Feminine Hygiene Products Market
PUBLISHED: 2019 ID: SMRC17960
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Feminine Hygiene Products Market

Feminine Hygiene Products - Global Market Outlook (2017-2026)

4.9 (50 reviews)
4.9 (50 reviews)
Published: 2019 ID: SMRC17960

This report covers the impact of COVID-19 on this global market

According to Stratistics MRC, the Global Feminine Hygiene Products Market accounted for $31.23 billion in 2017 and is expected to reach $62.84 billion by 2026 growing at a CAGR of 8.1% during the forecast period. Rising knowledge on female hygiene and health, increasing purchasing power and changing lifestyle of consumers are some key factors influencing the market growth. However, low awareness about the benefits of feminine hygiene products is hampering the market growth.

Feminine hygiene products are personal care products used by women to preserve their personal hygiene. Such products are manufactured from a broad variety of synthetic as well as natural raw materials. The feminine hygiene products market comprises diverse products such as tampons, internal cleansers & sprays, sanitary pads, panty liners and shields, and disposable razors & blades.

Based on Product, Menstrual care segment held significant market share during the forecast period which is attributed to the rising demand of sanitary and hygiene products, especially from emerging economies. By geography, Asia Pacific is expected to grow at a faster rate due to increasing urbanization, growing number of working-women and increasing health knowledge among women.

Some of the key players in Feminine Hygiene Products market include Procter & Gamble Co., Kimberly-Clark Corporation, Essity Aktiebolag (SCA Hygiene Group), Kao Corporation, Edgewell Personal Care Company, Unicharm Corporation, Lil-Lets Group Ltd., Johnson & Johnson, First Quality Enterprises, Inc., Ontex Group,  Organ(y)c , Lena Cup, Luv Ur Body, Rael  and Diva Cup.       

Products Covered:
•    Cleaning & Deodorizing Products
•    Menstrual care products

End Users Covered:
•    Drug Stores, Pharmacies, and Beauty Stores
•    Supermarkets and Hypermarket
•    Online Stores
•    Convenience Stores
•    Dollar Stores

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan       
    • China       
    • India       
    • Australia 
    • New Zealand     
    • South Korea      
    • Rest of Asia Pacific   
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country level segments
- Strategic recommendations for the new entrants
- Market forecasts for a minimum of 9 years of all the mentioned segments, sub segments and the regional markets
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic analysis: Drivers and Constraints, Product/Technology Analysis, Porter’s five forces analysis, SWOT analysis etc.
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
Company Profiling
    o Comprehensive profiling of additional market players (up to 3)
    o SWOT Analysis of key players (up to 3)
Regional Segmentation
    o Market estimations, Forecasts and CAGR of any prominent country as per the clients interest (Note: Depends of feasibility check)
Competitive Benchmarking
    o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary    
      
2 Preface     
 2.1 Abstract    
 2.2 Stake Holders   
 2.3 Research Scope   
 2.4 Research Methodology  
  2.4.1 Data Mining  
  2.4.2 Data Analysis  
  2.4.3 Data Validation  
  2.4.4 Research Approach  
 2.5 Research Sources   
  2.5.1 Primary Research Sources 
  2.5.2 Secondary Research Sources 
  2.5.3 Assumptions   
      
3 Market Trend Analysis   
 3.1 Introduction   
 3.2 Drivers    
 3.3 Restraints   
 3.4 Opportunities   
 3.5 Threats    
 3.6 Product Analysis   
 3.7 End User Analysis   
 3.8 Emerging Markets   
 3.9 Futuristic Market Scenario  
       
4 Porters Five Force Analysis   
 4.1 Bargaining power of suppliers  
 4.2 Bargaining power of buyers  
 4.3 Threat of substitutes  
 4.4 Threat of new entrants  
 4.5 Competitive rivalry   
      
5 Global Feminine Hygiene Products Market, By Product 
 5.1 Introduction   
 5.2 Cleaning & Deodorizing Products  
  5.2.1 Deodorants  
  5.2.2 Feminine powders  
  5.2.3 Disposable razors & blades 
  5.2.4 Internal cleaners  
  5.2.5 Douche   
  5.2.6 Feminine Soaps  
  5.2.7 Feminine Wipes  
  5.2.8 Bikini Wax  
  5.2.9 Sprays Protection  
 5.3 Menstrual care products  
  5.3.1 Sanitary Napkins/Pads 
  5.3.2 Period Panties  
  5.3.3 Tampons    
  5.3.4 Panty Liners  
  5.3.5 Menstrual Cups  
      
6 Global Feminine Hygiene Products Market, By End User
 6.1 Introduction   
 6.2 Drug Stores, Pharmacies, and Beauty Stores
 6.3 Supermarkets and Hypermarket 
 6.4 Online Stores    
 6.5 Convenience Stores   
 6.6 Dollar Stores    
      
7 Global Feminine Hygiene Products Market, By Geography
 7.1 Introduction   
 7.2 North America   
  7.2.1 US   
  7.2.2 Canada   
  7.2.3 Mexico   
 7.3 Europe    
  7.3.1 Germany   
  7.3.2 UK   
  7.3.3 Italy   
  7.3.4 France   
  7.3.5 Spain   
  7.3.6 Rest of Europe  
 7.4 Asia Pacific   
  7.4.1 Japan   
  7.4.2 China   
  7.4.3 India   
  7.4.4 Australia   
  7.4.5 New Zealand  
  7.4.6 South Korea  
  7.4.7 Rest of Asia Pacific  
 7.5 South America   
  7.5.1 Argentina  
  7.5.2 Brazil   
  7.5.3 Chile   
  7.5.4 Rest of South America 
 7.6 Middle East & Africa  
  7.6.1 Saudi Arabia  
  7.6.2 UAE   
  7.6.3 Qatar   
  7.6.4 South Africa  
  7.6.5 Rest of Middle East & Africa 
      
8 Key Developments    
 8.1 Agreements, Partnerships, Collaborations and Joint Ventures
 8.2 Acquisitions & Mergers  
 8.3 New Product Launch  
 8.4 Expansions   
 8.5 Other Key Strategies  
      
9 Company Profiling    
 9.1 Procter & Gamble Co.  
 9.2 Kimberly-Clark Corporation  
 9.3 Essity Aktiebolag (SCA Hygiene Group) 
 9.4 Kao Corporation   
 9.5 Edgewell Personal Care Company 
 9.6 Unicharm Corporation  
 9.7 Lil-Lets Group Ltd.   
 9.8 Johnson & Johnson   
 9.9 First Quality Enterprises, Inc.  
 9.10 Ontex Group     
 9.11 Organ(y)c     
 9.12 Lena Cup      
 9.13 Luv Ur Body   
 9.14 Rael     
 9.15 Diva Cup    


List of Tables     
1 Global Feminine Hygiene Products Market Outlook, By Region (2016-2026) ($MN)
2 Global Feminine Hygiene Products Market Outlook, By Product (2016-2026) ($MN)
3 Global Feminine Hygiene Products Market Outlook, By Cleaning & Deodorizing Products  (2016-2026) ($MN)
4 Global Feminine Hygiene Products Market Outlook, By Deodorants (2016-2026) ($MN)
5 Global Feminine Hygiene Products Market Outlook, By Feminine powders (2016-2026) ($MN)
6 Global Feminine Hygiene Products Market Outlook, By Disposable razors & blades (2016-2026) ($MN)
7 Global Feminine Hygiene Products Market Outlook, By Internal cleaners (2016-2026) ($MN)
8 Global Feminine Hygiene Products Market Outlook, By Douche (2016-2026) ($MN)
9 Global Feminine Hygiene Products Market Outlook, By Feminine Soaps (2016-2026) ($MN)
10 Global Feminine Hygiene Products Market Outlook, By Feminine Wipes (2016-2026) ($MN)
11 Global Feminine Hygiene Products Market Outlook, By Bikini Wax (2016-2026) ($MN)
12 Global Feminine Hygiene Products Market Outlook, By Sprays Protection (2016-2026) ($MN)
13 Global Feminine Hygiene Products Market Outlook, By Menstrual care products (2016-2026) ($MN)
14 Global Feminine Hygiene Products Market Outlook, By Sanitary Napkins/Pads (2016-2026) ($MN)
15 Global Feminine Hygiene Products Market Outlook, By Period Panties (2016-2026) ($MN)
16 Global Feminine Hygiene Products Market Outlook, By Tampons  (2016-2026) ($MN)
17 Global Feminine Hygiene Products Market Outlook, By Panty Liners (2016-2026) ($MN)
18 Global Feminine Hygiene Products Market Outlook, By Menstrual Cups (2016-2026) ($MN)
19 Global Feminine Hygiene Products Market Outlook, By End User (2016-2026) ($MN)
20 Global Feminine Hygiene Products Market Outlook, By Drug Stores, Pharmacies, and Beauty Stores (2016-2026) ($MN)
21 Global Feminine Hygiene Products Market Outlook, By Supermarkets and Hypermarket (2016-2026) ($MN)
22 Global Feminine Hygiene Products Market Outlook, By Online Stores  (2016-2026) ($MN)
23 Global Feminine Hygiene Products Market Outlook, By Convenience Stores (2016-2026) ($MN)
24 Global Feminine Hygiene Products Market Outlook, By Dollar Stores (2016-2026) ($MN)
25 North America Feminine Hygiene Products Market Outlook, By Country (2016-2026) ($MN)
26 North America Feminine Hygiene Products Market Outlook, By Product (2016-2026) ($MN)
27 North America Feminine Hygiene Products Market Outlook, By Cleaning & Deodorizing Products  (2016-2026) ($MN)
28 North America Feminine Hygiene Products Market Outlook, By Deodorants (2016-2026) ($MN)
29 North America Feminine Hygiene Products Market Outlook, By Feminine powders (2016-2026) ($MN)
30 North America Feminine Hygiene Products Market Outlook, By Disposable razors & blades (2016-2026) ($MN)
31 North America Feminine Hygiene Products Market Outlook, By Internal cleaners (2016-2026) ($MN)
32 North America Feminine Hygiene Products Market Outlook, By Douche (2016-2026) ($MN)
33 North America Feminine Hygiene Products Market Outlook, By Feminine Soaps (2016-2026) ($MN)
34 North America Feminine Hygiene Products Market Outlook, By Feminine Wipes (2016-2026) ($MN)
35 North America Feminine Hygiene Products Market Outlook, By Bikini Wax (2016-2026) ($MN)
36 North America Feminine Hygiene Products Market Outlook, By Sprays Protection (2016-2026) ($MN)
37 North America Feminine Hygiene Products Market Outlook, By Menstrual care products (2016-2026) ($MN)
38 North America Feminine Hygiene Products Market Outlook, By Sanitary Napkins/Pads (2016-2026) ($MN)
39 North America Feminine Hygiene Products Market Outlook, By Period Panties (2016-2026) ($MN)
40 North America Feminine Hygiene Products Market Outlook, By Tampons  (2016-2026) ($MN)
41 North America Feminine Hygiene Products Market Outlook, By Panty Liners (2016-2026) ($MN)
42 North America Feminine Hygiene Products Market Outlook, By Menstrual Cups (2016-2026) ($MN)
43 North America Feminine Hygiene Products Market Outlook, By End User (2016-2026) ($MN)
44 North America Feminine Hygiene Products Market Outlook, By Drug Stores, Pharmacies, and Beauty Stores (2016-2026) ($MN)
45 North America Feminine Hygiene Products Market Outlook, By Supermarkets and Hypermarket (2016-2026) ($MN)
46 North America Feminine Hygiene Products Market Outlook, By Online Stores  (2016-2026) ($MN)
47 North America Feminine Hygiene Products Market Outlook, By Convenience Stores (2016-2026) ($MN)
48 North America Feminine Hygiene Products Market Outlook, By Dollar Stores (2016-2026) ($MN)
49 Europe Feminine Hygiene Products Market Outlook, By Country (2016-2026) ($MN)
50 Europe Feminine Hygiene Products Market Outlook, By Product (2016-2026) ($MN)
51 Europe Feminine Hygiene Products Market Outlook, By Cleaning & Deodorizing Products  (2016-2026) ($MN)
52 Europe Feminine Hygiene Products Market Outlook, By Deodorants (2016-2026) ($MN)
53 Europe Feminine Hygiene Products Market Outlook, By Feminine powders (2016-2026) ($MN)
54 Europe Feminine Hygiene Products Market Outlook, By Disposable razors & blades (2016-2026) ($MN)
55 Europe Feminine Hygiene Products Market Outlook, By Internal cleaners (2016-2026) ($MN)
56 Europe Feminine Hygiene Products Market Outlook, By Douche (2016-2026) ($MN)
57 Europe Feminine Hygiene Products Market Outlook, By Feminine Soaps (2016-2026) ($MN)
58 Europe Feminine Hygiene Products Market Outlook, By Feminine Wipes (2016-2026) ($MN)
59 Europe Feminine Hygiene Products Market Outlook, By Bikini Wax (2016-2026) ($MN)
60 Europe Feminine Hygiene Products Market Outlook, By Sprays Protection (2016-2026) ($MN)
61 Europe Feminine Hygiene Products Market Outlook, By Menstrual care products (2016-2026) ($MN)
62 Europe Feminine Hygiene Products Market Outlook, By Sanitary Napkins/Pads (2016-2026) ($MN)
63 Europe Feminine Hygiene Products Market Outlook, By Period Panties (2016-2026) ($MN)
64 Europe Feminine Hygiene Products Market Outlook, By Tampons  (2016-2026) ($MN)
65 Europe Feminine Hygiene Products Market Outlook, By Panty Liners (2016-2026) ($MN)
66 Europe Feminine Hygiene Products Market Outlook, By Menstrual Cups (2016-2026) ($MN)
67 Europe Feminine Hygiene Products Market Outlook, By End User (2016-2026) ($MN)
68 Europe Feminine Hygiene Products Market Outlook, By Drug Stores, Pharmacies, and Beauty Stores (2016-2026) ($MN)
69 Europe Feminine Hygiene Products Market Outlook, By Supermarkets and Hypermarket (2016-2026) ($MN)
70 Europe Feminine Hygiene Products Market Outlook, By Online Stores  (2016-2026) ($MN)
71 Europe Feminine Hygiene Products Market Outlook, By Convenience Stores (2016-2026) ($MN)
72 Europe Feminine Hygiene Products Market Outlook, By Dollar Stores (2016-2026) ($MN)
73 Asia Pacific Feminine Hygiene Products Market Outlook, By Country (2016-2026) ($MN)
74 Asia Pacific Feminine Hygiene Products Market Outlook, By Product (2016-2026) ($MN)
75 Asia Pacific Feminine Hygiene Products Market Outlook, By Cleaning & Deodorizing Products  (2016-2026) ($MN)
76 Asia Pacific Feminine Hygiene Products Market Outlook, By Deodorants (2016-2026) ($MN)
77 Asia Pacific Feminine Hygiene Products Market Outlook, By Feminine powders (2016-2026) ($MN)
78 Asia Pacific Feminine Hygiene Products Market Outlook, By Disposable razors & blades (2016-2026) ($MN)
79 Asia Pacific Feminine Hygiene Products Market Outlook, By Internal cleaners (2016-2026) ($MN)
80 Asia Pacific Feminine Hygiene Products Market Outlook, By Douche (2016-2026) ($MN)
81 Asia Pacific Feminine Hygiene Products Market Outlook, By Feminine Soaps (2016-2026) ($MN)
82 Asia Pacific Feminine Hygiene Products Market Outlook, By Feminine Wipes (2016-2026) ($MN)
83 Asia Pacific Feminine Hygiene Products Market Outlook, By Bikini Wax (2016-2026) ($MN)
84 Asia Pacific Feminine Hygiene Products Market Outlook, By Sprays Protection (2016-2026) ($MN)
85 Asia Pacific Feminine Hygiene Products Market Outlook, By Menstrual care products (2016-2026) ($MN)
86 Asia Pacific Feminine Hygiene Products Market Outlook, By Sanitary Napkins/Pads (2016-2026) ($MN)
87 Asia Pacific Feminine Hygiene Products Market Outlook, By Period Panties (2016-2026) ($MN)
88 Asia Pacific Feminine Hygiene Products Market Outlook, By Tampons  (2016-2026) ($MN)
89 Asia Pacific Feminine Hygiene Products Market Outlook, By Panty Liners (2016-2026) ($MN)
90 Asia Pacific Feminine Hygiene Products Market Outlook, By Menstrual Cups (2016-2026) ($MN)
91 Asia Pacific Feminine Hygiene Products Market Outlook, By End User (2016-2026) ($MN)
92 Asia Pacific Feminine Hygiene Products Market Outlook, By Drug Stores, Pharmacies, and Beauty Stores (2016-2026) ($MN)
93 Asia Pacific Feminine Hygiene Products Market Outlook, By Supermarkets and Hypermarket (2016-2026) ($MN)
94 Asia Pacific Feminine Hygiene Products Market Outlook, By Online Stores  (2016-2026) ($MN)
95 Asia Pacific Feminine Hygiene Products Market Outlook, By Convenience Stores (2016-2026) ($MN)
96 Asia Pacific Feminine Hygiene Products Market Outlook, By Dollar Stores (2016-2026) ($MN)
97 South America Feminine Hygiene Products Market Outlook, By Country (2016-2026) ($MN)
98 South America Feminine Hygiene Products Market Outlook, By Product (2016-2026) ($MN)
99 South America Feminine Hygiene Products Market Outlook, By Cleaning & Deodorizing Products  (2016-2026) ($MN)
100 South America Feminine Hygiene Products Market Outlook, By Deodorants (2016-2026) ($MN)
101 South America Feminine Hygiene Products Market Outlook, By Feminine powders (2016-2026) ($MN)
102 South America Feminine Hygiene Products Market Outlook, By Disposable razors & blades (2016-2026) ($MN)
103 South America Feminine Hygiene Products Market Outlook, By Internal cleaners (2016-2026) ($MN)
104 South America Feminine Hygiene Products Market Outlook, By Douche (2016-2026) ($MN)
105 South America Feminine Hygiene Products Market Outlook, By Feminine Soaps (2016-2026) ($MN)
106 South America Feminine Hygiene Products Market Outlook, By Feminine Wipes (2016-2026) ($MN)
107 South America Feminine Hygiene Products Market Outlook, By Bikini Wax (2016-2026) ($MN)
108 South America Feminine Hygiene Products Market Outlook, By Sprays Protection (2016-2026) ($MN)
109 South America Feminine Hygiene Products Market Outlook, By Menstrual care products (2016-2026) ($MN)
110 South America Feminine Hygiene Products Market Outlook, By Sanitary Napkins/Pads (2016-2026) ($MN)
111 South America Feminine Hygiene Products Market Outlook, By Period Panties (2016-2026) ($MN)
112 South America Feminine Hygiene Products Market Outlook, By Tampons  (2016-2026) ($MN)
113 South America Feminine Hygiene Products Market Outlook, By Panty Liners (2016-2026) ($MN)
114 South America Feminine Hygiene Products Market Outlook, By Menstrual Cups (2016-2026) ($MN)
115 South America Feminine Hygiene Products Market Outlook, By End User (2016-2026) ($MN)
116 South America Feminine Hygiene Products Market Outlook, By Drug Stores, Pharmacies, and Beauty Stores (2016-2026) ($MN)
117 South America Feminine Hygiene Products Market Outlook, By Supermarkets and Hypermarket (2016-2026) ($MN)
118 South America Feminine Hygiene Products Market Outlook, By Online Stores  (2016-2026) ($MN)
119 South America Feminine Hygiene Products Market Outlook, By Convenience Stores (2016-2026) ($MN)
120 South America Feminine Hygiene Products Market Outlook, By Dollar Stores (2016-2026) ($MN)
121 Middle East & Africa Feminine Hygiene Products Market Outlook, By Country (2016-2026) ($MN)
122 Middle East & Africa Feminine Hygiene Products Market Outlook, By Product (2016-2026) ($MN)
123 Middle East & Africa Feminine Hygiene Products Market Outlook, By Cleaning & Deodorizing Products  (2016-2026) ($MN)
124 Middle East & Africa Feminine Hygiene Products Market Outlook, By Deodorants (2016-2026) ($MN)
125 Middle East & Africa Feminine Hygiene Products Market Outlook, By Feminine powders (2016-2026) ($MN)
126 Middle East & Africa Feminine Hygiene Products Market Outlook, By Disposable razors & blades (2016-2026) ($MN)
127 Middle East & Africa Feminine Hygiene Products Market Outlook, By Internal cleaners (2016-2026) ($MN)
128 Middle East & Africa Feminine Hygiene Products Market Outlook, By Douche (2016-2026) ($MN)
129 Middle East & Africa Feminine Hygiene Products Market Outlook, By Feminine Soaps (2016-2026) ($MN)
130 Middle East & Africa Feminine Hygiene Products Market Outlook, By Feminine Wipes (2016-2026) ($MN)
131 Middle East & Africa Feminine Hygiene Products Market Outlook, By Bikini Wax (2016-2026) ($MN)
132 Middle East & Africa Feminine Hygiene Products Market Outlook, By Sprays Protection (2016-2026) ($MN)
133 Middle East & Africa Feminine Hygiene Products Market Outlook, By Menstrual care products (2016-2026) ($MN)
134 Middle East & Africa Feminine Hygiene Products Market Outlook, By Sanitary Napkins/Pads (2016-2026) ($MN)
135 Middle East & Africa Feminine Hygiene Products Market Outlook, By Period Panties (2016-2026) ($MN)
136 Middle East & Africa Feminine Hygiene Products Market Outlook, By Tampons  (2016-2026) ($MN)
137 Middle East & Africa Feminine Hygiene Products Market Outlook, By Panty Liners (2016-2026) ($MN)
138 Middle East & Africa Feminine Hygiene Products Market Outlook, By Menstrual Cups (2016-2026) ($MN)
139 Middle East & Africa Feminine Hygiene Products Market Outlook, By End User (2016-2026) ($MN)
140 Middle East & Africa Feminine Hygiene Products Market Outlook, By Drug Stores, Pharmacies, and Beauty Stores (2016-2026) ($MN)
141 Middle East & Africa Feminine Hygiene Products Market Outlook, By Supermarkets and Hypermarket (2016-2026) ($MN)
142 Middle East & Africa Feminine Hygiene Products Market Outlook, By Online Stores  (2016-2026) ($MN)
143 Middle East & Africa Feminine Hygiene Products Market Outlook, By Convenience Stores (2016-2026) ($MN)
144 Middle East & Africa Feminine Hygiene Products Market Outlook, By Dollar Stores (2016-2026) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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