Heat Treating Market
PUBLISHED: 2023 ID: SMRC23822
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Heat Treating Market

Heat Treating Market Forecasts to 2030 - Global Analysis By Process (Case Hardening, Annealing, Normalizing, Carburizing, Nitriding and Other Processes), Equipment, Application and By Geography

4.9 (65 reviews)
4.9 (65 reviews)
Published: 2023 ID: SMRC23822

This report covers the impact of COVID-19 on this global market
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Years Covered

2021-2030

Estimated Year Value (2023)

US $109.48 BN

Projected Year Value (2030)

US $158.20 BN

CAGR (2023 - 2030)

5.4%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

Asia Pacific


According to Stratistics MRC, the Global Heat Treating Market is accounted for $109.48 billion in 2023 and is expected to reach $158.20 billion by 2030 growing at a CAGR of 5.4% during the forecast period. A collection of industrial, thermal, and metallurgical procedures known as "heat treating" are used to change a material's physical, and sometimes chemical, qualities. The most typical use is in metallurgy. Many other materials, including glass, are made through heat treatments as well. Heat treatment uses heating or cooling—typically to very high temperatures—to harden or soften materials in order to obtain the desired outcome.



Market Dynamics:

Driver:

Increasing global vehicle sales

Due to expanding worldwide vehicle sales, there is an increasing demand for heat treatment to improve the efficient use of numerous components in the automotive industry. Nickel-titanium (Ni-Ti) alloys are heat-treated in order to improve their thermomechanical properties. It boosts the strength, hardness, and wear resistance of metals while also enhancing their machinability and surface qualities.

Restraint:

High cost and high energy requirement

The heat treatment process employed in the metal business consumes a lot of energy, which limits market expansion. Low-energy machine use can be harmful to the environment and lessen the overall efficiency of a company's operations. Small and medium-sized firms that use outdated technologies and varied practices have become obsolete. Additionally, the market's potential growth is threatened by the high installation costs related to heat treatment.

Opportunity:

Material technology advancements and increasing emphasis on lightweight construction

High-strength alloys, composites, and superalloys are only a few of the cutting-edge materials that have been developed, which has increased the demand for precise and specialized heat-treating procedures. The qualities of these materials, such as their hardness, strength, ductility, and resistance to wear, corrosion, and fatigue, are all greatly improved by heat treatment. Industries like automotive and aerospace are utilizing lightweight materials like aluminum, titanium, and sophisticated composites more and more in an effort to increase fuel efficiency and lower emissions. Heat treating techniques enable these materials' attributes to be optimized while preserving their light weight properties, improving their performance and safety.

Threat:

Environmental issues and adherence to regulations

The heat treating sector is subjected to a number of legal requirements as well as environmental laws pertaining to worker safety, waste management, and emissions. Heat-treating procedures may become more complicated and expensive as a result of meeting these standards. The use of specific heat-treating techniques or chemicals could also cause environmental issues, forcing the development of more eco-friendly procedures.

Covid-19 Impact:

The COVID-19 pandemic caused supply chain and raw material pricing volatility, which had a substantial negative impact on the U.S. automotive sector. Additionally, the pandemic hastened the emergence of environmental issues, which is expected to boost demand for environmentally friendly heat treatment equipment during the course of the projected period. Global supply chains were disrupted by the pandemic as a result of travel restrictions, lockdown procedures, and temporary industrial closures. Raw materials, components, and equipment required for heat treating procedures were affected by these disruptions.

The steel segment is expected to be the largest during the forecast period

Steel segment is expected to be the largest during the forecast period, owing to the increasing demand for heat-treated steel parts in the construction industry, particularly in the U.S., China, and India, is anticipated to drive up demand for steel heat treating. Steel is subjected to heat to achieve a variety of mechanical qualities, including as strength, wear resistance, and surface hardness. The machining and formability of steel structures are enhanced by controlled heating and cooling, which also recovers grain size.

The case hardening segment is expected to have the highest CAGR during the forecast period

Over the projection period, the case hardening segment is anticipated to have profitable growth. Constant velocity joints (CVJ) in automobiles are predicted to continue to be in demand for case hardening. Additionally, it is anticipated that growing railway infrastructure will favorably affect segment growth. Moreover, the surface hardness, wear resistance, and fatigue strength of metal components have been improved by case hardening. It decreases surface friction, increases part durability, and improves its resistance to abrasive and erosive forces.

Region with largest share:

As a result of the rapid industrialization and urbanization occurring in the region, Asia-Pacific will have the largest share over the projection period. The rapidly expanding automotive, aerospace, and construction sectors in emerging economies like India, China, and Indonesia are major drivers of the heat-treating services market. Furthermore, over the course of the projected period, it is expected that the government will spend additional funds on important infrastructure projects due to the region's fast-expanding construction sector.

Region with highest CAGR:

Asia Pacific is estimated to witness lucrative growth over the forecast period. Several government efforts to expand and strengthen these nations' manufacturing industries are driving the rapid rise of industrial activities in India. In order to increase their automobile production, a number of Indian automakers have begun researching the program and revising and calibrating their manufacturing schedules. Additionally, the region's rising demand for environmentally friendly heat treatment technology is mostly due to the region's strict government rules regarding the usage of green technologies.



Key players in the market

Some of the key players in Heat Treating market include AFECO Heating Systems, Ajax TOCCO International Ltd, American Metal Treating Inc., Bluewater Thermal Solutions LLC, Bodycote plc, Deck India Engineering Pvt. Ltd., East-Lind Heat Treat Inc., General Metal Heat Treating, Inc., HighTemp Furnaces Limited, Nabertherm GmbH, Pacific Metallurgical, Inc., SECO/WARWICK Allied Pvt. Ltd., Shanghai Heat Treatment Co. Ltd., Sourabh Heat Treatments, THERELEK, Thermax Limited, Triad Engineers and Unitherm Engineers Limited.

Key Developments:

In June 2022, Seco/Warwick Furnace Produced Specialized Dies for Motorcycle Parts. SECO/WARWICK has supplied a Vector® vacuum furnace to Atlas Autos Ltd (An Atlas Group Company), Pakistan's largest manufacturer of motorcycle parts. Its design supports gas cooling elements and dies for parts used in the production of automobiles—the solution for hardening and tempering processes.

In June 2022, Seco/Warwick Delivered a Controlled Atmosphere Brazing (Cab) Line for Jiangsu Ridea, A Manufacturer of Truck Heat Exchangers. The solution for this manufacturer of heat exchangers for agricultural machinery, construction vehicles, ships, and power generators, has intended for brazing heat exchangers and will significantly increase the manufacturer's efficiency in producing large-size heat exchangers for trucks.

Processes Covered:
• Case Hardening
• Annealing
• Normalizing
• Carburizing
• Nitriding
• Other Processes

Equipments Covered:
• Electrically Heated Furnace
• Fuel-Fired Furnace
• Other Equipments

Applications Covered:
• Aerospace & defense
• Machinery
• Metalworking
• Automotive
• Construction & infrastructure
• Steel
• Other Applications

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Heat Treating Market, By Process
5.1 Introduction
5.2 Case Hardening
5.3 Annealing
5.4 Normalizing
5.5 Carburizing
5.6 Nitriding
5.7 Other Processes

6 Global Heat Treating Market, By Equipment
6.1 Introduction
6.2 Electrically Heated Furnace
6.3 Fuel-Fired Furnace
6.4 Other Equipments

7 Global Heat Treating Market, By Application
7.1 Introduction
7.2 Aerospace & defense
7.3 Machinery
7.4 Metalworking
7.5 Automotive
7.6 Construction & infrastructure
7.7 Steel
7.8 Other Applications

8 Global Heat Treating Market, By Geography
8.1 Introduction
8.2 North America
8.2.1 US
8.2.2 Canada
8.2.3 Mexico
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 Italy
8.3.4 France
8.3.5 Spain
8.3.6 Rest of Europe
8.4 Asia Pacific
8.4.1 Japan
8.4.2 China
8.4.3 India
8.4.4 Australia
8.4.5 New Zealand
8.4.6 South Korea
8.4.7 Rest of Asia Pacific
8.5 South America
8.5.1 Argentina
8.5.2 Brazil
8.5.3 Chile
8.5.4 Rest of South America
8.6 Middle East & Africa
8.6.1 Saudi Arabia
8.6.2 UAE
8.6.3 Qatar
8.6.4 South Africa
8.6.5 Rest of Middle East & Africa

9 Key Developments
9.1 Agreements, Partnerships, Collaborations and Joint Ventures
9.2 Acquisitions & Mergers
9.3 New Product Launch
9.4 Expansions
9.5 Other Key Strategies

10 Company Profiling
10.1 AFECO Heating Systems
10.2 Ajax TOCCO International Ltd
10.3 American Metal Treating Inc.
10.4 Bluewater Thermal Solutions LLC
10.5 Bodycote plc
10.6 Deck India Engineering Pvt. Ltd.
10.7 East-Lind Heat Treat Inc.
10.8 General Metal Heat Treating, Inc.
10.9 HighTemp Furnaces Limited
10.10 Nabertherm GmbH
10.11 Pacific Metallurgical, Inc.
10.12 SECO/WARWICK Allied Pvt. Ltd.
10.13 Shanghai Heat Treatment Co. Ltd.
10.14 Sourabh Heat Treatments
10.15 THERELEK
10.16 Thermax Limited
10.17 Triad Engineers
10.18 Unitherm Engineers Limited

List of Tables
1 Global Heat Treating Market Outlook, By Region (2021-2030) ($MN)
2 Global Heat Treating Market Outlook, By Process (2021-2030) ($MN)
3 Global Heat Treating Market Outlook, By Case Hardening (2021-2030) ($MN)
4 Global Heat Treating Market Outlook, By Annealing (2021-2030) ($MN)
5 Global Heat Treating Market Outlook, By Normalizing (2021-2030) ($MN)
6 Global Heat Treating Market Outlook, By Carburizing (2021-2030) ($MN)
7 Global Heat Treating Market Outlook, By Nitriding (2021-2030) ($MN)
8 Global Heat Treating Market Outlook, By Other Processes (2021-2030) ($MN)
9 Global Heat Treating Market Outlook, By Equipment (2021-2030) ($MN)
10 Global Heat Treating Market Outlook, By Electrically Heated Furnace (2021-2030) ($MN)
11 Global Heat Treating Market Outlook, By Fuel-Fired Furnace (2021-2030) ($MN)
12 Global Heat Treating Market Outlook, By Other Equipments (2021-2030) ($MN)
13 Global Heat Treating Market Outlook, By Application (2021-2030) ($MN)
14 Global Heat Treating Market Outlook, By Aerospace & defense (2021-2030) ($MN)
15 Global Heat Treating Market Outlook, By Machinery (2021-2030) ($MN)
16 Global Heat Treating Market Outlook, By Metalworking (2021-2030) ($MN)
17 Global Heat Treating Market Outlook, By Automotive (2021-2030) ($MN)
18 Global Heat Treating Market Outlook, By Construction & infrastructure (2021-2030) ($MN)
19 Global Heat Treating Market Outlook, By Steel (2021-2030) ($MN)
20 Global Heat Treating Market Outlook, By Other Applications (2021-2030) ($MN)
21 North America Heat Treating Market Outlook, By Country (2021-2030) ($MN)
22 North America Heat Treating Market Outlook, By Process (2021-2030) ($MN)
23 North America Heat Treating Market Outlook, By Case Hardening (2021-2030) ($MN)
24 North America Heat Treating Market Outlook, By Annealing (2021-2030) ($MN)
25 North America Heat Treating Market Outlook, By Normalizing (2021-2030) ($MN)
26 North America Heat Treating Market Outlook, By Carburizing (2021-2030) ($MN)
27 North America Heat Treating Market Outlook, By Nitriding (2021-2030) ($MN)
28 North America Heat Treating Market Outlook, By Other Processes (2021-2030) ($MN)
29 North America Heat Treating Market Outlook, By Equipment (2021-2030) ($MN)
30 North America Heat Treating Market Outlook, By Electrically Heated Furnace (2021-2030) ($MN)
31 North America Heat Treating Market Outlook, By Fuel-Fired Furnace (2021-2030) ($MN)
32 North America Heat Treating Market Outlook, By Other Equipments (2021-2030) ($MN)
33 North America Heat Treating Market Outlook, By Application (2021-2030) ($MN)
34 North America Heat Treating Market Outlook, By Aerospace & defense (2021-2030) ($MN)
35 North America Heat Treating Market Outlook, By Machinery (2021-2030) ($MN)
36 North America Heat Treating Market Outlook, By Metalworking (2021-2030) ($MN)
37 North America Heat Treating Market Outlook, By Automotive (2021-2030) ($MN)
38 North America Heat Treating Market Outlook, By Construction & infrastructure (2021-2030) ($MN)
39 North America Heat Treating Market Outlook, By Steel (2021-2030) ($MN)
40 North America Heat Treating Market Outlook, By Other Applications (2021-2030) ($MN)
41 Europe Heat Treating Market Outlook, By Country (2021-2030) ($MN)
42 Europe Heat Treating Market Outlook, By Process (2021-2030) ($MN)
43 Europe Heat Treating Market Outlook, By Case Hardening (2021-2030) ($MN)
44 Europe Heat Treating Market Outlook, By Annealing (2021-2030) ($MN)
45 Europe Heat Treating Market Outlook, By Normalizing (2021-2030) ($MN)
46 Europe Heat Treating Market Outlook, By Carburizing (2021-2030) ($MN)
47 Europe Heat Treating Market Outlook, By Nitriding (2021-2030) ($MN)
48 Europe Heat Treating Market Outlook, By Other Processes (2021-2030) ($MN)
49 Europe Heat Treating Market Outlook, By Equipment (2021-2030) ($MN)
50 Europe Heat Treating Market Outlook, By Electrically Heated Furnace (2021-2030) ($MN)
51 Europe Heat Treating Market Outlook, By Fuel-Fired Furnace (2021-2030) ($MN)
52 Europe Heat Treating Market Outlook, By Other Equipments (2021-2030) ($MN)
53 Europe Heat Treating Market Outlook, By Application (2021-2030) ($MN)
54 Europe Heat Treating Market Outlook, By Aerospace & defense (2021-2030) ($MN)
55 Europe Heat Treating Market Outlook, By Machinery (2021-2030) ($MN)
56 Europe Heat Treating Market Outlook, By Metalworking (2021-2030) ($MN)
57 Europe Heat Treating Market Outlook, By Automotive (2021-2030) ($MN)
58 Europe Heat Treating Market Outlook, By Construction & infrastructure (2021-2030) ($MN)
59 Europe Heat Treating Market Outlook, By Steel (2021-2030) ($MN)
60 Europe Heat Treating Market Outlook, By Other Applications (2021-2030) ($MN)
61 Asia Pacific Heat Treating Market Outlook, By Country (2021-2030) ($MN)
62 Asia Pacific Heat Treating Market Outlook, By Process (2021-2030) ($MN)
63 Asia Pacific Heat Treating Market Outlook, By Case Hardening (2021-2030) ($MN)
64 Asia Pacific Heat Treating Market Outlook, By Annealing (2021-2030) ($MN)
65 Asia Pacific Heat Treating Market Outlook, By Normalizing (2021-2030) ($MN)
66 Asia Pacific Heat Treating Market Outlook, By Carburizing (2021-2030) ($MN)
67 Asia Pacific Heat Treating Market Outlook, By Nitriding (2021-2030) ($MN)
68 Asia Pacific Heat Treating Market Outlook, By Other Processes (2021-2030) ($MN)
69 Asia Pacific Heat Treating Market Outlook, By Equipment (2021-2030) ($MN)
70 Asia Pacific Heat Treating Market Outlook, By Electrically Heated Furnace (2021-2030) ($MN)
71 Asia Pacific Heat Treating Market Outlook, By Fuel-Fired Furnace (2021-2030) ($MN)
72 Asia Pacific Heat Treating Market Outlook, By Other Equipments (2021-2030) ($MN)
73 Asia Pacific Heat Treating Market Outlook, By Application (2021-2030) ($MN)
74 Asia Pacific Heat Treating Market Outlook, By Aerospace & defense (2021-2030) ($MN)
75 Asia Pacific Heat Treating Market Outlook, By Machinery (2021-2030) ($MN)
76 Asia Pacific Heat Treating Market Outlook, By Metalworking (2021-2030) ($MN)
77 Asia Pacific Heat Treating Market Outlook, By Automotive (2021-2030) ($MN)
78 Asia Pacific Heat Treating Market Outlook, By Construction & infrastructure (2021-2030) ($MN)
79 Asia Pacific Heat Treating Market Outlook, By Steel (2021-2030) ($MN)
80 Asia Pacific Heat Treating Market Outlook, By Other Applications (2021-2030) ($MN)
81 South America Heat Treating Market Outlook, By Country (2021-2030) ($MN)
82 South America Heat Treating Market Outlook, By Process (2021-2030) ($MN)
83 South America Heat Treating Market Outlook, By Case Hardening (2021-2030) ($MN)
84 South America Heat Treating Market Outlook, By Annealing (2021-2030) ($MN)
85 South America Heat Treating Market Outlook, By Normalizing (2021-2030) ($MN)
86 South America Heat Treating Market Outlook, By Carburizing (2021-2030) ($MN)
87 South America Heat Treating Market Outlook, By Nitriding (2021-2030) ($MN)
88 South America Heat Treating Market Outlook, By Other Processes (2021-2030) ($MN)
89 South America Heat Treating Market Outlook, By Equipment (2021-2030) ($MN)
90 South America Heat Treating Market Outlook, By Electrically Heated Furnace (2021-2030) ($MN)
91 South America Heat Treating Market Outlook, By Fuel-Fired Furnace (2021-2030) ($MN)
92 South America Heat Treating Market Outlook, By Other Equipments (2021-2030) ($MN)
93 South America Heat Treating Market Outlook, By Application (2021-2030) ($MN)
94 South America Heat Treating Market Outlook, By Aerospace & defense (2021-2030) ($MN)
95 South America Heat Treating Market Outlook, By Machinery (2021-2030) ($MN)
96 South America Heat Treating Market Outlook, By Metalworking (2021-2030) ($MN)
97 South America Heat Treating Market Outlook, By Automotive (2021-2030) ($MN)
98 South America Heat Treating Market Outlook, By Construction & infrastructure (2021-2030) ($MN)
99 South America Heat Treating Market Outlook, By Steel (2021-2030) ($MN)
100 South America Heat Treating Market Outlook, By Other Applications (2021-2030) ($MN)
101 Middle East & Africa Heat Treating Market Outlook, By Country (2021-2030) ($MN)
102 Middle East & Africa Heat Treating Market Outlook, By Process (2021-2030) ($MN)
103 Middle East & Africa Heat Treating Market Outlook, By Case Hardening (2021-2030) ($MN)
104 Middle East & Africa Heat Treating Market Outlook, By Annealing (2021-2030) ($MN)
105 Middle East & Africa Heat Treating Market Outlook, By Normalizing (2021-2030) ($MN)
106 Middle East & Africa Heat Treating Market Outlook, By Carburizing (2021-2030) ($MN)
107 Middle East & Africa Heat Treating Market Outlook, By Nitriding (2021-2030) ($MN)
108 Middle East & Africa Heat Treating Market Outlook, By Other Processes (2021-2030) ($MN)
109 Middle East & Africa Heat Treating Market Outlook, By Equipment (2021-2030) ($MN)
110 Middle East & Africa Heat Treating Market Outlook, By Electrically Heated Furnace (2021-2030) ($MN)
111 Middle East & Africa Heat Treating Market Outlook, By Fuel-Fired Furnace (2021-2030) ($MN)
112 Middle East & Africa Heat Treating Market Outlook, By Other Equipments (2021-2030) ($MN)
113 Middle East & Africa Heat Treating Market Outlook, By Application (2021-2030) ($MN)
114 Middle East & Africa Heat Treating Market Outlook, By Aerospace & defense (2021-2030) ($MN)
115 Middle East & Africa Heat Treating Market Outlook, By Machinery (2021-2030) ($MN)
116 Middle East & Africa Heat Treating Market Outlook, By Metalworking (2021-2030) ($MN)
117 Middle East & Africa Heat Treating Market Outlook, By Automotive (2021-2030) ($MN)
118 Middle East & Africa Heat Treating Market Outlook, By Construction & infrastructure (2021-2030) ($MN)
119 Middle East & Africa Heat Treating Market Outlook, By Steel (2021-2030) ($MN)
120 Middle East & Africa Heat Treating Market Outlook, By Other Applications (2021-2030) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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