Truck As A Service Market

Truck As A Service Market

Truck-as-a-Service Market Forecasts to 2030 - Global Analysis By Truck Type (Light Duty Trucks, Medium Duty Trucks and Heavy Duty Trucks), Service Type, Application, End User and by Geography

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4.3 (96 reviews)
Published: 2024 ID: SMRC26075

This report covers the impact of COVID-19 on this global market

Years Covered


Estimated Year Value (2023)

US $28.61 BN

Projected Year Value (2030)

US $120.49 BN

CAGR (2023 - 2030)


Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

North America

Highest Growing Market

Asia Pacific

According to Stratistics MRC, the Global Truck-as-a-Service Market is accounted for $28.61 billion in 2023 and is expected to reach $120.49 billion by 2030 growing at a CAGR of 22.8% during the forecast period. A ground-breaking idea that is revolutionizing the logistics sector is truck-as-a-service, or TaaS. For companies in need of transportation services, it provides an adaptable and effective option without the burden of owning and operating a fleet of vehicles. TaaS providers allow companies to scale their logistics operations based on demand by providing on-demand access to trucks. With this model, there are no up-front expenses related to buying a car, and you have more freedom to adjust to changing demand. 

According to the American Trucking Associations (ATA), the trucking industry plays a vital role in the economy, moving goods safely and efficiently across the nation.

Market Dynamics: 


Increasing need for efficient mobility options

The demand for effective transportation solutions has increased due to the growing globalization of business and market expansion. Modern demands are often beyond the capabilities of traditional models, which results in inefficiencies and increased costs. This is addressed by Truck-as-a-Service (TaaS), which gives companies the freedom to adjust their transportation requirements in response to demand without having to worry about maintaining and owning a fleet. Furthermore, TaaS is an appealing choice for businesses looking to simplify supply chain operations and cut costs because of cutting-edge technologies like real-time tracking and route optimization, which further improve efficiency.


Regulatory and conformance difficulties

A complex regulatory environment that includes numerous safeties, environmental, and operational standards applies to the trucking industry. TaaS providers face a great deal of difficulty adhering to these regulations, particularly when they operate across several jurisdictions with various regulatory requirements. Among the main regulatory obstacles TaaS operators face are making sure drivers follow hours-of-service laws, maintaining vehicles to a high standard, and securing the required permits for interstate transportation. Additionally, strong regulatory compliance frameworks are crucial for the TaaS industry because non-compliance can lead to fines, legal ramifications, and reputational harm.


Technological progress motivating innovation

There are a lot of chances for innovation in the TaaS market because of the quick development of technologies like blockchain, artificial intelligence (AI), and the Internet of Things (IoT). TaaS providers can optimize fleet operations, improve overall efficiency, and enhance safety by utilizing real-time insights into vehicle performance, driver behavior, and cargo status through IoT-enabled sensors and telematics devices. TaaS operators will be able to provide more dependable and affordable transportation options thanks to AI-powered algorithms that can help with demand forecasting, predictive maintenance, and route optimization. Moreover, blockchain technology can improve supply chain transaction security, traceability, and transparency, allowing for smooth cooperation between TaaS ecosystem participants.


Market saturation and fierce competition

New entrants, such as tech startups, established logistics providers, and automobile manufacturers venturing into the transportation services space, are adding to the competition in the TaaS market. Given the potential for price wars, margin pressure, and service commoditization, the current TaaS providers may find it difficult to maintain their profitability and market share as a result of this heightened competition. Additionally, TaaS providers may have fewer opportunities for expansion due to market saturation in certain important geographic areas or industry verticals, which will put pressure on them to innovate and differentiate their services in order to win over customers.

Covid-19 Impact: 

The COVID-19 pandemic caused major disruptions in the transportation and logistics sectors, notably affecting the truck-as-a-service (TaaS) market. The need for transportation was temporarily reduced as a result of lockdowns, travel restrictions, and supply chain disruptions, especially in industries like manufacturing, construction, and retail. Health and safety regulations presented TaaS providers with difficulties like lower freight volumes, manpower shortages, and operational limitations. However, in order to improve supply chain resilience, streamline logistics processes, and satisfy changing consumer demands for contactless delivery and e-commerce fulfillment, the pandemic also sped up industry-wide digital transformation initiatives. This led to a rise in the adoption of TaaS solutions.

The Full-Service Lease (FSL) segment is expected to be the largest during the forecast period

Full-Service Lease (FSL) is poised to dominate the truck-as-a-service market due to its comprehensive offering, which includes not only the leasing of trucks but also maintenance, repair, and other associated services. This all-inclusive package appeals to businesses seeking to streamline operations, minimize downtime, and offload the burden of managing their fleet. With FSL, companies can efficiently access modernized truck fleets without the upfront capital investment, making it a favored choice for cost-effective and hassle-free transportation solutions.

The Pharmaceutical & Healthcare segment is expected to have the highest CAGR during the forecast period

The truck-as-a-service (TaaS) market's highest CAGR is anticipated in the pharmaceutical and healthcare sectors. The need for temperature-controlled transportation services to guarantee the prompt and safe delivery of pharmaceuticals, vaccines, and medical supplies is one of the many factors propelling the growth of this industry. Further driving TaaS adoption in the pharmaceutical and healthcare sectors are strict regulatory requirements and the need to comply with Good Distribution Practices (GDP), which call for dependable and traceable transportation solutions. Additionally, the healthcare supply chain is growing as a result of developments in telehealth and personalized medicine.

Region with largest share:

It is projected that the North American region will possess the largest market share. Numerous factors, such as the region's well-established transportation infrastructure, the logistics industry's high adoption rate of cutting-edge technologies, and the existence of significant market players providing cutting-edge TaaS solutions, are responsible for this dominance. TaaS adoption in North America is also fueled by the expanding e-commerce industry, rising demand for last-mile delivery services, and a growing emphasis on cost-effectiveness and supply chain optimization. Moreover, the TaaS market in the area is also expanding as a result of supportive government initiatives that promote sustainability, lower carbon emissions, and improve transportation efficiency.

Region with highest CAGR:

The truck-as-a-service (TaaS) market is expected to grow at the highest CAGR in the Asia-Pacific region. Numerous factors, such as fast-paced urbanization, growing manufacturing, and the rapidly developing e-commerce industry in nations like China, India, and Southeast Asia, are responsible for this growth. The adoption of TaaS in the region is being driven by the growing need for economical and efficient transportation solutions as well as government initiatives to modernize logistics infrastructure and encourage digitalization in the transportation industry. Furthermore, the Asia-Pacific region is adopting cutting-edge TaaS solutions like digital freight brokerage and real-time tracking due to the growing emphasis on sustainability, technological advancements, and the widespread use of smartphones.

Key players in the market

Some of the key players in Truck-as-a-Service market include Daimler AG, Mercedes Benz Group AG, AB Volvo, Microlise Group Ltd., Fleet Advantage LLC, Continental AG, Masternaut Limited, Robert Bosch GmbH, Omnitracs, LLC, Ashok Leyland Ltd, Ford Motor Co, Inseego Corporation, Convoy Inc, Volkswagen AG, Tata Motors Ltd, Werner Enterprises Inc, Toyota Group, Uber Technologies Inc, OCTO Telematics Ltd and Trimble Inc.

Key Developments:

In March 2024, The Volvo Group has signed an agreement according to the previously announced Letter of Intent with Westport Fuel Systems Inc to establish a joint venture to accelerate the commercialization and global adoption of Westport’s High Pressure Direct Injection (HPDITM) fuel system technology for long-haul and off-road applications. The closing of the joint venture is subject to certain closing conditions, including regulatory and government approvals.

In January 2024, Microlise Group has completed its acquisition of a transport management software company which works with a range of prominent clients. The Nottingham-headquartered company revealed that it had entered into an agreement for a maximum consideration of £8.5m for the purchase of Enterprise Software Systems (ESS) in November 2023.
In September 2023, Mercedes-Benz signs an agreement with Steel Dynamics, Inc. (SDI) to source more than 50,000 tonnes of CO2-reduced steel annually for its plant in Tuscaloosa, Alabama, marking another crucial milestone towards decarbonizing its global steel supply chain. SDI steel will be made using an electric arc furnace (EAF) and will use electricity from 100% renewable sources.

Truck Types Covered:
• Light Duty Trucks
• Medium Duty Trucks
• Heavy Duty Trucks  
Service Types Covered:
• Full-Service Lease (FSL)
• Maintenance-as-a-Service (MaaS)
• Rental
• Other Service Types 

Applications Covered:
• Long-Haul Transportation
• Short-Haul Transportation
• Last-Mile Delivery 
• Construction & Mining  
• Other Applications 

End Users Covered:
• Automotive and Transportation
• Chemicals
• Fast-Moving Consumer Goods (FMCG)
• Food and Beverages
• Hi-tech Industry Products
• Manufacturing
• Pharmaceutical and Healthcare
• Other End Users

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary        
2 Preface        
 2.1 Abstract       
 2.2 Stake Holders       
 2.3 Research Scope       
 2.4 Research Methodology       
  2.4.1 Data Mining      
  2.4.2 Data Analysis      
  2.4.3 Data Validation      
  2.4.4 Research Approach      
 2.5 Research Sources       
  2.5.1 Primary Research Sources      
  2.5.2 Secondary Research Sources      
  2.5.3 Assumptions      
3 Market Trend Analysis        
 3.1 Introduction       
 3.2 Drivers       
 3.3 Restraints       
 3.4 Opportunities       
 3.5 Threats       
 3.6 Application Analysis       
 3.7 End User Analysis       
 3.8 Emerging Markets       
 3.9 Impact of Covid-19       
4 Porters Five Force Analysis        
 4.1 Bargaining power of suppliers       
 4.2 Bargaining power of buyers       
 4.3 Threat of substitutes       
 4.4 Threat of new entrants       
 4.5 Competitive rivalry       
5 Global Truck-as-a-Service Market, By Truck Type        
 5.1 Introduction       
 5.2 Light Duty Trucks       
 5.3 Medium Duty Trucks       
 5.4 Heavy Duty Trucks       
6 Global Truck-as-a-Service Market, By Service Type        
 6.1 Introduction       
 6.2 Full-Service Lease (FSL)       
 6.3 Maintenance-as-a-Service (MaaS)       
 6.4 Rental       
 6.6 Other Service Types       
7 Global Truck-as-a-Service Market, By Application        
 7.1 Introduction       
 7.2 Long-Haul Transportation       
 7.3 Short-Haul Transportation       
 7.4 Last-Mile Delivery       
 7.5 Construction & Mining       
 7.6 Other Applications       
8 Global Truck-as-a-Service Market, By End User        
 8.1 Introduction       
 8.2 Automotive and Transportation       
 8.3 Chemicals       
 8.4 Fast-Moving Consumer Goods (FMCG)       
 8.5 Food and Beverages       
 8.6 Hi-tech Industry Products       
 8.7 Manufacturing       
 8.8 Pharmaceutical and Healthcare       
 8.9 Other End Users       
9 Global Truck-as-a-Service Market, By Geography        
 9.1 Introduction       
 9.2 North America       
  9.2.1 US      
  9.2.2 Canada      
  9.2.3 Mexico      
 9.3 Europe       
  9.3.1 Germany      
  9.3.2 UK      
  9.3.3 Italy      
  9.3.4 France      
  9.3.5 Spain      
  9.3.6 Rest of Europe      
 9.4 Asia Pacific       
  9.4.1 Japan      
  9.4.2 China      
  9.4.3 India      
  9.4.4 Australia      
  9.4.5 New Zealand      
  9.4.6 South Korea      
  9.4.7 Rest of Asia Pacific      
 9.5 South America       
  9.5.1 Argentina      
  9.5.2 Brazil      
  9.5.3 Chile      
  9.5.4 Rest of South America      
 9.6 Middle East & Africa       
  9.6.1 Saudi Arabia      
  9.6.2 UAE      
  9.6.3 Qatar      
  9.6.4 South Africa      
  9.6.5 Rest of Middle East & Africa      
10 Key Developments        
 10.1 Agreements, Partnerships, Collaborations and Joint Ventures       
 10.2 Acquisitions & Mergers       
 10.3 New Product Launch       
 10.4 Expansions       
 10.5 Other Key Strategies       
11 Company Profiling        
 11.1 Daimler AG       
 11.2 Mercedes Benz Group AG       
 11.3 AB Volvo       
 11.4 Microlise Group Ltd.       
 11.5 Fleet Advantage LLC       
 11.6 Continental AG       
 11.7 Masternaut Limited        
 11.8 Robert Bosch GmbH       
 11.9 Omnitracs, LLC       
 11.10 Ashok Leyland Ltd       
 11.11 Ford Motor Co       
 11.12 Inseego Corporation       
 11.13 Convoy Inc       
 11.14 Volkswagen AG       
 11.15 Tata Motors Ltd       
 11.16 Werner Enterprises Inc       
 11.17 Toyota Group       
 11.18 Uber Technologies Inc       
 11.19 OCTO Telematics Ltd       
 11.20 Trimble Inc       
List of Tables         
1 Global Truck-as-a-Service Market Outlook, By Region (2021-2030) ($MN)        
2 Global Truck-as-a-Service Market Outlook, By Truck Type (2021-2030) ($MN)        
3 Global Truck-as-a-Service Market Outlook, By Light Duty Trucks (2021-2030) ($MN)        
4 Global Truck-as-a-Service Market Outlook, By Medium Duty Trucks (2021-2030) ($MN)        
5 Global Truck-as-a-Service Market Outlook, By Heavy Duty Trucks (2021-2030) ($MN)        
6 Global Truck-as-a-Service Market Outlook, By Service Type (2021-2030) ($MN)        
7 Global Truck-as-a-Service Market Outlook, By Full-Service Lease (FSL) (2021-2030) ($MN)        
8 Global Truck-as-a-Service Market Outlook, By Maintenance-as-a-Service (MaaS) (2021-2030) ($MN)        
9 Global Truck-as-a-Service Market Outlook, By Rental (2021-2030) ($MN)        
10 Global Truck-as-a-Service Market Outlook, By Other Service Types (2021-2030) ($MN)        
11 Global Truck-as-a-Service Market Outlook, By Application (2021-2030) ($MN)        
12 Global Truck-as-a-Service Market Outlook, By Long-Haul Transportation (2021-2030) ($MN)        
13 Global Truck-as-a-Service Market Outlook, By Short-Haul Transportation (2021-2030) ($MN)        
14 Global Truck-as-a-Service Market Outlook, By Last-Mile Delivery (2021-2030) ($MN)        
15 Global Truck-as-a-Service Market Outlook, By Construction & Mining (2021-2030) ($MN)        
16 Global Truck-as-a-Service Market Outlook, By Other Applications (2021-2030) ($MN)        
17 Global Truck-as-a-Service Market Outlook, By End User (2021-2030) ($MN)        
18 Global Truck-as-a-Service Market Outlook, By Automotive and Transportation (2021-2030) ($MN)        
19 Global Truck-as-a-Service Market Outlook, By Chemicals (2021-2030) ($MN)        
20 Global Truck-as-a-Service Market Outlook, By Fast-Moving Consumer Goods (FMCG) (2021-2030) ($MN)        
21 Global Truck-as-a-Service Market Outlook, By Food and Beverages (2021-2030) ($MN)        
22 Global Truck-as-a-Service Market Outlook, By Hi-tech Industry Products (2021-2030) ($MN)        
23 Global Truck-as-a-Service Market Outlook, By Manufacturing (2021-2030) ($MN)        
24 Global Truck-as-a-Service Market Outlook, By Pharmaceutical and Healthcare (2021-2030) ($MN)        
25 Global Truck-as-a-Service Market Outlook, By Other End Users (2021-2030) ($MN)        
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.         

List of Figures


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.

Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.

For more details about research methodology, kindly write to us at

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