint Ventures
12.2 Acquisitions & Mergers
12.3 New Product Launch
12.4 Expansions
12.5 Other Key Strategies

13 Company Profiling
13.1 Swiss digital audio
13.2 BandLab Technologies
13.3 Acoustica, Inc.
13.4 Steinberg Media Technologies GmbH
13.5 PreSonus Audio Electronics, Inc.
13.6 Magix
13.7 Audiotool FL Studio
13.8 Apple Inc.
13.9 Harrison Consoles Inc.
13.10 Avid Technology Inc.
13.11 Motu
13.12 Cakewalk Inc.

List of Tables
1 Global Digital Audio Workstation Market Outlook, By Region (2020-2028) ($MN)
2 Global Digital Audio Workstation Market Outlook, By Type (2020-2028) ($MN)
3 Global Digital Audio Workstation Market Outlook, By Editing (2020-2028) ($MN)
4 Global Digital Audio Workstation Market Outlook, By Recording (2020-2028) ($MN)
5 Global Digital Audio Workstation Market Outlook, By Mixing (2020-2028) ($MN)
6 Global Digital Audio Workstation Market Outlook, By Other Types (2020-2028) ($MN)
7 Global Digital Audio Workstation Market Outlook, By Component (2020-2028) ($MN)
8 Global Digital Audio Workstation Market Outlook, By Services (2020-2028) ($MN)
9 Global Digital Audio Workstation Market Outlook, By Professional Services (2020-2028) ($MN)
10 Global Digital Audio Workstation Market Outlook, By Training and Support (2020-2028) ($MN)
11 Global Digital Audio Workstation Market Outlook, By Implementation and Consulting (2020-2028) ($MN)
12 Global Digital Audio Workstation Market Outlook, By Managed Services (2020-2028) ($MN)
13 Global Digital Audio Workstation Market Outlook, By Software (2020-2028) ($MN)
14 Global Digital Audio Workstation Market Outlook, By Other Components (2020-2028) ($MN)
15 Global Digital Audio Workstation Market Outlook, By Deployment (2020-2028) ($MN)
16 Global Digital Audio Workstation Market Outlook, By Cloud (2020-2028) ($MN)
17 Global Digital Audio Workstation Market Outlook, By On Premises (2020-2028) ($MN)
18 Global Digital Audio Workstation Market Outlook, By OS Compatibility (2020-2028) ($MN)
19 Global Digital Audio Workstation Market Outlook, By Windows (2020-2028) ($MN)
20 Global Digital Audio Workstation Market Outlook, By Mac (2020-2028) ($MN)
21 Global Digital Audio Workstation Market Outlook, By Android (2020-2028) ($MN)
22 Global Digital Audio Workstation Market Outlook, By Linux (2020-2028) ($MN)
23 Global Digital Audio Workstation Market Outlook, By Other OS Compatibilities (2020-2028) ($MN)
24 Global Digital Audio Workstation Market Outlook, By Application (2020-2028) ($MN)
25 Global Digital Audio Workstation Market Outlook, By Electronic Musicians (2020-2028) ($MN)
26 Global Digital Audio Workstation Market Outlook, By Professional Audio Engineers (2020-2028) ($MN)
27 Global Digital Audio Workstation Market Outlook, By Music Studios (2020-2028) ($MN)
28 Global Digital Audio Workstation Market Outlook, By Artists/Performers (2020-2028) ($MN)
29 Global Digital Audio Workstation Market Outlook, By Educational Institutes (2020-2028) ($MN)
30 Global Digital Audio Workstation Market Outlook, By Songwriters & Production Teams (2020-2028) ($MN)
31 Global Digital Audio Workstation Market Outlook, By Other Applications (2020-2028) ($MN)
32 Global Digital Audio Workstation Market Outlook, By End User (2020-2028) ($MN)
33 Global Digital Audio Workstation Market Outlook, By Non Commercial (2020-2028) ($MN)
34 Global Digital Audio Workstation Market Outlook, By Commercial (2020-2028) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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