Outboard Motors Market
PUBLISHED: 2022 ID: SMRC22114
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Outboard Motors Market

Outboard Motors Market Forecasts to 2028 - Global Analysis By Engine Type (2-Stroke and 4-Stroke), Ignition Type (Electric and Manual), Thrust (Portable, Mid-range and High Power), Power (Low, Mid and High), Application (Military, Commercial, Recreational Boats, Diving, Fishing and Special Operations) and Geography

4.1 (17 reviews)
4.1 (17 reviews)
Published: 2022 ID: SMRC22114

This report covers the impact of COVID-19 on this global market
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Years Covered

2020-2028

Estimated Year Value (2022)

US $5.77 BN

Projected Year Value (2028)

US $8.08 BN

CAGR (2022 - 2028)

5.79%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

North America

Highest Growing Market

North America


According to Stratistics MRC, the Outboard Motors Market is accounted for $5.77 billion in 2022 and is expected to reach $8.08 billion by 2028 growing at a CAGR of 5.79% during the forecast period. An outboard motor is a system used in boats. It is made up of independent parts like the jet drive and gearbox. These outboard motors are required for small watercraft powered propulsion. It independently regulates the boat's steering, which in turn controls the direction of driving.

According to NMMA (National Marine Manufacturers Association) in their annual Outboard Engine Sales Trends report, US outboard engine sales reached a 20-year high in 2020, which records a sale of 310,000 new powerboats in 2020. Also, the total spending on new boats accounted for USD 20.8 billion of the total marine expenditure, registering an increase of 3.8% compared to 2020.



Market Dynamics:

Driver:

Demand for Larger Boats Continues to Rise

Modern boating and fishing activities are increasingly using high-performance and faster boats, and this trend is spreading. Multi-engine pontoons from a variety of manufacturers are becoming more common. A number of anglers have upgraded to centre console fishing boats powered by outboard motors over the past ten years, which has increased the need for cutting-edge outboard engines to power these ground-breaking, huge boats.
Restraint:

Expand Portfolio to Include Alternative-fuel Engines

Manufacturers of outboard engines should recognize that achieving great performance requires striking a balance with strict fuel efficiency regulations and environmental compliance. Outboard engines made for commercial use must adhere to pollution standards set by regulatory agencies, which may have a negative effect on the market's overall growth.

Opportunity:

Electric Propulsion to Gain Traction

The future of marine boats has been predicted to be electric-drive boats. Electric propulsion is preferred by many boat owners for fishing boats, recreational boats, cruisers, pontoons, and tender boats. Electric propulsion outboards are becoming more and more popular, which is attributed to their simplicity of use, lack of gas fumes, engine noise, and vibrations. Electric outboard engines are a good substitute for traditional outboard motors for small boats since they have a lot of moving parts and are less likely to wear out or break down.

Threat:

High Prices of Outboard Engines

Sales of new boats are being hampered by the high price of new boats, consumer preference for used boats due to the boats' longer lifespans, and the requirement to modify engines to meet pollution standards. Another factor that is anticipated to limit market growth for outboard engines is a decline in participation among the younger generation.

Covid-19 Impact:

The COVID-19 outbreak had a significant negative impact on the boat manufacturing industry in 2020 and reduced recreational activities globally, which had a negligible effect on outboard motor sales. However, the industry gained momentum in 2021 as a result of the removal of restrictions, and in 2022, the market is anticipated to grow rapidly in the years to come.

The recreational boats segment is expected to be the largest during the forecast period

The demand for small and medium-powered boats increased as disposable income rose, which notably aided in the watercraft industry's rapid expansion. The market is expanding due to rising interest in water recreation activities and the preference for outboard motors with greater authority. As per capita and disposable income levels increase globally, the recreational industry is anticipated to expand.

The commercial segment is expected to have the highest CAGR during the forecast period

Outboard motors are widely used in commercial applications due to the rising power output and efficiency of high-powered outboard engines. Companies all over the world are considering the benefits of high-powered outboards for cost-effective and reliable operations as commercial watercraft. Diesel outboard technology developments are another significant factor in the use of these engines, which offer stability and fuel efficiency in addition to new potential applications in the commercial business segment.

Region with largest share:

Due to a robust economy and an increase in disposable income, North America generally dominates the majority of the outboard motor market in terms of revenue. In comparison to other regions of the world, people in this region have higher income levels and a higher tendency for leisure activities.

Region with highest CAGR:

Due to the popularity of low-powered engines, the outboard motor market in North America held the highest CAGR. Low-powered boats are most appropriate for the fishing industry because they are less expensive and use less fuel. Additionally, marine engine manufacturers constantly develop new products and provide strong solutions to attract clients, which drives up market demand.



Key players in the market

Some of the key players in Outboard Motors market include Tohatsu Corporation, Honda Motor Co., Ltd, Yamaha Motor Co., Ltd, Suzuki Motor Corporation, Parsun Power Machine Co., Ltd., DEUTZ Aktiengesellschaft, Selva S.p.A., Hidea Power Machinery Co., Ltd, Mercury Marine, LEHR, LLC and Brunswick Corporation

Key Developments:

In February 2022, Tohatsu Corporation announced it would soon add the next generation of 25/30 horsepower 4-stroke engines to its model line-up. In addition, the new MFS25/30D model, which may be added soon to the company’s outboard product line, is the lightest 3-cylinder in its class and is engineered to fit a variety of boating applications.

In December 2021, Yamaha Motor Acquires United States Smart boat tech Company, Siren Marine. This acquisition aims to further promote technological development for IoT and Connected Boat support in Yamaha’s outboard-powered boat, personal watercraft, or sports boat.

In December 2021, Honda Marine announced its partnership with Spear Life, the TV spear fishing adventure series; fans of the popular series will see Honda Marine outboards powering the action during season 3. Honda Marine, a division of American Honda Motor Co. Inc., markets a complete range of four-stroke marine outboard motors ranging from 2.3-250 horsepower (hp).

Engine Types Covered:
• 2-Stroke
• 4-Stroke

Ignition Types Covered:
• Electric
• Manual

Thrusts Covered:
• Portable
• Mid-range
• High Power

Powers Covered:
• Low
• Mid
• High

Applications Covered:
• Military
• Commercial
• Recreational Boats
• Diving
• Fishing
• Special Operations

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Outboard Motors Market, By Engine Type
5.1 Introduction
5.2 2-Stroke
5.3 4-Stroke

6 Global Outboard Motors Market, By Ignition Type
6.1 Introduction
6.2 Electric
6.3 Manual

7 Global Outboard Motors Market, By Thrust
7.1 Introduction
7.2 Portable
7.3 Mid-range
7.4 High Power

8 Global Outboard Motors Market, By Power
8.1 Introduction
8.2 Low
8.3 Mid
8.4 High

9 Global Outboard Motors Market, By Application
9.1 Introduction
9.2 Military
9.3 Commercial
9.4 Recreational Boats
9.5 Diving
9.6 Fishing
9.7 Special Operations

10 Global Outboard Motors Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa

11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies

12 Company Profiling
12.1 Tohatsu Corporation
12.2 Honda Motor Co., Ltd
12.3 Yamaha Motor Co., Ltd
12.4 Suzuki Motor Corporation
12.5 Parsun Power Machine Co., Ltd.
12.6 DEUTZ Aktiengesellschaft
12.7 Selva S.p.A.
12.8 Hidea Power Machinery Co., Ltd
12.9 Mercury Marine
12.10 LEHR, LLC
12.11 Brunswick Corporation

List of Tables
1 Global Outboard Motors Market Outlook, By Region (2020-2028) ($MN)
2 Global Outboard Motors Market Outlook, By Engine Type (2020-2028) ($MN)
3 Global Outboard Motors Market Outlook, By 2-Stroke (2020-2028) ($MN)
4 Global Outboard Motors Market Outlook, By 4-Stroke (2020-2028) ($MN)
5 Global Outboard Motors Market Outlook, By Ignition Type (2020-2028) ($MN)
6 Global Outboard Motors Market Outlook, By Electric (2020-2028) ($MN)
7 Global Outboard Motors Market Outlook, By Manual (2020-2028) ($MN)
8 Global Outboard Motors Market Outlook, By Thrust (2020-2028) ($MN)
9 Global Outboard Motors Market Outlook, By Portable (2020-2028) ($MN)
10 Global Outboard Motors Market Outlook, By Mid-range (2020-2028) ($MN)
11 Global Outboard Motors Market Outlook, By High Power (2020-2028) ($MN)
12 Global Outboard Motors Market Outlook, By Power (2020-2028) ($MN)
13 Global Outboard Motors Market Outlook, By Low (2020-2028) ($MN)
14 Global Outboard Motors Market Outlook, By Mid (2020-2028) ($MN)
15 Global Outboard Motors Market Outlook, By High (2020-2028) ($MN)
16 Global Outboard Motors Market Outlook, By Application (2020-2028) ($MN)
17 Global Outboard Motors Market Outlook, By Military (2020-2028) ($MN)
18 Global Outboard Motors Market Outlook, By Commercial (2020-2028) ($MN)
19 Global Outboard Motors Market Outlook, By Recreational Boats (2020-2028) ($MN)
20 Global Outboard Motors Market Outlook, By Diving (2020-2028) ($MN)
21 Global Outboard Motors Market Outlook, By Fishing (2020-2028) ($MN)
22 Global Outboard Motors Market Outlook, By Special Operations (2020-2028) ($MN)
23 North America Outboard Motors Market Outlook, By Country (2020-2028) ($MN)
24 North America Outboard Motors Market Outlook, By Engine Type (2020-2028) ($MN)
25 North America Outboard Motors Market Outlook, By 2-Stroke (2020-2028) ($MN)
26 North America Outboard Motors Market Outlook, By 4-Stroke (2020-2028) ($MN)
27 North America Outboard Motors Market Outlook, By Ignition Type (2020-2028) ($MN)
28 North America Outboard Motors Market Outlook, By Electric (2020-2028) ($MN)
29 North America Outboard Motors Market Outlook, By Manual (2020-2028) ($MN)
30 North America Outboard Motors Market Outlook, By Thrust (2020-2028) ($MN)
31 North America Outboard Motors Market Outlook, By Portable (2020-2028) ($MN)
32 North America Outboard Motors Market Outlook, By Mid-range (2020-2028) ($MN)
33 North America Outboard Motors Market Outlook, By High Power (2020-2028) ($MN)
34 North America Outboard Motors Market Outlook, By Power (2020-2028) ($MN)
35 North America Outboard Motors Market Outlook, By Low (2020-2028) ($MN)
36 North America Outboard Motors Market Outlook, By Mid (2020-2028) ($MN)
37 North America Outboard Motors Market Outlook, By High (2020-2028) ($MN)
38 North America Outboard Motors Market Outlook, By Application (2020-2028) ($MN)
39 North America Outboard Motors Market Outlook, By Military (2020-2028) ($MN)
40 North America Outboard Motors Market Outlook, By Commercial (2020-2028) ($MN)
41 North America Outboard Motors Market Outlook, By Recreational Boats (2020-2028) ($MN)
42 North America Outboard Motors Market Outlook, By Diving (2020-2028) ($MN)
43 North America Outboard Motors Market Outlook, By Fishing (2020-2028) ($MN)
44 North America Outboard Motors Market Outlook, By Special Operations (2020-2028) ($MN)
45 Europe Outboard Motors Market Outlook, By Country (2020-2028) ($MN)
46 Europe Outboard Motors Market Outlook, By Engine Type (2020-2028) ($MN)
47 Europe Outboard Motors Market Outlook, By 2-Stroke (2020-2028) ($MN)
48 Europe Outboard Motors Market Outlook, By 4-Stroke (2020-2028) ($MN)
49 Europe Outboard Motors Market Outlook, By Ignition Type (2020-2028) ($MN)
50 Europe Outboard Motors Market Outlook, By Electric (2020-2028) ($MN)
51 Europe Outboard Motors Market Outlook, By Manual (2020-2028) ($MN)
52 Europe Outboard Motors Market Outlook, By Thrust (2020-2028) ($MN)
53 Europe Outboard Motors Market Outlook, By Portable (2020-2028) ($MN)
54 Europe Outboard Motors Market Outlook, By Mid-range (2020-2028) ($MN)
55 Europe Outboard Motors Market Outlook, By High Power (2020-2028) ($MN)
56 Europe Outboard Motors Market Outlook, By Power (2020-2028) ($MN)
57 Europe Outboard Motors Market Outlook, By Low (2020-2028) ($MN)
58 Europe Outboard Motors Market Outlook, By Mid (2020-2028) ($MN)
59 Europe Outboard Motors Market Outlook, By High (2020-2028) ($MN)
60 Europe Outboard Motors Market Outlook, By Application (2020-2028) ($MN)
61 Europe Outboard Motors Market Outlook, By Military (2020-2028) ($MN)
62 Europe Outboard Motors Market Outlook, By Commercial (2020-2028) ($MN)
63 Europe Outboard Motors Market Outlook, By Recreational Boats (2020-2028) ($MN)
64 Europe Outboard Motors Market Outlook, By Diving (2020-2028) ($MN)
65 Europe Outboard Motors Market Outlook, By Fishing (2020-2028) ($MN)
66 Europe Outboard Motors Market Outlook, By Special Operations (2020-2028) ($MN)
67 Asia Pacific Outboard Motors Market Outlook, By Country (2020-2028) ($MN)
68 Asia Pacific Outboard Motors Market Outlook, By Engine Type (2020-2028) ($MN)
69 Asia Pacific Outboard Motors Market Outlook, By 2-Stroke (2020-2028) ($MN)
70 Asia Pacific Outboard Motors Market Outlook, By 4-Stroke (2020-2028) ($MN)
71 Asia Pacific Outboard Motors Market Outlook, By Ignition Type (2020-2028) ($MN)
72 Asia Pacific Outboard Motors Market Outlook, By Electric (2020-2028) ($MN)
73 Asia Pacific Outboard Motors Market Outlook, By Manual (2020-2028) ($MN)
74 Asia Pacific Outboard Motors Market Outlook, By Thrust (2020-2028) ($MN)
75 Asia Pacific Outboard Motors Market Outlook, By Portable (2020-2028) ($MN)
76 Asia Pacific Outboard Motors Market Outlook, By Mid-range (2020-2028) ($MN)
77 Asia Pacific Outboard Motors Market Outlook, By High Power (2020-2028) ($MN)
78 Asia Pacific Outboard Motors Market Outlook, By Power (2020-2028) ($MN)
79 Asia Pacific Outboard Motors Market Outlook, By Low (2020-2028) ($MN)
80 Asia Pacific Outboard Motors Market Outlook, By Mid (2020-2028) ($MN)
81 Asia Pacific Outboard Motors Market Outlook, By High (2020-2028) ($MN)
82 Asia Pacific Outboard Motors Market Outlook, By Application (2020-2028) ($MN)
83 Asia Pacific Outboard Motors Market Outlook, By Military (2020-2028) ($MN)
84 Asia Pacific Outboard Motors Market Outlook, By Commercial (2020-2028) ($MN)
85 Asia Pacific Outboard Motors Market Outlook, By Recreational Boats (2020-2028) ($MN)
86 Asia Pacific Outboard Motors Market Outlook, By Diving (2020-2028) ($MN)
87 Asia Pacific Outboard Motors Market Outlook, By Fishing (2020-2028) ($MN)
88 Asia Pacific Outboard Motors Market Outlook, By Special Operations (2020-2028) ($MN)
89 South America Outboard Motors Market Outlook, By Country (2020-2028) ($MN)
90 South America Outboard Motors Market Outlook, By Engine Type (2020-2028) ($MN)
91 South America Outboard Motors Market Outlook, By 2-Stroke (2020-2028) ($MN)
92 South America Outboard Motors Market Outlook, By 4-Stroke (2020-2028) ($MN)
93 South America Outboard Motors Market Outlook, By Ignition Type (2020-2028) ($MN)
94 South America Outboard Motors Market Outlook, By Electric (2020-2028) ($MN)
95 South America Outboard Motors Market Outlook, By Manual (2020-2028) ($MN)
96 South America Outboard Motors Market Outlook, By Thrust (2020-2028) ($MN)
97 South America Outboard Motors Market Outlook, By Portable (2020-2028) ($MN)
98 South America Outboard Motors Market Outlook, By Mid-range (2020-2028) ($MN)
99 South America Outboard Motors Market Outlook, By High Power (2020-2028) ($MN)
100 South America Outboard Motors Market Outlook, By Power (2020-2028) ($MN)
101 South America Outboard Motors Market Outlook, By Low (2020-2028) ($MN)
102 South America Outboard Motors Market Outlook, By Mid (2020-2028) ($MN)
103 South America Outboard Motors Market Outlook, By High (2020-2028) ($MN)
104 South America Outboard Motors Market Outlook, By Application (2020-2028) ($MN)
105 South America Outboard Motors Market Outlook, By Military (2020-2028) ($MN)
106 South America Outboard Motors Market Outlook, By Commercial (2020-2028) ($MN)
107 South America Outboard Motors Market Outlook, By Recreational Boats (2020-2028) ($MN)
108 South America Outboard Motors Market Outlook, By Diving (2020-2028) ($MN)
109 South America Outboard Motors Market Outlook, By Fishing (2020-2028) ($MN)
110 South America Outboard Motors Market Outlook, By Special Operations (2020-2028) ($MN)
111 Middle East & Africa Outboard Motors Market Outlook, By Country (2020-2028) ($MN)
112 Middle East & Africa Outboard Motors Market Outlook, By Engine Type (2020-2028) ($MN)
113 Middle East & Africa Outboard Motors Market Outlook, By 2-Stroke (2020-2028) ($MN)
114 Middle East & Africa Outboard Motors Market Outlook, By 4-Stroke (2020-2028) ($MN)
115 Middle East & Africa Outboard Motors Market Outlook, By Ignition Type (2020-2028) ($MN)
116 Middle East & Africa Outboard Motors Market Outlook, By Electric (2020-2028) ($MN)
117 Middle East & Africa Outboard Motors Market Outlook, By Manual (2020-2028) ($MN)
118 Middle East & Africa Outboard Motors Market Outlook, By Thrust (2020-2028) ($MN)
119 Middle East & Africa Outboard Motors Market Outlook, By Portable (2020-2028) ($MN)
120 Middle East & Africa Outboard Motors Market Outlook, By Mid-range (2020-2028) ($MN)
121 Middle East & Africa Outboard Motors Market Outlook, By High Power (2020-2028) ($MN)
122 Middle East & Africa Outboard Motors Market Outlook, By Power (2020-2028) ($MN)
123 Middle East & Africa Outboard Motors Market Outlook, By Low (2020-2028) ($MN)
124 Middle East & Africa Outboard Motors Market Outlook, By Mid (2020-2028) ($MN)
125 Middle East & Africa Outboard Motors Market Outlook, By High (2020-2028) ($MN)
126 Middle East & Africa Outboard Motors Market Outlook, By Application (2020-2028) ($MN)
127 Middle East & Africa Outboard Motors Market Outlook, By Military (2020-2028) ($MN)
128 Middle East & Africa Outboard Motors Market Outlook, By Commercial (2020-2028) ($MN)
129 Middle East & Africa Outboard Motors Market Outlook, By Recreational Boats (2020-2028) ($MN)
130 Middle East & Africa Outboard Motors Market Outlook, By Diving (2020-2028) ($MN)
131 Middle East & Africa Outboard Motors Market Outlook, By Fishing (2020-2028) ($MN)
132 Middle East & Africa Outboard Motors Market Outlook, By Special Operations (2020-2028) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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