Molded Foam Market
Molded Foam Market Forecasts to 2030 - Global Analysis By Type (Closed Cell Foam, High Resilience Foam, Integral Skins Foam, Memory Foam and Other types), Form, Material, Application and By Geography
According to Stratistics MRC, the Global Molded Foam Market is accounted for $15.4 billion in 2023 and is expected to reach $27.2 billion by 2030 growing at a CAGR of 8.5% during the forecast period. Molded foams are materials created by injecting or pouring a polymer, such as polyurethane or polystyrene, into a mold to form a specific shape. Once in the mold, the foam expands and solidifies, conforming to the mold's contours. These foams are widely used in various industries for insulation, cushioning, packaging, and even in automotive and construction applications due to their lightweight nature, versatility, and ability to conform to complex shapes.
According to the International Organization of Motor Vehicle Manufacturers, the global sales of passenger cars increased from 53.92 million in 2020 to 57.49 million in 2022.
Market Dynamics:
Driver:
Growing demand across industries
The market is witnessing a surge in demand across various industries due to its versatile applications. From automotive and packaging to construction and electronics, the lightweight, durable, and insulating properties of molded foams have made them indispensable. With increased emphasis on sustainability and innovation, these foams offer solutions for energy efficiency, safety, and product protection. The growing demand is fueled by the continuous exploration of new uses and the drive toward eco-friendly materials in diverse sectors.
Restraint:
Environmental concerns
The market faces environmental concerns due to non-biodegradable nature, chemical emissions during production, and limited recycling options. Challenges persist in reducing waste, minimizing carbon footprint, and finding sustainable alternatives. Addressing these issues requires innovations in eco-friendly materials, efficient production methods, and enhanced recycling technologies to mitigate environmental impact and promote a more sustainable molded foams industry.
Opportunity:
Technological advancements in manufacturing
Technological advancements in the market have revolutionized manufacturing. Innovations like computer-aided design and computer-aided manufacturing have optimized product designs and production processes, ensuring greater precision and efficiency. Additionally, advancements in material science have introduced new foam formulations with enhanced properties, such as improved durability, lightweight structures, and increased sustainability.
Threat:
Raw material costs
Raw material costs within the market are pivotal, encompassing various elements like polyols, isocyanates, additives, and blowing agents. These costs fluctuate due to factors such as crude oil prices, supply-demand dynamics, and geopolitical influences. Polyurethane-based foams predominantly rely on these inputs, whereas expanded polystyrene and extruded polystyrene foams are driven by polystyrene rates. Volatile market conditions, global supply chains, and environmental regulations further impact the pricing structure of raw materials in the sector.
Covid-19 Impact:
The COVID-19 pandemic significantly affected the market due to disrupted supply chains, reduced production capacities, and fluctuating demand. Industries such as automotive, packaging, and furniture experienced fluctuations in demand, impacting the market growth. The pandemic-induced economic slowdown and stringent regulations hindered market expansion. However, increased focus on hygiene and safety measures fueled demand for foam-based medical equipment and packaging solutions, presenting some opportunities amidst the challenges.
The polystyrene foam segment is expected to be the largest during the forecast period
The polystyrene foam segment is expected to be the largest during the forecast period. With its lightweight and excellent cushioning properties, polystyrene foam meets diverse needs, from protecting fragile items during transit to offering thermal insulation in buildings. Market expansion is further fueled by technological advancements enhancing foam properties, sustainability initiatives promoting recyclability, and increasing demand for cost-effective and eco-friendly materials in various sectors.
The footwear segment is expected to have the highest CAGR during the forecast period
The footwear segment is expected to have the highest CAGR during the forecast period due to its lightweight, durable, and comfortable qualities. These foams offer superior cushioning, impact resistance, and flexibility, enhancing shoe comfort and performance. Brands are increasingly incorporating molded foam technologies into their footwear designs, catering to diverse consumer preferences and elevating the overall quality of athletic, casual, and specialized footwear.
Region with largest share:
North America is projected to hold the largest market share during the forecast period. Increasing demand for lightweight, energy-efficient materials, coupled with technological advancements, fuels market expansion. Polyurethane foam dominates due to its versatility, but demand for expanded polystyrene and other specialty foams is rising. Sustainability concerns prompt innovation in eco-friendly foam solutions. The markets poised for further growth, with key players focusing on product development and strategic collaborations to meet evolving industry demands.
Region with highest CAGR:
Asia Pacific is projected to hold the highest CAGR over the forecast period. The region's expanding manufacturing sector, coupled with rising consumer preferences for lightweight and eco-friendly materials, fuels the market expansion. Technological advancements and innovations in materials contribute to the market's evolution, with key players focusing on enhancing product performance and sustainability. This dynamic market in the region is poised for continuous growth and innovation in the foreseeable future.
Key players in the market
Some of the key players in Molded Foam market include Sonoco Products Company, Sealed Air Corporation, Rogers Foam Corporation, Plymouth Foam, Pregis Corporation, Sinomax Group Ltd, International Industries LLC, Formpolster GmbH, Superlon Baltic UAB, Intex Technologies LLC, Woodbridge Foam Corp, Carpenter Co, Pomona Quality Foam LLC, CT Formpolster GmbH and Hunstman International LLC.
Key Developments:
In May 2022, Hunstman International LLC collaborated with BRUGG pipes in which they have developed a next-generation polyurethane foam system with excellent insulation properties that can be used to create highly flexible, thermally efficient, pre-insulated pipes for connecting ground source heat pumps and local heating units to domestic and commercial buildings.
In March 2022, Carpenter Co. acquired the assets of Recticel N.V.'s Engineered Foams Division the merger would represent a unique opportunity for Carpenter to expand its footprint in Europe. The merger would create the world's largest vertically integrated manufacturer of polyurethane foams and specialty polymer products.
Types Covered:
• Closed Cell Foam
• High Resilience Foam
• Integral Skins Foam
• Memory Foam
• Other types
Forms Covered:
• Rigid Foam
• Flexible Foam
Materials Covered:
• Polyurethane Foam
• Polystyrene Foam
• Polyethylene Foam
• Polypropylene Foam
• Other Materials
Applications Covered:
• Seating and Furniture
• Automotive Interior
• Bedding and Mattresses
• Footwear
• Other Applications
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Molded Foam Market, By Type
5.1 Introduction
5.2 Closed Cell Foam
5.3 High Resilience Foam
5.4 Integral Skins Foam
5.5 Memory Foam
5.6 Other types
6 Global Molded Foam Market, By Form
6.1 Introduction
6.2 Rigid Foam
6.3 Flexible Foam
7 Global Molded Foam Market, By Material
7.1 Introduction
7.2 Polyurethane Foam
7.3 Polystyrene Foam
7.4 Polyethylene Foam
7.5 Polypropylene Foam
7.6 Other Materials
8 Global Molded Foam Market, By Application
8.1 Introduction
8.2 Seating and Furniture
8.3 Automotive Interior
8.4 Bedding and Mattresses
8.5 Footwear
8.6 Other Applications
9 Global Molded Foam Market, By Geography
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.2.3 Mexico
9.3 Europe
9.3.1 Germany
9.3.2 UK
9.3.3 Italy
9.3.4 France
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 New Zealand
9.4.6 South Korea
9.4.7 Rest of Asia Pacific
9.5 South America
9.5.1 Argentina
9.5.2 Brazil
9.5.3 Chile
9.5.4 Rest of South America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 UAE
9.6.3 Qatar
9.6.4 South Africa
9.6.5 Rest of Middle East & Africa
10 Key Developments
10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies
11 Company Profiling
11.1 Sonoco Products Company
11.2 Sealed Air Corporation
11.3 Rogers Foam Corporation
11.4 Plymouth Foam
11.5 Pregis Corporation
11.6 Sinomax Group Ltd
11.7 International Industries LLC
11.8 Formpolster GmbH
11.9 Superlon Baltic UAB
11.10 Intex Technologies LLC
11.11 Woodbridge Foam Corp
11.12 Carpenter Co
11.13 Pomona Quality Foam LLC
11.14 CT Formpolster GmbH
11.15 Hunstman International LLC
List of Tables
1 Global Molded Foam Market Outlook, By Region (2021-2030) ($MN)
2 Global Molded Foam Market Outlook, By Type (2021-2030) ($MN)
3 Global Molded Foam Market Outlook, By Closed Cell Foam (2021-2030) ($MN)
4 Global Molded Foam Market Outlook, By High Resilience Foam (2021-2030) ($MN)
5 Global Molded Foam Market Outlook, By Integral Skins Foam (2021-2030) ($MN)
6 Global Molded Foam Market Outlook, By Memory Foam (2021-2030) ($MN)
7 Global Molded Foam Market Outlook, By Other types (2021-2030) ($MN)
8 Global Molded Foam Market Outlook, By Form (2021-2030) ($MN)
9 Global Molded Foam Market Outlook, By Rigid Foam (2021-2030) ($MN)
10 Global Molded Foam Market Outlook, By Flexible Foam (2021-2030) ($MN)
11 Global Molded Foam Market Outlook, By Material (2021-2030) ($MN)
12 Global Molded Foam Market Outlook, By Polyurethane Foam (2021-2030) ($MN)
13 Global Molded Foam Market Outlook, By Polystyrene Foam (2021-2030) ($MN)
14 Global Molded Foam Market Outlook, By Polyethylene Foam (2021-2030) ($MN)
15 Global Molded Foam Market Outlook, By Polypropylene Foam (2021-2030) ($MN)
16 Global Molded Foam Market Outlook, By Other Materials (2021-2030) ($MN)
17 Global Molded Foam Market Outlook, By Application (2021-2030) ($MN)
18 Global Molded Foam Market Outlook, By Seating and Furniture (2021-2030) ($MN)
19 Global Molded Foam Market Outlook, By Automotive Interior (2021-2030) ($MN)
20 Global Molded Foam Market Outlook, By Bedding and Mattresses (2021-2030) ($MN)
21 Global Molded Foam Market Outlook, By Footwear (2021-2030) ($MN)
22 Global Molded Foam Market Outlook, By Other Applications (2021-2030) ($MN)
23 North America Molded Foam Market Outlook, By Country (2021-2030) ($MN)
24 North America Molded Foam Market Outlook, By Type (2021-2030) ($MN)
25 North America Molded Foam Market Outlook, By Closed Cell Foam (2021-2030) ($MN)
26 North America Molded Foam Market Outlook, By High Resilience Foam (2021-2030) ($MN)
27 North America Molded Foam Market Outlook, By Integral Skins Foam (2021-2030) ($MN)
28 North America Molded Foam Market Outlook, By Memory Foam (2021-2030) ($MN)
29 North America Molded Foam Market Outlook, By Other types (2021-2030) ($MN)
30 North America Molded Foam Market Outlook, By Form (2021-2030) ($MN)
31 North America Molded Foam Market Outlook, By Rigid Foam (2021-2030) ($MN)
32 North America Molded Foam Market Outlook, By Flexible Foam (2021-2030) ($MN)
33 North America Molded Foam Market Outlook, By Material (2021-2030) ($MN)
34 North America Molded Foam Market Outlook, By Polyurethane Foam (2021-2030) ($MN)
35 North America Molded Foam Market Outlook, By Polystyrene Foam (2021-2030) ($MN)
36 North America Molded Foam Market Outlook, By Polyethylene Foam (2021-2030) ($MN)
37 North America Molded Foam Market Outlook, By Polypropylene Foam (2021-2030) ($MN)
38 North America Molded Foam Market Outlook, By Other Materials (2021-2030) ($MN)
39 North America Molded Foam Market Outlook, By Application (2021-2030) ($MN)
40 North America Molded Foam Market Outlook, By Seating and Furniture (2021-2030) ($MN)
41 North America Molded Foam Market Outlook, By Automotive Interior (2021-2030) ($MN)
42 North America Molded Foam Market Outlook, By Bedding and Mattresses (2021-2030) ($MN)
43 North America Molded Foam Market Outlook, By Footwear (2021-2030) ($MN)
44 North America Molded Foam Market Outlook, By Other Applications (2021-2030) ($MN)
45 Europe Molded Foam Market Outlook, By Country (2021-2030) ($MN)
46 Europe Molded Foam Market Outlook, By Type (2021-2030) ($MN)
47 Europe Molded Foam Market Outlook, By Closed Cell Foam (2021-2030) ($MN)
48 Europe Molded Foam Market Outlook, By High Resilience Foam (2021-2030) ($MN)
49 Europe Molded Foam Market Outlook, By Integral Skins Foam (2021-2030) ($MN)
50 Europe Molded Foam Market Outlook, By Memory Foam (2021-2030) ($MN)
51 Europe Molded Foam Market Outlook, By Other types (2021-2030) ($MN)
52 Europe Molded Foam Market Outlook, By Form (2021-2030) ($MN)
53 Europe Molded Foam Market Outlook, By Rigid Foam (2021-2030) ($MN)
54 Europe Molded Foam Market Outlook, By Flexible Foam (2021-2030) ($MN)
55 Europe Molded Foam Market Outlook, By Material (2021-2030) ($MN)
56 Europe Molded Foam Market Outlook, By Polyurethane Foam (2021-2030) ($MN)
57 Europe Molded Foam Market Outlook, By Polystyrene Foam (2021-2030) ($MN)
58 Europe Molded Foam Market Outlook, By Polyethylene Foam (2021-2030) ($MN)
59 Europe Molded Foam Market Outlook, By Polypropylene Foam (2021-2030) ($MN)
60 Europe Molded Foam Market Outlook, By Other Materials (2021-2030) ($MN)
61 Europe Molded Foam Market Outlook, By Application (2021-2030) ($MN)
62 Europe Molded Foam Market Outlook, By Seating and Furniture (2021-2030) ($MN)
63 Europe Molded Foam Market Outlook, By Automotive Interior (2021-2030) ($MN)
64 Europe Molded Foam Market Outlook, By Bedding and Mattresses (2021-2030) ($MN)
65 Europe Molded Foam Market Outlook, By Footwear (2021-2030) ($MN)
66 Europe Molded Foam Market Outlook, By Other Applications (2021-2030) ($MN)
67 Asia Pacific Molded Foam Market Outlook, By Country (2021-2030) ($MN)
68 Asia Pacific Molded Foam Market Outlook, By Type (2021-2030) ($MN)
69 Asia Pacific Molded Foam Market Outlook, By Closed Cell Foam (2021-2030) ($MN)
70 Asia Pacific Molded Foam Market Outlook, By High Resilience Foam (2021-2030) ($MN)
71 Asia Pacific Molded Foam Market Outlook, By Integral Skins Foam (2021-2030) ($MN)
72 Asia Pacific Molded Foam Market Outlook, By Memory Foam (2021-2030) ($MN)
73 Asia Pacific Molded Foam Market Outlook, By Other types (2021-2030) ($MN)
74 Asia Pacific Molded Foam Market Outlook, By Form (2021-2030) ($MN)
75 Asia Pacific Molded Foam Market Outlook, By Rigid Foam (2021-2030) ($MN)
76 Asia Pacific Molded Foam Market Outlook, By Flexible Foam (2021-2030) ($MN)
77 Asia Pacific Molded Foam Market Outlook, By Material (2021-2030) ($MN)
78 Asia Pacific Molded Foam Market Outlook, By Polyurethane Foam (2021-2030) ($MN)
79 Asia Pacific Molded Foam Market Outlook, By Polystyrene Foam (2021-2030) ($MN)
80 Asia Pacific Molded Foam Market Outlook, By Polyethylene Foam (2021-2030) ($MN)
81 Asia Pacific Molded Foam Market Outlook, By Polypropylene Foam (2021-2030) ($MN)
82 Asia Pacific Molded Foam Market Outlook, By Other Materials (2021-2030) ($MN)
83 Asia Pacific Molded Foam Market Outlook, By Application (2021-2030) ($MN)
84 Asia Pacific Molded Foam Market Outlook, By Seating and Furniture (2021-2030) ($MN)
85 Asia Pacific Molded Foam Market Outlook, By Automotive Interior (2021-2030) ($MN)
86 Asia Pacific Molded Foam Market Outlook, By Bedding and Mattresses (2021-2030) ($MN)
87 Asia Pacific Molded Foam Market Outlook, By Footwear (2021-2030) ($MN)
88 Asia Pacific Molded Foam Market Outlook, By Other Applications (2021-2030) ($MN)
89 South America Molded Foam Market Outlook, By Country (2021-2030) ($MN)
90 South America Molded Foam Market Outlook, By Type (2021-2030) ($MN)
91 South America Molded Foam Market Outlook, By Closed Cell Foam (2021-2030) ($MN)
92 South America Molded Foam Market Outlook, By High Resilience Foam (2021-2030) ($MN)
93 South America Molded Foam Market Outlook, By Integral Skins Foam (2021-2030) ($MN)
94 South America Molded Foam Market Outlook, By Memory Foam (2021-2030) ($MN)
95 South America Molded Foam Market Outlook, By Other types (2021-2030) ($MN)
96 South America Molded Foam Market Outlook, By Form (2021-2030) ($MN)
97 South America Molded Foam Market Outlook, By Rigid Foam (2021-2030) ($MN)
98 South America Molded Foam Market Outlook, By Flexible Foam (2021-2030) ($MN)
99 South America Molded Foam Market Outlook, By Material (2021-2030) ($MN)
100 South America Molded Foam Market Outlook, By Polyurethane Foam (2021-2030) ($MN)
101 South America Molded Foam Market Outlook, By Polystyrene Foam (2021-2030) ($MN)
102 South America Molded Foam Market Outlook, By Polyethylene Foam (2021-2030) ($MN)
103 South America Molded Foam Market Outlook, By Polypropylene Foam (2021-2030) ($MN)
104 South America Molded Foam Market Outlook, By Other Materials (2021-2030) ($MN)
105 South America Molded Foam Market Outlook, By Application (2021-2030) ($MN)
106 South America Molded Foam Market Outlook, By Seating and Furniture (2021-2030) ($MN)
107 South America Molded Foam Market Outlook, By Automotive Interior (2021-2030) ($MN)
108 South America Molded Foam Market Outlook, By Bedding and Mattresses (2021-2030) ($MN)
109 South America Molded Foam Market Outlook, By Footwear (2021-2030) ($MN)
110 South America Molded Foam Market Outlook, By Other Applications (2021-2030) ($MN)
111 Middle East & Africa Molded Foam Market Outlook, By Country (2021-2030) ($MN)
112 Middle East & Africa Molded Foam Market Outlook, By Type (2021-2030) ($MN)
113 Middle East & Africa Molded Foam Market Outlook, By Closed Cell Foam (2021-2030) ($MN)
114 Middle East & Africa Molded Foam Market Outlook, By High Resilience Foam (2021-2030) ($MN)
115 Middle East & Africa Molded Foam Market Outlook, By Integral Skins Foam (2021-2030) ($MN)
116 Middle East & Africa Molded Foam Market Outlook, By Memory Foam (2021-2030) ($MN)
117 Middle East & Africa Molded Foam Market Outlook, By Other types (2021-2030) ($MN)
118 Middle East & Africa Molded Foam Market Outlook, By Form (2021-2030) ($MN)
119 Middle East & Africa Molded Foam Market Outlook, By Rigid Foam (2021-2030) ($MN)
120 Middle East & Africa Molded Foam Market Outlook, By Flexible Foam (2021-2030) ($MN)
121 Middle East & Africa Molded Foam Market Outlook, By Material (2021-2030) ($MN)
122 Middle East & Africa Molded Foam Market Outlook, By Polyurethane Foam (2021-2030) ($MN)
123 Middle East & Africa Molded Foam Market Outlook, By Polystyrene Foam (2021-2030) ($MN)
124 Middle East & Africa Molded Foam Market Outlook, By Polyethylene Foam (2021-2030) ($MN)
125 Middle East & Africa Molded Foam Market Outlook, By Polypropylene Foam (2021-2030) ($MN)
126 Middle East & Africa Molded Foam Market Outlook, By Other Materials (2021-2030) ($MN)
127 Middle East & Africa Molded Foam Market Outlook, By Application (2021-2030) ($MN)
128 Middle East & Africa Molded Foam Market Outlook, By Seating and Furniture (2021-2030) ($MN)
129 Middle East & Africa Molded Foam Market Outlook, By Automotive Interior (2021-2030) ($MN)
130 Middle East & Africa Molded Foam Market Outlook, By Bedding and Mattresses (2021-2030) ($MN)
131 Middle East & Africa Molded Foam Market Outlook, By Footwear (2021-2030) ($MN)
132 Middle East & Africa Molded Foam Market Outlook, By Other Applications (2021-2030) ($MN)
List of Figures
RESEARCH METHODOLOGY
We at ‘Stratistics’ opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.
Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.
Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.
Data Mining
The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.
Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.
Data Analysis
From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:
- Product Lifecycle Analysis
- Competitor analysis
- Risk analysis
- Porters Analysis
- PESTEL Analysis
- SWOT Analysis
The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.
Data Validation
The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.
We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.
The data validation involves the primary research from the industry experts belonging to:
- Leading Companies
- Suppliers & Distributors
- Manufacturers
- Consumers
- Industry/Strategic Consultants
Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.
For more details about research methodology, kindly write to us at info@strategymrc.com
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