Event And Exhibition Market
PUBLISHED: 2020 ID: SMRC19145
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Event And Exhibition Market

Event & Exhibition - Global Market Outlook (2018-2027)

4.5 (57 reviews)
4.5 (57 reviews)
Published: 2020 ID: SMRC19145

This report covers the impact of COVID-19 on this global market

According to Stratistics MRC, the Global Event & Exhibition Market is expected to grow at a CAGR of 5.0% during forecast period. Using of big data analytics which allows exhibitors to make strategic marketing programs and increasing attending exhibitions is driving the market growth. However, logistics challenges owing to travel restrictions is hampering the market growth.

An exhibition is an organized presentation and display of a selection of items. Exhibitions usually happen in a cultural or educational manner. Exhibitions can consist numerous things such as art in both important museums and smaller galleries, and also varieties such as more commercially focused exhibitions and trade fairs.

Based on the exhibition type, the B2B (business-to-business) segment is going to have a lucrative growth during the forecast period due to increasing global exhibition industry trend among companies and enterprises to promote their products and services. By geography, Asia Pacific is going to have a lucrative growth during the forecast period as this region exciting place for businesses and commercial opportunities which helps the market to grow and also one of the leading countries for exhibitions across the globe.

Some of the key players profiled in the Event & Exhibition Market include Relx Group, Messe München, Gl Events, Messe Düsseldorf, Koelnmesse, Informa, Mch Group, Fiera Milano and Messe Frankfurt.  

Exhibition Types Covered:
• B2B (Business-to-Business)
• B2C (Business-to-Consumer)
• Mixed (Both B2B & B2C)

Revenue Streams Covered:
• Sponsorship Fees
• Entrance Fees
• Services
• Exhibitor Fees  

Sectors Covered:
• Industrial Sector
• Hospitality Sector
• Entertainment
• Consumer Goods & Retail Sector
• Automotive & Transportation Sector
• AFF & Energy Sector 

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2017, 2018, 2019, 2023 and 2027
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary        
          
2 Preface      
   
 2.1 Abstract         
 2.2 Stake Holders       
 2.3 Research Scope       
 2.4 Research Methodology      
  2.4.1 Data Mining      
  2.4.2 Data Analysis      
  2.4.3 Data Validation      
  2.4.4 Research Approach      
 2.5 Research Sources       
  2.5.1 Primary Research Sources     
  2.5.2 Secondary Research Sources     
  2.5.3 Assumptions      
          
3 Market Trend Analysis       

 3.1 Introduction       
 3.2 Drivers        
 3.3 Restraints        
 3.4 Opportunities       
 3.5 Threats         
 3.6 Emerging Markets       
 3.7 Impact of Covid-19      
          
4 Porters Five Force Analysis       
 4.1 Bargaining power of suppliers      
 4.2 Bargaining power of buyers      
 4.3 Threat of substitutes       
 4.4 Threat of new entrants      
 4.5 Competitive rivalry       
          
5 Global Event & Exhibition Market, By Exhibition Type    
 5.1 Introduction       
 5.2 B2B (Business-to-Business)      
 5.3 B2C (Business-to-Consumer)      
 5.4 Mixed (Both B2B & B2C)      
          
6 Global Event & Exhibition Market, By Revenue Stream    
 6.1 Introduction       
 6.2 Sponsorship Fees       
 6.3 Entrance Fees       
 6.4 Services        
 6.5 Exhibitor Fees       
          
7 Global Event & Exhibition Market, By Sector     
 7.1 Introduction       
 7.2 Industrial Sector       
 7.3 Hospitality Sector       
 7.4 Entertainment       
 7.5 Consumer Goods & Retail Sector     
 7.6 Automotive & Transportation Sector     
 7.7 AFF & Energy Sector       
           
8 Global Event & Exhibition Market, By Geography     
 8.1 Introduction       
 8.2 North America       
  8.2.1 US       
  8.2.2 Canada       
  8.2.3 Mexico       
 8.3 Europe        
  8.3.1 Germany       
  8.3.2 UK       
  8.3.3 Italy       
  8.3.4 France       
  8.3.5 Spain       
  8.3.6 Rest of Europe      
 8.4 Asia Pacific       
  8.4.1 Japan       
  8.4.2 China       
  8.4.3 India       
  8.4.4 Australia       
  8.4.5 New Zealand      
  8.4.6 South Korea      
  8.4.7 Rest of Asia Pacific      
 8.5 South America       
  8.5.1 Argentina       
  8.5.2 Brazil       
  8.5.3 Chile       
  8.5.4 Rest of South America     
 8.6 Middle East & Africa       
  8.6.1 Saudi Arabia      
  8.6.2 UAE       
  8.6.3 Qatar       
  8.6.4 South Africa      
  8.6.5 Rest of Middle East & Africa     
          
9 Key Developments        
 9.1 Agreements, Partnerships, Collaborations and Joint Ventures   
 9.2 Acquisitions & Mergers      
 9.3 New Product Launch       
 9.4 Expansions       
 9.5 Other Key Strategies       
          
10 Company Profiling        
 10.1 Relx Group       
 10.2 Messe München       
 10.3 Gl Events        
 10.4 Messe Düsseldorf       
 10.5 Koelnmesse       
 10.6 Informa        
 10.7 Mch Group       
 10.8 Fiera Milano       
 10.9 Messe Frankfurt      


List of Tables         
1 Global Event & Exhibition Market Outlook, By Region (2017-2027) ($MN)   
2 Global Event & Exhibition Market Outlook, By Exhibition Type (2017-2027) ($MN)  
3 Global Event & Exhibition Market Outlook, By B2B (Business-to-Business) (2017-2027) ($MN) 
4 Global Event & Exhibition Market Outlook, By B2C (Business-to-Consumer) (2017-2027) ($MN) 
5 Global Event & Exhibition Market Outlook, By Mixed (Both B2B & B2C) (2017-2027) ($MN) 
6 Global Event & Exhibition Market Outlook, By Revenue Stream (2017-2027) ($MN)  
7 Global Event & Exhibition Market Outlook, By Sponsorship Fees (2017-2027) ($MN)  
8 Global Event & Exhibition Market Outlook, By Entrance Fees (2017-2027) ($MN)  
9 Global Event & Exhibition Market Outlook, By Services (2017-2027) ($MN)   
10 Global Event & Exhibition Market Outlook, By Exhibitor Fees (2017-2027) ($MN)  
11 Global Event & Exhibition Market Outlook, By Sector (2017-2027) ($MN)   
12 Global Event & Exhibition Market Outlook, By Industrial Sector (2017-2027) ($MN)  
13 Global Event & Exhibition Market Outlook, By Hospitality Sector (2017-2027) ($MN)  
14 Global Event & Exhibition Market Outlook, By Entertainment (2017-2027) ($MN)  
15 Global Event & Exhibition Market Outlook, By Consumer Goods & Retail Sector (2017-2027) ($MN)
16 Global Event & Exhibition Market Outlook, By Automotive & Transportation Sector (2017-2027) ($MN)
17 Global Event & Exhibition Market Outlook, By AFF & Energy Sector (2017-2027) ($MN)  
18 North America Event & Exhibition Market Outlook, By Country (2017-2027) ($MN)  
19 North America Event & Exhibition Market Outlook, By Exhibition Type (2017-2027) ($MN) 
20 North America Event & Exhibition Market Outlook, By B2B (Business-to-Business) (2017-2027) ($MN)
21 North America Event & Exhibition Market Outlook, By B2C (Business-to-Consumer) (2017-2027) ($MN)
22 North America Event & Exhibition Market Outlook, By Mixed (Both B2B & B2C) (2017-2027) ($MN) 
23 North America Event & Exhibition Market Outlook, By Revenue Stream (2017-2027) ($MN) 
24 North America Event & Exhibition Market Outlook, By Sponsorship Fees (2017-2027) ($MN) 
25 North America Event & Exhibition Market Outlook, By Entrance Fees (2017-2027) ($MN) 
26 North America Event & Exhibition Market Outlook, By Services (2017-2027) ($MN)  
27 North America Event & Exhibition Market Outlook, By Exhibitor Fees (2017-2027) ($MN) 
28 North America Event & Exhibition Market Outlook, By Sector (2017-2027) ($MN)  
29 North America Event & Exhibition Market Outlook, By Industrial Sector (2017-2027) ($MN) 
30 North America Event & Exhibition Market Outlook, By Hospitality Sector (2017-2027) ($MN) 
31 North America Event & Exhibition Market Outlook, By Entertainment (2017-2027) ($MN) 
32 North America Event & Exhibition Market Outlook, By Consumer Goods & Retail Sector (2017-2027) ($MN)
33 North America Event & Exhibition Market Outlook, By Automotive & Transportation Sector (2017-2027) ($MN)
34 North America Event & Exhibition Market Outlook, By AFF & Energy Sector (2017-2027) ($MN) 
35 Europe Event & Exhibition Market Outlook, By Country (2017-2027) ($MN)   
36 Europe Event & Exhibition Market Outlook, By Exhibition Type (2017-2027) ($MN)  
37 Europe Event & Exhibition Market Outlook, By B2B (Business-to-Business) (2017-2027) ($MN) 
38 Europe Event & Exhibition Market Outlook, By B2C (Business-to-Consumer) (2017-2027) ($MN) 
39 Europe Event & Exhibition Market Outlook, By Mixed (Both B2B & B2C) (2017-2027) ($MN) 
40 Europe Event & Exhibition Market Outlook, By Revenue Stream (2017-2027) ($MN)  
41 Europe Event & Exhibition Market Outlook, By Sponsorship Fees (2017-2027) ($MN)  
42 Europe Event & Exhibition Market Outlook, By Entrance Fees (2017-2027) ($MN)  
43 Europe Event & Exhibition Market Outlook, By Services (2017-2027) ($MN)   
44 Europe Event & Exhibition Market Outlook, By Exhibitor Fees (2017-2027) ($MN)  
45 Europe Event & Exhibition Market Outlook, By Sector (2017-2027) ($MN)   
46 Europe Event & Exhibition Market Outlook, By Industrial Sector (2017-2027) ($MN)  
47 Europe Event & Exhibition Market Outlook, By Hospitality Sector (2017-2027) ($MN)  
48 Europe Event & Exhibition Market Outlook, By Entertainment (2017-2027) ($MN)  
49 Europe Event & Exhibition Market Outlook, By Consumer Goods & Retail Sector (2017-2027) ($MN)
50 Europe Event & Exhibition Market Outlook, By Automotive & Transportation Sector (2017-2027) ($MN)
51 Europe Event & Exhibition Market Outlook, By AFF & Energy Sector (2017-2027) ($MN)  
52 Asia Pacific Event & Exhibition Market Outlook, By Country (2017-2027) ($MN)  
53 Asia Pacific Event & Exhibition Market Outlook, By Exhibition Type (2017-2027) ($MN)  
54 Asia Pacific Event & Exhibition Market Outlook, By B2B (Business-to-Business) (2017-2027) ($MN) 
55 Asia Pacific Event & Exhibition Market Outlook, By B2C (Business-to-Consumer) (2017-2027) ($MN)
56 Asia Pacific Event & Exhibition Market Outlook, By Mixed (Both B2B & B2C) (2017-2027) ($MN) 
57 Asia Pacific Event & Exhibition Market Outlook, By Revenue Stream (2017-2027) ($MN)  
58 Asia Pacific Event & Exhibition Market Outlook, By Sponsorship Fees (2017-2027) ($MN) 
59 Asia Pacific Event & Exhibition Market Outlook, By Entrance Fees (2017-2027) ($MN)  
60 Asia Pacific Event & Exhibition Market Outlook, By Services (2017-2027) ($MN)  
61 Asia Pacific Event & Exhibition Market Outlook, By Exhibitor Fees (2017-2027) ($MN)  
62 Asia Pacific Event & Exhibition Market Outlook, By Sector (2017-2027) ($MN)  
63 Asia Pacific Event & Exhibition Market Outlook, By Industrial Sector (2017-2027) ($MN)  
64 Asia Pacific Event & Exhibition Market Outlook, By Hospitality Sector (2017-2027) ($MN) 
65 Asia Pacific Event & Exhibition Market Outlook, By Entertainment (2017-2027) ($MN)  
66 Asia Pacific Event & Exhibition Market Outlook, By Consumer Goods & Retail Sector (2017-2027) ($MN)
67 Asia Pacific Event & Exhibition Market Outlook, By Automotive & Transportation Sector (2017-2027) ($MN)
68 Asia Pacific Event & Exhibition Market Outlook, By AFF & Energy Sector (2017-2027) ($MN) 
69 South America Event & Exhibition Market Outlook, By Country (2017-2027) ($MN)  
70 South America Event & Exhibition Market Outlook, By Exhibition Type (2017-2027) ($MN) 
71 South America Event & Exhibition Market Outlook, By B2B (Business-to-Business) (2017-2027) ($MN)
72 South America Event & Exhibition Market Outlook, By B2C (Business-to-Consumer) (2017-2027) ($MN)
73 South America Event & Exhibition Market Outlook, By Mixed (Both B2B & B2C) (2017-2027) ($MN) 
74 South America Event & Exhibition Market Outlook, By Revenue Stream (2017-2027) ($MN) 
75 South America Event & Exhibition Market Outlook, By Sponsorship Fees (2017-2027) ($MN) 
76 South America Event & Exhibition Market Outlook, By Entrance Fees (2017-2027) ($MN) 
77 South America Event & Exhibition Market Outlook, By Services (2017-2027) ($MN)  
78 South America Event & Exhibition Market Outlook, By Exhibitor Fees (2017-2027) ($MN) 
79 South America Event & Exhibition Market Outlook, By Sector (2017-2027) ($MN)  
80 South America Event & Exhibition Market Outlook, By Industrial Sector (2017-2027) ($MN) 
81 South America Event & Exhibition Market Outlook, By Hospitality Sector (2017-2027) ($MN) 
82 South America Event & Exhibition Market Outlook, By Entertainment (2017-2027) ($MN) 
83 South America Event & Exhibition Market Outlook, By Consumer Goods & Retail Sector (2017-2027) ($MN)
84 South America Event & Exhibition Market Outlook, By Automotive & Transportation Sector (2017-2027) ($MN)
85 South America Event & Exhibition Market Outlook, By AFF & Energy Sector (2017-2027) ($MN) 
86 Middle East & Africa Event & Exhibition Market Outlook, By Country (2017-2027) ($MN) 
87 Middle East & Africa Event & Exhibition Market Outlook, By Exhibition Type (2017-2027) ($MN) 
88 Middle East & Africa Event & Exhibition Market Outlook, By B2B (Business-to-Business) (2017-2027) ($MN)
89 Middle East & Africa Event & Exhibition Market Outlook, By B2C (Business-to-Consumer) (2017-2027) ($MN)
90 Middle East & Africa Event & Exhibition Market Outlook, By Mixed (Both B2B & B2C) (2017-2027) ($MN)
91 Middle East & Africa Event & Exhibition Market Outlook, By Revenue Stream (2017-2027) ($MN) 
92 Middle East & Africa Event & Exhibition Market Outlook, By Sponsorship Fees (2017-2027) ($MN) 
93 Middle East & Africa Event & Exhibition Market Outlook, By Entrance Fees (2017-2027) ($MN) 
94 Middle East & Africa Event & Exhibition Market Outlook, By Services (2017-2027) ($MN) 
95 Middle East & Africa Event & Exhibition Market Outlook, By Exhibitor Fees (2017-2027) ($MN) 
96 Middle East & Africa Event & Exhibition Market Outlook, By Sector (2017-2027) ($MN)  
97 Middle East & Africa Event & Exhibition Market Outlook, By Industrial Sector (2017-2027) ($MN) 
98 Middle East & Africa Event & Exhibition Market Outlook, By Hospitality Sector (2017-2027) ($MN) 
99 Middle East & Africa Event & Exhibition Market Outlook, By Entertainment (2017-2027) ($MN) 
100 Middle East & Africa Event & Exhibition Market Outlook, By Consumer Goods & Retail Sector (2017-2027) ($MN)
101 Middle East & Africa Event & Exhibition Market Outlook, By Automotive & Transportation Sector (2017-2027) ($MN)
102 Middle East & Africa Event & Exhibition Market Outlook, By AFF & Energy Sector (2017-2027) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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