Pigment Dispersions Market
PUBLISHED: 2023 ID: SMRC22593
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Pigment Dispersions Market

Pigment Dispersions Market Forecasts to 2028 - Global Analysis By Pigment Type (Inorganic pigments and Organic pigments), Dispersion (Water-based dispersions and Solvent-based dispersions), Application, End User and By Geography

4.8 (93 reviews)
4.8 (93 reviews)
Published: 2023 ID: SMRC22593

This report covers the impact of COVID-19 on this global market
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Years Covered

2020-2028

Estimated Year Value (2022)

US $24.5 BN

Projected Year Value (2028)

US $35.4 BN

CAGR (2022 - 2028)

6.3%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

Europe


According to Stratistics MRC, the Global Pigment Dispersions Market is accounted for $24.5 billion in 2022 and is expected to reach $35.4 billion by 2028 growing at a CAGR of 6.3% during the forecast period. Pigment dispersions are used to make a calibrated for liquid coatings, paints, or inks. The pigment wetting, grinding phase, and pigment suspension stability are the dispersion methods. The pigment aggregates are then broken back together to form larger structures. It is the process by which mechanical shear breaks down pigment powder into individual particles. To maintain the paint's quality, essential colours and effective coating of the product or material during production, dispersion is a must for all high-grade paints. Dry pigments are converted into stable, compact pigment dispersions by the pigment dispersion process in order to get the correct colour and balance.

According to the FDA, materials that are permissible for use as food colorants are allowed to be used as coloring agents for food packaging and printing inks. According to the American Coatings Association, in 2020, the coating industry shipped more than $13.6 billion of architectural coatings.



Market Dynamics:

Driver:

Growing production of non-toxic organic pigment dispersions

The majority of high-performance pigments are created from eco-friendly materials that have little to no risk to people's health and safety. Because they outperform traditional pigments in terms of light fastness, chemical resistance, weather resistance, and heat stability, high-performance organic pigments are becoming more popular. The development of natural pigments for specific applications provides manufacturers of pigment dispersions and significantly expands the particular market.

Restraint:

Concerns about the environment

The mixed metal oxides in the pigment dispersion are derived from chromium, lead, cadmium, and mercury. Many industries need certify these pigments before employing them. Also, there are concerns about reducing pollution because the market's expansion is being constrained by a lack of treatment facilities and rigorous government regulations. This is because the disposal of these heavy metals is not ecologically friendly.

Opportunity:

Growing population and urbanization

Urbanization and population increase also significantly influence the market and boost the use of pigment dispersions. Pigment dispersions are becoming increasingly popular as the building and industrial industries in developing economies expand. Growth in industrialization, increased demand due to shifting demographics, and government measures to encourage company investments for industrial development is driving the market.

Threat:

The recycling of plastic

The pigment dispersions have a lot of advantages, but they also have certain drawbacks, like rules governing plastic recycling. Recycling plastic involves recovering discarded plastic and processing it once more to create a useful product. It is also difficult to maintain a balance of cost regulation mandate and the required applications that are associated with the pigment dispersion market and hence, creating challenges for the market.

Covid-19 Impact

The COVID-19 pandemic had economic repercussions impacting every sphere of life. Two common issues plaguing every industry are the availability of raw materials and supply chain disruptions. This has also severely impacted the overall paints and coatings market. The core industries, construction industry, and automobile industries that utilize paints and coatings heavily have been impacted owing to shortages of labour, raising safety concerns, and government-imposed lockdowns led to the closing down of manufacturing plants. However, during the lockdown consumers have taken up DIY projects utilizing paints.

The organic pigments segment is expected to be the largest during the forecast period

The organic pigments segment is estimated to have a lucrative growth, due to it offers easier dispersion properties on various substrates. Many of the high-performance pigments are made up of environment-friendly substances and pose minimal or no harm to the health of human beings. Hence the use of organic pigments is increasing as they have fastness to chemical exposure, higher light fastness, weather fastness, and heat stability than conventional pigments.

The solvent-based dispersions segment is expected to have the highest CAGR during the forecast period

The solvent-based dispersions segment is anticipated to witness the fastest CAGR growth during the forecast period, due to the rise in consumption from the growing residential and non-residential building construction. These are also primarily used on the interior and exterior of many residential and non-residential buildings. There has been significant rise in the construction of these buildings and these factors are the leading consumer of decorative coatings because of the increase in demand for the new painting and tree painting.

Region with Largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the growing infrastructure activities and increased spending from the government on public infrastructure development. The large proportion is due to the quantity of raw materials and the presence of low-cost labour, which has attracted firms from diverse industries to set up manufacturing facilities in the region to reap greater benefits. Thus, these factors are influencing the growth of the region

Region with highest CAGR:

Europe is projected to have the highest CAGR over the forecast period, owing to increasing numbers of industries present in the countries. Dispersions are in high demand in these industries. The demographics have changed as a result of the advancement of industrialization, and the government is also promoting by launching numerous programmes that are anticipated to draw a lot of business investment for the growth of industries. These are creating an upcoming demand for the market.



Key players in the market

Some of the key players profiled in the Pigment Dispersions Market include Clariant International Ltd, Heubach GmbH, Du Pont De Nemours & Co., BASF SE, Cabot Corporation, Flint Group, Sudarshan Chemicals, Rockwood Holdings Inc., Pidilite Industries Ltd, Zhejiang Longsheng Group Co. Ltd, The Shepherd Color Company, Apollo Colors Inc., Chromaflo Technologies Corporation, Ferro Corporation, Kronos Worldwide Inc., DIC Corporation and Solvay S.A.

Key Developments:

In June 2021, DIC Corporation, a Japan-based chemical company, acquired BASF SE pigment business for an undisclosed amount. The acquisition would broaden DIC’s portfolio as a global manufacturer of pigments, including those for electronic displays, cosmetics, coatings, plastics, inks, and specialty applications.

In September 2020, BASF, a Germany-based chemical company, introduced an innovative dura-color technology, which is an anti-aging paint concept that helps protect the paint from deterioration over a long period. It has innovative and highly durable polymer dispersions for paints that resist damage from sunlight and humidity with an optimized surface to prevent dirt penetration and deter pollution.

Pigment Types Covered:
• Inorganic Pigments
• Organic Pigments

Dispersions Covered:
• Water-Based Dispersions
• Solvent-Based Dispersions

Applications Covered:
• Industrial Paints & Coatings
• Automotive Paints & Coatings
• Decorative Paints & Coatings
• Plastics
• Inks

End Users Covered:
• Automotive
• Building & Construction
• Paper & Printing
• Packaging
• Industrial
• Textile

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o South Korea
o Rest of Asia Pacific
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 End User Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Pigment Dispersions Market, By Pigment Type
5.1 Introduction
5.2 Inorganic Pigments
5.3 Organic Pigments

6 Global Pigment Dispersions Market, By Dispersion
6.1 Introduction
6.2 Water-Based Dispersions
6.3 Solvent-Based Dispersions

7 Global Pigment Dispersions Market, By Application
7.1 Introduction
7.2 Industrial Paints & Coatings
7.3 Automotive Paints & Coatings
7.4 Decorative Paints & Coatings
7.5 Plastics
7.6 Inks

8 Global Pigment Dispersions Market, By End User
8.1 Introduction
8.2 Automotive
8.3 Building & Construction
8.4 Paper & Printing
8.5 Packaging
8.6 Industrial
8.7 Textile

9 Global Pigment Dispersions Market, By Geography
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.2.3 Mexico
9.3 Europe
9.3.1 Germany
9.3.2 UK
9.3.3 Italy
9.3.4 France
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 New Zealand
9.4.6 South Korea
9.4.7 Rest of Asia Pacific
9.5 South America
9.5.1 Argentina
9.5.2 Brazil
9.5.3 Chile
9.5.4 Rest of South America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 UAE
9.6.3 Qatar
9.6.4 South Africa
9.6.5 Rest of Middle East & Africa

10 Key Developments
10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies

11 Company Profiling
11.1 Clariant International Ltd
11.2 Heubach GmbH
11.3 Du Pont De Nemours & Co.
11.4 BASF SE
11.5 Cabot Corporation
11.6 Flint Group
11.7 Sudarshan Chemicals
11.8 Rockwood Holdings Inc.
11.9 Pidilite Industries Ltd
11.10 Zhejiang Longsheng Group Co. Ltd
11.11 The Shepherd Color Company
11.12 Apollo Colors Inc.
11.13 Chromaflo Technologies Corporation
11.14 Ferro Corporation
11.15 Kronos Worldwide Inc.
11.16 DIC Corporation
11.17 Solvay S.A.

List of Tables
1 Global Pigment Dispersions Market Outlook, By Region (2020-2028) ($MN)
2 Global Pigment Dispersions Market Outlook, By Pigment Type (2020-2028) ($MN)
3 Global Pigment Dispersions Market Outlook, By Inorganic Pigments (2020-2028) ($MN)
4 Global Pigment Dispersions Market Outlook, By Organic Pigments (2020-2028) ($MN)
5 Global Pigment Dispersions Market Outlook, By Dispersion (2020-2028) ($MN)
6 Global Pigment Dispersions Market Outlook, By Water-Based Dispersions (2020-2028) ($MN)
7 Global Pigment Dispersions Market Outlook, By Solvent-Based Dispersions (2020-2028) ($MN)
8 Global Pigment Dispersions Market Outlook, By Application (2020-2028) ($MN)
9 Global Pigment Dispersions Market Outlook, By Industrial Paints & Coatings (2020-2028) ($MN)
10 Global Pigment Dispersions Market Outlook, By Automotive Paints & Coatings (2020-2028) ($MN)
11 Global Pigment Dispersions Market Outlook, By Decorative Paints & Coatings (2020-2028) ($MN)
12 Global Pigment Dispersions Market Outlook, By Plastics (2020-2028) ($MN)
13 Global Pigment Dispersions Market Outlook, By Inks (2020-2028) ($MN)
14 Global Pigment Dispersions Market Outlook, By End User (2020-2028) ($MN)
15 Global Pigment Dispersions Market Outlook, By Automotive (2020-2028) ($MN)
16 Global Pigment Dispersions Market Outlook, By Building & Construction (2020-2028) ($MN)
17 Global Pigment Dispersions Market Outlook, By Paper & Printing (2020-2028) ($MN)
18 Global Pigment Dispersions Market Outlook, By Packaging (2020-2028) ($MN)
19 Global Pigment Dispersions Market Outlook, By Industrial (2020-2028) ($MN)
20 Global Pigment Dispersions Market Outlook, By Textile (2020-2028) ($MN)
21 North America Pigment Dispersions Market Outlook, By Country (2020-2028) ($MN)
22 North America Pigment Dispersions Market Outlook, By Pigment Type (2020-2028) ($MN)
23 North America Pigment Dispersions Market Outlook, By Inorganic Pigments (2020-2028) ($MN)
24 North America Pigment Dispersions Market Outlook, By Organic Pigments (2020-2028) ($MN)
25 North America Pigment Dispersions Market Outlook, By Dispersion (2020-2028) ($MN)
26 North America Pigment Dispersions Market Outlook, By Water-Based Dispersions (2020-2028) ($MN)
27 North America Pigment Dispersions Market Outlook, By Solvent-Based Dispersions (2020-2028) ($MN)
28 North America Pigment Dispersions Market Outlook, By Application (2020-2028) ($MN)
29 North America Pigment Dispersions Market Outlook, By Industrial Paints & Coatings (2020-2028) ($MN)
30 North America Pigment Dispersions Market Outlook, By Automotive Paints & Coatings (2020-2028) ($MN)
31 North America Pigment Dispersions Market Outlook, By Decorative Paints & Coatings (2020-2028) ($MN)
32 North America Pigment Dispersions Market Outlook, By Plastics (2020-2028) ($MN)
33 North America Pigment Dispersions Market Outlook, By Inks (2020-2028) ($MN)
34 North America Pigment Dispersions Market Outlook, By End User (2020-2028) ($MN)
35 North America Pigment Dispersions Market Outlook, By Automotive (2020-2028) ($MN)
36 North America Pigment Dispersions Market Outlook, By Building & Construction (2020-2028) ($MN)
37 North America Pigment Dispersions Market Outlook, By Paper & Printing (2020-2028) ($MN)
38 North America Pigment Dispersions Market Outlook, By Packaging (2020-2028) ($MN)
39 North America Pigment Dispersions Market Outlook, By Industrial (2020-2028) ($MN)
40 North America Pigment Dispersions Market Outlook, By Textile (2020-2028) ($MN)
41 Europe Pigment Dispersions Market Outlook, By Country (2020-2028) ($MN)
42 Europe Pigment Dispersions Market Outlook, By Pigment Type (2020-2028) ($MN)
43 Europe Pigment Dispersions Market Outlook, By Inorganic Pigments (2020-2028) ($MN)
44 Europe Pigment Dispersions Market Outlook, By Organic Pigments (2020-2028) ($MN)
45 Europe Pigment Dispersions Market Outlook, By Dispersion (2020-2028) ($MN)
46 Europe Pigment Dispersions Market Outlook, By Water-Based Dispersions (2020-2028) ($MN)
47 Europe Pigment Dispersions Market Outlook, By Solvent-Based Dispersions (2020-2028) ($MN)
48 Europe Pigment Dispersions Market Outlook, By Application (2020-2028) ($MN)
49 Europe Pigment Dispersions Market Outlook, By Industrial Paints & Coatings (2020-2028) ($MN)
50 Europe Pigment Dispersions Market Outlook, By Automotive Paints & Coatings (2020-2028) ($MN)
51 Europe Pigment Dispersions Market Outlook, By Decorative Paints & Coatings (2020-2028) ($MN)
52 Europe Pigment Dispersions Market Outlook, By Plastics (2020-2028) ($MN)
53 Europe Pigment Dispersions Market Outlook, By Inks (2020-2028) ($MN)
54 Europe Pigment Dispersions Market Outlook, By End User (2020-2028) ($MN)
55 Europe Pigment Dispersions Market Outlook, By Automotive (2020-2028) ($MN)
56 Europe Pigment Dispersions Market Outlook, By Building & Construction (2020-2028) ($MN)
57 Europe Pigment Dispersions Market Outlook, By Paper & Printing (2020-2028) ($MN)
58 Europe Pigment Dispersions Market Outlook, By Packaging (2020-2028) ($MN)
59 Europe Pigment Dispersions Market Outlook, By Industrial (2020-2028) ($MN)
60 Europe Pigment Dispersions Market Outlook, By Textile (2020-2028) ($MN)
61 Asia Pacific Pigment Dispersions Market Outlook, By Country (2020-2028) ($MN)
62 Asia Pacific Pigment Dispersions Market Outlook, By Pigment Type (2020-2028) ($MN)
63 Asia Pacific Pigment Dispersions Market Outlook, By Inorganic Pigments (2020-2028) ($MN)
64 Asia Pacific Pigment Dispersions Market Outlook, By Organic Pigments (2020-2028) ($MN)
65 Asia Pacific Pigment Dispersions Market Outlook, By Dispersion (2020-2028) ($MN)
66 Asia Pacific Pigment Dispersions Market Outlook, By Water-Based Dispersions (2020-2028) ($MN)
67 Asia Pacific Pigment Dispersions Market Outlook, By Solvent-Based Dispersions (2020-2028) ($MN)
68 Asia Pacific Pigment Dispersions Market Outlook, By Application (2020-2028) ($MN)
69 Asia Pacific Pigment Dispersions Market Outlook, By Industrial Paints & Coatings (2020-2028) ($MN)
70 Asia Pacific Pigment Dispersions Market Outlook, By Automotive Paints & Coatings (2020-2028) ($MN)
71 Asia Pacific Pigment Dispersions Market Outlook, By Decorative Paints & Coatings (2020-2028) ($MN)
72 Asia Pacific Pigment Dispersions Market Outlook, By Plastics (2020-2028) ($MN)
73 Asia Pacific Pigment Dispersions Market Outlook, By Inks (2020-2028) ($MN)
74 Asia Pacific Pigment Dispersions Market Outlook, By End User (2020-2028) ($MN)
75 Asia Pacific Pigment Dispersions Market Outlook, By Automotive (2020-2028) ($MN)
76 Asia Pacific Pigment Dispersions Market Outlook, By Building & Construction (2020-2028) ($MN)
77 Asia Pacific Pigment Dispersions Market Outlook, By Paper & Printing (2020-2028) ($MN)
78 Asia Pacific Pigment Dispersions Market Outlook, By Packaging (2020-2028) ($MN)
79 Asia Pacific Pigment Dispersions Market Outlook, By Industrial (2020-2028) ($MN)
80 Asia Pacific Pigment Dispersions Market Outlook, By Textile (2020-2028) ($MN)
81 South America Pigment Dispersions Market Outlook, By Country (2020-2028) ($MN)
82 South America Pigment Dispersions Market Outlook, By Pigment Type (2020-2028) ($MN)
83 South America Pigment Dispersions Market Outlook, By Inorganic Pigments (2020-2028) ($MN)
84 South America Pigment Dispersions Market Outlook, By Organic Pigments (2020-2028) ($MN)
85 South America Pigment Dispersions Market Outlook, By Dispersion (2020-2028) ($MN)
86 South America Pigment Dispersions Market Outlook, By Water-Based Dispersions (2020-2028) ($MN)
87 South America Pigment Dispersions Market Outlook, By Solvent-Based Dispersions (2020-2028) ($MN)
88 South America Pigment Dispersions Market Outlook, By Application (2020-2028) ($MN)
89 South America Pigment Dispersions Market Outlook, By Industrial Paints & Coatings (2020-2028) ($MN)
90 South America Pigment Dispersions Market Outlook, By Automotive Paints & Coatings (2020-2028) ($MN)
91 South America Pigment Dispersions Market Outlook, By Decorative Paints & Coatings (2020-2028) ($MN)
92 South America Pigment Dispersions Market Outlook, By Plastics (2020-2028) ($MN)
93 South America Pigment Dispersions Market Outlook, By Inks (2020-2028) ($MN)
94 South America Pigment Dispersions Market Outlook, By End User (2020-2028) ($MN)
95 South America Pigment Dispersions Market Outlook, By Automotive (2020-2028) ($MN)
96 South America Pigment Dispersions Market Outlook, By Building & Construction (2020-2028) ($MN)
97 South America Pigment Dispersions Market Outlook, By Paper & Printing (2020-2028) ($MN)
98 South America Pigment Dispersions Market Outlook, By Packaging (2020-2028) ($MN)
99 South America Pigment Dispersions Market Outlook, By Industrial (2020-2028) ($MN)
100 South America Pigment Dispersions Market Outlook, By Textile (2020-2028) ($MN)
101 South America Pigment Dispersions Market Outlook, By Country (2020-2028) ($MN)
102 Middle East & Africa Pigment Dispersions Market Outlook, By Country (2020-2028) ($MN)
103 Middle East & Africa Pigment Dispersions Market Outlook, By Pigment Type (2020-2028) ($MN)
104 Middle East & Africa Pigment Dispersions Market Outlook, By Inorganic Pigments (2020-2028) ($MN)
105 Middle East & Africa Pigment Dispersions Market Outlook, By Organic Pigments (2020-2028) ($MN)
106 Middle East & Africa Pigment Dispersions Market Outlook, By Dispersion (2020-2028) ($MN)
107 Middle East & Africa Pigment Dispersions Market Outlook, By Water-Based Dispersions (2020-2028) ($MN)
108 Middle East & Africa Pigment Dispersions Market Outlook, By Solvent-Based Dispersions (2020-2028) ($MN)
109 Middle East & Africa Pigment Dispersions Market Outlook, By Application (2020-2028) ($MN)
110 Middle East & Africa Pigment Dispersions Market Outlook, By Industrial Paints & Coatings (2020-2028) ($MN)
111 Middle East & Africa Pigment Dispersions Market Outlook, By Automotive Paints & Coatings (2020-2028) ($MN)
112 Middle East & Africa Pigment Dispersions Market Outlook, By Decorative Paints & Coatings (2020-2028) ($MN)
113 Middle East & Africa Pigment Dispersions Market Outlook, By Plastics (2020-2028) ($MN)
114 Middle East & Africa Pigment Dispersions Market Outlook, By Inks (2020-2028) ($MN)
115 Middle East & Africa Pigment Dispersions Market Outlook, By End User (2020-2028) ($MN)
116 Middle East & Africa Pigment Dispersions Market Outlook, By Automotive (2020-2028) ($MN)
117 Middle East & Africa Pigment Dispersions Market Outlook, By Building & Construction (2020-2028) ($MN)
118 Middle East & Africa Pigment Dispersions Market Outlook, By Paper & Printing (2020-2028) ($MN)
119 Middle East & Africa Pigment Dispersions Market Outlook, By Packaging (2020-2028) ($MN)
120 Middle East & Africa Pigment Dispersions Market Outlook, By Industrial (2020-2028) ($MN)
121 Middle East & Africa Pigment Dispersions Market Outlook, By Textile (2020-2028) ($MN)

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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